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You got to shift at some point, right? Because when you’re coming up, you say yes to everything, you know, opportunity is going to work. And then when you get successful, you have too many opportunities, you got to learn to say no. There’s, there’s paradigm shifts along the journey. And so that that was one of them. That’s the logical part. And then the illogical part or the spiritual part is realizing what true wealth or abundance or success is
To me, it’s my definition true success or wealth is health It’s the ability to have joy in a present moment That’s if you can do that, you’re a wealthy person and if you’re grateful if you’re grateful what you have, you’re wealthy. I don’t want a life that is hyper successful in the vertical of work and finance and a desert
wasteland in the areas of passionate intimacy, faith, spiritual growth, friendships, fun, physical health, giving back. So I believe, the way I look at my life, and I do measure this, is work and mission is but one vertical. And the thing I screwed up in my 20s is I thought if I crushed it so hard in this vertical, meaning I got all the fame, all the money, that I thought, yeah, I can not show up, you know, to Thanksgiving and not return my mother’s
phone call because she knows I’m busy. I’m pop star Mike Posner. My smiles don’t result from good things. They result in good things. Being the joy in life, not waiting for something good to happen so you can feel happy, being happy so something good will happen, not waiting for someone to do something nice for you so you can feel good
Doing something nice for someone else and make them feel good, and then you feel good off. You know by default so I I’ve been told in recording studio so many times the lyric that I’m trying to write Isn’t relatable and Mike don’t you can’t put that in a song because no one will relate to it Yeah, nobody else took a pill and a visa to show Avicii. They were cool. That was just me. But everybody’s done something that wasn’t true to themselves to try to gain the attention of someone else.
And so wow, you know, the lyric on the surface is unrelatable. The emotion underneath the lyric is universal. You could be anywhere doing a lot of different things, but you chose to be here. Some shows don’t need a celebrity narrator to introduce the show. But this show does. In a world filled with endless opportunities, why would two men who have built 13 multi-million
dollar businesses altruistically invest five hours per day to teach you the best practice business systems and moves that you can use, because they believe in you, and they have a lot of time on their hands. They started from the bottom, now they’re here. It’s the Thrive Time Show, starring the former U.S. Small Business Administration’s Entrepreneur of the Year, Clay Clark, and the entrepreneur trapped inside an optometrist’s body, Dr.
Robert Zilkner. Robert Sundeck. Two men. Eight kids co-created by two different women. Thirteen multi-million dollar businesses. We started from the bottom, now we’re here. We started from the bottom and we’ll show you how to get here. We started from the bottom, now we’re here. We started from the bottom, now we’re here. We took flight, started from the bottom, and now we’re at the top.
Teaching you the systems to give what we got. Colton Dixon’s on the hoops, I break down the books. Steve’s bringing some wisdom and the good looks. As the father of five, that’s why I’m alive. So if you see my wife and kids, please tell them hi. It’s the C and Z up on your radio. And now three, two, one, here we go. We started from the bottom, now we here. We started from the bottom and we’ll show you how to get here. We started from the bottom, now we’re here. We started from the bottom, now we’re here.
We started from the bottom, now we’ll show you how to get here. We started from the bottom, now we’re here. We started from the bottom, now we’re here. And now! Oh! Casting from the center of the universe!
And the Thrive15.com World Headquarters! Let’s go! Boom, boom, boom and boom. Welcome back inside the box that rocks inside your daily audio dojo of Mojo in a place that you know fo’ sho’ is going to teach you how to make Mo money. And Z, when you start to make Mo money, you do run into Mo problems, which is why you
need a mentor or somebody to help you. You want to avoid the mistakes, my man. You might find yourself needing a business coach. It’s kind of crazy, but I have witnessed over the years that some people handle failure better than they handle success. Whoa, whoa, repeat that.
Some people handle failure better than success. In other words, success leads them to a whole set of like implosion problems that they encounter and it’s kind of sad because you know, it’s so hard to get success. I mean, you work hard, you work hard, you work hard at it. We know a lot of businesses don’t make it for reasons that we’re trying to stamp out with our practical steps
to growing and starting a business. But I see men all the time and women that it’s the success that leads them to the trappings that leads them into problems. And failure is kind of like, well, I guess I don’t have a choice.
I gotta pull myself up by my bootstraps and start over or get a job or get after it or, you know. We’re in a very politically correct time in American history, and I think that you said you see men or women who could have this problem. Do you ever see, I mean, do you have to be a specific gender? Do you ever see transgendered people who have these problems as well?
Have you ever seen that? Stop it. Notice how he didn’t say, I see transgendered people. I think this is why you set up the Box of Rocks like you did. Before we were closer in the box. Yeah, no.
And I could actually reach out and get you, but now it’s like this is a little closer but this is a big step on now hey I’ve got an I want I want an update okay up last week week before I forget you know it’s the show’s is kinda run into each other the days run into each other we brought up a very hot topic in me a hot topic hot topic hot topic and that
is a young man out there trying to fulfill his dreams yeah by the name of Aubrey Clark with Motown Tulsa. Whoever this young man is. Mowing services. And it had come to my attention that he had had a governor,
i.e. a limiter, a limiting membrane put on him. A supreme leader. Named his father, i.e. Clay Clark. That would be you, that’d be you by the way. So what’s the latest on Motown Tulsa and what’s the latest on Aubrey out there mowing yards?
How many yards does he have? How’s he doing? He’s got four yards. And what’s happening is it’s equipment issues. We’re dealing with right now is we have, he’s got the weed eater. And when you have that weed eater, you know, that thing will eat weeds as long as you put the whip in there. You put the cord. Yeah, you’ve got to have the string.
So you’ve got to be able to take that top off that thing and put the cord in there. That’s important. Right, and so there’s got to be an easier way. But right now the one he has requires a kung fu grip. So currently we have Sam the Lumberjack that’s like, yeah, and he gets it off. And I’m like, if he sincerely is Oklahoma’s strongest man in the amateur division, if only he can take the lid off, and he’s like, yeah, I don’t know what I can do.
I just look at it. He doesn’t do it. He looks at it like, oh, like it’s like a Viking. It’s like you’re watching all the extras from Braveheart. Take off the end of the weenie or thing and load it with more cord. So right now, I’m not a big weed eater guy.
I did own a landscaping service back in the day. I’ve worked for one. But, Z, I mean, are there tools out there? Are there things out there that make it easier to load weed eating cord? I mean, is that really right now? He’s at the four lawns, and I’ve empowered him to go after a few more.
I’ve told him, he’s going to go door to door right now. If he knocks on the door, any person who agrees to let him mow the lawn for free, he gets five bucks. Oh, wow. I’m going to pay him five. The customer won’t pay, but he gets five. So he’s kind of…
So you’ve taken the limiting membrane off of him. A little bit. Just a little bit. I want to give him, just because I know that requires rejection. And this weekend he went out and he knocked on doors, got shut down a lot, but then we ran out of the weed eater cord.
And it’s kind of like, well, we mowed all the lawns, we’re out of cord. It’s kind of like being in an army where you go, well… We’re out of bullets. Craig, we’re out of bullets. We’re out of tanks. We’re out of fuel.
Let’s go home. Let’s go. Let’s have a picnic. That’s kind of the… So that’s where… that’s the status of Motown. He’s at Four Lawns.
Right. And anybody out there that can help us with a weed eater issue, please email in to info at thrive15.com. This young man’s future depends on it. I just think there’s got to be a more of a non-commercial kind of tool where you just easier to take it off.
I just think it shouldn’t be that hard to put the weed-eating gourd in there. I mean, we have people, we’ve sent people to the moon. We have sent people to the moon. We’ve created, Al Gore, you know, single-handedly created the internet. I mean, thank you, Al. I mean…
Well, maybe Al can figure out how to do the weed-eating thing. We need to email Al Gore. That’s what needs to happen. I mean, he may say, hey, listen, I’m checked out. I’ve done my thing. I’ve done my great service to humanity.
So, I’m checked out. I’m retired. He might say that. I mean, Doc Brown made a movie. I mean, you know, Steven Spielberg made a movie about a time machine. We didn’t actually do the time machine, but we’re making some advances in our culture.
You would think that Al Gore can help us. I mean, I you know, he might be willing to. I don’t know how how versed he is on the engineering of said weed eaters, but there may be a different brand out there. What brand do you have, by the way? It’s all steel, all steel, all orange, baby. He got a steel hat. The guy at the steel store gave him a hat because he bought so much stuff.
Homeboys bought about $8,000 of stuff. Wow. My 10-year-old son, I mean, he bought a 48-inch riding mower. And I love it that he knows what his super move is. His super move is that he’s 10, he told me. That’s his deal.
He’s 10. That’s his move. That’s his move. That’s his purple cow. That’s his purple cow. That’s what makes him unique.
Yeah, Seth Groden, I mean, that’s the purple cow. And for those of you out there going, purple cow, get on to thrivetimeshow.com. Yes. Scroll through the podcast. There’s probably one, what would be marketing, I’m sure marketing would be the headline of it or the title of it.
Yeah, I would encourage you to do this. I’d encourage you to go up to Thrive15.com and sign up for your first, sign up for a trial for a dollar. And when you go in there, you can search for the purple cow and you’ll be able to find videos on that. But basically, in a crowded marketplace, we don’t have room in our mind to remember everything.
So I’m going to give you an example. This has to do with the cognitive load and the way we learn. But on the way to work today Thrive Nation, what happened? I’m asking everybody listening right now, what happened on the way to work? I don’t know what happened. See I don’t remember my trip at all today to work because I went there without any type of intellectual stimulation really, right? I was just driving to work, listening to some music,
listening to Mike Posner’s new album, but I wasn’t, I wasn’t, but if something shocking happened, if you drove by down the road and you saw a, maybe a car, that an accident or maybe there was something funny on the radio that was just made you laugh, or maybe you saw a purple cow in a sea of brown cows, you would probably remember the purple cow, you’d probably remember where you were when you saw the purple cow, that’s why a lot of people say remember where they were when historical events happened,
they’ll say where were you when someone broke the home run record? Or where were you when the World Trade Center disaster happened? And people say, oh, I was at, and they remember it. But if you don’t have a memorable marketing proposition, a differentiator, if you don’t have a purple cow, if you’re not unique, people won’t remember. That’s why you put a Z on everything.
Absolutely. I need to put a purple Z, I guess. It might as well be white or red. I thought it was weird when I noticed with their new employees you would always do to your guys I got the tattoo guns ready Gary are you ready enough you know tattoo all the new people I thought that was kind of weird
at first but now I understand Gary’s kind of your new move by the way Gary Billy now you’ve kind of switched over to Gary Gary seems like a guy we can all relate to we all know a Gary kind of a nondescript kind of a could be anybody’s friend could be could be got these got kind of a brown hair kind of turning gray late 40s Gary I mean Gary you think about Gary. You cut your man Friday.
When you need something done, you call Gary. You do. You call Gary. And Gary is going to duck out right before 5 and get there right after 9. I mean, that’s Gary for you.
That’s Gary. He’s straight BD. He’s right there. All right, now we’re talking today about the F6 life. We’re talking more about the F6 life and finding your magnificent obsession.
This sounds like it should be a song. Is that a song? You’re magnificent obsession? We should. This weekend I will write the magnificent obsession song and it will make you laugh. So that is my commitment this weekend.
Done and done. So next week tune in Thrive Nation for the magnificent obsession. Because you have been doing really, really fantastic on those intros. Those intros? Oh my gosh. Over the last week if you guys haven’t noticed Clay has written and performed these new
intros you know when we come back from from breaks and they were really clever well here’s what I’ve discovered most of our listeners are whether we like it or not see most of our listeners are north of about 30 years old uh-huh and they’re they own a business they have some kids maybe you know and they remember for them oldies aren’t the Beach Boys oldies are like Salt-N-Pepa Salt-N-Pepa you’re at bump you know when the girls with the knee pads and they’re
Salt-N-Pepa! Salt-N-Pepa! You know that… Jackson, 79 Grammy Award nominations, 28 Grammys. He produced Off the Wall, Thriller, The Bad Albums by Michael Jackson. He says, the people who make it to the top, whether they’re musicians or great chefs or corporate honchos, are addicted to their calling. They are the ones who would be doing it, whatever it is they love, even if they weren’t being
paid. They’re the ones who’d be doing it even if they weren’t being paid. So, Zeke, what is the magnificent obsession of yours? What’s something that you’re into that just sort of helps you be successful in the world of business? Because I know two of them that I know of, but go ahead, my friend.
