An experienced business coach will teach about sales pipelines.
Business Coach Booming Business Foundational Principle #1 – Setting Up the Sales Machine
In order for a business to grow at a scale that outpaces the owner’s individual ability to prospect and personally close deals, the business must develop a system to find an ongoing supply of sales leads that it is then able to convert into paying customers. Just last week, I was sitting down with a business owner who was explaining to me in great detail his personal, incredible ability to both drum up sales leads and close deals. The problem is that he is celebrating the very activity that has him trapped inside his business. You must develop the processes, systems, guardrails, and put in place a team capable of generating more deals and leads than you could ever personally produce if you want to create the time and financial freedom many entrepreneurs seek. You will never build a sales system capable of working without you if you are not intentional about it.
“An empowered organisation is one in which individuals have the knowledge, skill, desire, and opportunity to personally succeed in a way that leads to collective organisational success.” -Stephen Covey (Bestselling author of The 7 Habits of Highly Effective People)
Business Coach Shares A Mystic Statistic:
“Today’s small business owner works an average of 52 hours per week, with fifty-seven percent working at least six days a week, and more than twenty percent working all seven.”
Business Coach Shares The Sales Pipeline Problems Checklist
In order to help you identify the biggest limiting factors related to your sales pipeline, I want you to take a moment to honestly and candidly rate your business on the following areas on a scale of 1 to 10 with 10 being the highest.
Business Coach Fun Fact:
With Justin Timberlake acting as the group’s lead singer the boy band’s (N’ Sync) first three albums sold over 30 million copies. After leaving N’ Sync, Timberlake’s album “The 20/20 Experience” was the biggest selling album of 2013 according to Billboard, with a total of 2.43 million copies sold. The rest of the group since Justin’s departure…not so much.
Take a moment to look at how you honestly rated your company’s ability to generate quality leads using the lead producing activities listed above. In order to build a consistently successful and stable business, you must find three affordable ways to produce leads on an on-going basis. Why three? For the same reason that you don’t want to sit on a bar stool that has only one stable leg; you do not want to create a business model that generates leads using only one viable and consistently successful avenue of generating business. Look at the list again and circle the marketing avenues you feel would best resonate with your ideal and likely buyers.
“No other trade or profession has more opportunity for one to rise from poverty to great wealth than that of salesman.” -Og Mandino (Bestselling author of The Greatest Salesman in the World)
Now that you have identified which marketing avenues you believe would best resonate with your ideal and likely buyers, you must commit to creating and mastering a step-by-step system that an honest and diligent person with very little or no experience could implement with 10 hours or less of training. If your system is too complex for you to train the members of your team in a step-by-step and linear fashion, your system is not good enough and must be reworked until it scales (works without you). To make your life 2% easier, we have created the following list of Thrive15.com trainings, taught by an elite business coach, that will teach you how to massively succeed in each marketing avenue you choose.