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Transcribed with Cockatoo
(Speaker 4)
I’m gonna bring up Tina real quick here. Tina, Tina is an entrepreneur who
(Speaker 3)
really really values being an American, loves being an American. Tell us your
(Speaker 8)
background. Where are you from? We immigrated here from Iraq into this country in late 70s and I just want to say one of the things that my dad said to us when we first came to America was if anyone collects welfare from his family or collects any government help, he will never speak to us again. So that was every one of my family members is an entrepreneur and we all have businesses and doctors. You called me the other day and we’ve had the
(Speaker 3)
opportunity to work with you the last four years and you had said an incredible number. She said hey since we’ve been working with you we’ve grown
(Speaker 4)
to a hundred million dollars of sales. I think that’s what you said. Yeah so I started
(Speaker 8)
the company, this particular company, I have, I’ve started many companies, but this particular company is a satellite phone store. So it’s sat123.com, and we, from 2004, 2005, to about 2020, we were at about 20 million a year. So then I found you, Mike Adams introduced me to you and I started doing podcasts and I was like wait a minute
(Speaker 8)
we’re like selling like 10 to 15 times more by explaining our product to people online. Wow that was a big discovery. And since then, we’ve moved most of our marketing to podcasts. I work with David and Seth here, and a bunch of people, even some of the pastors here. I work with Pastor Benjamin,
(Speaker 8)
I think all the pastors here.
(Speaker 4)
So yeah. And you’ve grown five times.
(Speaker 8)
Yeah, just in the last.
(Speaker 4)
She just was, we’re on the phone and she’s like, hey, by the way, I hit a hundred billion dollars. And I’m going, what? So you’re in the room with a lot of people that are doing it, you know, that are doing it. And I want to get your thoughts.
(Speaker 4)
I’ll come back to you in just a second. Well, Thrive Nation, we have so many wonderful people like you on our website every day, checking out the podcast. And I wanted to take a moment to celebrate the success of a long time client that we’ve had the pleasure of working with for a while,
(Speaker 4)
so that they could complain and tell you all the terrible things that we make them do
(Speaker 2)
en route to growing their business. Uh, and so now the need further ado, we have the owners of cornerstone fence. Welcome guys. How are you?
(Speaker 12)
Hey, how are you?
(Speaker 2)
I am doing great now, just so people can know you’re not a hologram. Could you guys kind of introduce yourselves? Tell us your, your, your, your name and where you’re from. Just so people can verify you’re not a hologram.
(Speaker 7)
I’m Danica.
(Speaker 3)
I’m one of the owners and this is my husband Jordan. My name is Jordan. We started Cornerstone Fence about three years ago. I’m a full-time firefighter so it started as just something to do on my off days, make a little bit of extra money. And about a year and a half ago, we went to a business conference that Clay had out at his place and we decided that maybe instead of building fences as a hobby, maybe we should actually turn this into a business and
(Speaker 10)
start trying to grow grow the business.
(Speaker 2)
Now how did you originally hear about us how did that conversation come about all stop all pick on Danica here
(Speaker 4)
how did that conversation come about.
(Speaker 7)
Initially it was the first reawaken America tour that we went to and one of my friends was like, hey, you should definitely go to the business conference beforehand. It was a shortened version, I guess, in the morning before
(Speaker 7)
the Reawaken America conference in the afternoon. Really, one of my friends was just like, this could really help you and just the tools that you gave us
(Speaker 3)
in the shortened version of the business conference, where it was just mind bombs going off.
(Speaker 2)
Now, as far as the growth, you two work together and I’ll pick on Jordan here for this. What kind of growth have you guys experienced at maybe a percentage or what kind of growth
(Speaker 3)
have you seen since we started working with you guys? So the year, the first year we’re in business, I maybe did four or five fences. Like I say, it was kind of not a hobby necessarily I have. I don’t consider fence a hobby, but it was it was three or four fences the first year. So we maybe did $30,000 in fences. Second year, which was still before you, we maybe were
(Speaker 3)
on pace to do about 70 or,000 or $80,000 total revenue. And then we started with you in October of 21.
(Speaker 7)
22.
(Speaker 3)
October of 22. And so that first year with you and putting your systems in place, really going after the Google reviews and trying to grow the company, we went from roughly like $80,000000 to 700,000 in total revenue. And so that was last year.
(Speaker 3)
And then this year, we’re hoping our goal is 1.5 million this year.
(Speaker 2)
And I mean this, and so I’m not just saying this because you’re here. I really do love working with you guys. Our team is always speaking so kindly about you guys. I don’t tell my team, run around saying nice things about these people. But you know, work with a client. I mean, we’re working on the website, we’re working on the photography, the video, there’s
(Speaker 2)
a lot of interaction. And every week you have a coaching meeting with Andrew. And Andrew loves working with you guys. So can you maybe share Danica what it’s like to have Andrew helping you implement the system and program that I’ve created.
(Speaker 3)
What’s it like working with him on a weekly basis?
(Speaker 7)
Andrew’s phenomenal. He always brings so much wisdom to our meetings. Every problem that we have, he has an optimistic and realistic solution to it. Just the accountability in general, it’s hard being accountable every single week to update your sheet, to update your tracking sheet, to track all your leads.
