Business Podcasts | Why “Someday” Is Not On Calendars. Why the Time Will NEVER Be Just Right, You Must Act NOW!

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Business Podcasts | Why “Someday” Is Not On Calendars. Why the Time Will NEVER Be Just Right, You Must Act NOW!

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Audio Transcription

Some shows don’t need a celebrity narrator to introduce the show. But this show does. In a world filled with endless opportunities, why would two men who have built 13 multi-million dollar businesses altruistically invest five hours per day to teach you the best practice business systems and moves that you can use? Because they believe in you. And they have a lot of time on their hands. They started from the bottom, now they’re here. It’s the Thrive Time Show, starring the former US Small Business Administration’s Entrepreneur of the Year, Clay Clark. And the entrepreneur trapped inside an optometrist’s body, Dr. Robert Zummer. Two men, eight kids, co-created by two different women. Thirteen multi-million dollar businesses. Get ready to enter the Thrive Time Show. Alright, and Thrive Nation, on today’s show, we’re going to do is on the first ten minutes of today’s show, I’m going to introduce you to Matt Klein. He’s a franchise brand developer at Oxifresh, On part two of today’s show, I’m going to introduce you to a listener who said during part two of today’s show, he listened to the show for seven consecutive years before taking action. That’s a long time. He said, for seven consecutive years, I’ve listened to the show. And didn’t do anything. And he, you know, I don’t know what he applied or what he didn’t, but he said he reached out and he’s grown his home building company by 57%, his home remodeling company by 57% in nine months. But for seven consecutive years, he was listening kind of on the outside of the action, thinking about maybe someday in the future that the time would be just right. And so what we’re going to focus on today’s show is that someday is not on your calendar. Someday. You have Monday, you have Tuesday, Wednesday. Aaron, help me out here. I’m new. I thought someday comes in between Thursday and Friday. No! You got Monday, you got Tuesday, you got Wednesday. Oh no, it’s after Saturday. Saturday, Sunday. Don’t mess with me. You got Monday, you got Tuesday. I’ve been working all week on this monologue. Monday, Tuesday, Wednesday, Thursday, Friday, Saturday, Sunday. You got the spelling wrong there. You’re sick. So, this is the thing though, some days not on the calendar. No, it’s not. So, my beautiful wife, she reaches out to me this morning, she says, honey, let’s go out to this particular property, let’s look at it, we got to do the appraisal and meet with the inspectors and all that. And I said, well, since we’re going out there, we might as well rent a boat and have a great time on the lake, baby. And she’s like, you know, we’re going to have a great time on the lake. And I said, well, I’m going to rent a boat and have a great time on the lake, baby. And she’s like, you know, we’re going to have a great time on the lake, baby. And I said, well, I’m going to rent a boat and have a great time on the lake, baby. And she’s like, you know, we’re going to have a great time on the lake, baby. And I said, well, I’m going to rent a boat and have a great time on the lake, baby. And she’s like, you know, we’re going to have a great time on the lake, baby. And I said, well, I’m going to rent a boat and have a great time on the lake, baby. And she’s like, you know, we’re going to have a great time on the lake, baby. And I said, well, I’m going to rent a boat and have a great time on the lake, baby. And she’s like, you know, really? I mean, we’re not there necessarily to do that. We’re there just to, you know, appraise the property and see if it’s a good fit. And I’m like, and then we’re going, and I go, on the lake, baby. And she says, why? I said, because the apocalypse is coming soon. This is just an actual conversation I had today. And I say this because I think a lot of times people think the time will be right later. And so what I’m going to try to do today is I’m going to accelerate the conversation. I’m going to say, let’s say you’re out there listening today and you’re going, you know, I don’t like my job. My job isn’t the job I want. I have said job. I don’t like it. My career isn’t where I want it to be. My business isn’t where I want it to be. And I’m going to submit to you that I think it’s time today to take action. And I’m going to give you a couple forms to fill out and so you’re going to go to you’re going to go right here to thrive forward slash oxyfresh and you’re going to go i don’t want to fill out the form i don’t want to i’m going to say well let me tell you if you want to create time freedom and financial freedom and you’ve been seeking a proven turnkey business with proven turnkey marketing a history of success startup cost i mean the business itself costs less money than to buy a Suburban. Whoa. You buy a brand new Suburban for like $90,000, $80,000. You can buy an Oxifresh for $50,000-ish. And you have cutting edge carpet cleaning technology. It’s the world’s highest rated and most reviewed carpet cleaning service. If you do a basic search on Google for carpet cleaning quotes, and you scroll down, you see that Oxifresh now has 254,997 reviews. I really do think now might be the right time for you to schedule that consultation. But without any further ado, Matt Klein, welcome onto the Thrived Time Show. How are you, sir? I’m great. Thank you for having me. Hey, Matt, how many Oxifresh locations are open right now? Is it seven or more? How many? About 505. 505 locations are open right now of Oxifresh. Has the business been around for, what, seven or eight months or how long? Just over seven years. And you’ve been working at Oxifresh? 17 years. 