Business Podcasts | Why You Must Embrace the Concept of Daily GRIND & Daily Diligence to Become Successful, Why Mastering Proven Repetitive Business Systems Is What Produces Success & Why You Must Identify Your Ideal & Likely Buyers

Show Notes

Business Podcasts | Why You Must Embrace the Concept of Daily GRIND & Daily Diligence to Become Successful, Why Mastering Proven Repetitive Business Systems Is What Produces Success & Why You Must Identify Your Ideal & Likely Buyers

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Learn More About How Clay Has Taught Doctor Joe Lai And His Team Orthodontic Team How to Achieve Massive Success Today At:
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Learn More About How Clay Clark Has Helped Roy Coggeshall to TRIPLE the Size of His Businesses for Less Money That It Costs to Even Hire One Full-Time Minimum Wage Employee Today At:
To Learn More About Roy Coggeshall And His Real Businesses Today Visit:
Clay Clark Testimonials | “Clay Clark Has Helped Us to Grow from 2 Locations to Now 6 Locations. Clay Has Done a Great Job Helping Us to Navigate Anything That Has to Do with Running the Business, Building the System, the Workflows, to Buy Property.” – Charles Colaw (Learn More Charles Colaw and Colaw Fitness Today HERE:
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75% of Employees Steal from the Workplace –

85% of Employees Lie On Resumes –

96% of Businesses Fail –

Business Coach | Ask Clay & Z Anything

Audio Transcription

<|0.00|> Get ready to enter the Thrive Time Show.<|4.00|><|4.00|> Good look as the father of five, that’s what I’m a dive.<|7.24|><|7.24|> So if you see my wife and kids, please tell them hi.<|9.76|><|9.76|> It’s C and Z up on your radio.<|12.12|><|12.12|> And now 3, 2, 1, here we go.<|15.04|><|15.04|> We started from the bottom, now we’re here.<|17.48|><|17.48|> We started from the bottom, and that’s what we gotta do.<|20.88|><|20.88|> All right, Thrive Nation.<|21.88|><|21.88|> On today’s show, we’re talking about how<|23.12|><|23.12|> to grow a successful business.<|24.64|><|24.64|> And we’re going to be joined here with the Oxifresh brand<|27.40|><|27.40|> developer.<|27.90|><|27.90|> So if you’re out there today and you<|29.44|><|29.44|> want to buy an Oxifresh franchise, this is who you would talk to. But whether you buy an OxiFresh franchise or you own your own business, there are a few things you have to do every single day to build that successful business. And here to talk about it is Matt Cline. Welcome on to the Thrive Time Show. How are you, Matt? I am doing awesome. Thank you for having me. Matt, okay, I’m going to get into these three areas that you have to do to be successful. James, what time did you get here today? 6.45. What time? 6.45. Was I already here when you got here? Yes. Yes. Am I always here when you get here? Every time. Okay. And you know why? Because as the owner of a company, you have to be consistent. I’m not saying you have to work there every day, but you have to be consistent. And that’s a real challenge for people who aren’t used to that. And if you’re listening today, I encourage you to become a consistent person. When you’re not a consistent person, it kind of freaks people out. And so Matt, if somebody wants to buy an Oxifresh franchise, it’s a great brand, but somebody’s going to have to offer as the local owner, the level of consistency that you guys offer at a corporate level. Can you talk about some of the areas of consistency that you have to provide as a local owner of an Oxifresh franchise? Yeah, I mean, if you’re the owner and you have employees that are working for you, it’s your duty to make sure that your technicians are showing up on time and providing the service that we promise online and making sure that they’re closing out the work orders and getting payment and making sure they’re leaving that customer better than when they found them. You got to make sure that, you know, they are, they have all the tools and resources to be successful. You can’t just give them equipment and only, you know, say January one, and then just never talk to them again until July, right? You need to do consistent check-ins. I talk to my employees every single day, multiple times a day, just to see how they are, you know, because I can’t be the one doing the job. So if I can’t be the one doing the jobs, I have to make sure that my business is running appropriately. I’m there to make sure, you know, I’m a problem solver in terms of just businesses. I assume anyone that owns a company is as well, right? You got to make sure you’re there for your customers. If they need certain specific things that only an owner can answer. You gotta make sure your business is actually running the right way. You gotta be checking reports, looking at all the resources that we give you. So even though you may not be in the actual field, you still very much are in charge of running your business and making sure that it’s doing what it needs to be doing. Now Matt, I’m gonna pull this up real quick. I’m gonna pull up a screenshot here so people can see this. This is very important for people to take a look at this, take a gander at it, folks, because once you kind of get it, it’s the same no matter what business you’re doing. So this particular business right here is called Bunky Life. I’m going to put up This is a client we work with and he sells bunkies. James, how would you describe this bunkie there, buddy? It’s a nice two-story, looks like a tiny house. Oh, it’s a tiny house. And certain people want a bolt-on bedroom. And so, Matt, I’m in the process of selling some bunkies. So let me tell you how we do it. So we have a kiosk in the mall. Okay, so if you look up outside ink irrigation, I think I have some photos to show you. We installed this in the mall. So James, I bought one of these. It was about, I think, 12 grand to buy it, to install it, to get it all