Ken Coleman’s 10 Year Journey to Overnight Success | How to Find Your Dream Job

Show Notes

Best-selling author and nationally syndicated radio show host Ken Coleman shares about his newest book, The Proximity Principle: A Proven Strategy That Will Lead to the Career You Love.

Website –

  • In our world today, according to Gallup, 70% of American employees not liking, caring or being passionate about their jobs and yet according to some informal research that I was doing around the office, it appears as though 100% of the people that I surveyed report that they will only live once. During today’s show, the national radio talk show host Ken Coleman who is not related to Gary Coleman shares with us how one basic principle can literally change everything you thought you knew about pursuing a career you love. In his new book, The Proximity Principle, Ken teaches you how to connect with the right people and to put yourself in the right situations to find big opportunities.
  1. Yes, Yes and Yes! On today’s show we are interviewing the radio host and the author of The Proximity Principle: A Proven Strategy That Will Lead to the Career You Love Ken Coleman! Ken welcome onto the show. How are you sir?!
  2. Ken, I know that today you are super successful, but for the listeners out there that are not familiar with you and what you do today, I would love for you to share about your career and how you now earn a living?
    1. We have a podcast, radio show, and now have a book coming out.
    2. I went right into politics right out of school. I actually left school early to work for the government.
    3. I felt like my journey was to help the public in the political realm.
    4. I loved the campaign side. I realized that the pace slowed down on the governing side.
    5. I got an opportunity to move to Nashville and be a professional speaker working with John Maxwell.
    6. This is when I realized that broadcasting was what I should be doing.
    7. I loved broadcasting because I could have a show that wasn’t connected to a specific religion or organization.
  3. Do you believe that it is possible for people to have a career that they love?
    1. Yes. But it won’t be handed to you.
    2. My show is all callers and I always have people telling me that they were stuck because they took the safe route.
    3. You have to be able to face fear and doubt.
    4. This is a crock pot not a microwave. There is no overnight success.
  4. How long did it take you to start gaining traction?
    1. 10 Years. I was doing anything I could to gain traction and achieve success.
    2. It is the act of staying with what you are doing. You have to swallow your pride.
    3. It takes commitment. You have to be willing to do what it takes. You have to wait to do what it takes.
  5. How bad were you when you first started?
    1. The first time I did a live broadcast, I was doing highschool play by play on the internet.
    2. My first radio show was on a Saturday afternoon at 2:00 pm. I wouldn’t let anyone listen to the show.
    3. It was terrible but it was a start. Each week after, I was getting better and better from getting comfortable on the microphone.
    4. You Have to get over the fear and the feeling of being uncomfortable.
  6. How do you inspire people to take action?
    1. Failure is never as bad as it seems.
    2. When you experience it, you get something beautiful out of it:
      1. What caused the failure. Why did I fail? What happened?
      2. You get conformation. I failed… But… I want to do it again.
    3. If you fail miserably, and you fail enough that you know without a doubt that you never want to do that action again, then it is time to move on.
    4. The feeling of “I failed but I crave to do this again” that is when you keep going.
    5. “Failure is your friend.”
  7. Ken Coleman, I would love to start at the bottom and at the very beginning of your career. What was your childhood like and what impact did that have on who you have become today?
  8. Ken, I would love for you to share with the listeners a little bit about your educational background?
  9. Ken Coleman, I would love to share about how you first got involved in radio?
  10. Ken, what has been the most challenging aspect of launching your career?
  11. Ken, the foreword of your book was actually written by the multiple times New York Times best-selling author and nationally syndicated radio show host, Dave Ramsey. I would love for you to share about how you first met Dave Ramsey and what your relationship with him is like?
  12. Ken, I would for you to share about what it’s like to be around Dave Ramsey…in your mind…what makes him so special?
    1. We now have 850+ team members
    2. He is the active CEO
    3. I work for Dave
    4. I have my show but it is owned by Dave
    5. Dave is the same man in person that he is on air
    6. He is a teacher. It can be tough at times but he wants the best for you and he wants you to learn from his mistakes.
  13. How does Dave keep people from doing him wrong?
    1. Very clear and direct contracts.
    2. Dave has to protect himself.
    3. I can’t do for me what Dave is doing for me. I couldn’t syndicate my own show. He is the one who got me my shows. He is the one who is publishing my books. I’ve been on my own and it’s not all that it cracks up to be.
    4. Dave has very clear parameters.
  14. Ken, what inspired you to write your new book, The Proximity Principle: A Proven Strategy That Will Lead to the Career You Love?
  15. Ken Coleman, for our listeners out there that are considering picking up a copy of The Proximity Principle: A Proven Strategy That Will Lead to the Career You Love, I would love for you to share a few of the practical tips that listeners can find within your book?
    1. It is going to open your eyes. If you are someone who wants to move into the work you love, this is the book for you.
    2. The proximity principle helps you get into the right places with the right people.
    3. So many people are scared of success. It is as simple as finding the right people and places and opportunity will find you.
    4. Walk with the wise –
    5. This is for someone who has a good idea of where they want to go. This book is how to get there.
    6. Where they want to go should be a place of work where they love being. When you want to constantly go back to that place and you’re good at it, that is a place you want to be.
    7. NOTABLE QUOTABLE – “Use what you do best to do what you love most.” – Ken Coleman
    8. We believe that every person was created to fill a unique roll.
  16. What would you tell someone who is on the verge of burning their bridges?
    1. What you are doing is hurting your own personal brand.
    2. Even if you don’t see those people ever again, that story of how you left will follow you for the rest of your life.
    3. The season is gone but the people from that season is not gone.
    4. You should be thankful for the things you have learned. You should leave with gratitude and humility.
  17. What role does your book play in helping people take actual action?
    1. The number one thing that we are afraid of is the unknown.
    2. This book takes out the unknown. It gives you the proven strategy and the proven plan.
    3. Doing is not as scary when you know what to do, who to do it with and when to do it.
  18. If you could go back in time to 20 year old Ken, what would you tell him?
    1. The most valuable thing you could do in your life is to practice patience.
    2. You might be very clear and driven. It can’t happen fast enough. You work yourself into a frenzy ball of paranoia. That is the nature of the human spirit.
    3. I am 44 and I just now got my dream job.
    4. I would do it all again to get where I am because of how rewarding the work is.
    5. “Don’t obsess about the next and miss what you have now.”
  19. Ken Coleman, there is a ton of data and research out there that has been conducted by Forbes, Gallup and other leading organizations…from your perspective…what percentage of people do you believe that hate their jobs?
  20. Ken, where do most people get it wrong when it comes to the Proximity Principle by default?
  21. Ken, what mentors have made the biggest impact in your life and why?
  22. Ken, you come across as a very proactive person despite constant demands on your time. How do you typically organize that first 4 hours of your work day and what time do you typically wake up?
    1. I wake up at 6:00 AM
    2. I spend 30 minutes in a robe with coffee and my bible
    3. I catch up on news
    4. I spend time praying and thinking about my day
    5. I take my son to school
    6. The next 3 hours, there are meetings and content preparation
    7. Most days I don’t get to eat.
  23. Ken, you are a very well read person. What are a few books that have impacted you the most throughout your career and why?
  24. Ken, what is your vision for you the next 12 months of your life?