17 years. Now you’ve been working at Oxifresh for what, two or three weeks or how long have you been at Oxifresh? Just over 10 years. And you’ve been thinking about opening an Oxifresh location of yourself. I mean, you basically sell them all day, but you’ve been thinking about buying one, right? You’ve never actually bought a location, right? I bought mine back in 2015. And you guys don’t actually clean carpets. I mean, just in the future, someday you’re gonna clean them, right? Some franchises do sometimes, but I’ve never cleaned carpet for my franchise. And you have this business that cleans carpet, and you don’t actually have employees, right? I mean, you’re afraid of that, so you’re gonna put off getting employees for a few years, right? I have constantly between like four to seven employees that are working. They have their own people and their own setup and they all go out and do jobs every day. And because you fear risk, you didn’t actually buy an OxyFresh vehicle and auto wrap it, right? I mean, you’re thinking about it, right? I have five vehicles right now and I’m going to need to buy another one here pretty soon. And because you’re overall just afraid of risk, I mean, you didn’t actually buy an OxyFresh, right? I mean, you just, you know, did like an IOU. You didn’t actually put up money to do it, right? I mean. I took a home equity line of credit and I bought it. Then I own it. And because, you know, when you’re starting a business it’s not a good time to have a new marriage. So you, I think you didn’t propose. You’ve talked to her and you said, hey, let’s put off getting married until someday. I mean, right, right, right, man? Nope, we dated for two years, got married by our third year, and we’ll be coming up on our third year marriage anniversary on the 19th of July. And because you wear a bag over your head, she’s never seen you, correct? Yeah. No, this is big though, because I think what happens, Matt, is people, they think, like, I can’t start a business now because I’m getting married, I’m dating, I don’t have the money for it. I fear risk. And I just want to get your thoughts because you talk to people every day. So let’s just kind of, let’s have you bring up maybe the five or six, maybe even 10 most often asked questions that people have of you. And let’s just sort of tackle those objections or those questions people have. Yeah, the big one to me that is a huge negative that turns into probably the biggest positive for us is they say I don’t have time because I have a full-time job. That’s a big one. Because there are some families out there who they may be the primary breadwinner, the insurance for their children and their family is on their shoulders. And for them, that’s the worst you can be, right? Because everything’s reliant on you. You have no kind of wiggle room flexibility, so they say. But we’ve built this business to be able to combat that. You don’t need to do this full-time. Now, will you grow a little slower than someone that’s working on a full time? Sure, but for someone like that, you know, you just need to get your business off the ground, see success, so that you can actually have the confidence to maybe move away from that job that takes all of your time away from you. So just the ownership style is the biggest one. Like, can you run a business while also maintaining another income stream or a job? That’s a huge one. And most people don’t think that’s possible. But we’ve been doing it constantly. I’m currently doing it right now. I’m an hour and a half away from my franchise, talking to people about franchise, but my personal business is operating itself. It’s running. Now let’s pick on the Kaisers. I don’t want you to have to give up any confidential information that people can’t know. So I’m going to just do some basic Google searches to see if I’m making this up here. So we’re going to type in the Kaisers. And I’m going to type in Oxifresh. I’ll probably spell it wrong. And I’ll put in Little Caesars, probably spell that wrong, too. Making somebody crazy out there. I’m going to type in sports clips. You know, I might type that. I’m going to hit enter. I’m going to have an entrepreneur or two. I’m going to type it in. There’s an article that came out about the Kaisers. These guys are brothers that have multiple franchises. They own, as of the time of this article, which was 2015, November 10th, they had, and this is the article. I’m not the one making these claims, they owned at that point a Little Caesars franchise, they had an Oxifresh franchise, they also had, you know, they had several Little Caesars, Sports Clips, Oxifresh. How is it possible? Are these real people? Are these holograms? No, they’re very good friends of ours. They’re great. They’re huge in the franchise space now. From this time to now, there are all sorts of boards for franchising because they essentially built their business from Little Caesars and Sports Clips, which is logistically harder, right? Tons of employees. They have real estate, all this stuff. And they became very successful by creating training organizations that they could employ people. And so when they went from Little Caesars and Sports Clips, and they jump over to OxiFresh where you just need a guy in a vehicle. Their management style was great because they were already working on things that were so much harder. They onboarded this and they’ve been extremely successful. I think right now they’re either one or two right now in our franchise in terms of performance. Now, Aaron, this is interesting. We were at church together on Sunday. I like to sit in a back mat. That’s my strategy. I’ll tell you what I do. I’m always the last guy in. It’s my move. Look around. Wait, I’ll go in. I go and get my iced coffee. Sit. I was on the edge too. So I got leg room. I did the edge. I can see the back of Aaron’s head. That’s how I know I’m in the right seat. And I’m there and there’s different. Everyone has a different way. They go to church. Some people, it’s interactive. They say a lot of like, hey, you know, the pastor says something, they go, ah, some people are, whoo, some people like that. Whoo. You know, we’re at Ric Flair. Whoo. So like, yeah, I’m more of the guy who sits back there and just takes notes. All time taking notes. Now, when the pastor is talking about the concept in the Bible this week, he’s really working through the book of Acts. I’m taking notes, but I’m also thinking about my own life and where am I falling short in my own life. And then, you know, I’m listening about the sermon, I’m listening, he’s talking about the book of Acts and being filled with the Holy Spirit and he’s really getting into that and how God miraculously grew the church and I’m thinking about all that. And then I’m thinking about my own self and there’s two ideas I’m putting in my mind simultaneously. So like, how does this apply to me? And how does it apply to the people in the Bible? You know, that’s the idea. And