Wes Carter | Celebrating the EPIC Growth of Long-Time Clay Clark Business Coaching Client, www.WintersKing.com + Celebrating 5X Growth of MultiCleanOK.com & TheLawyerJames.com

Show Notes

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Business Coach | Ask Clay & Z Anything

Audio Transcription

Transcribed with Cockatoo

Hello, I’m Wes Carter. I’m one of the shareholders at Winters & King. I’ve been working with Clay Clark, one of the founders, for a very long time. My favorite thing that Thrive has helped me accomplish here in our firm is thinking a little bit outside the box. They do SEO, they do printing, they help us with a lot of things from the day -to -day marketing for the firm. but they also help us think of things that as attorneys we probably wouldn’t normally think of that help us market our services to our clients.

One of the things I love about working with Thrive is that they make it enjoyable to actually do work with them. It’s not dry, it’s usually fun, but it’s always very enjoyable and practical. They give me things and ideas that I can put into place that’s not just some theoretical spiel that they give me. We get practical steps that we work on together to do my job better. So me personally, I would easily recommend Thrive 15 services to my friends, my families. I recommend them to my clients.

I think they do a good job. They’re passionate. They care about their clients. And I think it’s actually a valuable service they provide to people that are in the business world.

My name is Christopher Schwartz. I’m an attorney from New Orleans and I’ve been a client here for three weeks. I’ve heard of Thrive15 . com through the web. I was searching for management companies and I first came across Tony Robbins and I wasn’t really too sold on what he had to offer and I just searched some more and I saw Clay’s a podcast and it looks somewhat interesting. For years I have worked with a marketing company, about four years now, and I have spent thousands and thousands of months

and they could never get me on the Google Maps. And now, I’ve only been a client here for three weeks now, and you have me on the Google Maps for New Orleans and Baton Rouge. And it’s huge, because I’m even getting more phone calls. I had my first consultation was a one -hour phone call with Clay. And he told me some sales tips that I could immediately use on the phone to have clients come into the office. And then I was sent over and assigned to Marshall as my management consultant.

And he speaks to me Wednesday at 3 p . m. And we have covered so many topics. We have covered personnel questions. We have personnel manuals. We have talked about you know, marketing and how to use the web and how to increase worker productivity at the office.

So we’ve only, you know, I’ve had three sessions and I’ve already have shaken up things at my office. I’ve had zero success with prior companies. I could never speak to them. I could never see where they had their headquarters. I’m actually here at their headquarters three weeks from being a client. You know, it’s huge.

I’m excited about the marketing measurements and how to set up systems to increase productivity. I really have no systems and I really don’t control my marketing you know, at all. It’s, you know, so I’m excited about the future. I would definitely recommend Thrive. I have seen immediate results and I’m a small business. owner, so I can see how even, you know, non -lawyers would use these same kind of services.

I think that business owners should see this as a one -stop shop. This is huge. I mean, you have your marketing, your management, your accounting. It’s just completely all -inclusive. The fees, $1 ,500 a month. I don’t have to hire a personnel company to draft me an employment manual and job descriptions.

I don’t have to hire a web designer. I don’t have to hire a CPA to set up accounting systems. It’s just like I have a weekly coaching session. So it keeps this all in my head fresh still. So I am excited.

Longtime attorney client Scott Reeb writes, so far we’ve generated $63 ,600 of additional annual gross revenue as a result of the access plan you helped us to create. We are closing in on 10 ,000 in monthly revenue. I just signed up an additional access client and it’s the second one that I’ve landed in the last 30 days from LinkedIn. The only thing I’m doing on LinkedIn is the myth versus law and the legal mumbo jumbo. I’m not doing any other activity. So that appears to really be working in that medium.

So I’m making $8 .50 a month off of my free LinkedIn subscription. So I’m kind of excited. And James, James is here. He is an attorney in New York. James, how long ago did I first hear about you or you first hear about us? How long ago did we first meet?

Oh, we first met in February, 2020, but I’ve been listening for about a year and a half or two years before then.

So probably sometime in February, 2020.

And I know we’ve had the craziness all around us with the narrative and the great reset and all that, but how much have you grown since I met you? And how much have you grown your law practice since we first met?

Okay.

Yeah.

I wasn’t really sure that where that question was going, but the, uh, the law practice, well, just from June 21, 2021 to June, 2022 for compare comparing those two months, it’s a 79 .4%.

Really?

Really? So you, you’ve grown 79.

How much 79 .1, 79 .4%, 79 .4 % growth.

OK.

