Cleaning Business Podcast | Revival, Results & Radical Growth | 7 Clay Clark Client Success Stories

Audio Transcription

Transcribed with Cockatoo

Clay, you’re an entrepreneur, I’m an entrepreneur, and as they say in Stoic, the obstacle is the way. And so if you let these pinheads get in your way, you’re in trouble. Octononverba is the motto of the U . S. Merchant Marine Academy at Kingspoint, New York. I had appointments with Naval Academy and Kingspoint Merchant Marine Academy.

And Merchant Marine Academy’s motto was octononverba. In other words, don’t listen to what a person says. Watch what they do. Clay, my honor, my honor to be on your show and thank you for all you do. I hear the ripple effects from you are good ripple effects. You know what I mean?

People rave about what they learn from you.

So congratulations. My name is Kevin Thomas and the name of our company is MultiClean. We are a commercial janitorial service and we serve the entire state of Oklahoma and Kansas and soon to be Arkansas. We have probably grown probably five times. I think when we first started with you, we had 60 to 65 employees, and now we have a little over 300 employees. Before we got involved with Thrive Time, we didn’t really have any systems or processes in place.

In six, seven years, I’ve probably been to 12 to 13 business conferences and Amazingly, each time I go, I learn something new and I’m so excited to bring it back and show the team about marketing and how to help you guys implement the SEO. The coaching is just great because there’s accountability. It’s just a fantastic way to grow your company. Having a relationship with Thrivetimes, it’s just been amazing for multiclaim. Oh my goodness, it frees me up because then I don’t have to take a class on search engine optimization or learn marketing or shoot video. That’s not what we do.

What we do is commercial janitorial service. And you guys were the experts on marketing. And you teach me and hold my hand and show me how to do it right.

And therefore, now my company is much, much larger. Folks, on today’s show, we’re joined by a real client. He may look like a male model. He may look like a hologram. But he’s a real person. He’s a longtime client.

He’s a man that we consider to be a friend of The Thrive Time Show and a friend of mine. Ladies and gentlemen, please welcome to the show, Kevin. Welcome on to The Thrive Time Show.

How are you, sir? Clay, I’m doing great.

I had a great Christmas holiday.

And I’m glad to be here. OK, so first question, can you tell us, what is your name, first and last name?

And what’s the name of your company, sir? My name is Kevin Thomas and the name of our company is MultiClean.

We are a commercial janitorial service and we serve the entire state of Oklahoma and Kansas and soon to be Arkansas.

And how long have we worked with you approximately at this point, sir?

It’s been about six, seven years. I’m on my grind, yeah I’m on my grind I’m on my grind and we want to welcome all of his glory nation from east to west to north to south welcome to kingdom business builder with clay clark we’re going to bring on clay just a moment a couple quick announcements off the top first kingdom collagen part of our kingdom series with our partners uh at sherwood tv dr sherwood uh you can get all of this some use it for coffee creamer, bad stuff in coffee creamer. I stick this with my kingdom fuel every morning, but look at all the benefits of kingdom collagen. All right, prayer kits. Take back your home, land, and community for God with these powerful prayer tools, including anointing oil, scripture stakes, and step -by -step prayer to reclaim God’s land.

Visit HisGlory . me shop and equip yourself to possess the land today. The anointing oil is literally from the fields of Boaz and King David in Bethlehem, and the shofar to go far, as Clay says, is the authentic ram’s horn out of Jerusalem. All right, His Glory is hiring a US sales pro with a passion for spreading the gospel. His Glory is seeking a dynamic sponsorship, ads, and partner sales manager to help us reach a billion people with the truth of Jesus Christ. Drive revenue by securing mission -aligned sponsorships, advertising across our broadcast, live streams, and digital platforms.

and while building our Kingdom Economy Network. Join us. All right, BillionSoul Donation. Become a BillionSoul partner by giving $30 or more monthly, and you support our mission to reach one billion souls for Christ. And as a thank you, you will receive a free copy of my book, All for His Glory, and register to win a trip to either Footprints of Paul to Greece, that will be next year, or we’re going back to Israel next year as well. So also Israel and Greece.

