Business Podcast | Don’t Be An “Ask Hole” – A Person Who Constantly Asks for Proven Advice, Yet Always Does the Opposite of the Proven Processes + 16 Client Success Stories + Tim Tebow Joins June 27-28 Business Conference

Show Notes

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Business Coach | Ask Clay & Z Anything

Audio Transcription

The life of an asshole interacting with a diligent monk. Hey man, I like your robe. Did I interrupt you? Yes, I was actually in the process of completing 44 consecutive hours of praying, but since you’re here, what question do you have for me, young man? Well, you see, every time I touch my eye hole with my finger and I just jam it up in there, it causes me to have pain. Well, I would advise you to stop shoving your finger into your eye hole. I know, but it’s just like something I do. It’s just, it’s just everybody says don’t, don’t put your finger in your eye hole, but I want to put my finger in my eye hole. Jeez, get your finger out of your eye hole. What advice would I have? What are you doing? Help me. Now you got to stop shoving your finger in your eye hole. It’s freaking me out, man. I know, and there’s so much pain. Stop shoving your finger into your eye socket. It hurts so much. Your finger, your, I don’t know, your cuticle, whatever. I put it in my eye hole. Just don’t shove your finger into your eye hole. I know, I know that’s what I should be doing, I know, but it’s just like, it’s just there’s a pain I’m getting and the pain, it hurts so much. What? And I just want to know, how do I stop the pain that immediately follows the shove of my finger into my eye hole. Just so nasty. The pain won’t subside. Because your finger’s in your skull. Stop it. I don’t know. If you want the pain to stop from shoving your finger into your eye hole, stop shoving your finger directly into your eye hole. Stop touching your cornea. Stop dislocating your retina. You’re yelling at me. Stop putting your finger into your pupil. I know and the things you’re telling me I want to rise above it I want to rise above it I want to fly above it like a big old eagle that’s surgically attached to a 737 flying over the sky but you’re a yeller and you’re shutting me down I want to be free of the anxiety that is caused every time I shove my finger into my eye. You’re making me pissed now you son of a b****. I thought you were a monk. Why are you yelling at me? I just, I thought you could give me wisdom and advice. You’re so angry. Always yelling and freaking out like oh, oh, don’t shove your finger into your eye hole. What if I wanted to shove my finger into my eye hole but I want the pain to stop? What advice do you have then, Mr. Monk. Okay, it’s been 20 years since I’ve done this to another man, but now it is time for me to beat the s*** out of you, you f***ing a**hole. All I wanted to do was make the pain stop, and now the pain’s increasing. You’re yelling at me, stop it. Jason, were you aware that the average client we worked with last year grew by 104%? I was aware of that. Are you aware that I’ve been coaching clients since 2006? Yeah, it’s been quite some time. Are you aware that your clients are having their lives changed by the Implementation of the proven systems? I am and it’s awesome. Are you aware that Dr. Breck next to you right there, Dr. Breck? He grew his chiropractic company’s doubled the size of his company. Are you aware of that? I am aware of that. Breck, are you aware of the fact that you’ve doubled the size of your company? I am. All right, folks, if you’re out there today and you’re wondering are you a good fit for our business coaching program? Today is the show for you. Grab a pen and a pad as we enter into the lab of the dojo of Mojo Fo’s show. Some shows don’t need a celebrity narrator to introduce the show. But this show does. Two men, eight kids, co-created by two different women, 13 multi-million dollar businesses. Ladies and gentlemen, welcome to the Thrive Time Show. Now, 4, 2, 1, here we go! We started from the bottom, now we’re here. We started from the bottom, and we’ll show you how to get there. We started from the bottom, now we’re here. We started from the bottom, now we’re here. We started from the bottom, now we’re here. We started from the bottom, now we’re here. Yes, yes, yes, and yes! Thrive Nation, it is a very special occasion because it is profound. Jason, when you were above the ground, happy Sunday morning to you, Jason. How are you doing? I’m doing great. When you said happy, I thought, wait, did I forget another holiday? Guys, listen, I am filled today with good news. I am filled with good news. Are you ready for some good news? I’m ready for some good news. It’s what he’s sharing. Breck, I’ve got some good news for you. And these are all unsolicited recommendations, and we’ll get into it today. Today’s show is about the 13-point assessment. So many people say, dude, I want to schedule a 13-point assessment. What is a 13-point assessment? We’ll get into that, but first I have good news. Have you been to the Cardinal Club? The Cardinal Club? No. This is the place you were telling me about yesterday. Oh, let me show you the Cardinal Club. Enlighten me. Yeah, because the Cardinal Club is kind of a secret. Kind of like our 13 point assessment. I had no idea. You said Cardinal Club and I immediately thought baseball. And then I realized you don’t like baseball, so what were you doing there? Yeah, let me show you here. It’s 105th and Memorial area. They are 105th. I tried to go to 105th. Am I at 105th in Google? I am not at 105th. Okay, so 105th and Memorial. Let me go to 111th. Let’s go to Lifetime Fitness on Google Maps. Lifetime Fitness. I’ll pull it up here. I’m familiar with the area. I’ve never heard of this. Okay, here we go. So I’m going to send in the man. I’m dropping in my 3D man. For those of you listening to an audio only podcast, what I’m doing right now is I’m navigating using Google Earth to demonstrate and to showcase to Breck where the Cardinal Club is. So there’s always kind of swanky places to… There you go. There’s swanky little restaurants and such in front of Lifetime Fitness. And they had one that used to be some French-themed whatever it was, and it didn’t make it. But this is it right here. This is the building. And it’s now called the Cardinal Club. And the Cardinal Club works like this. You pay, there it is right there, the Cardinal Club. So you pay $140 a month, which I’m probably not going to do, but you could do it. You pay $140 a month, and then you are a member. As a member, you get your own locker. So when you look into the… there’s a glass wall and you look in the glass wall when you grab a seat and it has your name, Jason Beasley. It has your name, Dr. Breck, and it’s engraved. It feels kind of cool. And then in your locker, you can keep your beverage of choice. Okay. So Dr. Z has a signed OU Sooner Championship football of some kind. Yeah. And then he’s got his Lagavulin and whatever. So you go in there and it’s 140 bucks a month. And if you’re a member, you get to have lunch. And then you get to use the facility when you want for Christmas parties and such. Okay. Really? I think we’re going to have our Christmas party this year. That’d be insane. At the Cardinal Club. So it’s about the exclusivity. It’s about the exclusivity. Yeah. You get to use it for lunch meetings with your clients, which I would never do, but some people would do. You get to use it for birthday parties, which I would never do, but some people could do. And then for dinner, you can come if you’re not a member. So the first time you’re in, if you’re not a member, you can try it out. But if you’re a member, you get discounts on the food. You get to use the facility when you want. And it kind of feels like a neighborhood where everybody knows your name. That’s pretty great. Because everybody in there really knew everybody. I have to say, after you have just painted this picture with Dr. Z, I mean, the man, he amazes me every time you tell him your story, but he has a membership to an exclusive steakhouse in which he has an engraved locker that he keeps a log of wool in. He is literally one step away from being Ron Swanson. All he needs is the mustache. I feel like, Jason, I feel like if you went there one time, you would probably go up more often. That’s the thing, too, because at the back of my mind, I’m like, oh, that’s ridiculous. $140 for a steak membership? I think, I do like privacy. I do like steak. I do like scotch. I think if you went one time, I think. Breck, would something like this have any interest to you at all? Are you interested in an exclusive dining club? No, it probably wouldn’t resonate with me. No, it wouldn’t work with you? I don’t want to like this. I mean, one, where I live is not in this part of town, so I do come to this part of town a little bit, but not on a regular basis. But I’m not going to purposely seek out the privacy and the exclusivity. It kind of seems like being part of the country club without the golf course. Look at the meal I had. Look at the meal. This right here is phenomenal. This right here is called the tomahawk. I’d definitely try it. Look at the bone on that thing. I mean, the food was phenomenal. So what I’m going to do right now is I’m going to leave a Google review, because I’m that kind of guy. I’m going to pause the review about the place. I’ll tell you, the food was incredible. Incredible atmosphere. I’m going to put here. I’m typing my review. Incredible atmosphere. Wonderful food. It was ecstasy when Dr. Z was next to me. I mean it was, it was great. And I’ll make sure I spell that right. X-tasy. What am I doing? You got to spell that. How can I spell that? I think it’s E-C. It is. What am I doing? I got to get, oh, D, there you go. Way to know how to spell ecstasy, by the way. That’s very impressive. Okay, let me get that. I’m going to leave that review right now. I’m going to do it. I’m posting my review. Great place to eat. Love that place. So we’re going to talk today, though, about not only these secret dining clubs, but we’re going to talk right now today about the 13-point assessment. Because so many people have reached out to me over the years and they said, Clay, I want to schedule a 13-point assessment. But what is it? And so let’s get into it. There are certain people that are a good fit for our coaching program and certain people that are not. But people of all shapes and sizes, all backgrounds, they reach out to us. So I’m going to… Jason, first off, let’s talk about, there’s a fork in the road. If you’re listening right now, and you want to grow your business, and you’re stuck, there’s half the people that definitely should fill out the form, half that shouldn’t. Probably 80% shouldn’t. But here we go. So there’s the happy hopers versus the diligent doers. True. Jason, please explain the difference between a happy hoper and a diligent doer. Well, a diligent doer is somebody like Breck, who had an idea for a business, a career path, a professional model, who said, what do I need to get done in order to achieve those goals? What do I need to do to make this a reality? And they decided to take actual practical steps. So they didn’t just think that it would be a good idea, they learned how they could execute, how to execute, and they even sought out mentors in order to help with that. They’re very coachable, they’re very mission driven. A happy hoper is somebody who is just enthusiastic about the idea because it’s an idea. It’s exciting to them. So what we’re going to do is we’re going to go over point by point, first off, what a happy hoper is versus a diligent doer. Then we’ll walk you through the 13-point assessment. We’ll give you a, because again, if you want to grow your business, I can help you grow your business, but nothing is a bigger waste of time than you filling out the form and talking to me about your business if you’re not a good fit for our program. Alright, so a diligent doer. This person, folks, draw a line down a sheet of paper and on the left side of the paper, mentally or literally, on the left side of the piece of paper write diligent doer. On the right side, write happy hoper. We’re contrasting the two different people types. Okay. Sure the diligent doer one. They know their why? The happy hoper doesn’t know their why Breck? Let’s talk about this. Sure. You are very easy to work with because you clearly know why? You’re doing what you’re doing. Sure. Absolutely Certain people are it’s impossible to help them grow a business because they don’t know why they’re doing it, right? So talk to me about this, the why. What does it mean, the why? Well, the why is the energy behind it. So it’s not just the what you’re doing, but the why is what drives you when it’s 4.30 in the morning and you’re tired and you don’t want to get up necessarily. The why is what propels you out of bed. So that may be about your family, that may be about a greater mission, purpose, but yeah, the energy, the passion, the wind that fills that sail that makes it worthwhile to do it, that’s not just about making a buck today or somebody’s got to make the coffee. I have a passion for it. One of the things I knew when I was going to school is I had to help people. So I knew whatever career path I went down, one way or another, it had to be directly helping people. And that’s what motivated me, that’s what drives me, that gives me passion. So you though, you know your why. Now let’s talk about this. Somebody I want you to think about this, I want you to think about this. It’s going to change over time, it’s fine, but you’ve got to know your why right now. It’s like lampposts in the fog. We’re in the fog, my why is the next lamppost. Then I get there, then I have another lamppost. My whole goal was I’m going to be a millionaire before I’m 30. I’m going to be a millionaire before I’m 30, and I don’t care what I had to do, how I had to do it, as long as it wasn’t illegal, as long as it didn’t hurt anybody. I had this rule. As long as it was a win-win that was legal and moral, ethical, whatever, I was going to build a multi-million dollar company before I was 30. It didn’t matter what I had to do. I was willing to skip every birthday, every wedding, every party, everything to get there. But now I have a different why. But you’ve got to figure out your why. What is your why? We talked about the F6 goals, your goals for your faith, your family, your finances, your fitness, your friendship, your fun. That’s your why. All right? Happy hopers don’t know their why. They just, they really don’t know. Now the diligent doer, by the way, happy hopers are mostly members of Antifa to be a happy hoper, but you couldn’t be a diligent doer and be a member of Antifa. So Antifa stands for anti-fascist, but yet they are fascists. It’s crazy how that works. That is crazy. They are funded by fascists, George Soros, but they are Antifa. These man on the street interviews they’ve done with Antifa are truly priceless. They ask these guys, why are you rioting today? And most of them live with their mom, they don’t have a dad, they don’t have a goal, they don’t have a job, they don’t have a future, they don’t have a girlfriend, they don’t have a boyfriend, they’re just running around, and they just go, well, we’re fighting fascism. Okay, and how are you fighting fascism? What is fascism? What is fascism? Why are you here? Who is fascist? What about Donald Trump is fascist? They don’t know. So, the diligent doer versus the happy hoper. Now, a diligent doer, point two, they know their key performance indicators. Talk to a lady yesterday, not going to tell you her last name, I can tell you her first name, she said her name’s Kelly, with an I. Great fit for the program. You know why? Because Kelly with an I knows how much money she wants to make per year. Very specifically. Okay. So I made a path for her and I showed her we only need to get 15 clients to hit your goal. Right. Why is that important Jason that you as a diligent doer, you’re the listener right now, that they know their key performance indicators, that they know how much money specifically they’re trying to make? Well it’s like Breck was saying you know you can have the the motivation the energy behind what you want To do but if you don’t know what that energy needs to be transferred into then you’re you just have it for the sake of Having it so having those key performance indicators It gives you that end goal if you’re already a diligent doer now you see the finish line you say oh This is obtainable. I’m not a happy hoper anymore I can see exactly what I need to do to get to where I want to go now you went with me yesterday Jason to the new to the new Camp Clark. It blew my mind. And Chicken Palace. What blew your mind about that? I remember you talking about how much land it was, and then we looked it up on Google Maps. And Google, I always get disoriented because I can’t ever tell how large the space is. But then we drove up and I saw the new building, which again, the frame looks smaller from far away than I’m standing in it. So you guys have concrete poured, the frame’s up, and I’m looking up thinking, dear God, this is a lot taller than the other place. And then you’re like, oh, and then it keeps going. So we go down into this area, which looks like it used to be a pond of some kind, which is just amazing. And you’re talking about all the things for that. And then you said, let’s drive up to the house. So we just arc around, and then we’re going down this amazing woodland path. And you are a very modest individual. I feel like when people see you, they either think Clay is on the verge of buying a Lamborghini in a massive house, or wants to live in a bunker. I’d say one of those is correct. The bunker is really… I was expecting the bunker, and then I see the frame of this house going up, and I’m like, okay, Clay’s getting a little swanky. This thing is massive. Maybe he’s both. Let me tell you, my wife has delayed gratification for a long time. She worked without pay. I was doing the math on this, and I’m going to show you guys on the screen here. I’m not going to talk about the numbers on the show. I’m not going to do that, but I’m going to show you guys. Let’s say that my wife was paid $13 an hour. On average, she was working for $60 an hour a week. And she has done that. This is crazy. I am now almost 40. My wife and I have been working together for 22 years, times 52 weeks per year. You start to do some math, I owe my wife some money. Yes, you do. So and because she’s worked without pay. Right. I mean, she’s also had to pay for DJs for half that time. Right. Not a pay raise in 22 years. Yeah. Undervalued to begin with. Right. I’m just saying, I paid her $13 an hour to work 60 hours a week, no overtime, for 52 weeks a year for 22 years. I have really… I owe her some money. You’ve had people that have turned in invoices for coming in early to read a book for two hours? This is true. I can’t imagine getting hit with that invoice. Just one day, you’re at Thanksgiving. Oh, by the way, Clay, here’s this. Yeah, no, no. Mentally, I went there, and I’m like, this is what I owe you. So this is her thing. I’m excited for her. It’s exciting. But again, I know my why, right? So therefore, it made sense to build this place. Diligent doers know their why. Happy hopers don’t. Diligent doers, they know how much money they want to make. They’re key performance indicators. Happy hopers have no idea. Well, that’s what I like about the KPIs, is that it becomes a mathematical formula at that point. So it’s a very step-by-step, x plus y equals z. I mean, if you do it, this is what’s going to happen. You plug in this number, you take that, and it’s going to happen. The product is going to be there. Well, you know, I was sitting there discussing at the Cardinal Club, great place by the way, with the Tom Hanks thing, really good place. Yeah, I’m going to reserve judgment until I go and have a bite of that steak. One time, the food’s amazing. I’m just very frugal, so that’s where I’m coming from, is I’m a penny pincher by nature. Well this guy’s trying to pitch me on the deal, not that the owner’s a great guy, but there’s a person there who’s kind of a, he didn’t work there, he just is a member. He’s trying to kind of tell me, this is why I like it, this is why I come here. And he was like, dude, it’s a great place to