How to Apply How to Win Friends and Influence People (with Amber and Charles Colaw)

Show Notes founders Charles and Amber Colaw share how to apply How to Win Friends and Influence when dealing with customer complaints, potential customers, and different business situations.


  1. Boss to employee relationships
  2. Boss to customer with complaints
  3. Boss to potential customers
  4. What are the right ways and situations to use the different moves?
    1. Rapport:
      1. NOTABLE QUOTABLE – “You can make more friends in two months by becoming interested in other people than you can in two years by trying to get other people interested in you.” – Dale Carnegie
    2. Needs:
      1. NOTABLE QUOTABLE – “When dealing with people, remember you are not dealing with creatures of logic, but with creatures bristling with prejudice and motivated by pride and vanity.” – Dale Carnegie
    3. Benefits:
      1. NOTABLE QUOTABLE – “Actions speak louder than words, and a smile says, ‘I like you. You make me happy. I am glad to see you.” – Dale Carnegie
    4. Close
      1. NOTABLE QUOTABLE – “If some people are so hungry for a feeling of importance that they actually go insane to get it, imagine what miracle you and I can achieve by giving people honest appreciation this side of insanity.” – Dale Carnegie
    5. Isolate Objections / FAQ:
      1. NOTABLE QUOTABLE – “A man convinced against his will Is of the same opinion still.”- Dale Carnegie

Question from a Thriver – Should he use extra SEO money for ADS or keep it on SEO. Ads budget is being used up by 1:00 PM every Day


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