Physical Therapy Industry | How to Grow a Successful Physical Therapy Business + Celebrating the 700% Growth of Jennifer Allen’s Arizona-Based Body Central Therapy www.TherapyPartnersgroup.com/Partner/Body-Central/

Transcribed with Cockatoo

(Speaker 5)
This is Jen from Body Central Physical Therapy in Tucson, Arizona. We’ve been using the Thrive15 coaching platform since April of 2017 and have grown exponentially since that time. He holds me accountable. We’ve set up systems in the business that make my life much easier, allow me some time freedom, and we’re also seeing the financial rewards of that. We went from owning three locations in 2016 to now we’re up at eight locations and still growing. And we hope to keep growing with your help.

(Speaker 5)
Thank you so much. Hey guys, this is Jen Allen from Body Central in Tucson. And I just wanted to say a big thank you to Thrive15 . com because me and my fishing buddies over here, Keegan and Caitlin, were able to leave Body Central for two weeks and come up here into this beautiful country and go fishing and hang out and not worry about work and know that the great staff that we have and all the great processes and procedures that we have in place are running and they don’t need us. And we credit a lot of that to Thrive 15. So thanks guys.

(Speaker 48)
We’re going to get back to fishing here and love you guys.

(Speaker 49)
I watch every video that you do.

(Speaker 48)
We’re starting early.

(Speaker 45)
We’re starting early.

(Speaker 7)
Bye. I’m Jennifer Allen, I’m from Tucson, Arizona. I heard about the Thrive 15 conference on a podcast. I also have been a member of the Thrive 15 website, so I heard about the conference there. The few things I’ve learned here at the conference already is that there’s a lot more opportunity for my business as far as working with my website and SEO optimization, some systems I can take back right away for my business. This place is awesome.

(Speaker 7)
It’s like the ultimate home away from home. It’s comfortable, spacious.

(Speaker 44)
It’s just the coolest of cool.

(Speaker 7)
Clay’s great. He’s funny, so he keeps you engaged 100 % of the time. He gives you good practical knowledge, and it’s delivered in a way that you don’t feel like you’re going to fall asleep. People don’t come to the Thrive 15 conference. They’re missing a great opportunity for their business. It’s a great self -reflection, and it is a game changer.

(Speaker 7)
Yeah, the Thrive 15 conference is different. You know, you don’t have somebody sitting at the back table saying, hey, come buy this. There’s no high pressure sales techniques. You know, you come out of here basically wanting to ask for more services. Other people should check out this conference that are starting a business, thinking of starting a business. This is a fast track.

(Speaker 7)
These guys have great knowledge. They are doing it, they’re successful, and it’s a fast track.

(Speaker 11)
It’s a fast track way to get your business moving. You have questions? America’s number one business coach has answers.

(Speaker 3)
It’s your Broda from Minnesota. Here’s another edition of Ask Clay Anything on the Thrive Time Business Coach Radio Show. Does the system actually work? That is the question we get asked so often here at the Thrivetime Show in our in -person workshops, via email at info at thrivetimeshow . com. Friends are asking other friends, does the system actually work?

(Speaker 3)
Yeah, I know. They have over 1 ,000 reviews on iTunes. Yes, I know. There are over 450 reviews on Google. Yes, I know. over a thousand video reviews on YouTube.

(Speaker 3)
But does the system actually work? And so I thought we would do on today’s show is we would actually give a call to one of our thrivers, a lady by the name of Jennifer. Now, Jennifer is the co -founder of a company called Body Central. I want everybody to take a moment to do a Google search for Body Central. Just take a moment. If you’re listening on your phone or some other kind of device, just take a moment and Google Body Central Therapy Tucson.

(Speaker 3)
That’s Body Central Therapy, Tucson, Arizona. That way you can understand that this is a real business, a real person. And without any further ado, now back to the Body Central testimonial, the Body Central story.

(Speaker 10)
This is Jennifer explaining how the Thrive Time Show business coaching program has impacted and improved her overall quality of life and the growth of the business dramatically. Well, hey, Jen, it’s Robert Redman calling, and we’ve been working with each other for a while now. And so I just wanted to ask you a few questions, get your feedback.

(Speaker 5)
First of all, can you just kind of introduce yourself and tell us about your company and the size of your company and all that? Sure. So, I’m Jennifer Allen. I co -own a physical therapy company. We have eight locations in Tucson, Arizona, soon to have nine. We have 115 employees.

(Speaker 10)
It’s been growing like crazy.

(Speaker 46)
And that’s kind of it in a nutshell.

(Speaker 10)
That’s pretty impressive.

(Speaker 5)
That’s great. And how long have you been working with me and with Thrive? So I started with the online platform and got so much value out of that. I came out and did one of the workshops, which was fantastic. And after that, signed up to do the one -on -one coaching with you starting in March of 2017.

(Speaker 10)
So we’ve been working together since then.

(Speaker 5)
Doesn’t even seem like that long.

(Speaker 10)
Two years, it’s gone by fast.

(Speaker 5)
Yeah, two years. And what are some of the practical changes that you’ve been able to make by working with the one -on -one coaching program over the last two years here? Yeah, so some of the things that we’ve done, one of the things was, the first thing we did was the website development where I had, you know, the basic website that was just pretty much just informational. And now we have lead generation happening on the website. So we’re actually getting live leads from the website. So that was number one thing that we did, which has been a game changer for us.

(Speaker 5)
And then as part of that website development, using online advertising to drive people to our site and then further convert them off the website. So that’s been great. Part of that also has been the SEO optimization, you know, learning how to do that and, you know, become number one in Google. That’s our thing. We are pushing that hard. We’re quite successful with that.

(Speaker 5)
That’s kind of how things went with us. And then from a personnel standpoint, our hiring process, being in Tucson, Arizona, we don’t have a lot of access. physical therapists. We have a hard time getting physical therapists to move here. And with changing our hiring and recruiting processes and having a system for that and for me to do that myself and my team without having to hire a recruiter and pay them a percentage of a salary, that’s been a huge game changer. You know, I hired 12 physical therapists last year.

(Speaker 47)
Twelve.

(Speaker 10)
That’s unheard of.

(Speaker 46)
Twelve.

(Speaker 5)
And these are people with doctorate degrees. Correct. Doctorate degrees. So that’s been a really, really good thing. And we’ve also implemented group interviewing system for our administrative personnel and that has been great, too. So, you know, that turnover in those level positions, those administrative positions, tends to be high in the medical industry.

(Speaker 5)
So being able to constantly have good candidates in front of us and being prepared if somebody moves or somebody decides they don’t want to be a front desk person anymore, it’s been really great. We’ve been able to get somebody good right away, and we’re actually getting quite a lot higher quality candidates because we’re not just hiring the first person that comes off the street to fill that position.

(Speaker 10)
We’re not in that panic mode anymore.

(Speaker 5)
We’re ahead of the curve, so we’re able to pick and choose the best candidate for the position. Yeah, I remember you sent me a video once and you guys had like 50 people at your group interviews. Yes, that was a big one.

(Speaker 10)
We ran from anywhere from 20 to 30. It was a good group for us to manage, but we did have 50 couple people show up for that one group interview. That’s awesome.

(Speaker 5)
What are some of the ways that you’ve grown? There’s a lot we’ve done, but how have you actually grown since you started working with us? Personally, my biggest growth areas have been in people management. I’m that softie that kind of lets people walk all over me. And prior to this training, I had a hard time holding people accountable and not feeling bad about it. And so I feel like that is the biggest change in me personally, and it’s given me more confidence in dealing with just everything that I deal with on a daily basis with work.

(Speaker 5)
Being able to hold people accountable, let them know what their expectations are, and not feel bad about Saying, hey, this is what needs to be done in this position and you’re not doing it.

(Speaker 46)
And what are we going to do to to get you there?

(Speaker 23)
And and I think I’ve become a better a better business owner in general because of it.

(Speaker 9)
That’s awesome.

(Speaker 10)
And then.

(Speaker 5)
How has the company grown since working with us? What have your numbers looked like over the past couple of years? If we look at gross revenue, we have basically doubled that in the time that we have worked together. As far as personnel, we have doubled that. We have also doubled our number of locations since we started working together. and that is still on an upswing trajectory.

(Speaker 10)
I don’t see it slowing that down at all. It has just been crazy growth all the way around. I remember when we first started working with each other, we did your 13 -point assessment back in March 2017. I remember you said you just finished the year 2016.

(Speaker 5)
And I believe you said you did 3 .9 million. And then last week you told me you guys did 6 .4 this past year.

(Speaker 46)
Yeah, it’s almost 6 .5.

(Speaker 10)
So that’s been quite a jump. Yeah, that’s awesome.

(Speaker 5)
Last question here. Why would you recommend other business owners to thrive? I think as a business owner, we are, a lot of times we function like firefighters. So we are that person that everybody calls to, we’re the fix -it people. Hey, we have a problem over here, we have a problem over there. And I think that sometimes we get caught up in this reactive state.

(Speaker 5)
And so as far as our business is concerned, you get in a rut where you’re not able to grow it because you’re spending your time doing things that If you could just get ahead of the curve, you’re not going to be having to do those things.

(Speaker 3)
So I think as a business owner, to give you the control that you need over your business, to get control of your own schedule, have more control over what’s happening in your business and the growth and development of your business. You guys are just amazing to get business owners on track and to evaluate where our weaknesses are and strengthen those areas. To quote my main man, Napoleon Hill. Napoleon Hill, the bestselling author of Think and Grow Rich. The time will never be just right. You must act now.