What are the things that you think make you… Your super moves, your magnificent obsessions that allow you to be awesome in business? That allow me to be awesome in business? Yeah. Ooh, hmm. You kind of sit there and you think, which one are the magnificent obsessions?
I mean, I know what I’m obsessed about. I mean, I know what I do. I think that a lot of it is I can… One of my singular moves, and I think this is the direction you want me to go. You correct me if it’s not. No, you go in every direction you want here.
Guardrails have been removed. I repeat, the safety rope is off. One of my things is being able to say, what’s the most important thing I’ve got to do? What is the singular thing, the limiting membrane? What is the thing that is keeping that from moving forward. And I obsess over that and I focus on the one thing
that I need to do that day, that time, and everything else, I just ninja block it away. Very horse-like. Very horse-like. Horse with blinders. Horse with blinders, yes.
So here’s what I would believe that many people could call your weaknesses, but they’re actually your superpowers. Because in the world, someone listening to this right now, you need to hear this because you’re like, oh, those guys have it figured out.
No, no, and if you listen long enough, you’ll know they do not have it figured out. We’re very good at business. We know what we’re doing in business, but it doesn’t mean we’re perfect humans. We’re going through life just like you.
We make mistakes, but in business, this is something that I’ve noticed you do. You definitely can focus on the thing that matters, like you said, but that also means that everything else doesn’t matter. So for many people, they would call that,
the average person would call that OCD. Huh, interesting, yeah, yeah, yeah. So you hear all the time, oh, he’s OCD. All he does is he goes in as, an example, Ryan Tedder, the guy who writes all these pop songs, Grammy award-winning artist, right here from Tulsa, Oklahoma, grew up in Colorado, moved to Oklahoma, went to Oral Roberts University, where we went to school with him.
He would put on blinders and just write music. And people would say, oh, he’s in there writing music all day, won’t hang out with us, you know, he’s in there writing music. All he does is write some music. Probably OCD. Yeah, he’s OCD.
It’s so easy to say OCD anytime somebody is obsessed with one thing. You know, you’re right. Wow, I never thought of it like that. People use it as a rip, though. It’s like a rip. Oh, he’s OCD.
He’s OCD. Now, here’s the other thing I’ve noticed, is that you hate unsolved loops. I’ve noticed this, but if there’s like a box, someone gets a box, they get something shipped them shipped to them from Amazon. They get a piece of toilet paper, the toilet paper roll. They get packaging.
Most people just leave it and it collects trash and undone things, unfinished conversations. I hate this. Unfinished to-do lists, unmanicured lawns, just undone. I’m done. And it just irritates you, does it not? It does.
I like things neat and orderly. And I guess that, you know, like you said, I mean, some people look at it and they, I think some people define it, you know, like you said, OCD, that’s kind of a package people can put in there. But I also think it’s like, hey, you know, you want things a certain way. I don’t like it when my staff, you know, works out of boxes and boxes are in the hallways
and boxes are cluttered up and boxes, boxes, boxes and stuff like that. They’ll tell you, they’re like, how does Dr. C think about boxes? They’ll be like, shh, don’t say that word. Cats, when they hear the word box, cats are looking for them. Cats are going meow and they’re flocking to boxes. And you are running away from the boxes.
You are burning the boxes. I am. That’s why you’ve accidentally… I’m into chopping boxes. You and cats have sort of an adversary relationship because they love the boxes, you hate the boxes.
And we come back, we’re going to teach you how to live outside of that box called being centric. If you want to have an eccentric income, we’re talking about your magnificent obsession. And I’m going to teach you some of the moves that I’ve seen Dr. Z do to become a magnificent entrepreneur and a super humble guy.
You know, Z, you’re actually probably the most humble guy that I know on this show. Oh, that’s awesome. But I still have a smile that I’m looking for. But I still haven’t found… Alright Thrive Nation, if you have still not found what you’re looking for, guess what?
You are not alone. Remember that Michael Jackson song back in the day where he introduced his new wife, Elvis Presley’s daughter, and he’s doing the song, You Are Not Alone, I Am Here With You? Most people do feel alone and they haven’t found what they’re looking for. They do feel like they say, I just, I went to college, I got a degree, I just, there’s got to be something more. I don’t understand why I haven’t found what I’m looking for. And that’s what we’re talking about, Z, today, is how to find your magnificent obsession.
Oh, and thank you for playing that intro song. You know, last week I was in Pittsburgh. I had the pleasure of seeing U2 on their Joshua Tree tour. It’s a 30-year anniversary for releasing that album. Oh, let’s only play U2 songs for the rest of the day’s show. Let’s only play U2, in and out.
Let’s do that. They’re my favorite all-time band. Let’s commit that we’re only playing you two on the way in and out of the rest of the show. Oh my gosh, okay, that’s like a commitment. You have to commit, you two. Okay, okay. Not just me, but you two. I too will commit to you two with us two all through the show. So we’re talking about this magnificent obsession, and we’re talking about you’ve got to
find your one thing. And I’m just teaching you a few moves, some things behind the scene. I’ve got some scenes, I’ve got a chance to observe Dr. Zellner personally. I’m giving you two things that some people could call a weakness but that I view as a superpower because he’s focused on and he’s actually used this superpower. So many times we have a thing that people say, oh that’s a weird thing that you do, but that’s actually your superpower. Yeah exactly.
Well and that’s the thing about it is is that you know whatever it is you do, do it if you, you know everything can be used kind of for the white side or the dark side. The force is the force. If you want to talk about the force… To take a line out of Star Wars. I’ll tell you this, if you want to talk about the force, I have tons of time on my hands.
I’ll talk about the force as much as you want. I love that movie. I love Star Wars. I popped up in that can, Thrivers. My voice is still too hoarse today to do a Yoda impersonation, but maybe I’ll sneak one in on the next show.
Here we go. So one is Dr. Z, he hates, he really does hate when things are not finished. Like these unfinished loops, when a box doesn’t get put up, when something isn’t clean, when something isn’t done. It drives him nuts. I see it all the time.
And I am the same way with sales scripts. As an example, I hate it when leads come in and then the sales script produces a fail. I hate it. So this week, and you know what I did all weekend this week, Enzi? Tell me. I’m not exaggerating.
I spent about 25 hours, my wife knows, it was a crazy time at the Clark House. But I told my wife, I’m going to the man cave, I got there at 3am on Saturday, and I said I’m coming out around 6. I’m not coming out until I figure it out. So I played all, every single video testimonial or review we have from all of our workshops. Oh wow.
I played them all in a row and took notes to find common denominators. Oh, wow! I’m excited to hear what you found out. Well, if you go on your phone right now, Thrive Nation, and you type in, just type in, Clay Clark Reviews or Thrive Time Show Reviews, you’re going to find that there was three, I mean, there’s just thousands of things they said, but there’s three main things over and
over. Everyone’s looking for a proven path. Everyone’s looking for the proven path. They’re saying, I just want to know a proven path. The second thing is everyone’s looking for a real success story to emulate.
They don’t want Tai Lopez. They don’t want a guy on the internet teaching you how to get rich in seven minutes. They feel, they know inherently that’s not real. So they want a proven path, but the second is they want somebody who’s really done it.
They want to know. And so what’s happening is we’re having thrivers walk into the elephant in the room. True story. We had a thriver who went to your auto auction. And apparently he has a used car license.
He went as far as to actually go there to vet that it is a real thing before coming to a conference. Wow, cool. And he found out that it was a real thing. Yeah. And the third thing people want is
that they want to have a lot of fun. They want to have some entertainment. They don’t want business to be. We’ve all gone to business school and we’ve heard, all right, class, if you open up your syllabus to pick… Your syllabus?
Who uses the word syllabus? Open up your syllabus. Now, what we’re talking about is a SWOT analysis. SWOT, SWOT, SWOT, SWOT. Now, SWOT, strength, weaknesses, opportunities, threats, henceforth. Now, did you know that…
And they just… And you just… You reject business, not because you reject business. You’re rejecting the way it’s delivered. You just hate that stuff. No one wants to watch that.
I remember back in high school, there was a subject I wasn’t that interested in, but the teacher was so dynamic. Yes. The teacher was so entertaining. The teacher was like, I felt like I was watching, you know, the Gladiator. Do I entertain you?
You know, it’s like, he brought it. It was showtime every day. Oh, it was showtime. It was glorious. I mean, I didn’t miss his class. I was like, you know, I really don’t care anything about, you know, Eastern European history of the Slavic nation.
But I mean, he had fun. And that was my loop. I was going, I have got to do a better job of communicating to you, the listener, what they’re about. And everyone keeps saying, oh, when I went and read the reviews, when I typed in Thrive Time Show reviews and I read them and I watched them, I was convinced that that was where
I needed to be. So not only did I catalog them all, but I uploaded them all to all of our channels. Which takes, when you upload a video, it takes all of 12 hours to get all of them updated and all of them named.
So now when you, there’s little call out quotes from every video so you can see what they said. And why didn’t you delegate that? Because I wanted to obsess on it and figure out what it is, because when Victoria takes your inbound calls, many of you will ask, who’s Dr. Zellner?
And she’ll say, what’s Dr. Zellner? Oh, well, what does he do? And I wanted to communicate that. And so the thing is, you do it, I do it. It’s like if there’s an unclosed loop, it just irritates us. But I know people would call it OCD.
I wonder which came first, the chicken or the egg on this deal? And follow me for a second. Yeah. Track with me for a second, OK? I’m tracking.
And that is that when we got together three years ago, and you shark tanked me, you pitched me on the idea of thrive15.com, you said basically these are the three things that we’re going to bring to the table. You said, listen, we’re going to show a proven path. We’re going to show the steps to how to start and grow a business.
Correct? Correct. And you said we’re going to use guys and gals that have actually done it. We’re going to canvas the nation and we’re going to find real success stories. I mean, people that have done it. I mean, we’ve got like Lee Cockrell, we’ve got David Robinson, we’ve got Mark Levine,
we’ve got all these guys. And you can get on there and see who these are. Jill Donovan, like here locally with Rustic Cuffs. So we’ve got all these people on there that are the mentors. And then you said, hey, listen, and we’re going to have fun. We’re going to put little Easter eggs, little videos, and we’re going to have fun.
And we’re going to, you know, that’s our flavor. Here’s what I’ve learned, though, is that the Thrivers want to come to a workshop, and they want 15 hours to bore down, to shut the world off and to turn on. They want that. And they love the one on one mentorship. They just love it.
It’s because you see real people out there doing it. It’s like, oh, my gosh, that’s what I needed. And we’re bringing that because they wanted it so much. But I’m wondering if since this is the things, the three things that we really brought to the table, I’m wondering if we’re just attracting the people that want those three things.
I think it’s both. I think it’s a deal where, like, if you’re looking for a charlatan, get-rich-quick kind of scam-ockery, you’re not going to find it here. It’s going to upsell you and overcharge and overprice. But we have people, people I ran into who are telling me they don’t even want to start a business, but they listen to the show because they want to optimize their life.
And that’s what we’re talking about today, is finding that magnificent obsession, finding that thing. And so move number one, you’ve got to find your one thing. And Quincy Jones, the producer for Michael Jackson, 28 Grammys, he says, the people who make it to the top, whether they’re musicians or chefs or corporate honchos, are addicted to their calling.
They’re the ones who will be doing it whether they were paid to do it or not. I mean, Z, you’ve got to find that thing that motivates you. And I can tell you that if it bothered me to obsess in almost an OCD way, in a definitely OCD way, to make great systems, I wouldn’t enjoy business. I’d have to find someone else to do that for me. I’d have to pay somebody else.