so I’m taking notes. I get my colored pencils. I come in with my colored pencils, my pens. I’m taking copious notes. Some might be artifacts in the future, but I mean, it’s a lot of notes. And I’m doing this and I get out of the service. We get in the van, the white van. And my wife and I went and said to the kids, what did you learn today? How does it apply? And I’m hoping that I’m learning something that applies to myself, to my kids. I’m trying to think about how can this apply to me and my family. But I’m not saying, well, I’m in church right now. I’m focusing on the Bible, so I’m not thinking about my family how this applies. Nor am I saying, I’m focusing on my family. I’m not listening to the pastor. It’s like two things occurring simultaneously. But I think a lot of people think, well, if I don’t go to Bible school, then I can’t possibly then start a family. I see this there all the time. People tell me I can’t start a family. One thing at a time. One thing at a time. So I’m trying to get this idea. So Matt, let’s go back to Doxy Fresh. Somebody fills out the form. They go, holy crap, what am I doing? I’m filling out the form. And I’m driving my car. I’m doing the multitasking thing you said. I’m filling out the form while driving and going through the drive-thru. That’s not what I’m saying, folks. Someone says, I am trying to drive my car while filling out the form on my smartphone and using Photoshop on my phone. I’m not saying that. But someone does fill out the form. What happens next, Matt? What happens next? We’re going to get their information. Our system is going to put them in. They’re going to start receiving emails just to understand OxyPress a little bit more. And then we’re going to reach out via email, text, and phone call. We just want to start an intro conversation. There’s no financial obligation here. There’s just a little bit of time. And what we want to do is we want to just ask you questions. You know, what are you currently doing? What are some of your goals for the next five years? Like, why are you actually looking into franchising? Is this a thought you’ve had for a long time or did it just come up, right? What’s your family dynamic? What’s your financial situation? Because we want to see, you know, what we’re trying to do is figure out if there’s some synergy between what we are capable of as a franchise and who this person is who wants to potentially become one. And so we go through several calls, the initial conversations, 20, 30 minutes, and then if there seems to be a good fit, we’ll go into more of an aggressive kind of screen share, territory, you know, marketing, competition analysis. We start in terms of how we can grow the business, and then we work our way back to technology, franchise, FDD documents. And so the process can take anywhere from 30, 45 days to two years, depending on some people. Now, I’ve got footage of what the what it looks like when you sit down with a, but it’s called a discovery day. People decide to come out to Denver to meet you and to discuss a franchise. And it might not be ethical. It might not be legal, Aaron, but I think I have footage of Matt Klein’s last discovery day. I remember when you placed this camera. It is a secret. It could be the right clip. It might not be the right. This is what the discovery day is like. Let me hit play here and just see if this is the right clip here. It’s you and me, and I’m going to rip you apart. How did you cover your losses? Huh? What drug cartel are you working with now? Hey, I’ll talk to you. You’re reasonable. Shut up. Look at me. You want to talk to me? You want to talk to me? I mean, they picture a Discovery Day and they’re like, I don’t know if I’m ready for that. Can you explain? I think that’s the wrong clip, by the way. Wrong clip, I bet. Oh, oh. Matt, can you explain what the Discovery Day is like there, sir? So we get through the process of evaluation and document sharing, and this could take a few weeks to a few months, depending on the person. The finances are in order, or at least you are financially capable of investing in this business. And what we’ll do is we’ll fly you out to Colorado. You want to spend at least two days. Sometimes people come for four. And what you want to do is you want to meet everyone, see the company culture, put a face to the job title. So if you have a question as a franchise on marketing, you talk to Aaron. You have a question on compliance or vendor relations, you talk to Jordan. You have a question on the software, you talk to Kelly. So it’s nice to see like how the company runs, how the scheduling center operates, right? You’re going to take in the field, do live jobs, real customers, real vehicles, so that you can understand what the role of the employee is going to be, so you have a much better idea of who you need to hire. Yep. Right? It’s also the, what we’re doing there is we’re trying to provide the best cleaning process as possible. So you’re going to actually have confidence in the cleaning system so that you’re buying something you know that you can stand behind. And so we’ll go through that whole process. And that’s when people typically decide to move forward to VoxPress. And again, folks, I’m telling you, on part two of today’s show, I want to brag on this client, Ronnie Morales. Talk to Ronnie. This is, I have his permission to share this testimonial. It’s powerful. But Ronnie said, he said on this interview, you’re going to see it. He said he listened to the show for seven consecutive years. That’s so wild. Before filling out the form. And now his company is absolutely growing. And so I just encourage everybody, whether you decide to come to a workshop, whether you decide to schedule a one-on-one consultation, whether you decide to fill out the form and schedule a consultation today with Oxifresh or to request information, let’s take some action today. And just to be very clear, I’ll pull this up on the screen and I’ll let Matt Klein get back to, I believe Matt was gonna go to get a pedicure. I think that’s what was on the schedule, I don’t know. He’s on a time freedom, not sure if that’s what he’s doing today. But let me pull this up. This is forward slash oxy fresh. If you fill out the form, you can request a free consultation there with Matt Klein there and his team there and in Denver, Colorado. Matt, I’ll give you the final word for anybody out there thinking about filling out