(Speaker 7)
And just the accountability is, I don’t think we’d be where we are if we didn’t have that kind of accountability. And just him constantly bringing us encouragement, realistic solutions, different resources we can look to just to continue
(Speaker 7)
to find solutions for some of the issues that we run into.
(Speaker 3)
Now, you know, I call this the core repeatable, actionable processes, aka the crap. You know, there’s all these self-help books about the big idea and the vision and get your mind set, but there’s very few books about the core, repeatable, actionable processes, the stuff behind the stuff.
(Speaker 3)
And I find that people like yourself, shawholmes.com, oxyfresh.com, stevecorrington.com, people that have massive companies now, but I’ve been working with these people for a lot of times over 10 years. The people that do the best are the ones
(Speaker 3)
that like the core, repeatable, actionable processes, or they learn to appreciate them over time. And the people that struggle are the ones that are always looking for the new shiny thing. I’d love to get your idea, Jordan, on just the importance of knocking out these core, repeatable, actionable processes week after week, day after day, because really business coaching is about helping you guys grow, but it’s not an event. It’s more of a process. I’d love to get your
(Speaker 4)
thoughts on what it’s like to have those weekly meetings with Andrew.
(Speaker 3)
Yeah, they’ve been like Danica was saying, we like to think we’re organized. We like to think we hold ourselves accountable, but without that meeting every single, it’s just, it’s awesome because first we can see on a weekly basis how are we doing where we are we meeting the goals that we’re supposed to be meeting. So without that weekly meeting I would imagine that maybe we would get to it once a month maybe if we didn’t have the coaching and And it would, so first the accountability,
(Speaker 3)
because we’re showing up every single Friday, same time, same location, and going over exactly what did we do this week. And so just staying consistent with that and having the accountability has really changed our business for For sure, just having the having
(Speaker 2)
that business meeting every week. So what would you think would happen without that weekly meeting and then that coaching with Andrew? What would what would happen with all these ideas you’ve learned at a conference or learned in books? I mean, what would happen to the plan?
(Speaker 7)
I it would fall apart because then it’s like, oh, like you said, the big shiny thing in front of you, you can always have things that interfere with your day, but unless you have a plan and something that, and a step that you know, is going to hold you accountable. I mean, that’s one thing we learned doing business as husband and wife is it’s really hard for us to hold each other accountable.
(Speaker 10)
So just Andrew’s just phenomenal. He’s having a plan and having a deadline. Like every Friday is the deadline. So it’s like, well, half steps we’re supposed to do. But if you don’t put a deadline to that and it was just me and her trying to do it by ourselves, you know, we might get it done in six months or eight months or, uh, but having that deadline, which is Friday every single week is, and then we get like, well, why didn’t you do that? That was, that was what you were supposed to do.
(Speaker 10)
It’s like, okay, yeah, we, we messed up this week. We’ll for sure get it done.
(Speaker 7)
And I wanted to touch on, you know, some of the things it’s like I remember when you first brought up the group interview I’m like that doesn’t work there’s no way and then now it’s like we are group interview savvy like that I tell everybody that owns a business I’m like do a group interview every
(Speaker 3)
single week because you never know when people are not going to be loyal you think that they’re
(Speaker 10)
well you do it’s almost, but having a
(Speaker 4)
plan and a deadline, how would you describe the importance of that? Uh, you know, Danica having the plan and a deadline.
(Speaker 3)
Well, you can just get caught up in the role of your week. And before you know it, it’s sunday and you’re starting monday first thing in the morning. So it’s like, just, you’d get caught up in the tumble and roll of everything. There’s constantly a burning fire. There’s constantly kids that are sick or kids that, you know, something can always distract you and take you away from the necessary things
(Speaker 3)
you need to do to be successful. And if you just, sometimes it’s cram time at three o’clock on Friday before I come down and meet Andrew it’s like uh-oh uh-oh we gotta get the tracking sheet updated but I don’t know what we would do without that we think we’re making money but unless you know on paper and can see it in black and white it’s a life changer. Now, I want to ask you this, Jordan. What I did when I built my first company, djconnection.com,
(Speaker 3)
and I don’t wish this on anybody, but I grew up very poor and I got a job at Applebee’s, Target, and DirecTV, just like you’re a firefighter. I was working three jobs and I didn’t know what to do. So I would go to these seminars where they’d have these get rich quick, get motivated people. And they would say, you know, for $4,000 a month in a six month contract, we’re gonna teach you how to become successful.
(Speaker 3)
And then every meeting, they never really taught the stuff. There was nothing really actionable. And then I would go, okay, now that I finally think I know what I need to do, do you guys do the website? They said, no.
(Speaker 3)
Do you guys do the graphic design? No. Do you guys help me with my bookkeeping or my tracking? No. Do you guys actually do print pieces, photography, videography? No. Do you help me optimize my website? No. Do you launch ads? No. Do you actually know the people? No. But it was all this big idea of just work on your business, not in your business. Could you maybe explain how the meetings are with Andrew? Because I think a lot of people when they think of business consulting or growth, they’re thinking of what I’m thinking, what I thought of was paying people $4,000 a month
(Speaker 3)
to talk in generalities and not get into the weeds. So the structure of the meeting. So when we found first thing is, when’s the week? Hey, what’s going on? What’s going on in the business? What’s happening? Any big wins. After that, burning fires.