And what’s your website? From June 2021 to June 2022.

You know, if you give me a second, I could look up the numbers from when we first started until now, but I don’t know.

Yeah.

Now, and what’s your website for people that want to look you up, make sure you’re a real person. My website is thelawyerjames .

com.

Thelawyerjames .

com.

Thelawyerjames .

com?

Yeah.

Thelawyerjames .

com.

Is that T -H -E or is it D -A -W -E? lawyer, deserve that one also. The lawyer James calm.

I’ve said that so many times and people do the lawyer James calm. I don’t know how to do it.

How did you initially hear about it? So how did that happen through a friend of mine who was an accountant, and I had worked with a couple of different coaching companies before that. And they were great in terms of motivation.

But the issue that I was missing was, what to do when step one, step two, step right. Well, I thought we could do right now is we’ll just kind of walk people through what we’ve done to help your business. And that way people out there, if anybody out there is listening and people always say, you know, what do you do? What is it? What is it? if I’m a business consulting client, what exactly do you do?

Well, first, step one, folks, I need talent. I need a male model like James DeCristoforo. So if you go to thelawyerjames . com, and if you’re not this beautiful, don’t fill out the form. Don’t waste your time or my time. We have to find a male model of the caliber of James DeCristoforo.

Now, so what you do is, now this, I’m going to walk you through the steps, OK?

So folks, we go to thrivetimeshow .

com. And you can see, I’ve been doing this since 2006. I didn’t realize when I built my first successful company, djconnection . com, that most people didn’t have successful companies or companies that were stuck. I didn’t know that. And so when I built djconnection .

com, and then I went on to build epicphotos . com, Um, these are both companies I don’t own. I don’t own anymore. Um, and then when I went on to build elephant in the room . com and just, I could go on and on alphabetically listing companies. I just went through the D E E, but anyway, so I, growing companies is sort of what I do, man.

That’s, that’s, that’s my skillset. So in 2006, uh, great people like James began reaching out to me because I was doing speaking events for, for companies like, uh, Farmer’s Insurance or Maytag or Valspar. And people at the conference would go, wow, you taught specifically what I need to do to grow my business. Can I hire you? And so what I do is I charge people $1 ,700 per month. So $1 ,700 per month.

And I typically also get a small percentage of the growth. Now, you don’t have to be a partner to work with me. But James, how long have you and I worked together?

Because our program is month to month. But how long have we worked together then?

Since February 2020. So that’s two years and what four or five months. Okay. And on, on a thrive time, should I come if you click testimonials, I’ve got thousands of testimonials of great clients, just like James, who we’ve helped to grow their companies. But I want to hone in on, on the, on the James business. one, you got to if you want to schedule a consultation, just go up here and then there’s a there’s a button here.

You look here and you say I’m looking for business coaching and you just get started right here and you schedule a consultation. That’s how it works. You just business coaching.

You click on get started.

lot of confusion there business coaching clicker here get started. That’s how you do. Okay, and then we’ll schedule a consultation. The consultation is always free. And it’s always with me. And I only work with 160 clients because I want to make make sure you achieve financial freedom and time freedom.

It’s hard to do that if I if I give my team of can’t focus on our clients. So we only have 160 clients I work with. So step one is we want to improve the brand. I want to improve the brand. Now the brand would be like your website, your business cards, your print pieces, anything that the clients see, anything that potential clients would see.

James, have we done work on your website? Tell people out there, what kind of work has my team done for you? everything complete revamping everything that you see on that your team did from the simplicity of the lawyer james . com which is in the top left there you see it the the lawyer james words in the circle love that um they also you know put the that little play button they did everything with the website but things of note we got client video testimonials up there we have are about us video, which you just pulled up. We’ve also got in the news, if you scroll down a little bit, you can see the media. Those are video testimonials.

We’ve got video testimonials.

We’ve got the Google, what do you call them? The Google reviews. I’ve got over 355 star reviews. So step one, though, is we go in there and we improve the branding. That’s step one. And we get that.

Now, again, we need to optimize your Google Maps. Okay, we need to optimize your Google Map, we need to optimize the social media. And this is all part of the all part of because again, if you have people that come to your website, and they, you know, aren’t wowed, or if they’re unimpressed, then they don’t, they don’t fill out the form. Now, step two, is we have to do marketing. Now, James, you know, we create a three -legged marketing stool.

We create a three -legged marketing stool.

Where are you based, James?

I’m in Manhattan, New York City.

For anybody that doesn’t know, are there any people in Manhattan that are not attorneys?