the form at forward slash Oxifresh. What say you, sir? Yeah, I would just tell anyone that’s just thinking about, don’t have any assumptions. Let’s just have a conversation. I’d love to tell you what my story is and how I’ve been able to create multiple streams of income all sprouting from an Oxifresh franchise. It’s incredibly liberating to realize that you can do things on your own. And I just don’t think people really understand that there’s options out there. So many people think they’re stuck. It’s just because they haven’t come across the right opportunity. And just take some time, spend some time with us. If you don’t go with us, we’ll do two things. We’ll show you the capabilities of a franchise company. And if nothing else, we’ll build your credit back. Because I have a lot of people that come to me and they don’t realize what their credit is. It’s a road here. So partially responsible for building people’s credit too. I want to be very clear here, Matt. If people want multiple streams of income, they go to forward slash Oxifresh. That’s the site. Now, if you’re listening today and for some reason you have multiple streams, you just go to and Dr. Sherwood will figure out what’s causing that problem. Just You have multiple streams. That’s where you’ll go. But if you have multiple streams of income, that’s a different thing. That’s oxy-fresh. But if you have multiple streams, I don’t know what’s going on behind you. If you have multiple streams, you can still talk to us. We just want to talk about the streams. Well, you’re still going to need to clean your carpet if you have multiple streams. We’ll get to some sort of conclusion. Thank you so much. I appreciate that. Also, Matt Klein no longer provides vasectomies. That’s something you’ll get at Sherwood.TV. Thank you, Matt Kline. I appreciate you, sir. All right, guys. Thank you. Thank you, everybody. Well, Thrive Nation, we have an opportunity all the time. We have so many wonderful people that go to, and they reach out to us to schedule a 13-point assessment. We also have a lot of people that go to, and they schedule a free 13-point assessment, and they’re not a good fit, because I only work with diligent doers. I only work with people that are willing to actually implement the proven systems that Dr. Zellner and I both teach and implement in our own companies. So people say, I do want to grow my business seven times faster. I do want to reduce my working hours. I do want to increase my time, freedom, and my profits. I think we’re all in agreement that that’s a good thing. However, we can only help people that are willing to put the work in. And on today’s show, we’re joined by a man by the name of Ronnie Morales. His company is I hold him in high regard because he and his family-owned business, they actually are growing, I would call it dramatically. If you look at this, Inc. Magazine right now shows that 96% of businesses fail. Inc. Magazine says 96% of businesses fail. That’s not good. Whereas this guy’s business isn’t growing by 10%, it isn’t growing by 20%. It is growing dramatically. But again, if Ronnie Morales had filled out the form and had scheduled a consultation and wasn’t willing to actually implement what we were teaching, it would all be for naught. So I’m excited for you to meet somebody who I would consider to be a diligent doer. He’s based in Richmond, Texas. And without any further ado, Ronnie Morales, welcome on to The Thrive Time Show. How are you, sir? Hey, I’m doing great. Thanks, Clay. Hey, so how did you first hear about us? How did you hear about the Thrive Time Show? I listened to your Thrive Time Show podcast for those seven years, and I was learning so much, I was like, man, I’ve got to give this guy a try. So you listened to our podcast seven years ago? Yeah. Really? Four or seven years. Do you remember the first podcast you listened to seven years ago? I don’t. I don’t remember. I listened to so many of them. Okay. I probably listened to, you know, more than once. Now when you’re listening to the podcast, I try to feature clients on the show so that you know there’s real people really doing it, really implementing the systems. When did it occur to you that you might want to go ahead and fill out the form at and schedule a consultation? I got to the point where I just needed to take the next step. And I’ve been in coaching before, like group coaching and different things like that. But I just felt like everybody on your show was making tremendous changes in their business. And coming from you and Dr. Z, I felt like y’all had the experience. And it didn’t matter if it was, because I’ve been used to doing construction, like peer groups and construction coaching, whereas your contract is only. Well, I felt like, you know what, I need business, somebody business minded to help me grow this. I don’t necessarily need a group of just contractors. You know, I need somebody that knows the business part of it. And what kind of growth have you had since you began working with us as far as a percentage? Do you know a percentage or what kind of growth? Yeah, so we had about a 57% increase on last year’s first quarter to this year’s first quarter. So that was huge for us. And I’m personally a growth too. I honestly just as a business leader and team member here in my company, I’ve grown a lot to be a better leader, learn how to delegate better, learn how to get these 15-minute huddles started every morning. And it’s been great. I’m just continuing to learn and I can’t wait to keep moving forward. Well, you know, people always ask me, they say, what’s the most important part of business consulting? And that would be to me like asking a baker, what’s the most important ingredient in a cookie? I mean, is it the flour? Is it the sugar? Is it the eggs? I would say, if you take out any one of those core ingredients, you’re going to have a weird taste in cookie. So in our business consulting, we focus on marketing, branding, sales, hiring, leadership, management, accounting, all of those things. So let’s kind of go through the process from just a branding perspective and a marketing perspective. How has the business consulting impacted your company? It’s been great. The branding, the marketing, I mean, people around town are telling us, hey, I’ve seen your trucks here and there. I see you all over the place. When people are searching Google or whatever it is, you know, they’re finding