ACTION ITEM: The right people help you get to where you want to be. What people are you currently surrounded by? Do you need to be more intentional about upgrading your circle? Do you need to cut someone out of your circle that keeps bringing you down?

Ken Coleman Thrivetime Show Slides


Business Coach | Ask Clay & Z Anything

Audio Transcription

Best Business Podcast Download Podcast

In Our world today. According to Gallup, 70% of American employees don’t like or don’t care about, are not passionate about their job. Yet. According to some informal research, Andrew that I’ve been doing around the office, it appears to me that 100% of the people that I’ve surveyed, clients, advertisers, customers, employees, 100% of the people that I’ve surveyed report that they’re only gonna live one time. That’s impressive. Now on today’s show, we are interviewing a man by the name of Ken Coleman. He’s a national talk show host. He’s a national radio talk show host and bestselling author, and he’s talking to us about his new book called the proximity effect. Hey, clay is Ken Coleman related to Gary Coleman [inaudible].

Just because Ken’s last name is Coleman, doesn’t mean he’s related to Gary Coleman, but if Ken Coleman was related to Gary Coleman, that would be awesome. We’ll end kid Coleman’s new book. He shares with us about one principle that he believes can absolutely change your life. He believes that this, this one principle, this principle that he calls the proximity principle, that this principal has the power to change your life much like if we had Gary Coleman on the same show is Ken Coleman. That would change our lives. You are aware that Gary Oldman is dead, right? All right. That’s what would make it so amazing because they have the same last name and he’s dead. Like think about it. What would it do to our ratings if we had a dead man on the show who has the same exact last name as art guest? Well that would be two parts disturbing and one part weird, but I can’t argue with you having Gary Coleman on the same show, his kid Coleman. That would be impressive. But nonetheless, on today’s show we are interviewing Ken Coleman, the national radio talk show host and bestselling author of his newest book, the proximity principle, a principle that he believes has the power to change your life. So just to clarify, we’re, we’re not interviewing Gary Coleman like at all.

Some shows don’t need a celebrity in the writer to introduce the show. This show down to May eight kids, Koch created by two different women, 13 moke time million dollar businesses. Ladies and gentlemen, welcome

to the thrive time show. What


yes, yes, yes and yes. Doctor C is always ecstasy when you are next to me and we have an incredible guest today, Ken Coleman on the show. Z. Ken, how you doing buddy? I am doing better than I should be. I’ll tell that

nice. Can’t give us one kind of highlight that’s going on in the life and times of Kin Coleman right now because the listeners out there, I mean we just want to kind of a peek into your calendar today or what’s, what’s one big wind going on for you? Well, certainly we’re getting ready for the launch of the book, the proximity principle, a national tour, and then about a month after that we go into syndicated radio. Right now my shows on Sirius Xm and of course we podcast it as well, but now we’re taking on traditional radio cool. Around the country. So that’s exciting. It’s really fun to get out there with a very different kind of show. It’s not politics, as you guys know, it’s not sports, it’s a, it’s, it’s about what men and women are really after and that is doing work that matters to them. So we’re excited to take on that industry a with a hope filled show that meets people right where they are.

Can’t tell us about your background. I want our listeners out there, maybe aren’t as familiar with your background. Maybe they, maybe they know your name from the radio or the, and they know of you, but can you kind of explain your path? Where did your career start and how did you get to where you are today? Yeah, I went right into politics, out of school, uh, at a college. In fact, I left early to work on a US Senate race and just kept going. By the time I was 22, I was working for the governor of Virginia as a special assistant in his office, having worked on several campaigns and then we want a big gubernatorial race. And so for me, I felt like the, the, the purposeful journey for me was serving the public, uh, in the political realm to help men and women in their lives in that area.

And so pursued that and jumped out about a year later. I didn’t like the governing side. I love the, the campaign side where you’re fighting for ideals and then the pace slows down tremendously when you’re governing. And I also knew that in order for me to run one day, the plan, the best plan at the time was that you would have some type of real business experience or leadership experience and not be a political life or so I started down that path. Um, I’m giving you the super quick version, uh, got an opportunity to move to Nashville, Tennessee and get into public speaking business where I was like a Jerry McGuire for well known public speakers. And then from there moved to work with leadership guru, John Maxwell and Atlanta, Georgia. And at that point in that season realized that politics was no longer the passion for me and that broadcasting was, and it had never been before.