Yes, there are. I mean, how competitive is the attorney market in New York, honestly?

It is very, very competitive.

Just, you know, you do a Google search yourself and you’ll find pages and pages and pages of attorneys. OK. And so we go in there and we do the search engine optimization. We build a social media marketing campaign. In your case, I believe, and correct me if I’m wrong, but I believe we’re doing search engine optimization.

You have the ongoing social media, online reputation management.

And then you have mailers that you do.

Is that correct? That’s right. Yeah.

I don’t want to get into all the nitty gritty of all that.

We will help you with that. But do you ever get calls now from the internet? Does that happen? So I do a weekly tracking sheet. I send out, I used to send out about a hundred mailers a week. Now I send out about 2000 per week.

And my traction rate from the mailers is between, I would say two and 10 leads per week. And from the internet search engine and optimization stuff that you’ve been doing for us, a double, triple, quadruple, or if not more than that. So I get between, I would say five and 30 per, per, per the online leads.

Now, obviously, you’re an attorney.

So you’re incredible with math. But I mean, it would seem as though for people that maybe aren’t quite as incredible with math, it would seem as though that’s a good thing. Oh, yeah. Okay. So again, step one, we improve the branding. Step two, we create a three legged marketing stool.

Step three, we want to create a turnkey sales process. And this would be like the sales scripts, you know, what do you say on the phone, this would be, we need to create sales scripts. We need to create emails, like email autoresponders. We need to create the one sheet. It’s like your value proposition. We need to create the pricing model.

I mean, it’s just a lot that goes into that. And then after that, we want to go ahead and create a tracking sheet, because you have to measure what you treasure. Now, measuring the results, does that help you on a daily basis, just kind of know where you’re at?

Do you like that? Does it irritate you?

What are your thoughts on the tracking sheet? It does irritate me, but I do like it because I need the accountability for my weekly call with Andrew. So while it’s, I would guess it’s a labor of love, but I love to see the numbers at the end of the day, because then it shows me where I need to focus, where I need to put some energy, what we’re doing right, what we need to tweak. And then next, we have to do is we have to focus on hiring, inspire and hiring, inspiring, training and retaining top talent. A lot of people say, I can’t find good employees.

And we have created a system for that. We implement this thing called the group interview, there’s a lot you got to create the job posts that get people to fill out, you know, the form, you got to create a group interview, it’s an interview process, we have to create there’s, there’s a lot we create a shadow process. But at the end of the day, James, how has the group interview impacted your ability to find good people or find people? Well, when I do it, it’s great.

You know, it should be done weekly.

I first started doing them out of your office. there in Oklahoma. I absolutely loved it. So that’s the next thing that I’m very excited to do here in New York as we grow, because as you know, we had to get the systems in place to manage the growth. And we’ll come to finally got that.

And I love it. I love conducting the group interview process and you can see immediately who the good fit is, who the, who the people are, uh, what, what they think like, you know, they ask you questions the whole time and who shows up late. And that’s also an important thing to know as well. And then the next thing we want to do is we want to create an accounting process, a system to measure what you treasure. And again, some clients really like us to go deep into their financials and really get in there. Some clients don’t like us to get as close into their numbers.

Everyone’s got their own flow. But James, how has that helped you, just having somebody that’s available to talk about the numbers, look at the math, figure out where money’s going? How has that impacted you? very short answer is that it’s it’s impacted tremendously.

And the reasons how I can get a little bit deeper into this is you know after reading several books on your book list and talking with Andrew about them and it for every dollar that comes in you see where where it goes. and how it’s spent. So if you’re wondering why at the end of the month of the week of the day, you don’t have any money left in your bank account to do payroll, to take your another dinner or to spend any money at all to improve the business, then that’s very telling once you look at that, once you look at your numbers. Now, again, we’ve worked with you for a long time.

And so you’ve you’ve attended the workshops, you’ve benefited from the podcast, the one on one consultation, how would you describe the workshop? If there’s anybody out there, I’m going to put a link here.

If people are thinking about coming to the workshop, how would you describe the workshop experience?

You know, it’s like being fed in the mouth. of the fire hose about all the information that you need to know to run a business. It’s like you’re 500. I don’t know. I forget the name of the checklist, but you have one if you want to sell your house. And that thing is just, I read the first 10 or 20 items.

I started getting a headache, but in a good way, because it just shows you how much you need, how much you don’t know what you need to do to be successful. And it’s a proven, you know, if you want the proven formula for success, you attend one of these workshops. But it’s not just one of these things where you go and attend and you get credit for attending and all of a sudden, you know, life is going to be easier.