But the problem is when you’re a startup, you can’t afford to pay somebody else to do that. So you’ve got to find the thing you’re passionate about and have the maturity to do the things you don’t want to do. Hey, when we get back, let’s talk about your one thing. You’ve got some superpowers that are pretty tremendous.
Oh, tremendous, orangious, peach, pears, plums. Stay tuned. It’s the Thrive Time Show on thethrivetimeshow.com. You can check it out, get the podcast. My name is Clay Clark, I’m a business coach. He’s an optometrist, posing as a business coach.
Business coach, business coach, and business coach. Oh Tulsa, welcome back to the Thrive Time Show on your radio. That’s Dr. Z, a man who wanted to be a disc jockey. Sir, sir, about this song.
Tell us why we need to hear this song. Oh, it’s got a great story behind it. This could be my favorite U2 song. It’s called, In A Little While, and he’s coming home late at night, and he’s trying to get forgiveness from his wife. We’re gonna crank it up here for you. We’re gonna crank it up. Here we go. Oh yeah. They’re on the Joshua Tree Tour right now. I mean, 30 years after releasing their Joshua Tree album. Tribe Nation, I’m telling you what, I just want you to marinate on the lyrics. He’s gonna crank it up. We’re cranking up. Here we go.
I’ll get the AM radio turned up. We’re going to the chorus. Get some candles out. Make the employees think you’re weird. Come on now. Get that lighter out. Everybody sing it with me now, here we go. Oh, come on now. Get that falsetto going.
Wave to the person in the car next to you. Just wave. Just give them a smile and wave right now. Doesn’t matter if they’re waving back, just keep waving. That is just glory. Oh, see, I don’t know what to do now.
I mean, in my opinion, there’s nothing better than that than Pinyon Wood. In my opinion, nothing is better than Pinion except for that. Could you imagine that song wafting in the aroma of Pinionwood and you’re just sitting in your man cave? That right there. With your glory. That would be glory. A lot of people are, we’re talking today about your magnificent obsession and one thing that I get into through Iverson, I love reading and studying the origin of
words and things, and one thing that’s interesting is I’ve discovered a lot of people get hung up on the Bible being written in like old English and they kind of relate to things that maybe were old school, you know, streets of gold, people want streets of gold, now it might be streets of platinum, you know, streets of bling, you know. Yeah, back in the day it was actually streets of aluminum. I mean, aluminum was a big deal there for a while. So you have, you know, you have people like, well, I don’t even know if it relates to today. Well, in my mind it does, but I would say
this is that if we could update the Bible, if I were asked, because you can’t change the Bible, but if I were asked, you know, as part of the… We’ve got the Clay-Clark version. Well, there was a time where they actually threw out the intertestamental books, the books that weren’t in the Old or the New Testament, they threw out a few of them. So if I was asked to ratify the Bible, and I was asked, you know, to do that…
Oh, you were? If I was asked. Oh, if you were asked. If I was asked, I would say, when we talk about heaven, let’s start talking about streets filled… where the streets have no name, and pinion wood is burning, and a little while is plain. Ah, you mean that pinion wood.
Yeah, that’s what I would be doing. That would be heaven. That would be heaven. I think more people would want to convert to Christianity if they knew that’s what they got as a reward. You know what I mean?
And if it’s ice cream, you put dot, dot, dot, and ice cream. And if you use it streets where there is no name. Yeah, okay, gotcha. You can’t get lost. You can’t get caught. Yeah.
And it kind of, you too, move there. Pinion wood. Oh yeah. Burning. Yeah, just that. And in a little while by YouTube playing a continuous
loop a continuous dot dot dot and ice cream and I with your eyes it’s a no painter it’s a no that’s a super effective of wonderful complete heathens people who are would be terrorists would convert they would run to the steeple they like you know they would run to just old terrorism thing isn’t worth worth it I’m gonna switch over I want ice cream on a street with no name well I’m listening to in a little while with pinion wood burning. This is a new missions angle
I’ve gonna have to explore this further, but we’re talking about your magnificent obsession and see you said that you were gonna ask me some intense questions about Idiosyncrasies, so well I see it on you and I know what your superpowers are but break it down because you’re a guy that I will I tell You what? I’m around a lot of people. I’ve been around like I’m 52 years old I’ve been around a lot of people in my life
But I don’t know anyone that gets things done with just the straightforward just obsession that you have. So break down your one thing. I have two superpowers, but they’re also seen as bad moves. Okay, see, there you go. So one is I have been called by people
who don’t understand me. They said, you are sociopathic. Well, if you look up that word, it’s somebody who doesn’t have feelings. And I would say I do, I just choose to be very Bill Belichick-y about it, because there’s
times where I have feelings that aren’t appropriate to be manifested at that moment. Give me an example. Okay, when I am extremely enraged, my son will invite kids over, other people invite kids over, okay? Yeah, okay, it’s a move. Yeah, we went to, we played hockey, and there was a father who, in my mind, was not doing
a good job as a dad, and my son wanted to go play with his kid on his iPad. They’re playing on the iPad, and you know, the kid’s eight years old, nine years old, playing on the iPad. Well, the kid’s like, let me show you this, and it was an adult movie.
Oh my. Because the dad left it on, and the kid had it, and he’s eight at the hockey. Oh no. Well, the emotion that I had, the emotion right there,
was I’m gonna go give that dad a piece of my mind, because it doesn’t just end up on the eight-year-old thing. And anyway, I could have done that. But the appropriate response was to time out, time out, put on the brakes, pull the guy aside in a private moment and just say, hey, you know, the content that was on the
iPad, I’m not sure how it got there, I’m not going to make accusations, but my son cannot fellowship with your kid anymore. And he goes, are you judging me? I said, yes. And then I just wrapped it up. But it was like a deal where like I didn’t say what I wanted to say. And then at hockey, at the same game, the refs, I believe that the average ref is paid roughly 10 to 15 an hour. And they don’t wake up accepting bribes.
They’re not answering their voicemail. They’re going, hey ref, if you’ll go ahead and give my kid the unfair advantage, I’ll go ahead and slip you a 20 spot. The third game today, number 42, he’s, just make sure he, you know, be nice. So when I go to the game, I find myself around people that sometimes don’t have emotional control. And so my son’s team is losing, and one kid hits my son pretty hard.
And another parent’s like, are you kidding me? Are you kidding me? I’m refereeing! And he’s just yelling at this kid. And the kid’s got to be 17, 18, volunteer ref probably, making 15 an hour, 10 an hour. And he just will not stop.
And the other, the head ref is probably a 40-year-old father of somebody. We’re in Rogers, Arkansas. And this guy will not stop. So then, in between a hockey, there’s not quarters, there’s periods. He follows the ref out, this father of one of the kids, and just starts laying into it, goes out on the ice.
Oh, oh dear. And you, we’ve all been to a game like that, have you not? We’ve all seen it, we’ve all been there. So I just detach myself emotionally. Now here’s the thing I saw. I saw this big kid picking on my son, and I emotionally wanted to deal with it, but
I’m a dad, and I understand that, you know what, he’s going to have to learn. So my son, the second period starts, he goes out there, true story, he takes the stick and swings it like a baseball bat at the kid and just knocks him down. I didn’t say anything and I’m just like, carry on, carry on. But emotionally, there’s so many times emotionally I could have participated that day where I would have lost my cool at the ref. I could have lost my cool about playing time.
But there’s just times where it’s not appropriate. In the office environment, I’m very good at that because there’s times where the passive aggressives reign supreme. You know what I mean? Oh yeah. If you tell somebody, hey, we’re definitely not going to spend money on this, and then
you go to the next meeting and it’s there again. You know, like one thing I don’t do, I don’t know if your business is, do you like to auto shift water? No. Okay, see, I am openly like, who bought that water thing? And someone tells me, I said, okay, I talked to the person, do not buy that water, do not
ship that water, I don’t want to touch that water. If I see that water again, please just don’t. Because it just lets me know that someone’s putting their focus in the wrong area. And then it comes in again the next week. Now the emotional response I wanted to have was like, I’m going to rip the head off of whoever ordered that water.
But I have to detach myself, right? And is that not a skill? In a kind way. But isn’t that a skill you have to learn? But it’s also like for me I have to really work hard to emotionally connect sometimes in social settings because I’ve had to learn that in business so much.
So it’s like could be a superpower, could be a weakness, but I’ve had to learn that move. Yeah, and sociopath is kind of a strong term by the way. But you’re right, you break it down it just means that you know you don’t have really feelings and you don’t do well in social settings. But we have, you and I both have feelings, but we’ve had to learn how to detach ourselves emotionally
so many times because of just the cruelty of what people do during the day-to-day business. I tell you what, when you’re around people that are just ruled and governed and dictated by their emotions and their feelings and the current wafting of the breeze, it’s frustrating. It’s frustrating, you know, because you need… and that’s the thing about it. As a leader, though, you have to have that ability to kind of detach yourself and then do the thing that needs to be done.
And sometimes it’s a hard choice. When we come back we’re going to talk about my superpower number two, which is my ability to focus on one subject forever. Forever. And ever. And ever. And ever. As a business coach, you do know how to do that. You too could be a business coach, but it starts with you gaining a mastery of the business game. Stay tuned to the Thrive Time Business Coach Radio Show.
Did you say business coach? Pestle and Scotch, Pestle and Scotch, Pestle and Scotch. So you just don’t sit in your… Thrive Nation, welcome back. It’s a beautiful day here on the Thrive Time Radio Show. That’s Dr. Z over there, a man who would like to be a disc jockey in his next career. Sir, tee up this song.
Ah, I love this song. Ah, it’s just so beautiful. It’s a beautiful day when you play Beautiful Day. Now sir, did you go? You went to Pittsburgh? I was in Pittsburgh with some buddies going to their new tour. So awesome. Let’s make this song talk. Let’s let it play here. Thrive Nation, get ready. Crank it up Thrivers. Come on, sing along now. Here we go.
Like you’re in the shower, come on. And no one’s at home, just you in the shower. Your wife’s on vacation, sing it! Come on Thrive Nation, sing it with me now! Yes! Ah, see, you know it’s a good song when it makes you sweaty.
I mean, I’m getting sweaty as a byproduct of that. Medically speaking, how is that possible to get sweaty as a byproduct of that great of a song? Well, I think it just fires you up so much that it also fires up your sweat glands, apparently. Well, and apparently I have hyperhidrosis because I am just sweating every day. Look at you dropping the big medical term. Wow.
All right, now Thrive Nation, we’re talking about the F6 life and finding your magnificent obsession. Now here’s something that I get into. I can just focus on something for a massive amount of time, which to me, and I don’t know if you can relate to this if you’re listening, because this is like,
I’m being vulnerable, sharing my soul here for you. But when I’m in conversations, I find that most conversations are superficial. So when I hear people in a social setting having them, it stresses me out, so I have to tell myself, okay, I gotta switch.
So here’s an example. You walk into a church or a restaurant. Let’s go to a restaurant. We’re going to a restaurant. We’re going to a place. They’re serving anamame.
It’s like the… Soybeans. Soybeans. Fancy soybeans. Yeah. And they say, would you like a beverage?
And you say, yeah, I’ll take a… Ice tea. Ice tea. Your friend says, I’ll get a vodka cranberry. And you’re like, oh my gosh, I didn’t know. Wow, this person’s a drinker.
Drinker McDrinkerson. Okay. So one person’s thinking… Drinker McDrinkerson? Well, one person’s thinking, oh my gosh, they ordered a drink. And someone else is going, oh, it’s a tea.
Oh, my gosh. And then you just there’s kind of these pseudo thoughts are going through. And then this is what someone will say. So what’s up? And that’s a question. Or, you know, like, how are you?
Or the other person will say, well, what’s up? And then someone’s phone will ring, right? And then someone will go, oh, my gosh. And they’ll take a picture of their food, post it on Facebook. And the third party, there’s four people out to eat, the third person will go, hey Craig, can you put your phone down, Craig?