I didn’t have a degree in it. I never studied it, had not done any, uh, broadcasting, but just felt like the media was the greatest opportunity to influence people for good because of the airwaves and you don’t have the stigmas that come with being a part of one political party or another. And so that was the, the mindset at that time and begin the process of moving from the corporate world to start my own small business so that I could pursue broadcasting knowing it was going to take five to seven years. And would you have no, it took about seven and a half to eight years to land the opportunity at Ramsey solutions and then another three years before I got mine, my national show on Sirius Xm. Yeah, absolutely. Absolutely.

I know, I’ll see. I want to, I, I’m just reading these questions. You’re not kidding. He didn’t type these in the show notes, but I, I kind of Crayon, I can read his mind. This is why I think there’s, these are two questions I think, because he wants me to ask you, uh,Z , this first one’s kind of weird man. Hopefully, I don’t know why he wrote this. Just getting weird. Are you related to Gary Coleman? No. Uh, I am not, no, no relation to Gary Coleman from different strokes and see, I don’t know why you wanted me to ask that question last name. I just figured,

okay. It’s a legitimate question, but, uh, no. Uh, but I did, I did watch him growing up. I thought it was a great show.

There you go. You thought, hey, he can be my, my don’t move to the beat. I’ve got a question where this kind of a hard hitting question. This, this would make it a little personal. Okay, that’s fine. I’m on your website. Yeah. Yeah. And I’m noticing your upcoming book signing date. It’s the website, by the way, is he is Gary and Ken It’s [inaudible] dot com. Okay. Ken Coleman loves No Kid And I notice, and this one’s kind of hurt a little bit. Well, I’m not gonna lie. Yeah, you don’t have Tulsa, Oklahoma on here is whenever your book signing. Uh, what stops on your books and tour

the intranet? We were were going out for two weeks and we’re kind of in and out. We’re not doing book signings in every city that I’m doing media. And so we’ve been selective there. I had nothing to do with that. So I get to claim ignorance cities, but I will say this, if you guys want me in Tulsa, Oklahoma, there’s a way to make that happen. And I’ll be

tourism commission officially.

Yeah, I think that they used to get together with guaranteed collaborate on a book and with the Real Coleman or something like that. Coleman. Stand up. Okay. Now I want to ask you about your book because obviously this is something you’ve put a lot of time and energy into, into creating the proximity principle, proven strategy that will lead to the career you love. By default, Gallup shows that seventies, seventies, eat 70% of Americans hate their jobs. That’s almost like seven out of 10. That’s crazy. 70%. Uh, if you’re doing the math there will carry the one. Okay. And then, or 67% of people, uh, are disengaged, can do boot. What’s really possible for people to find a career career that

they love absolutely as possible, but they’re going to have to deal with the fears and they’re going to have to deal with the doubts that cripple all of us. When it comes time to step out and go for it, it’s not going to be handed to you. And I think that there’s so many Americans who, uh, they’ll, they’ll call my show in every day. I mean we have a call or driven show. So it’s all callers. And I can’t tell you how many times I’ve had men and women say, Ken, I’m where I’m at because I fell into a major or I fell into a job coming out of school and it seemed like the safe decision and safe has become very, very smart in American culture. And I’m a tell you something. If you go with the safe route, it’s not very smart because you get ended up calling my show at 35 or 45 saying, hey, I can’t stand my job.

I’m good at it, but I have no intrinsic value attached to the work itself and I’m miserable. And so absolutely it’s possible. But again, you’ve got to be able to face the fear and doubt. And the proximity principle itself is the principle that when you grasp it, it simplifies it. It demystifies the fear of climbing the mountain. It is doable. It will take time. It’s not a microwave. I’m selling, I’m selling crockpots cause it’s a process, but you can do it. But it’s going to take the clear direction of getting around the right people in the right places. And when you do that intentionally, Opportunity will find you. Now see I was a, I’ve read the story about ESPN and they’re 10 year journey to profitability. Fedex and Fred Smith and his 10 year journey to profitability, uh, space X. Tesla’s stills on their Twitter. We’ve got square companies that have taken forever to become profitable.

It seems like kin got rich quick years after 10 years. He got quick rich right away. He’s a shelter, a 10 year old kid. How long did it take you to get rich quick? Well, that’s just it. It just hasn’t happened. And the reality is, is it took time. It took time for me to start from scratch at 31 years of age into a new industry. And it wasn’t about going back to college to get a degree in broadcasting and then getting a job just handed to me, didn’t go back to school, didn’t get a degree in broadcasting, but I started out doing, you know, basic broadcasting classes from a local TV producer and from there begin to do small gigs. I mean at one point I volunteered to host a festival in my home town, a suburb near Atlanta, Georgia. And I was introducing balloon artists and mimes.

I went to high five a month. Literally, you know, he did the mind high five and left me hanging. At that point I’m sitting there going, what am I doing that came from that other than this? I swallowed my pride and I put myself out there to just do one thing. And that kept me going. You know, there are times where it feels very lonely, feels like no one’s paying attention. You’re chopping wood in the middle of the wilderness and nobody sees it. But as the act of stain with it and doing the things that like that festival that I did, which no redeeming value at all, no connection and I had to swallow my pride and introduced balloon artists and that’s that that takes commitment. Are you willing to do what it takes? And here’s the second question which nobody really wants to answer. Are you willing to wait as long as it takes because you are doing and waiting simultaneously. And that’s why it took me 10 years. Why it takes so many people along time because it takes doing and waiting. It’s a combination and proximity will keep moving you along the path if you understand it and practice it.

Now Paul has a question for you but I have one one, one more. One more question for you about starting your career. Uh, we all know who Gary Vaynerchuk is a and Z. I have it queued up on the big screen here and our arm is our friend. Mr. Coleman cannot see the video, but all of the listeners can Google search, do a youtube search for episode one of the Wine Library z. This is now a multi, multimillion dollar into a company now a vainer chuck media, very successful because he look at the first episode he shot on a flip camera. Oh yeah. Here we go. Let’s cue it up here. How does he kind of describe what you’re seeing here? That’s a simple backdrop.