That’s the first part of it. The second part of it is, you know, there’s the system that you need to implement. And that’s where it’s it’s simple, but it’s not easy. Now, our program is to work with people that are sufficiently motivated. I am not a motivational program. And I’ve had clients who’ve told me, they said, Clay, what you’ve taught me is demotivational.

Knowing what I need to do is actually not motivational at all, but the success feels great. The money’s good. I love the money. I love the growth. I love the success.

But I guess I wanted the clients will tell me they thought that the answers I would give them would perhaps be more motivational. But I break it down into a step -by -step system. How would you explain implementing the step -by -step system as a client for anybody out there that’s maybe considering scheduling a consultation? Well, I have a perfect example. I remember I came into the office there on a Saturday, and I had lost a couple of sales that I should have gotten. And you said, come on in here.

And you diagrammed out the sales process for me. And I said, this is ridiculous. I’m not going to do it. I said, I’m not going to, but I did, because I know that You know, it would have made sense for me to do it. And I did do it and it just worked wonders. So the reason why I say that and I say it that way is because.

even though it might not sound intuitively correct, it’s a proven path. Clay knows what he’s doing. If you just do what he says in the time frame that he says to do it, you will get results. Now, 96 % of businesses, according to Inc Magazine, fail. within their first 10 years. And I’m gonna put a link here.

And you’ve seen people James file bankruptcy as an attorney.

I mean, you’ve seen this, and I’m not attacking anybody out there that’s gone into bankruptcy, but most businesses fail by default.

I don’t think people maybe Think about that a lot. And the way I explain what I do for people is imagine that you, we had a minefield.

Okay. So I’m going to pull up. It’s like, imagine that you were running down a field.

Okay.

This is the field.

You click here. You look at the fear in a field. Okay. And you go, and I imagine I’ve already gone through the field. I’ve already made my way through here and here, and I made it through the end and I’m here and there’s mines on the way, but I know where the mines are and the mines aren’t. It might make sense to follow the guy that knows how to make mines.

Yeah, not not not mimes, not not a lot of miming. These would be explosive devices. So if there’s somebody who has made it through the minefield of of life and had success and you could just follow them down the path and not blow up, that would be great. Another way to look at this would be like if you look at like a mountain path, you know, if you’re somebody out there and you’re like, gosh, You know, I want to get to the top of the mountain, but I don’t want to fall off and die. And I want to get there before nightfall. If you have an experienced guide, who’s gone down the path, you can have them lead you down the path and it just gets done.

It makes sense. Nobody dies in the process. And I think a lot of people in business, they fail because they just don’t know how to scale their business. They don’t know the proven processes. They don’t know the scale. Now, once we get the accounting in place, the marketing and the sales and tracking, now we have to create systems for everything.

And by doing that, that’s what creates time freedom. That would be checklists. That would be workflows. That would be processes. This would be documents. These are all the things you need.

And if you are out there today and you say, I want to grow my business now, Okay, that’s great. I’m glad you’re excited. What you want to do is you want to go to right here, thrivetimeshow . com. You can do forward slash EO fire, you can schedule a one on one consultation, or you can come out to one of our workshops.

And our workshops are the highest rated small business workshops on the planet.

James, everybody out there that’s thinking about filling out the form thinking about, you know, needing help to grow their business. What would you say to them, sir? Do it? Oh, wow. Now, again, not everybody can hide behind their physical beauty in the way that James can. So if you’re out there today and you’re like me, where you don’t have the beauty thing working for you like James, I mean, James could be an actor.

I mean, we look about people, I’m sure do business with James just because he’s a beautiful man. But for anybody out there who’s a mere mortal like myself, I encourage you to fill out the form.

We work with a lot of great normal people just like James. And James, I’ll give you the final word. Anybody out there that’s thinking about working with us, what would you say? Read whatever Clay tells you to read, read whatever Clay’s team tells you to read. And I’ve got, you know, three books that I think should have been lumped into one. They’re all by Robert Kiyosaki.

They’re great books. One of them is Rich Dad, Poor Dad. Yeah. The next one is Increase Your Financial IQ. And the one after that is The Cash Flow Quadrant.

They’re amazing books. The guy was homeless, living out of his car, building a new business.

Bill did, you know, at one point a few years later, he purchased $85 million worth of real estate. And he’s just a great inspiration, I think, for everybody, and talks about some of the keys that you need.

And again, that’s Cashflow Quadrant.

And I’ll put a link there to it. Rich Dad, Poor Dad, Increase Your Financial IQ and Cashflow Quadrant.

