TipTopK9.com Growth Story | “When I Was Learning to Become a Dog Trainer We Didn’t Learn Anything About Internet Marketing or Advertising At All. Clay Has Helped Us to Make Us New Logos, Scripts for Phones, Emails, Texts.” – Ryan Wimpey

Show Notes

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Business Coach | Ask Clay & Z Anything

Audio Transcription

Hi, I’m Ryan Wimpy. And I’m Rachel Wimpy. And the name of our business is Tip Tap Training. Our business is a dog training business. We help people with behavioral issues and teach their dog how to listen. When I was learning to become a dog trainer, we didn’t learn anything about Internet marketing or advertising or anything at all. Just dog training. And that’s what’s so great about working with Clay and his team, because they do it all for us. So that we can focus on our passion, and that’s training dogs. Clay and his team here, they’re so enthusiastic. Their energy is off the charts. Never a dull moment. They’re at dreads. We’ve been working with Clay and his team for the last five months, two of which have been our biggest months ever. One, our biggest gross by 35%. Clay’s helped us make anything from brochures to stickers, new business cards, new logos, scripts for phones, scripts for e-mails, scripts for text messages, scripting for everything. How I would describe the weekly meetings with Clay and his team are awesome. They’re so effective. It’s worth every minute. Things get done. We’ll ask for things like different flyers, and they’re done before our hour is up. So it’s just awesome, extremely effective. If you don’t use Clay and his team, you’re probably going to be pulling your hair out, or you’re going to spend half of your time trying to figure out the online marketing game and produce your own flyers and marketing materials, print materials, all the stuff like that. You’re really losing a lot as far as lost productivity and lost time. Not having a professional do it has a real sense of urgency and actually knows what they’re doing when you already have something that’s your core focus that you already know how to do. You would also be missing out with all the time and financial freedom that you would have working with Clay and his team. We would recommend Clay and his team to other business owners because they need to be working on their business, not just trying to figure out the online game, which is complex and changing daily. So, and no one has a marketing team, too. Most people don’t. They can’t afford one, and their local web guy or local person that they know probably can’t do everything that a whole team and a whole floor of people can do in hours and not just weeks or months. There’s a definite sense of urgency with Clay and his team. I used to have to ride other web people, I mean really ride them to get stuff done and stuff is done so fast here and people, there’s a real sense of urgency to get it done. Hey, I’m Ryan Wimpey. I’m originally from Tulsa, born and raised here. I’ve definitely learned a lot about life design and making sure the business serves you. The linear workflow, the linear workflow for us in getting everything out on paper and documented is really important. We have workflows that are kind of all over the place. So having linear workflow and seeing that mapped out on multiple different boards is pretty awesome. That’s really helpful for me. The atmosphere here is awesome. I definitely just stared at the walls figuring out how to make my facility look like this place. This place rocks. It’s invigorating. The walls are super. It’s just very cool. The atmosphere is cool, the people are nice, it’s a pretty cool place to be. Very good learning atmosphere. I literally want to model it and steal everything that’s here at this facility and basically create it just on our business side. Play is hilarious. I literally laughed so hard that I started having tears yesterday. And we’ve been learning a lot, which you know we’ve been sitting here we’ve been learning a lot and so the humor definitely definitely helps it breaks it up. But the content is awesome off the charts and it’s very interactive you can raise your hand it’s not like you’re just listening to the professor speak you know the wizard teaches but the wizard interacts and he takes questions so that’s awesome. If you’re not attending the conference you’re missing about three quarters to half of your life. You’re definitely, it’s probably worth a couple thousand dollars. So you’re missing the thought process of someone that’s already started like nine profitable businesses. So not only is it a lot of good information, but just getting in the thought process of Clay Clark or Dr. Zellner or any of the other coaches, getting in their thought process of how they’re starting all these businesses, to me, just that is priceless. That’s money. Well, we’re definitely not getting upsold here. My wife and I have attended conferences where they upsold, where it was great information and then they upsold us like half the conference. Now I don’t want to like bang my head into a wall and she’s like banging her head into the chair in front of her. Like it’s good information, but we’re like, oh my gosh, I want to strangle you. Shut up and go with the presentation that we paid for. And that’s not here. There’s no upsells or anything. So that’s awesome. I hate that. Oh, it makes me angry. So glad that’s not happening. So the cost of this conference is quite a bit cheaper than business college. Um, I went to a small private liberal arts college and got a degree in business. And I didn’t learn anything like they’re