Business Podcasts | What Is the Purpose of Starting & Growing a Business? With the Founder of SNAP Fitness Peter Taunton+ Celebrating the Russell Weimer Success Story!!!

Show Notes

Business Podcasts | What Is the Purpose of Starting & Growing a Business? With the Founder of SNAP Fitness Peter Taunton+ Celebrating the Russell Weimer Success Story!!!

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Audio Transcription

Get ready to enter the Thrive Time Show! We started from the bottom, now we’re here. We started from the bottom and we’ll show you how to get here. We started from the bottom, now we’re here. We started from the bottom, now we’re here. We started from the bottom, now we’re on the top. Teaching you the systems to get what we got. Cullen Dixon’s on the hooks, I’ve written the books. He’s bringing some wisdom and the good looks. As the father of five, that’s what I’m about. So if you see my wife and kids, please tell them hi. It’s C and Z up on your radio. And now three, two, one, here we go. We started from the bottom, now we’re here. We started from the bottom, and we’re so glad to be here. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. Yeah. One of the biggest things we picked up when we picked up the Thrive 15 team was an entire team. You want an SEO guy that knows things about search engine optimization? Got it. You got a website guy that’s built big websites like Garth Brooks’ website? Awesome. We have it. He’s coming in. If I had to pay for that on my own, outside of Thrive15, there’s just no way. For us, one of our most immediate needs when I got connected with Clay was technology. We had a website, but I had a website in Tulsa, our other partner had a website in Colorado. They did everything from doing a drone video Where they flew over all of our markets with the drone they integrated that into our site They built every single thing that I think of they do we do a podcast if I was gonna produce my own podcast There’s no I mean that alone Just that alone would be what I paid for it just for that But then if you add the fact that I’ve got if I need a business card design if I need a website build if I need This if I need that I know what I would pay for that if I had to go a la carte. I feel guilty sometimes. Like I don’t probably write a big enough check for the value that I get. I think there’s a lot of entrepreneurs that have ideas of what they want to do with their business, and how they want to grow, and what market they want to be in, and how they can increase production and do all this. But it’s not about having 4,000 ideas. It’s about having 12 and executing them 4,000 times. That’s the trick, in my opinion. And that’s where Thrive’s value comes in. I feel like I have my own Staff my own like I don’t know 20 person team that when I need something I Just go to them and it happens All right thrive nation the question I would have today is what is the purpose of a business? What is the purpose? Why would anybody? With a sound mind want to buy a business, so would you want to start a company? What would be the purpose of starting a business? Well, I would submit to you, I believe the purpose of a business is to create both time freedom and financial freedom for the owner. I believe that a business exists to serve the owner. So I believe that the owner has to solve problems for his customers in exchange for the profit that he seeks. But at the end of the day, I believe you should start a business if you want to create time freedom and financial freedom. I really don’t believe you should start a business unless you want to create both time, freedom, and financial freedom. And you might disagree, but on today’s show we’re joined with a prolific, very successful entrepreneur, the man behind Snap Fitness and other brands. This man has opened up thousands of locations of his franchises, and I want to get his take, I want to get Peter Taunton’s take on what is the purpose of a business. Now without any further ado, Peter Taunton, welcome on to the Thrive Time Show. How are you, sir? Clay, I’m great. And happy new year to you. Off to a great start, right? Amen to that. So I got to ask, you know, you have built many successful brands that produce a lot of revenue and produce a lot of joy for the customers. What do you believe, though, is the purpose, the true purpose of starting a company? I think, you know, what you’re alluding to, Clay, I think that objectively people that get into business, they’re looking for financial freedom. They’re looking for freeing up their schedule. They’re looking for prosperity, the challenges that come with it. But I’ll tell you what, I think in today’s day and age, there’s a lot of people out there that don’t understand just how difficult it is to win in business. And I think objectively, if you’re going to get into business, the first thing is you got to be in the right headspace. You got to be prepared for the mental challenges. And I think it’s like going into battle. You got to plan for the worst and hope for the best. I think that’s the prudent thing to do nowadays. And that’s where I spend a lot of my time helping people. I help people that get into business, and maybe they bit off a little bit more than they can chew. I try to help them find a way to plow their way or chart a course to that place that we all want to go, which is financial freedom and independence. And objectively, that’s what you want. But it doesn’t just happen. Like I said, being an entrepreneur, it’s easy to do. But it’s very difficult to be a successful entrepreneur. There’s a big difference. Now, I’m going to pull this up real quick on the screen so our listeners can see it. If everybody goes to, I’m not saying this to depress anybody, but if you want to go to, just so you can follow along for a second,, you go there. Right now I want to focus in on this right here. We have about 9 million people that consider themselves as being self-employed right now, according to These are individuals who work for themselves and are not employed by another. This is interesting, because that would mean that we have a population of 330 million Americans that we know of. So what that would mean is that we have about 3% of our population that is self-employed, which means that it’s abnormal to become self-employed. Now according to Inc. Magazine, 96% of businesses fail according to Inc. Magazine. Now again, there’s other statistics that show 80% and 75% and some say 80% of businesses fail in the first five years and 96% fail over 10 years. But I’ll just tell you, it’s abnormal to be self-employed and it’s very, very abnormal to be self-employed and successful. I mean, it is one out of a thousand people, folks. We’re talking one out of a thousand people in America. Think about the math for a second. We only have 3% of our population that’s even self-employed and of that group, 96%, according to Inc. magazine, are failing. So, I mean, you’re talking about in a room of 1,000 people, there might be just one successful person. So, I want to ask you, Peter Totten, why do your businesses succeed? Why do your franchisees succeed? What makes your companies work? Well, I think getting into a franchise, a good franchise, they’ve charted the course. They’ve experienced the road rash of success, and I think that your chances of succeeding in business are greatly enhanced if you can follow the blueprint, if you will, of a brand that’s been successful. Look, I want to preface by saying, not every franchise and not every one of my franchises have been successful. You’re going to have failures, and that’s the truth in franchising, because there’s so many variables that come into play. You can have a great model in the wrong location and fail. You can have a great location, a great model in the right location with too expensive of a loan against the business and it fails. Why? Because you’ve loaded, you’ve loaded the business up with so much debt at such a high interest rate, which many businesses are experiencing today. And that and it’s not sustainable. So what do they have to do, they have to go back, refinance, recap, do all these things to help plow their way through the difficult times. You know, in this country today, we’re experiencing a little bit of a headwind. Interest rates are high. You’re fighting inflation. Consumer spending is down. Consumers are holding on to their discretionary spending dollars. Why? Because of uncertainty. Uncertainty in the direction that the country is going. Uncertainty in what’s going to happen in this next election. Look, this next 12 months is going to be a pivotal time between now and the election. If we don’t change the course of this country, there’s going to be some very difficult challenges ahead of us. Now, a lot of business owners don’t want to talk about those challenges, but you and I run companies, so we actually have to think about it every day. So I’ve just given people an example. I have a haircut chain. We cut hair. Elephant in the room, men’s grooming lounge. It’s a membership model. We have five locations. And I can tell you, we’ve got a wonderful customer base of people that are, by and large, resistant to inflation in terms of they show up anyway for their haircut. However, they ask questions. They’re like, hey, when are you guys going to have to raise prices again? I mean, I know the cost of everything is going up. So the customer in the chair getting their hair cut is asking about inflation. We’re not bringing it up. They’re saying, hey, you guys haven’t raised prices in a while. We’re not going to have to do that. The customers are bringing it up. Customers are getting laid off. So it’s a challenging time. And I personally believe that the best thing you can do during a challenging time is to control your own destiny to the furthest extent possible. I really believe it’s a better way to be, a better way to live, to be self-employed when things are challenging. That’s my take on it, as opposed to being reliant upon corporate America making good decisions. Perhaps you disagree. I’d love to get your thoughts on being self-employed during a recession, because I’ve been self-employed through multiple recessions and have turned out on top both times. You’ve been on the planet a little bit longer than me. What are your thoughts about being self-employed during a recession? Well, you’re right. What self-employment brings you is certainly more control. You control everything. And that’s the good and bad. And that’s part of being a business owner is being prudent with your free cash flow. Or