This is a Knowledge Bomb you cannot miss! When you do something it produces a result. When you do nothing it also produces a certain result. Clay breaks down the universal law of cause and effect that offensively states that for every effect there is a definite cause and that likewise for every cause, there is a definite effect.
Overall all the law of cause and effect basically states that the thoughts, actions, and behaviors that you choose to focus on, on a daily basis will manifest themselves as results in your life whether good or bad
The law of cause and effect the law of cause and effect. What is the law of cause and effect? Think for a second. What is the law of cause and effect? I wonder what it is. It’s a universal law that states for every effect there is a definite cause. Likewise for every cause there is a definite effect. Your thoughts, behaviors and actions create specific effects that manifest and create your life as you know it. That’s the law of cause and effect, but there are certain people that say, I don’t want to get Google reviews, but I want to be top in the Google search engine results. I don’t want to write content for my website, but I want to be top in the Google search engine results. They might say, I want you to write the content about my industry. What the problem is, you can’t hire a team of people to write content about your business when you are in fact a licensed, a certified, a bonafide expert in the field of spinal surgery.
If you want to come up top in Google, say you wanted to do a quick search for Tulsa spine surgery and he wanted to come up top in the uh, Google search results for the phrase Tulsa spine surgery. The way that Google was created and the way Google was designed, is it the most relevant results should come up top. Therefore you and I would want to use Google more often? Well, this Justin, I would, I wouldn’t, I would say this just in good job Google, because the vast majority of people use Google and trust Google results. So why would Google, oh, award the top spot and reward the top company with the top results if they have the most objective reviews from ideal and likely buyers because there is the past, right? Because are the most bonafide, correct. It’s the law of cause and effect.
Why would Google allow the client, the person, the human, the business who has the most original content about the subject, Aka the expert about that subject to be top in the Google search engine results? Because they hate me because I’m so busy I don’t have time. My mount content? No, it’s because they want to have the clear expert ranked at the top of his search engine results. Why do I come up top in Google search results? When you type in the word Berj Najarian you might say, well, who is purge? Najarian Berge Hey, how do you spell it? It’s Berj J. A. R. I. A. N. Berj Nagarian. Berston is Yarin is built Bella checks, right hand man. And you might say, well, why do you come up top for that search? Well, it’s because I truly have the most content in the world about Berge Najarian are you serious? Yes. Google it right now.
There is an article written by the Boston Globe, which turns out to be a huge publication who has an article that comes up usually undermine or right above mine. We go number one or two depending upon where you’re searching from and what time of the week you’re searching and when you’re searching because it’s updated all the time based upon who has the most relevant content. Original content about the phrase Berge Nigerian. Well on today’s show we’re talking really about just the law of cause and effect and why if you smoke you’ll probably get cancer. What if you smoke all the time? If you ingest things that are Carcinogens, Aka cancer-causing agents, why you will eventually get cancer. What it’s amazing how like people had smoked for years. We’re able to sue big tobacco and when, because they said I wasn’t aware, aware of the cause it law of cause and effect.
I wasn’t, I wasn’t, I wasn’t aware of the law of cause and effect. I did not know about the universal law of cause and effect that states for every effect there is a definite cause. I thought that by smoking every day because there is a definite effect called it’s not going to hurt me because I what you watched the, the Marlboro ads. You watched the Joe Camel ads. I mean, come on, have you seen a beer commercial? Every single person featured in a beer commercial is somebody who does not perpetually drink beer. Why? Because they’re attractive because they’re in shape. My friends, it’s the law of cause and effect. And I just thought I would have a little fun with this idea. I thought I would have a little bit of fun with this idea by recording a song called smoke your way to thin this ridiculous diet plan that couldn’t possibly work in a healthy way that it shouldn’t possibly work in a, in a positive way.
But an idea that, that uh, I don’t know, I just think the, the irony of recommending a diet plan that would, that would encourage you to smoke your way to thin had the bones of being a great podcast show. So people that now have a stoma and their neck stop talking about my stomach. I had no idea that smoking was bad and look so cool. And the only reason I smoke, well I gamble now is I want to just give back to the kits because I know that a lot of the cent tax goes to the kids. I love kids so much. Nah, those people want to settlement and also they want a deal where the entire cigarette packet as we know it now changed. Andrew was the last time you bought a pack, a pack of cigarettes. Uh, it’s been a long time. Never really done it.