teaching here. I didn’t learn linear workflows. I learned stuff that I’m not using and I haven’t been using for the last nine years. So what they’re teaching here is actually way better than what I got at business school. And I went what was actually ranked as a very good business school. I would definitely recommend that people would check out the Thrive 15 conference. The information that you’re going to get, that you’re going to leave with is just absolutely worth the price of a little bit of money and a few days worth of your time. I’m Rachel with Tip Top K9 and we just want to give a huge thank you to Clay and Vanessa Clark. Hey guys, I’m Ryan with Tip Top K9. Just want to say a big thank you to Thrive 15. Thank you to Make Your Life Epic. We love you guys, we appreciate you and really just appreciate how far you’ve taken us. This is our old house. Right, this is where we used to live a few years ago. This is our old neighborhood. See? It’s nice, right? So this is my old van and our old school marketing. And this is our old team. And by team I mean it’s me and another guy. This is our new house with our new neighborhood. This is our new van with our new marketing and this is our new team. We went from 4 to 14 and I took this beautiful photo. We worked with several different business coaches in the past and they were all about helping Ryan sell better and just teaching sales, which is awesome, but Ryan is a really great salesman, so we didn’t need that. We needed somebody to help us get everything that was in his head out into systems, into manuals and scripts, and actually build a team. So now that we have systems in place, we’ve gone from one to 10 locations in only a year. In October 2016, we grossed 13 grand for the whole month. Right now it’s 2018, the month of October. It’s only the 22nd, we’ve already grossed a little over 50 grand for the whole month and we still have time to go We’re just thankful for you thankful for thrive and your mentorship And we’re really thankful that you guys have helped us to grow a business that we run now instead of the business running us Just thank you. Thank you. Thank you times a thousand The thrive time show today interactive business workshops are the highest and most reviewed business workshops on the planet You can learn the proven business workshops on the planet. You can learn the proven 13 point business systems that Dr. Zellner and I have used over and over to start and grow successful companies. When we get into the specifics, the specific steps on what you need to do to optimize your website. We’re gonna teach you how to fix your conversion rate. We’re gonna teach you how to do a social media marketing campaign that works. How do you raise capital? How do you get a small business loan? during a two-day, 15-hour workshop. It’s all here for you. You work every day in your business, but for two days you can escape and work on your business and build these proven systems so now you can have a successful company that will produce both the time freedom and the financial freedom that you deserve. You’re going to leave energized, motivated, but you’re also going to leave empowered. The reason why I built these workshops is because as an entrepreneur, I always wish that I had this. And because there wasn’t anything like this, I would go to these motivational seminars, no money down, real estate, Ponzi scheme, get motivated seminars, and they would never teach me anything. It was like you went there and you paid for the big chocolate Easter bunny, but inside of it, it was a hollow nothingness. And I wanted the knowledge, and they’re like, oh, but we’ll teach you the knowledge after our next workshop. And the great thing is we have nothing to upsell. At every workshop, we teach you what you need to know. There’s no one in the back of the room trying to sell you some next big get-rich-quick, walk-on-hot-coals product. It’s literally, we teach you the brass tacks, the specific stuff that you need to know to learn how to start and grow a business. to not believe what I’m saying, and I want you to Google the Z66 auto auction. I want you to Google elephant in the room. Look at Robert Zellner and Associates. Look them up and say, are they successful because they’re geniuses, or are they successful because they have a proven system? When you do that research, you will discover that the same systems that we use in our own business can be used in your business. Come to Tulsa, book a ticket, and I guarantee you it’s going to be the best business workshop ever and we’re going to give you your money back if you don’t love it. We built this facility for you and we’re excited to see it. All right, Thrive Nation, on today’s show we’re going to do a deep dive into what success looks like and how to get there. Clearly, you heard on part one of today’s show the irrefutable evidence that tip-top canine we were able to help these guys grow dramatically. But I want this show to be about you. This is something you can’t do. And so I’m joined here with Lily, who was born fairly close to yesterday. And so I want to get into these things because there’s 14 boxes of business success, and I want to teach everybody how to achieve business success while also learning something about you, because you were born closer to yesterday, and our educational system. So box number one, you want to figure out your revenue goals. You want to figure out if you’re working, if we were coaching a client, or if you’re out there listening today, and you own a business, you got to figure out your yearly gross revenue goals, your total revenue goals, and