lack thereof, adjusting budgets, evolving during difficult times. So there’s a lot of people. You’ve said it earlier. You know what? There’s, what, three people, what was it, 3% of the population are business owners. Not everyone is cut out for it, because I tell you what, it’s not for the faint of heart. It’s during times like this, it’s difficult. And a lot of people have sleepless nights. That’s part of the journey that comes with being, wearing the shingle, I’m an entrepreneur. So I think, look, there’s nothing more rewarding than owning your own business, controlling your own destiny and thriving, there is not a sweeter ride on the planet than that ride. But I’ll tell you what, on the converse side of that, there’s also, it’s very challenging. If you own a business, it’s not cash flowing, you’re struggling, you’re out of ideas, and more importantly, you’re out of cash. Those are very character building moments. And you know what, in many cases, there’s ways to fight through that, but you’ve got to get creative with your bank, with your landlord, with your franchise or you’ve got to find ways to have everybody pull on the oars to help get you through it. Now in part two of today’s show, I’m going to share a success story of a client right now who’s doing very, very well. And he started this company amidst the recession. He’s built a very successful pool maintenance company. We’ve worked with him for the past year and he is just rocking and rolling. But before we do that, I just want to point out this opportunity that exists right in front of us here. Peter, you guys, what you provide here for people is a powerful tool because it is a food solution. It’s not a snack, it’s a meal replacement solution. It’s on trend, meaning that it’s a healthy food replacement solution. And I really do believe that it is a good business for people to be involved in, especially as the economy contracts. People might say, you know what, I’m going to eat less meals, so I’m just going to have one healthy meal a day. I think it’s a good decision. It’s a good move, but it’s not for everybody. Tell us about the website. Tell us about the brand and what you guys provide there. Well, look, Nautical Bowls, we’re an acai bowl concept, and there’s no question about it. The acai bowls face, we are a meal replacement, and we are right in the sweet spot of what the consumer is looking for. Meaning, plant-based, dairy-free, gluten-free, soy-free, made with organic or all-natural ingredients. So, this is a healthy alternative. It’s not dessert. But still, at the end of the day, the consumer, we get back to discretionary spend. People are willing to spend, in most cases, they’re willing to spend a little bit more on the fuel that they put in their body, typically. And we fall, we reside within the area of healthy, fast, casual. So I love the place that we’re in, but we still struggle with the consumer willing to open their wallet and pay $12 for an acai bowl. But you know what, we will get through these difficult times, but the brand itself, the brand, the product, the future, it’s in the perfect place. We just got to weather this current financial economic storm that everybody is dealing with right now. Now I’m going to bring up some very practical solutions for everybody out there. I want to get your thoughts on this. If you’re out there today trying to navigate a business during a challenging economy, first thing I would do is I’d make a checklist for every aspect of your business. I would make a checklist for every aspect of your business, and I would ask yourself the following question. Who is a non-essential employee? Now I know that seems like a crazy question to ask, but I find a lot of people, Peter, you know, they hired the cousin, they hired the neighbor, they hired someone they didn’t need, and frankly they have a job that doesn’t make a lot of sense. I see a lot of social media coordinators that do nothing. I see a lot of assistants to the CFO, assistants to the CMO, assistants. I see a lot of fat that can be trimmed. Maybe you disagree, but I would encourage everybody out there to make a checklist of all the key operations of the business and ask yourself, who is a non-essential employee? Perhaps you agree, perhaps you don’t. What are your thoughts? No, completely. Look, and that’s part of the evolution, the ebb and flow of a business. It’s when things are tough, when things are lean, you gotta look at who’s pulling deep on the oars. And that’s the tough moments of being an owner and being a CEO. You gotta make those tough calls. You gotta make the tough calls on behalf of the company. You know what? There’s been times in many of my brands, I’ve been in business and franchising for 25 years where I’ve created franchise concept and been the franchisor. And I can tell you, I’ve been through at least two dire economic challenges in that 25 years where we had to adjust, we had to pivot. We had to lay some people off in the corporate office. Why? Because we had to free up cash flow, and that is part of it. So sometimes you have to make tough decisions. You have to let a couple of people go in order to keep the ship above water and to forge ahead to brighter skies and smoother waters. And that’s part of being a CEO and making those tough choices. It’s not for everyone, but that’s the reality. That’s the world that we live in, you know, as an entrepreneur. And, you know, there’s all different levels of entrepreneur, but when you’re running companies, when you’re employing hundreds of people, you better have the stomach for those tough calls, those tough decisions, because it’s not for everyone. Now, the next thing I’d recommend you do if you’re trying to navigate a business during a tough economy, I recommend that you as the owner work more. What? And I’m not speaking to the guy that’s already working 80 hours a week, but what I find is everybody’s been listening to too many Drake songs and they’re finding themselves wanting to delegate to elevate. I see so many people, Peter, that are wanting to be a CEO, a white-collar boss who never actually does any work, and they don’t have the money needed to live like that. And I think everybody, every business owner, you need to ask yourself the question, give yourself a checkup from the neck up, are you actually to a place where you can afford to delegate, quote-unquote, to elevate, or should you be actually in the store serving customers? And there’s nothing wrong with that. I own companies and I work every single day in the office. Every single day, customers, when they walk through the front door of my business, one of my companies called Make Your Life Epic, I greet every single customer. They come right to the front door. They’ve been doing that before the recession. They’ll do that after the recession because that’s how I like to operate. I get heavily involved in the creative design aspects of our company. I get very, very much involved in the audio and video production for my companies. I get very involved in the day-to-day management. And I see a lot of people that have layers of management, and maybe it’s time for you as the owner to get more involved. What are your thoughts, sir? 100 percent. First of all, I’ve got to say, Clay, I love your rhymes and your little, you’ve got to do a checkup from the neck up. It’s so true. And I tell you what, I couldn’t have said it better myself Clay, look, there’s in today’s day and age with social media and all the nonsense that’s take place in social media, you get these people that want to be business owners and they’re not willing to get in the trenches and get their hands dirty and I tell you what, that’s a huge red flag even in the companies that I invest in and I probably involved in 12 to 15 different companies. I don’t run them all, I’m an investor in many of them, but many of the decisions that I make on leading up to me putting my hard-earned money into the business is tell me about the founder. Is he active? Is he in the game? Because I tell you what, I can’t stand, for me personally, I can’t stand. Might be a little bit strong, but you get where I’m going with this. I don’t appreciate when I meet a founder, and he says, I’m just the visionary. I’m just the visionary of the company, which is just AKA. I golf and I fish. I’m lazy. I’m a bit of a slacker. Now, it’s one thing if it’s a 10, 20, 30-year-old company, he’s taking his lumps, but if he’s just that guy going to be the visionary and all he does is point fingers and give direction, hey, look, that’s not the kind of guy I want running the ship. I want a guy that’s running, that’s at the helm, he’s got his hand on the pulse of the business, and he can pivot when he needs to. In other words, the train is not three miles down the track before he realizes he’s got to evolve. He’s on it, he’s on top of it, he’s on point, he’s aware of what’s going on in the industry, he’s aware of what’s going on in his business, and he understands the business needs to pivot, and he’s leading the charge in that pivot. That’s the kind of entrepreneur I want to work with. You know, this isn’t a shameless President Trump commercial, but I want people to know this. Eric Trump is a very good friend of mine. That happens to be President Trump’s son. And I can tell you this, that guy, every single day, every single day, gets to the office. He’s there at 5 a.m., 6 a.m., every single day, grinding it out. I mean, that guy, I have been with him to multiple properties. The vast majority of the employees I’ve met, he knows their name. It’s the most wild thing ever. You go into some random restaurant at one of his golf courses and again, there’s what, thousands of employees and they know his name and he knows their name. It’s the most wild thing I’ve ever seen. And he walks the properties to make sure that the quality control is high, that the property, the quality control at Trump Doral is next level, that the quality control in Vegas is next level, that the quality control there on the East Coast properties or Chicago. He’s just all in. And if you’re looking for an example of what it’s like to be a hard-working business owner, look at President Donald J. Trump. That guy, I’m telling you, he is a hard-working dude. And no matter what you think about his politics, I think America needs a hard-working entrepreneur at the helm. That’s just my take on it. Now, Peter Taunton, if we go to a, we’ve got a final 30 seconds here. Who’s a good fit right now to buy a Nautical Bowls franchise and who is not, sir? I love, you know what, I love owner-operators. I