network. Well, because I know my why, I just said, hey, I appreciate that. I’m not going to argue with him. But the reason why I don’t want to become a member of the network is because I don’t want to network. Because I’m not trying to gain more clients. If you’re listening to this show, I’m sure many times the listeners have said, I can’t believe you would say that. That’s probably going to repel business. Yeah, I don’t want a bunch of business. This lady Kelly I talked to, I’m going, that lady I can get behind. Okay, now, Happy Hoper, they focus on creating new ideas all the time. They don’t ever execute ideas. They’re just sort of, they don’t know, they don’t know, they don’t have their key performance indicators. They don’t know their numbers. Now, point three, a diligent doer uses one weekly meeting to discuss their problems. You identify your problems, you discuss the problems, and you solve the problems. We have a path I’m going to make for you. If I do a 13 point assessment for you, I’m going to make you a path. And then once a week, we’re going to hop on that phone call and we’re going to go over what you need to do and what we need to do. We’re going to make sure that you did what you were supposed to do and that we did what we’re supposed to do. And a diligent doer grasps that idea. A happy hoper can’t grasp the idea. And they appreciate the accountability that comes with that. Whereas a happy hoper likes shiny things and they don’t like the accountability. I’ll give you an example. Back in the day, I worked with a guy who was a personal trainer, very successful guy, helped him grow his business, very successful guy. And he built a phenomenally successful personal training company. I just helped him with the marketing and the systems. And we were talking one day and he goes, you know the one thing about my business that’s pretty crazy? I said, what do you mean? He said, as a personal trainer, I’ve always wanted to help people of all shapes and sizes and incomes get in shape. But the only people that ever get in shape are the ones who are like super disciplined, diligent people to begin with. Right. And I’m going, what do you mean? He says, I’ve tried to help undisciplined people get in shape but they can’t because we schedule three workouts a week and Getting to those workouts is impossible for those people. He’s like every morning. They’ll text me at 5 a.m. Going can we I prefer 4 a.m And then the next day I can’t make it at 4 Can we start to do 7 and then I don’t do mornings my girlfriend and I we got into something. Can I do 9? Today’s tough. I gotta take my kids to school, can we do noon?” And he’s like, as a personal trainer, I only have 60 slots a week, so if I have 20 clients, I can’t reschedule. And I’ll explain to them that I have to keep to the schedule, and then they get mad and want a refund. He’s like, I only can help people that understand the concept of being on time. And it turns out, those are people who are already successful anyway. So basically I’m helping disciplined people become fit. You’re even better. Yeah, but it’s very interesting. But a happy hoper uses endless text messages, meetings, calls. They send you Facebook messages. They’re constantly sending you a plethora of messages across a plethora of platforms. It’s unbelievable. They’ll send you a Facebook message, a LinkedIn message, a text message, a voicemail. They’re just always having to reschedule. Everything is urgent. They never plan. Everything is a burning fire. Burning fires all the time. Now, a diligent doer,.4 attribute,.4 of a diligent doer. This is the kind of person I like to work with. They’re detailed. So when they assign an action item, they know who’s going to do it, what’s going to happen, when it’s going to happen, and why it’s going to happen. It’s amazing. A happy hoper, though. It’s just vague, general concepts. So we go back to Kelly with an I. This woman knows what she’s doing. She knows her niche. She knows what she does. She knows how she solves problems for the world. I want to talk about the woman in Boston, Christina Niemus. This lady, angels touch, auto body. What a great lady. She is fantastic. Folks, Google search it right now. Do it. Angels Touch Auto Body. Angels Touch Auto Body. Looking it up. Oh, there it is. 188 reviews, 4.9. This woman is a 5.0 in my mind. Now let me tell you what makes her so great. This lady knows what she wants to do. That’s one of the things. I talk to her on Wednesdays, and she’s already completed her path. Is she coming in October to the conference? I tried to get her to October, December. Here’s the thing, if Massachusetts weren’t so screwed up, blame their mayor, their governor. Well, get her to Oklahoma. She’s doing so well there, though. Why can’t she come one time to a conference? What is the deal? You are her coach. Trust me, I’ve been trying since, what, last December? She wants to really bad. She wants to really bad. No, if she wanted to, she’d be there. I’m going to play on that one. Christina, listen here, Christina. We want to see you. I’ll send her this podcast. She’s great. Great lady. She’s fantastic. Phenomenal. And her website is Cape Cod Auto Body and Detailing. You know why she’s great? Because she’s a diligent doer. This lady knows specifically her why. She knows her goals financially. She understands the concept of the weekly meeting. She assigns detailed, granular action items. Point five, diligent doers love follow-up. They love follow-up. They say, you say, hey, did you write the book? They go, I did. You go, did you finish the content for your website? I did. They want you to ask because they knocked out their task. Because they did it, yeah. They want you to ask because they knocked out their task. I love that. I like that. They want you to ask because they followed up. They’re not offended. You know who doesn’t want you to follow up? The happy hoper. The happy hoper. Well, something came up. So what happened was, I was going to get it done, but let’s do a happy hoper meeting, okay? The meeting is scheduled for 6, okay? Let me cue up my music and then we’ll do it, okay? Let’s pretend, hypothetically, that I’m like the opposite of Christina Nemes, okay? And my name is Chris Non-Nemes. That’s my name. Chris Non-Nemes. Got it. Chris Non-Nemes. Okay, here we go. You can call me for my meeting time. Here we go. All right. Call me. Yes. Hey, Chris, how’s it going today? Yes, can you call me back in 12 minutes, real quick? 12 minutes. I’m going to be just… I’m heading into the office right now. I’ll call you back in 12 minutes. Chris, I’m sorry, but our meeting time was for 6. Now, I’ll just call you right back, and then I’ll just oddly hang up. Disconnected. You’ve seen this! Oh, absolutely. And then, so 12 minutes later, you call me back. Yep. Yes? Chris, you at the office, got the agenda pulled up, you ready to rock? Who this is? This is your coach, Jason. Oh yes, uh-huh. I don’t have my computer pulled up right now. It’s, uh, I’m driving. Vroom, vroom, vroom, vroom, vroom, vroom. Sorry, I’m just making my way over to the office. Vroom, vroom, vroom, vroom, vroom, vroom. Sorry, I’m in the soda, just driving there right now. It’s kind of bumpy right now. Just making my way there. Okay, I’m here now. Yes. What was that? What was that? Who? Who? Who is this? Jason, your coach. Do you not have my number saved? Yeah, no, let me just switch over from my, I was switching over from my Blackberry over to my, I’m making my way to the office. Okay, I’m in front of my laptop. You ready to start this meeting? Because it is 723 now. Oh, yeah. I’ve been ready. So, let’s talk about items from last week. Did we get that website content written? Did we get any Google reviews? I’ll email it to you today. I was going to do it, but what had happened was, you see, my cousin came into town and I was like, uh-uh. But he was like, uh-huh, and I’m like, no. And so I get on the phone with them and then it was like, what had happened was, and you know, it’s crazy. That doesn’t explain why the content didn’t get done. Oh, so I’m going to pay you to sit there and ridicule myself because if y’all wanted someone to ridicule myself I wanted to ridicule yourself. I’m gonna need a refund See at this point the way that I want to respond. I can’t because I’m not you What’s that? The way that I want to respond to that I’m not clay. You know what I’m gonna group text you and clay I feel like he could really help you out with this what had happened was this is what they do. The idea that an ask-hole would reach out to me blows my mind. Why would you ask for help and then reject it? Breck, you’re a fitness guy. Let’s talk about fitness for a second. You’re working out in the gym. See if this doesn’t happen to you. You’re in the gym. Do you usually wear headphones in the gym? I do. Are you working out in the gym? You’re intense. Do you have a partner or do you work out by yourself? Usually by myself. It works out better that way. Watch this. Breck is working out. Let me get some good Breck. I want to create the atmosphere of Breck in the gym. Just give me a second. Let me get this. This is like a workout. This is like a workout gym sound. Let me get this cued up here. This is the gym. Let me kind of get this. Oh yeah, this is… I need audio that sounds like Breck working out. Oh, this might be it, here we go. Okay, so now Breck’s in there, he’s working out. He’s got some headphones on. He’s rocking. And you’re just going, right? Yep. He just, you’re clanking the weights, you’re just. Yeah. Try not to be a jerk and clang in them, but yeah, you know, you’re not slamming them, but you gotta make some noise. You gotta get a couple grunts. Yeah. And I’m just gonna walk up to you. Hey, excuse me, sir, sir, excuse me, sir, sir, sir, can we talk real quick for a second? Yeah, let me take the headphone out of my ear here. Yeah, yeah, yeah, yeah. I just want to say, what are you, what do you eat? What are you eating? I mean, do you, do you, what kind of supplements do you take? Mm-hmm. Yeah, I start my day with a pre-workout and then about two-thirds through the workout I’m going to take some branched-chain amino acids and then follow up with some protein. Okay, do you think drinking these monster drinks is a good idea? No, I don’t drink those. Let me just, one second, I’m sorry, I couldn’t, one second, I’m sorry. I love this flavor of monster. I love it, it’s good. So what were you saying about the, do you know what I mean? Oh, yeah, they show up they interrupt your workout happens regularly and they ask you a question But they don’t want the answer or how you do this or how do you and then they don’t do it because they’re an ask Hole that is what they are. Yep, right. It’s a no-ask Cole zone. It’s a no-ask. We don’t want to ask Coles We doubt it’s you see this though. You do I don’t get it. Thankfully you don’t see it as much at 5 a.m. as you do like 5 p.m. This is why all successful people that I know, it’s so funny, all successful people that I know, all of them with an exception of Dr. Z, get up super early. And you’re like, why do you get up early? Because the idiots aren’t up yet. I mean, I’m not kidding. My buddies, people ask if they can come work out with me. I’m like, if you really want to, they’re like, well, what time do you work out? Five. Okay, well, yeah, I’ll meet you after work. No, a.m. They’re like, ooh. I’m like, perfect. That means you’re not coming. You know one move I do to deflect morons and to attract the right people? Randy Antrikin is a diligent doer. I’m talking about great clients today. Kelly, this great potential client here. We’ve got Christina Niemes. Let’s talk about Randy Antrikan. Let’s do it. I’m literally 100% booked out. I can’t take on any more clients, okay? Personally. We have 160 in the program, but I am personally booked out. I’ve seen the calendar. And Randy says, I’d really like to work with you. And I’m like, this is what I said. And it wasn’t to insult Randy. It wasn’t to trick Randy. It’s just a move. It’s a good move. Randy, if you’re listening, this is a good move. And you know this move is true because I’ve done this move. You felt it. I said, Randy, the only time I have is 5 a.m. on Saturday. Which is true! You know this, Jason, because you’re in that meeting. I am. And he says, yeah, let’s do it. So he’s my client at 5 a.m. on Saturday. And someone says, does he really actually get in those meetings with you at 5 a.m.? Yes. And not only that, he drove up from OKC to do it in person yesterday. Yes. So I’m just saying is a diligent doer is so great. They love follow up. They love it when you ask because they have completed their task. Oh, Billy. Now point number six, folks. Point number six. Oh, Billy. These are the attributes of a diligent doer. They insist on organization and proper file nomenclature. Now the new building, you walked in there. I did. One of the things I’m working on is, you know how we have that wood wall? Yes. When you walk in, there will be the wood wall that’s, for those of you who haven’t seen it, it’s like barn wood. My move, this is a very inexpensive move, everybody out there listening, you can steal the move. You paint all the walls black, and then over it, you do black sheet rock, but over it you put up like barn wood, and so the wall behind you same thing. Yeah, super affordable It looks cool. It kind of feels like we’re in a boat, you know, yeah, but I’m putting up a goal real a basketball goal Above the wood wall. Mm-hmm So hypothetically one could practice free throws in the building which we will do Oh, absolutely at the conferences if our chance to win mega points and stuff like that Oh, so there’s I’m working on a paintball course back there. So people at the conferences can compete and paintball. It’s going to be fun. By the way, if you’re a member of Antifa, don’t come. You’re not going to do well in paintball anyway. Or you can come and be targets. So what we want to do though is we want to work with the right kind of people, a diligent doer. They love follow-ups and they love being organized. I can tell people who love my program were always told as a kid, you’re so anal. You’re so, what is your deal? Why do you like to micromanage so much? Why do you like to micromanage? Why does your car have to be so clean? Those are people that like our program. People who their car, as a general rule, looks like the inside of a Shell gas station, usually hate our program. That’s a bad move, as long as it doesn’t smell like one. You just want to make sure that you’re very, you’re the right fit for the program. You don’t want to fill out the form and then talk to me. You know why? Because this is what’s going to happen. If you fill out the form and you’re a happy hoper, you’re going to get offended. Let me just say, T.D. Jakes, the award-winning, best-selling author, pastor, guru, this is what T.D. Jakes has to say about when diligent doers come in contact with happy hopers. Jesus, who is exceptional, is having a conversation with ordinary. And exceptional and ordinary always have a conflict. Anytime exceptional people dwell in the midst of ordinary thinking people, there’s always going to be conflict. Okay. So, what happens is, whenever you’re sitting there talking to somebody who’s not a good fit, and I’m going to throw out a person who’s not a good fit. I will not mention their industry, but this happened four weeks ago. We have a call set up for Saturday morning. The call is set up for 615. I call the person at 615 and this is what they do. Hello? Yeah, I was just calling for a 13 point assessment. Is this Carl? Yeah, it’s Carl. Let me just give him a minute. Can I call you back? I’m just… They’re asleep. I guess my impersonation wasn’t that good. It’s more like this. Yeah, this is Carl. Carl, are you ready for the 13 point assessment? Yeah, yeah. Yes, I was here just in front of my computer. I was just… So, I’m like, hey, I’ll call you back. I’m like, yeah, I’ll call you back. I’m like, yeah, I’ll call you back. I’m like, yeah, I’ll call you back. I’m like, yeah, I’ll call you back. I’m like, yeah, I’ll call you back. I’m like, yeah, I’ll call you back. I’m like, yeah, I’ll call you back. I’m like, yeah, I’ll call you back. I’m like, yeah, I’ll call you back. I’m like, yeah, I’ll call you back. I’m like, yeah, I’ll call you back in a minute. If it’s okay, if you want me to call you back. Yeah, yeah, yeah. Just got to get ready. I call him back. Hey man, I cannot get, I can’t kick it. My phone connection to work. Could you call back later today? So I’m going to be a nice guy. Like, yeah, let me call back. I’ll call Evan a gap at 12. I’ll call you at 12. Call back at 12. What do you think happened? I would hope he wasn’t yawning and still asleep But I would assume this point he’s doing what do you think? What do you think he’s doing at 12 is he ready for the midi? Do you do anything other than what you guys have planned for the 13-point assessment? We asked you to be in front of a computer right in front of a computer. I know no he’s not He’s in the car driving around it sounds like he’s driving around weaving through traffic Mm-hmm, and it’s just it’s not healthy. No why somebody would fill out the form, I don’t understand. But you think about diligent doers. I mean, Randy has gone from a place where he was doing a good business. He’d been in business for 15 plus years, former firefighter. He’s grown his business down to the point, folks, where he’s doing $200,000 a week of sales. A week. Guys, he used to do like $100,000 a month, $75,000 a month. That’s a good month. Yeah, that’s a good month. Breck, you’re a great fit. How much have you grown your business? As a percentage? We’ve more than doubled. More than doubled? Yeah, even through the pandemic. It’s a power. We were up 10% for June and July. Suck it up. Over last year, not just month over month, but even from last year’s new records. Now people on the Whoopi Boy I talk to, it’s interesting, they’ll say, Clay, the 13-point assessment, this is the interesting thing about happy hopers and diligent doers. A happy hoper, by the way we have call screeners that try to figure out if you’re a good fit or not. But a non-diligent doer, I talked to this happy hoper guy, we’re on the call for maybe seven minutes and he’s telling me that he has a great vision for his life, a great passion for the future. He cannot get in front of a computer but he is motivated. That’s all you need. And I was just letting him know, hey, I think Tony Robbins would be a really good fit for you right now. Because Tony Robbins really does help people get motivated, helps them kind of focus. That’s not me. I work with people who already have a business idea they’re committed to, and I’m not upset at you, buddy. I’m just saying you’re going to do a 13 point assessment and it didn’t seem like you did all 13 points. We didn’t get past point three. Listen, I don’t have to do it and I’ve never had that question asked by a diligent doer. Okay, so let’s assume you are a diligent doer. So we hop on the phone. I’m going to go over with you. There’s 13 points but there’s a lot of details. I’m going to go over with you what your biggest limiting factor is, like where you’re stuck. I’m going to go over your 18-month goal. I’m going to go over how high you’d rate yourself on a scale of 1 to 10, with 10 being great, 1 being terrible, in the areas of accounting. How good on a scale of 1 to 10, with 10 being the best, 1 being the worst, how highly would you rank your current accounting? And a diligent doer will tell you. Yeah, they’re pretty honest and raw. Yeah, they’ll say, I’m like a three, I need help. I’ve had one client ever who’s just like, oh, I’m really good, turns out. Smashing it. Yeah, well, they use Parisi. Oh, yeah. So they were already covered. But everybody else, though, like Brett Sennett. Let’s account Yeah, It’s funny, last week he asked me for a recommendation, so I gave him the move, where you really want to shop around, but here’s what Clay uses, here’s somebody we work with, but you really want to find somebody who’s good for you. And he’s like, wait, you guys work for Parisi? Yeah, he goes, oh my god, Josh has been my guy for years. Now, OK, so again, accounting, I’ll ask you to rate yourself on a scale of 1 to 10. Marketing. If marketing is just, you have more leads than what you know what to do with. And a diligent doer gets it, but a