our videos and they’re reaching out to us. I think one of the biggest parts with business coaching for me has been the accountability. Just having somebody to tell me, like, hey, get this, this, and this done and have it done by this day and we move on to the next step. So it’s been great. Now we have a weekly meeting. The purpose of a weekly meeting is so that you have a week to get your homework done. We have a week to do our homework. I mean, we do photography, videography, web development, search engine optimization. And you and I meet on Saturdays at 6.30 a.m. I find a lot of my clients like to meet in the mornings. How important is it to have that weekly meeting? Because again, I’ve done, I’m 42, but when I was 21, I was hiring business consulting programs that would do quarterly meetings or oftentimes even monthly meetings. And I found that nothing got done. How important is it for you to have a weekly meeting? I think it’s very important as a business owner to have that weekly accountability to make sure you’re staying on schedule because as a business owner, you wear so many hats. It makes it difficult to get the important things done that you need to get done, but that you want to put on the back burner. But when you know you have somebody to be accountable to and it’s a weekly thing, and they’re steadily putting in your ear, like, you got to get these things done, you know, get the reviews, you know, get the video testimonials. It just makes it to where, you know, you have an assignment and let’s just get it done. Now at the business conferences, we walk people through the entire system. This is the system we teach from. This is from my newest book called A Millionaire’s Guide to Becoming Sustainably Rich, which everyone can download for free right now at forward slash millionaire. You and I, we track the numbers every week. So box number one, we establish those revenue goals. We do that. We know the break-even numbers. We know how many hours you’re willing to work. This is crazy. You’re married, your wife loves you. You love your wife. I’m not ever advocating during our coaching meetings, like forsake your family and grow your company. Can you talk about that? How important it is to work with maybe a coach that understands that you want to have a healthy family and a healthy company? Oh, I think it’s very important. Yesterday I had a good dinner with my wife and we had a good evening with live music and we really enjoyed each other’s company. I took my kids camping twice this month already for four days and we’re enjoying the summer. But I think it’s very important that as a business owner, as you put the hours in, put the hard work in, but you also take the time to spend with friends and family. And I mean, it’s important, you know, rising up early to get my meditation time is very important to me too. So I think just, again, having somebody that knows the value of these things is important. Yeah, as we go through, I mean, you are knocking it out with the marketing and the branding and all the things we have to do to optimize your website and make the ads work. We’ve determined your unique value proposition. We’ve improved the branding. We have a three-legged marketing stool. We know how to generate leads online and offline and referrals. The sales process, and I’m not picking on you, but I mean this, you’re like a super humble guy. So I feel like that the sales process was something that once you learned the proven process, you kind of took to it right away. But I think a lot of contractors don’t want to come across as too aggressive or too passive or too whatever. And I feel like the sales process of your team really doing a good job of calling all the leads and the calls are recorded for quality assurance. I feel like that’s been a big needle mover for you. Maybe I’m wrong. I’d love to get your thoughts on that. Yeah, no, it’s been great. I had my own way before I joined your team. I had my own way of sales and what I thought was working really wasn’t working. And at first I put up a wall, but once I was opened up to the why you do it the certain ways you do it, it really opened up more ways to be more successful. With the call scripts, with the recorded calls, we’re still tweaking scripts and things like that, but it’s like an ongoing process. But it’s been great. And I think that it has helped us a lot. We do have, we call our lease back right away, within hours, a few hours most of the time. And it’s important. And we’ve gotten a lot of leads and where I needed to hire my first sales employee. And now we’re working on more of the systems, you know, creating these repeatable systems and managing a large group of people in that daily huddle. Can you talk, I hammer all my clients, it’s so important to have a daily huddle with your team, to huddle with your team every morning and to have a weekly staff meeting. Could you talk about the importance of implementing these human resource strategies for managing people and what impact that’s had for your company? Yeah, so the impact of the daily huddles that have my company is that they brought the team together. All of our employees, which is 17 of us full-time, it’s brought us all together to where we’re getting to see each other in the mornings and grow together. We start off with some wins, keep it brief. We go over company updates. Then we go over all our projects and we ask, like, how is that client doing? How is the project on schedule? But what it did, it helped us a lot with the daily interruption with, hey, so what’s going on here? And these questions that can be answered in the morning. So they learn to answer these important questions in the morning so that there’s less interruption throughout the day. Now, the final two areas I wanted to cover here is, you know, there’s so much to growing a company and that’s what we talk about on our weekly coaching calls, but building a sustainable and repetitive weekly schedule, you know, like every week we’re doing the group interview, every week we’re gathering objective reviews from clients, every week we’re gathering before and after images, every week you’re gathering testimonials from your happy clients. It’s like, you have to do this stuff every week. It’s like a garden. You got to pull the weeds every week. Could you talk about the importance of having these human resource systems in place where you do these systems every week so it’s