want people that are willing to step in. They’re not afraid to hop in the trenches and get their hands dirty. Look, this is a very, very simple business, but regarding of how technical the business is that you want to venture into, make sure that your headspace is in a place where you’re willing to commit. You’re willing to put in the time and the effort. You’re willing to invest and mentor into people. Look, to get into a Nautical Bowls franchise, you need 100,000 cash and we have banking arrangements where they will finance the balance. So we make getting into business easy, but I tell you what, getting into the business is easy. Making it successful, that’s where the ownership comes into play. You gotta be willing to step up, run your business, take pride in your business. And as I said earlier in this interview, there’s nothing more rewarding than being the owner, operator of a thriving business, but it doesn’t just happen. You gotta show up, you gotta lean in, and you gotta commit yourself. Peter Taunton, I really do appreciate you carving out time for us. I encourage everybody, check out that website,, And folks, if you’ve been looking for a success story, you need a kind of a pick up, an encouragement, an encouraging word. You’re going to love part two of today’s show. This is a guy in Texas who started his business. He’s never been in self-employed. He started a business for the first time this year. His name is Russell Weimer and he’s diligently applied everything he’s learned at our conferences and he really is a success story. His company is called Weimer Works. It’s a pool maintenance company. Learn more about that, folks, on part two of today’s show. Peter Tartin, thank you so much for carving out time for us, and we’ll talk to you next week. You got it. Take care, Clay. Take care, Chief. Bye. Well, Thrive Nation, on today’s show, we have a wonderful success story. This particular listener actually has been to a workshop, and they heard how to grow their business. They became a one-on-one consulting client, and now their business is absolutely growing, not because they heard what to do, but because they’re implementing the proven systems and processes in their actual business. And now, without any further ado, Russell Weimer, welcome on to the Thrived Time Show. How are you, sir? I’m doing excellent. How are you doing, Clay? Well, I’m fired up to have you here. Now, for a lot of people that are wondering, is this man a hologram or is he a real person? Tell us, what’s your website and what’s the name of your company, sir? The website is, and the name of the company is simply Weimar Works full service and repair. Now, since you became a one-on-one coaching client, I mean, we do charge clients a flat rate of $1,700 a month, and we do the photography and the videography and the web and the search engine and the branding and help you with the accounting and the numbers and the tracking sheets and the online ads. And what kind of growth have you had since you became a one-on-one coaching client? Well, I think I’ve gone, when I first started back not even a year ago when we really started getting down in the dirt with this I had about six consistent customers and now I’m about 560 customers and that’s been pulling in going from 1250 a month all the way up to 12,500 a month just in just regular service calls so it’s been overloading my plate to say the least. Now you know one thing we do is we we’re fastidious about making sure that you’re tracking the numbers. And so I view businesses, half of businesses is offense, it’s marketing, it’s branding, it’s advertising, it’s the vision. Then the other half is accounting and legal and systems and that kind of thing. Right now, how would you describe how the experience has been for you thus far? Because I know at first we put a lot of emphasis on, let’s get the website up, let’s get the online ads going. Kind of describe what the experience has been like so far. So far, I would say when I decided to jump out on my own and do my own thing, never ran a business in my life. I have a family, so I was very kind of, I guess you would say, apprehensive to do it on my own. And I know I needed some guidance to really give me some concrete, actionable actions I can take and go do, and then I know it’s going to work. And that’s why whenever I signed up with you guys, it has been kind of a very, I guess, very inspirational, but very confident that I know I’m doing the right thing. Because anytime I’ve ever questioned something, it’s always gone back to the core plan, what we’re sticking to, getting the reviews, getting the content on the website, and just sticking to it, and the leads come in. And now I’m to the point where, hey, I’m making more money than I’ve ever made, and it’s just gonna keep, it won’t stop, and I can’t stop, and I’m in a completely different area than I was nine months ago when I first started doing business with you guys, and it’s awesome. I can’t say the least that it’s just been a wild, not wild, but very exciting, very rewarding ride so far. And it just, I don’t see an end to it. And that’s the thing that gets me kind of, when I was at one of your workshops recently, is that feeling of being overwhelmed is the feeling that I got to keep because that’s the motivation. That’s the growth of the company happening. And it just doesn’t stop. You know, I started my first business out of my dorm room and I had this vision to grow America’s largest wedding entertainment company. I ultimately did that at a company called and I grew that company huge before I sold it years ago. And it helped me having certain mentors in my life. You know, so for right now, I pay an accountant every month about three grand a month, every single month to make sure that my numbers aren’t drifting. I pay an attorney several thousand dollars a month, every single month, and I’ve worked with these same people for years and years, and most of our consulting clients are with us for six years or longer. Could you maybe describe for anybody out there that’s thinking about becoming a client what that’s like to have a team helping you? Cause I know every month I don’t have to look for a new accountant. I’m not looking for a new attorney. I have these people that are advising me down the path that I’ve chosen to go down. Could you maybe describe for anybody out there that’s thinking about becoming a client, what it’s like knowing that you have an entire team helping you? Uh, it’s extremely stress relieving, uh, knowing me myself, not knowing anything really how to make a website, how to even do the nuanced things of the updated software and things just to make a cell phone compatible and rank higher on the search engines. Having a team behind me and me just be able to have questions answered and knowing that, hey, if I need something taken care of on the website, it’s going to get taken care of and I don’t have to think about those things and worry about things or waste my time really with things I don’t have time to think about. I can just spend my time working on and in my business knowing that I’ve got a confident team behind me that’s going to be able to give me the best looking website that I can ask for right now because I think I don’t even know how to make it look better because I’ve never made one before. But I’m sure if I need anything critiquing on it, I have a team there that, hey, I want this picture there or, hey, I want to add these, I want to add some content like this. Y’all can change it, and I don’t have to think about those things. And it just takes the stress level away from me. And then not only that, having a mentor to keep me, when I questioned myself to have you there, to just, nope, stay on course, keep at it, keep getting reviews, has really bolstered me and strengthened me to keep on course. And just, it’s very, you know, it’s just stress relieving is the best way I can put it. I just almost don’t have to worry or think about those things that can be overwhelming when you’re first getting into this. One of the things in the Bible, the Bible tells us 365 times about not giving in to the spirit of fear. In the book of Revelation, God continues to say, let them that have ears to hear. It’s very repetitive. The Bible and God are very repetitive and I find that success is very repetitive. You have to do the same things that work. In a lot of self-help books, they say insanity is doing the same thing over and over. Well, I think though that success, and I know that success requires the implementation of proven processes over and over and over. Doing the same thing that works over and over. Quick trip gas stations provide great service week after week, day after day. Starbucks, as much as I don’t agree with the culture, Starbucks provides great coffee every single day. Can you maybe explain that nature of having somebody that’s pushing you to do some of those maybe stupid, repetitive tasks over and over? Because I know that the addiction to new ideas is a kind of, it is a problem that I see a lot of entrepreneurs have. They jump from one idea to the next idea to the next idea, never gaining traction. What’s it like having somebody in your life pushing you to do those repetitive tasks over and over? It’s very, basically it’s kind of bolstering your confidence a little bit, and that you don’t have, like you said, you don’t have to have this new idea. And I can give the perfect example of, I asked you, I was like, hey, I didn’t consult you about it. I just went and signed up for it. And it was the Yelp. You gave me the spiel about Yelp. And I was like, I think I’m gonna give it a try. And sure enough, I do it. I ended up spending about $500. I got zero leads off of it. And it was a lot of wasted time and money. And I ended up kind of eating, you know, some humble pie coming back to you and telling you, yeah, I got off of that. And should have just listened to you. And having you there kind of told me, I was like, hey, I don’t need to go off and try to new market ideas because I’m paying a coach, I’m paying Thrive to do those things for me. I don’t need to second guess their course. In the second I did second guess it, it came back on me tenfold. Where I lose out, it was a waste of time. So having the coach there to kind of reassert himself that this is why it works and you need to keep at it. And Amir, there was even another example I could give you. I was looking down the line at doom and gloom, or something about the future and money and economy. And you didn’t sit there and feed into it. You just said, I