(Speaker 3)
I repeat, the time will never be just right. You must act now. or to quote Thomas Edison, the legendary creator of the movie. light bulb, recorded audio, recorded video, the man who founded GE, General Electric. He once said that vision without execution is hallucination. Vision without execution is hallucination.

(Speaker 3)
So if you want to turn your dreams into reality, you want to go from, you know, ideas and dreams and hopes and actually turn those into results, I would encourage you to schedule a one -on -one 13 -point assessment today simply by going to Thrivetimeshow . com or book your tickets for our next in -person Thrivetimeshow workshop. Now here’s what’s great about that. Our workshops are normally $250, and there’s no upsells at the workshops. However, if you’re in a spot where you can’t afford the $250 right now, I get it. I once worked at Applebee’s and Target and DirecTV.

(Speaker 3)
I once had three jobs. I know what it’s like to have nothing and to be working all the time trying to get some sort of traction. All you have to do is leave us an objective review on iTunes. So you subscribe to the podcast. and leave us an objective review on iTunes. Or you can leave us an objective review on Google Maps.

(Speaker 3)
Just search for the Thrivetime Show and leave us a review there on the Google Maps. Either way, once you’ve left us a review, just take a screenshot of that review and email us to info at Thrivetimeshow . com. That’s info at Thrivetimeshow . com. And we’d be happy to cover the cost of your ticket for free.

(Speaker 6)
And the only cost you’re going to have is it’s $37.

(Speaker 3)
And that covers the food for both days. and the workbooks that we do provide for you and so without any further ado we like to end every show with a boom so three two one boom since i’ve been working with you i would say from maybe two a week um to probably

(Speaker 6)
close to 20 a week. Repeat that one more time. You went from how many leads to how many leads? Two a week to 20 a week. And that’s calls in our office, real calls. Name of the company is Roof Angel.

(Speaker 6)
We’re a commercial and residential roofing company. Currently, we’re servicing Henderson, Kentucky, Owensboro, Kentucky, really the western northern part of Kentucky and south end of Indiana.

(Speaker 3)
Yeah. My first and last name is Jake Gibson, and the web address is it’s www . roofangel .

(Speaker 6)
com. Again, for anybody out there that might have blacked out when they heard that, I think you said you went from two calls per week or two leads a week to 20 leads a week. Maybe I got that wrong. Can you maybe share again just how much of an increase you’ve seen in the leads in these first 120 days? Yeah, the increase. I mean, what would that?

(Speaker 3)
That’s like 400%, maybe more.

(Speaker 26)
Sorry, that’d be a thousand percent, I guess, right?

(Speaker 6)
Two to twenty. Correct me if I’m wrong. No, I guess it’s why it’s wild. I just it’s unbelievable. People are mad at me. A lot of companies here.

(Speaker 6)
It’s not just roofing companies. They’re mad at me because they’re like, what are you doing that we’re not doing? There’s a lot of talk that just does not make sense to people. And I love it. I want to keep doing it. So.

(Speaker 6)
Yeah, so my big claim to fame roofers in a lot of industries, they have a bad name. So I want to, I want to make sure I want to set that straight.

(Speaker 3)
And I want to set a higher expectation. So when we go out to roofs, we a lot of times we do free repairs, even we bring a caught gun, we bring all the stuff we need on top of that roof. And if it’s a simple will fix wanna be your roofer, so give us a call. We’re not chasing money, we’re chasing just doing the right thing. Folks, on today’s show, we’re gonna interview a wonderful client who, it’s kind of interesting, because I’ve known of this man for years, and I’ve had the opportunity to work on a very close level with this man’s uncle, I believe.

(Speaker 3)
So this man, his uncle, is the pastor of a church called His Church.

(Speaker 25)
It’s Pastor Brian Gibson, it’s called His Church, and I’ve had the opportunity to work with both pastors, Brian and Jesse Gibson, for years.

(Speaker 26)
And I kept hearing rumors about this family member they have that’s got the entrepreneurial spirit and this guy who’s going to go on to become super successful.

(Speaker 6)
And so we’ve had the opportunity to now work with the founder of roofangel .

(Speaker 3)
com. And I believe the nephew of Pastor Brian Gibson, Jay Gibson, welcome onto the Thrive Time Show. How are you? I’m great. How are you, sir? I’m excited to be here with you, and I want to just celebrate the wins and encourage somebody out there.

(Speaker 3)
So first off, your website, your company is roofangels .

(Speaker 6)
com. It’s roofangel .

(Speaker 1)
com, singular, roofangel .

(Speaker 3)
com.

(Speaker 27)
Tell the listeners out there, what’s the name of your company, and what markets do you service?

(Speaker 6)
The name of the company is Roof Angel.

(Speaker 3)
We’re a commercial and residential roofing company. Currently, we’re servicing Henderson, Kentucky, Owensboro, Kentucky, really the western northern part of Kentucky, and south end of Indiana. Yeah.

(Speaker 6)
And for anybody who wants to verify that you’re real, can you tell us your first and last name and your web address? OK, yeah. My first and last name is Jake Gibson, and the web address is www . roofangel . com. So for people who might be hearing this who are in the market areas that you serve What is it that sets roof angel apart from the other?

(Speaker 6)
wonderful roofing companies that are in your market? Yeah, so my big claim to fame roofers in a lot of industries, they have a bad name. So I want to, I want to make sure I want to set that straight.

(Speaker 3)
And I want to set a higher expectation. So when we go out to roofs, we a lot of times we do free repairs, even we bring a caulk gun, we bring all the stuff we need on top of that roof. And if it’s a simple We’re fixing it for free, not for free because we want a Google review or a video review. But in that case, we’re telling them, we’re saying, hey, next time a storm comes by, we want to be your roofer. So give us a call. We’re not chasing money.

(Speaker 3)
We’re chasing we’re chasing just doing the right thing. Now, one thing I wanted to brag on you about is you guys are diligent on the marketing efforts, and you’re diligent in the actual fulfillment of the service.

(Speaker 6)
So you guys do a phenomenal job putting in the work on the marketing side and on the fulfillment side.

(Speaker 3)
And what’s great about working with you, there’s so many things, but one is you actually do the homework. And so I want to encourage everybody out there, if you say, what does a successful client look like?

(Speaker 6)
That’s Jake Gibson and his team.

(Speaker 4)
Jake, can you share in the past, I think in the past maybe 90 days, maybe 120 days.

(Speaker 3)
I believe that you’re receiving a fairly dramatic increase in the number of online leads that you’re getting. How much of an increase have you seen in the online leads that you’re receiving now versus where you were, let’s say, 120 days ago? I would say from maybe two a week to probably close to 20 a week. Repeat that one more time. You went from how many leads to how many leads? Two a week to 20 a week.

(Speaker 3)
And that’s calls in our office, real calls. Real calls.

(Speaker 6)
And again, I want everyone to hear this. You’re putting in the work, but you’re also whacking golf balls today. So walk the listeners through the mindset that you have when it comes to wowing your customers. whether it be through the fulfillment or through the actual marketing efforts. Walk the listeners out there through the mindset, because you are an example of a diligent doer.

(Speaker 3)
You are exactly what the Thrive Nation aspires to be like. What is the mindset that you have when it comes to knocking out what you said you would do for the clients as well as on the marketing side? Yeah, so I have a mission. I want to fund the kingdom and we only have so long on this earth.

(Speaker 6)
So hiring Clay is my coach. I know it’s going to get me closer to that mission. So anything he tells me to do, if it’s marketing, whatever, I’m going to pay for it. Now, what’s it like to have an uncle, like Pastor Brian Gibson, a guy who likes to mix faith with action?

(Speaker 1)
This is a guy who runs a church, but he also has a profound interest in business, but he also has an interest in growing the kingdom.

(Speaker 14)
Did you pick up on some of that mindset of being kingdom -driven from Pastor Brian, from your uncle?

(Speaker 6)
Or where did you get that idea of having a kingdom -driven business? Well, um, it started from my, my grandfather, he had the, one of the largest, uh, cattle companies, um, in the United States at one point, well, that, that fell, it crashed. And, um, then I was inspired by my uncle next. I was inspired, inspired by my grandfather, then, then my uncle, but I had that entrepreneur spirit.

(Speaker 3)
My, um, grandfather, he wasn’t, um, let’s say like the, you know, the, the, the faith guy, right? He just worked hard. He’s a hard worker. So I knew if I mixed faith and, um, faith and I tied, then I gave offerings. I knew that, um, I would be blessed even more than that. So I have a high expectation for myself, knowing where my grandpa got and knowing I have to beat that because now I’m giving, I’m serving, um, you know, all that good stuff.

(Speaker 3)
There’s a lot of pressure on me with my uncle being a pastor. I want to get into this, the Hebrews chapter 11, I’ll pull it up on the screen here. Hebrews chapter 11, a unique section of the Bible where God outlines all of these wonderful people that had massive faith, but they actually took action. And I don’t know that a lot of people read this enough. I don’t know that I talk about it enough on the show.

(Speaker 3)
Perhaps I could crank it up here, but let me just read this to you real quick here. It says, by faith, Isaac blessed Jacob and Esau concerning things to come. By faith, Jacob, when he was dying, blessed both the sons of Joseph and worshipped, leaning upon the top of his staff. By faith, Joseph, when he died, made mention of the departing of the children of Israel and gave commandment concerning his bones. By faith, Moses, when he was born, was hid three months of his parents, because they saw he was a proper child, and they were afraid of the king’s commandment. By faith, Moses, when he was come to years, refused to be called the son of Pharaoh’s daughter.

(Speaker 3)
By faith, folks, it’s by faith. It says, by faith, they passed through the Red Sea, dry land which the Egyptians are saying to do or drowned. By faith the walls of Jericho fell down after they were compassed about seven days. By faith the harlot Rahab perished not with them that believed not when she had received the spies with peace. ” And it goes on and on.