set up. So it’s in the mall right now. Here it is, it’s in the mall. Matt, this is in the mall, in the big mall in Tulsa. There it is, the Bunky Life booth. It’s the tiny home in the mall. Now the challenge we have here, James, is I have to make sure that every day we staff the booth. Right. And what has proven to be the challenge of this? Because I’ve been staffing this booth now for two weeks. What do you think the challenge has been so far? Getting people to stay there and do their job. Unbullet! There it is, Matt! Matt, there it is! Ding, ding, ding, ding! And so we have a booth, we have a lot of traffic, and the way it works, this is how it works. People come by, we say, hey, welcome to the Bunky Booth. Come on, check it in. Check it out if you walk by. And we say, hey, let me give you a brochure on this. And if you’d like a chance to win a free one, you can register today. If you want a chance to win a free one, you can register. Or if you want to know more about it, I’m here to help you. And that’s what we do. And, but Matt, somebody has to be there consistently. And so every single day I check in with the people that are supposed to be at the mall. So far, the people that are supposed to be there have been there about two out of the three times I’ve checked. They’re about 60%. I found we had one bad apple on the team that it turned out they didn’t want to go to the mall when that was what they were supposed to do. And Matt, I pay them for production, so I pay them per lead they gather, and there’s some certain merit-based pay things there to make sure there’s no drifting. But again, Matt, even though this is a very simple business model, it’s a very simple plan. This plan could become impossible if I don’t have the mindset of consistency. And if somebody goes to and this is where I see it happens all the time. Somebody gets to talk into one of your franchisees. So somebody starts talking to one of your franchisees and they start talking to this super successful franchisee. You have a franchisee that’s on fire, Matt. You have many Oxifresh franchisees that are killing the game. And they say, what do you do for a living? And the franchisee says, oh, I own an Oxifresh. And they go, ha ha, I too own an Oxifresh. And what we forget if we’re not careful is that if you buy a consistent system and you’re not a consistent person, it won’t work. And so I’m just trying to walk people through this idea of specifically buying an Oxifresh and what are some of the daily things you’re gonna expect for me Matt if I go to and I buy an Oxifresh franchise because you have over 500 locations a lot of people are doing well what are some of the things Matt I have to do every single day as it relates to operations if I want to have a successful Oxifresh? Yeah well first you gotta to me the first thing I do is I always look at your reports. You got to see what’s going on in your business where you’re doing good and where you’re not doing. I look at my reports every single morning before I get my day started. I call my employees. I make sure they have everything they need. We set some goals for the day and make sure we’re doing that. I am consistently driving reviews to my business, either myself or through my employees where I give them incentive to do so and make it a challenge or whatever we have to do make sure that they understand the the value of that that they’re consistently Doing that working on them with their upsells making sure they’re actually creating more business from a single job Okay, and then essentially I’m tailoring my schedule to what needs to happen So if I have some gaps in the schedule, I might move some stuff, but that’s kind of on the back end So I’m just consistently working on, understanding what’s happening in my business, pushing some change for my employees’ behavior so that they get better at what they’re doing, and then making sure that my schedule is as efficient as possible day to day. Because, again, I don’t have to answer the phones. That’s a huge piece of the pie that’s off my plate. I don’t have to worry about the logistics of getting a customer from calling onto the schedule. So I can focus on the things that make me efficient, like my employees, like the software, like my reports, like getting reviews. Uh, cause that huge part of just customer engagement and communication is completely off of my plates. Now, uh, James, I want to ask you this. What time is it right now? As of the time of recording this right now? Uh, 413. How many calls have you made today? Uh, 190 about. Do you want me to take a couple? It’s flowing around like 185 last time I checked and you said get in here for a podcast here 185 about there Yeah, okay, and how many tickets have you sold to our conference? We do business conferences folks every two months every two months by the way if you want to get a business conference ticket Let me tell you the secret the secret here If you’re if you’re a high ethic person The tickets are $250 or whatever price you can afford to pay and I’ve always done it that way and I always do it that way If you’ll say what so it’s $250 or whatever you can afford. And I do these every two months. I’ve done them since 2005. But I also tell people, or whatever you can afford. So if somebody out there, if you have a lot of money and you want to screw me because you want to stick it to the man, you can tell us some sob story that isn’t true and then you’ll feel bad about it, but we make it affordable for everybody. So I’m just telling you, that’s the thing. So when you’re out there selling tickets, how many tickets have you sold today? 31. 