can tell you one thing is we got to just keep at it. You’ve got work to do. We’ve got to keep getting the reviews and this is how it’s going to work. And then unless you don’t, I’d tell you the last thing I thought about, the last time I thought about Pidney Doom was then. Because I just, I kept thinking about what needed to be done and that was getting the reviews, getting the content and simply getting my business to grow. And I tell you, I haven’t thought about it since then. And it’s just, you know, I got to keep rolling and keep moving. Now, final two questions I have for you. You provide a pool cleaning service, pool maintenance service. Tell us what market area do you service for any of our listeners out there that may want to look into doing business with you? Yeah, we service a pretty wide range. We’re going to be pretty much everything west of Dallas. So all the way from trophy club Keller Fort Worth, all the way down to Arlington Burleson and all the way out to Weatherford. So pretty much everything east of Dallas, we’re going to have you covered and get you taken care of. Now, what would you say for anybody out there that’s on the fence? They’re thinking about going to thrive, and scheduling a free consultation or attending one of our work or one of our in-person workshops. What would you say to them? I would say don’t hesitate, do it. It really will, it is going to change your life and for the better. It’s not for the faint of heart, it is hard work, but you know you’re going in the right direction and you know you have a whole team, group of people behind you to keep you going in that direction. And I wouldn’t hesitate because if the second you sign on, you’re gonna experience a whole nother level of life you haven’t yet. Now, how did you originally hear about the Thrive Time Show and the one-on-one business coaching and the conferences that we provide? Yeah, it actually goes back to about a year, almost two years ago now, that when I heard you filling in on a, it was the War Room with Owen Schwarrior, and you were filling in, and I was just getting fired up off of your energy. I was like, I gotta look into this guy. At first I thought you were a preacher, honestly. And I looked up and I was like, oh my gosh, this guy is a godsend because he’s right up my alley because you’re all about entrepreneurship. And that was where I was going, that was the direction. And lo and behold, you’re kind of right up the alley in a lot of the ways I think and other things. So it just kind of worked out to where I had to get up there and experience it myself. Now you actually, I think, filled out a form. What was your first action step that you took before you attended the conference and ultimately became a client? Yeah, well, listening to one of your podcasts, you said, hey, if you want to give this a try, you’re encouraged to come up and check out the workshop. So I went on your website, filled out the little form, and I think within less than five minutes, I had a phone call with a very nice young lady and she gave me the full download. And before I could even get off, she discounted the amount I had to pay for some reason. I don’t know why, but she made it to where I couldn’t say no. It just made it too easy to get up there and come experience the workshop. Now, how would you describe the in-person workshop for anybody else that hasn’t been to a workshop before? It’s very, if you’re not a kind of a, if you’re coy, I’ll just say it’s going to be kind of in your face, but it’s very, very motivating is the best word I could give it. It’s just very motivating and kind of pulls you out of your little shell and kind of gets you to open up a little bit. And that’s the best way I can describe it. It’s very motivating. Now, what would you say to anybody out there who’s thinking about spending $500 on a Yelp ad this month. Don’t do it. You’re going to waste your time, money, and you’re not going to pretend. They’ll give you pretend click leads, but it’s all fake at the end of the day. Folks, check out That’s, an incredible service. I’ll put a link on today’s show notes, folks, so you can check it out. That’s Russell Weimer, it’s great to serve you, great to work with you, sir, and we’ll talk to you next week. Excellent, thank you, Clay. You have a good one. Well, ladies and gentlemen, on today’s show, we’re interviewing an entrepreneur who is kind, who is diligent, who is the kind of person you’d want to hang out with. And I think if you’re out there today, we’d understand that money is just a magnifier. Money just makes you more of who you are, and I hear nothing but great things about today’s guest and longtime client. Myron, welcome on to the Thrived Time Show. How are you, sir? Hey, thanks. I’m doing good. Hey, so real quick, let’s get into your background a little bit here. How did you first hear about us? How long ago was that when we first started coaching or working with you? So that was, it had to be about six, six and a half years ago. Steve Carrington, one of you guys’ longtime clients as well. He actually recommended me to you guys about six years ago, and I went to one of your conferences, and I was blown away by what I seen at the conference, and I had to join. Now, someone wants to verify you’re a real person, and also it might turn into a couple of deals for you. What’s your website, so people can pull this up and verify you’re not a hologram? Yeah, check us out,, so let me pull it up here. And with White Glove Auto, what are all the services that you guys provide at this point? So the services that we provide right now are services like paint protection film for your vehicle to protect its paint, ceramic coating for your paint. It’s another form of paint protection. We do window tinning. And then we do vinyl wraps. So, you guys at White Glove Auto, I mean, you guys do quite a few services. Also these mics I have right here, you guys auto-wrap these microphones, is that accurate, sir? Yeah, exactly, yeah. We print it out, that wrap ourself, and we wrap those. That’s awesome. So that’s, again, folks, that’s White Glove Auto. Now, as far as growth, since we’ve had the opportunity to serve you, what kind of growth have you seen over these past six and a half years? So, Matt, that’s the crazy thing. So our growth has been absolutely insane. I averaged it up over the last eight years I’ve been in business. We’ve averaged about a 52% growth year over year, and that is just insane. So you’ve grown, if you had to go back six and a half years from when we started with you to now, do you know what that total growth percentage would be? Is it, are you like five times larger or 10 times larger? Oh man, I mean. 50% of a big number is… When I first started with you guys, I think I had just done $100,000 for the whole year. This year, I’m probably going to do $2.1 million. Wow, so you guys are up 20 times. Yeah. Okay. Now, for anybody out there that hasn’t worked with a business consultant, I always tell people, what we do is very analogous to what a personal trainer does for fitness. And I would also say that what you guys do at White Glove Auto is very similar to what a personal trainer does, but you do it for autos, for automobiles. So if you’re out there today and you want to auto wrap a vehicle, I guess you could get a manual about it, and I guess you could get all the equipment, and I guess that you could devote years, usually years, to learn the craft and master it and then invest in the physical building to auto wrap your own vehicles. Or you could go to an expert. Can you kind of explain what it’s like working with a business coaching program on a weekend, week out basis? Yeah, so like working with the business coaching program is phenomenal. It’s something that I’m very glad that I’ve done. Every week, meeting with you guys, for instance, is just nice to know updates on my SEO and how things are going. And anytime I have questions about things I might be stuck on and being able to have those questions answered has just been great. And with the meetings, I think one of the things that I think is very important, whether you have a business or you have a business coach, you need to have certain core, repeatable, actionable processes that you go every week so you don’t drift. There are certain core, repeatable, actionable processes. Could you talk about maybe how those meetings have helped you to make sure that you’re not drifting and that you, your organization is continuing to knock out those core, repeatable, actionable processes? Yeah, absolutely. So that’s one of the biggest things I learned from you guys’ meetings is doing checklists and processes and just making sure I’m doing the same thing every day. And when I go to my meetings, my coach is always following up with me, making sure I’m doing my action items. And if I’m not, he kind of gets a little upset with me so keeps me on track but yeah learning those processes has definitely been a huge help for us as well. Can you maybe peel back the onion and maybe share a couple core repeatable actionable processes that you have to do every week that might seem kind of mind-numbing but that actually produce results? Yeah so I mean this is something I do every week I do actually every day and that’s finances. Going over my numbers and seeing my exact expenses and how much money is coming in, how much money is going out. I do that every single day for about an hour, hour and a half a day. It’s mind numbing, but it’s something I got to do and that’s something I learned in Thrive as well, is making sure you’re in top of your numbers. My understanding is you now are the owner of a Lamborghini. Is this an accurate thing? Did you just buy a Lamborghini? Hey, yeah. I did just buy a Lamborghini and it delivers today. And what does it look like or what kind for people out there that don’t know what it is? Can you maybe describe or tell me what kind of Lamborghini is it? Yeah, it’s a 2020 Lamborghini Huracan Evo. It’s actually like a purple color. So by a little of passive phase, what the color is called. Yep, Huracan Evo. Evo, got it. I am not a car guy, so I’m going to just hack away here and see if I can find it. So this is kind of what it looks like, but yours is purple. Yep, exactly. It’s purple. So it’s not a convertible either. It’s actually the coupe, but that is pretty much what it looks like. And has this been on your wish list for a long time? It has been, yeah. It’s been on my wish list for a very long time. I can’t believe I’ve actually been able to buy a $300,000 car, but here I am. Now let’s