A great man shows his greatness by the way he treats little men.

A great man shows his greatness by the way he treats little men.

What is a no brainer? Why is a no brainer important? What is the benefit of having a no brainer? These are all really great questions and we will help you will all of them.

A no brainer is an offer you make to new clients or customers so that there is no thinking involved in whether they should try you or not, it would almost be retarded of them to not try out your product or service. One example is Elephant in the Room Men’s Grooming Lounge. They offer their first haircut experience for only one dollar. They do this because they know that they offer such a great service that people will want to come back and pay the full price for the experience again and again. Another Example would be Dr. Robert Zoellner and his Optometry Clinic where they offer your eye exam and a pair of glasses for only $99. They do this because more times than not the people who come in for this deal decide they want to go with a more high end brand of glasses. This is where they make more money versus if they never came in at all. It is important that you find what no brainer works for your business and for your customers, it is not a one size fits all by any means.

If you are struggling to come up with a no brainer for your company, don’t stress out. I would highly recommend you reach out to a business coach, weather that is one from Thrive15 or somewhere else. Another suggestion would be to look in the Boom Book for common suggestions for a no brainer offer. This will be a game changer for your business.