The 28 Step Proven Business Plan for Custom Woodworking | The Business Plan for Custom Contractors – Hour Two

Business Coach | Ask Clay & Z Anything

Audio Transcription

Are you a skilled craftsman? You won’t want to miss todays episode of the Thrive Time Show business coach podcast. During today’s broadcast, Doctor Zoellner and Clay Clark teach the specific proven path that you need to take if you want to build a successful custom woodworking business. So many talented carpenters and builders struggle financially and it does not have to be that way. During today’s radio show Clay and Z tackle branding, how to get more customers, turn-key marketing, quality control, accounting, insurance and much, much more…

 

 

STEP 15 – Must create no-brainer offer that is more aggressive than other businesses
  1. 1.AMPLE EXAMPLE – $1 for first haircuts
  2. 2. AMPLE EXAMPLE –  “First time customers get a free cookie” – www.BarbeeCookies.com
  3. 3. AMPLE EXAMPLE – “$1 first time haircut” – www.EITRLounge.com
  4. 4. AMPLE EXAMPLE – $99 for exam + 1 pair of glasses
  5. 5. NOTABLE QUOTABLE – “Whatever you do, do it well. Do it so well that when people see you do it, they will want to come back and see you do it again, and they will want to bring others and show them how well you do what you do.” – Walt Disney (The man behind the Disney Empire)
  6. 6. NO-BRAINER EXAMPLES
  7. 7. AMPLE EXAMPLE – https://www.t-mobile.com/cell-phone-plans?icid=WMM_TM_Q117TMO1PL_H85BRNKTDO37510

 

STEP 16 – Must create 3-legged marketing stool for acquiring your ideal and likely buyers

 

Suggested Marketing Moves

  1. Leg #1 – Search Engine Optimization
  2. Leg #2 – Google Reviews
  3. Leg #3 – Home Advisor
  4. Leg #4 – Facebook Ads
  5. Leg #5 – Retargeting Ads
  6. Leg #6 – Adwords

 

AMPLE EXAMPLE – Doctor Zoellner and Associates

    1. 1. Radio Commercial
    2. 2. Calls to Former Patients
    3. 3. Signage

 

AMPLE EXAMPLE – ELEPHANT IN THE ROOM Men’s Grooming

    1. 1. Valpak Mailers
    2. 2. Search Engine Optimization / Google Reviews
    3. 3. Facebook Ads / Retargeting Ads

 

STEP 17 – Create Inbound Sales Scripts

 

STEP 18 – Create Outbound Sales Scripts

 

STEP 19 – Setup Call Recording
  1. 1. AMPLE EXAMPLE – Use www.RingCentral.com

 

 

STEP 20 – Create Auto-Responder Email
  1. 1. Auto-Responder Rules
  2. A. Very little text
  3. B. Include a link to video testimonials
  4. C. Assure the prospect that you will be reaching back out to them

 

 

STEP 21 – Create World Class Business Cards Including the Following (Made out of wood)
  1. 1. Name
  2. 2. Phone
  3. 3. Email
  4. 4. Web Address
  5. 5. No-Brainer Offer

 

 

 

STEP 22 – Create One Sheet
  1. 1. Steps for Creating the Perfect One Sheet
  2. A. Must be 8.5 x 11 Glossy Document
  3. B. Systemically find the problem that the buyer has
  4. C. Show them the gain of using your product or service
  5. D. Show them the pain if they don’t use your product or service
  6. E. Support every statement with facts
  7. F. Show how you compare to your competition
  8. 2. NOTABLE QUOTABLE – LAW OF CREDIBILITY – “Don’t say anything you can’t prove.” – Jerry Vass (Author of Soft Selling in a Hard World)

 

STEP 23 – Create Scripted Presentation

 

STEP 24 – Create a Detailed Proforma for Quoting

 

STEP 25 – Buy Supplemental Insurance (you will get hurt eventually)

 

STEP 26 – Buy Life Insurance

 

STEP 27 – Buy Liability Insurance

 

STEP 28 – Auto Wrap Your Vehicle so that it looks like your car is made of wood…or somehow make your car out of wood
WARNING CAUTION NOTE:
  1. 1. Avoid geo-fencing due to lack of tracking ability
  2. 2. Avoid funnel creation
  3. 3. Avoid blogs about no-money down making millions, etc.
  4. 4. Avoid get-rich-quick-schemes
  5. A. NOTABLE QUOTABLE – “Dishonest money dwindles away, but whoever gathers money little by little makes it grow.” – Proverbs 13:11

 

 

Transcription: 

It’S like Steve, Martin meets Steve Forbes, it’s the Thrive time show on your radio August Drive Nation. Welcome back to the conversation is the it’s about time show on your radio and, if you are going to see, is Steve Martin in concert you are in for a treat. He is awesome, he’s coming to Tulsa, I have tickets and I’m so excited to be there.