Grease has just been finalized, so we’re going to be releasing the details of our grease trip this week. So hold on. That bone’s going to sell out fast.

All right, it’s time for Clay Clark.

Greetings, Super Dave.

How are you, sir? I’m good, Clay. Hey, we’re pushing through the internet wilderness right now. We’re getting new internet, as we talked about last week, being brought into our facility here. So we should have dual high -speed internet connections here at Camp Clark in Tulsa region. So stay tuned for better internet service.

And Dave, housekeeping note here. For any of your listeners out there that want to join Eric Trump, they want to join yourself, Julie Green, Amanda Grace, September 25, 26, September 25, 26. As of this very second right now, we have 46 tickets left. So 46 tickets remaining.

You just go to thrivetimeshow .

com. Who’s going to be there? Eric Trump, Amanda Grace, Julie Green, Pastor Dave Scarlett, Stella Emanuel, Alina Haba. It’s going to be a blasty blast. And again, you can get those tickets at thrivetimeshow . com.

That’s thrivetimeshow . com. Tickets, Dave, are always $250 or whatever price that you choose to pay. We have scholarship tickets available. But on today’s Stack of Stuff Day, what we’re talking about We’re talking about how to create predictable success. I mean, wouldn’t it be nice, folks, if you knew that, oh, yes, I’m going to have success today.

I mean, imagine that you could choose, like, I’m going to have success today or dysfunction tomorrow. What would you choose? I mean, imagine you could literally get off today’s show. And you could say, wow, you know, I listened to this show. And your husband says, what was the show about? Your wife says, what was the show about?

Your kids say, what was it about? Your parents say, what did you learn? And you go, oh, I’m going to just design my day. I’m just going to have predictable success. Could you imagine the confidence that you would have knowing that you’re following a predictable pattern? And on today’s show, we’re going to teach you how to do it.

And so, Dave, I want to get your thoughts real quick, because I think there’s somebody watching today’s show. I don’t know who it is. And they haven’t been to a conference like the ones we present. They haven’t achieved success. They haven’t gone from poverty to success like I have. They haven’t climbed up the corporate ladder like you did back in the day.

They haven’t started a network from nothing. With the grace of God, you started his glory, inspired by God to do so. You continue to grow it, inspired by God. And they’ve wanted to become an entrepreneur. Or maybe they’ve wanted their business to be successful, but they’ve never been successful. it.

What do you say to somebody watching today’s show that’s kind of, they haven’t given up hope, but they feel just perpetually stuck. What do you say to somebody watching the HisGlory network and they’re like, man, I have a dent repair business. I have a dental practice.

Dave, I’ve got a pool repair company and it just won’t grow. What do you say?

Take action today because Satan owns tomorrow.

You’re never given tomorrow, so take action today.

Amen.

Yes. Okay. So here we go. All right. So step number one, we got a scheduled time to organize our day. So Dave, my alarm went off this morning at three.

Okay. Now my alarm goes off. I don’t know how Dave, how you deal with your alarm, but when my alarm goes off, I always think to myself, I’m grabbing my phone here so I can show it. I don’t want it to go off. So I’m always a little bit upset with my alarm going off.

So it wakes up.

So here’s the alarm. Okay. So this is my alarm. You know, so 325, I’m just like, oh, come on, who set that? Oh, I mean, there’s that whole thing. I don’t know anybody.

When I wake up, I’m waking up in full Smeagol mode, you know, Smeagol, like Lord of the Rings. I’m waking up going, man, I just look like I look bad. I feel bad. That first five minutes I worry about anybody I interact with. I’m just, oh, who set me alive? I kind of get into, I almost sound like Smeagol.

My voice gets kind of, my precious.

I just, I wake up, I feel bad, I look bad.