Craig, can you put it down? And then there’s that tension between Craig and Lisa, there’s a tension there. There’s a tension. There’s a tension. Craig and Lisa, Craig, Craig. Yeah, yeah.
And it goes, I’m sorry, I’m sorry, I’ve got to take this call. So he’s talking, he’s like, yeah, I mean, whatever you’ve got to do, you’ve got to sell it. I mean, just sell it, you’ve got to sell it, sell it now. And then she’s like, sorry about that, it’s just, she gets up, goes to the restroom, you know, they come back and they reset.
What’s up? What’s up? And so you’re talking, what’s up? Phone rings. And then your buddy Eddie walks by. What’s up?
What’s up? And you go, what’s up? And this is how people do life. I think this is like this peripheral epidermis. It’s the what’s up lunch. It is.
It’s the epidermis. It’s the epidermis. There’s no, we don’t go deep. There’s no end to the marrow. We’re not getting into anything meaningful. We’re just epidermis life.
We’re just not. We’re not even subcutaneous. And so for me, I would rather go deep or not go at all I’d like to really get to know you sincerely and know what you’re about and what makes you go Or I just don’t want to know I don’t so that’s why it’s always been easy for me to recruit employees and crew team and recruit Teammates because they know that I really do care if I go after it
Yeah, but I just and so I’m just telling you for me like so Mike Posner came with a new album Mike Posner was gonna be a thrive mentor. It didn’t work out. He moved on to some different things in his life. But he wrote the song, Cooler Than Me. He wrote Girlfriend, or the song called Boyfriend for Justin Bieber. He’s written a lot of really big songs
that people would know on the radio, top 40 songs. And he came up with this album, which you would love, called At Night Alone. Oh, At Night Alone, okay. I’m serious, and he says he wrote it so that you could listen to it at night alone.
And he has one song called Only God Knows. And he’s talking about only God knows, only God knows how hard I’ve tried, only God knows, only God knows. He talks about how basically he’s got to the peak of fame and everyone hates him because he no longer goes out to clubs and smokes pot. And he’s talking about how he lost everybody because he now doesn’t view the world that
way. And he’s talking about how he’s worked so hard to build all these Twitter followers and friends and Facebook people. And so I’m listening to this song the other night and my wife shoots him a text message. And they go back and forth a little bit on the text. My wife actually talked to him on the phone there
quite a while back, and he’s like a deep dude. He wants to go deep too. He wants to talk to you about how are you. So he says, this is what Mike Posner says, how are you? And he actually wants to know how you are. Which is so different from the WhatsApp culture.
So my ability to go deep, to get into his album and listen to every lyric, and I read the lyrics and printed out the lyrics and looked at them and I’m like, oh wow, that’s pretty crafty, that’s pretty clever. That’s what that means. That’s what I do for everything.
So if you give me a book, I will tear that book up, man. I’ll read that book front to back. You literally will tear up a book, literally and figuratively will tear up a book. But that’s hard in a fast world. So for me, it’s just kind of like, just so you know, the Clay Clark experience, it’s easy for me to go deep, harder for me to go shallow, but sometimes you got to be shallow.
Sometimes you got to move on, sometimes you got to keep it light, fluffy. So that’s, you know, I just, I think it’s important if we’re listening right now, you know what you’re working with. Well, I think that’s why people love listening to you at the in-person workshop, because you go, you go deep. You don’t just say, hey, you’ve got to optimize your website.
Okay, next point. I mean, you go deep. Whatever subject, and there’s 13 core subjects that you talk about in the in-person workshop, and whatever subject you’re talking about, you burrow in, I mean, you’re deep. You’re like a mole on steroids May I brag on someone may I brag on someone you’re like a mold I brag on the lady
Please we have a virtuous lady named dr. April I April I Say to my epic voice, so it sounds deeper and more meaningful sounds more meaning She’s a pediatric dentist in Tulsa, and she has a partner named dr. Morrow. She works on kids teeth to give you what that means Have you met dr. Morrow. I don’t believe I can believe it. Yeah, I’m probably, yeah, have I? He’s a beautiful man. He comes in on Fridays. He’s one of our coaching clients. Oh, yes, yes, yes, of course. And they had the maturity to realize, you know what, we’re dentists. We’re dentists.
And we’re gonna grow this practice by reaching new people we’ve never seen before, new patients. That’s a, that’s a, that’s a neat thought. And the only way we can reach new patients is through marketing, but we’re not a marketing firm. We’re dentists. Interesting. So they decided to hire us. And then we got them to the top of Google. The Google. Through reviews, through content, through ads, and now guess what? They’re up 30% for the year and it’s been four months. Oh, 30% and that can happen for everybody. And see, you know how much it cost them? Um, hundreds of thousands of dollars.
Well, because we eliminate the middleman, it comes factory direct to you. No, it’s $1,500 a month. That’s all? That’s it! Wow, that’s a great deal. Oftentimes I think we should charge more. Oftentimes I want to charge more. Oftentimes people offer me to, they offer to pay more if we’ll work with their competitor. But we can’t because people will call us and say, could you work with me? And I go, nope, we’re already working with your competitor. We have a non-compete.
You know why we don’t charge more? Because we’re not hogs. I’m going down to the farm. You see here folks, my number one rule in business, deals with pigs. Pigs? Yep, and it goes something like this, Mr. Clay Clark.
Alright, I’m ready, I’m ready. Pigs get fat. Pigs get fat, Craig, you watch out. Hogs get butchered. That’s right, Craig. What does that mean?
Craig, you need to write this down. I’m always talking about pigs and pigs this and pigs that. Write this down, Craig. He’s going to tell you. Gary, Gary, bring me a pen. Gary, get me a pen over here, right?
Yes, I’ll get you a pen. Here’s what it means is don’t be greedy in business. What? Don’t be greedy in what you charge for your products and services. Don’t be greedy when you’re doing a deal with the vendor. Don’t be greedy when you’re paying your employees.
Don’t be greedy. Greedy just repels wealth. It does. It repels wealth. It’s the biggest sign of jackassery. It really is.
And so we could do like some of the guys online do. We could charge you $30,000 for our proven system and maybe fly you to Hawaii. Hawaii? We could do the Maui. The Maui. Miki Miki Maka.
It’s a place to be. Learn about a business underneath a pineapple tree. We could charge $7,500 a month and make you sign a 12-month contract. Pass the poi, Mahalo. That’s… Oh, you can’t afford the poi because you paid me.
That’s $84,000 commitment. What? We can say, listen, we’ll charge you $1,500 a month, no commitment, no contract, quit whenever you want. In fact, just, you know, or stay forever. It’s up to you.
But we’re going to walk you through our proven path to success. But what I’m saying is in the in-person workshop, Clay, you dig deep and you don’t leave… I mean, there’s no bone left. I mean, there’s no chicken left on the bone when you’re done. Well, if you’re going to come to the workshop, we’ll guarantee something. Oh, a guarantee?
This is the guarantee here. Is one, I guarantee that if you just Google Thrive Time Show and Reviews, you’re going to see thousands of people, hundreds of which who came before a video camera to share their story, people just like you who are not mentally ill, who actually on the video say their first name their last name you can look up their company and they tell you what they learned and it is a game changer when you invest the time to realize how much of an impact it can make for you
you’ve got to block out those 15 hours of time the money is not really the issue it’s the time it’s $500 but we have the owner of the work we have one the owner of a business in Tulsa it’s one of the most successful businesses in Oklahoma in terms of revenue, no exaggeration, the guy’s done $800 million of sales. He handles all of the marketing for this major company in town. Major, I mean, this guy’s, people come to him for guidance and leadership.
And guess who’s at the workshop in the front row taking notes? This guy. And you know why? Because he says, you know what, I can learn something from everybody, and I discovered how much time you put into notable quotables and researching all your shows and I’ve read your books and I know I need this knowledge.
That’s pretty impressive. That is very impressive, but that’s why that guy is where he is in life. Yeah. Because he’s never stopped learning. He’s never, you know, he wants the business school without the BS. He wants a business coach.
When we come back, we’re going to talk about the importance of not settling, the importance of not settling for anything less than the best. It’s the Thrive Time Business Coach Radio Show. I’m a business coach and this is the word, business coach. Welcome back to the Thrive Time Show on your radio. This may be your very new best thing, perhaps your sweetest thing.
We’re playing nothing but U2 today. Dr. Z just returned from Pittsburgh where he attended an incredible U2 concert and we’re just marinating. See, we’re just marinating on the glory of U2. They’re my favorite band of all time, so I just really enjoy them and they’re just great guys. I propose you crank it up and I shut up. Is that okay? A little bit, yeah. Why not?
Okay, here we go. Come on, Thrive Nation. Here we go. Come on Thrive Nation, sing with me, here we go. Come on now. Drown me out. Come on now.
Why is it so good? What about it? It’s so good, I’ll tell you what. These guys are just… And what’s really funny is, you had a friend of yours that you went to college with, who now is a big deal in the music industry, Ryan Tedder.
And he has actually now, I think, written some songs for them, right? And they’re opening for them on this tour in like eight locations. Well, okay. Ryan Tedder, it’s his story, and I’m going to give you the abbreviated version, but this is a fascinating thing. We’re talking about finding your magnificent obsession.
And this is just a fabulous illustration. Ryan went to college at ORU, and he studied PR and music. Like so many other people, I mean so many people study PR and music, but he would play Peter Gabriel. So if you ever listened to Genesis,
the old group back in the 80s, 90s, he would play Phil Collins, Heir of the Night. You know, doo-doo, doo-doo, doo-doo, doo-doo, ksh, ksh, I can feel it. And he would sing along and then you’re going, what are you doing?
He’s not singing along to like sing along for fun. He loved it, but he was trying to imitate his voice. And then he would do another sing along where he would do like a Tupac song, but he would nail it. And you’re going, you’re moving beyond just good
to where you’re getting great. Well, then he would sing five part harmonies in his room, he would record it and then loop the audio and then play all the different vocals. And he kept saying he wanted to be a pop star. He wanted to do it.
He wanted to become a musician. Well, he actually does the crazy thing where he takes action on his passion. He takes the action on the passion. So he actually moves, what? He moves his body over there to Nashville
and he wants to get a job, intern. He wants to intern for Timbaland. Okay, now Timbaland, if you ever heard the song I’m bringing sexy back, yeah, that’s Timberlake. The producer of that song is Timbaland or a song called try again that’s a death their timbaland sound song he produces a lot
for a lot of pop music you hear today he produces it so he wants to enter my money will want to intern for timbaland a guy who’s sort of a you know a big deal a lot of people imagine so he does and how did he get how do you do it I kept showing up he said I’m gonna work at the pottery barn you don’t need to pay me I’ll just keep showing up until you think it’s worth paying me.
So he’s doing everything. Whoa, whoa, whoa, whoa, back up. You just skipped over something that could be life changing for somebody out there listening to. Would you break that down just a little bit? He showed up and decided that he was going to work for free.
He would work at a different job, pottery barn, to pay the bills, no fool, but that he’s going to work for free for this guy. And I remember that I talked to him on the phone and he had just sold everything. So he couldn’t afford to get back.
So he could just afford more studio equipment and more microphones, a condenser microphone, so he could sound better. So he had a studio quality demos he’s making. Well, he keeps interning, keeps doing this. And he’s told you have to get to 1 million views
on MySpace. I don’t remember MySpace. Remember MySpace? Oh gosh, I do, yeah. So somebody told him high up, you have to get to a million views or they’re not even
going to acknowledge you. A million fans or followers, whatever it was. Wow, okay. So he commits every day, I’m going to get like 10. Do the math, that’s about 3,000 a year. Then it’s like, I’m going to get 100 this week, 400 this week.
But I’m not kidding, this is a relentless focus. I talk to him and he says, hey, you know AJ from the Backstreet Boys? I said, yeah, he goes, I just wrote a song for him. And I’m like, what? And he goes, there’s a song called She Tried by Bubba Sparks where it goes she tried to tell me Something something and that’s his voice and I’m like did you sing on that song?