31. How many calls have you made? 185. And that’s about the ratio. And I’ll tell you, we’re not calling random people out of the phone book. It’s people that have gone to They’ve requested a ticket. And why do you have to call an inbound lead, James, three times, four times? Why do you have to text, call, and email every lead over and over and over? Well, sometimes they’re at work, sometimes they’re having dinner, sometimes they’re feeding their dog. There’s a different story every time, so you’ve got to get them in that second that they’re not on the phone or they’re not occupied. And why do you suppose that I don’t want to just sell a ticket online and let people just buy tickets online? Well we want we want to know everyone coming to the to the events are good people and we want to actually have a conversation with you. Now again Matt Oxifresh you guys people want to buy a franchise but maybe you don’t want to sell them a franchise that’s why I always tell people you’re awarding a franchise that’s what you’re doing and I’ve only had it happen a couple times, Matt, where somebody’s reached out to an Oxifresh. This is over like a 10-year period of time where somebody’s told me, you know, they said I wasn’t a good fit. And I go, oh, I know why. And they go, what do you mean? I’m like, well, you know. And so, Matt, you’re awarding a franchise. You’re not going to just let anybody buy an Oxifresh franchise. Can you talk about that for a second, about what character traits or what financial background you’re looking for? It’s not a snobby franchise. You made it affordable for people. It’s not that we’re being snobby about our conferences, but we know our ideal and likely buyer. We know who we want to work with at our conferences, and you know who’s going to be a good fit for Oxifresh, and it saves everybody a lot of time if we just get aligned and not waste our time there. Matt, who’s a good fit for an Oxifresh, and who really isn’t? Yeah, I would say someone that, you know, has maybe shown a little bit of success in the past where they know that, you know, maybe they’ve climbed a corporate ladder or maybe they’ve at least shown some amount of success in what they’ve done in the past, whether it was they were in corporate merit or they’ve run their own business. Because, you know, I tell people all the time, I mean, if the last five jobs you’ve had, you got fired and you were like out of thin air, I’d say maybe let’s try to find some success before you cut your teeth with like a full on business that now you have to look in the mirror every day and you have to get up and do all the things necessary. So we want hardworking people that understand what we’re doing. We want folks that can follow a system at least for the first six months to a year just to understand what our value is to this industry so they can be just perfect within the system and then start to think outside the box. I mean, when I talk to people, usually the reasons I don’t award a franchise are like completely unrealistic expectations of money in to money out. Let’s say I got $30,000 and I have to make $200,000 a year or else it won’t work, right? And then that one’s pretty easy. I have people too that just cannot understand what we’re talking about. So like maybe our software or the way we get business completely passes them. So, you know, that’s going to be a lose-lose situation. Our goal is to become the best carpet cleaning franchise in the world, and we can’t do that if our franchisees aren’t on the same, that they don’t know how to be successful. They can’t follow our system. They don’t know how to get reviews. They’re unwilling to get reviews. They’re unwilling to grow. So we want people that can try hard and follow a system at the same time. So I’m gonna make sure I’m clarifying this and I’m communicating succinctly. So if you want to become successful, there’s a lot of principles we need to master, but just three I want to focus on today. You got to be diligent. So James, what time did you get here today? 645. And how many tickets have you sold so far today? 31. How many calls have you made? 185. And how many calls did you make on last Friday? Do you remember or Saturday? Over 300. And this is what you do. This is what we do. And it’s not, we’re embracing a new idea every day. It’s not like every single day I come to work and go, ha ha, here’s the super move. Ha ha, here’s the magic sauce. Ha ha, here is a, I mean, I’m always looking for a better way to do something, but you have to master these repetitive tasks. And Matt, that’s where I think a lot of people fall off the wagon. They’re always looking for the new idea as opposed to doing the proven idea. Looking for the new idea instead of mastering the proven idea. So again, I go back to this. You got to embrace daily diligence. Two, you’ve got to master the repetitive tasks. So James, when you’re on the phone and you’re following the script. Right. Do you feel like you’ve kind of mastered at this point? I do. And there’s certain objections that people have. And let me throw up, tell me if these sound familiar. How much does it cost? Let’s get to the price, buddy. Yeah, that sounds familiar. Okay, what about, can I get a refund? I mean, can I get a refund? What if I get a ticket and I can’t come? Yeah, that’s another familiar one. Okay, and what about the person who, they’re on the phone, and you obviously woke them up, or they just went to bed. No matter what time of the day it is, you’re calling someone at noon, and they’re like, oh, I just went to bed. You call someone at noon, I just woke up. Does that ever happen? It does. Have you ever sold a ticket to these people? All the time. Almost every day. Or the guy who says, hey, this isn’t a good time for me. Can I go? And you do. I just keep on the script and then boom, five minutes later, they’re buying tickets. But Matt, there’s certain people that will come in and I’ll go, who’s your top sales guy of all time? And I’ll say, well, for tickets, it’s JT. And the number two, it’s it’s James. You’re my top two guys, you know, and they go, I don’t want to follow what they do because it’s so repetitive. I’m like, it works. Let me get your thoughts on that, Matt. I