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Business Coach : Why Are You Doing What You Do

Business Coach : Why Are You Doing What You Do

-So, if I’m an entrepreneur and I’m watching this, what’s an action step that I can take right now to make sure that moving forward I maintain that high standard of integrity throughout my life?

-Ask yourself this question. Is what I’m doing– If I had all my customers in the room watching me, would I still do this? Another question. If I’m doing what I’m doing– If I had my spouse, husband or wife, if they were– or my closest person that I love the most of the world– if they were watching me, would I still do this thing? These are the questions a business coach would ask.

-And as long as you’re not friends with– best friends with a Mussolini or a Hitler or Ahmadinejad or that kind of thing, you should probably be pretty good with that question, right? A business coach will tell you who to be best friends with.


-All right. So moving on to step number five. Commit to creating a diligent work ethic. And we’re going to bring you some hot coffee here. This stuff is made from–

TIM REDMOND: All right, thank you.

-That was made out with the fire of desire, which is why I’ve kept my tie loose. Because the fire of desire is very hot. Very hot here today.

-Very hot.

-All right. Well, Tim, according to our good friends at Webster’s Dictionary, diligence is defined as attentive and persistent effort involved in often constant activity. Tim, in your mind, what does it mean to be a diligent entrepreneur as opposed to a non-diligent entrepreneur? A business coach can help you answer this question.

-Well, a diligent entrepreneur is diligent. That’s the first thing that came to my mind here. But you’re probably paying me more for this. OK. A diligent person is one that follows up and follow through at whatever they set out to do.

They follow up, they follow through. They follow up, they follow through. They follow up, they follow through. When I coach businesses and I look at their marketing, their sales, if it’s not healthy, it’s usually because a lack of diligence. A lack of following up and following through with what they set out to do.

-Well, you know, Gary Keller, our brother from another mother. The author of the book called “The One Thing.” He says, “Ask yourself, what’s the one thing that I can do right now so I’m on track to achieve my someday goals.” Tim, in your mind, how should the Thrivers watching this make sure that they’re staying on track, and not just drifting around. Like what you talking about there, making sure we’re not drifting around.

-I love what we’ve built within the Thrive model are these action plans. So, they’re taking notes. And then, more important than notes, more important than the shazzam moment here, is what action, what’s one thing you’re going to do about what you’re learning? And so action is the thing that defines and separates successful people in those that want to be but aren’t.

-Well, and I think that if you tie that in there, and you’re kind of going, OK, the action. It’s going to take some time to take that action. And Thomas Corley, he wrote this book called “Daily Success Habits of Wealthy Individuals.” And it says, “It’s worth noting that 86% of rich people compared to 43% of poor, work an average of 50 or more hours a week.

Tim, in your mind, how many hours per week does the typical entrepreneur need to plan on working to successfully get their business off the ground and running. I mean, from the time they’re funding the business, to the time it’s going. Without being homeless, I mean, how much time should someone plan? You know what I mean?

-Yeah. There’s so much difference. I mean, I know a guy that has worked really hard, sold his soul to this, and he’s got a system set up where he works about 10 hours a week. Now, we get in love with that situation. Oh, he makes millions of dollars! The four hour work week is– there’s some good value in that.

But when we have that mindset, we shortchange yourself. So, I find very typically a 50 to 55, 60 hours a week is not too un-typical to really make the difference here. The key is really taking time to plan. Now, a lot of times people don’t include that time as important work time. But I think that’s the most important work time, for you to plan your work and then work the plan.


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