Z, Steve Martin, and we think about Steve Martin – need to go to the Father of the Bride to think about the jerk, the movie Dirty Rotten Scoundrels, it going  business coach  to stand up career. What I want to ask you the same business coach  thing feel what stands out to use. He is your business coach  ear.

Is your number one Steve Martin, maybe movie or just Steve, Martin, stick what business coach  stands out to you as being the did the business coach  classic Steve Martin moment in your, and I don’t put you on the spot. What’S the classic Steve when something pops in my mind, it’s an image in my mind of him with the little arrow looks like an arrow going through his head. Is that little thing that Tesla strap on the top of it kind of him by his hair? As soon as I was going through, his head he’s got a banjo he’s up on stage singing and and prefer forming business coach  and being funny.

It’S a stand-up routine. He did years and business coach   years and years ago, but I mean I remember. The other thing is a Saturday Night Live skits. You know the brothers, I’m in the wild and crazy guys out of pure gold business coach  and that’s comedic gold. I just love to visit that you’re.

The type checkered pants in the distance telling us about them ever since I was a young boy at the time that was funny. That was funny. I know that you spend most of your time studying Financial Planning and helping people business coach  get to their financial goals. But when you’re, not I’m sure, if you look at your pie, chart you probably spend 8 hours a day, helping clients to grow their port Financial portfolio business coach  already went to hours a day.

I mean watching Steve Martin. What’S your favorite Steve, Martin iconic memory, do you have one well, I mean instantly the wild and crazy guys what Pops in my head yeah, but then I also I love some of those scenes from The Jerk specifically when he discovers his name in the business coach   phone book.

Awesome, yes, I would something to say you kind of stole the stone I did. I did a whole phone book thing is, is absolutely the last money I like his comedy in general. He explains it on Oprah’s Master Class. It’S a phenomenal interview, but he said he goes. My character is that of an oblivious person, who’s, not aware that you are aware of how oblivious I am any kind of explains that character, and I just love how he he celebrates be in the phonebook. I love what he writes: people individual refund checks when the Opti grab he gets sued as he has to, but I have to grab it’s a great movie, The Jerk.

If you not checked it out, it’s basically basis of my humor, so I don’t go check out the jerk business coach   tonight. Watch on Amazon, Steve Martin were excited to see. You were talking about the custom path for a custom woodworking right here in Tulsa. It’S companies called Kirk Creations Creations.

If you, Google, search, if there’s two there’s a k and Creations in a k and Kirk and he said hey, I want to know the 20-point. I want another proven path to grow business coach   business to be broke it down for substep number. 14, you really really want to business coach  make sure that you do find the key words business coach   that people with type of your search bar in to Google – and we actually told you it – was the email I sent you at 3:15.

We can help all of the listeners do that. We have to schedule a one-on-one business coach consultation with you and we can help you determine those winnable keywords: movies you want to make for your business a no-brainer offer that’s really aggressive, it’s more aggressive than other than other businesses, but not too business coach  aggressive Z, and so It’S kind of weird these custom and Subs yeah.

I kind of been thinking about Jackie Cooper, the jet, the other Jackie Cooper, dealership, they’re sure they have that Mercedes parked out front. The business coach   black one has been out there for, like a decade, make a business coach  car jerk.

But it’s starting at 299 right. Can you walk me through what kind of a Mercedes you can typically drive all in for 299 a month I mean, are you call print and they’re, probably something you have to lease number one number to you have to put down on a high amount of money Down, okay, so a cash up-front payment and it will maybe 3 or 4 maybe 5.

I haven’t read the deal on but business coach  typical. That’S where I’m at least deal works that you put so much money up front on it. You have to have certain Credit in order to qualify for the 299, so not everybody, even if you have the money to put down but even qualify for it. Okay, just In fairness and then bored you going to have a car.

That’S quite frankly, going to be. Is not going to have all the bells and whistles on it? I mean that’s just the way it is I mean, and so what you do is you is you that’s kind of kind of low priced he’s out there that come on the go? Well, I think I, like you, have business coach   this on the car. I think I like that on the car I think I’d like to get on them, don’t go by my time to do it. You know you’ve sold them a package.