(Speaker 3)
Is there anything major that we need to discuss or get off any Big problems, fires that we need to put out right now? And then after that, we get into the items, some of our homework That we’re supposed to be working on. Are you guys doing this? Are you doing this? And then we get into our tracking sheet, exactly how much money came in, how much money went out,
(Speaker 3)
how many quotes, how many leads. It’s very, very detailed. Like way more detailed than I thought you could get. Exactly what our conversion rate is, how many quotes we did, how many customers we funded, why we funded them, what happened there. Did we do our group interview?
(Speaker 3)
Did we do our meetings? So the tracking sheet, I think our tracking sheet has probably 30, 25, 30 different metrics that we go over every single week. Everything from money to leads to where are these leads coming from? Is this working? Do we need to adjust here?
(Speaker 3)
So it’s very tailored to our business.
(Speaker 2)
Yeah, one of my clients I was talking to, I talked to him just the other day and he was telling me the story. He said, Clay, when I first hired you 12 years ago, he’s still a client 12 years later. He said, you helped me grow my gym
(Speaker 2)
and then I learned those systems and I hired you guys to help me grow my next business. And his next business is a lumber business. He sells lumber wholesale log cabins. The materials need to make log cabins. And now he has a fencing business, but it’s in Idaho.
(Speaker 2)
And he’s, so he’s got the fencing going on. He’s got the log cabin thing going on. He’s got theencing going on. He’s got the log cabin thing going on. He’s got the gym going on. And he also owns a tip-top canine franchise. And he told me, he said, the reason why I bought the tip-top canine franchise
(Speaker 2)
is I just knew it was the same systems that I could apply. Let me get your thoughts on that, Danica, because now that you’re kind of really learning the systems, is it helping you to view business differently now that you see that, wow, this system over here? Because you come to the conferences where there’s many different industries represented. Has that helped you to view business differently?
(Speaker 7)
Yeah, 100 percent. It’s really easy to get emotional when it is your business and things aren’t working, they’re not systematized, but having those systems in place and just knowing that that’s what you have to do every week, it’s not emotional, it’s a checklist item or even a checklist. Why are we missing these tools?
(Speaker 7)
These are all the tools that we’ve bought and this should be on this truck. What happened here? If you don’t keep track of those things and have, it takes the emotion out of it and makes it a system.
(Speaker 20)
So I might as well-
(Speaker 10)
I don’t need to be applied to anything.
(Speaker 2)
My final two questions I have for you guys, and I’ll let you get back to having a great Saturday. A lot of our clients who work with our couples, a lot of our couples, this just in, uh-oh, a lot of more couples. And my wife and I, what we do is I run the daily operations and she loves accounting. That’s kind of her sheet music
(Speaker 2)
she likes to read. You know, she likes to kind of sing that song, the accounting song. That’s kind of her world. And other couples I work with, they work together on everything. For anybody out there who is working with their spouse, how has that helped you guys? Because my wife and I, we don’t talk about business at home and we don’t have any work-related conflict at home. It’s sort of like we have our lanes, and we’ve figured that out at a young age. But I know a lot of couples, when you don’t have coaching,
(Speaker 2)
it can just be like a perpetual debate that never ends about, how should we optimize the website, or what’s the best route to hiring, or what’s the most effective way to launch an ad? And it’s like, there’s a lot of debates going on. I’d love to get your thoughts, Danica. Is that helped at all, like on the home front at all?
(Speaker 7)
Oh yeah, we wouldn’t be where we are without just not having to think about the website, not having to think about where we stand because we have to discuss it every single week. And that time’s allotted for those discussions. And like you said, kind of our lanes,
(Speaker 7)
I’m like the phones, the at home, uploading pictures to Google, all that. And he’s the face and the person that’s meeting and discussing the logistics of any project and directing the guys. So knowing your lane, staying in it and just not having to think about our app.
(Speaker 7)
It’s not having to think that’s, that’s all on the back end and you guys take care of that and it helps me sleep at night.
(Speaker 17)
All right.
(Speaker 2)
That’s great. That’s a, that’s a bonus right there. Now, final question I have for you guys, uh, and I’ll go back to your husband on this one. So Jordan, for anybody out there who’s thinking about scheduling a 13-point assessment, well, we did our 13-point assessment.
(Speaker 2)
It was a free assessment, a free initial meeting, or coming to a conference. We have scholarship tickets so that everybody out there can afford to go. So we tell people, you know, $250 for a ticket or whatever you want to pay. What would you say to anybody out there that’s thinking about coming to a conference
(Speaker 3)
or scheduling a 13-point assessment? I highly encourage it. When we came to the very first one and we had, we didn’t know about your coaching stuff. And the first part of that conference was a condensed version of the coaching.
(Speaker 3)
And then you guys offered the 13 point assessment. And Danica was like, I think we really need to do this. And I was like, man, I don’t know. You know, we like last year, you know, at this point we’re doing like 50 or 60,000 in fences, total revenue.