talk about this for people out there that are thinking about coming to a workshop. You know, I always tell people it’s $250 to come to a workshop or whatever price they wanna pay. What can people expect if they come to a workshop? Man, when you come to a workshop, I mean, even though it’s, you know, $250 or, you know, whatever you spend, you’re gonna get a ton of value out of that. Whenever I go to a workshop that you guys have, I always learn something new every time I go. There’s a bunch of information, a bunch of questions that get answered that maybe I didn’t know I had. So anyway, it’s very, very helpful. And we’ll talk about website edits and graphic design and branding and print pieces. I think a lot of business owners, they have a consultant they hire and then the consultant they hire tells them, well, you need to go optimize your website, or you need to go launch ads, or you need to go look at your numbers, but they don’t actually sit down and help them with their numbers, or help them with their website, or help them. How has that helped you having a turnkey, one point of contact where every week when you meet with our coaching team, after that meeting, you’ve got a team that’s doing the photography, the videography, the web development, the search engine, and kind of helping you with those things behind the scenes? Oh, it’s a huge help. So, I mean, if you guys were just telling me, hey, do this, do that, do that, and not giving me any type of actual coaching on how to do those processes, I probably wouldn’t do it because it’d be a little too difficult. Maybe it’s a little overwhelming. So it’s definitely nice to have a lot of help on the back end from you guys. Now let’s talk about this idea. In business, there’s always a new idea. People like to bring up new ideas and obsess on new ideas and not execute the proven ideas. Can you maybe talk about that? Because I see a lot of wonderful entrepreneurs that reach out to us. They schedule 13-point assessment. I find out that for 10 consecutive years, they’ve been hopping to the idea of the month, the idea of the week, the idea of the hour. They’re always hopping from idea to idea, but they don’t actually get anything done. Can you maybe talk about how coaching helps you stay on track with what works? Yeah, I think really the biggest thing is just having that coach there that’s behind you. And every week, like I said, whenever you’re meeting with that coach, they’re just making sure that you’re staying on track. Again, having somebody who’s there and you knowing that they could get upset with you because you’re not staying on track and doing your action items is a huge help. If I didn’t have that person behind me kind of helping push me, I don’t think some of this stuff would be getting done. Now, you know, we charge $1,700 a month as of the time of the recording of today’s show. $1,700 a month, we operate at a 20% margin for what we do. And we’re very clear about that. It’s $1,700 a month. It’s month to month, and it’s 20% margin. With your business model, you guys do auto wraps. And if somebody out there is looking to auto wrap, let’s say, a truck or a car or a vehicle. What kind of a… Do you… Has Andrew been able to help you be intentional about making sure that you’re not doing auto wraps where you lose money? Because I know a lot of people in your industry that I’ve met at conferences that do beautiful wraps, but they’ve found a way to lose money on every transaction. Has Andrew kind of helped on that aspect to make sure that you’re profitable? Yeah, absolutely. You know, that’s the thing is, you know, there’s a lot of people out there, a lot of people that do wraps like you said, that are just afraid to charge what they want to charge. And one of the things that’s helped me, like from Andrew, is just helping me not be afraid to charge what I need to in order to be a profitable business. And I actually get a lot of hate, a lot of shade thrown my way for charging higher prices, but that’s what I got to do to run a profitable shop. Now this is probably an awkward time to place that order, so I’ll put it on the agenda that we share. I need to get six more SM58 mics. You know the ones with the red, white, and blue? Yeah. Where it’s the red, white, and blue SM58 Shure mic that we have, and it’s just the three colors. I think the mic itself is blue, and then I think the handle is maybe red or something like that. I sincerely, I wanted to order, I need to get six more of those from you. Um, so for me and for anybody out there that wants to order stuff like that from you, what’s the best way to do that? Uh, so if anybody wants to do any type of ordering like that, they can just give us a call at our office number, which is 9 1 8 8 0 6 2 7 8 0. And we’re happy to help you. Um, I mean, of course our biggest thing is automotive. Um, we can do automotive anytime, but we like doing little things like the mics or going out to actual properties and doing some jobs on site. We like doing a little bit of everything. So, you have to give us a call. I’m going to pull this up so people can see what I’m talking about here. So, this is the mic here. This is an SM58 mic. It’s the mic made by the Shure company. And this is the mic here. It’s blue on top. It’s got the white and the red handle there. That’s the SM58 mic. And you guys auto-wrap this. I’m going to put that on your agenda with Andrew so you guys can talk about it. But you guys do auto-wraps, I mean you guys do mic-wraps. Anything else you wrap that’s a common request right now that people are asking you about there, sir? You know, a common thing here recently has been refrigerators. You know, people want to have their little man caves and, you know, put their cars in their garage and they want to have their refrigerator wrapped with like car logos or whatever it is. So refrigerators, yeah, it’s kind of a weirder a to wrapping That’s awesome and again final question. I have here for you What would you say for anybody out there thinking about scheduling a free one-on-one consultation? By going to thrive time show calm maybe that are on the fence We had a guy talk to you last week who’d been a listener for seven consecutive years And he said I don’t know what the deal was I think I had a phobia of reaching out to you guys. But he reached out to us and in nine months his company has grown 57%. So in nine months he’s grown his company by 57%. And on part two of today’s show I’m going to introduce our listeners to this man because he’s doing really well. What would you say to anybody out there that’s thinking about scheduling a consultation but they have yet to do so? I’d say you’re making a mistake if you’re not reaching out ASAP. I mean, you’re just holding yourself back. Working with Thrive is one of the best decisions I’ve ever made for my company. I’ve been with them for 6 and 1 1⁄2 years now. And it’s something I really, really recommend everybody do. Well, brother, I appreciate your time. I know you’re a busy guy. Thanks for carving out time for us again, folks. That website is You can auto-wrap a refrigerator. You can auto-wrap a mic. You can auto-wrap a Lamborghini, which now Myron now owns. So if you want to buy a Lamborghini from Myron, maybe he’ll sell you his new Lamborghini at a reasonable markup. We’ll see, folks. So you can buy a Lamborghini from Myron, you can buy an auto wrap for the refrigerator, you can buy an auto wrap for the microphone, you can buy all of those wonderful things at Myron, thank you for carving out time for us. I really do appreciate you. No problem, man. Thank you. Take care. Bye-bye. Well, Thrive Nation, on part one of today’s show, we talked to a guy by the name of Myron Kirkpatrick. Now, Myron Kirkpatrick, as you just heard, is a guy that just bought his first Lamborghini. And you might say, well, that’s awesome for him. Well, the thing about Myron is Myron heard that his buddy, Steve Currington, just bought a Lamborghini. And so he had that curiosity and he said, well, you’re a mortgage guy. How is it possible that you just bought a Lamborghini? Man, you must be doing a lot of mortgages. And Steve said, I am doing a lot of mortgages. In fact, a lot of them, a ton of mortgages. In fact, if you go to, I’m the mortgage guy. And Myron says, well, how are you doing a lot of mortgages? And he says, well, I’ve got a proven system. And see, I’ve been working with this guy, Clay Clark. And he says, you’ve been working with Clay Clark. And so next thing you know, Myron, as you just heard, folks, he became a client six and a half years ago and he just is having his Lamborghini delivered today. His brand new Lamborghini, his business has grown by 20 times and all it was was a quick conversation that caused a complete change in his destination. So what am I saying? Today’s guest has been a long time client and I believe that he has a solution for you that may just change your life. This is a man who has built a business and a system that has grown and scaled. He’s been a long time client. We have a lot of confidence in what he does. I have confidence in him as a person. I endorse him as a person. I endorse his company. I endorse what he stands for. He’s the founder of a company called Window Ninjas. And over the past three years, we’ve had the honor to work with him. His company has continued to grow and now he’s to a place in space where he’s offering franchising Which means he’s going to allow you to use his super proven recipe if you want to for a fee So I’m nothing further ado Gabe Salinas from window ninjas. Welcome to the Thrive Time Show. How are you, sir? I am wonderful. Clay glad to be here. I gotta ask you What was that moment in your life when you thought you know what? I think I’m gonna open up my own business Do you remember where you were or when you were when you had that thought of, you know what, things are going well or maybe things aren’t going well, but you know what, I’m gonna make a change, I’m gonna make the first step, maybe make the first call, maybe start my own company, or when did that aha moment happen for you? Early on in my life, Clay, I’ve always been an entrepreneur and I’ve always been interested in business. So as a youngster growing up, I was always hustling. I was always going out and knocking on doors so I could cut somebody’s grass and earn some money and doing all those little things, washing cars, you know, as you do as a kid. But I was always interested in entrepreneurship, being my own boss, opening my own business. And man, early on in my life, I just kind of continued to have