happy hoper never gets that. I’ll say, on a scale of 1 to 10, how highly would you rank your marketing in terms of your ability to generate leads and this is what a happy hoper will say Well, I don’t really get a lot of leads, but my industry is different Yeah, but my branding is awesome, and they love to focus on that logo The logo all the guys talk about the logo for weeks. They were talking about the brand the logo the vision That’s right Logo They love the word entrepreneur. They just love the word. But they can’t spell it. Yeah. Hey, do you guys know who Ted Turner is? Yeah. Yeah. Okay. Ted Turner has a great quote on Happy Hopers. Didn’t he save the buffaloes? What’s that? Didn’t he save the buffaloes? He did. The bison. The big bison burger. Ted bison burger. He started CNN. He started TBS. He started TNT. Turner Broadcasting. He’s like the largest landowner, like personal landowner in the US. He’s done very, very well. He buys lots of land and that’s part of how he was saving the bison. His book, I Am Ted, is phenomenal, a phenomenal book. But let me just give you a notable quote. This is what Ted says. He says, my son is an entrepreneur. That’s what you’re called when you don’t have a job. And that’s an interesting idea. And by the way, I watched a great documentary last night called Riding the Dragon. And the Riding the Dragon is about Haydn, Joe Biden’s son, Hunter. Do you know that Hunter, with no investment experience at all, and a background that has consisted of being kicked out of the military for doing cocaine, for having no investment background at all, he landed a $1.5 billion investment from China. Impressive. With no experience. It’s unbelievable. Hunter Biden, unbelievable. Riding the dragon. And by the way, the company that he owns, or he’s a big partner in, is the leading military surveillance company that sends their people to re-education camps in China. So the technology they use to recognize your face, to make sure that you’re not leaving your zone, your quarantine, and your curfew, that company that owns that technology is Hunter Biden’s company. I’ve been working with you for a couple years, but I have never seen on the 13-point assessment where cocaine has fallen in there. Unbelievable. Folks, if you’re looking for a good time, watch the movie, Riding the Dragon. It’s available right now on YouTube. It’s phenomenally terrifying. Very exciting. So we talk about it, and you say, Clay, you go over my accounting, you go over marketing, but then what is the 13 point? Then I go over clearly what I do for you. I’ve been doing this since 2006, so I’m very clear about what I do for you. I read you a Maya Angelou quote, I say, nothing will work unless you do. She’s a best-selling author, entrepreneur. Very intelligent woman. Actress, great lady. I said, so nothing will work unless you do. I show them the companies that I’m involved in so they know. And then I say, okay, this is what we do with our program. We’re gonna include eight great things for you. One, proof that it works. So I got wins and data. I got links here to our clients from last year, their first name, their last name, their rate of growth, their web address, so you can check them out. I got links to the clients on video talking about the experience. I’ve got links where clients are talking about the specific aspects of the program. I have got a link here to all the services we include. I explained in point two, we do a weekly coaching call. On that coaching call, we tell you what you need to do. You can tell us what you did. So we go over what you need to do. You go over what you need to do. We go over what you need to do, what we need to do. It’s very clear. You do this, we do this. This is what you need to do, this is what we need to do. Then we answer any questions you have and we go. Boom. Point three, if you want to interview a super famous, successful author that you love, we try to make that happen. We do. You guys do a phenomenal job. So, Nace and Jordan, they said, we want to interview Grant Cardone. We would love to ask Grant Cardone questions. So we booked Grant Cardone on the show and they asked him questions. Point four, you can come to workshops whenever you want. It’s only $37 if you want to come. There’s no upsells. And there it is. Point five, you have access to me. You have my cell phone number. You can slap it right on the agenda. I’ve had so many people, they’re like, well I feel like I really just need to talk to Clay about this. I’m like, well I’ll group text you guys, but also, have you looked at your path? Well yeah, we’re on it every week, but have you really looked at it? Did you really read those testimonials? Did you watch those? A diligent doer. Now the thing is, a lot of us start off as happy hopers in the game of life, and we need to become a diligent doer. There’s no hate. And that was something I was going to ask you. If somebody’s been listening and they thought they were a diligent doer, but now they’re realizing that they’re more of a happy hoper, what do they need to do to get into the other camp? What you’ve got to do is you have to commit. Now you don’t have to sign a contract, but you have to commit. I’m going to no longer be at the top of Mount Succomajaro. I’m just not going to be bad at life. I’m going to do it. I see people in the gym who show up and kind of, they’re kind of in the gym, kind of, just going to maybe do a curl, maybe do a tricep extension, I don’t know. And there’s people in the gym who are getting after it. There’s a difference between focus and just sort of drifting around. Because I believe I was in this quandary. I wanted to be a diligent doer, but I was a happy hoper. And for me, I got tired, sick and tired, of being sick and tired and broke. And so, yeah, I think it’s very much, you’ve got to get that focus and you’ve got to get the intentionality and then just step after step. Just start doing. I agree with you. I agree with you. And then what happens is next is we do point six. I’m going to make a plan for you. It’s like a specific plan. Yeah, very specific. Jason, it’s a plan. It is. It’s like, hey, Jason, I want to go to Des Moines. And you go, cool, here’s a map. And you say, well. But that’s too simple. Right. I’m like, dude, I want to go to Oklahoma City. You go, dude, here’s a map. Now what befuddles the mind, what overwhelms me, I can’t even grasp it. When someone says, I want to go to Oklahoma City, and I go, here’s the map. And they go, yeah, yeah, yeah, but I kind of want to go my own way. And you say, you’ve been trying to find Oklahoma City for ten consecutive years. And it’s only an hour and a half away. And I know where, yeah, it’s like I know where to go. Now coaching is about when you’re on the way, you’re following the path, you’re following the map, and you see a construction cone. You see some adversity. You see something you didn’t plan. You call your coach throughout the week. You text them or you text me. We help you go around the cone. We say, you know what? I know the back road. Don’t worry about it. We got it. Boom. So it’s when you’re going down the path and your key employee quits, we help you figure out how to find people. You get a flat tire. You get a flat tire. You’ve got the AAA card to get them back going. You’re running your advertisements and Google turns them off. You are trying to market on Facebook and you get banned from Facebook for, I don’t know, sharing the truth. You are going down the path and you get sued. I mean, there’s these little bumps in the road that happen, but we’ll help you. Yeah. Now, point seven, okay, what we include, is we include a bulletproof checklist. Now, the bulletproof checklist is essentially, it’s a big old document. It’s like 900 line items. If you want to ever sell your company, I help you organize and get it prepped to sell. And so I do that a lot for people. And point eight is if you want us to help you sell the company, we can do it and we don’t charge you an extra amount to do it. And so this year we have, I want to say, three clients in the meetings that we have that we had a client, like one of them was an ophthalmologist, one owned a physical therapy center, and the other had a medical technology company. All three have sold or are selling their companies for millions of dollars, and we help them sell the company. And we don’t charge a broker fee, because it’s what we do. This is what we do. So then we sit down, we go over with you, and we say, well Clay, where’s the 13-point assessment? This is all pre-13Point. This is all still. Then we go over who your ideal and likely buyers are. I ask you, who is your ideal and likely buyer? And because a diligent doer knows their why, Breck, do you think they struggle to answer the question of who is your ideal and likely buyer? No. No, they don’t. Now, the happy hoper will say, well, everybody’s really my client. It’s a product for everybody. Breck, you’re a chiropractor. What percentage of America is freaked out by chiropractors, don’t believe in chiropractors, think chiropractors are crap? I would say a solid 80%. I agree. So, you know, I mean, across the board, we see about 10 to, you know, 14%, depending on which study you look at. But even beyond that, that number, there’s some that are like, yeah, kind of, I’m okay with it one way or the other. But there’s a solid 80% that are like, no way, dude. No way. Yeah. And so you know who your ideal and likely buyers are. It’s people that believe in chiropractic care, people that want to take a proactive approach to their health, people that don’t want to be on pharmaceutical drugs, they want to look for natural ways to get over things, chronic illness, pain, whatever. That’s who your ideal and likely buyer is. Elephant in the room, Jason, it’s a men’s grooming lounge. Has it blown your mind how many times somebody wants to break the barrier, the tyranny of the all men’s grooming lounge that wants to come in and prove a point. So many people walk in. How often has it happened? Oh man, so at least once a month. There’s always that one comment. Somebody’s wife comes in to buy them a gift card or they’re there while the husband’s getting the haircut or man friend, whatever they are. You guys would really clean up if you had this catered towards women. That’s all I’m saying. I’m like, thank you for your business. What about the woman that wants to get her hair cut there? Has this happened? Oh, absolutely. And then what happens when you explain it’s men’s grooming? They get very upset and they don’t understand why. And we say, well, the business model was made by dudes for dudes. And there’s nothing about that that should be a haircut here. And then they’ll go, you guys didn’t do a good job with my long hair. Right. It’s like if you didn’t want the fade, I don’t know why you sat in the chair. We have one woman who comes in every single month who has been a phenomenal, so shout out to Cheryl. She is a wonderful person. Cheryl! She actually, she followed Liz, like Liz has been her stylist for I think six or seven years. Okay. And one day she just heard a rumor that Liz is an elephant in the room. Yeah. Walks in with full confidence knowing it’s a men’s grooming lounge and says, is Liz working today? And I said, yeah, did you have something for her? She goes, no, I’d like to get my hair cut by her. Big shout out to Cheryl for getting how life works. But it’s interesting where people will come in to a baseball game, let’s say, and go, are you guys going to play football? It’s not enough tackles. How come you guys aren’t playing football? Because it’s baseball. I mean, so again, a diligent doer. I want to make sure you know who you are and who you aren’t. Then I ask, what’s your biggest limiting factor? I go over what your core product and services that you offer are. I ask you how many employees you have. And this is all before we go through the 13-point assessment. Jason, then I ask, how hard do you want to be pushed on a scale of one to ten? And that’s a big question. Why do I ask that? I say, Jason, if a ten means you’re willing to put in five hours a week of homework, and a one is like you’re not willing to put in any work at all. How many hours a week are you willing to put into the program? And I always ask that. Why do I ask that, Jason? Well, because like you said, we have our weekly accountability meeting. We have an hour each week. Clients still have access to their coaches if they have questions and everything like that, but we have one hour of power every single week. We go over, what did you do? What are we doing this week? What is the team doing this week? So we can keep that forward momentum again to make sure that those 13 points that we’re going to get to are hit. But if you say, oh I’m a 10, I’m gonna give you that those five hours of homework because again Maya Angelou nothing works unless you do. And so if I’m assigning that you don’t get it done there’s a problem. There’s some cognitive dissonance there. You said you wanted five straight hours of homework and then you come back with like maybe 30 minutes done. That’s not right. So we can work with whatever time you can put into it but again this thing is only going to be able to scale out as fast and as hard as you want to work. Somebody always says, why are you willing to do these assessments for free? Breck, your business… We do a similar type of approach. You have a first, your first exam, your first adjustment is free. It is. Why would you possibly do your first exam and an adjustment for free? Because I want to see if I can actually help you before you’re out any additional expense other than the time. How often do you see somebody that you go, this isn’t a good fit? Is it maybe one out of a hundred? For the most part, there’s something that I can do for almost everyone, but occasionally there is someone that I’m like, this is not the right place for you, but we can get you to the right place. More often than not, you find people that are a good fit when they come in, but you do reserve the right as a doctor you say, this person is not a good fit. Yeah, and sometimes their goals don’t necessarily match up with what we can do for them, so occasionally we’ll, you know, it’s just a matter of, we could help them on some level but not necessarily with the one thing that’s most important to them. So there are a few, but yeah, I mean we’ll set up a plan and a program that I know will be successful for them if that’s what they want. Wade, are you trying to tell me that if I see you guys regularly for like six weeks I’m not going to get a six-pack? Like you can’t give me abs through adjustments? I can’t just automatically, no. Well no wonder 80% of people don’t get it. But, I mean, it’s also, yeah, the challenge is I’ve found in the past that I’ve wanted it more than the patient wants it and just like you guys are talking about, if you say, hey, where are you one out of ten on wanting to be motivated and having this push, if they say that they’re a ten and they’re not, then you end up wanting it more than they do and you’re putting in more effort than they are in their own business. And it just doesn’t work that way. Now, this is so important for everybody out there. I want to make sure we get this idea. is now that we’ve gone over all these questions, now we still aren’t on to the 13th point. Then I go over your initial homework you’re going to have to do. I lay it out here for you very detailed. I go over all that with you. And, Jason, I tell people, if you’re going to get on this program now, you’ve got to stay on this path. Right. Now, why do I hammer that home? Well, why do I say, you’ve got to stay on this path? Because we are going to be doing the exact same thing day in and day out. This path was tailor-made by you, somebody who has the experience that these people, you know, potential clients or current clients are looking for in order to grow their business. If this worked for you, and it’s worked for countless other people, why won’t it work for a new client? Folks, listen, you got to stay on target. You’ve seen the scene from Star Wars, right? You’ve seen it from Star Wars. And Star Wars is a great movie. There’s the scene during the New Hope, the first Star Wars movie that came out, and Luke is trying to blow up the Death Star Yeah, and he’s got to go down that trench And he goes down that trench in the X-wing and he cannot get off the target because he’s got to shoot some sort of Weapon into the weakness of the Death Star if he does it he’ll blow it up right But there’s a big misses But he misses it’s all over and people and enters bad guys around him trying to shoot him Yeah, trying to blow him up trying to keep him from staying down the path. When you have a business and you’re going through a coaching program, there’s people that want to pull you off the path. Oh, absolutely. There’s family members that want to distract you. There’s employees that don’t want you to follow the path. There’s a marketing assistant who wants you to, I just don’t know if this is going to work for my industry. There’s all these different distractions and things that are getting in the way from you staying on target. And so a lot of coaching, once we do this 13-point assessment, it’s all about staying on target. Here we go. This is audio of Jason’s last coaching meeting with Christina Niemus, who’s a great, diligent doer. Here we go. I’m in range. Here we go. Target’s coming up. Just hold them off for a few seconds. Stay on target. This is Jason talking to Jason that’s Jason That’s somebody who didn’t stay on target, Chase. That’s right. A lot of what you do is you’re encouraging people to stay on the target. It’s very true, and there will be times where I’m like, hey, I’m going to repeat myself a lot, but we have to stay on the path. Stay on target. We’re too close. Stay on target. Loosen up! The guy didn’t stay on target. Nope. He would have stayed on target. Loosened up. This is great, this audio of you Jason coaching your client. I can’t maneuver. Stay on target. We’re too close. Stay on target. I can’t take the call! I’m on vacation! Loosen up! I’m on vacation! I’m on vacation! I’m on vacation! I’m on vacation! I’m on vacation! I’m on vacation! I’m on vacation! I’m on vacation! I’m on vacation! I’m on vacation! I’m on vacation! I’m on vacation! You should have stayed on target. I’m going to add this link to the top of all of my agendas now, so when people give me excuses, I’m sure, hey, can you click this and wish me 60 seconds to watch it? Almost there! Almost there. Just lost my deflector ship. Stay on target. Look! Okay, but this is so, it’s so important that you stay on target. It’s so important. Now, once we have gone over all these things, we’re still not into the 13-point assessment. Nope. Then I explain to you the ongoing processes you’ll have to do every week if you’re a client. And then after that, then I go to the 13-point assessment. Now, the 13-point assessment, I’m going to go over with you your revenue goals. That’s step one. Step one. After I go over the revenue goals with you, I’m then going to go over the number of hours per week you’re willing to work and your numbers. So step one, I’m going to go over establishing your revenue goals. Step two, I go over the numbers that you have to hit, how many customers you need per month to hit your goal, how many customers you need to break even, that kind of stuff. Then step three, I’m going to go over how many hours per week you’re willing to work. And Jason, why will I actually ask somebody that question? Because again, you only have so many hours in the day, and we can only fill the time. And this isn’t how many hours does Breck want to adjust patients. This is how many hours does Breck want to work on accounting, marketing, hiring, checklists. And so if we give you… Thank you for clarifying. Just because so many people, you know, they’ll see our work hours for, you know, seeing patients and like, man, you’re chiropractors. It’s like a real tough week at 25 hours. Well, and to those people, I can say you can go straight to hell. But, no, seriously, you asked them that because, again, if we’re meeting, we need to know how to… We never want to tell people to go to hell, Jason. There’s a lot of… I beg to differ. There’s a lot of people already going there. Yes. What we want to do is we want to say, listen… By default. Yeah, please, please, please