(Speaker 3)
I was like, I don’t know. It’s just, we’re a tiny business. We don’t have like the skills to run a massive business. I was almost scared first to grow it, but very doubtful that something that we were running maybe could be a big business.
(Speaker 3)
It still sounds weird to say that we did $700,000 last year and this year that we’re hopefully on track and our goal is over a million dollars. In my mind, that still doesn’t compute because I’m not, I guess I don’t consider myself like a successful business owner or I didn’t at least before.
(Speaker 3)
And so doing, really it all started with that third coming to a conference and then doing that 13 point assessment and talking with you. Our first meeting was we came in and visited with you and, uh, Oh no, it was just, it was totally, it freaked me out, but, um, it’s really changed the way that we view business number one, how we run our business and has gotten us to this point where maybe we will this year, uh, be over a million dollars in total.
(Speaker 2)
Which can I give you a little, little pro tip on the show. This is my little pro tip for you on the show. Do you want to hit two months? This is a real thing. This is a real, real advice. I would give you, um, one of my wonderful clients named Don
(Speaker 2)
Calvert was score basketball. He did this move and I’m giving to start servicing a WASO, Oklahoma. Not now, but soon I’m going to start providing basketball consulting for a WASO. And soon I’m going to start gathering, I’m going to start servicing Broken Arrow. And at the time he was just in Bixby. So I said, so Don, let’s go ahead and register the Google map for the office that you’re building or the location you’re going to service. And let’s go ahead and put a sprinkling of articles on those search engine content and on those markets
(Speaker 2)
so that your phones will start ringing before you actually open up the new basketball training facility. And no exaggeration at all, his leads almost tripled by doing that. And then that created the growth and the justification.
(Speaker 2)
And I’m telling you, but just a little secret between you and me and everybody watching, Oklahoma is in need of some serious professional fencing installers. I mean, I’m just telling you. So if you guys were to do what you’re doing and kind of start, you know, going down a
(Speaker 2)
little bit further down the highway, like registering a map in a Waso or Oklahoma city or whatever markets you’re thinking about going to and begin putting a just a not a lot of energy but a little bit of energy into calling your current happy customers and getting reviews and writing that content you’ll start getting massive leads and you’ll probably hit two million in the next 12 months. I’m just telling you because you guys have the systems you’ve worked so hard to build these systems I know you guys can continue to scale. Uh, thank you guys for carving out time.
(Speaker 2)
Are you guys in like a, a pole barn here? Is this the demand cave?
(Speaker 4)
Where are you guys?
(Speaker 7)
This is our, our big win of the week.
(Speaker 3)
Yeah, that’s the one of the week. We finally working on getting the shop finished so we can, uh, start buying and, or, uh it, and saving time. Instead of the crews right now, the crews get here in the morning, then they go to the supplier, get materials, and then they go to the job site.
(Speaker 4)
You built this?
(Speaker 19)
Yeah.
(Speaker 4)
This is awesome. This is exciting. Yeah.
(Speaker 10)
This is a 40 by 60.
(Speaker 3)
And anyways, it’s exciting because this has been one of our big hangups is we need to get better pricing on materials, which is happening now. And the way you do that is you buy it in bulk, but you got to have somewhere to store it. And so it’s all, anyways, this is our big win of,
(Speaker 3)
I guess, really- Can I get a little tour? Can I get a tour real quick? Can you kind of walk us around real quick?
(Speaker 2)
This is awesome. I’m excited for you guys. I love cam. Does it smell like new wood? It does. Oh yeah.
(Speaker 3)
Look at this. All right, so this is the front of the shop. So we, and really it’s at our house. So a lot of things is like, we wanted a commercial facility, but right now that’s not in the budget.
(Speaker 3)
So we’re making do with what we have. So we got a 40 by 60 going in. So we got all the work trucks here behind us. Anyways, right now it’s going to get us by until we, you know, hit that one. One point five, maybe two million. And at that point, we’re going to go and start looking for commercial lanes. So anyways, we’re going to store a lot of like two by fourss pickets, steel posts like the bread and butter of what we do will be stored in here.
(Speaker 3)
And so garage doors are coming hopefully in two or three weeks. Those take a little while. But we just got the concrete poured. So it’s a really a blank canvas right now. So we got today we’re planning out shelving and where we’re going to start storing everything and how to, I guess, try to make the best use of it.
(Speaker 2)
You gotta be pretty pumped up about this, huh?
(Speaker 10)
Oh, I’m super excited. We’re both very excited.
(Speaker 2)
Oh, this is awesome. Well, congratulations guys. I know you guys have been putting in the hard work there and it’s good to see the paying off for you. And again, thank you so much for carving out time and we’ll see you next week. Okay. Thank you so much. Take care guys. Bye bye.