Yeah, that’s a new that’s a new song that Timbaland produced. I’m doing the lyrics of the chorus. I’m going what else are you doing? He goes, oh, I wrote a song for Jackie the last guest and I’m doing a song with a Lance from NSYNC and It looks like my song too late to apologize Which he wrote a long time ago is gonna be on the radio soon. I’m like, too late to apologize? Because this is like a song he’d worked on for a while.
If you go on YouTube, you can see the original version. And Timbaland says, hey man, I’m willing to executive produce it, add that beat to it. Remember that song? Too late to apologize.
Oh, I love it, I know it. Everyone knows that song. Oh yeah. And he says, okay. So he produces the song, Timbaland does the beat to the song he already wrote.
It’s the number one played song of all time in the United States. It’s a weird, it’s kind of an easy listening song and a pop song. So it plays everywhere. Yeah. And it’s number one song of all time. Is it really? It’s the number one played song of all time for pop radio. Ever. I mean we’re talking about, I had a Michael Jackson, it’s crazy. It’s on both formats. It’s easy listening
and it’s like pop. So it worked in both places. It had that hard hitting beat. So Leona Lewis reaches out to him and he wrote, he writes songs for artists before they won them. Okay, so he reaches out to you and says, you know, Dr. Z, based on your vocal range, you know, here’s a good song for you. So he wrote a song for Leona Lewis called Bleeding Love and Bleeding Love was the number one song in Europe ever. So he had two and then number one in the US and in Europe.
Wow. Then he keeps doing it. So Halo, Beyonce, he does it. He starts writing for Adele. You know, rumor has it he wrote that song for her. He starts writing songs hit after hit. And he told me the last time I saw him, it was about two and a half years ago, I saw him, we were at his house and I said, so what’s on the horizon? What’s the game plan? He goes, I have two goals. He’s always been saying it because I want to write a song for Paul McCartney. Okay. And you too. There you go. So he, iconic, iconic, already writing songs for Taylor Swift, already writing songs for the Who’s Who, but he’s still lighting
up, cult calling, these people. Oh there you go. And guess who’s opening up for U2 and Select Cities? Guess who just wrote songs for their new album? Guess who just wrote, he just did it in the last month for Paul McCartney? He just wrote for Paul McCartney.
Drop the mic. Drop the mic. Way to go, right? That is. That’s a real deal. I wonder what his new goals are, because guys like that have always got the next thing.
The next thing. That’s cool. I don’t know what it should be. I think he and Bieber are pushing it to a post-album format. You’re starting to see this. They released a song called No Vacancy.
No Vacancy is not attached to an album. Bieber keeps doing this, where he’s releasing songs that aren’t related to an album. They’re just songs. I think Ryan, what he’s doing is he’s taking music to the next level. For music, the music industry, for Eversy, you’d write an album and then you would have to sell those albums.
Well now people are illegally downloading and they’re not following the rules and so artists make most of their money touring. So now it’s sort of freed the artists again where they don’t have to stick within the album box. They can just write. So he’s like stream of consciousness putting out new, I think he said he wrote 57 songs
for their newest album and they only released like 17 to start. So they’re just going to keep dripping out. So it’s going to be fun to see what he does. But it’s Ryan Tedder. You should check him out. In my opinion, there’s nobody better because of all the formats he writes for.
Unbelievable. Wow, that’s what a success story. But it’s all because he has his magnificent obsession. He knows what it is. And he’s following through with it. That is very cool.
Now, Z, I want to ask you about not settling. Because this is where people get it wrong. And I would like you to help us solve it. So many people get into a weird business partnership. You partner with your cousin and he just won’t, say you have an air conditioning business
and your cousin is supposed to do the accounting and he won’t do it. And you’re supposed to do the service but you do it. But you stay in it because you’re loyal, you want to stay committed. But yet you hear all the time,
hey, you’ve got to, don’t settle. Or you’re in a really, really dysfunctional location. Like you’re in a location where you’re a restaurant, you know and I know that you can’t make money there. So the lease, it’s come time to expire, the leases are expiring, it’s time to renew it. Do you stay there or do you move somewhere else more strategic?
Z, when is it time to settle and when is it time to move on? Well, here’s the deal is that when you have a business and let’s say you, if you didn’t have it to where, if your idea, you need to always make sure that you have a controlling interest in the business. I see all the time that people do these 50-50
business partnerships, and that, in my humble opinion, is a huge mistake. Because the average person, the cognitive load, it’s sometimes hard to remember things unless something crazy happens. So I’m gonna make this sound, this weird sound,
and then as I make that sound, I would like for you to say that again because that’s such a huge idea. So this will be the sound that will remind you of this sound. So here we go. Here we go.
Ready? Eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka,
eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, eka, if and when you have to. That is such a big idea right there. That just blows the mind. A lot of people listening right now, they’re doing that 50-50 stuff. Carl, you and I and Craig, the three of us could team up together. And then they’ll say, this is the thing, well if we’re in partnership, how come we all don’t get an equal voice? Zeke, help us sort it out. I tell you what, when you start a business, you have to make sure you’re in control because
there will be tough decisions that you have to make. If you have somebody else that comes on board with you, day one, and they own some stock, they own a piece of it, that’s okay. But you have to assert that you’re going to be the boss. Someone has to be the boss. If you see someone walk around, they have two heads on their shoulders, and the heads
are competing about where the body’s going to go, the body doesn’t go anywhere. It seems a lot like a monster. It seems like. That’s weird. That’s weird. You have two heads.
That’s just weird. Now they’re just like a nonsense. The thing about it is you have to do that. So then when you ask the question, Clay, of when do you make the hard decision, then you have to always put through the filter of what’s best for the business. So yes, on the restaurant, if it’s best to move, then you move, and you move at the right
time. If it’s best to let go of uncle or cousin Eddie because he’s not doing his job, i.e. you look at him as an employee, oh, he owns stock. He’s a partner. And you know what? You wear different hats.
One is I’m an employee over here, right, and treat them as an employee. The other one is I own stock in the business, so okay, well, you still own stock, and we probably have a buy-sell agreement. We probably have a, you know, if one of us walks away, then we can buy out that stock at a predetermined price. Or you say, well, you still own a third of the company.
You’re still going to get the benefits of doing that, but you’re not going to work at the company anymore. And that’s a tough decision to make, but if someone’s not doing their job, you’re going to put up with it as long as you want to put up with it. You’re saying so many knowledge bombs per capita. I’ve studied the human brain quite a bit with the whole cognitive load thing.
What happens is if you get something that’s profound and you’re not caused to interact with it in some way, you don’t remember it. So I want to ask you right now, Thrivers, in what way are you stuck in a commitment that doesn’t make sense? It’s just you’re committed to something that doesn’t make any sense. In what way? In your business, in what way are you doing this committee, maybe it’s not in ownership,
it’s committee based holiday parties. Well, Sarah and I, we’re going to do the holiday party together. Craig, someone needs to decide. No, but Sarah and I, Craig, don’t talk so gentle around Sarah, it freaks her out. No, but Sarah and I, we’re going to do this together. And we’ve decided black is too intense, white is too, it’s just, so we’re going to go with
gray. And you see people that do that though, all the time. Yeah, you’re right. And the problem is, is that whenever you have, when you get those stats mixed up, in other words, I’ve had businesses before where the guy running them, I gave them a little sweat equity in the business, right?
Right. And I’ve had to make that tough decision when I walk up to the guy and say, hey, listen, guess what? You no longer work here. What, you can’t fire me? I swear.
I’m an owner. I’m an owner. I’m an owner. I’m a twice vetted owner. I own five, what is it, five or 10%. I’m an owner.
I’m an owner. And I tell everybody I own the place. I’m running around as the owner because I own some stock and therefore I’m the general manager and uh… My face is on the business card. And I go, no, no, no, you don’t understand. You have two hats. You have two roles. One, you own 10% of the company, true.
Okay. The other one is you are the general manager. Uh-huh. And that means you’re an employee and I’m your boss and you know what? It’s not working out. You no longer work here. There’s the door. Bye-bye. Now we’ll deal with the 10%. I’ll either buy you out or we’ll negotiate that or we’ll work on that down the road. But today you’re out. When you said the word out, it just
reminded me a lot of when you go out of door and you leave the place. And I look at more of like an entrance. And I look at this as an opportunity for us to embrace a new relationship. So you’re saying I need to go into the outdoors.
Elpsey, you’re releasing me to go in the out. I understand. I’m going into a new place. This is awesome. Thank you for this new change of our partnership. This feels better.
You, uh, yeah, so what you’re saying is the door, I’m actually going in that door, which is really out. I’m going to tell you this, you got Tom Brady, you got Garoppolo, you got Gronkowski, you got Edelman, you got Amendola, you got Belichick. But they don’t have a business coach, do they? Well, we got the super almost business coach, Bill Belichick.
And one thing that Bill Belichick would say if he was a business coach is business coach, business coach, and freaking business coach. No days off business coach. Do you feel the same? Will it make it easier on you now? You got someone to blame.
Here we go, Thrivers. Sing it now. Crank it up, Z. Oh, yes. When it’s one of me in the night One love we get to share
Leaves you baby, don’t care I can’t handle it. I just don’t understand. I don’t understand why it’s so good. It’s almost not fair. When you think about the ethics of you two. They always came across to me as some ethical guys, but they’re putting an addictive chemical in their music.
It must be. It’s emitted through audio sensation. I drank the Kool-Aid. Apparently, I drank the Kool-Aid, so it’s worked on me. I struggle to… I mean this sincerely.
If you are somebody who wants to go on a rabbit trail of studying this, this is something… Again, we’re telling you about magnificent obsessions. One thing I’m big into is how audio affects the mind. So I’ll give an example. We talked about it on some previous shows. But scary music can really impact the mind.
It can really do it. And Ryan Tedder, the guy we were talking about from Tulsa, he talks about what makes great music. And he says, it’s a subject that everyone can relate to. When somebody, everybody listening can get into that path, and get into the groove.
And Z, once you get into that groove, it’s like people didn’t know how to get you into that groove where you can relate and empathize and think about, reflect, and just go there. And then they deliver that chorus that we can all sing along to. It’s just awesome. They’re great songwriters, great performers, and they really, you know, it’s hard to think of any more that are banned. I mean, they’re in their fifth decade, I believe. I mean, even more, I mean, for guys, for four guys to get along that well for that long is, I mean, everybody out
there, think about your three closest buddies. Yeah. And you’ve been close for 50 years. I mean, that’s, that’s pretty challenging, even that. Now think about this, Thrivers. Think about your favorite song.
What’s that chorus? Think about the songs. See, of all the U2 songs, I mean, you have one that’s, one that stands out to you as being like. If I, my go-to is probably, and it’s probably In a Little While, which is kind of a, not one of their biggest hits, but, um, we played it earlier.
I’m not just saying that, but it is my favorite one. Did you just… you copycat? It’s great. It’s a great song I love but they’ve got so many iconic great songs. So the thing is when you think about the song right most of us think about the chorus. We think about the chorus that’s the main part of the song.
That could be called the anthem. That’s the main, that’s the mantra. Think about your life. What’s your mantra? What’s your anthem? What’s the thing that you’re gonna…
A lot of times we hear songs on the radio, like soccer mom kind of songs, you know? And it’s kind of like, you know… Living the beat I love ya… Living the beat I love ya… You know, because we don’t know the words. And we’re all kind of mumbling.
Living the beat I love ya… You know, because we don’t know, but when we get to the chorus, oh, we sing that part. Living the beat I love ya… We kill that part. That’s how it works. And so I’m asking you, people are going to remember the chorus of your life. They’re going to remember the anthem.
Oh, you’re going deeper. They’re going to remember that. And so you’ve got to, what is the anthem? They’re going to remember. People are going to remember that anthem. What was the anthem?