go this direction. Don’t go. Let’s be positive, folks. Let’s turn it around. There’s a new way. Yeah, but if you’re… Anyway, so continue, Jason. So, again, I apologize for all of you who are already going there. You already know what direction you’re going in. You can turn it around. I retract that. Stay on target. Exactly. Don’t ease off. But no, you ask people because, again, we have to know how many hours are available. There’s only so many things that we can do. And so, if we’re saying, hey, this week we really need to focus on the numbers, well, what does that look like? How much time do we have to put towards that? Because if we know it’s another key performance indicator. If we’re going to get it done, we have to know how much time we have allotted to do it. Now, step number three, I ask you how many hours per week. Again, you’re willing to work on your business. Step four, there’s 13 points here, 13 steps. I go over what’s your unique value proposition. What makes you unique? Step five, I go over your branding. How would you, how highly would you rate your branding? If 10 is like, you know, Tiffany’s or Lexus or Mercedes and a quality brand, one is terrible, I go over the branding. After I go over the branding, I go over the marketing stool, the three-legged marketing stool like what’s the specific three moves you use to gather clients and to gain customers. How do you do that? Step seven, I go over to your sales conversion system. Do you have scripts in place? Do you have standardized pricing? Do you have a one sheet? Do you know your profit per item you’re selling? No one ever knows these things. Step eight, what does your customer acquisition cost? How much money does it cost you to get a new customer? Now that’s a big idea. Breck this week, I’m working with a guy who is a phenomenal client, and he’s getting 40 leads per week. He normally is on the Sunday edition of the show. Nathan, he’s getting 40 leads a week for about $400 of advertising. He’s spending about $400 a week on ads, and he’s getting about 40 new clients. So that means he’s spending about $10 per new lead. That’s pretty good. That’s great. That’s great. So I mean, we go over that. Then we go over step nine. We go, do you have repeatable systems in place? And Jason, how often do people have a universal file naming system? How often do they have written checklists? How often do they have proven processes in place? How often do they have all of their digital files backed up? How often are they proactive about making repeatable systems that allow them to scale? Not often. Typically what happens is, you know, somebody’s been in business for super long, like, you know, 10, 15, 20 years, and they’re used to the flow of, like, them understanding everything that’s going on. But then when you say, like, let’s say, like, if Christina needed to do the group interview because she needed to have more people in the shop, she now has a system in order to do that. But I remember when she was first hiring her assistant, there was so much going on that was in her head. She had so much responsibility for everything, it’s hard to step away and say, okay, I need to take this time to hire. And so we helped her refine that. And it’s not like, you know, we’re God’s gift to, you know, accountability and systems creating, but we’re going to see what you need and then help you get there guys listen since 2006 I’ve been doing this yeah, 14 years of this so successfully it works Yeah, so just if you’re stuck listen. I want you to be the new Shaw Holmes I got a text message from Aaron Antus incredible text message He said when we first started working with you. We did 24 million the entire year. They just did $17 million last month. That’s dirty. I mean, that’s a real thing. So 17 times 12, they’re on pace this year to do $204 million of business. I’m telling you folks, these systems work. You’ve got to learn the systems. Now, step 10, management. I ask you about management. How good are you at managing people? Do you have a weekly meeting schedule? Do you have key performance indicators for your employees? Do you have write-up sheets for those employees when they are misbehaving, not following systems or whatever? Step 11, do you have a sustainable weekly schedule in place? You know, where you schedule time for your faith, your family, your finances, your fitness, your friendship, your fun. And a lot of people then say, Shirley, you can’t be serious. I am serious. And don’t call me Shirley. It’s a lot of times people are going, you mean that you want me to actually have a schedule? Yeah. For my life? I go, yeah. And they say, surely you can’t be serious. I mean, it’s a thing where people a lot of times are shocked that we ask them about their life. Yeah. A lot of times I’ll skip straight to step 11 before we go into the initial because I need to know how is your day scheduled? Because there’s a lot of stuff like that first 60 to 90 days. Like my newer client, the pharmacist, you’re like, dude, you need to expedite the 60 to 90 days because it’s going to be pivotal for him. So one of the first things I had to figure out was what do you do during the day and how can we fit the stuff in? It’s so important that we understand if we’re a good fit before we fill out the form. Because if we fill out the form and you’re on the phone with me, it’s not going to be a good fit or it’s going to be a perfect fit. And you just need to know that. I mean, at McDonald’s, this just in, folks, this just in, McDonald’s, they don’t care about how healthy the food is. Folks, this just in, if you’re going to McDonald’s, you don’t care about how healthy the food is. This just in, folks, Antifa is actually, the anti-fascist group, is actually in favor of fascism. This just in, if you’re going to McDonald’s and ordering fries with that, you don’t care about health. This just in, quit asking them, do you guys cook that in like saturated fat or unsaturated? You’re eating french fries. This just in, folks, if you’re going to McDonald’s, ba-da-ba-ba-ba, you’re gaining weight. So just stop with the… The Cardinal Club is not going after the same customers as McDonald’s? A great restaurant, by the way. I had a great time, a wonderful time with my wife, a wonderful time with Dr. Z. I love that place. However, I’m probably not going to become a member because I just don’t network. I know my why. I’m not into networking, not into partying, not into being bougie, just whatever. So now, step 12. But that doesn’t mean you’re going to McDonald’s. True. Ba-da-ba-ba-ba, McDonald’s. Ba-da-ba-ba-ba, I quit trying. Ba-da-ba-ba-ba, is it healthy? It just blows my mind. People are like, what’s the nutritional facts on this burger? Folks, if you’re going to McDonald’s, you clearly don’t care about the nutritional facts. Okay, now step 12. Human resources. You want to go, I get into how good is your team, your squad, your employees? Do you have A players, B players, C players? Diligent doers can tell you. They’ll go, well, my team is really good. They’re all hit players. They all get there early. They all stay late. They’re awesome. These guys are great. A happy hoper doesn’t know. They’re like, how do you know if they’re good or not? Do they do their job? Ah, sometimes, but it’s just… Stop it. They’re all really good people. They’re all good people. And by the way, that just means they were born on earth. They’re all good people. They all came out of the birth canal, you know. Really? Wow. That’s impressive. Well, actually, they didn’t come out. They had to have a C-section. But they did show up on Earth. They did say good morning. They did say good morning. Now, step 13. How proactive is your accounting? I ask you on a scale of 1 to 10, how proactive is your accounting? Now, after I do all this stuff, that is the 13-point assessment. There it is. And that’s how it works. That’s how it happens. And that’s the move. That’s the move. Now, I thought what we’d do today is I wanted to, because we started off saying, hey, are you a good fit? Are you a good fit? And a good fit is somebody who knows their why. I want to queue up a song by Mike Posner is a pop song, pop singer, who decided that he was writing songs for Maroon 5, he’s writing songs for Snoop Dogg, he’s writing songs for Justin Bieber, and at a certain point it occurred to him that he no longer wanted to do that, and he wanted to write songs that he felt were meaningful and focus on making a difference or working on things that mattered right and he felt like that a lot of his music that he was previously doing was although was catchy with great melodies and well-written it just wasn’t really deep as he wanted. Right so now he’s focused on deeper stuff and I just wanna cue up a little sample of Mike Posner. He has a song here called Legacy and I think this is a great song and I think as you listen to the lyrics, folks, just take notes of, you know, why are you wanting to grow your business? Okay, so here we go. I’m going to play it. We’ll kind of stop it and break down the lyrics, but here we go. It’s called Legacy, Mike Posner with Taleb Kweli. Taleb Kweli. Here we go. Legacy. I can see the future. Legacy. I know who I am. Legacy. I can see the future. Legacy. I know who I am, legacy. I think I can feel my legacy, legacy. Now quick note, this song has 462,000 views. Now compare that to this song he wrote for Maroon 5. Okay, this is a song called Sugar. Let me queue up here. This song has 3.2 billion plays. Oh yeah, some cowbell, that’s right. Everybody knows the lyrics. Here we go. Writing pop songs, no one knows the lyrics. But then you get to the chorus, everyone can kind of sing along. you’re singing your car because you know the melody. That’s what pop music is. You don’t know the rest of the words, you just know the chorus kind of. This is what pop music is. That’s what pop music is, okay? Let me go back to his deeper stuff. 462,000 views, which is a lot less than 3.2 billion. If you do the math, folks, this just in. 462,000 views is a lot less than 3.2 billion views. We continue. I don’t need rest. I’m half way to goals I haven’t even dreamed yet. And I don’t need money. I need faith. People thinking that I’m some sort of DJ. But I’m a poet and a man and a troubadour. I’m divine light hidden in a human form. It doesn’t matter what you do. It’s what you do it for. There are some places that you can’t take a overture. OK, so we’re going to back it up because he’s dropping knowledge bombs. We just got to break that. What is he saying? Here we go. Give all my love to you, baby. Keep sweat. Give me 20 more miles. I don’t need rest. Give me 20 more miles, I don’t need rest. I don’t need money, I need faith. That’s not a pop song. No. This is pop songs. Now listen to this. Listen to the lyrics of this song. This is pop music. Here we go. Don’t leave me hanging, hanging, come give me some When I’m without you, I’m so insecure When I’m without you, so insecure You are the one thing, the one thing I’m living for You are the one thing, the one thing I’m living for Oh, cause you’re gonna be need in your life I’m just gonna be deep in your love It all, it’s convenient, it rhymes, the syncopation matters more than the meaning I’m just gonna be with you all the way It shouldn’t matter more than the meaning. I don’t really care where you are. I just want to be aware that you are. I mean, OK, now listen to these songs. Here we go. People thinking that I’m some sort of DJ, but I’m a poet and a man. But I’m a poet and a man and a troubadour. You see, you got to look up the word troubadour, because no one knows what the word troubadour means. No one says troubadour. So you look it up, you gotta spell it, you look it up, and here it is, troubadour. What is a troubadour? It’s a French medieval lyric poet composing and singing. Okay. Alright. So, I don’t know how often people ever say the word troubadour. George Strait. Country music, he’s known as the troubadour. Okay, so I mean, this is somebody, a composer, a performer. He’s the kind of guy who can stand on a stage, him and a guitar, nothing else, and keep an audience of 20,000 entertained for two and a half hours. He says, I’m divine light hidden in the human form. Now that is something that I agree with, but people are going to go, what? believe that God created us and we’re on this earth for a little sliver. Like it’s like we’re just here, our bodies are here for a little moment and then eternity is a long time it turns out. And so I believe… Some might say like a vapor, like out of a burnt, you know, bubbling pot. It just… I believe our bodies are just vessels during this short time we have here. He believes the same way. I’m not saying you should, but he’s begging, because it begs the question. He’s talking about this. It doesn’t matter what you do, it matters what you do it for. That’s huge. See, that’s why as a business coach, I will only work with people that do good. I’m not interested in helping you grow your vape shop, which causes people to get sick. I’m not interested in helping you sell more prostitution in Vegas. I’m not interested in helping you do things that hurt humanity. I only work with clients that help people from my perspective. Don’t make guns, make art. I got sequoia trees cherry me on. Wherever I am is where I belong. Some of my family’s buried and gone. I’m trying to learn more things I can share in my songs. Like life is a curtain that hides the divine. You can peek behind that when you quiet the mind. I rely on something stronger than me. And all my songs will live much longer than me, that’s legacy I mean, I can see the future That’s phenomenal stuff! Very different though than pop music Yeah, for sure Very different, let’s keep listening From the rafters, yeah Let’s go to the cellar, the P.U. Walk in the woods, ah, here we go I think I can feel my legacy Now listen to the lyrics when he drops the rap, okay? Legacy, legacy And Jason, you know this rapper? Oh dude, Talib Kweli is awesome. He’s a very, uh, I don’t like to use the word woke because that word’s BS. He’s a very conscious rapper. Okay, here we go. Let’s see what he has to say about Legacy. Legacy, legacy Legacy is when you need no introductions Walk in the room and everybody start buzzin’ Legacy, when your reputation precedes you Little kids grow up, they wanna be you Legacy, is when you’re silent but your presence felt Your product like drugs cause it’s sellin’ self Yeah, you survived many disasters And now they hang your jersey from the rafters Yeah, and see these jokers gettin’ greedier Gotta hit the road when the locals don’t believe in ya My music in museums is timeless as Mona Lisa, bruh A legacy artist, I don’t need social media. So when you see me online, I’m having fun. Trust unjust situations make me want to jump us. But I’m a man of peace. And so I plan to be poetic with my words to help you curb and understand the beast. We keep it all in love in the nightclub. And want to turn the nightclub into the fight club. My life’s blood run deeper than a knife cut. This the crack that the dope boys slice up. My lyrics sound scary to the corporate sellers. I’m like 97 Rockefeller, but Morgan Zeller. What? What are we talking about? Morgan? You got to. This is like deep stuff. You got to look at Morgan Zeller. You say Morgan Zeller. Morgan. What are we talking about? Who’s Morgan Zeller? And you look up Morgan Zeller. Is it Morgan Zeller? We’re looking up Morgan Zeller. OK. Who is Morgan Zeller? Do you know who Morgan Zeller is? No, that reference is lost on me. I’m like 97 Rockefeller. Do you know who Morgan Zeller is? I’m like 97 Rockefeller. I’m like 97 Rockefeller. I’m like 97 Rockefeller. I’m like 97 Rockefeller. I’m like 97 Rockefeller. I’m like 97 Rockefeller. I’m like 97 Rockefeller. I’m like 97 Rockefeller. I’m like 97 Rockefeller, but Morgan Zeller. I mean, that begs the question. What is that? This is a different… I’m like 97 Rockefeller, but Morgan Zeller. My observations make the heart stop at organ cellulose, so they think that I can see the future like a fortune teller. That’s a different kind of music he’s writing now. But he knows his why. And that’s why people identify with his music. They like him. He’s got a loyal fan base. And if you’re out there today, I’m not trying to write pop songs for you. I’m not trying to adjust my business model. Breck, if you wanted to switch into the kind of medicine where people come in with a problem problem and you prescribe them a drug, couldn’t you probably land more pop culture acceptance? Absolutely. If you just say, oh, you’re not feeling good, let me put you on a little Prozac, a little bit of, what are the most common drugs, that are just thrown out there, pop drugs right now? Well, for the types of things that I’m dealing with, I mean, muscle relaxers and pain pills are very highly prescribed when somebody has a musculoskeletal issue. Those are very highly prescribed? Yes. How often do you feel like? But then you also have like stress things and so you know we’ve got people on all kinds of anti-anxieties, gabapentin for nerve pain, we’ve got, oh goodness I’m drawing blanks on flexoril is one. Yeah, I mean, they’re all just temporary escapes. Temporary escapes, and you won’t recommend that stuff? I don’t. Why? Well, because it doesn’t actually get down to the root cause of the problem. So it’s dealing with the symptoms that are on the surface, but not the actual cause that’s creating those symptoms. So the symptom is not the problem. The symptom is a way for the body to tell you something is wrong, or it’s the fallout, the secondary issue to what is actually going on. Okay, so if you’re out there today, I want to make sure you get this capstone thought. Hopefully there’s a lot of learning opportunities here for you. One, if you’re a diligent doer, we really want to help you. True. If you’re somebody out there and you say, why do you only take on 160 clients? It’s because I want to know you. I want to know who you are. I want, when you come to a conference, I don’t want it to be like, hey guy, what’s going on? Hey dude. It’s good to see you, man. You, you. You, you, you. Big shooter. You know what I mean though, when you go to church, and no offense if you go to church, I’m glad you’re going to church, folks. I’m going to church, we’re going to church. I’m glad you’re going to church. But church is where, so you go to church and there’s a guy and they say, folks take 60 seconds and greet the person next to you. And you greet him. And then after church, he’s clearly told you his name is Mitch. Mitch Smith. And so you’re like, hey Mark, have a good one. And he’s like, it’s Mitch. He says, we should get together. You say, yeah. So next week you’re like, hey, Morley. And you’ve never said the word morally before, but it happens so quick. You see him when you walk away, hey Morley! And he’s like, it’s Mitch. Yeah, alright. So now if you’re church, you’re walking out of the service and your wife or your significant other says, hey that’s the guy. We need to say hi to him. And you’re like, no, I can’t remember his name again. Oh no, here it comes. Morley? No, it’s Mitch! You’ve never met someone named Marley, but for some reason you guessed it because it happened so fast. And then the fifth week you see this person, and this is where it gets really weird. It’s where you now have an anxiety about going to church because you might run into… You’re taking a different hallway just to avoid… You’ve mentally blocked out what his name is because it’s so scary. And so when you see him, you say hi and bye simultaneously because it throws you off. So you see me, hi, bud! And you walk back to your seat to start the service and you’re like, I just said hi and bye at the same time to Morley. I mean, Mitch, I don’t want our conferences to be like that. We know who you are. So if you’re out there today and you want to grow your business, folks, let me tell you what, we can do it. We can. We can help you grow that thing. And if you go to, let’s go to forward slash EO fire, forward slash EO fire, you can see our clients, their growth rate, you can see testimonials everywhere. It’s awesome. And we’re here to help you. And I want to help you, but I can’t help you with like psychological problems. No, I can’t help you with metaphysical manifestations. I can’t help you with alignment. If your, uh, core values don’t fit, but there is