that mentality. And I knew probably right around the age of 19, 20, that I was going to do my own thing. It was really when I was committed fully to really focus on my business. So when did you start When was that moment where you started We started Window Ninjas almost three and a half years ago, going on our fourth year. Actually, two, three, what year is this? Yeah, at any rate, and I had actually opened up a franchise early on in my youth and had ran with that for quite a number of years. And it allowed me to be able to see what a poorly run franchise system was like. And over a ten-year span of dealing with that specific franchise system, I gained a lot of knowledge, good things to do, bad things, not what things not to do. And it just kind of turned my mental state into, I was going to get out of this bad franchise system at some point and then turn myself into my own entity and then build a good franchise system. So I was kind of driven to things in a little bit different manner than most. And you have how many locations now of We currently operate in 12 different cities throughout four states. And for just some context, so people out there know with Myron he was talking about he’s you know we worked with Myron for almost seven years at this point. When did you and I first connect? How long ago was that? Right around three, three and a half years ago. Right when we opened up window ninjas probably I guess well no forgive me Clay I’m getting old but um so if I go back in time me and you’ve been together since right around three and a half years and then coming up on almost four now. And then I think about it, I think we started in August. Yeah. And then, um, we’ve actually had window ninjas for three years prior to two to three years prior to that. So I actually, yeah, five to six years we’ve had window ninjas. Over the past, I mean, on the tracking sheet over the past three and a half years that we’ve been with you, I think you guys have doubled the business and now you guys, I mean, is that accurate? I mean, you’ve doubled, I mean your business is rocking. Absolutely. So there’s gotta be somebody listening right now and you’re like, man I kinda wanna own my own business and I don’t know the first thing about owning one or where I would even start. Kinda guide people through, what does that first step look like if somebody wants to learn about opening a Window Ninjas franchise? Well the first step’s pretty easy. If you just go to my website at and click on the little franchise page link, it’ll show you some information there. You can simply fill out a form at the request service page as well. But just send me an email, put your information in there. Let me know that you’re interested in franchising out and I will get that email and then we will start the conversation. I’ll make a phone call, set up an introductory meeting and go over the things of what it takes to be a Window Ninjas franchise owner. And I’ll get to know a little bit about them as well. Now this isn’t a backhanded compliment. I’m just trying to get people to give some context. This is a client I’ve worked with for a long time, the Colas. We’ve worked with them since 2017. We’re now in 2013. Their business has grown quite a bit. If you wanted to open up a Colas fitness location, what you’d have to do is, you know, spend a million dollars to open up a huge building and to buy all that equipment. And then you’d have to train all those people. And that’s what it looks like to own a Cola Fitness. I mean, you have to get a big building, a lot of equipment, train a big staff. And that’s what it looks like to open up a Cola Fitness company. If you scroll up here, this is all from my newest book. You go to forward slash millionaire and you can download this book. It’s forward slash millionaire. And this is a millionaire’s guide how to become sustainably rich. You can download it for free at forward slash millionaire. Now you look at that and you go, wow, the code laws are successful, but I don’t have that first million dollars sitting around. Well, Napoleon Hill, the bestselling author says here, drifting without aim or purpose is the first cause of failure. So if you know you’re not, you’re not going to have a million dollars sitting around to buy your own fitness company. What I would recommend you do is get realistic and set some smart goals and say, how can I go about opening my own business now? Like what is the most realistic path for you? And I think for a lot of people, a great place to start is to open up a franchise, open up a proven system that’s been shown to work time and time again. So how much money are we talking about? If someone wants to open, if someone said, I don’t have a million dollars to open up a co-law, but I do want to open a business, how much does it cost to open up a Window Ninjas? It’s not as much as a million dollars, Clay. We’re a little bit more reasonable than that. I’m not saying that COVA is not reasonable. Sure. However, with us, you got a $50,000 franchise fee, and then you’re purchasing your truck, your equipment packages, things of that nature. New vehicles today are running about 50K. So all in, to open up a window and pressure cleaning company with us here at Window Ninjas, you’re looking right around the $150,000 mark, give or take about $25,000 on either side, depending on what type of package that the individual wants to purchase. So this is a thing where, you know, this is a business that it isn’t a million dollars to get started. Now, if somebody gets started with you guys, the first step is to schedule a consultation. And that consultation is just to find out if you’re a good fit, to ask any questions, to see if it’s a good timing, good fit, but I wanna go over kind of the most commonly asked questions. So I’ve got five rapid fire questions for you. One, does anyone have to have any experience in the window cleaning business or the window cleaning, the gutter cleaning, the pressure washing, the chimney sweeping or the dryer vent cleaning business before they need to get started with you? Absolutely not. Okay, second is, does somebody have to already have a vehicle? Does somebody already have to have a warehouse? Does somebody have to have a big business acumen before they get started with you? If they had a vehicle, we would prefer it to be a white truck because that is what we utilize. GMC is the brand that we use as well. So if they had that, that would be a step in the right direction. And as far as business acumen, absolutely not. I mean, if they are, typically what we find, Clay, is that people that may not have had their own business are typically inclined to have their own business, are already in that business mindset. They want to work for themselves. They want more time, freedom, and financial freedom. And they know the best way to do it is to start a business or open up a business that has already been franchised out. Now, one of the mind-numbing things involved in owning a company is discovering that you always have to answer the phone. And Window Ninjas or an Oxifresh, these are two franchises that I’m involved with. I’m just trying to give people some context. I believe in this model. This is kind of how I try to do it. But if you buy a tip-top canine franchise, obviously you have full of dogs. If you open up an Oxifresh franchise, there’s 507, I think locations open as of right now. So you have to find a territory that’s open. If you go to a Window Ninjas, it’s a growing brand and so there’s much more availability. But with all three of the brands, the phone does not ring to the local owner. So when the phone rings, a scheduling center or a call center answers the phone. Kind of explain to our listeners how that works. It’s pretty simple and it’s a huge benefit for the companies like ours that actually have a call center that takes all of the phone calls and does all the scheduling. It’s pretty much that we set up a local phone number for the specific location. That phone number rings into our call center and one of our, one of the many 10 to 12 agents that we have will pick that phone call up and facilitate the needs of that specific client. And it’s really huge, Clay, for example, I was talking to somebody yesterday in Utah and they had, they were asking me about my call center and they are actually asking me about you as well We had a good conversation about franchising, but they also Were amazed that we had this call center. These are guys that do like auto detailing boat detailing and they even detail planes and they got these mobile detailing service and they actually have a shop too and I told him about my call center and they were like wow That’s that’s huge. We never thought of that and I said, yeah, I said, how would you like to be waxing the Lamborghini or putting a nice fresh coat of wax on the airplane and then have to answer a phone call and then you forget where you’re at on the airplane and then you’re taking and facilitating the need of the client over here and trying to schedule it and you’re just, you’re kind of multitasking. And when they, it was kind of like a light bulb went off in their head and they were like, wow, that’s a huge benefit. I said, absolutely. It’s a benefit to the client and it’s also a benefit to the franchisee. We take that step out of their hands and it allows us or it allows them to be able to do the great things with the individual customers that they’re working with day to day. I think that is just absolutely a home run and a lot of details to go behind your excellent call centers. You guys have call recording in place. You have proven call scripts in place. You have ongoing call training and mentorship for your representatives to work for you. You have a turnkey hiring system, so you always have a great call center team that you’re always coaching and mentoring up. There’s so much value there. The next is the proven turnkey advertisement. I think a lot of people get stressed out about buying a business because they think, how would I possibly generate leads? And I know I have a kind of a confirmation bias because we’ve worked with you to help you build those systems. I know your systems work well, but maybe explain to people a little bit of the detail of the turnkey marketing system that you provide to franchisees. Well, with your help, Clay, we’ve been able to really detail, really dive into the nitty-gritty with our marketing plan. We always run AdWords. We manage those AdWords campaigns for each one of our locations. And then just to the production of content, whether it’s