And I want you to think about that today, because we’re talking about finding your magnificent obsession. And super move number one is you just have to make sure that you find your one thing. That’s your anthem, your chorus. Move number two, though, you’ve got to define what you’re going to settle for, what you’re not going to settle for. So as an example, I live in a home in Broken Arrow that I like.
It’s kind of in the woods, kind of campy. And I’m not settling. I’m declaring that that’s what I want. Because my wife and I have lived in gated communities, which we liked. And after talking about it, we’ve been married about 15 years, I decided, you know, this is what I want.
And I was talking to Dr. Z and he said, you’ve got to think about your goals, man. And I said, I just want a man cave, I want a bunch of chickens, I want a big wall around my house. I want pinion wood burning 24-7. Yeah, that’s what I wanted. And so it’s not that I’m settling, I’ve decided that that’s what I want, but anything less than that won’t work.
Anything less than the best is just too much stress. Okay, so move number three. Super move number three. You’ve got to define what life balance means to you. Because Steve Jobs says this, and this is something that’s big. I’m going to read you a little Steve Jobs notable quote.
He says, let me read this to you, one second, Thrive Nation, give me a second, there is a snafu on the Steve Jobs quote train here. Y’all come back to it in just a minute. But Steve Jobs gave a Stanford address to a group of college graduates, and he was talking about how when you know that you’re going to be dead soon, it makes it easier to make great decisions. Wow, that’s, yeah, that’s, um, so he says that basically because he knew he was going to be dead twice, it made it easy for him to live that way all the time.
And I encourage you to just look up his Stanford address so you can play the audio yourself and listen to it. But knowing that you’re going to be dead soon is big because it causes you to make those big decisions. And so life balance, I’m asking you, Z, what does life balance mean to you? This is a question actually that gets asked probably, it’s up there near the top that
gets asked me a lot by young entrepreneurs. And when I say young entrepreneurs, I mean people that are early in their career. The thing that they always ask is, how do I know if I’m working too much? How will I know? How will I know? How will I know?
And so you look at them and you go, what do you mean? They go, well, you know, I just, you know, I’ve got a passion for this thing I’m doing and I’m just there all the time and I just, you know, I don’t want to… I haven’t showered in a month. I’m living in my car. I don’t want to ignore my family, and yet I want to…
I vaguely remember their names. I’m driven to do my thing, and so how do I know if I’m doing my thing too much? I still remember their names. I still remember some of their names. I don’t think I know where they live. Am I working too much?
Am I working too much? I don’t know. I don’t know. So what I tell them is I listen to them, and I let them kind of talk, and I go, well, you know, how much you working? It doesn’t matter what they say.
Well, that’s good, you know? That’s good, yeah. And then, your business healthy? I mean, oh, yeah, it’s doing well. It’s huge. You know, we’re growing, but we’re, you know,
we’re a quarter of a big, yeah. I got to do a lot of the stuff myself. Cause you know, I can’t really afford, you know, that third employee or that second employee yet, but I’m getting just working like heck. And I go, here’s how you’ll know.
Here’s how you know. Here’s the little birdie that’ll whisper in your ear. Tweet, tweet, tweet, tweet. Is that one day you’ll get the call. Hello, this is Dr. Wobbit’s office. Dr. Wobbit’s office.
Can I help you? You’ll get the call from your wife or… I’ll transfer you immediately. I’ll transfer you immediately. Or your family and say, it’ll literally say, a husband or wife or father or some form of that from your family.
And they’ll say, come home. And that pendulum will swing back the other direction. You need to listen to your family, okay? Because they’re cheering for your success. They want you to do well. They want you to be able to provide for the family, but they also want you to interact
with them. And the key is that when you’re home, you’re home. Now I’ve also noticed something. As a Judeo-Christian, one of the things we talk about a lot is monogamy and abstinence and that kind of thing. I notice that when you’re in the context of marriage, you’re married and your spouse starts
talking to you about abstinence. That’s probably where you know you’re in that zone. You didn’t get home. Hey, why don’t you sleep on the couch for the next couple of months? And you’re going, what do you mean?
This is a holy sanctimonious committed relationship. Why are you encouraging me to live on the couch so often? Because you’re never home. You’re at the office. And I know, Clay, you love to work. It’s your passion.
I do. I love it so much. You’re a grinder, buddy. I love it. You are grind.com. I love it.
I mean, when you look in Webster’s and a grind, it’s a picture of clay in there, by the way. When we get to the top of Google for the word business, Coach, a couple of things are going to happen. One is I’m not going to stop talking about it. It’s going to be a thing where, but no, seriously, like that, I think about that, but elephant in the room.
I used to write checks every week for $2,000 a week to elephant in the room thinking at some point I would love this thing to turn. Well, then it does, and all of a sudden it’s a thing and the system works and it grows. I know for your optometry clinic, I’m not asking you to volunteer how much money you maybe had to borrow to buy real estate, but you had to borrow some money. And when you borrow a big chunk of money to buy a big piece of land to build a big old
building that’s nice and empty, that doesn’t feel good. It’s a commitment. It’s a commitment. And you’ve got to stick in there. You’ve got to grind. You’ve got to grind away.
And when we come back, we’re going to talk more about this whole concept of finding that magnificent obsession. Finding out what it is that drives you. And specifically, we’re going to be talking next year on the Thrive Time Business Coach Show about who you allow to speak into your life. Z, that’s so important, man.
It’s so important, and hopefully you’re letting a business coach speak into your life. Because if you have a business, having a business coach is very important. Bang! Oh, Dr. Z, Educators, what are we listening to here on this Lifetime show? Oh, it’s talking about pride, the name of love. Oh, can you crank it up, man?
I am, I got it, baby. It’s so good! It’s so good! One man come in the name of love. One man come and go. Push it to the chorus, here we go.
One man come he to justify. Oh yeah. One man to overthrow. Drive nation, here we go. One man in the name of love. One man in the name of love.
Oh yeah, oh yeah. One man in the name of love. Oh yeah, oh yeah. Yes. Oh, this is so awesome. I’ve got to wear a helmet. I’m so excited. I just want to bounce off the walls inside the box that rocks.
We don’t have the padding on the walls like you used to put in here for me. I know. We need a safety net around you. We do need a safety net. It was a safer environment. Maybe a safety harness. Yeah. And like a, you know, a rope.
Did you ever watch that Saturday Night Live skit about the safety harness? Yeah. And like a, you know, a rope. Did you ever watch that Saturday Night Live skit about the safety harness? Mike Myers plays the part of a kid who people want to know why his mom makes him wear a safety harness.
I don’t think I saw that. They take it off and he just breaks everything. Oh yeah. I know a kid just like that. Yeah, yeah. I took this kid to Brahms with my son.
He walks into Brahms and immediately falls down. Like, I don’t know how you like sprint. Somehow he falls. Yeah. And he just throws stuff in the air. I’m like, dude, you gotta sit down.
And he just, he just, he had this ability to break everything. Like a young Chris Farley being developed. Epic. Now, Thrive Nation, we’re talking today about how to find your magnificent obsession. How to find your anthem. You know, if there’s a song, typically in a song, you don’t remember the lyrics unless
you’re a sick freak like me and you study lyrics, right? But as a general rule, you don’t remember the lyrics, you remember the chorus. That’s why people love pop music, because you’re listening to a song and all of a sudden you get to that chorus of a Justin Bieber song and then you know that part. You’re like, I’m the only one, yeah, I’m the only one, and then you don’t know the rest of it. Because that’s how it works, you just know the chorus. So in life, though, that’s how life is.
You’re not going to remember all these other things. You’re going to remember your chorus, your big F6 life, your goals for your family, your goals for your faith, your fitness, your friendship, your fun. But there’s a bunch of stuff that’s just a bunch of unnecessary details that get in the way and you want to figure out your anthem on today’s show. That’s what we want to do. And so, Z, Supermove number four.
You need to define who you allow, who you will allow to speak into your life. Easy for me to speak. Define who you will allow to speak into your life. And so we have Caleb, the super intern. This guy’s from Pepperdine. Super intern!
Which allegedly, since the update, the big update at Pepperdine, they don’t just let anybody in there anymore. Caleb, is that right? I mean, did you actually have to take some exams and do some things to get into that college? No, they just let you in.
They just let you in there? Just straight in. Yep. Okay, so where’s Pepperdine located? Is that in Ocmulgee or is that over there near Toronto? Or where is it?
Malibu. Malibu, okay. And the theme of today’s show is mic eating because these mics are just super sensitive. Get up on there now. Okay, so you, you know, you, you, you’re obviously a guy, you’re, you’re going to college, you’re a sophomore.
Um, you can ask Z any question you want, cause this guy’s had a ton of success in the world of business, but ask him any question you want. We’re talking about speaking, letting someone speak into your life. I’ve got a good question for Caleb, by the way. What do you study there at Pepperdine? Business.
Oh, very good. Okay, so perfect. So. Ask the wizard, Caleb. You have the floor. Oh, wow.
Okay, I’m ready. Ooh, here we go. Rumor has it these kids from Pepperdine are pretty clever. I’m gonna hope I can deliver. I don’t know. Here we go. Okay. Pressure. So did you start in your passion? When did you discover your passion? How old were you? Did you do business with your passion? You keep that separate from your business? Wow, great question. Oh, man. My passion actually, as a young man
was was acting. I was a thespian. And I wrote plays. In fact, our school did one of my plays. A thespian, wow. A thespian. And I wanted to be an actor slash comedian slash entertainer. And as I got older, I kind of put my head around it. I mean, kind of going through high school, I did all the competitive acting stuff in
high school and all that. And I had a lot of fun with it and really enjoyed it. And it was a passion of mine. But I said to myself, there’s a lot of great actors out there. You look at like Los Angeles or you look at these big New York and you know, every waiter, every bartender, every, you know, person in, in, uh, uh, catering, they’re all want to
be actors. Oh yeah. Did you want to be, they all want to be an actor, right? And they’re all, you know, very handsome, you know, very talented. Oh yeah. And you’re sitting there going, wow.
You know, you just kind of, you hear actors talk about it, and they got some lucky break. They got a break. They got discovered. They got, you know, they did this, they did that. They met a guy, they met a guy.
And so I’m sitting there going, do I want to just, you know, compete in that arena, or do I want to kind of more guarantee, guarantee success? Because I grew up without a lot. You know, I grew up, you know, without much, what we call money, means, and all that kind of stuff. And so I thought, you know, I kind of don’t want to go the rest of my life that same way.
You know, I’d kind of, you know, like to be able to have some time and financial freedom. Some accoutrements. Yeah. Some decorum. So I thought, well, what’s a career path that I could do that would almost not insure, but give me a better chance of success?
And I did some research and I did some thinking. I thought, oh, being an optometrist, because it’s the perfect mixture of being a doctor, helping people see better, which is a wonderful thing. Yeah. I mean, you’re excited to go to the optometrist. It’s not like a dentist where you go, oh my tooth hurts, or I’m sick, I went to the doctor
because I’m sick, and I got this coming out of my this, and now that. It’s not like when I go to my plastic surgeon and I just look at him and say, redo. Help me, help me. Right. And so I thought, well an optometrist is perfect because it’s kind of a nice mixture of business and doctoring, i.e. not a real doctor, but you know, a faux doctor.
A scam doctor. And so I said to myself when I went to college, I purposely did not take any drama classes. I purposely did not do any school plays. And I set that aside. I set that aside. Purposely didn’t date anybody.
Purposely. And I focused on the math and the sciences and the things I needed to do to get an optometry school and then further that career. Because as you know, when you start a business, the fewer people that can enter in that arena, the better advantage you have. Does that answer your question, my man?
Is that good? But my passion was actually acting back in the day when I was a thespian. And then when I got out and I started my thing, I went to the Tulsa Theater Company and I was in some plays down there.
I actually got to then go back and visit that passion. Can I chime in? Because I always like to chime in. Can I get a Monday morning quarterback? This right now, like this particular show, interacting with you right now, helping the listeners,
that’s the only thing I’ve ever done in business that I care about, passionately. Wow, wow. There’s never been a business I really, now DJing, I will tell you how it made me feel every night. I always slept empty.
