How Do I Get My Products On Store Shelves

Show Notes

Learn how to get your product on store shelves from America’s #1 business coach, Clay Clark. Clay will teach you the best way to get your product out there.

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Audio Transcription

Business Coach 340SHOW NOTES:

Ample Example: Slap Watch | Ellen Show –

Ample Example: Slap Watch | Kathie Lee and Hoda –

Ample Example: Slap Watch |

NOTABLE QUOTABLE – “If you give someone a present, and you give it to them in a Tiffany box, it’s likely that they’ll believe that the gift has higher perceived value than if you gave it to them in no box or a box of less prestige. That’s not because the receiver of the gift is a fool. But instead, because we live in a culture in which we gift wrap everything– our politicians, our corporate heads, our movie and TV stars, and even our toilet paper.” – Michael Levine (PR Consultant for Michael Jackson, Nike, Pizza Hut, Charlton Heston, etc.)

1. Create World-Class Logo –

2. Create World-Class Website –

3. Create Branded Email

4. Create Branded Business Card

5. Create Branded Letter Head

6. Determine the Liability Insurance Needed

7. Create Your One Sheet (Core Story | Benefits) –,

8. Create Your Asking Price (Must Factor In Sales Rep Commission)

9. Create Your Dream 100 Board

10. Be Prepared to Travel –

11. Be Prepared to Buy a Lot of Your Products (Net 60 Payment Determines)

12. Determine the Buyer Shows to Attend

13. Determine Your Daily KPIs (100 Calls Per Day)

14. Commit to 2 Year Process –

15. Make Your Sales Script –

16. Make Your Pre-Written Emails

17. Get Started



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