Three empty wine glass at retreat, last three levels and one super professional and he’s got a trashcan behind him back there by the way. Pits. I don’t know. I don’t know if this does this look professional to use it? No, it looks like a wood. Anybody could basically do. But I think everybody wants to talk about Gary v now in this big intro and the big hype and the big celebrities. And how bad were you kin when you first started? Cause I know when we started in radio I go back to our earlier shows and I say, Oh oh how did you start off really well? Were you good right away? We did struggle when you first went on air.

No, I mean the first time I ever did a live broadcast and it wasn’t, I don’t even know if he could call it technically alive, but it was a part of that broadcast. Each school and I was doing football play by play high school football play by play on the Internet with a 21 year old kid next to me and it was just disastrous. Um, my first actual radio show was when I bought my way onto a wd you in and Gainesville, Georgia at Saturday afternoon at two o’clock and I was so nervous. I think you could probably hurt me squeak. You know, I was so tight and, and I wouldn’t let anybody listen to that for a show. I mean nobody, but you know what? I did it. You guys remember the first time you do a radio show live, you see all those screens in front of you and it just feels like you’re in the cockpit of a seven 47.

You feel like you’re, any moment you’re going to run the plant in the ground. That was the emotion for that entire hour and it felt like four hours. But, uh, yes, it was terrible, but it was a start and I actually wasn’t as bad as I thought I was. And more importantly, you know, each subsequent week that I would do the show, I kept getting better and better as a result of largely just being comfortable on the mic. You guys know this, when, when you can get comfortable in your craft, then you can get better. But there’s so much anxiety and tightness and nerves and disbelief and doubt and fear that you can’t hardly operate. But once you begin to relax and get comfortable in the role, that’s when you can begin to get better.

Paul Hood, you are a CPA. You’re also a frequent guest on this show and other radio shows. Uh, you have thousands of clients over at green country.

Uh, what question do you have for Mr Ken Coleman, the twin brother of Gary Coleman? What can, from a selfish standpoint, um, what I want to know is we help a lot of people try to find their purpose, find their goal, find there what they’re, what they’re, they’re calling, if you will, in the number one thing we see is fear, fear of failure. And we try to teach them that, that that failure, that failure is an enemy dress up like a friend I’m in. And so our fringe dressed up like an enemy. That failure is actually positive failures. How you learn failure has how you get better. You know, what advice would you have me to be able to pass or give to me to pass on to, to clients to face that fear, to actually step out there and, and, and just do something. Be, be take that first step,

right. Well, one of my mentors, John Maxwell once wrote a book called failing forward the idea that you’re just talking about, and I would tell you this about failure. It’s never as bad as it seems. It looks way scarier than it is. And then when you experience it to your point, you, you get something beautiful out of failure. When you fail, you have the moment to look at the failure and get two key things out of it. Number one is what caused the failure. So let’s just look at it. Why did I fail? What happened there? So I think back to riding a bike or learning the golf swing or whatever, you know, you just pick something where you learned something and you were just absolutely abysmal at it the first time. And so you look at that failure and go, what caused me to wreck the bike?

That’s the first thing you get is I get knowledge. The second thing that you get the most people overlook about a failure is you get confirmation. You get confirmation that yes, I failed and rec that bike, but I want to do that again because I got just enough success before I crashed to say this would be a lot of fun if I did this the right way. That’s what most people don’t realize that failure does. Paul, it gives you confirmation that this is something you want to do now if you fail miserably and you go, oh that was all fun. So I have a story for that. Surfing for me, I tried surfing when I was about 16 years of age and I failed miserably. It was awful. The difference between riding the bike and riding that long board that day was that I failed enough that I realized I’m not interested in trying that again.

There was nothing about that experience that I wanted to do that again. It wasn’t worth the scene in the ear or the sand in the shorts. My neck being stiff for a week. There just wasn’t enough there to bring me back. But I remember when I write wrecked my bike, I was like, I want to do that again cause I want to do that. So it’s not just knowledge that we get to do it better the next time. It’s confirmation. I do want to do this. So to your point, failure is your friend. Everybody fails. You’re going to fail. Embrace the failure.

Wait, can, are you telling me I should quit golf? Because I’ve felt so many times that there’s no possible way. Yeah, I just need to stop. Right. Is that okay?

No, that’s not what I’m saying because you like, you still want to do it because you have, you might have failed for 17 holes, but there was one hole that you did really well and it keeps you back. Well, one shot I hit, we’ll start with one shot. Whatever works for you. I just got back from uh, uh, a pebble beach golf trip with a bunch of buddies and I’m not a very good golfer. I just started taking lessons to try and get better at it and I had some abysmal holes, but I will tell you that I parred three out of the first five holes at [inaudible] Pete, that brought me 10 years. That’s it show off. I Remember Ozzie years ago, my wife was like, hey, let’s go skiing. And then I’m afraid of heights and speed and just brilliant being outside to be day.

I almost kill myself. Just interest. Andrew can vouch. I almost killed myself multiple times just walking around the office many times yet. And so we get up there on the on like, you know, the Basic Hill, not the black diamond, not the whatever the basic. When I looked down there and I said, I’m walking down as locked down, turned to my skis, I’m out, I’m out. And I, we, I, we traveled with our five kids, our friends had four kids and I said, I will watch all nine kids by the way, nine kids under the age of 12. I will watch all nine kids. You guys can ski. But I am never under any circumstance ever going up on that machine again. I’m not going up on that hill. I’m not, I’m done because I didn’t want that. There’s clarity and confirmation in one fail swoop. So you know it.