You told him this maybe even sold him a car, but he get some thinking, hey 299. I can for driving the Mercedes at business coach  the average person that drives by those I can afford to 99 a month, so that perked, my curiosity, I’m going to pull in and get out and I’m going in now guess what they’ve got that got it now that got Shot at you as before, when you drive by you business coach  like a Mercedes, that’s for the rich guys, you just keep driving right right, and so what that doesn’t stimulate you give you a hug and get you dreaming.

Get you curious, and next thing you know you’re pulling in going okay. What business coach  is this deal and by the time you figure it out? Maybe you’re in it maybe you’re not, but now that got an active participant in the deal. In other words, I’ve got that got the golden look. They’Ve got the hook up set the hook.

Out of, can I get in the boat? Can I get you another no-brainer out there? I want to pick on. I put a link to it on Today. Show notes on T-Mobile Z, this is one of my favorite no-brainers out there. This is a great business coach   one right now can I feel and look at it on the screen here for GMC in this you can get for business coach  phone lines right now for just a month.

Have you ever met if you’re thinking that he was in the show right now? I want to ask you: how much is your cell phone bill I’m going to disclose how much my cell phone bill is on business coach   the show right now, but I want you to listen to ask yourself what is your cell phone bill, so you don’t have to answer The question, but mine always finds a way, need to come in right under two hundred bucks.

It’S like 187. 191. 117. It’S always right in that almost round and I do have a mobile hotspot included. So maybe but Z. I mean your cell phone bill or you were acting like you paying an hour and I I am sad to admit I don’t I don’t see business coach   my bills and regular basis every time I do I’m kind of like business coach   too tired when I thought it be. You know what your cell phone bill at 200, but you know I’ve got a couple kids on there and – and I don’t know – I think I’m just seen a deal that good, but I have personally been in there for that deal.

Oh yeah, I did not hang up, and business coach  now it’s Paul Harvey says and now you know the rest of the story took step by step number 16. So it’s not all that it says it’s going to be hanging like that man about the T-Mobile T-Mobile. You do! What you got to go in there and you can go in there business coach  and say I’m bringing the kids.

You know we’re bringing it here and you know we’re going out. You know where to get done before 4:40 or the one on the budget for 4:40. Let’S do it everybody’s get that, did you put your business coach  you put it’s like when you go to the timeshare salesperson, you get yourself cuz, he says he’s just now. Did you want to pay for the phone up front for whatever it is, or did you want to get the you know?

Did you want to go ahead and end up Bo? Do the hundred fifty a month and I’m going to take about these things, and so, if you know what I guess, it doesn’t make sense to add 4 more phone lines for a piece for all. My kids will go ahead business coach  and put that get you in there. But I did, they did get me for an iPad for one of the kids. They did get business coach  me for.

I can phone for a fan of the iPhone without the glitter the whole. You know the facts. I did upgrade mine and then I think we upgraded my wife’s as well as for about three or four nick-nacks and I’m so over 16, after Joe Montana, we dedicate dedicate number move. Number 62, Joe Montana. You’Ve got to create a three-legged marketing stool for acquiring those customers.

We talked about on so many shows, but see people fight this they business coach  want to just Network. They want to just pass out their card. They just want to work at entirely via word-of-mouth. They don’t want to embrace a marketing system on a lot of young entrepreneurs, a lot of people starting up a new business and I’m like okay, what time spent on Advertising woo hold up there buddy. I wish I could do like you did and do all the have all that money to advertise cuz.

Then that’s it easy right now and then you throw your name business coach  around, and next thing you know, you don’t understand is when you graduated from NSU North was in Northeast Northeastern State University riverhawks. When you graduate with when you graduated. What year did you graduate by the way 86 of undergraduate degree in 90, with an optometry degree, when you graduate in 1990 with an optometry degree ones, and they did like a nice cereal and we’ll throw in like a free something they would throw in a hundred business coach  Twenty thousand free for advertising degree, here’s a hundred twenty thousand for advertising. Just to get that snowball rolling.

I didn’t I didn’t. I didn’t. I didn’t get that back by practice manual. My practice management teacher back then gave me the three the three Fail-Safe ways to build. My practice free golden golden rules and you will be successful. Your business card has to be mostly White and The Print you put on it very small and black bears Baltimore white.

The better business coach  number to the sign on your door on your building has to be very small, my professionalism and you’re not trying to stand out, which is why I only like people with small feet. When people find you they look what I found my small., It’s like a victory as I can. I didn’t think I’d be able to find him.