(Speaker 6)
Hey, Clay Clark and my thrive peeps. Uh, Steve Carrington, as you can tell, although I’m not wearing my signature green shirt as usual, but I am writing in my signature green Lamborghini and I just wanted to say how appreciative I am of Thrive and all the guys at Thrive Time and the show and everything that you guys have done at Total Ending Concepts. We have had tremendous growth and a lot of things changing especially on the marketing front and from a coaching perspective
(Speaker 6)
and from a web presence and branding and our internet leads are up, everything is hammering on all cylinders. And really, we’re just trying to figure out how we can leverage the systems and the processes that we’re learning at Thrive more in our business. So now we’re setting up a lead tracking system
(Speaker 6)
that has been long overdue. And we’re doing lots of stuff. But I want to take a minute and say thank you, thank you, thank you to Thrive and Clay Clark and Dr. Z and everybody for all the help in helping us grow our business and um, hopefully buy more Lamborghinis like this, uh, the more we sell.
(Speaker 6)
So appreciate it guys. See ya.
(Speaker 1)
Hello, my name is Charles Colaw with Colaw Fitness. Today I want to tell you a little bit about Clay Clark and how I know Clay Clark. Clay Clark has been my business coach since 2017. He’s helped us grow from two locations to now six locations.
(Speaker 1)
We’re planning to do seven locations in seven years and then franchise. And Clay’s done a great job of helping us navigate anything that has to do with like running the business, building the systems, the checklists, the workflows, the audits, how to navigate lease agreements, how to buy property, how to work with brokers and builders.
(Speaker 1)
This guy is just amazing. This kind of guy has worked in every single industry. He’s written books with like Lee Crocker, or Head of Disney with the 40,000 cast members. He’s friends with like Mike Lindell. He does reawaken America
(Speaker 1)
tours where he does these tours all across the country where 10,000 or more people show up to some of these tours. On the day-to-day, he does anywhere from about 160 companies. He’s at the top. He has a team of business coaches, videographers, and graphic designers and web developers, and they run 160 companies every single week. So think of this guy with a team of business coaches
(Speaker 1)
running 160 companies. So in the weekly, he’s running 160 companies. Every six to eight weeks, he’s doing Reawaken America tours. Every six to eight weeks, he’s also doing business conferences
(Speaker 1)
where 200 people show up, and he teaches people a 13 step proven system that he’s done and worked with billionaires helping them grow their companies. So I’ve seen guys from startups go from startup to being multi-millionaires,
(Speaker 1)
teaching people how to get time freedom and financial freedom through the system. Critical thinking, document creation, making it, putting it into, organizing everything in their head to building it into a franchisable scalable business
(Speaker 1)
Like one of his businesses like 500 franchises. That’s just one of the companies or brands that he works with So amazing guy Elon Musk kinds kind of like smart guy He kind of comes off sometimes as socially awkward, but he’s so brilliant and he’s taught me so much when I say that like Clay is like he doesn’t care what people think when you’re talking to him. He cares about where you’re going in your life and where he can get you to go. That’s what I like him most about him.
(Speaker 1)
He’s like a good coach. A coach isn’t just making you feel good all the time. A coach is actually helping you get to the best you. Clay has been an amazing business coach. Through the course of that we became friends. I was really most impressed with him is when I was shadowing him one time. We went into a business deal and listened to it. I got to shadow and listen to it and when we
(Speaker 1)
walked out I knew that he could make millions on the deal and they were super excited about working with him and he told me he’s like I’m not gonna touch it I’m gonna turn it down because he knew it was to harm the common good of people in the long run and the guy’s integrity just really wowed me. It brought tears to my eyes to see that this guy, his highest desire was to do what’s right.
(Speaker 1)
Anyways, just an amazing man. Anyways, impacted me a lot. He’s helped navigate. Anytime I’ve gotten nervous or worried about how to run the company or, you know, navigating competition and an economy that’s like, I remember we got closed down for three months. He helped us navigate on how to stay open, how to get back open, how to just survive
(Speaker 1)
through all the COVID shutdowns, lockdowns, because our clubs were all closed for three months and you have $350,000 of bills you’ve got to pay and we have no accounts receivable. He helped us navigate that and of course we were conservative enough that we could afford to take that on for a period of time. He was a great man.
(Speaker 1)
I’m very impressed with him. So Clay, thank you for everything you’re doing and I encourage you if you haven’t worked with Clay, work with Clay. He’s going to help magnify you. And there’s nobody I have ever met that has the ability to work as hard as he does. He probably sleeps four, maybe six hours a day. And literally the rest of the time he’s working and he can outwork everybody in the room every
(Speaker 1)
single day. And he loves it. So anyways, this is Charles Kolaw with Kolaw Fitness. Thank you, Clay. And anybody out there that’s wanting to work with Clay, it’s a great, great opportunity to ever work with him. So you guys have a blessed one.
(Speaker 1)
This is Charles Kola. We’ll see you guys.
(Speaker 18)
Bye-bye.