(Speaker 6)
It says, who through faith subdued the kingdoms rot and you hear you see here over and over faith faith faith faith but it’s action and faith and why i wanted to have you on this show today is you’re mixing faith with action and it’s a profound thing you’re not getting when we get on our coaching calls you’re not saying clay how do i get motivated to take action you’re just saying I’ve got faith. I know it works. Show me what to do. Please let us into your mindset. I want to clone you, but it’s not ethical. What is the mindset you have?

(Speaker 6)
Faith with action. Man, I have crazy faith. I pray a lot. I start off by devouring the word in the morning, dividing the evening. So I’ll pray for, I don’t know, I pray for an hour in the morning. morning, just all day long.

(Speaker 3)
Um, and I pray crazy, right? I’m calling in million dollar contracts.

(Speaker 28)
Um, for the first we’ve been open, um, we opened roof angel four months ago.

(Speaker 3)
Our first contract we had was for 1 .1 million, um, because I had faith for that. Um, so with that, I expect it to happen. Cause I know if I’m praying for it, um, and I put the action behind it, it’s going to happen every time. And I’ve seen it time and time again. It’s just a radical thing you just said. So let’s get back into the brass tacks before you have to go whack some golf balls.

(Speaker 3)
Yeah. Asking you, I say, hey, Jake, you got to wow your customers. You said, no problem. That’s what I do. I said, now I need you to go out there and gather an objective review from your customers. You said, no problem.

(Speaker 3)
I say, Jake, I need you every single week to do VISM. You say, what’s VISM? I said, you got to get video testimonials or video examples. You got to get images of your work, drone footage of the roofs you’re working on. S, search engine content, we got to write that.

(Speaker 6)
And M, we got to get more Google reviews. Can you walk us through your mindset? Because every week, I know that faithfully on Saturday, now that we’re in that great flow, I know when I call you at 6 AM, you’re going to have the videos in that folder, the images in the folder. You’re going to have the reviews.

(Speaker 3)
What is the mindset that you have to bundling all those action items and getting the video testimonials or video examples, images, and more Google reviews. You do it every week, VISM, videos, images, search engine, more Google reviews. What’s that mindset you have that allows you to get that done? Yeah, I’ve seen it work time and time again, and I don’t want to reinvent something that’s already been done. I believe that we only have so long on Earth to get something done, right, before we go to heaven.

(Speaker 28)
And with that, I want to be coached, and I already know the system works, so I just want to tackle that so I can get further down the road to do my assignment that God sent me to do.

(Speaker 3)
Um, I mean, that’s basically, that’s it. It’s simple. Final two questions in 120 seconds.

(Speaker 6)
Question number one here for people out there that. thinking about coming to one of our workshops, you’ve been to the workshops, or thinking about having us coach them in their business, what do you say to somebody? They’re going to thrivetimeshow . com. They’ve seen maybe thousands of testimonials, but they’re on the fence. What do you say to somebody out there that says, I don’t know?

(Speaker 6)
What do you say to somebody who’s on the fence? Yeah, don’t be on the fence. Just do it.

(Speaker 3)
I mean, you’re investing in yourself, your family. So really, if you love your kids and your family and you want to, you know, build a legacy, just go to these conferences. They’re amazing. I took my guys to them and we got back from the conference.

(Speaker 6)
And I mean, they started probably tripling their sales. They were hyped just to see that, because this is I’m kind of in a small town, so people don’t have that mindset yet. But being around the guys that Clay attracts, it got everybody on fire. Final question for you, again, for anybody out there that might have blacked out when they heard that.

(Speaker 3)
I think you said you went from two calls per week or two leads a week to 20 leads a week. Maybe I got that wrong.

(Speaker 6)
Can you maybe share again just how much of an increase you’ve seen in the leads in these first 120 days? Yeah, the increase, I mean, what would that, that’s like 400%, maybe more. Sorry, that’d be a thousand percent, I guess, right? Two to 20. Um, correct me if I’m wrong. Um, it’s wild.

(Speaker 6)
I just, it’s unbelievable. People are mad at me.

(Speaker 14)
A lot of companies here.

(Speaker 45)
It’s not just roofing companies.

(Speaker 3)
They’re mad at me. Um, because they’re like, what are you doing that we’re not doing? Um, there’s a lot of talk that just does not make sense to people. And I love it. I want to keep doing it. So.

(Speaker 44)
All right, well, go whack the golf ball.

(Speaker 3)
I appreciate you very much. And again, thanks for living up to the hype.

(Speaker 15)
Your uncle has been telling me for years.

(Speaker 3)
He says, Clay, once Jake finds his thing, he’s like, this guy, he’s already had a lot of success.

(Speaker 30)
He’s a diligent doer.

(Speaker 3)
And he’s like, I’m telling you, once he finds that repeatable thing, I can just see this guy go into the next level. So thank you. so much.

(Speaker 6)
And in the background, I think we’re being video bombed by somebody who’s a beautiful man.

(Speaker 43)
You are.

(Speaker 6)
This guy. What’s up, Clay?

(Speaker 3)
What’s up? Who is this guy, Jake?

(Speaker 39)
Tell the listeners who this guy is.

(Speaker 3)
This is a number one salesman right here. Oh, yeah. This guy got a revolver.

(Speaker 2)
He got 40 reviews and won a revolver.

(Speaker 14)
I’ve heard good things about you, sir.

(Speaker 6)
Now, for people that want to look you up and verify you’re real, sir, what’s your first and last name?

(Speaker 1)
Rex Minton. Rex, God’s gift of sales right there, Rex. Thank you, Rex. Appreciate you, Jake. Have a great day. You too, Clay.

(Speaker 1)
Thank you. What I’ve seen from Clay and his group at Thrive is they’ll give you a simple system. And it’s the simple systems are the ones that people can wrap their brain around. They’re the ones that people can work with on a day -to -day basis. And that simplicity brings power with it. So it shocked me how simple some of the stuff is.

(Speaker 1)
And at times, I’m like, why didn’t I think about that? Workflow creation, systematic marketing and coaching has helped our church so much. You know, the workflow creation is what it really is, is they’re going to look and see every moving part of your church, of your ministry, what needs to be done, and it’s going to go up on a massive board. And so now what it does is it takes what you know needs to be done out of your heart and out of your head, really takes the pressure, the stress off your shoulders, and it puts it on the board where your entire team, your ministry can see exactly what you want them to do every day so they know this is the playbook this is what we’re doing and then there’s a laser -sharp accountability with a meeting afterwards did it get done or not so it’s it’s changed the way we execute as a church so fast and it’s produced really an excitement because people people they want to get done if they know what they’re supposed to do a good person wants to get it done it’s been massive for our team the systematic marketing It’s really been like this. In the past, we used to market and we would try something I’ve done everything, billboards, ads, mailers, internet, Facebook.

(Speaker 1)
But we would run something for so long, and then we wouldn’t see that it was producing the results we want. Instead of staying consistent, we would jump to another horse. Then we would jump to another horse. And what systematic marketing does is it makes you pick some things and stick with it. And then the coaching is massive. And I think having a coach that looks and sees what you’re doing and can come help you make small adjustments.

(Speaker 1)
I believe those small tweaks, once he gets everything set up, those small tweaks can make massive differences. And a great coach doesn’t even have to play your sport, right? Doesn’t even have to do what you do. A coach has an eye to see things that you can’t see or to see it from a different angle. And just having that extra eye on what I do and just, hey, have you thought about this? It’s making all the difference in the world.

(Speaker 1)
What Clay Clark and his team can provide for your church that you can’t do in -house and I can’t do in -house, well, what’s been massive for me is that search engine optimization, how to get to the top of Google, taking care of transcribing all of my sermons to drive me up the list on Google, stuff that I don’t think about and I don’t have time to do. I’ve got all these things I have to do as a pastor, right? I have sermons to preach. I have a staff to manage. I have a budget to take care of. I got sick folk to see about.

(Speaker 1)
I have a team that has to do that. You know how it is. You got to marry people. You got to bury people. We’re never going to stay in a dark room with a keyboard optimizing our Google presence. And these guys do that kind of thing.

(Speaker 1)
Also, if you’re at a couple hundred member church, I remember how hard it was back in the day to take care of the website needs, to come up with graphic design. And these guys are available to you for sermon slides, getting that kind of stuff done. where you can have a sharp -looking presentation of the gospel. And it takes it off you and puts it on them at a very reasonable price. I really believe Clay Clark and his team can help a church with limited resources in a big way. I know what it’s like to be a church of limited resources.

(Speaker 1)
My wife and I, we walked into a town where we didn’t know anybody. We had a Bible, and we just had a few bucks in our pocket. When somebody introduced us to a couple of families, we started going there. So I know what it’s like to be a church of two, and I know what it’s like to be a church of 2 ,000 in two different campuses now, 1 ,000 apiece, and everywhere in between. So I love churches at every level. I believe God wants them all to grow.

(Speaker 1)
And I think about the needs I had back in the day, the lack of direction I had.

(Speaker 4)
Man, I was working 80 hours a week all the time. But a lot of times, I was a shotgun instead of a rifle. I think when you start, you can really hone in with the right coaching. You can get a lot of your different needs met in one place. Instead of having somebody on marketing and somebody on showing you how to do systems and somebody on graphic design, Thrive can do a lot of that for you at a very reasonable cost. I think it’s a great place to invest in the life of your ministry.