That’s what we’re talking about here. Failure is your friend. No question about it. Now, Dave Ramsey, uh, you mentioned, uh, working with day. What is your relationship like with Dave and what’s it like to be around Dave Ramsey? I mean, what, what makes him so special? Well, Dave’s a legend. He’s a hall of famer and an icon and Dave is the CEO of our company. We now have 850 plus team members, uh, north of $250 million in revenue. And so Dave is not just the on air personality, he is the act of CEO. And so I work for Dave. Uh, I host my own show that Ken Coleman show, but it is a property of Ramsey solutions. He’s publishing my book. So I work for Dave and, and part of his succession plan and very blessed to be a part of that because very few people at his level think about the organization living beyond them when they’re gone.

And they certainly don’t think about passing the torch to someone else. And Dave has done both those things and he really is the real deal of the man that he is on air. He is the guy off area, has a huge heart and he loves people. He’s a teacher by nature. If you were to truly try to boil Dave Ramsey down to one word, I would say as a teacher. And he has that heart of a teacher and he can be tough at times, but he, it all comes from a place that he cares deeply about people having that financial success or overcoming the failure that he had when he went bankrupt. And so, uh, he’s, he’s, uh, kind, kind man beyond generous. I don’t even know how to describe the man’s generosity to our entire team, to me. Um, and he’s a joy to be around.

In fact, he was on that golf trip I just shared about and we had a wonderful time and he’s the real deal when it, when I think of the authentic, uh, article, the real deal. It’s Dave Ramsey. Now listeners out there that aren’t super familiar with the Dave Ramsey organization. Um, you guys are, are very committed to financial peace over there. Um, you teach biblical based principles that align. You’re very much against debt. There’s so many great things you teach. Um, but I’m sure it can. You’ve seen star wars and Z, I’m sure you’ve seen star wars, you don’t like Obi wan Kenobi, he’s mentoring, he’s, he’s Kinda coaching up Darth Vader. And then one day Darth Vader’s like, well, you know, as a way to say thank you, I’m going to try to kill you. You know? Um, how does he, within the Dave Ramsey’s organization, how does Dave Mentor up people?

Because you are in the wisdom business where you’re coaching coaches, right? You’re building up leaderships and personalities like, cause the relationship you have with Dave, you’re very much part of that succession plan. That’s rare. How does Dave keep a himself from creating future competitors or or, or craziness or, or future Darth Vader’s really clear and really strong contracts. Clear and strong. Yeah. I mean if I, if I cry, if I try to go do that and go do it on my own a year from now, two years from now, five years from now, I’m violating the contract that I agreed to and it’s a very solid agreement. And Dave is protecting himself from that thing. So to answer that question, if I do that, um, I’m not going to go through all the details of the contract because it’s not necessarily for the audience. But the bottom line is, is I would, I would forfeit a lot of things and it would be pretty stupid.

It’d be really stupid to me to do that. And, and to be honest with you, I’m gonna shoot you really straight here cause I don’t think most people realize this. I can’t do for me what Dave is doing for me. I can’t syndicate my own show. The guy’s a legend. He’s on 600 plus radio stations, will guess who’s adding me all around the country. Dave’s Philly. It’s people that know him. He’s the one that got me my own national daily show on Sirius Xm that leads into him every day. He’s the one that’s publishing my book. He’ll sell more books for me than any publisher could. And because I had an assignment and she used her book deal before I showed up with him. So I’ve been on my own. It’s not all it’s cracked up to be. And I don’t think the average person knows that when you sign a book deal, the publisher owns your book, you don’t own it.

And so, uh, Dave’s got very clear parameters and anybody who becomes Ramsey personality knows exactly what they’re signing up for. So it is not in your favor to go out and do it on your own and break the agreement. And I have no plans to, because again, we’re dreaming about big, big things and it’s my goal to 30 years from now, be in a situation to hand off what I’m building under Ramsey solutions because it’s bigger than Dave. It’s bigger than Ken. This is about doing what we were created to do, to provide hope to people so that they can live the life they were created to live. So, um, he’s a smart man, very, very smart man. There’s nothing to worry about there. Andrew, you’ve got your finger on the, on the, you have your trigger finger ready to, to purchase a copy of this book, the proximity principle on Amazon. Maybe we can order it now. It’s a great decision right there. And our, our, our tradition

is we’d like to buy the book on the air and the Dalea verified review about why we like this guy. That way it’s, there’s proof. We did it right now is he can see it pop up instantly. I like that. How much does the book cost?

How much does the book cost? What is it on Amazon? $13 and 57 cents.

Here’s the deal. All right. We’ve had David Bach on the show, the automatic millionaire guy z. He talked about a lot of Americans. Most Americans in fact, are spending, you know, about seven bucks, six bucks a day on Latte, on Starbucks. You know, they’re buying things. They don’t want to buy it. It various convenient stores. They’re like, well, I shouldn’t, but I’ll go ahead. So you leave with like three or four hour energies in some Twizzlers in the CCO and a corn dog. We’re asking people today to say no to three, four hour energy’s a corn dog and some Twizzlers to spend the incredible $13 needed to potentially learn a life changing concept here. Uh, can, it’s a lot of money. We’re talking about here a, why should we invest the $13

well, for a couple of reasons, actually $20 would go to my website, but you get the free ebook if you pray over it so that Amazon is always cutting the deal. Jesus has got the formula figured out. Here’s why you spend the $13 and 51 cents you do that because it’s going to open your eyes to opportunity that you’ve never been able to see before you’ve been searching. If you’re somebody who is a career starter, a career switcher or a career advancer, and that’s pretty much everybody and you want to harness the power of a timeless principle to move into the work you love and not just move into it, but to move up into that work and continue to grow and continued to progress. You want to teach your kids a success strategy that will stay with them their entire life that will separate them from the pack.