(Speaker 2)
Hi, I’m Aaron Antis with Shaw Homes. I first heard about Clay through a mortgage lender here in town who had told me what a great job he had been doing for them. And I actually noticed he was driving a Lamborghini all of a sudden, so I was willing to listen. In my career, I’ve sold a little over $800 million
(Speaker 2)
in real estate. So honestly, I thought I kind of knew everything about marketing and homes. And then I met Clay, and my perception of what I knew and what I could do definitely changed. After doing 800 million in sales over a 15 year career I really thought I knew what I was doing. I’ve been managing a large
(Speaker 2)
team of salespeople for the last 10 years here with Shaw Homes. And, I mean, we’ve been a company that’s been in business for 35 years. We’ve become one of the largest builders in the Tulsa area, and that was without Clay. So when I came to know Clay, I really thought, man, there’s not much more I need to know, but I’m willing to listen. The interesting thing is our internet leads from our website has actually in a four month period of time has gone from somewhere around 10 to 15 leads in a month to 180 internet
(Speaker 2)
leads in a month. Just from the few things that he’s shown us how to implement that I honestly probably never would have come up with on my own. So I got a lot of good things to say about the system that Clay put in place with us and it’s just been an incredible experience. I am very glad that we met and had the opportunity to work with Clay. So the interaction with the team and with Clay on a weekly basis is honestly very enlightening. One of the things that I love about Clay’s perspective on things is that he doesn’t come from my industry.
(Speaker 2)
He’s not somebody who’s in the home building industry. I’ve listened to all the experts in my field. Our company has paid for me to go to seminars, international builder shows, all kinds of places where I’ve had the opportunity to learn from the experts in my industry. But the thing that I found working with Clay
(Speaker 2)
is that he comes from such a broad spectrum of working with so many different types of businesses that he has a perspective that’s difficult for me to gain because I get so entrenched in what I do, I’m not paying attention to what other leading industry experts are doing.
(Speaker 2)
And Clay really brings that perspective for me. It is very valuable time every week when I get that hour with him. From my perspective, the reason that any business owner who’s thinking about hooking up with Thrive
(Speaker 2)
needs to definitely consider it is because the results that we’ve gotten in a very short period of time are honestly monumental. It has really exceeded my wildest expectation of what he might be able to do. I came in
(Speaker 2)
skeptical because I’m very pragmatic and as I’ve gone through the process over just a few months I’ve realized it’s probably one of the best moves we’ve ever made. I think a lot of people probably feel like they don’t need a business or marketing consultant because they maybe are a little bit prideful and like to think they know everything. I know that’s how I felt coming in. I mean we’re a big company that’s definitely one of the largest in town and so we kind of felt like we knew what we were doing and I
(Speaker 2)
think for a lot of people they let their ego get in the way of listening to somebody that might have a better or different perspective than theirs. I would just really encourage you if you’re thinking about working with Clay. I mean the thing is it’s month to month. Go give it a try and see what happens. I think in the 35-year history of Shaw Homes this is probably the best thing that’s happened to us and I know if you give them a shot I think you’ll feel the same way. I know for me the thing I would
(Speaker 2)
have missed out on if I didn’t work with Clay is I would have missed out on literally an 1800% increase in our internet leads. Going from 10 a month to a hundred and eighty a month, that would have been a huge financial decision to just decide not to give it a shot. I would absolutely recommend Clay Clark to anybody who’s thinking about working with somebody in marketing. I would skip over anybody else you were thinking about and I would go
(Speaker 2)
straight to Clay and his team. I guarantee you’re not gonna regret it because we sure haven’t.
(Speaker 5)
My name is Danielle Sprick, and I am the founder of D. Sprick Realty Group here in Tulsa, Oklahoma. After being a stay-at-home mom for 12 years and my three kids started school and they were in school full-time,
(Speaker 5)
I was at a crossroads and trying to decide what do I want to do. My degree and my background is in education, but after being a mom and staying home and all of that, I just didn’t have a passion for it like I once did. My husband suggested real estate. He’s a home builder, so real estate and home building go hand in hand, and we just rolled with it.
(Speaker 5)
I love people, I love working with people, I love the building relationships, but one thing that was really difficult for me was the business side of things. The processes and the advertising and marketing, I knew that I did not have what I needed
(Speaker 5)
to make that what it should be. So I reached out to Clay at that time, and he and his team have been extremely instrumental in helping us build our brand, help market our business, our agents, the homes that we represent.
(Speaker 5)
Everything that we do is a direct line from Clay and his team and all that they’ve done for us. We launched our brokerage, our real estate brokerage, eight months ago. And in that time, we’ve gone from myself and one other agent to just this week week we signed on our 16th agent. We
(Speaker 5)
have been blessed with the fact that we right now have just over 10 million in pending transactions. Three years ago I never would have even imagined that I would be in this role that I’m in today, building a business, having 16 agents. But I have to give credit where credit’s due. And Clay and his team and the business coaching that they’ve offered us has been huge. It’s been instrumental in what we’re doing.
(Speaker 17)
Don’t ever limit your vision. When you dream big, big things happen. Clay, my honor, my honor to be on your show and thank you for all you do. I hear the ripple effects from you are good ripple effects.
(Speaker 16)
You know what I mean? People rave about what they learn from you. So congratulations.
(Speaker 3)
Sean, guess what’s happening on June 5th and 6th right here in Tulsa, Russia. We are probably going to have an amazing business conference here in Tulsa, Russia. We are probably going to have an amazing business conference
(Speaker 16)
here at Tulsa, Russia.