I just found the largest church in the community and you make sure you’re one of the gentlemen passing around the buckets for the offering go to the sperm looks like you could use some help to the buckets business coach  you know I mean I can you don’t really go To Bucky no passing out of bucket, so what you want you to give me back I’ll, show you I’ll show you, so they can open it when you rode here on the show note when you said they definitely didn’t give me any dollars at all right to Spend on marketing – and I thought you said they gave you a hundred – I can see where you weren’t paying attention for so I can.

I can see I can see where you flip, that better, for you should business coach  try to remind you what you have to do to have to bite. The bullet have lived below your means. You got it, you got to spend money on Advertising, can’t do it and you know what with Facebook and the Google I take what you can actually Target really Target you folks, out there your ideal and likely buyers.

You can really Target them for not a lot of money on the we’ve helped. Some businesses were wet clay couple bucks a week. We’Ve got no leads business coach  Industries a little different in. So if you’re in, like the cookie industry like Barbie cookies, she literally was paying about a lead for a new kind of ruined.

It sounds beautiful, and it’s because it the more people who are competing for that space, the more the cost of AdWords is, but I have the six moves that I   business coach  would suggest for a custom. Woodwork Urban one is search engine optimization.

You can easily Diamond Google r business coach  eviews reviews as soon as possible HomeAdvisor register and get yourself 15 reviews as soon as possible for Facebook ads 5 retargeting ads. Follow you all around the internet and six you got to do. Adwords AdWords, get to the top of Google question.

Okay, so you’re out there and Kirk’s listening is going okay. Now, how do I say? I know  business coach  you tell me to keep getting Google reviews. Yet what have you found or something little little business coach  super super super sneaky super sexy ways of getting Google reviews Wednesday, or something to do this right here needs to be discussed in detail, because so many people fight what they know to be true.

They fight it and then they get discouraged. I get frustrated and there is a tried-and-true move, as I move that we  business coach  do that gets reviews and it works very consistently and there’s a business coach  move that doesn’t work in the move it doesn’t work is the one that everyone does in the move that does work is The movie we’re going to teach you we come back from the break, so I can hardly wait struggled to get Google reviews.

You want to stay to its it or going to crack the code. We’Re going to be like a secret agent on Google review moves. Yes, Google  business coach  search carpet, cleaning quotes and look at our business coach  handiwork oxyfresh today. I believe his 117,000 Google review check it out on Google. When is Clay Clark, is the DriveTime show on your way?

Do I have a business coach and back to the business coach radio show that is the equivalent to a venti, Starbucks latte with 18 additional shots, say all the words inside my head. I’M fired up and tired of the way things have been beat. Second, don’t  business coach  you tell me what you think that I’m the one that at the same time, the business coach  Masters I was broken from a young age. changing the beans? Are you seeing the pig? Oh I’m a Believer see you aren’t.

You are a Believer. I know that you believe in each and every member of the Thrive Nation are there so many people out  business coach  there that that have a desire to be successful, and you just need to know the proven path and we have four great ways to serve you. We have a podcast.

We have in person Workshop Suite 101 coaching at the world’s most affordable business coach  and effective business school at just a dollar for the first month and in 1999 every month. Thereafter, it is  business coach  drive time show.com. You can find all of the tools that you need to have an indoor  business coach  entrepreneurs toolbox.

You know play. I wish we’d had this back when I’ve got started me how many, how much quicker could we have grown and gotten things got her act together? I know you as a young man and really  business coach  delved into seeking out minter’s, and that’s one of the business coach   things that we say: Hey, listen, you know you can learn either by mentorship  business coach  or you can learn by mistakes and the problem is too many.

Businesses go the mistakes, route and the time they’ve added up their mistakes. They’Re, like the eight out of 10 business days. According to Forbes, 80 % of all  business coach  businesses start up shut the door to close down, and I think it’s because they’re learning from mistakes, mistakes cost money and everything about mentorship that is was business coach  umm.

Your point there Dementors I reached out to allow these guys were very, very, very  business coach  successful. That’S why I reached out to him and they would say I’ll, give you like a half hour. So I pick your brain for a half hour. I member check cash.

You said you need to read the service profit chain or the guys running, quick trip, and he said you were the service profit chain, the value profit chain in the one minute manager and do what’s in that book that keep me busy for like business coach  months implementing all That but having the access to  business coach  a one-on-one business coach, you can meet on a weekly basis with something I didn’t have, and so, when you and I designed the business coaching program, we have packages, you  business coach  know the average package is about ,500 a month.