a supplement out there for that. For anybody who’s a happy hoper who like, let’s say they want to do the 13 point assessment, but they can’t meet with you or be in front of a computer or pay attention or somebody who wants to work out with brick. And they want to ask, Hey, what supplements do you take knowing good and well, they’re not going to do it. There’s a magical pill out there. It’s called triactin. Triactin like a man. Oh! Triactin like an entrepreneur. Triactin like you give a belief and just course correct. That’s all you’ve got to do. Now, you’ve been doing this workout thing, Jason. I want to brag on you a little bit. Thank you. You’ve been doing it for how many months? So we are moving into, let’s see, July, August. Month three. Month three. OK. So let’s talk about it real quick. What’s the name of the company that you use? They are called Built Phoenix Strong. They are based out of Roswell, Georgia. And you do it all virtually, because you were in Tulsa. Yep. And how much does it cost per month? For me, I do three workouts a week, plus the accountability meeting and the nutrition. So it’s about $444. And how much, again, have you lost weight? So I’ve, so it’s been going back and forth since I’m gaining muscle, but I am down 10 pounds from when I started and I’m also down two waist sizes. So we’re at what waist size now? God, I had especially during like the Lockdowns and everything eating horribly and getting no exercise at the gym I got back up to like a 36 and I was super embarrassed and now I’m wearing the same size I graduated from high school wearing. Really? Yeah. That deserves a win. That’s a win right there. You get to make a point for that. That’s impressive. You get a holy cow. Glory! It’s amazing the transformation that we are seeing within this location. Case is getting his body in great shape. What’s that website one more time? It’s BuiltPhoenixStrong. Oh, shunda! Listen though. Our average client is about $1,000 a month. And we’re not even talking about the cost of the job. We’re talking about the cost of the job. And we’re not even talking about the cost of the job. And we’re not even talking about the cost of the job. And we’re not even talking about the cost of the job. And we’re not even talking about the cost of the job. And we’re not even talking about the cost of the job. And we’re not even talking about the cost of the job. And we’re not even talking about the cost of the job. And we’re not even talking about the cost of the job. And we’re not even talking about the cost of the job. Let’s try it one more time. It’s Built Phoenix Strong. Oh, shunda! Listen though, our average client grew last year by 104%. True. However, I ask you this. Are you a good fit for our business coaching program? Because if you’re not a good fit, what you’re doing is you’re wasting your time. Stop wasting your time. Okay? So we’ve broken down for you the legendary 13-point assessment. We’ve broken down for you why diligent doers love our program, why happy hopers don’t. I’m just telling you folks, this could be your year to thrive. It will be your year to thrive if you implement the proven path. And by the way, after I do that 13-point assessment with you, I have it in front of me right now. I’ve got to make a business plan for Kelly. That’s right. And it’s going to take me a long time. You know why it takes a long time? Because I have to take all that information, all those questions I asked you, and I have to turn it into a business plan or like a blueprint for her specifically, not everybody else. Right, and it’s possible, it’s doable. I don’t think what I do is scalable. I think what Jason does is rare. I think what Tim Redman does is rare. But it’s doable. But I can’t help thousands of people. From where I’m at right now with the systems and the level of engagement we have, I mean just logistically, most of our 160 clients call me at least once or twice a week. So that’s at least 300 calls a week, which is right there. That’s a lot. You know my cell phone bill, my wife pointed this out, my cell phone bill this month was $1,000. Because what happens is clients will text me like, dude, check this out. My new landing page is hot. Or hey, my new video I did, the marketing one you guys made for me is hot. So I hit play, and apparently unlimited, unlimited, unlimited data is not a thing. So I’m going to meet with Devin today. Triple unlimited. I’ve learned that. No, I’ve got to meet Devin today at the T-Mobile phone store. We’re going there at, what time are we going there? Today, OK, we’re going today at, well, what are we doing? We’re going there at 1230 today to get this straightened out. Because unlimited, unlimited, unlimited is not apparently a thing. I thought it was unlimited. You found the limits of the Unlimited I found the limits. I found the outer realm of unlimited if anybody would it be you Okay, Thrive Nation on today’s show. We’re talking about a subject out there that I believe is causing mass-scale Jackassery and keeping people from having success and it’s called being an ask-hole. So let me let me explain this idea real quick Devin we have 160 clients we work with. If you go to, folks, you can see we document the thousands and thousands of success stories and case studies. But I dealt with four ask holes in a row today, and I’m about ready to hit my limit on as many ask holes as I can deal with in a given day. Now an ask hole is somebody who asks you for the solution, but when you give them the solution they don’t want to actually implement that which you just told them. So I’m going to recount before and JT I want to get your thoughts on this because I believe that ask holes are in fact a big problem. Someone asks questions and no matter what answer it is that you give them they take that answer and they shove that answer into this infinite black hole where they don’t listen to what you’ve said to them and they just ask another question. So I’m going to walk the listeners through this. So the first one was a person, I won’t mention their gender, and they say to me, I need to get more leads. And I say to them, in order to come up top in the search results, what you’re going to need to do is have the most HTML, original HTML content. You need to have the most organic, original, objective Google reviews. So if you’re keeping track, folks, you have the most HTML, original hypertext markup, the most original text. Second, the most reviews, most organic, objective Google reviews. Three, you got to have a website that is optimized, which you have because he’s a client. And four, you have to have a website that’s mobile compliant, which it is because he’s a client. So the client says to me, I know that, but what else can I do? And Devin, sometimes because your desk is within 20 feet of mine, you probably hear remnants of these conversations. Yes. And I’m just like, there’s nothing else you can do. What you have to do is get those Google reviews and write that content. Yep. What is it that makes somebody ask you what to do and then doesn’t do it? And thankfully, in the case of this particular client, we’ve helped them optimize their website and their revenues are moving up, so that’s good. I mean, they’re growing quite a bit more since they hired us. I mean, the business has grown dramatically, but yet they keep not getting reviews and not writing content. What causes someone to be an ask-hole? Maybe they don’t want to hear that answer because that’s what it is every week and they want something new. JT, what is it? I think there’s either one of two reasons. I think either one, they’re lazy or two, they’re arrogant. The reason I say that is because either one with the lazy is they hear the answer and they understand how much work it’s going to be. So I have to, you’re telling me I have to go talk to people, I have to get Google reviews, I have to do events, I have to do whatever to get these reviews, I have to do that in front of people, I have to spend my own time doing it. And then if they get past that and they’re like, okay, I could do that, but how about if I outsource it? Or how about if I make a QR code? Or how about if I do this? And they just try to find ways around it. And that’s where, and so I would say a lot of people are lazy. I would say the other half are arrogant, where they’re asking questions not to understand but to argue. Because they have their preconceived notion of what they think is correct, and all they’re wanting is validation. They’re not actually wanting to understand or to learn a new thing. Because most people are arrogant and not coachable. So let’s, if you can grab, Devin, I have a framed item right there. It’s on the wall. It’s an ask whole print piece. So Devin’s going to go grab it and we’ll come back and talk about it. So scenario number two, this is scenario number two. This is real things that happened today, real, real situations that happened today. And again, I’m just trying to process what makes somebody ask a question and then you give them the answer to their question or you give them the solution to the problem and yet they don’t actually want to implement and implement the actual solution. So there’s the other situation. Said client says to me, I really want to sell this product, which by the way, it’s a product that will only sell in the winter, okay? This product will only sell in the winter. This product will only sell in the winter. And they’re saying, how can I get this product to sell in the summer? And I’m going, what? They go, nobody’s buying it right now. How can I convince people to buy this product that people only ever buy in the winter? And they’re trying to go, I just don’t understand. I mean, I’m I’m putting it on the website. I’m putting it out there in the retail store. I’m emailing people. I’m having my sales reps mention it, we’re doing a mass email, we’re texting, and nobody wants to buy, and I’ll just give people a little bit of a theme here, a little bit of an idea, it’s like a Santa theme, and it’s the summer. So the time that we are recording this now is the summer, and yet, they’re wanting to sell something that is only sold during a two week, it’s only a rational purchase to maybe 5% of the population and that would be only only the people that are the most irrationally excited about Santa you know the people like Santa I want to go see Santa only those people would ever buy this at the peak of the winter if they had been binge drinking that’s the only people that would say yeah this makes a lot of sense I’ll get it now and yet the guy is wanting to pitch it in the summer. Well, I’m going to play devil’s advocate. Thank you, because Satan does need an advocate. Because he doesn’t need one, but I’ll be one. OK. So currently, right now, somebody, you, have a inflatable Santa outside. So I don’t know what this guy actually sells. I don’t think he sells actually Santa. I actually do. I do have an inflatable Santa outside, right now, at this moment. So just to be clear, yes. And to play the other advocate, we did buy it into winter. We just haven’t taken it down. Right. But my theory is, my theory is, what I’m doing right now is I want to keep it up until next Christmas. Yeah. He’s currently struggling with the wind right now. No. He’s inflatable. He’ll be fine. He’s really, it’s super windy and today he is struggling. I’ve had to put him back up twice. You’ve got to work it though. You’ve got to want it. Yeah. No, you’ve got to want Santa. But we’re not using the Santa to generate revenue. It’s just sort of a joke. To me, it’s hilarious to have an inflatable Santa up in the summer. Therefore, I kept it up there. That’s funny to me. Yeah, because you have to make it till July. But I’m not trying to sell it. I’m not bringing this thing to a trade show with me and shoving it in the faces of my customers in my retail store saying, please buy the inflatable Santa. Hello, it’s the summer. Correct. And it’s also we didn’t even buy it in the summer. We bought it in the winter and just haven’t taken it down. So again, I’m just making sure we’re getting this idea. Ask Cole. Devin, read the definition of an ask Cole, please. OK, it’s a person who constantly asks for your advice yet always does the opposite of what you told them. Ask Cole. I put it on the wall as a framed thing. And then look what I wrote down in 2007. I wrote this down. I printed it off. I wrote it down in 2007. Please read the little… 2007, deciding not to invest time into the lives of ask holes. I spent my… In 2007, I was like, you know what? I am not going to spend a lot of time… Because I used to have a lot of employees with one of my companies called And I would have these employees that would pull me aside and go, hey, boss, I know we’re doing 4,000 weddings a year and the business is booming, but here’s the deal. I want to know what are your tips for not cheating on your wife? And I’m like, what, what, what? Is that a question you’re asking me? Are you really asking me this question? I mean, seriously. And they’re going, yeah, I mean, I just, and they give you the weight of it. Now I’m carrying the burden, right? They go, we got to keep this private. Can we keep it private? I just, I want to confide in you because you’re my boss. So I just want to know, what would be your tips for being faithful to my wife? And I’m going, if this is a real question, I don’t know that it is, go home and don’t go outside. Every day. That’s good advice. Because then you, you know what I mean? And they go, yeah, but you just, what do you do? And I’m going, or an employee who’s always late, we had one employee who’s always late. And so the staff meeting at the time with the DJ business always started at seven, right? This person was always there at 6.59 or 7.01, always coming in late, hustling, on the way, hey, hey, hey, hey, I’m on the way, on the way, traffic on the way, on the way. So I implemented a fine for him alone. I said, every time that you’re late, I’m just gonna take $40 off your check and I’m gonna give it to our best employee. So whoever’s the best employee, I’m gonna give it to them as a bonus. I’m penalizing you. And this guy, I’m not kidding, was one of our top DJs, and it became a thing where people would laugh because he would like sprint, come on, please don’t fight, don’t fight me. And I’d fight him. And then I would give it, we’re taking this off your check, and we’re gonna give it to this employee over here. He’s like, why? Because they’re better than you. They deserve it. Punish the weak, give to the rich, deal with it. But again, the question would always be, hey, what are your tips for waking up? That kind of stuff. You just go crazy. So again, to my third example today of assholes. I had three in a row. It blows my mind. Three in a row. Somebody says to me, hey, I have a system that I’m doing to grow my business, and I want to tell it to you. So I said, OK. So listen, this is a free 13 point assessment and it doesn’t work. And the person says, I’m doing it very consistently. This is what I’m doing. Okay. And, and by the way, just to give you a little meat on the bone, it’s an event based marketing company. So the theory is we’re going to do big events and then monetize that. So what’s happening is they’re doing big events. They cost a lot and they’re losing a lot of money. They’re spending 50 grand to organize it. They’re bringing in $5,000 and no one shows up. And I said, I would not do that moving forward and I would market this proven way. I told this person the proven steps and they go, that’s great advice. Now, but what if we want to keep doing the events? And I just, I find myself wondering, am I the only one who witnesses the profundity of this situation? Am I the only one who sees this and thinks to myself, what is wrong with you? Do other people not say this? I have an example too that happened to me recently. I’ll keep it very vague. Very vague. Very vague. Super vague. More vague. I was on a podcast because they asked me to come on because I recently wrote a book. Almost two details. JT Lawson dot com. Shameless plug. JT Lawson dot com. I was on a podcast because they want to know about what I wrote in my book. They want to know. Yeah. Because it makes sense you’re an author. Yeah. Okay. So they’re asking me advice because in the book I talk about how to be more diligent, how to keep up with a calendar, to do list, like how to get more things done, how to be more productive. And they’re like, what are your tips for being more productive? Stuff like that. Right. And I say, well, you have to have a calendar, and you have to stick to it, and you have to have a to-do list. And so whatever your goals are, you have to schedule it so that you actually do it. And then you need to write stuff down because the pen is for remembering, the brain is for thinking. And I was like, you cannot have it on your phone because there’s too many distractions. That was the summed up gist of the conversation. Makes sense. And they wanted to have apps. They wanted to argue about why. Make their own app. Yep. Sure. They wanted to argue about why they can’t have a calendar because their life’s too predictable. Too predictable. They can’t carry around a clipboard. Can’t use a clipboard. Because it looks embarrassing. It’s so embarrassing to have one. It’s un, what is it, it’s inconvenient. It’s not convenient. It’s not convenient to have one. Inconvenient. You carry the whole thing around. The board and the clip, the whole thing. Yeah. And they just wanted to argue the entire time. So by the end of the interview, I basically stopped talking and I just started asking them questions on how to be more productive. So, because I didn’t care to put into that person’s life, because the moment you, so I got great advice when I was younger, and it was, if somebody’s giving you advice, if you ask a question, somebody’s giving you advice, even if you don’t care, just say yes sir or yes ma’am. Because what happens is, when they’re giving you advice, you tell them, you argue back just a little bit, and immediately their mind switches to this person is uncoachable, I don’t want to have them. Now it’s like defense. Yeah. Now we’re fighting. And so what they could have said there could have been wrong, but the rest of what they said could have been right, and it could have been life changing, but now you don’t get to have the information because you have now put them on the defense, and they are no longer invested in the coaching you. Now let’s talk about it first. Let’s make sure we’re on the same page. I want you to all track in here. I’m going to give you one more example of an ass cold. These are just things, these are profound things that blow my mind. Blow my mind! Okay? Whatever day of the week it is that I’m recording this show, whatever time of the year it is, okay, let’s just say it’s a summer edition of the Thrived Time Show. And there’s a guy I call every single week at the… The owner of the business has said, look, our business is booming. Thank you for helping my business grow and I am going to be assigning the management of the business to this young man and he’s gonna manage the business and so and because I’m Traveling around the world. You’re gonna be talking to this guy and this guy We used to have the weekly call at a certain time and he says it’s too too late in the afternoon. I’m too busy I can’t keep that weekly time. So he says, let’s do it early. He says, my day, it catches up real fast. I can’t go, my day’s to get started quickly, so I can’t start then. I got to go earlier. So we move it to the third time. Every time he cannot make the time. Now his new move is I call him at a time where most adults have already been up for two hours. And this person, every single time, is like, hey man, oh man, man, yeah, yeah, man. I got the agenda up here. Um, so, um, so yeah, I mean, good. And I haven’t even asked him a question. And I’ll get, I haven’t, I just said hello. He’s like, yeah, good, yeah, yeah, okay. And I’ll say, all right, well, this week, just looking at your agenda, did you update the performa? Oh, where, now where’s that again? On the agenda. Oh yeah, I got it pulled up here. And on Google you can see if someone’s on the document or not. It shows you if someone’s on the document. And he’s like, yeah, I’m on it here. Don’t see it. So yeah, so there’s a problem with the site. And on the site, there’s some