(Speaker 4)
I’m telling you, I think you can get the results you want with the coaching here faster than any other way. It’s going to be powerful, but it’s, it’s been tremendous. I can’t say enough about it. Um, Carter keeps me accountable. He keeps me focused on working on, on the business and implementing, uh, things that we need to work on to keep growing the business. When we first started with you, I had four employees and now I’m up to 10 employees and it’s all because of the work we’re getting.

(Speaker 4)
We’re getting more and more work. Clay. I was suffocating. I was, like I said, I was doing the business since 2009, and everything was going through me. And at a point, it’s it’s a breaking point. And that’s where I think businesses just cave in and give up.

(Speaker 4)
And I found you on rumble, and I started listening to you. And I think I told myself that it’s possible this, this guy’s system is possible. And I can see hope. And I could keep the business going.

(Speaker 37)
And I just encourage people, if you’re on the fence, get off the fence and try it.

(Speaker 4)
What do you have to gain? Everything. There’s a proven path. There’s a way to get through it and there’s hope and the vision becomes clear. You’re not stuck.

(Speaker 42)
I would join and learn from them and implement, be a diligent doer.

(Speaker 4)
Just, you know, does it happen in one day? No. Does it happen in one week? No. But if you’re just willing to keep trying and peck at it and peck at it, you’ll see it turning. You’ll see some improvement and you’ll get hope and your vision will clear up.

(Speaker 4)
It’s Jay Poole, and my web address is absoluteheatingcooling . com. We’re pretty much a suburb of south of Seattle, and so we service the West Seattle to Lakewood area and from the water, Puget Sound water, all the way to Maple Valley. I’ve been in the industry over 20 years. I started my business in 2009. We’re basically a family owned heating and cooling company and we provide quality installation, repair and service on all heating and cooling systems, gas fireplaces, gas hot water tanks.

(Speaker 4)
Prior to joining your system, I was overwhelmed. And that’s because I didn’t understand the difference between working in my business and working on my business. I pretty much equated to, I’m an HVAC technician having entrepreneurial seizures because I didn’t know the difference between working in and working on it. Give up hope. There’s a path out, out of your misery. And that’s joining the Thrive Time and reading books and learning and being a doer.

(Speaker 4)
You know, prior to joining Thrive Time, I wasn’t a reader. And now I am. And I just started out with telling myself, I love to read. I love to read.

(Speaker 3)
I love to read.

(Speaker 4)
I didn’t start that day reading, but it just kept soaking in. And I picked up a book and I started reading. And that gave me hope and a vision. And that’s what people need. We’re a family HVAC company. We do residential and light commercial.

(Speaker 4)
We specialize in quality installation, quality repair, and quality service. How much of an impact has it made on your business having your website updated and reinvigorated?

(Speaker 3)
Oh, tremendously. We, we had a website through another contractor. And we barely got any leads, I probably could count them. And we had it up for over a year or more. And I can count on one hand how many leads we cut off it. And now we’ve been with you going on 10 months.

(Speaker 3)
And we we get leads. It’s amazing.

(Speaker 4)
On today’s show, we’re interviewing a client who is having success because he’s putting in the work. And this just in, nothing works unless we work, right?

(Speaker 3)
Nothing works unless you and I put in the effort.

(Speaker 4)
And so I’m super honored and excited to interview a diligent doer, a person who says, look, just show me the proven path. I’ll put in the work.

(Speaker 3)
He’s the man with the plan, and he’s on today’s show. Jay, welcome on to The Thrive Time Show.

(Speaker 1)
How are you, sir?

(Speaker 4)
I’m doing awesome.

(Speaker 3)
Thanks, Clay.

(Speaker 4)
Now, Jay, for people who want to look you up and verify you’re real, can you tell us your first and last name and your web address so people can go look you up? Yeah, it’s jpool.

(Speaker 3)
And my web address is absoluteheatingcooling . com.

(Speaker 4)
And where are you guys based?

(Speaker 3)
Or maybe what markets do you, what areas of the marketplace do you service? We’re pretty much a suburb of south of Seattle. And so we service the West Seattle to Lakewood area, and from the water, Puget Sound water, all the way to Maple Valley. And how long have you been in this particular industry? I’ve been in the industry over 20 years. I started my business in 2009.

(Speaker 3)
And what what are all the services that you guys provide? So we’re gonna have a little bit of a context. We’re basically a family owned heating and cooling company. And we provide quality installation, repair and service on all heating and cooling systems, gas fireplaces, gas hot water tanks, Now, I’m going to pull up something on my screen, and you can analyze this. And you might rebuke it and say, Clay, you’re out of your mind. But I’m going to pull it up so the listeners can follow my logic or lack thereof.

(Speaker 3)
But if we go to usdebtclock . org, which I encourage people not to do, but if you go there, you’ll see the US population is sitting at 342 million right now. And there are just 9 million self -employed people. So you have less than 2 .5 % of our population is self -employed. And for anybody who doesn’t like quick math, let me break it down. If 10 % of our population was self -employed, 4 million, but it’s not 34, it’s 9 million.

(Speaker 3)
So you have 2 .5 % of our population is self -employed. And then Ink Magazine is Ink Magazine. This is Ink Magazine. Ink Magazine is reporting now that 96 % of businesses fail. Who’s saying this? Ink Magazine.

(Speaker 4)
Why are they saying this? Because it’s true. And so what happens is, Jay, I meet entrepreneurs all the time who come to our conference, or they listen to our podcast, and they say, Clay, I don’t think it’s possible to grow my company. I don’t think it’s possible to get unstuck.

(Speaker 3)
And I think we get used to being stuck. I think we get used to it. We almost endure it. We almost go, well, I’m just going to be stuck here. Could you share with the listeners, how much have you been able to grow this year since you and I have been able to team up? Tremendously.

(Speaker 3)
Prior to joining your system, I was overwhelmed. And that’s because I didn’t understand the difference between working in my business and working on my business. I pretty much equated to, I’m an HVAC technician having entrepreneurial seizures because I didn’t know the difference between working in and working on it.

(Speaker 4)
We have a wonderful listener I just talked to moments ago, and maybe you could say something to her or maybe people out there. She says, look, I’m so overwhelmed. And we haven’t had the opportunity to really guide her down a path. I mean, we’re just getting to know this person, and she’s like, I’m so overwhelmed. I just feel like I’m swamped. I feel like I’m stuck.

(Speaker 4)
I almost feel like giving up.

(Speaker 3)
But she’s got a lot of money invested in the thing. What do you say to somebody who hasn’t gone through our system yet, so they’re not where you are, and they maybe feel stuck? Don’t give up hope. There’s a path out, out of your misery. And that’s joining the Thrive Time in reading books and learning and being a doer. You know, prior to joining Thrive Time, I wasn’t a reader, and now I am.

(Speaker 3)
And I just started out with telling myself, I love to read, I love to read, I love to read. I didn’t start that day reading, but it just kept soaking in, and I picked up a book, and I started reading. And that gave me hope and a vision, and that’s what people need.

(Speaker 4)
You know, it’s interesting you say that, because there was a client of mine, I won’t mention his name, but he was telling me, you know, I really don’t like to read books, let alone write them.

(Speaker 3)
I don’t like to read books, and I definitely don’t want to write them. And now this particular individual, I’ll be vague about what he does and what industry he’s in, but now he writes books and he sells thousands of them. And he had to tell himself, OK, if you’re telling me you know how to turn an idea into a book, And he said to me, well, why would somebody want to read my book?

(Speaker 4)
And I go, because you have a problem that you can solve. And I know that you uniquely can solve the problem. So you could write a book that will teach people how to solve the problem, and people will pay for the solution.

(Speaker 3)
So with your company now, you’re in the industry where you’re doing, you solve problems. What kind of problems do you solve for your company? Well, on the technical level or on the business level? On the technical level. Like, what kind of problems? When a customer calls you, what problems are they typically having?

(Speaker 3)
you know, lots of times they don’t have no heat or they don’t have no cooling. And so they want us to come out and diagnose the problem and be forthright and not go there with the idea, I’m going to find a reason to upsell them on a new system when in reality, they just need a part replaced, or they just need a general tune -up, a precision tune -up. And that’s what we provide. So what we do, and we work with every client, is we basically want to attack 13 areas of business improvement all at one time. And the first area is knowing your goals.

(Speaker 4)
And I always sit down with a client, we try to figure out, you know, where are you now versus where do you want to get to? I don’t want you to share on today’s show your you know specific financial numbers but as far as knowing your goals how much did that help you initially just having somebody working with you on a weekly basis that was aligned to help you achieve those goals tremendously I learned about tracking my numbers I learned about accounting I wasn’t doing any of that and so Talking to Carter, who’s my coach, he’s helped me to understand those things and to realize those goals and put the numbers down and look at them every day to keep working for that. This is powerful, folks.

(Speaker 2)
And again, someone says, well, this doesn’t seem like a super complicated, circular, emotional -based interview.

(Speaker 3)
This seems very literal.

(Speaker 26)
That’s what it is.

(Speaker 4)
Box number two, you got to know your break -even numbers. You got to know, how much somethings do I have to sell to break even? And again, I’m not asking you to share your specific numbers, but how much does it help you to know, hey, we got to sell at least this much to pay my mortgage or my utilities or just to break even?

(Speaker 3)
Well, it gives you peace of mind that you can make your, your employee wages paid. And peace of mind that you’re going to be able to pay your rent. Peace of mind that you can buy equipment so you can install it the next week. And for people out there that don’t know your industry, would you also refer to your industry as HVAC? Is that what people call HVAC? Oh, yeah.

(Speaker 3)
Like I said, we’re a family HVAC company. We do residential and light commercial. We specialize in quality installation, quality repair, and quality service. Now, I talked to a gentleman today who happens to be in California, true story, who does what you do in the California area. And I hear all the time, people will say, because I’m in California. You don’t understand.