So you know Andrew, I’ve been trying to start, they’ll really, it’s just hard cause it’s a lot of coughing. There’s, yeah. Anyway, I feel like you are missing out on the benefits of smoking. So I devoted a lot of time to writing a song about um, something I, I, I’ve really become passionate about and that is smoking your way to thin. Now. It is true that you might die in the process of implementing this new diet plan, but smoke your way to thin. Really. I, and I know you’re going to smell bad and I know you’re going to be outside when it’s cold smoking. I know there’s a lot of drawbacks on the surface, but at the end of the day, I think smoking your way to thin may just catch on.
I’ll tell you why. Why don’t you guys Qm, you know, character staring my headphones. Therapy, smoke [inaudible] tell you about my God. I can’t hear anything. Can Harris nearness for narrow my headphones or smoke my wage turn up and running some scenario, my headphones, I came here, I used to weigh a lot. Now I smoke a lot. Kind of sloped my way to stay in
who cut the bait and who changed the key that we’re not going to be honest with ourselves. We’re never going to smoke our way to things. I think that smoking turns out to be a really, really bad idea, but when you, when you look at the packaging, it’s a big label on there. Now the label just basically Warren, you well the same people that the same law firm that sued big tobacco and one has now moved on to file a class action lawsuit against the National Association of Realtors. Oh Man, this is in Forbes. I’m putting a link on the show notes. So what’s happening now is many people are joining together saying, why in the world do we have to pay 6% with every different company in an industry all agrees on a price that’s called price fixing or collusion. The actual definition of collusion is the secret or illegal cooperation or conspiracy, especially in order to cheat or deceive others.
So think about that today. I mean you out there want to sell your house, right? You want to sell your house. So let’s just say you want to sell it by owner. You put your house on the market for sale by owner. Think about that view right there. If you’re listening right now and you want to sell your house for sale by owner, you what? What has to be done, what you got to get professional photography? Probably if you want to sell your house quickly, you have that you need to have professional video auger fee. Correct? I mean maybe you disagree. I would recommend professional photo, professional video and I, what else? Maybe a three d tour if the house is big enough. But for for sure, professional photo and video and a flyer and this. These are the two reasons why people will buy your house. There are ways to market your house. Two ways. Only two ways that you can market your house.
It is signs and wonders, my friend. If you put a for sale sign in your front lawn, how many of you out there right now have sold your house because somebody seriously saw your sign drove by and called you? Probably a lot, right? Because people decide, you know what, I’m going to live in midtown. I want to live in a nice part of midtown. That’s where I want to live. I live in Tulsa. I want to live in the midtown area. I want to be part of that. Boom. Great. Somebody says, I want to live in broken arrow. That is great. You want to live in broken air? That’s exciting. You want to live there? Okay, great, but you’ve already decided where you want to live previous to finding the house, right? So you and your fiance, you and your wife, you and your husband, you and your man friend, whatever, you drive around on the weekend.
Yes you do. You drive around on the weekend and as you’re driving around, you’re looking for properties that are for sale in the part of town that you want to live. Why? Why? I don’t know why. Maybe you’ve decided that’s where you want to raise a family. That’s where you want to be. I don’t know why, but I can tell you that most people out there, they drive around the part of town or the prep, the part of the city where they want to live and they look for signs and they wonder. I wonder what that has caused. And the second way that most buyers determine what houses they want to buy as they, they go on line and they do a Google search for the part of town they want to live in. Some people start searching on Zillow. Some people start searching and other real estate related websites, but many of the websites that are out there, I have made a rule where you can’t put your house on those search engines unless your house is officially listed with a real estate agent.
So a real estate agent is going to charge you what percent, how much money is a real estate agent going to charge you to put the house on mls and to put a sign in the lawn because you and I know if I see a Facebook post today and you see a Facebook post and I see an Instagram post and you see a youtube posts, we’re not going to to to decide to live in a different part of town just because we saw a compelling youtube post or a Facebook post. No, we have already decided the vast majority of the time where we’re going to want to live. Therefore, we’re just looking for listings, Aka properties that are available in the area of town that we want to live in, which is why the major lawsuit is happening right now in this major lawsuit is being filed by the same exact people that filed the big tobacco lawsuit, the same lawyers.