things that have got to be updated. So, you know, can you call me later today to go over those things?” And I talked to the owner, and the owner says, this guy’s giving it his best. This is the best we’ve got. This guy’s a sharp guy. He is sharp. You’ll cut yourself with a, like a knife in the eyeball when you look at him. This guy is sharp. A++ player. He’s the best. How’s it going? And I said, this guy, he’s like the LeBron of employees, the Kobe of employees. The kind of people that wear sandals with socks and then drag their feet while walking, that’s the kind of guy. You know what I’m saying? That’s tough. You know what I mean, though? The kind of guy who wears a pick in their head for three consecutive days. You know what I’m talking about? Where you’re just like, bro, the kind of guy who shamelessly is eating edibles in a meeting with you, is eating edible marijuana while talking to you, you know what I mean? Just a guy who’s straight blazed, enacting, playing it off like they’re not, like they’re just some deep thinker. Yeah, the kind of guy who just randomly starts dancing during the day, practicing dance moves. Right! So I’m trying to help somebody out there today. If you’re out there today and you want to improve your life, don’t be an asshole. Be a diligent doer. So on part two of today’s show, part three of today’s show, part four of today’s show, part five of today’s show, I’m going to share with you success story after success story of diligent doers, people that are actually implementing the proven steps. And I encourage you to take notes and be like these people. But if you’re out there today just trying to randomly accumulate knowledge for reasons that I don’t understand, that’s dumb. Don’t be an ass. Napoleon Hill said that action is the real measure of intelligence. Action is the real measure of intelligence. So what I’m going to do here, folks, on part two, three, four of today’s show, et cetera, we’re going to just share with you back-to-back-to-back success stories. And if you’re somebody out there who’s passionate about becoming the next success story, just go to,, and book your ticket for our next upcoming in-person two-day interactive business workshop. And then, Devin, if you can take a photo of the Ask Cole sign and send it to me, I’m going to make it today’s thumbnail while I edit today’s show. And hopefully this has provided some sort of therapy for somebody out there because there’s nothing worse than being stuck in a room with Ask Coles. And without any further ado, on to part two, three, four, five, six, seven, eight, nine of today’s show. Just back to back to back success stories. I’m telling you folks, these people on today’s show are getting it done. They’re having massive success because they are diligently implementing what they are learning. Hello, I’m Wes Carter. I’m one of the shareholders at Winters and Keen. My favorite thing that Thrive has helped me accomplish here in our firm is thinking a little bit outside the box. They do SEO, they do printing, they help us with a lot of things from the day-to-day marketing for the firm, but they also help us think of things that as attorneys we probably wouldn’t normally think of that help us market our services to our clients. One of the things I love about working with Thrive is that they make it enjoyable to actually do work with them. It’s not just some theoretical spiel that they give me. We get practical steps that we work on together to do my job better. So me personally, I would easily recommend Thrive 15 services to my friends, my families. I’d recommend them to my clients. I think they do a good job. They’re passionate. They care about their clients, and I think it’s actually a valuable service. They provide to people that are in the business world My name is Jeff Thomas. I’m originally from Atlanta, Georgia. It’s all about getting to the grindstone It is about putting the it’s one thing to have a specific vision or a dream But knowledge without application is isn’t knowledge at all. So that’s nothing. Really funny? The atmosphere is very lively. Everybody that is working for Clay is very upbeat, and not tired, not sluggish, not complaining, not whining. They don’t have anything to do with those types of characteristics. It’s all about getting to the grind and having fun while you do it. I haven’t actually been to any conferences in the past, but what I will say from what I’ve seen on YouTube and what from other friends have told me is this isn’t like a motivational kind of thing such as you know, hoo-hoo, rah-rah, it gets you motivated, but it’s like practical steps that if you do take them, which most people aren’t willing to do, then you will grow and you will achieve the specific things that you want. Well for one thing, I would say that this isn’t necessarily for everyone. So if you’re not willing to work, this isn’t for you. But I would say that if you are willing to work, and you know you’re just getting started, but you have actually taken a step in that direction, then this will actually help you grow further exponentially than you could ever imagine. My name is Taylor Hall. I’m the general manager of the Tulsa Oilers professional hockey team. You know, our goal every night here at the BLK Center is to try to fill the seats with lots of people and create an exciting environment so when somebody comes to a game, they want to come back. Working with Clay and the staff at Thrive, they’ve really helped us in many, many ways. Website and graphic design and video production and a lot of things that go along. And a lot of businesses, including ours, doesn’t have a staff or a full-time videographer or graphic designer. But the biggest thing that we noticed was the needle mover. More sales, more attendance, more successes in business. We had a record year last season working with Clay for the first time. Our average attendance is higher than it’s ever been. So there’s a lot of really cool things that we did, and they worked. That’s the nice thing about working with Clay and the team over there. It’s just not one person. You get the entire team. If you need video design and editing and production, they’ve got that. If you need graphic design, if you need some coaching, your salespeople, and call scripts, PR, they offer all that. Clay was instrumental in helping guiding us and getting us on the right track so that you know we could you know really you know raise the raise the bar and become ultra successful so it’s been an amazing experience for us. My name is Kaitlyn, I own a tumbling gym called Justice Tumbling Company. It’s awesome. Working with Clay is so helpful. It means diligence and everything and making sure we execute our goals and really make things happen. It’s fun, it’s tight, it really gets you energized and going and it makes you really want to work. To get the momentum going, to really just like get that buzz, to really give you the energy to get up and make it happen. I’m Bob Healy. I’m in the charcoal drilling industry and the name of my business is Grill Blazer. How will I apply what I’ve learned so far into my business? I’m actually a client of the Fri15 and I learned so much from what I’m learning at this conference and my regular weekly attendance that it’s helping me establish businesses and get it off the ground. Clay’s presentation style is just blatant disregard for what anybody wants. He just has fun. It’s him. Everything that you see is authentically Clay. It’s a great deal of fun. Everybody enjoys it. They know when you walk in they think they’re coming into a carnival, and frankly they are. It’s just great fun. There’s not another conference like it. You just don’t go to a carnival atmosphere and learn what to do here as a thriving business. It’s great. The reason people should attend at least one of these conferences is because it’s common sense. And everybody’s fed an entire line about the way you should run a business, but until you actually experience running a business, which is, candidly, what you learn here, how to run a business, you don’t know what you’re doing. My name is Tyler Hastings, and this is my wife, Rachel, and our company is Delricht Research out of New Orleans. During our time working with Thrive, we’ve had numerous successes. When we first started, we were working with one physician, we had one research site, and we were seeing on average, you know, between 10 and 15 patients a week. Since working with Thrive in the last 18 months, we now have four research sites, we work with over five physicians and on average we’re announcing over 60 patients per week. Recently we’ve been the top enroller worldwide in seven studies, which is just incredible considering where we were two years ago, 18 months ago. Thrive really differs from the other conferences that we’ve been to and the other programs that we’ve been through because they actually really practice what they preach and they implement the same systems and the processes that they teach you about and they give you real life examples that have really worked for them and show you with the training how to implement that yourself. For example, Tyler and I actually got the opportunity to come out to Tulsa and we’re fortunate enough that the Thrive team took us out to some of the businesses that they own and we really got to see in real life, real-time, some of the systems and processes and it was just incredible. A real life example of some of the businesses and the things that they’re implementing. Having a coach is important to us. They act as not only an accountability factor, but they’re someone we can talk to on a daily basis as we go through the problems of running a business that inevitably come up. They always understand what we’re going through and they’re always there to help us or guide us through the problems that we experience. The best part of our experience working with Thrive has just been seeing our relationship grow. So at each step as our business grows, they have something else to provide us with. They’ve got the resources, whether it be marketing, graphic design, website development, or even in the accounting practices, maybe we need a new insurance policy. If they have someone they can connect us with, or they have the direct resource we need to speak with for any of the problems we face. If someone’s thinking about signing up for the coaching program, I would highly recommend that they call in for a free 30-minute coaching session and see exactly what the team can do for you. Just speak with someone, let them know what you’re going through, and I think you’ll find that regardless of what you need, there’s someone there that can help you. Clay’s presentation style is very real and raw. Like, it just gets real down to the bone of it and the real purpose of it. There’s no, like, fluffy vagueness about it, you know? So, he really gets to the point. I’m always reminded about how important it is to be intentional and to really, really pay attention to how you schedule your time and really honor it. Because whatever gets scheduled gets done. That’s what he said from Lee Copperill. So, just constantly hearing that and getting reminded helps me to reinforce that in my own life. It always helps to get an outside perspective, and especially from a guy that’s grown so many multi-million dollar businesses, it doesn’t hurt. My name is Nick Guajardo. I heard about the Thrive Time Show workshop through Andy Mathren. He is my, Andy Mathren and Larry Montgomery, they’re my bosses at Restore Home Health. So I work with a home health company called Restore Home Health. And my role is pretty much to bring in business. So I was hoping to learn kind of the sales process on top of just kind of the responsibilities and help understand what it looks like on the SEO side and just kind of an all around what it looks like to own a business because that’s something I want to do in the future for sure. How I would describe the atmosphere here at Thrive is high energy, great professionalism, great people. It’s just it’s a place you definitely want to visit and be at. Plays delivery style, humorous, professional, hilarious. Just, he does it, I haven’t seen someone do it better. So, he does a great job. Most valuable thing I’ve learned so far, a lot of it has been extremely valuable. So, but one thing that’s always really stuck out to me is learning the SEO stuff. I mean, that is, I think, things you don’t really even think about, and then you hear it, and you think you know it, but you don’t know it. So I feel like that was the most valuable. Well, they’re missing out on just, come down to just basic applications to be a business owner. I mean, I feel like it’s like an absolute necessity, you know, to come here and learn the ins and outs and maybe come here once or twice if they take good notes, that kind of thing. Why? So just it’s the experience here and what you can learn, like absolutely. So marketing and SEO seemed like something that would be very scary, but then in the way that Clay and his team described it, it became very clear and concise and something that’s very accessible to any business owner. I’ve learned a lot about marketing at this conference and a lot about business management and HR, really everything, the key components of anybody’s business, they’re going to give you the best tools to be successful at it. So most workshops or conferences can be really boring, really one note, or they just seem so theatrical that it’s a joke and it’s not even giving you the tools that you need, or that you came there for. But here, it’s still high energy, it’s still fun, everything’s to the point, but it’s very professional. And yeah, you’re missing out on easy steps to use in your business that are very accessible and very clear. My name is Abigail McCarter. The best thing I’ve learned so far is definitely organization, schedule-wise, always keeping a to-do list, keeping your calendar organized. I’m kind of all over the place, so that’s always good to know. So Clay’s presentation style and the atmosphere is electric. It’s so energetic, it’s so fun. Clay’s hilarious but also knows a ton so it’s just really great all around. This conference is much different than any other conference I’ve gone to. Again because it’s fun. Like a lot of other conferences, it’s like really quiet, really cold, and you just kind of get bored. But this one, you’re like always engaged, you’re always learning something, and the staff is amazing. They’re always super helpful. So, it’s just been really great. My name is Clint Mallard. We’re a personal training and fitness training facility. Oh, wow. I’m learning a ton. Like this morning so far, it’s been search engine optimization. So, really just the importance of being at the top of Google, how Google works and why it’s so important to go out and get video reviews and testimonials and getting Google reviews. And so, all those things we can take back and really apply that like immediately. So, it’s really cool to see not only how to do it but really the relevance and importance of it in your long-term strategy of your business. Now, it’s amazing actually the way in this morning and yesterday I was videoing as I was walking in the front entrance and actually me I go to a lot of seminars, I go to a lot of conferences, massive ones. I’ve been doing that since I was like 22 years old so gosh almost 20 years now and this is by far the most entertaining, not only the content, their content is amazing but Clay and you guys do a great job of mixing in entertainment where it’s fun, it’s fresh, it’s lively, you never get bored. I heard a study one time that the reason that children learn so much quicker is because it’s fun, learning is fun, and so obviously Clay is nailed that, where it’s very fun to be here and keeps you awake, keeps you energized, so I’m having a blast. Yeah, I think any business owner or someone that wants to own a business or considering owning and starting a business, you should definitely come. I know that I was referred here by friends of mine and clients of mine and I’ve referred other people. Again, just to understand what it takes to make a business successful, to have a good time, obviously, you know, to get some sleep and have fun. And networks, there’s a lot of people here you can learn from and there’s a lot of greats you can talk to other people. So I think this is a must-attend for anybody that owns a business and wants to start one. My name’s Jamie Fagel. I’m with Jameson Fine Cabinetry. I heard about the conference through Andrew. He’s the coach that I deal with here at The Thrive. The most valuable piece I found, even working with Andrew, but it’s been solidified when it came here, was you gotta actually do the things that they’re telling you. With no action, you’re not gonna get anything from it. I would highly recommend this to almost anybody in business today. I have recommended it to some of my other business partners. It’s phenomenal. It’s really something that if you want to start a business, the old way of doing things is gone. This is what you got to do. It’s the only way it’ll work. Hey, this is Charles and Amber Kola. We’re the owners of Kola Fitness. The way we’re able to do that is working with Clay for the last three years. He has really readjusted our thinking and taught us that our business is here to serve us. And by doing that we’re able to live the lifestyle we want and take off on a random vacation last minute. We had totally planned on being at the conference. So wish we could be there and meet all of you. We know you’re having a great time. Yes, Clay in the last three years has helped us build all the necessary systems, checklists, workflows, task lists, time blocks, audits that are always running and the right capable lieutenants to keep track of all that so that you too can get time freedom, financial freedom and that’s what we have done and Clay has helped us do. We’ve got multiple companies in multiple states and they’re all doing very well getting ready to go to more locations in this next year and Co-op Fitness has a really big future. We’re teaming up with a couple other groups and we should scale the company here shortly Hopefully we’ll open like 50 locations in the next 10 years. So but yeah, we’re on the way We’re gonna probably more than double our Company, maybe triple our company in the next eight to nine months and it’s just awesome God is working in our business and we’re making Jesus and changing lives We’re a strong Christian company that focuses on making Jesus famous and changing lives in the fitness field. And this is Charles and hammer Cola Thank you thrive hit your action items. We love you guys. We wish you were there. You guys have a wonderful day. Bye-bye. My name is Jennifer Johnson. I’m in the pest control industry and also weed control fertilization and my business is Platinum Pest and Lawn. Some of the things that… I’ll be able to apply a lot of the things that I’ve learned in our business because this is not my first conference and so a lot of the things that we learned we put into place and now we’re doing the next level of refining the processes for just a different concept. And so it’s getting better and better. Things that were just big processes before, we have the foundation laid and now we’re able to make it better and better. And I’m hearing different things now that we’ve implemented things and so we can just make it even better, implementing it in our own business. Clay’s presentation and the atmosphere is very exciting and fun. It keeps you awake. It makes it interesting. You have a lot of information, but if it’s not going to be entertaining, your brain is going to tune it out, but Clay makes it just entertaining enough that you retain what you learn, lots of rhyming and catchy things so that you remember stuff Something that makes this conference different than other workshops or Is that there’s a lot of people here in my same situation. We’re all Most of us are pretty small businesses wanting to improve And we want real life information And something that will work and that’s attainable and not just some crazy magic formula but actual action items that we can implement in our business and actually see a difference. Everyone should attend a drive type business conference, whether you’re a business owner or not. A, if you’re a business owner, it has practical applications