(Speaker 3)
It’s tough out here in California. It’s tough.

(Speaker 4)
And one of our great clients there in New York, And I remember telling talking to this client there in New York and they go, you don’t understand what it’s like to be a New York business owner. It is tough. And what I find is no matter where people live, they always will find that that is the excuse that they’re going to give themselves if they want to. Or I find people, no matter where in the country they live, they’ll make that kind of the motivator. They’ll say, in spite of the fact that I live in this city or this state or wherever, I’m going to have success.

(Speaker 3)
Do you feel like the success you’re having is accelerated because you live just outside of Seattle? I mean, is Seattle booming? Is that what’s driving your success? Yeah. Seattle area and the suburbs are highly densely populated. But you know what’s generating our success?

(Speaker 3)
is the integrity and the honesty that we deal with the customer. People are craving for contractors to be truthful. And when you are, and you deal with them on that level, they become your relational customer.

(Speaker 41)
I believe in that.

(Speaker 3)
I believe in that. Now, box number four, we have to figure out your unique value proposition. I want everybody to go with me right now. We’re going to go to the website, absoluteheatingcooling . com. Everybody put it in your web browser right now.

(Speaker 3)
Search for it. Find it, absoluteheatingcooling . com. Everybody go there right now. I’m going there. You’re going there.

(Speaker 4)
Everybody’s going there, absoluteheatingcooling . com. What we have to do with your business, Jay, and for every business, is we’ve got to make your website look first class. And it doesn’t mean that your website is done. We’re not done improving it. But we have to get it done.

(Speaker 4)
And then we have to keep perfecting it until it’s perfect. So I want to get your thought here.

(Speaker 3)
With your website right now, how much of an impact has it made on your business having your website updated and reinvigorated? Oh, tremendously. We had a website through another contractor and we barely got any leads. I probably could count them. And we had it up for over a year or more.

(Speaker 3)
And I can count on one hand how many leads we cut off it. And now we’ve been with you going on 10 months and we get leads. It’s amazing. You’re getting leads. And again, if you’re watching this show and you say, I feel discouraged. I feel like I’m frustrated.

(Speaker 3)
I’m telling you, Jay can do it. You can do it.

(Speaker 4)
Next box, box number five. You got to improve that branding. Your website, your print pieces, your auto wraps, everything has to be awesome or nothing. Awesome or nothing. Great or nothing. Jay, how much has it helped you knowing that, hey, frankly, I mean, full disclosure, You’re paying us $1 ,700 a month, and that includes everything.

(Speaker 4)
So we guide you down the path, but knowing that you have a team. How much, I guess, has that helped you knowing that you have a team that’s going to do everything that we’re asking you to do from a branding perspective?

(Speaker 3)
Website, photography, video, search engine, video, online ads, all of that’s included in that flat monthly fee. But it’s been tremendous. I can’t say enough about it. Carter keeps me accountable. He keeps me focused on working on the business and implementing things that we need to work on to keep growing the business. When we first started with you, I had four employees.

(Speaker 3)
And now I’m up to 10 employees. And it’s all because of the work we’re getting. We’re getting more and more work. Amen. And that’s why we do it. Now, again, money’s a magnifier.

(Speaker 3)
So if you’re watching this show right now and you’re a jerk, if you have a lot of money, you’ll become a huge jerk. And one thing I have found in my life, I mean this, I mean this, I mean this, Jay, I have seen people in my life in a four -year period of time, five -year period of time, go from a humble, coachable person a massive jerk. And it hasn’t happened once or twice or three times. It’s happened a lot because money’s a magnifier. And so money just allows you to give more if you’re a giver.

(Speaker 3)
It allows you to take more steroids if you want to take steroids.

(Speaker 4)
It allows you to be cold to people, really cold. If you’re a person who wants to be cold, it allows you to be really cold. If you’re a person who wants to be nice and giving to the community or the people around you, it allows you to do that to a greater extent. As your company has grown, what has it done for you?

(Speaker 1)
And again, I’m not fishing for those numbers, but what has it done for you knowing that, well, we’ve got a little extra money now.

(Speaker 3)
We’re able to pay the bills. We’re not in panic mode. What’s that done for you, just your mindset? or you and your family and what you’ve been able to do? Well, first of all, it’s been able to give me, it’s been able, I’ve been able to give more to my church. Second of all, I’ve been able also to bless my employees by buying them some stuff.

(Speaker 39)
And one example was you brought up Mike Lindell, and we bought bedsheets for everybody and pillowcases for everybody.

(Speaker 3)
And I know that’s kind of quirky sounding, but I totally got into it. It was a blessing. That’s the kind of stuff. I’m just telling you, folks, once you grow a successful company, it’s going to allow you to give more, to be more. OK, now box number six, you have to have a three -legged marketing stool. Now, we’re kind of pacing ourselves.

(Speaker 3)
I want to respect your time. But a three -legged marketing stool is you have to have a proven turnkey system in place that allows you to gain more customers without needing to do the following five things, without needing to go viral. Hello. Because if your business model is based upon you going viral, then you have to think about going viral. Two, it doesn’t require you to geographically travel the earth. Jay, you don’t have to circumnavigate America in order to generate leads.

(Speaker 3)
Three, you don’t have to be a genius. You don’t have to be a genius. What if you’re a marketer? plan involved you being a genius and traveling around all the time and going viral?

(Speaker 4)
You wouldn’t have time freedom or financial freedom. Four, it’s profitable. What does it profit you if you have a marketing strategy that makes everyone around you poor and it allows you to gain customers, but you don’t actually do it profitably? I mean, if you have to pay your employees nothing and you don’t have any profit left to pay your partners, what’s the point of it? And the fifth thing, your marketing system. It needs to be something that allows you to create time freedom and financial freedom.

(Speaker 3)
Jay, if you had a marketing system that required you to be up at night till 10 o ‘clock every night responding to things and posting things and going viral for things and constantly reaching out to people on social media, you wouldn’t have much in the way of time freedom. So I want to get your thoughts. What’s it meant for you and your wife and your family to have a turnkey marketing system that generates you leads day in, day out? has been tremendous. One part of the marketing leg was working our dream list with property management companies and with HOA associations and churches, just consistently reaching out to those. in places once a week.

(Speaker 3)
Now all of a sudden, we don’t have a low period and a high period. Because of reaching out to those places, we’ve been able to fill the low with service work and keeping our employees employed. It’s tremendous.

(Speaker 4)
Now, you have this thing called the Dream 100 that you do. And I want you to talk about that. Chet Holmes, the best -selling author of The Ultimate Sales Machine, he’s the one that came up with the system. It’s The Ultimate Sales Machine, written by Chet Holmes. Incredible book. Chet Holmes, may he rest in peace.

(Speaker 4)
But he talks about making a list of your ideal and likely buyers and relentlessly reaching out to them to tell them, hey, we exist and we can solve problems for you. Could you tell us a little bit more about your Dream 100 system and how you do that?

(Speaker 3)
Because you do it very well. Well, I watched your video on your tower of power. And then I just implemented the plan. And that was for a three or four week stretch, we just send them a one sheet all about us. And then after that, we would show up with a little gift bag and talk about just opportunities that, hey, we’re just there to help you. And if there’s ever a time you need an HVAC company to work on any kind of your systems like fireplaces or heating and cooling, we’ll be there.

(Speaker 3)
And we’d love to get your packet so that we’re all signed up and ready to go. And all you gotta do is call us. It’s been tremendous. Now, again, you are doing it. You’re following the systems.

(Speaker 40)
That’s called the Dream 100 system.

(Speaker 3)
That’s one part of the system. Box number seven, for sake of time, we have to have great sales systems. You’ve got to have sales scripts, recorded calls, one sheets. That’s like a marketing brochure. You have to have pre -written emails and a tracking system. We do all that.

(Speaker 3)
We’re doing all that.

(Speaker 4)
Have we done all of it? No. Are we building all of it? Yes.

(Speaker 39)
We’re getting there.

(Speaker 3)
And again, Jay, if you had to describe the growth you’ve had, you’re stuck in an elevator with somebody, and they go, come on. How much growth have you really had? If you had to describe it, I mean, you said you went from what? You said a couple tech or four techs to?

(Speaker 28)
Four to 10.

(Speaker 3)
Yeah. In 10 months. It’s been 10 months. Yeah. It’s powerful. I’m telling you folks, you can do it.

(Speaker 3)
If you’re watching this and you feel discouraged right now, you can do it. And to quote the guy who follows Adam Sandler around in his movies, you can do it. Yes, Rob Schneider. Yes, you can do it. Box number eight, you have to determine a sustainable customer acquisition cost. So how much does it cost you to gain a new customer?

(Speaker 3)
You have to track that. If you don’t track it, again, you must measure what you treasure. You will slack where you don’t track. What am I saying?

(Speaker 4)
You have to measure what you treasure. You will slack where you don’t track. It is so important. So again, we track all the numbers so we know that Jay, you’re getting business from your Dream 100 marketing. You’re reaching out to people. don’t know you.

(Speaker 4)
And you’re saying, hello. We would love to serve you and provide services for you. And we know it’s working because we track. What would happen, Jay, if you didn’t track weekly, every single week, with Carter and our entire coaching team? We would be lost. And we wouldn’t know how much money we’re spending on advertising.

(Speaker 3)
Prior to that, we were spending probably $150 a week on Google advertising. And now, because we’re implementing your processes, we’re getting Google reviews and video reviews, and you guys are doing the HDL content on our website, we’re down to like five bucks now a day. $28 a week spending on Google ads, which is tremendous. I want to backtrack one thing, Clay, when we talked about the previous one is we didn’t have hardly any maintenance agreements signed up with our customers. And so we slowly been working on that. And then we have standup crew meetings at 745.