We have packages start as low as ,500 a month that includes all of your search engine, optimization web development, your graphic design, your photography, your strategic coaching, your business coach   call recording we do everything we do, sales scripting, we do Z, I mean really the entire access to our Team for less money than you would spend on hiring even one per hour: employee get  business coach  the mentorship and the execution of what you’re learning it’s truly unbelievable.

It is unbelievable. We could charge a lot more, but our hearts – and this is absurd – this on many shows – if you listen to podcasts you’ve heard me say this before, but our heart is  business coach  really to help t business coach  he young entrepreneurs out there. That’S why we doing the radio show. That’S why we do the online business school without the BS.

That’S why we now  business coach  have the in-person workshops and that’s not why we have the one on one business coaching, because our heart is to help you to Mentor you, and this is a format we can do it and do you know thousands, if not tens of thousands. If not, I mean  business coach  I don’t have any downloads we had last month, but business coach  people all around the world yep can now get the podcast and I’ll sign up for the business school. That’S why I’m 15 DriveTime show.com and and they can  business coach   get some of the information that they need.

That’S out there you go otherwise. Do I go to for years of college how much debt do I do? I have to get the NBA and if you are hundreds of thousands of dollars of our listeners said they went to college of a lot of attorneys who are who are members of our Thrive Nation team that we coach a lot of the doctor’s dentist lawyers. They already went to college.

They didn’t cover how to build a  business coach  successful business there. They just tell him to call or skill of Dentistry, so we want to help you here tonight right and everything to play, for example, how long ago did Google change the rules yet again, example is: what happens every year Google discovers that there’s a new scam going On okay, so a few years ago, there’s a thing called a text blender and you could pay money to like a busy companies based in India that would scramble up articles  business coach  and make them look like they’re Rewritten.

But there are certain predictable patterns. It’S ok, Google change. So you can’t do that then years before key word stuffing when people just copy and paste content from other  business coach  websites and then there’s two people are always trying to scam a Google and they’re always trying to put a stop to it, and that’s why we teach the Proven moves in the systems that are going to work for you.

We stay on top of those updates to my point., But my point is: it’s always changing a moving Target in so what you learned in school – and I know Google is everything, but we also know that’s one of my it’s a powerful thing for a business because A  business coach   lot of people, what are three out of four an hour searching are, you know, are looking for you, online 88 % of people read reviews on Google search before buying something.

So that’s a huge it’s a huge thing until we were talking before the break about the importance of getting reviews and how do you get reviews, I’m going to break it down here for you there’s this thing called the reality: Distortion field that a Elon, Musk and Steve Jobs have  business coach  written about and talked about, but basically when you’re in the presence of a person – and you say to the person hey, it would really mean the world to us.

If you could give us a transparent review of how we’re doing, because my my company, we just we want to make sure that you guys were taking care of you, could you take a second write, a review? If you ask him face-to-face the likelihood of them, giving you a review goes up by a magnitude of  business coach   like a hundred now, if you ask him over the phone, it’s like 10 times more now, if you send him an email, if they write your review, it’s amazing.

I thought you probably seen that it anchor Financial right and it’s like when you ask somebody to do it right there they’re going to be more likely to do it, but then, when you email me it’s kind of like yeah I’ll try right now. You have thousands of customers, you guys have  business coach  worked with over the years, and so, if you want a Google review, you really do need to ask people face-to-face now for the for the sake of the time on today’s program, what we’re doing is we’re helping Kirk build A custom plan to build his custom word root, word of woodworking, a business called Kirk Creations now September 17 and 18.

You got to build an inbound and outbound sales. Script now see. You’Ve got to record  business coach  the calls. Can you explain to me the value, Z and some of your business is of having video cameras up for security or recording calls and how that matters will I take out so many times?

People think that they think they they say something and they, when you come back and ask them about it, they they they will promise they they did it a certain way and Elsa go home. No, no! No. I did hear that I did and then all the sudden you go, you were play  business coach   it back and into something very powerful about hearing yourself and hearing how you did it and not only what you said clay but there’s been some little crazy, but how you said It in that office just this week, who is the new member of our team, is doing a great job, and when

I played her calls back for her, you don’t she said, say what you say, because I’m talking too fast I don’t mean to, but I sound Like I’m talking too  business coach   fast and I feel like I’m kind of cutting people off, and so she actually felt educate herself by hearing yourself, but it’s so hard to be self-aware. If you don’t watch footage and that’s why NFL teams watch game footage is why college teams watch game footage, basketball, volleyball football, any sport, you really want to analyze your swing analyze.