proactive as opposed to reactive, doing the same things over and over? Yeah, I think it’s important to do it every week and repeat them so that things don’t fall through the cracks. If you get too relaxed on not doing it or you go two or three weeks without listening to recorded calls or whatever it may be, you start to slack off a little bit. The next thing you know, you’re in trouble. And now you’re putting down another fire that wouldn’t have been there if you would have been on track and keeping up with the systems and processes. So just doing it repeatedly helps with building that system. Everybody knows it’s this day at this time. Our morning huddles are every day from 7-07, last 15 minutes, and everybody knows to be there. It’s just been great. Now, final two questions for you. People out there that maybe want to do business with you, they’re hearing about you. Again, it’s very hard to gather objective Google reviews if people don’t like you. It’s very hard to gather video testimonials if people don’t like the work you do. What’s your website and how do people go ahead and get a hold of you if they’re looking to hire you guys for maybe a big project. Yes, our website is and you can definitely just fill out our get in touch form to reach out to us and I personally will actually be in touch with you and I’ll have a conversation with you. And for anybody out there that’s contemplating coming to one of our workshops or scheduling a free 13 point assessment, what word of encouragement or what advice would you have for anybody out there? Well, I would say don’t wait any longer, jump in, because if I would have jumped in seven years ago, I would have been in a whole different place today. I guarantee you would be, I’ll say that though, and I’m not prophetic, I’m saying you’re on pace, you’re on pace to have a business that’s gonna be about five times larger than what it was when I first met you. And I say that because the first thing you see is the leads coming in, and you start to see new teammates joining your team and you’re building that foundation for success and I totally see you guys going to a great place right now. I wish I would have met you earlier. That’s my only complaint. That’s Ronnie Morales. Ronnie, I really appreciate you. I’ll give you the final word. What do you want to say to everybody out there that’s maybe contemplating taking their business to the next level? Like I said, guys, don’t wait any longer. Reach out to play in the team, do your assessment, and be a diligent doer. Amen to that. Ronnie Morales, take care, sir. Have a great day. Thank you. Bye. The number of new customers that we’ve had is up 411% over last year. We are Jared and Jennifer Johnson. We own Platinum Pest and Lawn and are located in Owasso, Oklahoma. And we have been working with Thrive for business coaching for almost a year now. Yeah. So what we want to do is we want to share some wins with you guys that we’ve had by working with Thrive. First of all, we’re on the top page of Google now, okay? I just want to let you know what type of accomplishment this is. Our competition, Orkin, Terminex, they’re both $1.3 billion companies. They both have 2,000 to 3,000 pages of content attached to their website. So to basically go from virtually non-existent on Google to up on the top page is really saying something. But it’s come by being diligent to the systems that Thrive has, by being consistent and diligent on doing podcasts, and staying on top of those podcasts to really help with getting up on what they’re listing and ranking there with Google. And also, we’ve been trying to get Google reviews, asking our customers for reviews. And now we’re the highest rated and most reviewed Pest Salon company in the Tulsa area. And that’s really helped with our conversion rate. And the number of new customers that we’ve had is up 411% over last year. Wait, say that again. How much are we up? 411%. Okay. So 411% we’re up with our new customers. Amazing. Right. So not only do we have more customers calling in, we’re able to close those deals at a much higher rate than we were before. Right now, our closing rate is about 85%, and that’s largely due to, first of all, like our Google reviews that we’ve gotten. People really see that our customers are happy, but also we have a script that we follow. And so when customers call in, they get all the information that they need. That script has been refined time and time again. It wasn’t a one-and-done deal. It was a system that we followed with Thrive in the refining process, and that has obviously, the 411% shows that that system works. Yeah, so here’s a big one for you. So last week alone, our booking percentage was 91%. We actually booked more deals and more new customers last year than we did the first five months. Or I’m sorry, we booked more deals last week than we did the first five months of last year, from before we worked with Thrive. So again, we booked more deals last week than the first five months of last year. It’s incredible, but the reason why we have that success is by implementing the systems that Thrive has taught us and helped us out with. Some of those systems that we’ve implemented are group interviews. That way we’ve really been able to come up with a really great team. We’ve created and implemented checklists, everything gets done and it gets done right. It creates accountability. We’re able to make sure that everything gets done properly, both out in the field and also in our office. And also doing the podcast like Jared had mentioned, that has really, really contributed to our success. But that, like I said, the diligence and consistency in doing those in that system has really, really been a big blessing in our lives. And also, it’s really shown that we’ve gotten a success from following those systems. So before working with Thrive, we were basically stuck. Really no new growth with our business. And we were in a rut. And we didn’t know… Oh, sorry. The last three years, our customer base had pretty much stayed the same. We weren’t shrinking, but we weren’t really growing either. Yeah, and so we didn’t really know where to go, what to do, how to get out of this rut that we’re in. But Thrive helped us with that. They implemented those systems, they taught us those systems, they taught us the knowledge that we needed in order to succeed. Now it’s been a grind, absolutely it’s been a grind this last year, but we’re