My kids are like, oh no, he woke up. Who set the alarm? And I don’t feel good. But then, and Dave, I don’t know if you can relate to this, but I mean, I’m kind of wandering around, like I just gotta get on my shoes. Gotta get on my shoes. Dave, when you wake up, is it a little bit of a not pleasant thing?

Or do you wake up, are you ready to go?

How do you wake up? It depends today. I woke up just full of energy, but most of the times it’s that when that alarm goes off. It’s like I’m not kidding. My first thought I had was rage.

Like who would set an alarm for three in the morning that’s sicko or 325, but it’s me. And so I wake up and I set up my shoes the night before my socks. So I get my shoes on and then I brush my teeth and I’m going, all right, I’m gonna now, you know, with the reawakened tour, I didn’t do this, but now that I’m done with the tour, I’m back to my normal schedule. So I immediately go to the gym. So I’m driving, I’m awake now, and I’ll turn on, this is what I do. I’m turning on a Bible study of some kind as I’m driving.

You say, what do I listen to? There’s a wonderful YouTube channel called Lion of Judah. There’s another one called Alpha and Omega. They’re just like Bible studies. I listen to Chuck Missler. I listen to Hege.

I’m listening to Hege. I know someone’s taking notes. I’m listening to Hege. Chuck Missler, I’m listening, I like the old school. I’m gonna go listen to some old school Bible training. I’m gonna listen to the Lion of Judah channel, the Alpha and Omega, where they take old school trainings, they mix it with kind of upbeat music.

And I’m driving, and about 3 .49, I’m pulling into the parking lot of Lifetime Fitness. I’m pulling in, and I’m just like, oh man, I don’t wanna, and then I see, I get there, there’s the 4 a . m. crew, because it opens at four, and they’re like, what’s up, Clay? And I go, Hi, Frank, because my brain fog, it’s like it’s delayed, like, hi, Frank, you know, hi, Frank, because it takes me a minute just to kind of defog, okay? So that’s what I’m doing to get going.

Now, when I come back to my office, come back to my house, then I’m gonna organize my day. That’s what I do, okay? And so I organize my day by the following categories, faith, family, finance, fitness, friendship, fun. And I sit down and I make this to -do list. This is my list. So I’m just gonna be real with your listeners out there.

I can’t be super detailed with it, but Dave, Eric Trump is coming to our upcoming workshops, and I’m super excited about that. He’ll be joining us here in Tulsa. He and I’ve been talking a lot. lot of conferences together. It’s exciting. You know, Tim Tebow’s coming.

But Dave, there’s some other stuff. You know what I’m talking about, Dave. There’s stuff you’re working on, you can’t tell everybody yet. And I’m just so excited about some of that stuff. And so I put on my list, you know, faith, family, finance, fitness, friendship, fun. So faith, I’m going, okay, faith.

Okay, I need to make sure that I’m listening. to this Bible training check. And Dave, I get to check my first item off before five in the morning, because I’ve already studied the Bible. I mean, that’s powerful. That doesn’t mean I’m done studying throughout the day, but I’ve already done what I’ve committed to do. Then family, I’m going, okay, tonight it’s Tuesday.

We got family night, Dave. Dave, every single Tuesday at 7 p . m. , you know what happens? My mother -in -law comes over. My mom comes over.

My kids come over. We have family time, and I love it, and I’ll theme it out. Maybe it’s gonna be seafood night, or it’ll be Mexican food night, or whatever the theme is. We have kind of a theme to it. We have some fun with it. So faith, family, finances.

Turns out, you know, I have to generate revenue. And so how do I do that? I have clients, I help them grow. So I block out time for that faith, family, finance, fitness, you know, fitness. I talked to, I do it first thing now. I used to do it before the reawakened tour.

I was always the first guy for fitness. And then with the reawakened tour, my schedule had to change because we’re just so many demands on my schedule. So faith, family, finance, fitness, friendship. That’s so important. So why am I talking about Eric? Eric is a friend of mine.