All three of those books by Robert Kiyosaki.

Hey, listen here.

You are bringing these in fast.

You give me just a second. This is..

.

Okay, so I got the link to the Cashflow Quadrant and you said Financial IQ is the next book?

So there’s the first one was Rich Dad, Poor Dad.

And then the one after that was increase your financial IQ, increase your financial IQ, increase your financial IQ. I see it.

Ooh. Ooh. Okay. Rich Dan’s. Okay. I see it.

Putting a link to it right now, feeling the flow, working it, linking it, putting the link. Oh, got it right there. And again, folks, if you’re out there, you’re saying, I don’t know where to start. I mean, the thing is the mind is what the mind is fed. So if you are out there, putting books in your mind.

And there’s a lot of stuff out there.

I mean, there’s there’s Tai Lopez, and there’s all this motivational stuff that you know, it feels good.

It’s exciting. But do you read do you leave actually knowing what to do? I don’t know. I just do our program. It’s month to month.

What’s that? Definitely excited.

That’s right.

You don’t know what to link here.

This is a rich dad, poor dad.

And then James, everybody out there that’s looking for an attorney in New York, if they want to get ahold of you, do you work with clients all over the country or just New York, or how does that process look there?

All over the country. It just depends on what the, what the case is about, but yeah, uh, the best thing to do is just to give a call 2 1 2 5 0 0 1 8 9 1 2 1 2 5 0 0 1 8 9 1 2 1 2 5 0 0 1 8 9 1.

And, uh, yeah. we have folks standing by that will answer your phone at any time, phone call, and you can just schedule a 10 -minute call with me. And, James, I guess my final question would be here, what kind of cases do you want to work with and what kind of cases do you not want to work with, just so we don’t, you know, waste your time or somebody else’s time?

Yeah, so it’s primarily business litigation, and real estate business litigation is, for instance, breach a contract case, something like that, or a case where an investor invest cash and, you know, has trouble recovering it, or real estate transactions in New York commercial and residential and commercial disputes, you know, when two businesses fight each other. I think a lot of people, James are going to struggle with the spelling of your last name. Can you walk us through the spelling of your last name?

Sure. It’s DeChristophero is the way you say it.

The spelling is D -E capital C -R -I -S -T -O -F like Frank A -R -O, DeChristophero.

And James, you’ve worked with our team for a long time.

I mean, you’ve met our photographers, and our videographers, and our web team.

How would you describe the web photography video, all the stuff we include with the consulting? I’ve got one word for it, and it’s accommodating.

There are more words, professional, accommodating, skilled. James, I tell you what, you are looking like you smell terrific, and I appreciate you being here with me, and I will talk to you soon, all right?

All right, Clay, thanks very much.

All right, 3, 2, 1, boom!

Oh! Clay Clark is here somewhere. Where’s my buddy Clay?

Clay’s the greatest. I met his goats today, I met his dogs, I met his chickens, I saw his compound. He’s like the greatest guy. I ran from his goats, his chickens, his dogs.

So this guy’s like the greatest marketer you’ve ever seen, right? His entire life. Clay Clark, his entire life is marketing. Clay, you’re an entrepreneur. I’m an entrepreneur. And as they say in Stoic, the obstacle is the way.

And so if you let these pinheads get in your way, you’re in trouble. Robert, one of the things that you said on multiple interviews, multiple times, and every time you said it, I thought to myself, Have I not been paying attention because it felt like new information to me the first time I heard it, which is probably the 50th time I’d heard it.

You said octa nonverba. And maybe the first time you said it, I was driving while I’m, you know, listening to the podcast while driving. And maybe I was half paying attention, but I octa nonverba. And then it was like a, almost like an angelic moment for me. Octa, non -verba. And once I finally understood what it meant and what you were saying and how it could be used, I think it was life -changing for me and how I approach business.

Could you explain octa, non -verba, what it means and how our listeners could apply it? Clay, you gave me goosebumps, man. I’m glad it hit you as hard as it did. Octononverba is the motto of the U . S. Merchant Marine Academy at Kingspoint, New York. I had appointments with Naval Academy and Kingspoint Merchant Marine Academy.

And Merchant Marine Academy’s motto was Octononverba.

In other words, don’t listen to what a person says. Watch what they do. Clay, my honor, my honor to be on your show. And thank you for all you do. I hear The ripple effects from you are good ripple effects. You know what I mean?

People rave about what they learn from you. So congratulations. My name is Kevin Thomas and the name of our company is MultiClean.