don’t want to do repetitive stuff. Do you ever have that? Anybody fighting that addiction to new there, Matt? You got to kind of get people focused on doing what works. Yeah. You know, it does happen a lot, right? I mean, as a company, we’ve changed our process of how we get jobs. We’ve changed our process of a lot of different things over the last 17 years. And some people really kind of catch on to that and they realize the importance of change and processes. But you are right, some people really fight the tide on that, right? They’re really trying to do things their own way. Like I can actually say that I was one of those people when it came to like pay structure for a while. I kind of went against what everyone was doing on pay structure and it was not great, right? So I had to learn through kind of being that person a little bit to understand like there’s a reason these things work the way they work. Right, because we’ve gone through the challenges and the costly mistakes of doing things a certain way. And so the reason the franchise works is because we have, we’ve gone through like 17 years of making mistakes. And it’s not that you can’t think outside the box and do things your own way, but it certainly helps for franchisees because most people that we deal with, Clay, they’ve never owned a company before. They’ve never hired people before. They’ve never done marketing before. They’ve worked for somebody else. So training that behavior and consistency will only make them a much better franchise because then they can have the infrastructure, then they can have the growth. And if they want to think outside the box and do things, absolutely do it as an add-on to the things that we already know work. Now the final area I want to focus on, if you have to know your ideal and likely buyer. Now folks, if you go to forward slash millionaire, you can download my newest book called it. This is a new book I’ve written here. It’s called a millionaire’s guide how to become sustainably rich. And this is what I teach at the workshops, a millionaire’s guide, how to become sustainably rich. And you can download that book for free. And what I found, it’s the craziest thing ever. It’s crazy. I just talked to a wonderful guy this weekend and he goes, man, I downloaded your podcast. I downloaded the book and I listened, man. And I read the book and I found that my ideal and likely buyers tend to be readers and they tend to be actual entrepreneurs. I find that people that don’t have any aspirations for entrepreneurship hate my show and hate what I do. But occasionally, Matt, they find my website because they look up business pot in a conference or something and they find it and they want a ticket. And they’re like, how come you’re letting people name their price? I’ve been attacked for this. They go. I heard from a friend that you’re letting people name their price. I go, well, it’s a thing where I grew up poor and maybe you can’t identify with that, but I can. And I know what it’s like to need a hand up. And so if you could pay 250 great. And if you can’t, well, by what metric do you do you determine who qualifies? I’m like, if they give me their word. Oh, really? Well, I’ve worked in corporate America for 20 years. Would you believe how many people lie on resumes? I’m like, I’m sure a lot of them do. And I’m sure a lot of them are lying to me right now. And there’s probably a guy who’s super rich who’s lying to me, but it’s my business. And this is what I want to do. And they’re like, well, so you’re telling me that I can pay full price and someone else who actually has a higher net worth than me could pay less money. It probably has happened and it’s probably happening right now. And I think that you should, you know, maybe you should pay a dollar for the conference and just see what happens. And there are certain people that they, that, that, that legalistic personality, that over corporate America personality, that litigious, uh, maybe they have 14 college degrees, that sort of, they don’t get it, James. Right. And that’s okay. Cause I’m not trying to, I’m not trying to get them to get it. I find the super reverent guy who can’t process humor doesn’t do well with us either. I find that the people that like humor love us. And so I know my ideal and likely buyer. And so Matt, usually about once a, I don’t know, every two weeks, someone will call me and our staff, they’ll pull me aside, a newer employee, and they’ll say, there’s a woman on the phone, or there’s a guy on the phone, they want to get a ticket, but they’re frustrated that your conference started at 7 a.m. and they go till 3. They were saying if you would start your conferences and go from like 7 to 10, they would go. But if it starts at 7 in the morning, they’re not coming. Unless your conferences are at 7 o’clock at night, they’re not coming. Well, probably corporate America. Like the corporate America, they hate workshops. But entrepreneurs like you and I, Matt, you know, we want to be done if we can by 3 because we got to return some calls. You know, we got to wrap up our day. We don’t mind starting early. And so it just, I know my ideal and likely buyers and having done workshops since 2005, every two months, 18 years of doing these, six a year, I know my ideal and likely buyers. And Matt at Oxifresh, you know who your ideal and likely buyers are. You know when you run ads on Facebook and they say, what demographic do you want to market on or what zip code, you know where to go and you know not where to go. Why is that important that at Oxifresh you guys have taken the time to clearly identify your ideal and likely buyer? Well, that’s what franchisees are paying for. They’re paying for the insights of 17 years of our database to understand if we’re going to market and put money out, we might as well do it in the most effective way possible. Because if we’re going on and say, hey, we don’t know