You’re a friend of mine. Laura Logan is a friend of mine. General Flynn is a friend of mine. There’s a guy that I like a lot, named Aaron Antis, who’s been on your show. He’s a friend of mine. A man named Steve, I don’t think he’s been on your show, but Steve’s a friend of mine.

Brian is a friend of mine. Dr. Zellner, friend of mine. Sean, he owns a bank, he’s a friend of mine. Why am I saying this? Some names are big, some are not. Phil, friend of mine.

Some of my friends are famous, some are not. Some are very, very, Tony, good friend of mine. Great guy. Last man standing, you know, Tim Allen. But I have to schedule time for faith, family, finance, fitness, friendship. If I don’t schedule time for friendship, it’s not gonna get done.

If I don’t schedule time for fitness, it won’t get done. If I don’t schedule time for faith, family, finance, fitness, friendship, and fun. So as we head into the break, I want everybody to get a sheet of paper and write down your goals, the goals that you believe God’s given you for this year, for your faith, your family, finances, your fitness, your friendship, and you’re fine. And if you feel just a little bit stuck, head on over to thrivetimeshow . com. Thrivetimeshow .

com, okay? If you use promo code HISGLORY, you get a chance to win backstage pass tickets. But find a way to get to Tulsa for the upcoming September 25 and 26 Business Conference. It’s gonna be awesome. Julie Green’s gonna be there. Pastor Dave will be there, Eric Trump.

It’s gonna be a blasty blast.

Get those tickets at thrivetimeshow . com. And we come back from the break.

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We’re talking about how to turn your goals into reality. Okay, so step number one. Every single day, you want to block out time to schedule time for your faith, your family, your finance, your fitness, your friendship, your fun. You want to do it. Build your to -do list. So back to Eric Trump.

I like Eric Trump a lot. He’s a friend of mine. But he’s no more valuable than you, Dave, no more valuable than anybody watching this show, no more. There’s nobody, we’re all children of God. And so Eric said, hey, can we get on a call on Sunday, because I want to knock out ABC 123. And so we schedule a time.

That’s what we do. And it’s not because I’m a big deal, or he’s a big deal, or you’re a big deal. It’s because we honor each other’s time, because time is our most important asset. And if you don’t value someone’s time, It really shows a lack of respect for yourself, a lack of respect for them. And we all occasionally run late. I get it.

But the thing is. when I book a time with Eric, I mean, he’s almost always there right on the button, as am I. And it’s because we honor each other’s time. We’re booking a time, OK? So step number two, you want to schedule time for your key relationships. And I wish I could do 10 shows about the importance of this. But I’m telling you, this is so important.

Dr. Sherwood, a great show sponsor of yours, Dr. Sherwood. I think about Dr. Sherwood. Dr. Sherwood is a guy who we have a relationship with. What does that mean? He’s a guy who’s helped a lot of friends and family of mine lose tremendous amounts of weight to optimize their health. He’s helped my own children optimize their health.

He’s helped Pastor Craig Hagan lose over 60 pounds. He’s helped Aaron Antus lose over 50 pounds. This is a great person. But just like anything, you won’t drift to success. So if we don’t schedule time to get on a call, Dr. Sherwood, so just to be clear, this is my little secret, folks. I call Dr. Sherwood every single Monday at three.

And the calls usually, you know, Dave, it could be 30 minutes or less, but I’m like, how are you doing? How are things? Are you good? Anything we can do? Are you doing okay? Because, you know, not only is he a show sponsor, but he’s a great guy and I want to maintain that relationship.

You know, I think about Eric Trump. I want to maintain that relationship. I think about Pastor Phil Hotsenpiller. I want to maintain that relationship. Okay, so move on to step number three. You want to schedule time for the core repeatable, actionable processes that need to happen.

You want to schedule time, block out time. for the core, repeatable, actionable processes. Whatever gets scheduled, gets done. Whatever doesn’t get scheduled, doesn’t get done. So it’s so important, you know, so like the conference is coming up September 25, 26, it’s happening. People always ask me, how do you organize the conference?