We are a commercial janitorial service and we serve the entire state of Oklahoma and Kansas and soon to be Arkansas. We have probably grown probably five times. We’ve added, I think when we first started with you, we had 60 to 65 employees, and now we have a little over 300 employees. Before we got involved with Thrive Time, we didn’t really have any systems or processes in place. I’ve probably been to Oh, in six, seven years, I’ve probably been to 12 to 13 business conferences.

And amazingly, each time I go, I learn something new. And I’m so excited to bring it back and, and show the team about marketing and how to implement. Okay, Aaron Antis, September 25th and 26th. Guess who’s coming back to Tulsa? I will give you a hint. His first name is Eric.

And his last name is Trump. And his father is the 47th president of these United States. Yes, Eric Trump is joining us once again here, September 25th and 26th in Tulsa, Oklahoma, for the two day interactive Thrive Time Show Business Growth Workshop. But Eric Trump is bringing friends. Yes, ladies and gentlemen, Alina Haba will be joining Eric Trump right here in Tulsa, Oklahoma.

Amanda Grace will be in the place.

Dr. Stella Emanuel. will be here in T -Town in Tulsa, Oklahoma. Julie Green will be on the scene. Mel K will be here to say hey. Dave Scarlett from the His Glory team will be here. It’s going to be a blasty blast right here in Tulsa, Oklahoma.

If you want to start or grow a super successful company, if you want to make your wallet great again or make your wallet great for the first time, if you want to learn marketing, systems, scaling, human resources, accounting, social media, branding, search engine optimization, sales training, financial management and more get your tickets right now at thrive timeshow . com once again it’s Thrivetimeshow .com. A com. A lot of people don’t know this, but the Trump Organization has thousands of employees. There’s not 50 employees.

The Trump Organization, again, most people don’t know this, but the Trump Organization has thousands of employees. And while Donald J. Trump was the 45th president of these United States, he needed a competent man to run and execute his business plans. showtime so the man that runs the trump organization for donald j trump as he was the 45th president of the united states and now the 47th president of the united states is eric trump so eric trump is here to talk about time management promoting from within marketing branding quality control, sales systems, workflow design, workflow mapping, how to build. I mean, everything that you see, the Trump hotels, the Trump golf courses, all their products, the man who manages Billions of dollars of real estate and thousands of employees is here to teach us how to do it.

You are talking about one of the greatest brands on the planet from a business standpoint.

I mean, who else has been able to create a brand like the Trump brand?

I mean, look at it.

And this is the man behind the business for the last pretty much since 2015. He’s been the man behind it. So you’re talking, we’re into nine going into 10 years of him running it. And we get to tap into that knowledge. That’s going to be amazing. Now think about this for a second.

But Clay Clark, man, he is one character.

It’s a good word for character. Yeah, that is it. Good, driven, smart.

And I’ve never met a guy who was so hyper all the time. He’s doing so much good. And then I met his mother and she just says, She just lets him be Clay Clark. I mean, he’s endorsed by his mother and he’s doing magnificent work. So it was great meeting you out there and all the people that he surrounds himself with.

His client Clark starts his days at five o ‘clock in the morning.

Oh, it’s incredible. Yeah. He’s, he’s like, he’s, he’s a machine. He’s a machine. But his, you know, I could, I have problems with my company starting at nine o ‘clock. Yes.

Hundreds of people showing up at 5 .00 AM in Tulsa, Oklahoma, man. He’s a leader of a leader.

He’s fantastic. Yeah, man.

No, he is. Now, we only have limited seating here. The most people we’ve ever had in this building was for the Jim Brewer presentation. Jim Brewer came here, the legendary comedian Jim Brewer came to Tulsa, and we had 419 people that were here. 419 people.

And I thought to myself, there’s no more room.

I felt kind of bad that a couple people had VIP seats in the men’s restroom.

No, I’m just kidding. So I thought, you know what, we should probably add on.

Clay Clark is here somewhere.

Where’s my buddy Clay?

Clay’s the greatest. I met his goats today. I met his dogs. I met his chickens. I saw his compound. He’s like the greatest guy.

I ran from his goats, his chickens, his dogs. So this guy’s like the greatest marketer you’ve ever seen, right?

His entire life, Clay Clark, his entire life is marketing.

So again, if you want to get tickets for this event, all you have to do is go to Thrivetimeshow . com.

Go to Thrivetimeshow .

com.