getting those fruits from that hard work and the diligent effort that we’re able to put into it. So again, we are in a rut, Thrive helped us get out of that rut, and if you’re thinking about working with Thrive, quit thinking about it and just do it. Do the action and you’ll get the results. It will take hard work and discipline, but that’s what it’s going to take in order to really succeed. So we just want to give a big shout out to Thrive, a big thank you out there to Thrive. We wouldn’t be where we’re at now without their help. Hi, I’m Dr. Mark Moore. I’m a pediatrician. Through our new digital marketing plan, we have seen a marked increase in the number of new patients that we’re seeing every month, year over year. One month, for example, we went from 110 new patients the previous year to over 180 new patients in the same month. And overall, our average is running about 40 to 42% increase month over month, year over year. The group of people required to implement our new digital marketing plan is immense, starting with a business coach, videographers, photographers, web designers. Back when I graduated dental school in 1985, nobody advertised. The only marketing that was ethically allowed in everybody’s eyes was mouth-to-mouth marketing. By choosing to use the services, you’re choosing to use a proof-and-turn-key marketing and coaching system that will grow your practice and get you the results that you are looking for. I went to the University of Oklahoma College of Dentistry, graduated in 1983, and then I did my pediatric dental residency at Baylor College of Dentistry from 1983 to 1985. Hello, my name is Charles Colaw with Colaw Fitness. Today I want to tell you a little bit about Clay Clark and how I know Clay Clark. Clay Clark has been my business coach since 2017. He’s helped us grow from two locations to now six locations. We’re planning to do seven locations in seven years and then franchise. And Clay has done a great job of helping us navigate anything that has to do with like running the business, building the systems, the checklists, the audits, how to navigate lease agreements, how to buy property, how to work with brokers and builders. This guy is just amazing. This kind of guy has worked in every single industry. He’s written books with Lee Crocker, the head of Disney with the 40,000 cast members. He’s friends with Mike Lindell. He does Reawaken America tours where he does these tours all across the country where 10,000 or more people show up to some of these tours. On the day-to-day he does anywhere from about 160 companies. He’s at the top. He has a team of business coaches, videographers, graphic designers, and web developers. They run 160 companies every single week. Think of this guy with a team of business coaches running 160 companies. Every six to eight weeks he’s doing Reawaken America tours. Every six to eight weeks he’s also doing business conferences where 200 people show up and he teaches people a 13 step proven system that he’s done and worked with billionaires helping them grow their companies. I’ve seen guys from start-ups go from start-up to being multi-millionaires, teaching people how to get time freedom and financial freedom through the system, critical thinking, document creation, making it, putting it into, organizing everything in their head to building it into a franchisable, scalable business. Like one of his businesses has like 500 franchises. That’s just one of the companies or brands that he works with. So, amazing guy, Elon Musk, kind of like smart guy. He kind of comes off sometimes as socially awkward, but he’s so brilliant and he’s taught me so much. When I say that, Clay doesn’t care what people think when you’re talking to him. He cares about where you’re going in your life and where he can get you to go. That’s what I like him most about him. He’s like a good coach. A coach isn’t just making you feel good all the time. A coach is actually helping you get to the best you. Clay has been an amazing business coach. Through the course of that, we became friends. What I was really most impressed with him is when I was shadowing him one time, we went into a business deal and listened to it. I got to shadow and listen to it. When we walked out, I knew that he could make millions on the deal and they were super excited about working with him. He told me, he’s like, I’m not going to touch it, I’m going to turn it down because he knew it was going to harm the common good of people in the long run. The guy’s integrity just really wowed me. It brought tears to my eyes to see that this guy, his highest desire was to do what’s right. And anyways, just an amazing man. So anyways, impacted me a lot. He’s helped navigate anytime I’ve gotten nervous or worried about how to run the company or navigating competition and an economy that’s like, I remember we got closed down for three months. He helped us navigate on how to stay open, how to get back open, how to just survive through all the COVID shutdowns, lockdowns. I’m Rachel with Tip Top K9, and we just want to give a huge thank you to Clay and Vanessa Clark. Hey, guys. I’m Ryan with Tip Top K9. Just want to say a big thank you to Thrive 15. Thank you to Make Your Life Epic. We love you guys. We appreciate you and really just appreciate how far you’ve taken us. This is our old house. Right, this is where we used to live. Here’s the house. This is our old neighborhood. See? It’s nice, right? So this is my old van and our old school marketing. And this is our old team. And by team, I mean it’s me and another guy. This is our new van with our new marketing, and this is our new team. We went from four to 14, and I took this beautiful photo. We worked with several different business coaches in the past, and they were all about helping Ryan sell better and just teaching sales, which is awesome, but Ryan is a really great salesman, so we didn’t need that. We needed somebody to help us get everything that was in his head out into systems, into manuals and scripts and actually build a team. So now that we have systems in place, we’ve gone from one to 10 locations in only a year. In October 2016, we grossed 13 grand for the whole month. Right now it’s 2018, the month of October. It’s only the 22nd. We’ve already grossed a little over 50 grand for the whole month and we still have time to go. We’re just thankful for you, thankful for Thrive and your mentorship and we’re really