anything and we’re gonna go on sports radio and we’re gonna spend $10,000 a month on ads, well, it would be important to know that our average customer is between like 27 and 57 female with one to two kids, right? And so we know if we’re gonna put our stuff on sports radio, how many of sports radio listeners fit that demographic? Probably less than half, right? So instead of doing that, why don’t we actually target a customer base that we know uses our services more than anybody else? It’s all about being efficient, because if I do it on sports radio and I get one customer for every, let’s say, $70 I spend, that’s not that great. But if I put it in a demographic of people that I know use our services and I can get one customer for every $12 I spend, I just make a heck of a lot more money by actually knowing who my customer database is going to be. And folks, if you’re out there today and you’re thinking about trying to find a career that you love, you find yourself in a job that you’re not a big fan of, you show up to work every day and you do a good job, but you’re just going, you know, I don’t want to be a delivery driver for said company the rest of my life. One thing you can do is you can go to forward slash oxyfresh and you can just request additional information. You can schedule a meeting, a consultation with Matt Klein and the team, and at OxyPress, they have 17 years plus of history. They have a proven turnkey marketing system, a history of success, low startup costs. And it really is a cutting edge carpet cleaning technology. It’s a great opportunity. James, I want to ask you this though, for a second. You know, you’re a very outspoken individual, you know, as am I. What would happen to you if you worked in a workplace every single day that said, no, I can’t talk about that. How would that go? I would go crazy and I would talk about it and I’ll go crazy-er. And we were talking about this the other day, Matt, because James was telling me, he’s from New Jersey and Matt, you tell me this story is weird, okay? James starts, he starts these stories. He says, so I’m going into the sauna. Is it sauna? Yeah, the steam room. I’m going to the steam room and I’m talking to these guys about, okay, I’m just saying to me, I’ve never had a story in my life where I started by saying, I’m going into the steam room and having a conversation with these guys. I just want to get the steamer thing. Matt, are you in a place in your life or have you ever been a place in your life where you go into the steam room and debate geopolitical things with your guys? I might be a little different. I’ve been in the steam room the last week, but I did not know anyone in that steam room. So I was not having that conversation. You got to give it a try. I’m saying this because then the whole day I was like asking everyone in the office, I’m like, have you ever been in a steam room having a debate about geopolitics with somebody? And nobody in the office said yes, but this is his normal. And what am I saying? In my office, it’s an irreverent culture where people can have a good time. And even though nobody in the office had ever could relate to the idea of having gone into a steam room and having a passionate debate with someone about geopolitical issues, we all laughed about it. And there’s some workplaces where you can’t do that. You’re not free to express yourself. And if you buy an oxy fresh franchise, you own your own business. So it is your own business. And I think that’s a powerful thing. Matt, I want to get your final thoughts on that. Owning your own business, the ability to write off your own expenses, to call your own shots, to be as successful as you want to be, to be as not successful as you want to be. How is that a life-changing thing for anybody out there that’s never become an OxyFresh franchise owner before? Yeah, I think it’s very important to me, right? I get to decide what my future looks like. I get to decide when I want to pivot. I get to decide who I want to hire, who I want to be around. I get to decide how much money I want to spend, how aggressive I want to be. I don’t have to ask permission to run my business the way that I want to. And it’s very empowering because I get to decide what my life is going to be like, right? If I’m in a job and I don’t have control over that, or like you said, I don’t know, I can’t speak about certain things, right? I don’t control a big part of my day, but luckily for me, I don’t work in an environment like that. I have my own businesses now, I got my own real estate. I can essentially decide how much I wanna work, how aggressive I wanna be, how successful I wanna be, and I’m the only one standing in my own way. So, you know, it’s a great thing when done right it’s a very lonely thing when you uh… when you run your own business and you’re not willing to do the things it takes to be successful so there’s two sides to that story too matt you’re a you’re a beautiful band and if there’s ever another star wars they’re looking for an extra extra character in the movie that’s a beautiful man i nominate you because you you need to be in a star wars movie matt you need to be here’s how about that matt you look like you should be like an extra in a star wars movie is that on your bucket list? I might have to go on there. I’ve never heard that one. What about being an extra in an Adam Sandler movie? You look like you could fit right in on an Adam Sandler movie. You know, like you could be one of the guys… Why is that cross-eyed guy in the back? I could be… Matt Klein is a great American, a beautiful man. Folks, I don’t want you to schedule your consultation with him just because he’s beautiful. That’s Oxi Fresh. Check it out there, folks. Book that consultation today. Matt, we love your hat. Thank you so much brother. We’ll talk to you guys. See ya. Gage Salinas, welcome to the Thrived Time Show. How are you sir? I am wonderful