(Speaker 3)
And in that we do some job role shadowing where we try to help our techs work with objections, overcoming objections with customers. And that’s been tremendous.

(Speaker 38)
And that has increased our maintenance program big time.

(Speaker 3)
Plus, we incentivize our technicians with money to talk to our customers to sign up with the three options of a maintenance agreement. Again, you’re doing a daily huddle. We teach that. We teach that, folks. That’s something we teach. I’m telling you, if you have a business and you hate yourself, don’t do a daily huddle.

(Speaker 3)
So we’re moving on to box number nine. You have to create it. To build an organization, you have to be organized. Yes! So to build an organization, you have to be organized. You can’t spend your entire meeting looking for passwords and documents.

(Speaker 3)
You’ve got to save things for later.

(Speaker 2)
file nomenclature, saving passwords in the right place.

(Speaker 4)
I can’t tell you how many clients I meet with wonderful people. They’re going, you know, I haven’t updated my website in four years. I say, why not? They say, I can’t find the passwords. So you’ve got to have systems and processes.

(Speaker 3)
Box number 10, you’ve got to manage people. This just in, you can’t just hire people. It requires teamwork to make the dream work. Jay, you’ve got those daily huddles going, those daily standing meetings. How much has that impacted you, having those daily standing huddles where you get on the same page with everybody before you start your day? They’re huge.

(Speaker 3)
They create a teamwork atmosphere. Everybody knows what needs to happen and what needs to get done. And everybody knows what we need to get done to be profitable so that we can then pay our employees more money. That’s important. Again, folks, there’s so many things that Jay is doing. He’s doing it well.

(Speaker 3)
I’m just super excited for Jay to be able to encourage everybody out there. Box number 11, you’ve got to have a repeatable, sustainable weekly schedule. There’s always one more job, one more opportunity, one more crisis. You’ve got to build a schedule. And Jay, you’ve done that. You’re doing that.

(Speaker 4)
It’s always something we’re working on. Box number 12, again, I mentioned it earlier, it requires teamwork to make the dream work. You’ve got to have a system in place for hiring, inspiring, training, and retaining. You have to have a system in place to hire, hire, inspire, train, and retain. Once again, you have to have a system in place to hire, inspire, train, and retain. If you cannot find good people, train good people, yes, even in Seattle, someone says, you can’t find good people in Seattle.

(Speaker 4)
Oh, yeah, you can.

(Speaker 3)
People say, you can’t find good people in California. Oh, yes, you can. Could you talk about the hiring process, the hiring systems, and how much that’s impacted you being able to now find good people, hire, inspire, train, and retain good people? Sure. Before Thrive, I would interview people one at a time, and that was a waste of my time, because sometimes I’d interview four people. and there went four hours of my life and then I learned about the group interview and so we started scheduling that and it’s been incredible.

(Speaker 3)
You can find the A players in those kind of situations and that’s so beneficial to us and plus I don’t waste four hours, I only, I’m only concentrating on one hour and it’s been super beneficial. I got to also, when I went down to the Thrive Time conference last month, I got to watch you do the interviews and you just made it so easy and understanding. And I was putting too much stress on myself and I followed your advice and then I read the little sheet of paper you handed out. Talking about Adam Sandler and his, I put that into my interview process. It just lightens it up a little bit. It lightens it up a little bit.

(Speaker 3)
I’ll say this for anybody out there watching. We had 31 people that were supposed to be at our interview on Wednesday night, 31, which is more than 30, by the way. And you would think, wow, how are you going to interview 31 people at the same time?

(Speaker 4)
And I’m counting, and I don’t know seven people showed up. But of the seven that showed up, we only had two that I could count that mentally showed up. What am I saying? Only two of those seven even showed up anywhere close to on time. And these aren’t like early morning interviews. These aren’t late night interviews.

(Speaker 4)
This is 5 .30 PM. So I’m just telling you folks, you got to do this process for hiring people. My final question I would ask you, for anybody out there, my final two questions. For anybody out there that is not a client, that is not paying our team $1 ,700 a month to help them start and grow a successful company, Could you describe, what kind of impact has it made on you, your business, your family? Like I told you earlier in the interview, Clay, I was suffocating. I was, like I said, I was in shock.

(Speaker 4)
since 2009, and everything was going through me. And at a point, it’s It’s a breaking point.

(Speaker 3)
And that’s where I think businesses just cave in and give up. And I found you on rumble and I started listening to you. And I think I told myself that it’s possible. This, this guy’s system is possible and I can see hope and I could keep the business going. And I just encourage people. If you’re on the fence, get off the fence and try it.

(Speaker 3)
What do you have to gain? Everything. There’s a proven path. There’s a way to get through it and there’s hope and the vision becomes clear. Final question is, how would you describe the conferences?

(Speaker 4)
Because I never know how you guys are going to react. People like Dr. Zellner show up, or Tim Tebow, or Eric Trump. We bring in a lot of people. The room is filled with clients who are successful. So we bring up client success stories.

(Speaker 1)
And the way it works is we do 30 minutes of teaching, and then I do a 15 -minute Q &A.

(Speaker 3)
And those questions are based upon the questions that attendees are writing on the whiteboard. So I never know how it’s going to go. I know we’re going to cover the systems.

(Speaker 17)
But how would you describe the conferences?

(Speaker 4)
they’re incredible, they’re full of energy. And then when you have a break, you can talk to people that are in the business too and learn from them. And also sometimes give some advice that, hey, I went through that.

(Speaker 37)
And so I started doing a calendar and it’s helped me keep on task.

(Speaker 4)
And I started doing a to -do list and it’s helped me to keep on task. And there’s hope, there’s a way to get out of it and to move on. I’ll give you the final word, final 30 seconds. Anybody watching this right now, maybe someone feels down in the dumps.

(Speaker 3)
They feel like they are stuck with their business. What do you say? No, you’re not stuck. I would join and learn from them and implement, be a diligent doer. Just, you know, does it happen in one day? No.

(Speaker 3)
Does it happen in one week? No. But if you’re just willing to keep trying and peck at it and peck at it, you’ll see it turning. You’ll see some improvement and you’ll get hope and your vision will clear up. Jay, thank you so much for your time, for your energy, and for everybody out there, if you learned anything on today’s show, I want you to share this show with a friend. Surely you shall share.

(Speaker 3)
If you’re watching this right now and you learned something, share it with a friend. And I would encourage you to check out that website, absoluteheatingcooling . com. Jay’s a real guy. He has a real business, a great family.

(Speaker 4)
That’s absoluteheatingcooling .

(Speaker 3)
com. And by the way, folks, a little search engine tip. It does help Jay’s website rank higher. Thus, it will benefit him in the short term and the long term if everybody goes to visit that website. So everybody right now, go with me now. Go to absoluteheatingcooling .

(Speaker 3)
com. AbsoluteHeatingCooling . com. That’s AbsoluteHeatingCooling . com. Jay, it’s an honor to know you, sir, and we’ll talk to you soon.

(Speaker 3)
Thanks, Clay. It was an honor to talk to you. Bye -bye. OK, Aaron Antus, guess who’s joining us for the December 4th and 5th, 2025 Thrivetime Show Business Growth Workshop? Whoa. Ooh.

(Speaker 36)
Santa Claus?

(Speaker 3)
No, we will not be joined by Santa Claus, but we will be joined by Eric Trump, the son of the 45th and now 47th president of these United States. And yes, Amanda Grace will be in the place. And yes, Dr. Stella Manuel will be there, so you know it will go well. Yes, we have Mel Kaye in the house. Pastor Phil and Tammy Hotzenpiller will be hosting this event at their beautiful church right there in sunny Anaheim, California. Yes, folks, make this a December to remember.

(Speaker 3)
Be surprised. Make this a December to remember and join us at the two day interactive business growth workshops for over 20 years. folks, I’ve been hosting Business Growth Workshops where we’re gonna teach you marketing, sales systems, human resources, accounting, social media marketing, branding, sales training, search engine optimization, accounting, workflow development, financial management, all this and more. How do you get tickets? Go to thrivetimeshow . com.

(Speaker 3)
Again, how do you get tickets? Go to thrivetimeshow . com and request tickets today. Trump.

(Speaker 32)
People don’t know this, but the Trump organization has thousands of employees. There’s not 50 employees.

(Speaker 35)
The Trump organization, again, most people don’t know this, but the Trump organization has thousands of employees.

(Speaker 34)
And while Donald J. Trump was the 45th president of these United States, and this just in from our home office, President Donald J. Trump is now the 47th president of these United States as well.

(Speaker 33)
I’m Ron Burgundy.

(Speaker 30)
of promoting from within, marketing, branding, quality control, sales systems, workflow design, workflow mapping, how to build.

(Speaker 32)
I mean, everything that you see, the Trump hotels, the Trump golf courses, all their products, the man who manages Billions of dollars of real estate and thousands of employees is here to teach us how to do it.

(Speaker 3)
You are talking about one of the greatest brands on the planet from a business standpoint. I mean, who else has been able to create a brand like the Trump brand? I mean, look at it. And this is the man behind the business for the last pretty much since 2015. He’s been the man behind it. So you’re talking, we’re into nine going into 10 years of him running it.

(Speaker 3)
And we get to tap into that knowledge. That’s going to be amazing. Now think about this for a second. Nothing is over until we’re done. decide it is. Was it over when the Germans bombed Pearl Harbor?