thankful that you guys have helped us to grow a business that we run now instead of the business running us. Just thank you, thank you, thank you times a thousand. The Thrive Time Show, two day interactive business workshops are the highest and most reviewed business workshops on the planet. You can learn the proven 13 point business system that Dr. Zellner and I have used over and over to start and grow successful companies. When we get into the specifics, the specific steps on what you need to do to optimize your website, we’re going to teach you how to fix your conversion rate. We’re going to teach you how to do a social media marketing campaign that works. How do you raise capital? How do you get a small business loan? We teach you everything you need to know here during a two day, 15 hour workshop. It’s all here for you. You work every day in your business, but for two days you can escape and work on your business and build these proven systems so now you can have a successful company that will produce both the time freedom and the financial freedom that you deserve. You’re going to leave energized, motivated, but you’re also going to leave empowered. The reason why I built these workshops is because as an entrepreneur, I always wish that I had this. And because there wasn’t anything like this, I would go to these motivational seminars, no money down, real estate, Ponzi scheme, get motivated seminars, and they would never teach me anything. It was like you went there and you paid for the big chocolate Easter bunny, but inside of it, it was a hollow nothingness. And I wanted the knowledge, and they’re like, oh, but we’ll teach you the knowledge after our next workshop. And the great thing is we have nothing to upsell. At every workshop, we teach you what you need to know. There’s no one in the back of the room trying to sell you some next big get-rich-quick, walk-on-hot-coals product. It’s literally we teach you the brass tacks, the specific stuff that you need to know to learn how to start and grow a business. I encourage you to Google the Z66 auto auction. I want you to Google elephant in the room. Look at Robert Zellner and Associates. Look them up and say, are they successful because they’re geniuses? Or are they successful because they have a proven system? When you do that research, you will discover that the same systems that we use in our own business can be used in your business. Come to Tulsa, book a ticket, and I guarantee you it’s gonna be the best business workshop ever, and we’re gonna give you your money back if you don’t love it. We built this facility for you and we’re excited to see it. Hey I’m Ryan Wimpey with Tip Top K9 and I’m the founder. I’m Rachel Wimpey and I am a co-founder. So we’ve been running Tip Top for about the last 14 years, franchising for the last 3-4 years. So someone that would be a good fit for Tip Top loves dogs, they’re high energy, they want to be able to own their own job but they don’t want to worry about you know that high failure rate. They want to do that like bowling with bumper lanes. So you give us a call, reach out to us and we’ll call you. And then we’ll send you an FDD, look over that, read it, fall asleep to it, it’s very boring. And then we’ll book a discovery date and you come and you can spend a day or two with us, make sure that you actually like it, make sure if you need to do something that you want to do. So an FDD is a franchise disclosure document. It’s a federally regulated document that goes into all the nitty-gritty details of what the franchise agreement entails. So who would be a good fit to buy a Tip Top K9 would be somebody who loves dogs, who wants to work with dogs all day as their profession. You’ll make a lot of money, you’ll have a lot of fun, it’s very rewarding. And who would not be a good fit is a cat person. So the upfront cost for Tip Top is $43,000. And a lot of people say they’re generating doctor money, but on our disclosure, the numbers are anywhere from over a million dollars a year in dog training, what our Oklahoma City location did last year, to 25, 35 grand a month. To train and get trained by us for Tip Top K9, to run your own Tip Top K9, you would be with us for six weeks here in Tulsa, Oklahoma. So we’ve been married for seven years. Eight years. Eight years. So if you’re watching this video, you’re like, hey, maybe I want to be a dog trainer. Hey, that one sounds super amazing. Go to our website,, click on the yellow franchising tab, fill out the form, and Rachel and I will give you a call. Our Oklahoma City location last year, they did over a million dollars. He’s been running that shop for three years. Before, he was a youth pastor with zero sales experience, zero dog training experience before he ever met with us. So just call us, come spend a day with us, spend a couple days with us, make sure you like training dogs and own your own business. Well the biggest reason to buy a Tip Top K9 is so you own your own job and you own your own future and you don’t hate your life. You get an enjoyable job that brings a lot of income but is really rewarding. My name is Seth Flint and I had originally heard about Tip Top K9 through my old pastors who I worked for. They trained their great Pyrenees with Ryan and Tip Top K9. They did a phenomenal job and became really good friends with Ryan and Rachel. I was working at a local church and it was a great experience. I ended up leaving there and working with Ryan and Tip Top K9. The biggest thing that I really really enjoy about being self-employed is that I can create my own schedule. I have the ability to spend more time with my family, my wife and my daughter. So my very favorite thing about training dogs with Tip Top K9 is that I get to work with the people. Obviously I love working with dogs but it’s just so rewarding to be able to train a dog that had serious issues whether it’s behavioral or you know whatever and seeing a transformation, taking that dog home, and mom and dad are literally in tears because of how happy they are with the training. If somebody is interested, I’d say don’t hesitate. Make sure you like dogs, make sure that you enjoy working with people, because we’re not just dog trainers, we are customer service people that help dogs and and so definitely definitely don’t hesitate just just come in and ask questions ask all the questions you have


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