Well, step one, Dave, is I say, okay, the conference, we gotta pick a date. So we pick a date, okay? Eric has confirmed the date, you’ve confirmed the date, we’re gonna be there. Then the next thing is I do the math, and I go, well, if we’re gonna have 500 people in attendance, how much food do we need to have? What kind of lighting do we need to have? What kind of technology?

materials and books and manuals? What kind of things do we need to have for the attendees? And you just detail it out. But then it becomes, well, how am I going to find time to get all that done? I just put it in my calendar. It’s scheduled.

Because what gets scheduled gets done. And Dave, I think a lot of times, if you’re an entrepreneur, if you’re not careful, you won’t schedule time to get things done. And then you start to not get things done.

I want to get your thoughts on that, Dave, because you rose to the highest levels of corporate America, not because your name was Dave, but because you were good at getting things done. Why is it important, Dave, that we schedule time to get things done? Yeah, because as you said, if you don’t schedule it, you don’t put it on your agenda, it doesn’t get done. And you’ve got to have the A’s be A’s, the B’s be B’s, and C’s be C’s. You’ve got to major in the major instead of major in the minor. Now, for anybody who hasn’t seen a Jim Rohn training course, what you just heard there was like Jim Rohn 101.

Jim Rohn talks about how you get your to -do list out every day and you put on there A, B, or C, and you prioritize what needs to get done today. And I’m just being very real with you. What I found, and Dave, you’ve seen this backstage as well, but when Eric Trump is in the room, People all of a sudden, they kind of stand up a little straighter, adjust their tie, and they’re like, hello sir, sir, doctor, doctor, sir, sir. There’s a certain respect level people have for that family. But I ask if you’re watching today’s show, do you have that kind of respect for your own life that God gave you? Because every day that we have is a gift from God, and what we do with it is a gift to God.

And I want everybody out there, I want you to view your own business as a future Trump enterprise. I want you to have that kind of respect for your own business. I want you to be excited about your business the way that Kansas City Chiefs fans are excited about their team. I want you to be excited about your business the way that people get excited to see Eric Trump. I want you to get excited about your business because you can do it. So we move on to step number four.

Step number four, you got to schedule time for your deep work. Now this is real. I’m working on a project with Eric Dave and it requires hours and hours of thinking. And it’s not something I can do in between things.

It’s something that requires deep work.

And I’m excited to announce what this project is as soon as I can, okay?

But it’s a big project.

And Dave, I put on my calendar from this time, I’m not kidding, it’s in my calendar. So from 3 a . m. to 9 a . m. on this particular day, I’m working on this project.

Why? Because Dave, that’s like six hours of uninterrupted thinking I need to do. And if I’m working on something that requires deep work, whether it’s writing a song or writing a business plan or, I don’t know, editing text on a website or writing a book or whatever, I have to block out time for the deep work. And if you do not block out time for what matters, you’re gonna live in a world of perpetual distraction. I want everyone to look this up and assume I’m making this up. Folks, do you know that the average person right now, according to Psychology Today, this is real.

According to Psychology Today and according to Nielsen, Nielsen by the way, the average person is now watching 11 .3 hours of content per day on their smartphone. Wow. That is a radical amount of content to be consuming. And I want to show you the difference you can make here. I’m going to pull this up real quick. This guy’s name is Kevin.

And when Kevin came into my life, he said, Clay, if I could get five employees working for me with my janitorial service. I will be, I mean, I can’t tell you how super successful I would be. If I get five employees, man, I would be like living the high life. This is Kevin’s company, it’s multicleanok . com. Dave, he now has 365 employees.

Look at this folks, 365 employees, here we go. My name is Kevin Thomas and the name of our company is Multiclean. We are a commercial company. janitorial service and we serve the entire state of Oklahoma and Kansas and soon to be Arkansas. We have probably grown probably five times. Before we got involved with Thrive Time, we didn’t really have any systems or processes in place.