And what they’re saying is that there needs to be a shakeup in the industry. Will, will, will happen. I don’t know, but I do agree. A consumer, I agree. I mean, if you’ve sold your house in the past five years and you’ve sold your house using a realtor, think about how much money you paid. Think about this for a second. Let’s just say that the realtor, oh, let’s say let’s, let’s start big and go small. Let’s say that the Realtor, I’m sold your house and your house was a $1 million house on $1 million house. And let’s just say that, you know, you didn’t have to re, let’s just say you had two realtors involved, so you paid 3% commission to the what? The buyer and 3% commission to the WHO? The seller for a total of, what’s that number? 6%
So you paid 6% commission to the person who represented at your house, who listed your house, who put your house on the multi listing system and another 3% to the person who brought the buyer. Correct. So for a total of 6% so if you sold your house for a total of $1 million, that means you paid a $30,000 commission for someone to put a sign in the lawn and to take photos and videos and maybe in extreme cases, a three d tour of the property. Maybe they made a flyer, I mean 30,000 seems unlikely. Like, like a lot of money to me as a consumer to pay to sell by $1 million house. No, no, no. But you probably had a realtor on both sides. You probably had a real or that it helps to bring the buyer and our real it or they’re brought to the seller.
And so therefore you paid $60,000 in commission to sell your $1 million house. Does that seem reasonable? I don’t think it does. Let’s dial it down a little bit though. Let’s get more practical. Let’s say that you sold a $700,000 house and you paid a 6% commission, 3% to the buyer’s real estate agent, and 3% of the sellers real estate agent. That means you paid $42,000 in commissions. Why? Who decided that was a fair deal. What about a $500,000 property? Well, you paid $30,000 in commissions. You paid 3% to the buyer’s agent and 3% to the seller’s agent. Let, let’s dial it back again. Let’s go to 300,000 if you paid $300,000 for to buy your house, $300,000 to buy your house and you sold it, that means that now you just paid 3% to the buyer’s agent, 3% for the seller’s agent, you just paid $18,000 eight teen thousand dollars.
Why are you paying the same 6% no matter how big the house is? Who decided this rule? Where did it come from? Well, my friends since the 1950s, the good old 1950s, the National Association of Realtors has used a suggested commission rate for all of the real estate agents. They suggest that you should pay around 6% of a home selling price to the real estate agent who helps represent the buyer and the real estate agent who represents the seller. Well, as of 2016, the rate was now getting closer to 5%, which, which provides a little bit of, you know, uh, relief, a little bit of a comfort for people like you who are trying to sell your house or trying to buy a house. But why in the world as a real estate agent’s commission come out to 6%, why do you have to pay 6% to a real estate agent?
What do you even get for them? What does a real estate agent’s commission actually paid for? Well, my friend, whether you’re selling a on, uh, your house, late property, piece of land, real estate agents pitched the idea that you’re paying for the big four one, you’re paying for somebody to help you with the pricing of your home. Well, my friend, unless you were born on a different planet, you should be able to determine the price to list your home. Why? Because we’re in the information age. We’re not in the dark ages. Anybody out there who has access access to a computer, which I believe might include, you should be able to determine what your house or property or land or Condo or should be listed for its information isn’t private. Everybody can find this information. So I think strike one. I don’t think that is a reason to pay 6% to real estate agent.
Step number two, effective marketing. So many real estate agents for years have said, well, I’m going to help you effectively market your house. Really? Let me, let me explain to you how it works here. If you want to list your house with one of my company’s called Sam Adams reality. Let me explain what I’m going to do. I’m going to take professional photos, professional video, and on select cases, professional three d tours of your home. We’re going to get that done. Photos, video tour. Then we’re going to make a flyer I really nice flier that shares the attributes of your home and we’re going to put that on this thing called m l s the multi listing system. And when we put your house on mls, anybody who wants to find your house can find it using various third party online real estate searches. So right now, if you do a search for Tulsa real estate, let’s just do a search for Tulsa.
I don’t even know Tulsa. Let’s just say I’m looking for mid town real estate. I decided I want to buy a house in, in Midtown Tulsa, right? So it’s search for midtown real estate. What I’m finding right now is I find CB Tulsa midtown. Tulsa resists state. So I find it, I go up here and I go, Oh wow, look. And there’s a, there’s a photo of the gathering place. It shows me, uh, information about the various museums in town and then I could find the listings and I can search that way or I can go one step above it and I can go to Zillow. When I go to Zillow, I can search by the value of the, where the house is located, I can search for, there’s a lot of searches, I can do it. All of this information is commonly available. So if I’m looking to buy a house, what do I do?
One of two things. One, I go drive by and I look at houses in the area of tiff town run. I’m looking to buy and look for signs and I wonder, I wonder is this house available to purchase? And if I see a sign that I know it is available or option two, I go on the Internet and search for the part of town where I would like to buy a house. Right. So I don’t think that’s a justifiable reason to pay 6% of your home’s equity. 6% that’s a huge number. Why are you paying 6% of your home’s equity to a real estate agent? All right. Reason number three, why people use that real estate agent? Why does the average real estate agent charge 6% what does a real estate agent’s commission pay for? Well, the screening for qualified buyers, I do think to a certain point that makes sense.