Your motions watch yourself on video, so you know what you can improve. Now we come back really  business coach   talking more about the next system. You have to do what you got to set up step 20. Would you want to create an autoresponder email and people reach out to you want to have an autoresponder email? It’S already been set up, and that way, every time people fill out the form they get a predictable response from you that says, hey. I got your message and I will be in touch with you as soon as possible. It’S so important that you do this.

You have to create an  business coach  autoresponder email and it’s quite Clark. Hill Drive Time business, coach radio show stay. Do broadcasting live from the center of the universe, its business school without the BS featuring optometrist turned entrepreneur dr. Robert zoellner with us SBA, entrepreneur of the Year clay Clark just hold on going home, alright Rebelution.

Welcome back to the conversation is the DriveTime show on your radio. In specifically, today we are answering the question  business coach  from a thriver by the name of Kirk Captain Kirk, how you doing he reached out to us and said hey. I want to know what is the Reuben path? What’S the business plan, what is the approach I should take to grow my custom wood working business called Kirk Creations, okay and Kirk, and there’s a K in creation. You want to create up an autoresponder email. Some people do fill out the form you respond promptly with something predictable Sofia.

A lot of our listeners, listen to the show  business coach   quite a bit of a they know, they’re going to get to know Phil pickle here without anchor Financial Group. Can you tell me a little bit more about anchor Financial Group and what is the you guys do yeah? Basically, we just help with people get a form of road map to the retirement and get a real retirement, and I get on track, stay on track and know how much they need put back to accomplish their goals. And you always give away a free copy of  business coach  your book called The Safe Money kit or the Safe Money book.

Can you walk me through what the Safe Money book is all yeah? Basically, it’s just Again full filled with the are techniques to getting you where you want to go on retirement by the information. If you go to our website my anchor group.com and fill out the form we will rush you a packet out that will help identify the possible road map for you. That will work for you and then you can meet with  business coach  us and we will tell you your number what you need to be putting back to achieve your goals.

And can you explain what is included in that book and what they’re going to get there to be? If they do fill out the form, what they can expect to receive from you guys are going to get a full kit which includes our book and it breaks down, but you’re also going to get a different worksheets on how you would plan that what you needed To put back it’s a  business coach  guy, that’s a step by step process to put put together a plan for yourself.

You guys still include the seeing a lot of times. You can buy those pre-made meals at Sprouts, so you know how you can get the pre-made them. I have like it up you just love that you still send out. We have 1/4 of it has nachos. The other quarter has the in the nacho cheese near quarter has live bait and their court has sour cream.

Do you still do that? Is that still something your  business coach  clean clothes at your move, more nachos world class business cards for you, cuz you’re, a custom woodworking guy, and I’ve done this for a custom, woodwork. Woodworking guide me before. I would highly recommend that this guy gets his business cards made out of wood that be cool because he’s high-end particular type of wood, or just one I mean cuz, there’s so many different countries,

Rich mahogany  business coach  was spending about /bin/sh.50 per card. Okay, I cannot tell you with any kind of Integra doll, what kind of wood made enough, but I do know they were made out of wood and the way they were printed. That looks like they were very intricately done, and it really did speak to the quality of the business and I think that would be a move to be memorable, show what they would they engraver day and you know what they engrave or they Sprint on.

It’Ll probably  business coach  make a different color than the woods would be contrasting or type is in your business card, so I can do a better job of describing. If I can see in front of me visually yeah, but it didn’t. Let me pull it up here all day.

Listening to a guy Google on the radio, they were they kind of wood engraving into the car. I have kind of us you’re, so good at making one sheets explain in let’s say one sheet: 1. 8. At ways to serve you, we have a podcast. We have in person  business coach  Workshop Suite 101 coaching at the world’s most affordable and effective business school at just a dollar for the first month and in 1999 every month.

Thereafter it is DriveTime show.com. You can find all of the tools that you need to have an indoor entrepreneurs toolbox. You know play. I wish we’d had this back when I’ve got started me how many, how much quicker could we have grown and gotten things got her act together?

I know you as a  business coach  young man and really delved into seeking out minter’s, and that’s one of the things that we say: Hey, listen, you know you can learn either by mentorship or you can learn by mistakes and the problem is too many. Businesses go the mistakes, route and the time they’ve added up their mistakes.