That’s why you buy the book because here’s the deal. The proximity principle is all about the right people in the right places. In order to do what I want to do, I’ve got to be around people that are doing it and in places where it is happening. When I’m around the right people, they helped me get into the right places. When I’m in the right places, I meet more of the right people. That simple formula habitually practiced over time will absolutely lead to longterm success and progress. It’s absolutely guaranteed and so many people are scared of success. They’re scared of all the things that go into it. No, it’s as simple as identifying the right people in the right places and getting in them and around them and opportunity will find you. You won’t have to look for opportunities to be like being at a train station and opportunity just rolling through.

You don’t see, I think I’ll have some listeners out there might say, well, I don’t know if I believe Ken Coleman or not so well. Then we can pick up the Bible. Proverbs 1320 controversial book, by the way, it reads, walk with the wise and become wise for a companion of fools suffers harm. And you might say, I don’t like the Bible. I like Tim Ferris. Well, Tim Ferris says, you become the average of the five people you spend the most time with. Or if you don’t like that, Richard Branson talks about how your network becomes

your net worth. Or if you don’t like that, I’m just saying he’s right. Pick up the book on book z. What questions do you have for our kids? Will have to have to kind of funnel control on your website. It’s very, very well done. By the way. I read it like it prove you’re perusing around here. He’s not even on here. And, and I’ll tell you what folks out there, if you haven’t gotten Kim yet you gotta do it. It’s a very handsome man and they’re welcomed. They’re little toe boots. It is not played. I have faces built for radio. You’ve got a Facebook for TV. What are you doing on radio? That’s a whole nother sidebar

meet from time to time. So a w and stay tuned, we’re going to show up in the team

space where we gotta be drinking a lot of fish. Find your sweet spot. So you’re telling me if I get this book, I’ll figure out my sweet spot.

Uh, not particularly. No. This book is not for somebody who’s trying to discover their sweet spot. This is somebody who knows a pretty good idea where they want to go. They have a good idea of the direction, and this is the how I get there. This is the proven strategy that will lead you to where you want to go. Because so many people have an idea, but they feel like, well, it’s too late. I missed the boat. I wanted to do this. I went to the school my mom and dad told me to go to. I got the major they wanted me to get. I jumped in or I fell into this job and life has moved by. I’m 35 and 45 or 25 went and got a degree. Now I don’t have the degree to do what I want to do. And so many people are scared to death of what it takes to climb up the mountain.

And this is going to demystify, there’s five people, five places that we will walk the reader right up to an into. And then we talk about the practices. How do you maximize these opportunities when you’re around the right people in the right places. So on my radio show and work, we’re already scheming about the uh, the next book and we’re working on an assessment idea that will help people with the discovery of what they’re created to do. But I can walk through that simple formula. Please do. That’s what I was just trying to get to. Yes. So here’s, here’s what we do everyday on the show. We help people discover their top talents and their top passions. Most people know one of the two. A lot of people can tell me what they’re good at. These are natural born talents. It was a subject you were always good at or a task or a role or function.

You’d see somebody else struggling with it. And you’d say, well, that’s easy to me. That’s odd. And then on the passion side, this is what makes my heart come alive. That time seems to just disappear when I’m engaged in it. I can’t wait to do it. I don’t like to stop it. And this is work. We’re not talking about hobby level stuff. We’re talking about the function, the role of the task that brings you great joy for, for you guys. I believe, and certainly for me, um, I love performing. Uh, and I’m talking about it’s just most fundamental level. When I’m on the radio or I’m speaking like I did in San Diego last week to 4,000 liters, I am alive when I’ve got that pressure on me to step up and deliver something that adds value to people. There’s a pressure there. And a lot of people think it’s sick.

They’d rather die than speak publicly. You know, this from multiple poles. So I’m a performer. So if you look at am I passionate about? Well, I’m passionate about performing, uh, but I’m also passionate about, uh, redemption and passionate about restoration and passionate about, uh, people fully, uh, becoming who they are supposed to be. This potential realize is a way I like to put it. And so I begin to say, okay, well if I’m passionate about performing and I’m also passionate about, um, people being all they can be or seeing potential, realize they’re seeing somebody who failed actually come back and win and rewrite the story. Or how do I marry those two? When am I going to go over and look at my talents? Well, what am I really, really talented at? Well, you know, I’m a good communicator. I analyze and discern, well, I have the ability to take the complex and simplify.

So begin that’s experienced back when I was in my early thirties, making a career change through the help of a great life coach who was a friend and offered me his services for free. And that’s how I came up with the idea of the sweet spot where you use what you do best. That’s talent and skills to do what you love to do most, which is passion, which is work that brings me great joy. So you use what you do best to do what you love to do most. And so, um, I use the ability to communicate and discern and simplify to perform on the airwaves to help people live their best life. Now that’s just a short version of what a purpose sentence would look like. And so that’s how you discover what you’re created to do. Because in that sweet spot there could be multiple roles, jobs, careers.

For instance, if I wasn’t doing this, I’m almost certain I would be coaching college basketball or maybe even as a high school coach. Cause I love the, the communicating, the discernment, the instructing, the teaching and all that. And again, helping young men become better young men and take things they learned in practice or in the game and use them later on in life to be all they can be. That would also be a role that we fit in my sweet spot. That’s not the dream job for me, but it certainly could work. So I want people to understand it’s not a silver bullet, one job, only one job, one career path, only one career path. That’s not true, but the sweet spot where your talent and passion intersect. That’s where you discover the multiple ways that you can be what you were created to be.