When you go to Thrivetimeshow . you’ll go com you’ll go there you’ll request a ticket boom or if you want to text me if you want a little bit faster service you say i want you to call me right now i just texted my number it’s my cell phone number my personal cell phone number we’ll keep that private between you, between you, me, everybody. We’ll keep that private. And anybody, don’t share that with anybody except for everybody. That’s my private cell phone number.

It’s 918 -851 -0102. 918 -851 -0102. I know we have a lot of Spanish -speaking people that attend these conferences.

And so to be bilingually sensitive, my cell phone number is 918 -851 -0102.

That is not actually bilingual. That’s just saying Juan for a Juan. It’s not the same thing. I think you’re attacking me. Now, let’s talk about this. Now, what kind of stuff will you learn at the Thrive Time Show Workshop?

So Aaron, you’ve been to many of these over the past seven, eight years. So let’s talk about it. I’ll tee up the thing, and then you tell me what you’re going to learn here, OK? OK. You’re going to learn marketing, marketing and branding. What are we going to learn about marketing and branding?

Oh, yeah. We’re going to dive into, you know, so many people say, oh, you know, I got to get my brand known out there, like the Trump brand, right? You want to get that brand out there. It’s like, how do I actually make people know what my business is? and make it a household name. You’re going to learn some intricacies of how you can do that.

You’re going to learn sales. So many people struggle to sell something. This just in, your business will go to hell if you can’t sell. So we’re going to teach you sales. We’re going to teach you search engine optimization, how to come up top in the search engine results. We’re going to teach you how to manage people.

Aaron, you have managed, no exaggeration, hundreds of people throughout your career and thousands of contractors. And most people struggle with managing people. Why does everybody have to learn how to manage people? Well, because first of all, people are, you either have great people or you have people who suck. And so it can be a challenge, you know, learning how to work with a large group of people and getting everybody pulling in the same direction can be a challenge.

But if you have the right systems, you have the right processes and you’re really good at selecting great ones. And we have a process we teach about how to find great people. When you start with the people who have a great attitude, they’re teachable. they’re driven, all of those things, then you can get those people all pulling in the same direction. So we’re going to teach you branding, marketing, sales, search engine optimization. We’re going to teach you accounting.

We’re going to teach you personal finance, how to manage your finance. We’re going to teach you time management. How do you manage your time? How do you get more done during a typical day? How do you build an organization if you’re not organized? How do you do organization?

How do you build an org chart? Everything that you need to know to start and grow a business will be taught during this two -day interactive business workshop. Now, let me tell you how the format is set up here. And again, folks, this is a two -day interactive 15. Think about this, folks. It’s two days.

Each day, it starts at 7 AM, and it goes until 5 PM. So from 7 AM to 5 PM, two days. It’s a two -day interactive workshop. The way we do it is we do a 30 -minute teaching session, and then we break for 15 minutes for a question and answer session. So Aaron, what kind of great stuff stuff happens during that 15 minute question and answer session after every teaching session. I actually think it’s the best part about the workshops because here’s what happens.

I’ve been to lots of these things over the years. I’ve paid many thousands of dollars to go to them and you go in there and they talk in vague generalities and they’re constantly upselling you for something trying to get you to buy this thing or that thing or this program or this membership.

And you don’t, you leave not getting your very specific questions answered about your business or your employees or what you’re doing on your marketing.

And what’s awesome about this is we literally answer every single question that any person asks. And it’s very specific to what your business is. And what we do is we, we will actually as the attendee to write your questions on the whiteboard. And then we literally, as you mentioned, we answer every single question on the whiteboard. And then we take a 15 -minute break to stretch and to make it entertaining when you’re stretching.

And this is a true story. When you get up and stretch, you’ll be greeted by mariachis. There’s going to probably be alpaca here, llamas, helicopter rides, a coffee bar, a snow cone. You had a crocodile one time. That was pretty interesting. I should write that down, and I can do that.

Sorry for that one guy that we lost. The crocodile, we duct taped its face so that, right? We duct taped it. No, it was a baby crocodile. And we duct taped. Yeah, duct taped around the mouth so it didn’t bite anybody.

But it was really cool bouncing that thing around and petting it. I should do that. We have a small petting zoo that will be assembled. It’s going to be great. And then you’re in the company of hundreds of entrepreneurs. So there’s not a lot of people in America today.

In fact, there’s less than 10 million people today, according to US Debt Clock, that identify as being self -employed. So if you have a country with 350 million people, that means you have less than 3 % of our population that’s even self -employed.

So you only have 3 out of every 100 people in America that are self -employed to begin with.

And when Inc. Magazine reports that 96 % of businesses fail by default, By default, you have a 1 out of 1 ,000 chance of succeeding in the game of business.