They’Re, like the eight out of 10 business days. According to Forbes, 80 % of all businesses start up shut the door to close down, and I think it’s because they’re  business coach  learning from mistakes, mistakes cost money and everything about mentorship that is was umm. Your point there Dementors I reached out to allow these guys were very, very, very successful.

That’S why I reached out to him and they would say I’ll, give you like a half hour. So I pick your brain for a half hour. I member check cash. You said you need to read the service profit chain or the guys running, quick trip, and he said you were the  business coach  service profit chain, the value profit chain in the one minute manager and do what’s in that book that keep me busy for like months implementing all

That but having the access to a one-on-one business coach, you can meet on a weekly basis with something I didn’t have, and so, when you and I designed the business coaching program, we have packages, you know the average package is about ,500 a month.

We have packages  business coach  start as low as ,500 a month that includes all of your search engine, optimization web development, your graphic design, your photography, your strategic coaching, your call recording we do everything we do, sales scripting, we do Z, I mean really the entire access to our Team for less money than you would spend on hiring even one per hour: employee get the mentorship and the execution of what you’re learning it’s truly unbelievable.

It is  business coach  unbelievable. We could charge a lot more, but our hearts – and this is absurd – this on many shows – if you listen to podcasts you’ve heard me say this before, but our heart is really to help the young entrepreneurs out there.

That’S why we doing the radio show. That’S why we do the online business school without the BS. That’S why we now have the in-person workshops and that’s not why we have the one on one business coaching, because our heart is to help  business coach  you to Mentor you, and this is a format we can do it and do you know thousands, if not tens of thousands.

If not, I mean I don’t have any downloads we had last month, but people all around the world yep can now get the podcast and I’ll sign up for the business school. That’S why I’m 15 DriveTime show.com and and they can get some of the information that they need. That’S out there you go otherwise. Do I go to for years of college how much  business coach  debt do I do?

I have to get the NBA and if you are hundreds of thousands of dollars of our listeners said they went to college of a lot of attorneys who are who are members of our tribe Nation team that we coach a lot of the doctor’s dentist lawyers. They already went to college. They didn’t cover how to build a successful business there. They just told him to call or skill of Dentistry.

So we want to help you here tonight right and everything to play, for  business coach  example, how long ago did Google change the rules yet again, example is: what happens every year Google discovers that there’s a new scam going on okay, so a few years ago, there’s a thing Called a text blender and you could pay money to like a busy companies based in India that would scramble up articles and make them look like they’re Rewritten. But there are certain predictable patterns.

It’S ok, Google change, so you can’t do that then years  business coach  before key word. Stuffing, when people just copy and paste content from other websites and then there’s two people are always trying to scam a Google and they’re always trying to put a stop to it. And that’s why we teach the proven moves in the systems that are going to work.

For you, we stay on top of those updates to my point.. But my point is: it’s always changing a moving Target in so what you learned in school – and I know  business coach  Google is everything, but we also know that’s one of my it’s a powerful thing for a business because a lot of people what are three out of four, An hour searching are, you know, are looking for you, online 88 % of people read reviews on Google search before buying something. So that’s a huge it’s a huge thing until we were talking before the break about the importance of getting reviews and how do you get reviews, I’m going to break it down here for  business coach  you there’s this thing called the reality:

Distortion field that a Elon, Musk and Steve Jobs have written about and talked about, but basically when you’re in the presence of a person – and you say to the person hey, it would really mean the world to us. If you could give us a transparent review of how we’re doing, because my my company, we just we want to make sure that you guys were taking care of you, could you take a second write, a  business coach  review?

If you ask him face-to-face the likelihood of them, giving you a review goes up by a magnitude of like a hundred now, if you ask him over the phone, it’s like 10 times more know, if you send him an email, if they write your review, it’s amazing. I thought you probably seen that it anchor Financial right and it’s like when you ask somebody to do it right there they’re going to be more likely to do it, but then, when you email me it’s kind of like  business coach  yeah I’ll try right now.

You have thousands of customers, you guys have worked with over the years, and so, if you want a Google review, you really do need to ask people face-to-face now for the for the sake of the time on today’s program, what we’re doing is we’re helping Kirk build A custom plan to build his custom word root, word of woodworking, a business called Kirk Creations now September 17th and 18. You got to build an inbound and  business coach  outbound sales. Script now see. You’Ve got to record the calls.