(Speaker 3)
Germans? Forget it. He’s rolling. And it ain’t over now. The lineup continues to grow, and this is how we do our tickets here at the Thrive Time Show. If you want to get a VIP ticket, you can absolutely do it.

(Speaker 3)
It’s $500 for a VIP ticket.

(Speaker 31)
We’ve always done it that way.

(Speaker 3)
Now, if you want to take a general admission ticket, it’s $250 or whatever price you want to pay. And the reason why I do that and the reason why we do that is because we want to make our events affordable for everybody.

(Speaker 14)
I grew up without money.

(Speaker 30)
I totally understand what it’s like to be in a tight spot.

(Speaker 25)
So if you want to attend, it’s $250 or whatever price you want to pay.

(Speaker 3)
That’s how I do it. And it’s $500 for a VIP ticket. have limited seating here with there’s a lot of togetherness and closeness camaraderie so again if you want to get tickets for this event all you have to do is go to thrive timeshow . com go to thrive timeshow . com when you go to thrive timeshow . com you’ll go there you’ll request a ticket boom or if you want to text me if you want a little bit faster service you say i want you to call me right now i just texted my number it’s my cell phone number my personal cell phone number we’ll keep that private between you, between you, me, everybody.

(Speaker 3)
We’ll keep that private. And anybody, don’t share that with anybody except for everybody. That’s my private cell phone number. It’s 918 -851 -0102. 918 -851 -0102. I know we have a lot of Spanish speaking people that attend these conferences.

(Speaker 3)
And so to be bilingually sensitive, my cell phone number is 918 -851 -0102. Zero tip. That is not actually bilingual. That’s just saying Kwan for a one. It’s not the same thing. I think you’re attacking me.

(Speaker 3)
Now, let’s talk about this. Now, what kind of stuff will you learn at the Thrive Time Show Workshop? So Aaron, you’ve been to many of these over the past seven, eight years. So let’s talk about it. I’ll tee up the thing and then you tell me what you’re going to learn here. Okay?

(Speaker 3)
Okay. You’re going to learn marketing, marketing and branding. What are we going to learn about marketing and branding? Oh, yeah. We’re going to dive into, you know, so many people say, oh, you know, I got to get my brand known out there like the Trump brand.

(Speaker 3)
You want to get that brand out there. It’s like, how do I actually make people know what my business is and make it a household name? You’re going to learn some intricacies of how you can do that. You’re going to learn sales. So many people struggle to sell something. This just in, your business will go to hell if you can’t sell.

(Speaker 3)
So we’re going to teach you sales. We’re going to teach you search engine optimization. I mean, you have managed, no exaggeration, hundreds of people throughout your career and thousands of contractors, and most people struggle with managing people. Why does everybody have to learn how to manage people? Well, because first of all, people are, you either have great people or you have people who suck. So it could be a challenge, you know, learning how to work with a large group of people and get everybody pulling in the same direction can be a challenge.

(Speaker 29)
But if you have the right systems, you have the right processes, and you’re really good at selecting great ones.

(Speaker 3)
And we have a process we teach about how to find great people. When you start with the people who have a great attitude, they’re teachable, they’re driven, all of those things, then you can get those people all pulling in the same direction. So we’re going to teach you branding, marketing, sales, search engine optimization. We’re going to teach you accounting. We’re going to teach you personal finance, how to manage your finance. We’re going to teach you time management.

(Speaker 3)
How do you manage your time? How do you get more done during a typical day? How do you build an organization if you’re not organized? How do you do organization? How do you build an org chart? Everything that you need to know to start and grow a business will be taught during this two day interactive business workshop.

(Speaker 3)
Now let me tell you how the format is set up here. And again, folks, this is a two day interactive 15. Think about this, folks. It’s two days. Each day starts at 7am and it goes until 5pm. So

(Speaker 3)
m. So from 7 a . m. to 5 p . m. , two days.

(Speaker 3)
It’s a two day interactive workshop. The way we do it is we do a 30 minute teaching session and then we break for 15 minutes for a question and answer session. So Aaron, what kind of great stuff happens during that 15 minute question and answer session after every teaching session? I actually think it’s the best part about the workshops because here’s what happens. I’ve been to lots of these things over the years. I’ve paid many thousands of dollars to go to them and you go in there and they talk in vague generalities and they’re constantly upselling you for something trying to get you to buy this thing or that thing or this program or this membership.

(Speaker 3)
And you don’t, you leave not getting your very specific questions answered about your business or your employees or what you’re doing on your marketing. And what’s awesome about this is we literally answer every single question that any person asks. And it’s very specific to what your business is.

(Speaker 16)
And what we do is we allow you as the attendee to write your questions on the whiteboard.

(Speaker 2)
And then we literally, as you mentioned, we answer every single question on the whiteboard.

(Speaker 3)
And then we take a 15 minute break to stretch.

(Speaker 17)
And this is also your opportunity to meet some of the great speakers like Pastor Dave Scarlett.

(Speaker 3)
You could meet Mel K. You could meet Amanda Grace.

(Speaker 28)
You could meet Dr. Stella Emanuel.

(Speaker 3)
You could just grab a coffee. You could find some alone time. You could get lost in the bathroom. You could try to go and get a photo with one of the speakers. You could try to photobomb a photo where someone else is getting a photo with the speakers. You could go attempt to find your phone, wallet, and your keys.

(Speaker 3)
that identify as being self -employed. So if you have a country with 350 million people, that means you have less than 3 % of our population that’s even self -employed. So you only have three out of every 100 people in America that are self -employed to begin with. And when Inc. Magazine reports that 96 % of businesses fail by default, by default, you have a one out of a thousand chance of succeeding in the game of business. But yet the average client that you and I work with We can typically double this and this is no, no, no hyperbole, no exaggeration.

(Speaker 3)
I have thousands of testimonials to back this up. We have thousands of testimonials to back it up. But when you work with a home builder, when I work with a business owner, we can typically double the size of the company within 24 months. Yeah. Double. And you say double.

(Speaker 3)
Yeah. There’s businesses that we have tripled. There’s businesses. We’ve grown eight X. There’s so many examples you can see at thrive timeshow . com. But again, this is the most interactive best business workshop on the planet.

(Speaker 16)
This is objectively the highest.

(Speaker 27)
Rated and most reviewed business workshop on the planet add to that Eric Trump the man that runs the Trump Organization you say clay.

(Speaker 3)
I still I’m not gonna get a ticket unless you give me more. Okay, fine We’re gonna serve you the same meal both days true story We have we cater in the food and because simple I keep it simple.

(Speaker 26)
I literally bring in the same food both days for lunch Who’s with me?

(Speaker 3)
It was an incredible Mexican restaurant. That’s going to happen. Someone says, I want more. This is not enough.

(Speaker 18)
Give me more.

(Speaker 25)
OK. I’m not going to mention their names right now because I’m working on it behind the scenes here.

(Speaker 24)
But we just continue to add more and more success stories.

(Speaker 3)
So if you’re out there today and you want to change your life, You want to give yourself a incredible gift.

(Speaker 23)
You want a life -changing experience.

(Speaker 3)
You want to learn how to start and grow a company. Go to Thrivetimeshow .

(Speaker 20)
com.

(Speaker 21)
Go there right now.

(Speaker 22)
Thrivetimeshow .

(Speaker 21)
com. Request a ticket for the two -day interactive event.

(Speaker 7)
Again, the event’s going to be on December 4th and 5th in sunny Anaheim, California. Great weather. Make the most of it.

(Speaker 20)
to remember.

(Speaker 19)
map.

(Speaker 13)
It’s like I picked the wrong week to quit smoking. Don’t do the smoke your way to thin conference. That is I’ve tried it.

(Speaker 1)
Don’t do it.

(Speaker 12)
Yeah.

(Speaker 18)
Chain smoking is not a viable.

(Speaker 12)
I mean, it is life changing.

(Speaker 9)
It is life changing. If you become a chain smoker, it is life changing. Best weight loss program. Right. Not really. So if you’re looking to have life changing results in a way that won’t cause you to have a stoma, get your tickets at Thrivetimeshow .

(Speaker 9)
com.

(Speaker 1)
Again, that’s Aaron Antis.

(Speaker 12)
I’m Clay Clark and reminding you and inviting you to come out to the two -day interactive Thrive Time Show workshop in beautiful Anaheim, California. I’m from Sarasota, Florida. I’m Vince Suzuki, also from Sarasota, Florida.

(Speaker 9)
He dragged me here. Yup. I was here in 2018, and it changed my business, and I built another business. And now I’m here to do it again with this business. Yeah, I’m a brand strategist, and it’s been really easy to go to a lot of events like this and just leave really in your head what to do next.

(Speaker 12)
And already there’s the strategic, step -by -step, real -life implementation that we can do for our business.

(Speaker 2)
And I’m super excited to be here. And very excited that Eric Hump is here. That is going to be epic. My name is Erica and it has been amazing being here at the conference. I’m learning so much. Everything is perfect for me.

(Speaker 2)
But Clay Clark, man, he is one character. That’s a good word for him. Character. Yeah, that is it.

(Speaker 8)
Good, driven, smart. And I’ve never met a guy who was so hyper all the time. He’s doing so much good. And then I met his mother and she just says, she just lets him be Clay Clark. I mean, so he’s endorsed by his mother. And he’s doing magnificent work.

(Speaker 8)
So it was great meeting you out there and all the people that he surrounds himself with. His client Clark starts his days at five o ‘clock in the morning. Oh, it’s incredible. Yeah, he’s, he’s like, he’s, he’s a machine.

(Speaker 9)
He’s a machine. But his, you know, I could, I have problems with my company starting at nine o ‘clock.