that you can apply to so many different parts of your business. And then you need to come back for more so that you can keep doing more of the wonderful things that you learn. But secondly, I am also a mom of three kids, and a lot of the concepts can actually be applied to home, like getting routines and getting, setting systems at home has just seriously made a huge difference in my life at home. So I’ve been able to improve our business, but I’ve also been able to improve things at home. And so that’s why everyone should come, no matter what your station is in life. My name is Nolan Khoo. I’m originally from San Francisco, California. The industry that I’m in is financial services. I’ve learned a ton so far, but what I can best apply from this conference is the opportunity, that hunger to go out there and make a big difference in my industry. Clay’s presentation style is amazing. He’s got an endless amount of energy. It’s contagious. And yeah, by being here, I really do want to go back and be able to face all the adversity that the industry has. Yeah, this conference, the thing that makes it different is that it’s special because it has a unique set of individuals that all share that same energy. I think he takes it as dragon energy, but yeah, that’s what we do here. Everyone should come to multiple, but their first would be very special. Yeah, you’re welcome with a lot of enthusiasm. That’ll last for a long time. My name is Gabriella Cruz. Our business is HDS Electric. My husband’s the owner, but I’m involved with that, and so we’re an electric company. Well, here at the conference, they talk a lot about consistency, and so just staying consistent with different things in the business, and I feel like applying that to our business model will really help us grow. The atmosphere is very positive, uplifting and then it’s very fun and energetic. And so it gets you pumped and it gets you excited and it encourages you to do big things. I probably like how real they are. They tell you up front what you need to do and what’s like a no-go and some conferences are, they kind of trigger code things, so I like how real they are here. I think it’ll definitely, if you want your business to grow, I think this would be a great, a great experience. And then not only that, it’ll encourage you and inform you on so many things you don’t think about on a daily basis. Hey, I’m Ryan Wimpey. I’m originally from Tulsa, born and raised here. I’ve definitely learned a lot about life design and making sure the business serves you. The linear workflow, the linear workflow for us in getting everything out on paper and documented is really important. We have workflows that are kind of all over the place. Having linear workflow and seeing that mapped out on multiple different boards is pretty awesome. That’s really helpful for me. The atmosphere here is awesome. I definitely just stared at the walls figuring out how to make my facility look like this place. This place rocks. It’s invigorating, the walls are super, it’s just very cool. The atmosphere is cool, the people are nice, it’s a pretty cool place to be. Very good learning atmosphere. I literally want to model it and steal everything that’s here at this facility and basically create it just on our business side. Play is hilarious. I literally laughed so hard that I started having tears yesterday. And we’ve been learning a lot, which you know we’ve been sitting here we’ve been learning a lot and so the humor definitely definitely helps it breaks it up. But the content is awesome off the charts and it’s very interactive you can raise your hand it’s not like you’re just listening to the professor speak you know. The wizard teaches but the wizard interacts and he takes questions that’s awesome. If you’re not attending the conference, you’re missing about three quarters to half of your life. You’re definitely, it’s probably worth a couple thousand dollars. So you’re missing the thought process of someone who’s already started like nine profitable businesses. So not only is it a lot of good information, but just getting in the thought process of Clay Clark or Dr. Zellner or any of the other coaches, getting in the thought process of how they’re starting all these businesses, to me, just that is priceless. That’s money. Well, we’re definitely not getting upsold here. My wife and I have attended conferences where they upsold… where it was great information and then they upsold us like half the conference and I want to like bang my head into a wall and she’s like banging her head into the chair in front of her. Like, it’s good information, but we’re like, oh my gosh, I want to strangle you. Shut up and go with the presentation that we paid for. And that’s not here. There’s no upsells or anything, so that’s awesome. I hate that. Oh, it makes me angry. So glad that’s not happening. So the cost of this conference is quite a bit cheaper than business college. I went to a small private liberal arts college and got a degree in business. And I didn’t learn anything like they’re teaching here. I didn’t learn linear workflows I learned stuff that I am not using and I haven’t been using for the last nine years So what they’re teaching here is actually way Better than what I got at business school and I went what was actually ranked as a very good business school I would definitely recommend that people would check out the thrive 15 conference it’s It’s the information that you’re going to get is just very, very beneficial. And the mindset that you’re going to get, that you’re going to leave with, is just absolutely worth the price of a little bit of money and a few days worth of your time. I’m Rachel with Tip Top K9 and we just want to give a huge thank you to Clay and Vanessa Clark. Hey guys, I’m Ryan with Tip Top K9. Just want to say a big thank you to Thrive 15. Thank you to Make Your Life Epic. We love you guys, we appreciate you and really just appreciate how far you’ve taken us. This is our old house, right? This is where we used to live years ago. This is our old neighborhood. See? It’s nice, right? So this is my old van, and our old school marketing, and this is our old team. And by team, I mean it’s me and another guy. This is our new house with our new neighborhood. This is our new van with our new marketing. And this is our new team. We went from 4 to 14. And I took this beautiful photo. We worked with several different business coaches in the past. And they were all about helping Ryan sell better and just teaching sales, which is awesome, but Ryan is a really great salesman. So we didn’t need that. We needed somebody to help us get everything that was in his head out into systems, into manuals and scripts, and actually build a team. So now that we have systems in place, we’ve gone from one to ten locations in only a year. In October 2016, we grossed 13 grand for the whole month. Right now it’s 2018, the month of October. It’s only the 22nd, we’ve already grossed a little over 50 grand for the whole month and we still have time to go. We’re just thankful for you, thankful for Thrive and your mentorship and we’re really thankful that you guys have helped us to grow a business that we run now instead of the business running us. Just thank you, thank you, thank you, times a thousand. So we really just wanna thank you, Clay, and thank you, Vanessa, for everything you’ve done, everything you’ve helped us with. We love you guys. Hello, my name is Charles Colaw with Colaw Fitness. Today I want to tell you a little bit about Clay Clark and how I know Clay Clark. Clay Clark has been my business coach since 2017. He’s helped us grow from two locations to now six locations. We’re planning to do seven locations in seven years and then franchise. Clay has done a great job of helping us navigate anything that has to do with running the business, building the systems, the checklists, the workflows, the audits, how to navigate lease agreements, how to buy property, how to work with brokers and builders. This guy is just amazing. This kind of guy has worked in every single industry. He’s written books with Lee Crockrell, head of Disney, with the 40,000 cast members. He’s friends with Mike Lindell. He does Reawaken America tours where he does these tours all across the country where 10,000 or more people show up to some of these tours on the day-to-day he does anywhere from about 160 companies. He’s at the top he has a team of business coaches videographers and graphic designers and web developers and they run a 160 companies every single week. So think of this guy with a team of business coaches running 160 companies. So in the weekly, he’s running 160 companies. Every six to eight weeks, he’s doing Reawaken America tours. Every six to eight weeks, he’s also doing business conferences where 200 people show up, and he teaches people a 13-step proven system that he’s done and worked with billionaires, helping them grow their companies. So I’ve seen guys from startups go from startup to being multimillionaires, teaching people how to get time freedom and financial freedom through the system of critical thinking, document creation, making it, putting it into, organizing everything in their head to building it into a franchisable, scalable business. Like one of his businesses has like 500 franchises. That’s just one of the companies or brands that he works with. So, amazing guy. Elon Musk, kind of like smart guy. He kind of comes off sometimes as socially awkward, but he’s so brilliant and he’s taught me so much. When I say that, Clay is like, he doesn’t care what people think when you’re talking to him. He cares about where you’re going in your life and where he can get you to go. That’s what I like him most about him. He’s like a good coach. A coach isn’t just making you feel good all the time. A coach is actually helping you get to the best of you. Clay has been an amazing business coach. Through the course of that we became friends. I was really most impressed with him is when I was shadowing him one time. We went into a business deal and listened to it. I got to shadow and listen to it. And when we walked out, I knew that he could make millions on the deal. And they were super excited about working with him. And he told me, he’s like, I’m not gonna touch it. I’m gonna turn it down. Because he knew it was gonna harm the common good of people in the long run. And the guy’s integrity just really wowed me. It brought tears to my eyes to see that this guy, he doesn’t, his highest desire was to do what’s right. And anyways, just an amazing man. So anyways, impacted me a lot. He’s helped navigate. Anytime I’ve gotten nervous or worried about how to run the company or, you know, navigating competition and an economy that’s like, I remember we got closed down for three months. He helped us navigate on how to stay open, how to get back open, how to just survive through all the COVID shutdowns, lockdowns, because our clubs were all closed for three months and you have $350,000 of bills you’ve got to pay and we have no accounts receivable. He helped us navigate that. And of course we were conservative enough that we could afford to take it on for a period of time. But he was a great man. I’m very impressed with him. So Clay, thank you for everything you’re doing. And I encourage you, if you haven’t ever worked with Clay, work with Clay. He’s gonna help magnify you. And there’s nobody I have ever met that has the ability to work as hard as he does. He probably sleeps four, maybe six hours a day, and literally the rest of the time he’s working. And he can outwork everybody in the room every single day. And he loves it. So anyways, this is Charles Kola with Kola Fitness. Thank You Clay and anybody out there that’s wanting to work with Clay it’s a great great opportunity to ever work with him. So you guys have a blessed one. This is Charles Kola. We’ll see you guys. Bye bye. Hi I’m Aaron Antus with Shaw Homes. I first heard about Clay through a mortgage lender here in town who had told me what a great job he had been doing for them. And I actually noticed he was driving a Lamborghini all of a sudden, so I was willing to listen. In my career, I’ve sold a little over $800 million in real estate. So honestly, I thought I kind of knew everything about marketing and homes. And then I met Clay, and my perception of what I knew and what I could do definitely changed. After doing $800 million in sales over a 15-year career, I really thought I knew what I was doing. I’ve been managing a large team of sales people for the last 10 years here with Shaw Homes. We’ve become one of the largest builders in the Tulsa area, and that was without Clay. So when I came to know Clay, I really thought, man, there’s not much more I need to know, but I’m willing to listen. The interesting thing is our internet leads from our website has actually, in a month. Just from the few things that he’s shown us how to implement that I honestly probably never would have come up with on my own. So I got a lot of good things to say about the system that Clay put in place with us and it’s just been an incredible experience. I am very glad that we met and had the opportunity to work with Clay. So the interaction with the team and with Clay on a weekly basis is honestly very enlightening. One of the things that I love about Clay’s perspective on things is that he doesn’t come from my industry. He’s not somebody who’s in the home building industry. I’ve listened to all the experts in my field. Our company has paid for me to go to seminars, international builder shows, all kinds of places where I’ve had the opportunity to learn from the experts in my industry. But the thing that I’ve found working with Clay is that he comes from such a broad spectrum of working with so many different types of businesses that he has a perspective that’s difficult for me to gain because I get so entrenched in what I do, I’m not paying attention to what other leading industry experts are doing. And Clay really brings that perspective for me. It is very valuable time every week when I get that hour with him. From my perspective, the reason that any business owner who’s thinking about hooking up with needs to definitely consider it is because the results that we’ve gotten in a very short period of time are honestly monumental. It has really exceeded my wildest expectation of what he might be able to do. I came in skeptical because I’m very pragmatic and as I’ve gone through the process over just a few months I’ve realized it’s probably one of the best moves we’ve ever made. I think a lot of people probably feel like they don’t need a business or marketing consultant because they maybe are a little bit prideful and like to think they know everything. I know that’s how I felt coming in. I mean, we’re a big company that’s definitely one of the largest in town, and so we kind of felt like we knew what we were doing. And I think for a lot of people, they let their ego get in the way of listening to somebody that might have a better or different perspective than theirs. I would just really encourage you, if you’re thinking about working with Clay, I mean, the thing is, it’s month to month. Go give it a try and see what happens. I think in the 35-year history of Shaw Homes, this is probably the best thing that’s happened to us. And I know if you give them a shot, I think you’ll feel the same way. I know for me, the thing I would have missed out on if I didn’t work with Clay is I would have missed out on literally an 1800% increase in our internet leads, going from 10 a month to 180 a month. That would have been a huge financial decision to just decide not to give it a shot. I would absolutely recommend Clay Clark to anybody who’s thinking about working with somebody in marketing. I would skip over anybody else you were thinking about and I would go straight to Clay and his team. I guarantee you’re not going to regret it because we sure haven’t. happen. My name is Danielle Sprick and I am the founder of D. Sprick Realty Group here in Tulsa, Oklahoma. After being a stay-at-home mom for 12 years and my three kids started school and they were in school full-time, I was at a crossroads and trying to decide what what do I want to do. My degree and my background is in education but after being a mom and staying home and all of that, I just didn’t have a passion for it like I once did. My husband suggested real estate. He’s a home builder, so real estate and home building go hand in hand, and we just rolled with it. I love people. I love working with people. I love building relationships. But one thing that was really difficult for me was the business side of things. The processes and the advertising and marketing. I knew that I did not have what I needed to make that what it should be. So I reached out to Clay at that time. And he and his team have been extremely instrumental in helping us build our brand, help market our business, our agents, the homes that we represent. Everything that we do is a direct line from Clay and his team and all that they’ve done for us. We launched our brokerage, our real estate brokerage, eight months ago. And in that time, we’ve gone from myself and one other agent to just this week, we signed on our 16th agent. We have been blessed with the fact that we right now have just over 10 million in pending transactions. Three years ago I never would have even imagined that I would be in this role that I’m in today, building a business, having 16 agents, but I have to give credit where credit’s due. And Clay and his team and the business coaching that they’ve offered us has been huge. It’s been instrumental in what we’re doing. Don’t ever limit your vision. When you dream big, big things happen. I started a business because I couldn’t work for anyone else. I do things my way. I do what I think is in the best interest of the patient. I don’t answer to insurance companies. I don’t answer to large corporate organizations. I answer to my patient and that’s it. My thought when I opened my clinic was I can do this all myself. I don’t need additional outside help in many ways. I mean, I went to medical school. I can figure this out. But it was a very, very steep learning curve. Within the first six months of opening my clinic, I had a $63,000 embezzlement. I lost multiple employees. Clay helped us weather the storm of some of the things that are just a lot of people experience, especially in the medical world. He was instrumental in helping with the specific written business plan. He’s been instrumental in hiring good quality employees, using the processes that he outlines for getting in good talent, which is extremely difficult. He helped me in securing the business loans. He helped me with web development and search engine optimization. We’ve been able to really keep a steady stream of clients coming in because they found us on the web. With everything that I encountered, everything that I experienced, I quickly learned it is worth every penny to have someone in your team that can walk you through and even avoid some of the pitfalls that are almost invariable in starting your own business. I’m Dr. Chad Edwards and I own Revolution Health and Wellness Clinic. JT, do you know what time it is? 410. It’s TiVo time in Tulsa, Oklahoma baby! Tim TiVo is coming to Tulsa, Oklahoma June 27th and 28th. We’ve been doing business conferences here since 2005. I’ve been hosting business conferences since 2005. What year were you born? 1995. Dude, I’ve been hosting business conferences since you were 10 years old, but I’ve never had the two-time Heisman Award winning Tim Tebow come present. And a lot of people have followed Tim Tebow’s football career on the field and off the field. And off the field, the guy’s been just as successful as he has been on the field. Now, the big question is, JT, how does he do it? Well, they’re going to have to come and find out, because I don’t know. Well, I’m just saying, Tim Tebow is going to teach us how he organizes his day, how he organizes his life, how he’s proactive with his faith, his family, his finances. He’s going to walk us through his mindset that he brings into the gym, into business. It is going to be a blasty blast in Tulsa, Russia. Also, this is the first Thrive Time Show event that we’ve had where we’re going to have a man who has built a $100 million net worth. Wow. Who’ll be presenting. Now, we’ve