Clay. I’m glad to be here with you today. And just to give people a little context, how long have we worked with you in your business sir? A little over three years Clay. We’ve been together for a little bit of a journey now. And I think we’ve picked the best of times and the worst of times to work together. I mean it’s like right at the peak of the geopolitical craziness, that’s when we started working with you. But you’ve continued to grow. What kind of growth have you seen over these past three years? Just so the listeners know that you do have, in fact, a business that can navigate through difficult times. Well, we have over doubled our business here at Window Ninja since working with you. I actually went back and looked through our numbers, and I looked at some of our goals that we had set in the original conversation that I had with your team, and we had surpassed my original number that I wanted to hit with you guys. And I was quite shocked at how, I won’t say easy, but systematic it was for us to be able to get to where we wanted to be. The number of new customers that we’ve had is up 411% over last year. We are Jared and Jennifer Johnson. We own Platinum Pest and Lawn and are located in Owasso, Oklahoma. And we have been working with Thrive for business coaching for almost a year now. Yeah, so what we want to do is we want to share some wins with you guys that we’ve had by working with Thrive. First of all, we’re on the top page of Google now, okay? I just want to let you know what type of accomplishment this is. Our competition, Orkin, Terminix, they’re both $1.3 billion companies. They both have 2,000 to 3,000 pages of content attached to their website. So to basically go from virtually non-existent on Google to up on the top page is really saying something. But it’s come by being diligent to the systems that Thrive has. By being consistent and diligent on doing podcasts and staying on top of those podcasts to really help with getting up on what they’re listing and ranking there with Google. And also we’ve been trying to get Google reviews, asking our customers for reviews, and now we’re the highest rated and most reviewed pest and lawn company in the Tulsa area. And that’s really helped with our conversion rate. And the number of new customers that we’ve had is up 411% over last year. Wait, say that again. How much are we up? 411%. Okay. So 411% we’re up with our new customers. Amazing. Right. So not only do we have more customers calling in, we’re able to close those deals at a much higher rate than we were before. Right now our closing rate is about 85% and that’s largely due to first of all like our Google reviews that we’ve gotten people really see that our customers are happy, but also we have a script that we follow and so when customers call in they get all the information that they need. That script has been refined time and time again. It wasn’t a one and done deal. It was a system that we followed with Thrive in the refining process and that has obviously, the 411% shows that that system works. Yeah, so here’s a big one for you. So last week alone, our booking percentage was 91%. We actually booked more deals, more new customers last year than we did the first five months, or I’m sorry, we booked more deals last week than we did the first five months of last year from before we worked with Thrive. So again, we booked more deals last week than the first five months of last year. And it’s incredible, but the reason why we have that success is by implementing the systems that Thrive has taught us and helped us out with. Some of those systems that we’ve implemented are group interviews, that way we’ve really been able to come up with a really great team. We’ve created and implemented checklists. Everything gets done and it gets done right. It creates accountability. We’re able to make sure that everything gets done properly both out in the field and also in our office. And also doing the podcast like Jared had mentioned that has really, really contributed to our success, but that, like the diligence and consistency in doing those in that system has really, really been a big blessing in our lives, and also it’s really shown that we’ve gotten the success from following those systems. So before working with Thrive, we were basically stuck. Really no new growth with our business. And we were in a rut, and we didn’t know- The last three years, our customer base had pretty much stayed the same. We weren’t shrinking, but we weren’t really growing either. Yeah, and so we didn’t really know where to go, what to do, how to get out of this rut that we’re in. But Thrive helped us with that. They implemented those systems, they taught us those systems, they taught us the knowledge that we needed in order to succeed. Now it’s been a grind, absolutely it’s been a grind this last year. But we’re getting those fruits from that hard work and the diligent effort that we’re able to put into it. So again, we were in a rut, Thrive helped us get out of that rut. And if you’re thinking about working with Thrive, quit thinking about it and just do it. Do the action and you’ll get the results. It will take hard work and discipline, but that’s what it’s gonna take in order to really succeed. So, and we just wanna give a big shout out to Thrive, a big thank you out there to Thrive. We wouldn’t be where we’re at now without their help. Hi, I’m Dr. Mark Moore. I’m a pediatric dentist. Through our new digital marketing plan, we have seen a marked increase in the number of new patients that we’re seeing every month, year over year. One month, for example, we went from 110 new patients the previous year to over 180 new patients in the same month. Overall, our average is running about 40-42% increase month over month, year over year. The group of people required to implement our new digital marketing plan is immense, starting with a business