the content that we’re putting on YouTube or blog articles that we’re writing or just other content articles that we’re writing. We produce a lot of content every single day that is relevant to the industries that we service. And within that content, we are optimizing that content so that it ranks high on Google. And we typically become the first item when somebody’s searching for one of our services, we’re popping up there. Most of the time, you’ll find that it’s an article that we’ve written or a blog post that we’ve written about something that the consumer actually has questions about concerning our specific services that we offer. Now, one more thing, and I want to kind of wrap it up with this, you guys really look at the numbers too. A lot of people worry about owning a business because they say, I don’t know what I would do with my accounting. I don’t know about the legal. I don’t know about the numbers. There’s kind of a phobia around the numbers and the finances of a company. And you guys have really thought through the numbers. And when someone schedules a consultation, you’ll go over those numbers with people and you’re open book and it really helps people to have that confidence. But can you maybe talk about the numbers and just knowing the margins and knowing the pricing and knowing what you’re gonna charge for things? So I think that’s a big benefit that you offer as well. Oh yeah, I mean, you definitely gotta charge to the right amount in order to make the right amount. We’ve taken all of that and just dialed it down. We’re looking at numbers on a day-to-day basis to make sure that we are charging the right amount, that we’re making the right amount of profit that we intend to have. We’re making sure that the numbers add up so that the employees get paid properly. You know, if there’s any deductions or maybe there’s a coupon or a giveaway that the consumer is going to give, we got to make sure those numbers are right. But there’s a lot of stuff that goes into looking at the numbers on a day-to-day basis, making sure that our vendors are getting paid and things of that nature. But we really dialed all of that in, and that’s part of the benefit of being in our franchise system, is that we teach every one of our franchises the nuts and bolts of the accounting as well. So it’s more than just cleaning a piece of glass or pressure washing a house, but it’s actually running the business and having the business serve you. So if I’m listening right now, I want to get ahold of you guys again, Gabe. A lot of our listeners are driving while they listen to the show. What’s the first step people need to take today, sir? First step would be visit our website. Go to, that’s ninjas with an S, and just browse our website, go to the franchise link on there, fill out that form. You can find a form on pretty much any of our pages, but take that first step. Just send me an email, give us a call, whichever one you want to do, we’re always happy to facilitate the needs of somebody that’s interested in working with our team over here at Window Ninjas. Hey, brother, thank you so much for carving out time. And again, that’s That’s Gabe Salinas with Gabe, have a great rest of your day. We’ll talk to you soon. Thanks, Clay. Have a great one. The number of new customers that we’ve had is up 411% over last year. We are Jared and Jennifer Johnson. We own Platinum Pest and Lawn and are located in Owasso, Oklahoma And we have been working with Thrive for business coaching for almost a year now Yeah, so so what we want to do is we want to share some wins with you guys that we’ve had by working with Thrive First of all, we’re on the top page of Google now, okay? I just want to let you know what type of accomplishment this is our competition Orkin Terminex They’re both 1.3 billion companies. They both have 2,000 to 3,000 pages of content attached to their website. So to basically go from virtually non-existent on Google to up on the top page is really saying something. But it’s come by being diligent to the systems that Thrive has, by being consistent and diligent on doing podcasts and staying on top of those podcasts to really help with getting up on what they’re listing and ranking there with Google. And also we’ve been trying to get Google reviews, asking our customers for reviews. And now we’re the highest rated and most reviewed Pessamon company in the Tulsa area. And that’s really helped with our conversion rate. And the number of new customers that we’ve had is up 411% over last year. Wait, say that again. How much are we up? 411%. Okay. So 411% we’re up with our new customers. Amazing. Right. So not only do we have more customers calling in, we’re able to close those deals at a much higher rate than we were before. Right now our closing rate is about 85% and that’s largely due to, first of all, our Google reviews that we’ve gotten. People really see that our customers are happy, but also we have a script that we follow. And so when customers call in, they get all the information that they need, that script has been refined time and time again. It wasn’t a one and done deal. It was a system that we followed with Thrive in the refining process, and that has obviously, the 411% shows that that system works. Yeah, so here’s a big one for you. So last week alone, our booking percentage was 91%. We actually booked more deals, more new customers last year than we did the first five months, or I’m sorry, we booked more deals last week than we did the first five months of last year from before we worked with Thrive. So again, we booked more deals last week than the first five months of last year. It’s incredible, but the reason why we have that success is by implementing the systems that Thrive has taught us and helped us out with. Some of those systems that we’ve implemented are group interviews, that way we’ve really been able to come up with a really great team. We’ve created and implemented checklists, that way everything gets done and it gets done right. It creates accountability, we’re able to make sure that everything gets done properly, both out in the field and also in our office. And also doing the podcast like Jared had mentioned that has really, really contributed to our success. But that, like I said, the diligence and consistency in doing those in that system has really, really been a big blessing in our lives. And also, you know, it’s really shown that we’ve gotten a success from following those systems. So before working with Thrive, we were basically stuck. Really no new growth with our business. We were in a rut. And we didn’t know- One second. The last three years, our customer base had pretty much stayed the same. We weren’t shrinking, but we weren’t really growing either. Yeah. And so we didn’t really know where to go, what to do, how to get out of this rut that we’re in. But Thrive helped us with that. They implemented those systems, they taught us those systems, they taught us the knowledge that we needed in order to succeed. Now it’s been a grind, absolutely it’s been a grind this last year, but we’re getting those fruits from that hard work and the diligent effort that we’re able to put into it. So again, we were in a rut, Thrive helped us get out of that rut, and if you’re thinking about working with Thrive, quit thinking about it and just do it. Do the action, and you’ll get the results. It will take hard work and discipline, but that’s what it’s going to take in order to really succeed. We just want to give a big shout out to Thrive, a big thank you out there to Thrive. We wouldn’t be where we’re at now without their help. Hi, I’m Dr. Mark Moore. I’m a pediatric dentist. Through our new digital marketing plan, we have seen a marked increase in the number of new patients that we’re seeing every month, year over year. One month, for example, we went from 110 new patients the previous year to over 180 new patients in the same month. And overall, our average is running about 40 to 42 percent increase month over month, year over year. The group of people required to implement our new digital marketing plan is immense, starting with a business coach, videographers, photographers, web designers. Back when I graduated dental school in 1985, nobody advertised. The only marketing that was ethically allowed in everybody’s eyes was mouth-to-mouth marketing. By choosing to use the services, you’re choosing to use a proof-and-turn-key marketing and coaching system that will grow your practice and get you the results that you’re looking for. I went to the University of Oklahoma College of Dentistry, graduated in 1983, and then I did my pediatric dental residency at Baylor College of Dentistry from 1983 to 1985. Hello, my name is Charles Colaw with Colaw Fitness. Today I want to tell you a little bit about Clay Clark and how I know Clay Clark. Clay Clark has been my business coach since 2017. He’s helped us grow from two locations to now six locations. We’re planning to do seven locations in seven years and then franchise. And Clay’s done a great job of helping us navigate anything that has to do with like running the business, building the systems, the checklists, the workflows, the audits, how to navigate lease agreements, how to buy property, how to work with brokers and builders. This guy is just amazing. This kind of guy has worked in every single industry. He’s written books with like Lee Crocker, or Head of Disney with the 40,000 cast members. He’s friends with like Mike Lindell. He does Reawaken America tours where he does these tours all across the country where 10,000 or more people show up to some of these tours. On the day-to-day, he does anywhere from about 160 companies. He’s at the top. He has a team of business coaches, videographers, and graphic designers, and web developers. They run 160 companies every single week. Think of this guy with a team of business coaches running 160 companies. In the weekly, he’s running 160 companies. Every six to eight weeks, he’s doing Reawaken America tours. Every six to eight weeks, he’s also doing business conferences where 200 people show up. He teaches people a 13-step proven system that he’s done and worked with billionaires, helping them grow their companies. I’ve seen guys from startups go from startup to being multi-millionaires, teaching people how to get time freedom and financial freedom through the system. Critical thinking, document creation, organizing everything in their head to building it into a franchisable, scalable business. One of his businesses has like 500 franchises. That’s just one