had a couple of presenters that have had a billion dollar net worth in some real estate sort of things. But this is the first time we’ve had a guy who’s built a service business, and he’s built over $100 million net worth in the service business. It’s the yacht-driving, multi-state living guru of franchising. Peter Taunton will be in the house. This is the founder of Snap Fitness, the guy behind Nine Round Boxing. He’s going to be here in Tulsa, Russia, Oklahoma, June 27th and 28th. JT, why should everybody want to hear what Peter Taunton has to say? Oh, because he’s incredible. He’s just a fountain of knowledge. He is awesome. He has inspired me listening to him talk. And not only that, he also has, he practices what he teaches. So he’s a real teacher. He’s not a fake teacher like business school teachers. So you’ve got to come learn from him. Also, let me tell you this, folks. I don’t get this wrong, because if I get it wrong, someone’s going to say, you screwed that up, buddy. So Michael Levine, this is Michael Levine. He’s going to be coming. He said, who is Michael Levine? I don’t get this wrong. This is the PR consultant of choice for Michael Jackson, Prince, for Nike, for Charlton Heston, for Nancy Kerrigan, 34 Grammy Award winners, 43 New York Times bestselling authors he’s represented, including pretty much everybody you know who’s been a super celebrity. This is Michael Levine, a good friend of mine. He’s going to come and talk to you about personal branding and the mindset needed to be super successful. The lineup will continue to grow. We have hit Christian reporting artist Colton Dixon in the house. Now people say, Colton Dixon’s in the house? Yes! Colton Dixon’s in the house. So if you like top 40 Christian music, Colton Dixon’s going to be in the house performing. The lineup will continue to grow each and every day. We’re going to add more and more speakers to this all-star lineup, but I encourage everybody out there today, get those tickets today. Go to Again, that’s And some people might be saying, well, how do I do it? What do I do? How does it work? You just go to Let’s go there now. We’re feeling the flow. We’re going to Again, you just go to You click on the Business Conferences button, and you click on the Request Tickets button right there. The way I do our conferences is we tell people it’s $250 to get a ticket or whatever price that you can afford. And the reason why I do that is I grew up without money. JT, you’re in the process of building a super successful company. Did you start out with a million dollars in the bank account? No, I did not. Nope, did not get any loans, nothing like that, did not get an inheritance from parents or anything like that. I had to work for it and I’m super grateful I came to a business conference. That’s actually how I met you, met Peter Taunton, I met all these people. So if you’re out there today and you want to come to our workshop, again, you just got to go to You might say, well, when’s it going to be? June 27th and 28th. You might say, well, who’s speaking? We already covered that. You might say, where’s it going to be? It’s going to be in Tulsa, Russell Oklahoma. I suppose it’s Tulsa, Russell. I’m really trying to rebrand Tulsa as Tulsa, Russell, sort of like the Jerusalem of America. But if you type in Thrivetimeshow in Jinx, you can get a sneak peek or a look at our office facility. This is what it looks like. This is where you’re headed. It’s going to be a blasty blast. You can look inside, see the facility. We’re going to have hundreds of entrepreneurs here. It is going to be packed. Now, for this particular event, folks, the seating is always limited because my facility isn’t a limitless convention center. You’re coming to my actual home office, and so it’s going to be packed. So when? June 27th and 28th. Who? You! You’re going to come. I’m talking to you. You can get your tickets right now at And again, you can name your price. We tell people it’s $250 or whatever price you can afford. And we do have some select VIP tickets, which gives you an access to meet some of the speakers and those sorts of things. And those tickets are $500. It’s a two-day interactive business workshop, over 20 hours of business training. We’re going to give you a copy of my newest book, The Millionaire’s Guide to Becoming Sustainably Rich. You’re gonna leave with a workbook. You’re gonna leave with everything you need to know to start and grow a super successful company. It’s practical, it’s actionable, and it’s TiVo time right here in Tulsa, Russia. Get those tickets today at Again, that’s Hello, I’m Michael Levine, and I’m talking to you right now from the center of Hollywood, California, where I have represented over the last 35 years, 58 Academy Award winners, 34 Grammy Award winners, 43 New York Times bestsellers. I’ve represented a lot of major stars, and I’ve worked with a lot of major companies. And I think I’ve learned a few things about what makes them work and what makes them not work. Now, why would a man living in Hollywood, California in the beautiful sunny weather of LA come to Tulsa? Because last year I did it and it was damn exciting. Clay Clark has put together an exceptional presentation, really life-changing, and I’m looking forward to seeing you then. I’m Michael Levine, I’ll see you in Tulsa. James, did I tell you my good friend John Lee Dumas is also joining us at the in-person, two-day interactive Thrive Time Show Business Workshop. That Tim Tebow and that Michael Levine will be on. Have I told you this? You have not told me that. He’s coming all the way from Puerto Rico. This is John Lee Dumas, the host of the chart-topping podcast. He’s absolutely a living legend. This guy started a podcast after wrapping up his service in the United States military and he started recording this podcast daily in his home to the point where he started interviewing big-time folks like Gary Vaynerchuk, like Tony Robbins, and he just kept interviewing bigger and bigger names, putting up shows day after day, and now he is the legendary host of the EO Fire podcast and he’s traveling all the way from Puerto Rico to Tulsa, Oklahoma to attend the in-person June 27th and 28th Thrive Time Show two-day interactive business workshop. If you’re out there today folks you’ve ever wanted to grow a podcast, a broadcast, you want to get in you want to improve your marketing, if you’ve ever wanted to improve your marketing, your branding, if you’ve ever wanted to increase your sales, you want to come to the two-day interactive June 27th and 28th Thrive Time Show business workshop featuring Tim Tebow, Michael Levine, Jodly Dumas and countless big-time super successful entrepreneurs. It’s gonna be life-changing. Get your tickets right now at thrive James, what website is that? James, one more time for more enthusiasm. I’m a go for it, this moment, we own it, ayy, I’m not to be played with because it could get dangerous, see, these people I ride with, this moment, we own it. Thrive Time Show two-day interactive business workshops are the world’s highest rated and most reviewed business workshops because we teach you what you need to know to grow. You can learn the proven 13-point business system that Dr. Zellner and I have used over and over to start and grow successful companies. We get into the specifics, the specific steps on what you need to do to optimize your website. We’re going to teach you how to fix your conversion rate. We’re going to teach you how to do a social media marketing campaign that works. How do you raise capital? How do you get a small business loan? We teach you everything you need to know here during a two-day, 15-hour workshop. It’s all here for you. You work every day in your business, but for two days you can escape and work on your business and build these proven systems so now you can have a successful company that will produce both the time freedom and the financial freedom that you deserve. You’re going to leave energized, motivated, but you’re also going to leave empowered. The reason why I built these workshops is because, as an entrepreneur, I always wish that I had this. And because there wasn’t anything like this, I would go to these motivational seminars, no money down, real estate, Ponzi scheme, get motivated seminars, and they would never teach me anything. It was like you went there and you paid for the Adipic chocolate Easter bunny, but inside of it, it was a hollow nothingness. And I wanted the knowledge, and they’re like, oh, but we’ll teach you the knowledge after our next workshop. And the great thing is we have nothing to upsell. At every workshop, we teach you what you need to know. There’s no one in the back of the room trying to sell you some next big get-rich-quick, walk-on-hot-coals product. It’s literally we teach you the brass tacks, the specific stuff that you need to know to learn how to start and grow a business. I encourage you to not believe what I’m saying, but I want you to Google the Z66 auto auction. I want you to Google elephant in the room. Look at Robert, Zellner and Associates. Look them up and say, are they successful because they’re geniuses, or are they successful because they have a proven system? When you do that research, you will discover that the same systems that we use in our own business can be used in your business. Come to Tulsa, book a ticket, and I guarantee you it’s going to be the best business workshop ever, and we’re going to give you your money back if you don’t love it. We’ve built this facility for you, and we’re excited to see it. And now you may be thinking, what does it actually cost to attend an in-person, two-day interactive Thrive Time Show business workshop. Well, good news, the tickets are $250 or whatever price that you can afford. What? Yes, they’re $250 or whatever price you can afford. I grew up without money and I know what it’s like to live without money. So if you’re out there today and you want to attend our in-person two-day interactive business workshop, all you got to do is go to to request those tickets. And if you can’t afford $250, we have scholarship pricing available to make it affordable for you. I Learned at the Academy at Kings Point in New York octa nonverba Watch what a person does not what they say Good morning. Good morning. Good morning. Harbor Kiyosaki. There’s dead radio show today. I’m broadcasting from Phoenix, Arizona, not Scottsdale, Arizona, they’re close, but they’re completely different worlds. And I have a special guest today. A definition of intelligence is if you agree with me, you’re intelligent. And so this gentleman is very intelligent. I’ve done this show before also, but very seldom do you find somebody who lines up on all counts. And so Mr. Clay Clark is a friend of a good friend, Eric Trump. But we’re also talking about money, bricks, and how screwed up the world can get in a few and a half hour. So Clay Clark is a very intelligent man, and there’s so many ways we could take this thing. But I thought, since you and Eric are close, Trump, what were you saying about what Trump can’t, what Donald, who’s my age, and I can say or cannot say. Well, first of all, I have to honor you, sir. I want to show you what I did to one of your books here. There’s a guy named Jeremy Thorn, who was my boss at the time. I was 19 years old, working at Faith Highway. I had a job at Applebee’s, Target, and DirecTV. And he said, have you read this book, Rich Dad, Poor Dad? And I said, no. And my father, may he rest in peace, he didn’t know these financial principles. So I started reading all of your books and really devouring your books. And I went from being an employee to self-employed to the business owner, to the investor. And I owe a lot of that to you. And I just wanted to take a moment to tell you, thank you so much for allowing me to achieve success. And I’ll tell you all about Eric Trump. I just want to tell you, thank you, sir, for changing my life. Well, not only that, Clay, you know, thank you, but you’ve become an influencer. You know, more than anything else, you’ve evolved into an influencer where your word has more and more power. So that’s why I congratulate you on becoming. Because as you know, there’s a lot of fake influencers out there too, or bad influencers. Yeah. So anyway, I’m glad you and I agree so much and thanks for reading my books. Yeah. That’s the greatest thrill for me today. Not thrill, but recognition is when people, young men especially, come up and say, I read your book, changed my life, I’m doing this, I’m doing this, I’m doing this. I learned at the Academy, at King’s Point in New York, acta non verba. Watch what a person does, not what they say. Hey, I’m Ryan Wimpey, I’m originally from Tulsa, born and raised here. I went to a small private liberal arts college and got a degree in business. And I didn’t learn anything like they’re teaching here. I didn’t learn linear workflows. I learned stuff that I’m not using and I haven’t been using for the last nine years. So what they’re teaching here is actually way better than what I got at business school. And I went what was actually ranked as a very good business school. The linear workflow, the linear workflow for us in getting everything out on paper and documented is really important. We have workflows that are kind of all over the place so having linear workflow and seeing that mapped out on multiple different boards is pretty awesome. That’s really helpful for me. The atmosphere here is awesome. I definitely just stared at the walls figuring out how to make my facility look like this place. This place rocks. It’s invigorating, the walls are super, it’s just very cool. The atmosphere is cool, the people are nice, it’s a pretty cool place to be. Very good learning atmosphere. I literally want to model it and steal everything that’s here at this facility and basically create it just on our business side. Once I saw what they were doing, I knew I had to get here at the conference. This is probably the best conference or seminar I’ve ever been to in over 30 years of business. You’re not bored. You’re awake and alive the whole time. It’s not pushy. They don’t try to sell you a bunch of things. I was looking to learn how to just get control of my life, my schedule, and just get control of business. Planning your time, breaking it all down, making time for the F6 in your life, and just really implementing it and sticking with the program. It’s really lively, they’re pretty friendly, helpful, and very welcoming. I attended a conference a couple months back and it was really the best business conference I’ve ever attended. At the workshop I learned a lot about time management, really prioritizing what’s the most important. The biggest takeaways are you want to take a step-by-step approach to your business. Whether it’s marketing, you know, what are those three marketing tools that you want to use, to human resources. Some of the most successful people and successful businesses in this town, their owners were here today because they wanted to know more from Clay, and I found that to be kind of fascinating. The most valuable thing that I’ve learned is diligence. That businesses don’t change overnight. It takes time and effort, and you’ve got to go through the ups and downs of getting it to where you want to go. He actually gives you the road map out. I was stuck, didn’t know what to do and he gave me the road map out step by step. He set up systems in the business that make my life much easier, allow me some time freedom. Here you can ask any question you want, they guarantee it will be answered. This conference motivates me and also give me a lot of knowledge and tools. It’s up to you to do it. Everybody can do these things. They’re stuff that everybody knows, but if you don’t do it, nobody else can do it for you. I can see the marketing working. It’s just an approach that makes sense. Probably the most notable thing is just the income increase that we’ve had. Everyone’s super fun and super motivating. I’ve been here before, but I’m back again because it motivates me. Your competition’s gonna come eventually, or try to pick up these tactics. So you better, if you don’t, somebody else will. I’m Rachel with Tip Top K9, and we just wanna give a huge thank you to Clay and Vanessa Clark. Hey guys, I’m Ryan with Tip Top K9. Just wanna say a big thank you to Thrive 15. Thank you to Make Your Life Epic. We love you guys, we appreciate you, and really just appreciate how far you’ve taken us. This is our old house. Right, this is where we used to live a few years ago. This is our old neighborhood. See, it’s nice, right? So this is my old van and our old school marketing. And this is our old team. And by team I mean it’s me and another guy. This is our new house with our new neighborhood. This is our new van with our new marketing. And this is our new team. We went from 4 to 14. And I took this beautiful dodo. We worked with several different business coaches in the past. And they were all about helping Ryan sell better and just teaching sales. Which is awesome, but Ryan is a really great salesman so we didn’t need that. We needed somebody to help us get everything that was in his head out into systems, into manuals and scripts and actually build a team. So now that we have systems in place we’ve gone from one to ten locations in only a year. In October 2016 we grossed 13 grand for the whole month. Right now it’s 2018, the month of October. It’s only the 22nd we’ve already grossed a little over 50 grand for the whole month and we still have time to go We’re just thankful for you thankful for thrive and your mentorship And we’re really thankful that you guys have helped us to grow a business that we run now instead of the business running us Just thank you. Thank you. Thank you times a thousand So we really just want to thank you clay and thank you Vanessa for everything you’ve done everything you’ve helped us with we love you guys. If you decide to not attend the Thrive Time workshop, you’re missing out on a great opportunity. The Atmosphere plays office is very lively. You can feel the energy as soon as you walk through the door and it really got me and my team very excited. I love it. I’m very excited. I love it. I’m very excited. If you decide not to come, you’re missing out on an opportunity to grow your business, bottom line. Love the environment. I love the way that Clay presents and teaches. It’s a way that not only allows me to comprehend what’s going on, but he explains it in a way to where it just makes sense. The SEO optimization, branding, marketing. I’ve learned more in the last two days than I have the entire four years of college. The most valuable thing that I’ve learned, marketing is key, marketing is everything. Making sure that you’re branded accurately and clearly. How to grow a business using Google reviews and then just how to optimize our name through our website also. Helpful with a lot of marketing, search engine optimization, helping us really rank high in Google. The biggest thing I needed to learn was how to build my foundation, how to systemize everything and optimize everything, build my SEO. How to become more organized, more efficient. How to make sure the business is really there to serve me as opposed to me constantly being there for the business. New ways of advertising my business as well as recruiting new employees. Group interviews, number one. Before we felt like we were held hostage by our employees. Group interviews has completely eliminated that because you’re able to really find the people that would really be the best fit. Hands-on, how to hire people, how to deal with human resources, a lot about marketing and overall just how to structure the business, how it works for me and also then how that can translate into working better for my clients. The most valuable thing I’ve learned here is time management. I like the one hour of doing your business is real critical if I’m going to grow and change. Play really teaches you how to navigate through those things. And not only find freedom, but find your purpose in your business, and find the purposes for all those other people that directly affect your business as well. Everybody. Everybody. Everybody. Everyone. Everyone needs to attend the conference because you get an opportunity to see that it’s real.


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