People would cheer, high five me, go, this was the best show ever. But I never got to touch anybody in a meaningful way. So they would always go, oh man, man, I remember I went and got staples. I was like a celebrity at Staples.
Because maybe I DJ’d maybe a thousand weddings. And it just happened. I go into the Staples. And I had my aunt with me. And this guy at Staples is like, oh my gosh, it’s the DJ. Dude, you rocked our wedding.
Well, we turn over to a different aisle. And the other person goes, oh, you did our wedding. And it’s like four or five people. And that would happen a lot, because I was DJing so many weddings. And you were at Staples a lot, I imagine.
You just hang out there probably. That happened to me twice when my aunt thinks, like, oh my gosh, everyone in Tulsa knows you should go. But it’s the thing, it was fun to do it, but I always left empty. It was like the Easter bunny. It was kind of hollow.
But when you do mentorship and you do thrive, it’s the first thing where I can, I always tell people, like, you know, when people know they’re tapping into your passion, they’ll applaud and they’ll come back and bring friends. So the acting of DJing, I always enjoyed that, but I never got that lasting satisfaction like I do with the business coaching and helping people. So that’s, I don’t know if that answers your question, but what’s another question you have for Big Dr. Z? So you mentioned a little bit your passions changed. How much, how often do you start off in business and then you become passionate about something that you weren’t passionate about before?
Oh wow, the old passion change. I think that’s another great question. And what I’m going to do is, we’re going to take a ridiculous commercial break. Pay some bills. Yeah, just like, you know, an obnoxious capitalistic move we’re going to take. And when we come back from this break, I’m going to answer that question, and I’m going
to bring the thunder. It’s going to be like a thunderdome question. Answer me. And I’m going to take my business coach skills to Oklahoma Joes, grab some baked beans, maybe some burnt ends, and then talk about business coaching with other business coaches. Really?
Because you’re a business coach. And you do business coaching. That’s what I do when I’m over there at Oklahoma Joe’s. Me and the business coaches get together, we order whatever we want off the menu. We’re sort of a big deal. Yes!
Crank it up! Yes, Thrive Nation! Welcome back to the conversation. My name is Clay Clark, and to the left is the inventor of all things good in Oklahoma. It is Dr. Robert Zellner, the number one Oklahome and the number one U2 fan on the planet. Sir, what are we listening to?
Oh, Elevation. It blows my mind every time you play the you to hits we want to elevate the thrivers out there business You know I don’t I don’t climb mountains. I don’t swim I really fear outdoor activity, but I can tell you what I could jam out to some you too. Oh So good, let’s hit the course a little bit, then let’s get to our last second Crank it up now.
Thrive Nation. We’re taking you to a new elevation today during today’s conversation because we’re talking about how to find your magnificent obsession. Are you a song without a chorus? Are you a song that… So many independent artists, there’s these independent artists, there’s all these artists out there, they’re very good, very talented indie artists. And Z, you and I know these people, we’ve met these people, they’re good people.
Good people. But they write songs that no one wants to sing along to. And Steve Martin did a joke about it. Steve Martin’s a stand-up comedy comedian. Oh yeah. Oh I love Steve Martin. And he plays the banjo. So he gets out there and he’s like bring ding ding ding ding ding ding you know. And he sings a song that you can’t sing along to. But he’s like, all right everybody I wrote this new song for tonight. It’s gonna be huge. People
on the left side I want you to sing along with me now. And he’s like, bring ding ding ding ding and he’s talking to the whole songs about like tax deductions. He’s like, depreciation is really important to me. I’m a rambling man. I love to depreciate things when I’m not rambling around. Everybody’s thinking about it now.
No one knows what to say. Exactly. It’s all character. He was oblivious that no one could obviously follow along. But the point is, if you’re writing a song and there’s no chorus people can sing along to this just in, no one wants to hear it.
And no one wants to follow somebody who doesn’t know where they’re going. Boy, that is for sure. And that’s why leadership is so important. That’s why some of the things we teach on our Thrive15.com website. And so you have to define where you’re going, right? Now you have to define who you’re going to allow to speak into your life.
And I’m going to give you some pretty intense, notable quotables here. Coming in hot from Napoleon Hill, who oddly enough, he’s not a business coach. He’s a best-selling author. He’s not a business coach. And many people might say, is he a business coach? No, he actually was the best-selling author
who documented Andrew Carnegie’s Gospel of Wealth. Wow. Yeah, so here we go. He says, a Carnegie, or a Rockefeller, or a James J. Hill, or Marshall Field accumulates a fortune to the application of the same, underline that in your mind,
to the application of the same principles available to all of us. But we envy them and their wealth without ever thinking of studying their philosophy and applying it to ourselves. We look at a person in the hour of their triumph and wonder how they did it, but we overlook the importance of analyzing their methods and we forget, we forget the price they had
to pay in the careful and well-organized, well and organized seems like multiple words. Well organized preparation that they had to be made before they could reap the fruits of their efforts. Z, what is he talking about? He’s like behind every success story there was a lot of hard work. It’s so hard. And we all want to focus on the success. We want to focus on the big house.
Success. Big money. The sick pool. Money coming. The accoutrements of life. I deserve it. I got it.
I believe it. Look at my new car. I attract money I’m a money magnet anybody goes ooh Tony Robbins Cold swanky colds can’t get on the hot coals But the thing about it is behind all the success stories
It was a lot of hard work a lot of determination a lot of will or I like the way he says that well organized Preparation see here’s here’s the interviews that aren’t happening, but this is what needs to be happening. This is what I see. I see so many people, you’ll go to a talk like 1 Million Cups, 10,000 Entrepreneurs, Souls on Fire, America’s Entrepreneur, insert topic, and they’ll go, question and answer. People can ask any question.
This is the question that gets asked. Ooh, ooh, ooh, ooh. So, how do you- I got a question for you. What’s up? How do you save for retirement? Well, I mean, and it’s like, that’s great that we’re talking about that
But it’s working off the assumption that you have anything left over to invest in anything correct So the first step is making a profit and to make a profit you got to learn sales. You got to learn marketing time management Accounting see there’s so many things you have to learn and that’s what we teach at our workshops my man But you’ve got to be so careful about who you’re allowing to speak into your life If you missed yesterday’s show get on thrive timeshow.com and download the podcast and listen to it. But there was a statement that was made that was just like, oh my gosh, I could marinate
on that for a long time, and that is economic wealth is living below your means. Yes, it’s not an acquisition of stuff. Whether you make a million dollars a year or a hundred thousand dollars a year, being really economically wealthy is living below what you earn, i.e. having some left over to then invest and save for rainy day and then also to go towards retirement. Have you seen the new Michael Jackson movie called Finding Neverland? It’s a documentary. No I haven’t. I want to see
that though. I saw that it’s on HBO. Basically Michael did a really smart move and he bought the catalog of his own music and he bought the catalog of the Beatles. And he basically lived off of the income of that, but he also made a bunch of wild decisions throughout his career. And here he was at the peak of stardom, and he had to sign an agreement to perform in
Vegas every night just to get even. Like just to afford taxes and to get caught up. Because he had so many people on his payroll. You understand that his abusive father was still coming to him for a check at the end. You understand his brother, crazy brothers, they were still getting paid from him up until the end.
I mean, so Jackson had this massive regalia. He had a massive entourage of people that he had to pay, and no matter how much money he made, he kept raising what he was paying to these guys. And so, at the end of his life, he decides at an age where he was physically having problems with his hips and his knees that he would go ahead and do the This Is It tour. And this would allow him to finally achieve financial freedom in his 50s. And when he signed up for the regimen, he realized he couldn’t actually recover the next
day like an NFL player after after playing a game. They’re so sore. A lot of those guys that unfortunately take painkillers and it’s kind of a bad deal. I mean, Brett Favre publicly came out with how many painkillers he was taking as a way to recover from the game on Sunday. These guys are… he was practicing every day. And so he got on this painkiller regimen and it killed him. And I’m just saying right
now, you’ve eventually got to get off that roller coaster of earn and spend, earn and boundaries. I’m going to give you a notable quotable and I’m going to tell you how we’re going to teach this to you in depth at our next in-person workshop. So Daniel Goleman is a psychologist. A psychologist, well that’s a big word, Clay. Well, okay, this is what he says. He says, we need to recreate boundaries. I don’t like this
guy already. I don’t like this guy. He says, when you carry a digital gadget that creates a virtual link to the office, you need to create a virtual boundary. I don’t like this guy. That didn’t exist before. He wrote the book called Emotional Intelligence, and you’ve got to set boundaries. So today, if you are going to find
your magnificent obsession, you need to find your one thing. Move number one. Move number two, do not settle. Move number three, define what life balance means to you. Forget me, what it means for you. Four, define who will allow you to speak into your life.
Five, create those boundaries. And six, Z, you’ve got to create a profitable business so you can fund all this. Otherwise it’s all just theory. And that’s what we’re here to help you. We are applying to be your business coach. For those of you out there, we know it’s not everyone. Forbes says about 57% that’s their number, not mine. You can Google and find that out. Want to start
secretly, you’re like, I want to start a business. I want to start a business. I want to start a business. But what do I do? Where do I go? I need a proven path. And this is where we come in. So I encourage you to Google Tulsa Pediatric Dentistry. Kind of a sexy thing to type in. Wow that’s a big term. Go ahead and Google Tulsa Cookies. Go ahead and Google Tulsa Men’s Haircuts. Notice that the companies we coach are top in Google. Does that impact their sales? What about dog training? Ah yeah, Google Tulsa Dog Training. I don’t believe in Barbie cookies or Steve Courage and Morgan.
I don’t even like dogs. Or dog tip-top cane. I don’t believe in the Google. My customers are more sophisticated. They don’t use the Google. We want word of mouth.
They call the Tulsa Oilers and talk to their general manager and ask them how they’ve been able to set an attendance record and a financial record in every category the last two years in a row. Is it luck? Is it through just randomization, like the big bang of business, you know, I get motivated and poof.
No, no, it’s actually they’re implementing a proven path that we have humbly, I say humbly, I’m not super humble about it, but we have taught them the system that works. And why do we know it works? Because we do it in our own lives. If you go into Dr. Robert Zellner and Associates, sir, remember, you’ve been in business for 25 years?
25 plus 26 this November and two locations here in Tulsa. And we love what we do and it shows. And your auto auction, if you go to z66aa.com, you’ve been blessed to have success. You have a great team up there, but you’re selling cars. Every Friday, but you have to be a used dealer, used auto dealer to come and do business with us.
But there’s about a thousand of them in our area, and we get a lot of them out there, and it’s fun. It’s good. If you’ve ever rented something from PartyPro, you’ll notice there’s a company called PartyPerfect that I sold to PartyPro, which is now PartyPro. I’m just telling you what, Thrivers, these are real fruits of our efforts.
We can teach you how to do it, too. We can only teach you if you’re willing to take action in the four following areas. Move number one, go to thrivetimeshow.com and sign up for our podcast. You never want to miss a broadcast. You can share it with people. Two, go to thrivetimeshow.com and book your tickets for the next in-person workshop.
It’s a game changer. We’re sold out for June. Get the tickets for July. Move number three, sign up for thrive15.com, the world’s best and most affordable business school for just a dollar for that first month and move number four sign up for that one-on-one business coaching that you need I’m a
business coach we’re applying to be your business coach you’re listening to the thrive time business coach radio show three two one plate Clark is here somewhere where’s my buddy play plays the greatest I met his chickens, I saw his compound. He’s like the greatest guy. I ran from his goats, his chickens, his dogs. So this guy is like the greatest marketer you’ve ever seen, right? His entire life, Clay Clark, his entire life is marketing. Okay, Aaron Antis, March 6th and 7th, March 6th and 7th, guess who’s coming to Tulsa, Russia?