I’ll say this because we believe this more than anything else we talk about on the show, in anything that I’m ever going to put out. We believe that every person was created to fill a unique role. That means that you’re needed, that role is needed. That also means that you have to do it. There’s a duty there to be who you were created to be because somebody out there needs you to be you and if you’re not going to be you, you’re letting somebody else down. It’s not about us, it’s about everybody else. A lot of our listeners might know this name Bill Campbell cause I talk about it virtually every show or at least the last two weeks I have. He is the trillion dollar business coach, the coach of a Eric Schmidt from Google and the coach of the founders of youtube and the founders of Google and Steve Jobs, business coach, and just these huge names, Jeff Bezos and z. He was a football coach at Columbia until the age of 39 yeah till

the age of 39. Now when he left and decided to move, uh, from the east coast to the west coast to San Francisco to become a sales guy, um, when he decided to uproot his family and change, he still was passionate about coaching Z, but now he wanted to get paid and, and adult different way to get paid and, and step into the big leagues of technology. Um, but I want to, I want to ask you this. This kin bill Campbell was all about leaving the job the right way. You know what? It’s time to move on, do it the right way and you and Z, you’ve seen so many promising people burnt bridges with you. Or they could be, they could move into your inner circle and sure they can join up with you Z and they can be partners with you. Um, can you give some advice can to the guy listening today or the lady listening right now who’s on the verge of burning their bridges to, you know, make a little more quote unquote on their own.

Yeah. I think you have to realize that you may think that blowing that bridge up may have zero effect on you in the future, but it’s simply not the case. Because when you burn a bridge, blow up a bridge, what you’re doing is hurting your own personal brand and you think, well, it doesn’t matter. My brand is moving on. I’m never going to talk to those people again and never gonna see him again. And I just, there’s some pain in socially associated with this, or maybe I just don’t care. So I’m not going to do it the right way. And what’s going to happen is that story about how you left. We’ll follow you the rest of your life. You may not realize it, you may never hear it, but somebody talking about it and you never know where a season in your life that you felt is, is done and gone and the season is, but people from that season aren’t gone and you never know where they’re going to resurface and it just is not necessarily why blow up a bridge when you can just go in and say, Hey, can I just say number one, I’m thankful for the, for the opportunity to do what I’ve been able to do.

I’m thankful that I got to learn some things and do some things here that I’ll always cherish and thank you for believing in me and giving me the chance to do both of those things. Here’s the situation. It’s time for me to move on. Let me tell you why I’m moving on. I’ve got this opportunity. I feel like this was the right opportunity for me and so I don’t want to leave anybody in the lurch, so I’m giving you the heads up. How would you like, would you want two full weeks? You want me to get out today? You want me to do three weeks? You want me to train somebody? Hey listen, I just want you to know that I’m moving on. Not Because, um, I, I’m, I’m, I’m angry or I’ve got a problem here. It’s just this is the right move for me.

And if you could leave with that kind of spirit of gratitude and humility, um, why wouldn’t you do that? It’s really easy to do. And if they say, if they get mad about that and they get their feelings hurt, well that’s on them. But gratitude and humility, when you leave, as always going to help your brand, even if somebody lies about you and takes a shot at you, there’ll be enough people that know the truth and that’s all you can do. And so I just don’t know why you’d ever, ever, ever need to burn a bridge. Now we have, we have a time for three final questions. Lightening Round here, Paul. So Paul, you hit hit a kid here with your final question. Z, you’ve got your final questions. And then the, uh, spirit of a oneupsmanship and uh, really of celebrating my humbleness. I will go final, final bet.

Worst for last because it’s at the worst for last. That’s right back to you. Paul can a great author, Jim Stovall and millionaire map said we live in a world where a lot is said and very little is done. Oh. Um, I see that a lot of, a lot of people just complain about their situation. And do you think, I mean, how, what role do you think your book plays in this to get people to take that first step, that action versus just talking about it? Yeah, I love that question. The other two guys ought to be nervous. You may have gone up to him right out of the gate. The proximity principle allows you to look at Mount Everest and then as you begin to, you see that ultimate goal and that’s really clear. And then she began to let your eyes kind of gaze down the mountain to the reality of ways I can, I’ve got to actually climb this thing.

What all is involved in climbing this mountain? And it can get really hazy and scary. And we know as humans that the number one thing we’re afraid of is the unknown, not an actual known risk, but the unknown, the proximity principle. We’ll take all of the unknown and the anxiety of what it’s going to take to actually move up the mountain towards your dream job. That book is going to give you the plan and it gives you the proven strategy and plan and all you gotta do is follow it. So that’s why I’m so excited about getting this book out there, is that people can still have some fear. You’re still gonna have some doubt that’s never going to go away. None of us are immune to that. However, when we can retreat back to the clarity and confidence of who I need to be around and places that I need to be in and what I need to do when I’m there and we walk you through all of that, uh, I’m telling you, scaling the mountain is not going to be intimidating or feel impossible anymore. It’s gonna take time. Uh, but it is extremely doable. And that’s why I love that quote. By the way, Paul, that’s really true. The doing is not as scary when you know what to do and who to do it with and where to do it and so it will allow people to begin to take those initial steps and once that inertia and momentum is created a, there’ll be fine and they’ll know who to step towards and where to step into Z. I’m going to give Paul 14,000 mega points for that question.

I’m going to give our guests or Mr Ken Coleman. I a holy cow and an old building. I think there’s an appropriate divorces where it’s like a million mega poll. I really proud of. Our current CEO is very complicated. It’s always changing. I’m stunned. I’m stunned with gratitude. Go on our website. I think with those, by the way, so just fail currency. Okay. My, my, my favorite question to ask. If you could go back in time, say, how old are you kin? I’m 44 okay. You could go back to your time. No, no way. Yeah. Let’s hit the Delorean. I think I will tell you,

you guys said this is the first part cause I’ve ever done with the host sang a Cher song and I’m beside myself.