Can you explain to me the value, Z and some of your business is of having video cameras up for security or recording calls and how that matters will I take out so many times? People think that they think they they say something and they, when you come back and ask them about it, they they they will promise they they did it a certain way and Elsa go home.

No, no! No. I did hear that I did  business coach  and then all the sudden you go, you were play it back and into something very powerful about hearing yourself and hearing how you did it and not only what you said clay but there’s been some little crazy, but how you said It in that office just this week, who is the new member of our team, is doing a great job, and when I played her calls back for her, you don’t she said, say what you say, because I’m talking too fast I don’t mean to, but I sound Like I’m t  business coach  alking too fast and I feel like I’m kind of cutting people off, and so she actually felt educate herself by hearing yourself, but it’s so hard to be self-aware.

If you don’t watch footage and that’s why NFL teams watch game footage is why college teams watch game footage, basketball, volleyball football, any sport, you really want to analyze your swing analyze. Your motions watch yourself on video, so you know what you can improve. Now we come back really  business coach   talking more about the next system.

You have to do what you got to set up step 20. Would you want to create an autoresponder email and people reach out to you want to have an autoresponder email? It’S already been set up, and that way, every time people fill out the form they get a predictable response from you that says, hey. I got your message and I will be in touch with you as soon as possible.

It’S so important that you do this. You have to create an autoresponder  business coach  email and it’s quite Clark. Hill Drive Time business, coach radio show stay. Do broadcasting live from the center of the universe, its business school without the BS featuring optometrist turned entrepreneur dr. Robert zoellner with us SBA, entrepreneur of the Year clay Clark just hold on going home, alright Rebelution.

Welcome back to the conversation is the DriveTime show on your radio. In specifically, today we are answering the question from a thriver by the name of Kirk Captain Kirk, how you doing he reached out to us and said hey. I want to know what is the Reuben path?

What’S the business plan, what is the approach I should take to grow my custom wood working business called Kirk Creations, okay and Kirk, and there’s a K in creation. You want to create up an autoresponder email. Some people do fill out the form you respond promptly with something  business coach  predictable Sophia.

A lot of our listeners, listen to the show quite a bit of a they know, they’re going to get to know Phil pickle here without anchor Financial Group. Can you tell me a little bit more about anchor Financial Group and what is the you guys do yeah? Basically, we just help with people get a form of road map to the retirement and get a real retirement, and I get on track, stay on track and know how much they need put back to accomplish their  business coach  goals.

And you always give away a free copy of your book called The Safe Money kit or the Safe Money book. Can you walk me through what the Safe Money book is all yeah? Basically, it’s just Again full filled with  business coach  the are techniques to getting you where you want to go on retirement by the information.

If you go to our website my anchor group.com and fill out the form we will rush you a packet out that will help identify the possible road map for you. That will work for you and then you can meet with us and we will tell you your number what you need to be putting back to achieve your goals.

And can you explain what is included in that book and what they’re  business coach  going to get there to be? If they do fill out the form, what they can expect to receive from you guys are going to get a full kit which includes our book and it breaks down, but you’re also going to get a different worksheets on how you would plan that what you needed

To put back it’s a guy, that’s a step by step process to put put together a plan for yourself. You guys still include the seeing a lot of times. You can buy those pre-made meals at Sprouts, so you  business coach  know how you can get the pre-made them. I have like it up you just love that you still send out. We have 1/4 of it has nachos.

The other quarter has the in the nacho cheese near quarter has live bait and their court has sour cream. Do you still do that? Is that still something your clean clothes at your move, more nachos world class business cards for you, cuz you’re, a custom woodworking guy, and I’ve done this for a custom, woodwork. Woodworking  business coach  guide me before.

I would highly recommend that this guy gets his business cards made out of wood that be cool because he’s high-end particular type of wood, or just one I mean cuz, there’s so many different countries, Rich mahogany was spending about /bin/sh.50 per card. Okay, I cannot tell you with any kind of Integra doll, what kind of wood made enough, but I do know they were made out of wood and the way they were printed.

That  business coach  looks like they were very intricately done, and it really did speak to the quality of the business and I think that would be a move to be memorable, show what they would they engraver day and you know what they engrave or they Sprint on. It’Ll probably make a different color than the woods would be contrasting or type is in your business card, so I can do a better job of describing.

If I can see in front of me visually yeah, but it didn’t. Let me  business coach   pull it up here all day. Listening to a guy Google on the radio, they were they kind of wood engraving into the car. I have kind of us you’re, so good at making one sheets  business coach  explain in let’s say one sheet:

 

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