coach, videographers, photographers, web designers. Back when I graduated dental school in 1985, nobody advertised. The only marketing that was ethically allowed in everybody’s eyes was mouth-to-mouth marketing. By choosing to use the services, you’re choosing to use a proof-and-turn-key marketing and coaching system that will grow your practice and get you the results that you’re looking for. I went to the University of Oklahoma College of Dentistry from 1983 to 1985. Hello, my name is Charles Colaw with Colaw Fitness. Today I want to tell you a little bit about Clay Clark and how I know Clay Clark. Clay Clark has been my business coach since 2017. He’s helped us grow from two locations to now six locations. We’re planning to do seven locations in seven years and then franchise. And Clay’s done a great job of helping us navigate anything that has to do with running the business, building the systems, the checklists, the workflows, the audits, how to navigate lease agreements, how to buy property, how to work with brokers and builders. This guy is just amazing. This kind of guy has worked in every single industry. He’s written books with Lee Crocker, Head of Disney with the 40,000 cast members. He’s friends with Mike Lindell. He does Reawaken America tours where he does these tours all across the country where 10,000 or more people show up to some of these tours. On the day-to-day, he does anywhere from about 160 companies. He’s at the top. He has a team of business coaches, videographers, and graphic designers, and web developers, and they run 160 companies every single week. So think of this guy with a team of business coaches running 160 companies. So in the weekly he’s running 160 companies. Every six to eight weeks he’s doing reawaken America tours. Every six to eight weeks he’s also doing business conferences where 200 people show up and he teaches people a 13-step proven system that he’s done and worked with billionaires helping them grow their companies. So I’ve seen guys from startups go from startup to being multi-millionaires, teaching people how to get time freedom and financial freedom through the system. Critical thinking, document creation, making it, putting it into, organizing everything in their head to building it into a franchisable, scalable business. One of his businesses has like 500 franchises, that’s just one of the companies or brands that he works with. So, amazing guy, Elon Musk, kind of like smart guy. He kind of comes off sometimes as socially awkward, but he’s so brilliant and he’s taught me so much. When I say that, like Clay is like he doesn’t care what people think when you’re talking to him. He cares about where you’re going in your life and where he can get you to go. And that’s what I like him most about him. He’s like a good coach. A coach isn’t just making you feel good all the time. A coach is actually helping you get to the best of you. And Clay has been an amazing business coach. Through the course of that we became friends. My most impressive thing was when I was shadowing him one time, we went into a business deal and listened to it. I got to shadow and listen to it. When we walked out I knew that he could make millions on the deal and they were super excited about working with him. He told me, he’s like, I’m not going to touch it, I’m going to turn it down because he knew it was going to harm the common good of people in the long run and the guy’s integrity just really wowed me. It brought tears to my eyes to see that this guy, his highest desire was to do what’s right and anyways just an amazing man. So anyways, impacted me a lot. He’s helped navigate. Anytime I’ve got nervous or worried about how to run the company or navigating competition and an economy that’s like, I remember we got closed down for three months. He helped us navigate on how to stay open, how to get back open, how to just survive through all the COVID shutdowns, lockdowns. I’m Rachel with Tip Top K9 and we just want to give a huge thank you to Clay and Vanessa Clark. Hey guys, I’m Ryan with Tip Top K9. Just want to say a big thank you to Thrive 15. Thank you to Make Your Life Epic. We love you guys. We appreciate you and really just appreciate how far you’ve taken us. This is our old house. Right, this is where we used to live years ago. This is our old neighborhood. See, it’s nice, right? So this is my old van and our old school marketing. And this is our old team. And by team, I mean it’s me and another guy. This is our new house with our new neighborhood. This is our new van with our new marketing. And this is our new team. We went from four to 14. And I took this beautiful photo. We worked with several different business coaches in the past. And they were all about helping Ryan sell better and just teaching sales, which is awesome, but Ryan is a really great salesman. So we didn’t need that. We needed somebody to help us get everything that was in his head out into systems, into manuals and scripts and actually build a team. So now that we have systems in place, we’ve gone from one to 10 locations in only a year. In October 2016, we grossed 13 grand for the whole month. Right now it’s 2018, the month of October. It’s only the 22nd. We’ve already grossed a little over 50 grand for the whole month, and we still have time to go. We’re just thankful for you, thankful for Thrive and your mentorship, and we’re really thankful that you guys have helped us to grow a business that we run now instead of the business running us. Just thank you, thank you, thank you, times a thousand. Today, interactive business workshops are the highest and most reviewed business workshops on the planet. You can learn the proven 13 point business systems that Dr. Zellner and I have used over and over to start and grow successful companies. When we get into the specifics, the specific steps on what you need to do to optimize your website. We’re going to teach you how to fix