I think a lot of psychologically impaired people will call to went to buy your house. People that woke up drunk, people that are are naked, people that are psychologically naked, people that don’t have the money to buy your house. People that just want to kick the tires, they’re all going to call because they’re able to. I get it. So I do think screening for qualified buyers does make sense. Now, closing expertise. A lot of people say, well, the reason why I’m paying 6% as it a real estate agent should be really well coached and um, how to close the deal. You know, it’s their job. I mean, these people know how to close a deal for the best price for the least asshole. Well, that’s not true. That’s not real. That’s not actually what real estate agents to my friend. At the end of the day, if you want to sell your house for a price that makes sense.
You need to consider flat rate real estate commissions, right? I mean, if every disc jockey company had to charge the same price, every photography company, every limousine company, every optometry clinic had to charge the same price and that price was gouging people. That’s what we’re talking about. And I know there’s a lot of realtors who listened to this show, and I’m sorry that you’re going to hate me, but I knew this was coming in because I am not Nostradamus, but I am your Brewster domus. Ah, I started a company called Sam Adams reality with the, the founder of Shaw homes, the largest home builder in Oklahoma. Yep. So if you’re listening right now and you’re in Tulsa, Oklahoma, I can, and I will list your house for $1,000 total. So let’s say you have a $300,000 house and you want to sell it, it’s really an $18,000 commission.
Yeah. Guess how much you would pay us and introduce the math. If the $300,000 house three carry $1,000 $1,000 now if you have a $300,000 house, you know that’s, that’s it’s $1,000 now let’s say it’s a $600,000 house, which would normally be a $36,000 commission. Got It. Andrew, what would be the commission you would pay me 600,000 yeah, I carry the one at $1,000 so would it be shocking to you to know that just today Samantha closed two deals? We considering that fact, the fact that you just told me the Nela, nothing shocking. I thought I would be feeling I flooding it because the buyer gets a better deal. They were like, well, some time not needing to factor in $36,000 of commissions. Now how can we afford to do that? Well, there’s really only two reasons that cause people to buy houses. There’s two reasons.
Two reasons. Andrea, when you were buying the house that you looked at, did you drive around to a certain area of town or certain part of the community or to go on in search on like Zillow? Did you search on the multi listing system? Where did you drive around? I definitely searched on Zillow and then I did drive around with my wonderful, there’s only two ways a realtor can help you market your house. One put it on the MLS system to put a sign in the yard. Why? Because if I want to live in broken Arrow and a certain part of broken Arrow, if I wanna live in Edmond, did a certain part of Edmund. If I want to live in midtown Tulsa in a certain part of it, I want it. But I had a buddy of mine who went into live in Cherry Creek, Colorado near the whole foods.
Oh yeah. He definitely drove around that area. So you look for signs and then people wonder their signs and wonders. Oh, there’s his sign. I wonder if I should call orders multi listing systems. So they’ve came up with this ridiculousness where you now have to pay a 6% regardless of how big or small your houses. Right? And so I thought, what if we charge people a dollar? Well, if we’re going to do that kind of thing, we’re going to revolutionize the industry. Oh yeah, it’s, we should probably call it something revolutionary. So we decided to call the company Sam Adams. Really? Now, no matter how big your house is, we promise to never charge you more than $4,444 but for the first 100 houses we sell, it’s just a dollar. That’s impressive. So we’re going to do on today’s show is we’re going to get into the history of Sam Adams, who the heck this guy was, how he revolutionized America and how we are helping to revolutionize real estate. But if you’re in Dallas, there’s a great company called door. It’ll sell your house for $5,000 flat rate. They are rocking and rolling. But I’m telling you, the revolution of the real estate industry is coming
and the year got 1,492 Columbus. Once Sarah, the ocean blue, I want to get off his boat. In 1776 we declared English occupation wasn’t cool under 1980 to almond merit, passionately conceived a baby boomer who in 2018 Brock home sellers and buyers, great joy. I’m just having a blast. The blast. He founded Sam Adams reality because he believes 6% read the state commissions. Well, way too hot. There’s $4,444 flat rate. Real estate commissions seemed just right. So if you have a house, does it, Sam Adams, really t. Dot. From a deal. Oh good. You smell it. Smells like lavender. But if for some reason you insist on paying traditional real estate agents, 6% for nostalgic reasons, don’t visit Sam Adams. rigidity.com where you can say about, Todd, I’m on a without committing treason.