I’ve probably been to Oh, in six, seven years, I’ve probably been to 12 to 13 business conferences. Dave, this guy has been to 12 to 13 conferences. He’s been a client for years. And Dave, how is it possible?

And I’m not trying to paint you into a corner. I’m just asking you, how is it possible that a guy like that, he’s a reasonable guy, he’s a hardworking guy. How is it possible that he can go from five employees to now he has 365 employees? At the time of recording that, he’d already grown five times.

He’s done it again. I mean, how could somebody, just by learning some stuff and implementing it, go from five employees to 365 employees. How’s that even possible? It’s possible with organization, motivation, and a plan. And that’s what your events do. They give a plan.

It’s just not a motivational speak. It is a plan from A to Z. I encourage everybody out there. There’s nobody watching this show that’s less important or more important. God has made every single person watching this. Folks, if you’re watching this, listen, God knew you. before you were in your mother’s womb.

God knew who you were. God, you are here for a divine purpose. And I encourage you, don’t throw your talent away. Don’t throw your time away. Don’t spend your day watching Netflix. Spend your day investing in building something that can make a difference.

Invest your time in sharing the gospel. Invest your time. If you grow a business, you can give more to ministries, you can donate more, you can take yourself on vacation. You can do, but money is just a magnifier, and everybody out there, I don’t want anybody out there, I don’t want a single member of the His Glory Nation to feel stuck. Everybody out there, you can do this. We move on to step number five.

Don’t get stuck. What? Step number five, don’t get stuck. Well, that’s profound. Don’t get stuck. Well, you say, how do I not get stuck?

Well, Robert Kiyosaki, who’s been on my show multiple times, the best -selling author of Rich Dad, Poor Dad. He said, I’m quoting, professionals have coaches, amateurs do not. And Dave, I’ll tell you a story real quick. One of my clients, he owns a big gym, a huge, big box gym with multiple locations. And he was telling me, he said, Clay, you know the people that are the most in shape at my gym, what they have in common? I said, I do not know, but I will guess.

He said, they all have a personal trainer or they have a group class they go to. He says, if you look at the gym, And you look at the people that are the most in shape at my gym, the ones that actually go to the gym and actually work out.

They all have either a personal trainer or they’re in a group class.

And you say, well, why is that? Well, Dave, I think we all kind of know how to get in shape. But finding somebody that can push us out of our comfort zone. I was at the Tulsa event. I was talking to Robert Kiyosaki about his trainer. And I don’t know if people know this.

Robert Kiyosaki has a personal trainer for fitness. Well, why? Because they push him. You know, this is a guy who’s going, this trainer makes me feel uncomfortable. They push me out of my comfort zone. They set deadlines to get things done.

So you talk about, what are the kinds of trainers that exist? Okay, I made a list here for you. One would be like, if you’re an athlete, you have a coach. Maybe you have an advisor. If you’re a ministry or a business, you might have an advisor. You might have a lawyer.

You might have an accountant. You might have an architect. You might have, but right now, Dave, I’m building a waterfall. I’m always adding features to my office. So we’re adding this water feature in front of our office. And when you come to the conference, September 25, 26, get those tickets at thrivetimeshow .

com. When you come to the conference, you’ll see the new water feature. And And Dave, we’ve brought in people that are experts to help us build the waterfall. Why? because they know how to build a waterfall.

And I’m not gonna sit there all day looking at rocks and looking at pipe and trying to figure out how to make it work.

I’m gonna bring in an expert who knows what they’re doing and I’m gonna pay them to help me do it. So if you’re watching today’s show and you feel even remotely stuck at all, a quick recap. Step number one, schedule time to organize your day.

Step number two, schedule a time for key relationships.