(Speaker 4)
Yes, we’re joined by Tim Tebow. Tim Tebow is going to be joining us right here at the Thrive Time Show World Headquarters June 5th and 6th. He’s a very successful football player, obviously a Heisman Award winner, but he’s also a very successful entrepreneur. Now, when you work with real clients, Sean, real clients you really work with to help them grow their companies, do you ever hear a
(Speaker 4)
business owner tell you that they didn’t have time to get something done? Every day. How often is is not having enough time a problem for business owners? All the time. It’s almost it’s like maybe 90% of the issues as people are trying to grow their company. Well Tim Tim Tebow is going to come join us here at the in-person Thrive Time Show two-day interactive business workshop.
(Speaker 4)
And he’s going to teach us time management and his approach to personal self-discipline and getting things done. Also at the workshop, I’ll put up on the website so people can see it here. Also at the two-day interactive workshop, Sean,
(Speaker 4)
we are going to be, oh, there it is. We’re gonna be teaching accounting, systems creation, marketing, human resources, how to hire, inspire, train and retain great people, accounting, social media advertising, search engine optimization. Sean, what’s the area where most clients ask you for help the most?
(Speaker 4)
Is it generating leads? Is it hiring people? What’s the biggest issue that most business owners have by default before they come to one of our workshops? Well, I think it’s management because time is the most valuable resource for these business owners and being able to manage their time is the first thing. Once they get that under
(Speaker 4)
control then generally the numbers, you know, being able to track their business and be able to make the best decisions based on numbers rather than emotions is a big area and we teach all of this stuff at the business conference particularly you Clay you love to hammer on time management it’s my favorite part of the conference now I’m gonna pull this up real quick here because we’re gonna go through if you’re not excited I want to get you excited about what we’re gonna cover at the workshop here okay all right
(Speaker 4)
today interactive workshop this is my 20th year hosting workshops. So I’m telling you folks, we’re in rare form here. So one is the idea of establishing your revenue goals. I think most entrepreneurs don’t know their revenue goals.
(Speaker 2)
Would you agree or am I off my rocker?
(Speaker 4)
No, that’s totally a very important point we do with every one of our new clients that come on board is we have to establish the revenue goals and generally speaking we have a vague idea but not an exact idea that can be engineered down into like the daily goals for sales and that’s a really big one. Now next is the break-even numbers. What kind of sales do you have to do to even break even? Third is how many hours per week do you want to work?
(Speaker 4)
What is your ideal schedule as an entrepreneur? Box number four, how do you stand out in the clutter of commerce? What makes your company unique from all the different businesses? In a world of brown cows, herds of brown cows,
(Speaker 4)
proverbial brown cows, the analogy of brown cows, how can you be the purple cow that stands out? How can you be the squeaky wheel that gets the oil? Box number five, branding. How do you improve the perception that people have of you, your business, your brand? Box number six, marketing.
(Speaker 4)
Your three-legged marketing stool. What is a turnkey way for you and your company to generate leads so you can succeed? Because if you don’t have any leads, your business will bleed. If you can’t sell, your business will go to hell. You’ve got to generate leads. Sean, how often do business owners by default
(Speaker 4)
tell you they have a hard time generating leads? It’s almost all of the time. It’s really a huge struggle. And many times, they may be creating leads, but just through word of mouth. So they get to a point where we’ve implemented systems,
(Speaker 4)
and then they need to create more leads, but they’ve never had to do it. So there’s a lot of different scenarios where business owners are like, how do you create leads? Something we hammer on at the conference a lot. Box number seven, box number seven, create a sales conversion system again, box number seven, create a sales conversion system, sales scripts, recorded calls, one sheets, prewritten emails, lead trackers, all of the sales
(Speaker 4)
tools, the sales print pieces, the one sheets, the big screens that you see inside the business, whether you’re a doctor, you’re a dentist, you’re a lawyer, you got to have sales systems in place. We help you with that. Box number eight, what does it cost you to get another customer? Step number eight, what does it cost you to actually acquire a customer? Step number nine, it’s hard to build organization if you’re not organized. We’re going to teach you how to create repeatable systems, processes, file organization. Box number 10, we’re going
(Speaker 4)
to teach you how to manage people, real people on the planet Earth. This just in, we’re going to teach you how to manage real people on the planet Earth. Box number 11, how to create a sustainable schedule that works for you and your family. Step number 12, how to create human resources systems for recruiting, hiring, training, and retaining great people. Box number 13, accounting. This just in, we have to cover accounting. It’s not how much you make, it’s how much you keep. We’re going to cover all the accounting things you need to know. And step 14, finally, what is the point of even achieving success. We’re going to go over what is the point of even achieving success, how to design a life that you’re excited about, how to design a life where you carve out
(Speaker 4)
enough time for your faith, your family, your finance, your fitness, your friendship, your fun, and where you’re going to spend your focused time. We’re going to go through that, all this and more. Now, the workshop, Sean, it’s June 5 and 6. It’s a two-day interactive workshop. Yes. And tickets, we always do it. It’s $250 or whatever price that someone can afford.
(Speaker 4)
Sean, why do we let people name their price? Why do we have scholarship tickets available if somebody can’t afford the $250 general admission ticket? Well, we don’t want anybody to miss out on it. You could be at a startup phase or you could be way along in your business, but we want to make it accessible for everybody. I think it actually goes back too to a story of your dad.