What’s that again? It’s really bad cause he likes to put her outfits too. That’s what he gets. I know it’s been logged here and I show up to this a family show. You’re now kicked off the show. But this is me in this show. You’re no longer allowed to talk. What do until like show can you go back 20 years, you’re 24 years old, you walk in the room, you’re sitting over there in the corner. You probably have on a, you know, a denim jacket and, and uh, you know, maybe a, I dunno what kids weren’t back corner anyway, you’re dressed as you are, but you walk up to them. And what would you say yourself as a 24 year old right now, today, walk up to him. What would you say

that the most valuable thing that you can do in your life is practice patients. Wow. Yeah. I think that was for me. But if there’s a lot of people that are like me, that very ambitious, very driven, and you have very clear direction in your life and when you’re 24, even 34, 44, but certainly when your twenties, you want it to happen now, you want it to happen yesterday. It can happen fast enough. And not only can it not happen fast enough, then you start to stew over why it hasn’t happened and you just work yourself into a, uh, just a frenzy ball of anxiety and paranoia and just, it’s just crazy. And that’s, that’s the nature of the human spirit to want progress. And I have now learned at 44 having truly stepped into my dream job, but I didn’t get the national show until I was 43.

And I would do it all over again. I would run the same race. I would deal with all the rejection, all of the pain, all of the doubt, all the insecurity, all of the failures. I do it all again, uh, to get where I am because, because of how rewarding the work is. And so patience is something that I had to learn the hard way I used to. I came up with a phrase for myself one day in a shared on social media and I’ll share it for your audience. Don’t obsess about the next and miss what you need in the now or you’ll ultimately sacrifice to the next. Uh, if you’re always focused on the next, there will be no next. Because if you can’t be present and learn what you need to learn in the now, do what you need to do in the now.

Follow who you need to follow in the now, help you who you need to help in the now. There is no next. And I think that that’s a very easy temptation for so many people. And it certainly was for me and when I learned the value of persevering, getting up everyday and chopping wood, but being patient for the results to come in patient for the opportunity to come to me. Uh, I think it would’ve been a much easier journey. So I would say practice patients, young man, and make it a huge part of your life. Don’t just think about it. Practice it.

Ozzie. Now, Ken Coleman on that one, he actually just has earned, it’s a 14 million mega points. Z. I just got around 14 million mega points now Z, I’ve been talking to the panel of a, of unbiased podcasting, basically myself over here. And, um, we didn’t like the delivery of your question. We liked his answer with the delivery. We found that to be offensive and pompous and


all mega points for the rest of the show. I really, really now for my question, which has been perfectly prepared and the most humble fashion, z, the craft of question asking. Okay. So Ken, this is my, these are my questions here. Uh, what time do you wake up every day and how do you spend the first four hours of each and every day?

Uh, weekdays, Monday through Friday, 6:00 AM I spend the first 30 minutes, uh, in a very, very plush restoration hardware robe with coffee and my Bible. And then I’ll catch up on some news, uh, and then just some quiet time of just thinking and praying and thinking about the day. And then I wake up, my son, my oldest son, and we both get in the process of getting ready and get him off to school. And then each day’s different for me when you get into that next three hours, once I’m at work, every day is different. But there’s some form of meetings or content prep for me, whether it be from my show or a speaking engagement or new products or free resources for the audience. So some type of meetings and content preparation. And then I have some more time just at my desk to prepare for that given day show. And that rolls me right into, you know, kind of that a pre show prep and, and uh, if I can, I try to eat not most, most days I don’t get a chance to eat unfortunately. And uh, so that’s kind of that first three or four hour window

z apparently in a weird twist of events here. Ah, I lost all mega points in the future. You have taken all the mega points I had Lau and a, you and Paul have have tied there for a,

Oh my God.

And yet again, Mr. Coleman earned more mega points. Now can I told him, make sure, you know, if you go onto any, uh, you just go to thrive time, anything we’re selling there. Um, it’s more of like a gas rebate system. You buy it and you just have to send in proof of that you bought it and the a picture of your Omega points which are nontangible and then we’ll reimburse you anything you want to go up there. Nice. Well Ken, thank you so much. We wish you the best of luck. Uh, your book sounds super exciting. We just bought a copy of it. We encourage all of our listeners to do it as well. And, and uh, hopefully at some point we’ve got to get like you and Dave on the show together. It’s Kinda like a run DMC, you know what you guys, we can get you guys on the show together and hopefully it stirred up that way. But we appreciate you so much for being on the show. You got thanks again.

It’s for having me. Dave looks great. Adidas track jacket. So that would be really awesome. Nice. They’re like, oh, I don’t know if you’ve looked up Gary Coleman’s bio situation. You know, he’s no longer with us. Oh, too soon. Too soon. We’re in the room. 10. I thought I should bring it up towards the end of the program still to still bring the room down. Still, centers are really, I’m still at the denial phase of grief and what was going on. We do not believe him. Okay. See, it’s like fake news. Fake news tomorrow. Show Gary Coleman your reality. But somebody had to do it. Oh my God. Reality distortion field. Steve Jobs has been broken. Facts, hurt. Facts. Hurt. Doesn’t talk about facts. Let’s talk about our feelings. That’s right. All right. Can you take care? Hey, thanks for having me guys. Hey, we’re off. Ken. I’m gonna get the show at edited and when I do,

Thank you so much for your time. Hopefully had fun. Hey, it was a blast. I got to tell you a really fun thanks for having

If you are listening today and you have yet to attend an in person thrive time show workshop. I would encourage you to check it out today. Go to thrive time Again, that’s thrive time and click there on the conferences button and when you click there, you’re going to find over a thousand people out there just like you who’ve had a positive experience at the in-person business conferences. Over a thousand reviews you can find on video, you’re going to find over a thousand reviews on Google and iTunes. It’s incredible. There’s over 2,500 objective reviews that you’re going to find from real people out there just like you who’ve literally changed their lives and their businesses by simply applying what they’ve learned. At our in-person two day interactive thrive time. Show workshops. One, learn more. Of course you do. Go to thrive time, and click on the conferences button today and see if attaining the thrive time show in person two-day business conferences is the game-changing event that you need in your life right now. My name is Clay Clark. We’d like to end each and every show with a boom. And so now without any further ado, three, two, one, boom.



Let us know what's going on.

Have a Business Question?

Ask our mentors anything.