of the companies or brands that he works with. So amazing guy. Elon Musk, kind of like smart guy. He kind of comes off sometimes as socially awkward, but he’s so brilliant and he’s taught me so much. When I say that, Clay is like he doesn’t care what people think when you’re talking to him. He cares about where you’re going in your life and where he can get you to go. That’s what I like the most about him. He’s like a good coach. A coach isn’t just making you feel good all the time. A coach is actually helping you get to the best you. And Clay has been an amazing business coach. Through the course of that, we became friends. My most impressive thing was when I was shadowing him one time, we went into a business deal and listened to it. I got to shadow and listen to it. And when we walked out, I knew that he could make millions on the deal and they were super excited about working with him. And he told me, he’s like, I’m not going to touch it, I’m going to turn it down. Because he knew it was going to harm the common good of people in the long run. And the guy’s integrity just really wowed me. It brought tears to my eyes to see that this guy, his highest desire was to do what’s right. And anyways, just an amazing man. So anyways, impacted me a lot. He’s helped navigate. Anytime I’ve got nervous or worried about how to run the company or, you know, navigating competition and an economy that’s like, I remember we got closed down for three months. He helped us navigate on how to stay open, how to get back open, how to just survive through all the COVID shutdowns, lockdowns. I’m Rachel with Tip Top K9 and we just want to give a huge thank you to Clay and Vanessa Clark. Hey guys, I’m Ryan with Tip Top K9. Just want to say a big thank you to Thrive 15. Thank you to Make Your Life Epic. We love you guys. We appreciate you and really just appreciate how far you’ve taken us. This is our old house. Right? This is where we used to live years ago. This is our old neighborhood. See? It’s nice, right? So this is my old van and our old school marketing. And this is our old team. And by team, I mean it’s me and another guy. This is our new house with our new neighborhood. This is our new van with our new marketing. And this is our new team. We went from four to 14. And I took this beautiful photo. We worked with several different business coaches in the past, and they were all about helping Ryan sell better and just teaching sales, which is awesome, but Ryan is a really great salesman. So we didn’t need that. We needed somebody to help us get everything that was in his head out into systems, into manuals, and scripts, and actually build a team. So now that we have systems in place, we’ve gone from one to 10 locations in only a year. In October 2016, we grossed 13 grand for the whole month. Right now it’s 2018, the month of October. It’s only the 22nd, we’ve already grossed a little over 50 grand for the whole month, and we still have time to go. We’re just thankful for you, thankful for Thrive and your mentorship, and we’re really thankful that you guys have helped us to grow a business that we run now instead of the business running us. Just thank you, thank you, thank you, times a thousand. The Thrivetime Show, two-day interactive business workshops are the highest and most reviewed business workshops on the planet. You can learn the proven 13-point business system that Dr. Zellner and I have used over and over to start and grow successful companies. We get into the specifics, the specific steps on what you need to do to optimize your website. We’re going to teach you how to do a social media marketing campaign that works. How do you raise capital? How do you get a small business loan? We teach you everything you need to know here during a two-day, 15-hour workshop. It’s all here for you. You work every day in your business, but for two days you can escape and work on your business and build these proven systems so now you can have a successful company that will produce both the time freedom and the financial freedom that you deserve. You’re going to leave energized, motivated, but you’re also going to leave empowered. The reason why I built these workshops is because as an entrepreneur, I always wish that I had this. And because there wasn’t anything like this, I would go to these motivational seminars, no money down, real estate, Ponzi scheme, get motivated seminars, and they would never teach me anything. It was like you went there and you paid for the big chocolate Easter bunny but inside of it, it was a hollow nothingness. And I wanted the knowledge and they’re like, oh, but we’ll teach you the knowledge after our next workshop. And the great thing is we have nothing to upsell. At every workshop, we teach you what you need to know. There’s no one in the back of the room trying to sell you some next big get-rich-quick, walk-on-hot-coals walk on hot coals product. It’s literally we teach you the brass tacks, the specific stuff that you need to know to learn how to start and grow a business. I encourage you to not believe what I’m saying, but I want you to Google the Z66 auto auction. I want you to Google elephant in the room. Look at Robert Zellner and Associates. Look them up and say, are they successful because they’re geniuses or are they successful because they have a proven system when you do that research you will discover That the same systems that we use in our own business can be used in your business Come to Tulsa book a ticket and I guarantee you it’s going to the best business workshop ever wouldn’t give you your money back You don’t love it We built this facility for you, and we’re excited to see it All right JT so hypothetically in your mind, what is the purpose of having a business? To get you to your goals. So it’s a vehicle to get you to your destination. And would you need profits to get there? I mean, when you have a business that’s successful, in your expert opinion, would you need profits to get you to your goals? Yeah, because if you have a $15 million business, but you have $15 million in expenses, it’s kind of pointless. Holy crap! All right, so the question I would have here for you, if you could take like, I don’t know, 10 minutes or less and see if you could save $3,000 a year by reducing your credit card fees, would you do it? Yes, absolutely. Holy crap! Why would somebody out there who’s listening right now, who has a sane mind, why would they not go to forward slash credit dash card, to schedule a 10 minute consultation to see if they can reduce their credit card fees by at least $3,000 a year. Why would they not do it? Yeah, why would they not do it? Maybe because they don’t understand how you set the website. This tree is a symbol of the spirit of the Griswold family Christmas. Now that’s clear. So I encourage everybody to check out forward slash credit dash card forward slash credit dash card. What would be another reason why someone would not be willing to take 10 minutes to compare rates to see if they could save $3,000 or more on credit card fees? Maybe they think it is a waste of time and then it won’t. It’s not possible. There’s somebody out there that’s making more than $3,000 every 10 minutes and they’re like, nah, that’s not worth my time. There’s probably some someone out there. Okay. Well I’ll just tell you folks if you’re out there today and you’re making less than $3,000 per 10 minutes I would highly recommend that you go to thrive forward slash credit dash hard because you can compare rates you can save money, and you know, the big goal, in my opinion, of building a business is to create time freedom and financial freedom, and in order to do that, you have to maximize your profits. Holy crap. Now, one way to maximize your profits is to increase your revenue. Another way to do it is to decrease your expenses. It’s a profit deal takes the pressure off. JT, is there any other reason why somebody would not be willing to take 10 minutes to compare rates to see if they could save a total of $3,000 a year on average? I am at a loss and I cannot think of any other. Shampoo is better. I leave the hair silky and smooth. Oh really fool, really. Stop looking at me swan. Well let me tell you a good story here real quick. I actually years ago compared rates with this company here. It’s called IPS. It’s Integrated Payment Services. And I scheduled a consultation. I don’t know that I was skeptical. I just thought whatever. I’ll take 10 minutes. I’ll compare rates I can’t tell you can tell me I’m a doctor. No, I mean, I’m just not sure. Okay, take a guess well Not for another two hours You can’t take a guess for another two hours And in my case in my in my case my particular case I save over $20,000 a year. Holy crap! Wow. Which is like groceries when my wife goes to the organic stores. Find everything you need today? Yeah. Great. Okay. Oh God. Everything okay ma’am? It’s just that you’ve only scanned a few items and it’s already 60 bucks. I’m so scared. Okay I’m a trained professional ma’am. I’ve scanned a lot of groceries. I need you to stay with me. It’s just that my in-laws are in town and they want a charcuterie board. This isn’t going to be easy, so I need you to be brave, all right? What’s your name? Patricia. Patricia, all right. I need you to take a deep breath. We’re about to do the cheese. You know, that’s the difference between eating organic and not organic. So because my wife eats organic, I had to take the 10 minutes needed to compare rates to save the $20,000 a year on credit card fees just for one of my companies. One question, what’s the brand name of the clock? The brand name of the clock, Rod, do we have it? The brand name of the clock, it’s an elegant, from Ridgway, it’s from Ridgway. Let’s buy the clock and sell the fireplace. I encourage everybody out there, go to forward slash credit dash card. You schedule a free consultation, request information, a member of our team will call you, they’ll schedule a free consultation, it should take you 10 minutes or less, and they’re going to compare rates and see if they can’t save you more than $3,000 a year off of your credit card processing. You were hoping what? I wouldn’t owe you money at the end of the day. No, you don’t owe us money. Because at the end of the day, at the end of the day, the goal of the business is to Because at the end of the day, at the end of the day, the goal of the business is to create time freedom and financial freedom, and in order to do that, you need to create additional methods.


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