(Speaker 4)
And like, it goes all the way back to how you’ve always done this as a business coach, trying to make sure that, you know, you’re just your average people out there have access to the things that work. Now, 7am to 5, Sean, why don’t we go from 7 to 5 both days? I mean, it’s 10 hours a day, 20 hours of training over two days. Why do we do 10 hours a day, Sean, of back-to-back workshops? We do a 30-minute teaching session, we do a 15-minute question and answer session, and then we take a break.
(Speaker 4)
30 minutes of teaching, 15 minutes of question and answer, then we take a break. Why do we do that format, Sean? That format is so that we can keep people engaged and not just sitting there listening, but also getting involved. We really encourage people to ask questions. And that’s really where the juiciness of the conference comes out, is you can put your personal situation and your questions on the board, and Clay will tee off and give
(Speaker 4)
you direct advice. Even without being in our coaching program, you can get direct coaching from Clay. It’s really a very engaging format.
(Speaker 16)
I enjoyed a lot.
(Speaker 4)
Sean, final 60 seconds pop quiz here. What date is the conference? June 5th and 6th, 2025, this year. Question number two, who’s our keynote speaker coming to the conference there, Sean? Tim Tebow is our keynote speaker. Sean, question number three, how much does it cost to come to our in-person, two-day interactive business workshop right here in Tulsa, Oklahoma?
(Speaker 4)
I think it’s, did you say it’s $250 or whatever you can afford? That’s right, $250 or whatever you can afford. Sean, how do you spell Eric Trump backwards?
(Speaker 3)
P-M-U-R-T-C-I-R-E.
(Speaker 4)
Ooh, that took a long time. I’ll have to listen to this. All right, again, that’s Sean Lohman. I’m Clay Clark, and inviting you to come join us at the in-person Thrive Time Show, two-day interactive workshop, June 5th and 6th,
(Speaker 4)
right here in Tulsa, Russia, Tulsa, Oklahoma. Sean, I really am excited to have this event. I’m excited to see you at the event, June 5th and 6th,
(Speaker 2)
right here in Tulsa, Oklahoma.
(Speaker 4)
Tim Tebow time. Oh yeah. It’s Tulsa Russela. You could be anywhere doing a lot of different things, but you chose to be here.
(Speaker 11)
Clay Clark is here somewhere. Where’s my buddy Clay?
(Speaker 12)
Clay is the greatest. I met his goats today. I met his dogs. I met his chickens.
(Speaker 11)
I saw his compound. He’s like the greatest guy. I ran from his goats, his chickens, his dogs. So this guy’s like the greatest marketer you’ve ever seen, right? His entire life, Clay Clark, his entire life is marketing.
(Speaker 9)
Hey guys, Luke Erickson here with the Thrive Time Show. As you can see behind me, we’ve got all kinds of energy going on. People are starting to show up for the conference and it is hot in this place. We’ve got grill guns over here, we’ve got people playing the drums, we’ve got a fire breather, and man, people are so excited as they come in.
(Speaker 13)
The conference has kicked off. This house is packed. We’ve got Aaron Hanz with ShopLabs up there. We’ve got Steve Burrington with Total Winding Concepts up there talking about what is possible when you just implement, when you implement, when you do the improvements. It’s so exciting. People are going crazy.
(Speaker 9)
Guys, Luke Erickson with the Thrive Time Show here with you.
(Speaker 15)
It is day two and the energy is high.
(Speaker 14)
People are so excited to be here.
(Speaker 15)
I’m excited to be here.
(Speaker 9)
I’m excited to be here. Guys, Luke Erickson with the Thrive Time Show here with you. It is day two and the energy is high. People are so excited to be showing up. The team is ready. Come on, let’s see what it’s like to go on in for day two. Follow me.
(Speaker 12)
Woo! Woo!
(Speaker 14)
Woo!
(Speaker 9)
I’ll tell you what, people are so excited to be here for day two. It is going to be incredible. Cannot wait to see what today has in store. Right now, here at the conference, we’ve broken into groups going over search engine optimization. I know for most of us, myself included, if you hear that term, you go, what is that? What does that mean? That’s too techy for me.
(Speaker 13)
Well, our experts are breaking it down for people so that you can clearly understand self-included, if you hear that term, what is that? What does that mean? That’s too techy for me.
(Speaker 9)
Well, our experts are breaking it down for people so that you can clearly understand how to come up top in Google. It’s doable, it’s possible.
(Speaker 12)
Now we’re in the middle of a break,
(Speaker 9)
and what we like to do is we like to give you as much tangible and relevant information from about the start of the hour for 45 minutes. Then we take approximately a 15-minute break to allow people to connect with other entrepreneurs around them. Bathroom break. And also use this time to just really digest all of the good information that you’re receiving the whole time. Right behind me we’ve got Bob with his grill gun melting an ice sculpture.
(Speaker 9)
It is awesome. The ice sculpture represents our life, right? It’s here for a time, but we all need to have the sense of urgency to implement the things that we’re learning It’s here for a time, but we all need to have the sense of urgency to implement the things that we’re learning so that we can make the most of the time that we have.
Transcribed with Cockatoo