(Speaker 3)
Yes. Hundreds of people showing up at 5am in Tulsa, Oklahoma. Man, he’s a leader of a leader. He’s a fantastic young man.

(Speaker 17)
Oh, he is.

(Speaker 3)
And the greatest thing that’ll come out of all of it, aside from winning the presidency of the United States, we’ll get to that in a second, was an everlasting friendship between Clay and I, because I’m telling you, there’s not too many people in the world that have this man’s backbone and his tenaciousness and his perseverance. And so, buddy, I love you. And to General Flynn, thank you. You guys are incredible. You guys are incredible warriors. You guys are incredible, incredible warriors.

(Speaker 3)
So… Thank you, my friend. you’ve ever seen, right? His entire life, Clay Clark, his entire life is marketing. 4 ,000 % from February to February. Now, I can better that.

(Speaker 3)
Okay, Clay, I don’t think you know this.

(Speaker 2)
I don’t think you know this. I’m pinching myself and if I cry, forgive me. In the last two and a half days, we have bettered our entire month of February in the last two and a half days. So, and the phone’s blowing up. Everything’s just blowing up. You’re right, it is like a rocket ship.

(Speaker 2)
So, we’re pinching ourselves, actually. I learned at the Academy at King’s Point in New York, acta non verba. Watch what a person does, not what they say. We’re going to move into action mode here. So for anybody out there, if you say, I would like to go to Mar -a -Lago. Now, Jackson, you know this just in, they raided Mar -a -Lago.

(Speaker 2)
You know about this? This just in. And so some people say, you know, that wasn’t cool. I didn’t like that. But you know, so a lot of people out there, we want to kind of stick it to the New York Times. We want Eric to become the number one best -selling author in America.

(Speaker 2)
And we also, we kind of also want to go to Mar -a -Lago and check it out. We’ve never been there before.

(Speaker 3)
So what we’re going to do is for anybody right now, if you go to Amazon right now and you buy a copy of Eric Trump’s book, Under Siege, My Family’s Fighter, to save our nation. So you go to Amazon right now, you buy a copy of the book. and you just text a screenshot of your proof of purchase to my cell phone number, 918 -851 -0102. So text my number, 918 -851 -0102.

(Speaker 14)
So again, step one, you go here to amazon .

(Speaker 3)
com, you buy a copy of the book Under Siege, then you just text a screenshot of your purchase, your proof of purchase.

(Speaker 16)
You text my number, 918 -851 -0102.

(Speaker 3)
You have a chance to win a dinner at Mar -a -Lago with Eric Trump and myself, and there’s more. Mar -a -Lago right there just for your viewers. It’s the most exclusive private club in the world. $2 million to get into. It’s just base membership fee. And I promise we’re going to be

(Speaker 3)
your your night absolutely incredible play goes listen. Why don’t we do this? Why don’t we put it out to all the amazing? Reawaken people all the people who supported us all around the country all around, you know at every one of these conferences who adore your family You know, we’ve got we’ve got to beat the New York Times The New York Times is gonna do everything they can even though we’re number one on Amazon right now We just hit number one this morning New York Times is gonna do everything they can to keep you from being number one bestseller You know that I know that you know the games that they’re willing to play But but clay goes why we do a couple things first of all I love having dinner with Clay. He’s the greatest. Second of all, why don’t we bring one of the amazing people that I guarantee you I’ve been in front of at all these events.

(Speaker 3)
Why don’t we bring a couple to dinner at Mar -a -Lago?”

(Speaker 2)
And I said, absolutely, consider it done.

(Speaker 3)
So I said, they have to text you, Clay.

(Speaker 15)
They can’t text me because we’ll be getting 1 ,000 of these.

(Speaker 2)
But yeah, go buy a book.

(Speaker 3)
Text Clay.

(Speaker 2)
And we’ll set up a dinner.

(Speaker 3)
I’ll make sure you guys have the absolute time of your life. I want to pull this up again one more time here, Jackson. I think sometimes I’m a poor communicator, and I need to work on communicating more effectively. So you go to Amazon. That’s step one, OK? Yes.

(Speaker 3)
You buy a copy of the book, Pop Quiz. What book? Under Siege. You buy a copy of Under Siege, and then you screenshot a picture of that, and you text my phone number. It’s 918 -851 -0102. Folks, that is my cell phone number.

(Speaker 3)
So we’ll keep that private between you and me and everybody. And then when you text that to me, you have a chance to win a backstage pass to the actual in -person business workshop. That’s a business growth workshop, December 4th and 5th, featuring Eric Trump in Anaheim, California. And you have a chance to win dinner with Eric Trump and myself at Mar -a -Lago. Now, someone says, when does this contest end? Now, Eric, your birthday was hijacked, OK?

(Speaker 3)
So your birthday was hijacked. January 6th is this man’s birthday. He now has to switch his birthday because no one wants to talk about his birthday on January 6th anymore. So we’re going to run this promotion until November 5th. That’s my birthday. No, no.

(Speaker 3)
So we’re going to run it until October 14th. October 14th. It has to be a pre -sale. This just in. It has to be a pre -sale. October 14th.

(Speaker 3)
That’s why we’re clarifying. So between now and October 14th.

(Speaker 2)
Now, folks, let me just clarify this real quick here. So make sure I’m leaving you with some good clarity here. One, you buy a copy of Under Siege on Amazon. That’s the step one. Step two, you text a screenshot of that purchase to my cell phone number, 918 -851 -0102. Three, you have to do that before October 14th.

(Speaker 2)
Before October 14th, this just in, it has to be before October 14th. And you have a chance to win a backstage pass to the upcoming business workshop. You have a chance to have dinner with Eric Trump at Mar -a -Lago. And I want to tell you some benefits of buying the book. One, I’ve read the book. It’s incredible.

(Speaker 2)
If you’re a father out there and you want to learn about mentoring your kids, it’s a great book. If you want to learn about American history, it’s a great book. If you want to make America great again, it is a great book. It’s a book you got to have. Now here is just a quick editor’s note. You do not have to buy a copy of Eric Trump’s book Under Siege to be entered into the drawing.

(Speaker 2)
Just text the number. All you have to do is just text the number 918 -851 -0102 and you will be entered into the drawing for a chance to win a copy of Eric Trump’s book Under Siege. and a once -in -a -lifetime opportunity to hang out with Eric Trump and Clay Clark at Mar -a -Lago, and win a backstage pass at the upcoming Thrivetimeshow . com two -day interactive business workshop. Again, you do not have to buy a copy of the book to be entered into the drawing, but it would be great if you’d buy a copy of the book, because that would make sense. However, that is all, and now back to the interview.

(Speaker 2)
Also, Eric, a final question here for you. You are donating a portion of the proceeds to support Charlie Kirk in his continued mission there. Could you tell us about that briefly there, and then we’ll let you get back to what you’re doing today, sir? Yeah, well, I was on with Benny Johnson. Benny Johnson was a great friend of Charlie Kirk’s, as you know. And you know Benny, and Benny’s a very good friend of mine.

(Speaker 2)
And Kash Patel is a very good friend of mine and was a very good friend of Charlie’s. I mean, you watch everybody that’s up on that stage every single day as they got to the bottom of exactly what happened and they brought justice to what happened or are trying to bring justice to what happened. And it’s kind of unthinkable. But, you know, St. Jude, and I talk a lot about St. Jude in this book, because that’s been, you know, fighting pediatric cancer has always been a cornerstone of my life. But Charlie, you know, truly, truly, truly was the epitome of being under siege, not only in the movement that he helped create, but obviously in how his life was savagely taken. My book came out three days, two and a half days before Charlie’s assassination.

(Speaker 2)
You better believe he would have been the final chapter of this book as just another illustration of what these people will do at any cost. to try and win because it’s who they are. It’s the not -so -tolerant left. And we can never let our voices be extinguished, Clay. You stood on that stage as well as anybody I’ve ever seen stand on a stage.

(Speaker 3)
You did our reawaken events all across the country, which you funded out of your back pocket because you believed in America.

(Speaker 14)
You believed in a greater country.

(Speaker 3)
And you were on that stage every single day. You know I was on that stage with you every single day. And I was on the turning point stage with Charlie all the time. on stages across the country and three campaigns. I’ve stood on thousands of them. And honestly, they don’t want us to stand on that stage.

(Speaker 2)
That’s why they’re sending bullets from rooftops. They don’t want us to go out there with a bullhorn and have loud, independent thought. When they see these beautiful arenas full of kids and they’re cheering, they’re celebrating, they’re holding American flags, they don’t want that. And so they want to silence us. They want to silence our voice. That’s why they killed Charlie.

That’s why they tried to kill my father. That’s why they sent 112 subpoenas to me. That’s why they wanted me in jail and my father in jail and Don in jail. That’s why they made up the hoaxes. They wanted to see us destroyed and gone with no voice, with no money, with no company, with no political aspirations, gone. And we can’t allow that to happen.

And so we need to make sure that turning point continues. We need to make sure incredible patriots like you continue to spread, you know, sensical speech, pro -American values, pro -religious, pro -constitutional values. And that’s why I want to donate the funds to Turning Point. I want to donate a portion of the funds to Turning Point, because we can’t allow anarchy to win. And we can’t allow voices to be deleted. And we need to keep Charlie’s legacy going.

Eric Trump, thank you so much for joining us. Pastor Jackson, thank you so much for joining us. Absolutely. Eric, have a great day. We really do appreciate you. Everybody go out there and buy that book, Undersea.

Just not too early to buy your Christmas gifts. And if you have a Democrat in your family, buy them a copy as well. Eric Trump, take care. Thanks, guys. See you later.

Transcribed with Cockatoo