Oh, Santa Claus? No, that’s March. March 6th and 7th. We’re gonna be joined by Robert Kiyosaki. Robert Kiyosaki. Best-selling author of Rich Dad Poor Dad. Possibly the best-selling or one of the best-selling business authors of all time and he’s gonna be joined with Eric Trump. He’ll be joined by Eric Trump. We got Eric Trump and Robert Kiyosaki? Well you got billions of dollars of business experience between those two, not to mention many many many millions of books have been sold.
Many many millionaires have been made from the books that have been sold by Robert Kiyosaki. I happen to be one of them. I learned from the man. He was the inspiration. That book was the inspiration for me to get the entrepreneurial spirit as many other people. Now since you won’t brag on yourself, I will. You’ve sold billions of dollars of houses, am I correct?
That is true. And the book that kick-started it all for you, Rich Dad Porter, Rich Dad Porter, the author, the best-selling author of Rich Dad Porter, Robert Kiyosaki, the guy that kick-started your career, he’s gonna be here. He’s gonna be here, I’m bummed.
And now Eric Trump, people don’t know this, but the Trump Organization has thousands of employees there’s not 50 employees the Trump organization again most people don’t know this but the Trump organization has thousands of employees and while Donald J Trump was the 45th president of these United States and soon to be the 47th president of these United States he needed someone to run the companies for him and so the man that runs the Trump organization for Donald J Trump as he
was the 45th president of the United States, and now the 47th president of the United States, is Eric Trump. Eric Trump is here to talk about time management, promoting from within, marketing, branding, quality control, sales systems, workflow design, workflow mapping, how to build. I mean, everything that you see, the Trump hotels, the Trump golf courses, all their products, the man who manages billions of dollars of real estate and thousands of
employees is here to teach us how to do it. You are talking about one of the greatest brands on the planet from a business standpoint. I mean, who else has been able to create a brand like the Trump brand? I mean, look at it, and this is the man behind the business for the last, pretty much since 2015, he’s been the man behind it. So you’re talking we’re into nine going into ten years of him running it and we get to tap into that knowledge. That’s gonna be amazing.
Now think about this for a second. Would you buy a ticket just to see Robert Kiyosaki, Eric Trump? Of course you would. But we’re also gonna be joined by Sean Baker. This is the best-selling author, the guy who invented the carnivore diet. Dr. Sean Baker. He’s been on Joe Rogan multiple times. He’s gonna be joining us. So you’ve got Robert Kiyosaki, the best-selling author of Rich Dad, Poor Dad, Eric Trump,
Sean Baker. The lineup continues to grow, and this is how we do our tickets here at the Thrive Time Show. If you want to get a VIP ticket, you can absolutely do it. It’s $500 for a VIP ticket. We’ve always done it that way.
Now, if you want to take a general admission ticket, it’s $250 or whatever price you want to pay. And the reason why I do that and the reason why we do that is because we want to make our events affordable for everybody. I grew up without money. I totally understand what it’s like to be the tight spot.
So if you want to attend, it’s $250 or whatever price you want to pay. That’s how I do it. And it’s $500 for a VIP ticket. Now, we only have limited seating here. The most people we’ve ever had in this building
was for the Jim Brewer presentation. Jim Brewer came here, the legendary comedian Jim Brewer came to Tulsa. And we had 419 people that were here, 419 people. And I thought to myself, there’s no more room. I felt kind of bad that a couple people had VIP seats in the men’s restroom. No, I’m just
kidding. So I thought, you know what, we should probably add on. So we’re adding on what we call the upper deck or the top shelf. So the seats are very close to the presenters, but we’re actually building right now, we’re adding on to the facility to make room to accommodate another 30 attendees or more. So again, if you want to get tickets for this event, all you have to do is go to ThriveTimeShow.com
go to ThriveTimeShow.com. When you go to ThriveTimeShow.com, you’ll go there you’ll request a ticket, boom. Or if you want to text me, if you want a little bit faster service, you say I want you to call me right now. Just text my number. It’s my cell phone number, my personal cell phone number. We’ll keep that private between you, between you, me, everybody.
We’ll keep that private. And anybody, don’t share that with anybody except for everybody. That’s my private cell phone number. It’s 918-851-0102. 918-851-0102. I know we have a lot of Spanish-speaking people that attend these conferences.
And so to be bilingually sensitive, my cell phone number is 918-851-0102. 1 0 1 0 2. That is not actually bilingual. That’s just saying one for a one. It’s not the same thing. I think you’re attacking me. Now let’s talk about this. Now what kind of stuff will you learn at the Thrive Time Show workshop? So Aaron you’ve been to many of these over the past seven, eight years. So let’s talk about it. I’ll tee up the thing and then you tell me what you’re going to learn here. Okay. Okay. You’re going to learn marketing, marketing and branding. What are we going to
learn about marketing and branding? Oh yeah. We’re going to dive into, you know, so many people say, oh you know, I got to get my brand known out there, like the Trump brand. Right? You want to get that brand out there. It’s like, how do I actually make people know what my business is? And make it a household name?
You’re gonna learn some intricacies of how you can do that. You’re gonna learn sales. So many people struggle to sell something. This just in, your business will go to hell if you can’t sell, so we’re going to teach you sales. We’re going to teach you search engine optimization, how to come up top in the search engine results.
We’re going to teach you how to manage people. Aaron, you have managed, no exaggeration, hundreds of people throughout your career and thousands of contractors. And most people struggle with managing people. Why does everybody have to learn how to manage people?
Well, because first of all, you either have great people or you have people who suck. And so it could be a challenge. You know, learning how to work with a large group of people and get everybody pulling in the same direction can be a challenge.
But if you have the right systems, you have the right processes, and you’re really good at selecting great ones, and we have a process we teach about how to find great people. When you start with the people who have a great attitude,
they’re teachable, they’re driven, all of those things, then you can get those people all pulling in the same direction. So we’re going to teach you branding, marketing, sales, search engine optimization. We’re going to teach you accounting.
We’re going to teach you personal finance, how to manage your finance. We’re going to teach you time management. How do you manage your time? How do you get more done during a typical day? How do you build an organization if you’re not organized?
How do you do organization? How do you build an org chart? Everything that you need to know to start and grow a business will be taught during this two-day interactive business workshop. Now, let me tell you how the format is set up here.
And again, folks, this is a two-day interactive 15. Think about this, folks. It’s two days. Each day starts at 7 AM, and it goes until 5 PM. So from 7 AM to 5 PM, two days. It’s a two-day interactive workshop.
The way we do it is we do a 30-minute teaching session, and then we break for 15 minutes for a question-and-answer session. So, Aaron, what kind of great stuff happens during that 15-minute question-and-answer session after every teaching session? I actually think it’s the best part about the workshops because here’s what happens. I’ve been to lots of these things over the years. I’ve paid many thousands of dollars
to go to them, and you go in there, and they talk in vague generalities and they’re constantly upselling you for something, trying to get you to buy this thing or that thing or this program or this membership. And you don’t, you leave not getting your very specific questions answered
about your business or your employees or what you’re doing on your marketing. And what’s awesome about this is we literally answer every single question that any person asks. And it’s very specific to what your business is. And what we do is we allow you
as the attendee to write your questions on the whiteboard. And then we literally, as you mentioned, we answer every single question on the whiteboard. And then we take a 15-minute break to stretch. And to make it entertaining when you’re stretching. And this is a true story. When you get up and stretch, you’ll be greeted by mariachis. There’s going to probably be alpaca here, llamas, helicopter rides, a coffee bar, a snow cone. I mean, you had a crocodile one time.
That was pretty interesting. You know, I should write that down. Sorry for that one guy that we lost. The crocodile, we duct taped its face. So that’s right, we duct taped. It was a baby crocodile.
And we duct taped. Yeah, duct taped around the mouth so it didn’t bite anybody. But it was really cool. You passed that thing around and fed it. I should do that.
We have a small petting zoo that will be assembled. It’s going to be great. And then you’re in the company of hundreds of entrepreneurs. So there’s not a lot of people in America today. In fact, there’s less than 10 million people today, according to US Debt Clock,
that identify as being self-employed. So if you have a country with 350 million people, that means you have less than 3% of our population that’s even self-employed. So you only have three out of every 100 people in America that are self-employed to begin with.
And when Inc. Magazine reports that 96% of businesses fail by default, by default you have a one out of a thousand chance of succeeding in the game of business. It’s tough. But yet the average client that you and I work with, we can typically double the size of the company.
No hyperbole, no exaggeration, and I have thousands of testimonials to back this up. We have thousands of testimonials to back it up. But when you work with a home builder, when I work with a business owner, we can typically double the size of the company within 24 months. And you say double? Yeah, there’s businesses that we have tripled, there’s businesses we’ve grown 8x, there’s
so many examples you can see at thrivetimeshow.com. But again, this is the most interactive, best business workshop on the planet. This is objectively the highest rated and most reviewed business workshop on the planet. And then you add to that Robert Kiyosaki, the best-selling author of Rich Dad, Poor Dad. You add to that Eric Trump, the man that runs the Trump Organization. You add to that Sean Baker.
Now you might say, Clay, is there more? I need more. Well, OK, Tom Wheelwright is the wealth strategist for Robert Kiyosaki. So people say, Robert Kiyosaki, who’s his financial wealth advisor? Who’s the guy who manages? Who’s his wealth strategist?
His wealth strategist, Tom Wheelwright, will be here. And you say, Clay, I still, I’m not going to get a ticket unless you give me more. OK, fine. We’re going to serve you the same meal both days. True story. We cater to food and because I keep it simple, I literally bring him the same food both days
for lunch. It’s Ted Esconzito’s, an incredible Mexican restaurant that’s gonna happen and Jill Donovan our good friend who is the founder of Rustic Cuff she started that company in her home and now she sells millions of dollars of apparel and products that’s rusticcuff.com and someone says I want more
this is not enough. Give me more. Okay I’m not going to mention their names right now because I’m working on it behind the scenes here but we’ve got one guy who’s given me a verbal to be here and this is a guy who’s one of the wealthiest people in Oklahoma and nobody really knows who he is because he’s built systems that are very utilitarian that offer a lot of value he’s made a lot of money in the it’s the it’s where
you rent it’s short it’s where you’re renting storage spaces he’s a storage space guy he owns this what do you call that the rental the storage space storage units this guy owns storage units he owns railroad cars, he owns a lot of assets that make money on a daily basis, but they’re not like customer facing. Most people don’t know who owns the mini storage facility, or most people don’t know who owns the warehouse that’s passively making money. Most people don’t know who owns the railroad cars. But
this guy, he’s given me a verbal that he will be here. And we just continue to add more and more success stories. So if you’re out there today and you want to change your life, you want to give yourself an incredible gift, you want a life-changing experience, you want to learn how to start and grow a company, go to Thrivetimeshow.com. Go there right now. Thrivetimeshow.com. Request a ticket for the two-day interactive event. Again, the day here is March 6th and 7th. March 6th and 7th. We just got confirmation. Robert Kiyosaki,
best-selling author, rich dad, poor dad, he’ll be here. Eric Trump, the man who leads the Trump organization it’s gonna be a blasty blast there’s no upsells I Aaron I could not be more excited about this event I think it is incredible and there’s somebody out there right now you’re watching and you’re like but I already signed up for this incredible other program called smoke your way to thin I think that’s gonna change your life I promise you
this will be ten times better than that it’s like I picked the wrong week to quit smoking. Don’t do the smoke your way to thin conference. That is… I’ve tried it. Don’t do it. Chain smoking is not a viable… I mean it is life-changing. It is life-changing. If you become a chain smoker it is life-changing. It’s not the best weight loss program though. Right. Not really. If you’re looking to have life-changing results in a way that won’t cause you to have a stoma, get your tickets at Thrivetimeshow.com.
Again that’s Aaron Antis, I’m Clay Clark, reminding you and inviting you to come out to the two-day interactive Thrivetimeshow workshop right here in Tulsa, Oklahoma. I promise you it will be a life-changing experience. We can’t wait to see you right here in Tulsa, Oklahoma.