your conversion rate. We’re going to teach you how to do a social media marketing campaign that works. How do you raise capital? How do you get a small business loan? We teach you everything you need to know here during a two day, 15 hour workshop. It’s all here for you. You work every day in your business, but for two days you can escape and work on your business and build these proven systems so now you can have a successful company that will produce both the time freedom and the financial freedom that you deserve. You’re going to leave energized, motivated, but you’re also going to leave empowered. The reason why I built these workshops is because as an entrepreneur, I always wish that I had this. And because there wasn’t anything like this, I would go to these motivational seminars, no money down, real estate, Ponzi scheme, get motivated seminars, and they would never teach me anything. It was like you went there and you paid for the big chocolate Easter bunny, but inside of it, it was a hollow nothingness. And I wanted the knowledge, and they’re like, oh, but we’ll teach you the knowledge after our next workshop. And the great thing is we have nothing to upsell. At every workshop, we teach you what you need to know. There’s no one in the back of the room trying to sell you some next big get-rich-quick, walk-on-hot-coals product. It’s literally we teach you the brass tacks, the specific stuff that you need to know to learn how to start and grow a business. I encourage you to not believe what I’m saying, but I want you to Google the Z66 auto auction. I want you to Google elephant in the room. Look at Robert Zellner and Associates. Look them up and say, are they successful because they’re geniuses, or are they successful because they have a proven system? When you do that research, you will discover that the same systems that we use in our own business can be used in your business. Come to Tulsa, book a ticket, and I guarantee you it’s gonna be the best business workshop ever. It wouldn’t give you your money back if you don’t love it. We’ve built this facility for you, and we’re excited to see it. Hey, I’m Ryan Wimpey with Tiptop K9, and I’m the founder. I’m Rachel Wimpey, and I am a co-founder. So we’ve been running Tiptop for about the last 14 years, franchising for the last three, four years. So someone that’d be a good fit for Tip Top, loves dogs, they’re high energy, they wanna be able to own their own job, but they don’t wanna worry about, you know, the high failure rate. They wanna do that like bowling with bumper lanes. So you give us a call, reach out to us, we’ll call you, and then we’ll send you an FDD, look over that, read it, fall asleep to it, it’s very boring, and then we’ll book a discovery day and you come and you can spend a day or two with us make sure that you actually like it make sure that you’re treating dogs with something that you want to do. So an FDD is a franchise disclosure document. It’s a federally regulated document that goes into all the nitty-gritty details of what the franchise agreement entails. So who would be a good fit to buy a 6UP K9 would be somebody who loves dogs, who wants to work with dogs all day as their profession. You’ll make a lot of money, you’ll have a lot of fun, it’s very rewarding. And who would not be a good fit is a cat person. So the upfront cost for Tip Top is $43,000. And a lot of people say they’re generating doctor money, but on our disclosure, the numbers are anywhere from over a million dollars a year in dog training, what our Oklahoma City location did last year, to $25,000, $35,000 a month. To train and get trained by us for Tip Top K9, to run your own Tip Top K9, you would be with us for six weeks here in Tulsa, Oklahoma. So we’ve been married for seven years. Eight years. Eight years. Eight years. So if you’re watching this video, you’re like, hey, maybe I want to be a dog trainer. Hey, that one sounds super amazing. Go to our website,, click on the yellow franchising tab, fill out the form, and Rachel and I will give you a call. Our Oklahoma City location last year they did over a million dollars. He’s been running that shop for three years before he was a youth pastor with zero sales experience, zero dog training experience before he ever met with us. So just call us, come spend a day with us, spend a couple days with us, make sure you like training dogs and own your own business. Well the biggest reason to buy a Tip Top K9 is so you own your own job and you own your own future and you don’t hate your life. You get an enjoyable job that brings a lot of income but is really rewarding. My name is Seth Flint and I had originally heard about Tip Top K9 through my old pastors who I worked for. They trained their great parents with Ryan and Tip Top K9. They did a phenomenal job and became really good friends with Ryan and Rachel. I was working at a local church and it was a great experience. I ended up leaving there and working with Ryan and Tip Top K9. The biggest thing that I really really enjoy about being self-employed is that I can create my own schedule. I have the ability to spend more time with my family, my wife and my daughter. So my very favorite thing about training dogs with Tip Top K9 is that I get to work with the people. Obviously I love working with dogs but it’s just so rewarding to be able to train a dog that had serious issues, whether it’s behavioral or whatever, and seeing a transformation, taking that dog home, and mom and dad are literally in tears because of how happy they are with the training. If somebody is interested, I’d say don’t hesitate. Make sure you like dogs. Make sure that you enjoy working with people because we’re not just dog trainers. We are customer service people that help dogs. And so definitely, definitely don’t hesitate. Just come in and ask questions. Ask all the questions you have.


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