Podcast Guest: Travis Jones

They say true success is born. Vibrant, energetic and infectious as a youngster Travis Jones, or “TJ” as his friends call him, was inevitably going to achieve big things.

After starting out in the health and fitness industry, and a stint in Canada where he trained with elite coaches, Travis returned to Australia in 2011, and launch his own specialist body transformation gym, Result Based Training, utilizing every aspect of the experience he gained from working tirelessly nationwide wide and overseas. Known for being the man who has never written a business plan, Travis began his entrepreneurial journey like many entrepreneurs – essentially broke and living out of the space that his business occupied. In this case, it was Result Based Training’s first location in South Melbourne. Jones’ ‘do what it takes’ mantra and work ethic helped grow Result Based Training into an internationally recognized gym, launching six gyms across three states within the first 24 months.

The last five years have seen the growth of Result Based Training from one gym in 2013 to 21 by February 2018. Together with wife, Liv Jones, the couple went on to establish their cutting-edge coaching business, Think Tank, which was created to help guide and coach SME’s on how to grow their businesses into successful brands. Jones’ business smarts have seen him have a history of building businesses rapidly, with Think Tank growing from $0 to have a $1.5million turnover within its first year. If that wasn’t enough, in 2017, the couple founded Attain Digital – a digital marketing agency that began producing over $500,000 of sales before they even launched their company website and manages over $1.5million worth of client marketing campaigns in the first year and growing rapidly. Apart from their corporate ventures, Travis and Liv have also gone on to create their passion project, If Not Now Then When a foundation established to change the lives of children all over the world.


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