But yet, the average client that you and I work with, we can typically double this. No hyperbole, no exaggeration. I have thousands of testimonials to back this up.

We have thousands of testimonials to back it up.

But when you work with a home builder, when I work with a business owner, we can typically double the size of the company within 24 months.

And you say, double?

Yeah, there’s businesses that we have tripled.

There’s businesses we’ve grown 8x.

There’s so many examples you can see.

see it thrivetimeshow .

com.

But again, this is the most interactive best business workshop on the planet.

This is objectively the highest rated and most reviewed business workshop on the planet.

I was looking to learn how to take my business, like they’ve said today, from being very successful to being systematic. I’ve got a very successful practice in three different cities. I make good money. I just want to take it to the next level with systems and processes to where I can drive my cars more. Paul Hood. I’ve been a CPA for 33 years.

And what kind of growth have you and your great team had here over the past, let’s say five, six years? The last five, when I met you five years ago, we were doing three million. This year we’ll be, we’ll do 24 million. And you say, Clay, I still, I’m not going to get a ticket unless you give me more. Okay, fine. We’re going to serve you the same meal both days.

True story. We have, we cater in the food and because of I keep it simple. I literally bring him the same food both days for lunch. It’s Ted Esconzito’s, an incredible Mexican restaurant. That’s going to happen. And Jill Donovan, our good friend, who is the founder of Rustic Cuff.

She started that company in her home, and now she sells millions of dollars of apparel and products.

That’s rusticcuff . com. And someone says, I want more. This is not enough. Give me more. OK, I’m not going to mention their names right now because I’m working on it behind the scenes here.

But we’ve got one guy who’s given me a verbal to be here. And this is a guy who’s one of the wealthiest people in Oklahoma. And nobody really knows who he is because he’s built systems that are very utilitarian that offer a lot of value. He’s made a lot of money in the it’s the it’s where you rent. It’s short. It’s where you’re renting storage spaces.

He’s a storage space guy. He owns this. What do we call that?

The rental, the storage space, storage units.

This guy owns storage units. He owns railroad cars. He owns a lot of assets that he owns. make money on a daily basis, but they’re not like customer facing. Most people don’t know who owns the mini storage facility, or most people don’t know who owns the warehouse that’s passively making money. Most people don’t know who owns the railroad cars, but this guy, he’s giving me a verbal that he will be here.

And we just continue to add more and more success stories. So if you’re out there today and you want to change your life, you want to give yourself a incredible gift, You want a life changing experience. You want to learn how to start and grow a company.

Go to Thrivetimeshow . com. Go there right now. Thrivetimeshow . com. Request a ticket for the two day interactive event.

Hey, how’s it going? I’m Thomas Croson, owner and founder of Full Package Media in Dallas, Texas.

I’ve been a coaching client with Clay Clark since the beginning of our business.

We started about a year ago, August of last year. I had no clients, no idea what we were doing, no clue really what was going on. And now we’ve grown to where we’ve got six photographers, we’ve got office space here. I have an admin sales person that works for us full time, developing an online system. And a lot of that growth we attribute to Clay helping us.

And there’s so many things that, I mean, his stuff is not revolutionary.

It’s not this crazy walk on hot coals and all this stuff.

It’s just real, real stuff.

It’s going to be a blasty blast. There’s no upsells. Aaron, I could not be more excited about this event. I think it is incredible. And there’s somebody out there right now you’re watching and you’re like, but I already signed up for this incredible other program called Smoke Your Way to Thin.

I think that’s going to change your life. I promise you this will be 10 times better than that. It’s like I picked the wrong week to quit smoking. Chainsmoking is not a viable…

I mean, it is life -changing. It is life -changing. If you become a chainsmoker, it is life -changing.

Not the best weight -loss program to play. Right, not really. So if you’re looking to have life -changing results in a way that won’t cause you to have a stoma, get your tickets at Thrivetimeshow . com. Again, that’s Aaron Antis. I’m Clay Clark, reminding you and inviting you to come out to the two -day interactive Thrivetimeshow workshop right here in Tulsa, Oklahoma.

I promise you, it will be a life -changing changing experience. We can’t wait to see you right here in Tulsa, Oklahoma. What kind of growth have you had since you and I’ve been working together over these past few years? 3 .45 million. I got those stats before I got on here. So you’ve grown by 3 .45 million?

Yeah, 3 ,450 ,000. Would that be like if you took the combined revenue, maybe doubled it? Have we gone up by? About almost three, not quite.

Transcribed with Cockatoo

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