Three, schedule time for the implementation of key, of these core repeatable actionable processes. Step four, schedule time for deep work. And step five, don’t get stuck. And Dave, I know you don’t want anybody watching and his glory to get stuck. And obviously we have this workshop coming up September 25 and 26. But what do you say to somebody who’s, they’re passionate, they’re hardworking, but they feel stuck?

Just take action. Don’t give it another day. Take action today. Start right away. And I’ll tell you folks, things that are not action, action would not be, I’m gonna research that.

That’s not action.

You know, I’m gonna get back with you.

That’s not action.

I’m gonna, let’s hop on a Zoom call and talk through it a little. That’s not a, let’s form a committee. That’s not an action. Hey, you know what, I’m gonna, and to so many Christians, I love you, I love you, I love you, I’m a Christian, you’re a Christian, we’re all Christians. Just saying you’re gonna pray about it and not praying about it, that’s also not a call to action. I’m asking you to take action, take action, take what you’re learning, put it to action, get those tickets at thrivetimeshow .

com.

One more time, get those tickets at thrivetimeshow .

com. Use promo code HISGLORIOUS.

Clay Clark is here somewhere. Where’s my buddy Clay? Clay’s the greatest. I met his goats today. I met his dogs. I met his chickens.

I saw his compound. He’s like the greatest guy. I ran from his goats, his chickens, his dogs. So this guy’s like the greatest marketer you’ve ever seen, right?

His entire life, Clay Clark, his entire life is marketing. 4 ,000 % from February to February. Now I can better that.

Okay, Clay, I don’t think you know this. I don’t think you know this. I’m pinching myself, and if I cry, forgive me. In the last two and a half days, we have bettered our entire month of February in the last two and a half days. And the phone’s blowing up. Everything’s just blowing up.

You’re right, it is like a rocket ship. We’re pinching ourselves, actually. I learned at the Academy at King’s Point in New York, acta non verba.

Watch what a person does. Not what they say. But I recognized at the age of 15, I’m going, you know what? I am not going to live that way. And so I started a company out of my parents’ basement called DJConnection . com.

And I decided I am going to have success. And so I reached out to millionaires and people that I kind of knew through church and friendships and people that, parents of my friends. And I said, what book would you recommend that I read? I’m a 15 -year -old asking this question. True story. And I kept being told, you got to read Hello, hello, hello.

Robert Kiyosaki, Rich Dad Radio Show. It’s an exciting time. Also, I think a treacherous time, a spooky time also. But it’s always, you know, danger is a good time. Today, my guest is Clay Clark. And I went out with Tom Wheelwright to visit Clay with Eric Trump also.

And the reason I want to talk to Clay this morning is a very important subject called study. And the reason I say that is things are changing so fast, and many people are completely missing the show. You know, things are changing at rapid, rapid, rapid speed. Technology is changing. And so I went to Tulsa, again, with Tom Wheelwright and Eric Trump. And the thing also is,

about, Clay, is this word called study. I don’t know, you guys must be in your water or something, Clay, but boy, I was so, so impressed how big you guys are. But what really impressed me was you have this huge congregation. They’re all about guys your age. They’re on fire. And you start your classes at five in the morning.

Now, let me talk to you about study here. We show our books here.

how I study, you know, this is the creature from Jekyll Island, it’s on the Fed, and Clay’s doing the same thing, we study.

So I go out to Clay’s place in Tulsa, Oklahoma, he’s built this huge compound out there, and you guys start at five o ‘clock in the morning, that’s not by Zoom, they drive there, they show up five o ‘clock, bright -haired, bushy -tailed and all this, and they’re on fire, your group is on fire.

So that’s what was unclear. This technology, tell your group, I was so, so impressed because like I said, studies became a bad word.

I got into fights in my own company because our staff didn’t want to study anymore. And I just, I don’t know how they can not do that. So Clay, anyway, welcome to the Rich Dad Radio Show.

That’s what I wanna talk to you about, is how do you do it? Five o ‘clock in the morning, you have hundreds of people showing up in your huge, huge, huge auditorium on your property to study. Anyway, welcome to the show, Clay, and what turns you on so much? That’s what I wanna know. Give us a little bit about your background. Karime Schofield, and the name of our company is Whistle While You Clean.

I am Sophia Schofield. We live in Cincinnati, Ohio, and we service the tri -state. So Kentucky, Ohio, Indiana. We were getting a phone call and we were like, why is someone calling our business line? That’s unusual. And we picked it up and it was a lead.

I mean, it’s been incredible, Clay. We’ve gone from zero to like 100 % growth. We’re like a full functioning company. It’s great. We’re blown away at how well we’re doing. So working with you guys, you guys have really taught us a lot about generating leads and pursuing our dream 100.

So we have a list of customers that we want to market to. And so we’ve been making phone calls, we’ve been showing up in person. We’re trying to get near the businesses that they would visit if they were visiting like a hair salon or something. And then we start calling them and we just start pursuing them. And then the other thing that we do is when we do do cleans, we take a lot of video testimonials and we post those to our website so other customers can see. And then we also upload a lot of images of the things that we do.

And so We’re also asking our clients for Google reviews after we’ve cleaned their houses. And so it’s this constant cycle of doing those things over and over and over again. I would say if you’re on the fence, go to one of Clay’s conferences. They are hilarious. They’re fun. They’re educational.

They’re so good that even my teenagers like them. And I would say, don’t let fear hold you back. If you want to start a business, do the obvious thing and hire someone who knows how to run businesses. If I wanted to get in shape, I’d hire a gym person, you know, a personal trainer. This is like the personal training for business. It has been absolutely amazing.

I mean, our coach is encouraging. When he first met with us, he said, do we want him to be like a drill sergeant with us?

You know, what level of intensity do we want him to give us? And I will say he is incredibly, incredibly encouraging all the time.

And he just hits the same mark with us every single time. It’s very repetitive, but I feel like, I think we both really learn a lot every time we sit down and have a conversation with him over the phone. It’s it’s he keeps pushing us to go further and he can recognize when we’re afraid to do something and he’ll give us a little bit of grace.

But that next week, he’s drilling us again, like pushing us to go harder.

Our no brainer offer is we are offering your first clean for a dollar.

And that sounds absolutely insane.

It even sounded insane when I was talking over it with our business coach.

And I will tell you that that has generated some of our hugest clients.

I mean, that has been like a game changer because it opened up the door to more clients, more recommendations, more leads. And we were surprised how far that Dollar Clean got us. How important has it been for you to work out that scripting?

Even though you offer a dollar for the first clean, how important has it been for you to nail that down? It’s been really important, because it kind of, it hones in, so that you’re not just all over the place when you’re trying to explain what it is that you do.

And a lot of times, it’s like you’re a good person offering a good product, and you have integrity, and you want to communicate that. But when you go to communicate without a script or without practice, it’s just like, a mess coming out of your mouth, as opposed to having this, you know, honed in practice where you know what you’re going to say, you know how you’re going to say it, and you can almost expect better results when you do it that way. Had you ever been an entrepreneur before starting this particular business? No, never. Did you ever think about wanting to own your own business someday or what was the first time you thought, you know, maybe I would like to open my own business? Absolutely.

I’ve probably been dreaming about it for about 10 years. Okay. And let me go to your daughter here. Uh, had you ever thought about wanting to team up and open your own business or was that something that you were maybe excited about or not, not so much? Well, for me, my parents would always listen to your podcast and business podcast. And as I started listening to them, I started realizing that I wanted to own a business.

It’s www . WhistleWhileYouClean . com. Honestly, the hardest thing was getting over the fear. It was the fear of the unknown. It was there was like a cloud of doubt that, you know, you can’t do this.

You’re going to fail. There was a few sleepless nights there when we did pull the trigger and join your team and start the coaching process. Even my husband put a little bit of pressure on me from time to time because it just it was just absolutely scary to take that jump and actually start a business.

Transcribed with Cockatoo