how much sales you need to do per week. Why do people need to know that number, Lily? Because everyone needs to have a goal, because you can’t grow if you don’t have a goal. Is this ever talked about in high school? No. Okay, box number two. Determine the break-even numbers. You have to know how many customers you need to break even. So with the Tip Top K9 business or other businesses we’ve worked with, you have to know your break-even point. Now, if you go to thrivetimeshow.com and you click on testimonials, what I do is every single week, I put up another client success story. Just talked to a lady last week, her name is Jenny, her and her husband Mike, they gave birth to a baby while giving birth to a business. They’ve grown their business eight times this year. That’s what we just put up this week. Every single week there is another client success story and they don’t stop coming in. We just keep adding more and more and more customer testimonials. And at this point we have thousands of them. And so you see people like Clay Stairs. He’s been a client for 13 years. You see somebody like Tip Top Canine. This was a woman right here. Incredible. Dr. Amber Teton. She is a ophthalmologist. That’s what she does. She’s an ophthalmologist. And we helped her grow her business dramatically. There she is. And great lady. I’ll mute myself. I’ll mute the video. So here she is, great lady, and she’s an optometrist, optometrist, which is not an ophthalmologist, but an optometrist. But with her business, or the dog business, or with the medical business. So with this lady here, Dr. Amber, this is her name, Dr. Amber Teton, or Jenny with her medical clinic, or with the dog training business, every business is the same, which is why I tell people stop throwing gutter balls. It’s like bumper bowling for business. Is that discussed anywhere in the educational system? Hey, any kind of business is almost exactly the same. Yeah. Do you hear this in school? Do they teach you this? No, they don’t teach us at all. No. No? No, they don’t talk about college, they don’t talk about anything. They don’t talk about business, they don’t talk about how to grow it. So no one’s ever told you, hey, running a dog business is almost exactly the same as running an optometry clinic. No. Okay. But you’ve got to know your break-even number no matter what business you’re in. Okay. Third, define that number of hours per week you’re willing to work. Now, do you know when the idea of the 40-hour work week was invented? Do you know? I don’t. I don’t know. Have you ever read the Bible? I’ve read some of the Bible. So you’re familiar with the Bible? Yes, I am familiar with the Bible. In the book of Genesis and Exodus, God teaches the concept of working six days a week and resting on the seventh. That’s in the Bible. Yes. Genesis and Exodus. But in 1938, a socialist by the name of FDR, he came up with what’s called the Fair Labor Standards Act. And so FDR in 1938, he invented what is called the Fair Labor Standards Act. And it was introduced by FDR and his lesbian wife. She was a lesbian and that was his wife. True story. FDR 1938. Did you know that the idea of the 40 hour work week was invented in 1938? No. And previously for the entirety of the history of humanity, nobody worked 40 hours a week. Yeah, it’s kind of recent. Isn’t that crazy? Yeah. So if you’re going to be a pro athlete, let’s say you’re going to be a pro athlete. You played, I think, volleyball or something? Yes. Okay. If you want to be a professional volleyball player, do you think that you would cap your hours at 40 hours a week? Oh no, no. Have you ever met anybody who’s super successful at anything that is like hardcore about I have to work 39 hours and I have to go into my car and wait for a break. No, no. It’s not happening. No. Right. So I’m just telling you this. Every business is the same. Box number four. You have to have your unique value proposition, whether you’re an optometrist, a medical clinic or a dog trainer. You have to have a unique value proposition. Yeah. Now, this is interesting. When I began working with this brand called TipTopCanine.com, we had to help them make the logo and the website and the print piece and the $1 for the first dog training lesson. We had to get the most reviews and the most content. We had to make the auto wraps. But every business is the same. Why is it not discussed in high school and or college that you need to stand out? Let me give an example. If you, Lily, wore red every single day, and only red, and it was a bright red, at a certain point people would say what? You’re weird, or go clean your clothes. They would say you’re weird, or keep going. Go clean your clothes, or why are you wearing the same shirt? They would remark about you. You’d be remarkable. They would know you exist. Yeah, they would. Isn’t that crazy? That is kind of crazy. Even though it’s not maybe a pro tip for life, you’ve got to be remarkable. So why did with Tip Top Canine, why did the yellow work so well, the bright yellow? Because it stood out. Right. It brought attention. There it is. Okay, box number five. Branding, branding, you’ve got to make sure your website works, your print pieces, your YouTube, your social media. And most people, when they come to us, they don’t have cohesive and coherent brochures, logos, print pieces, social media. It’s all discombobulated ideas. It’s not a cohesive thing. But you’ve got to make branding that stands out. Again, people judge books by their cover. People judge people by their first appearance. People, they judge things based upon how they look. Good or bad, that’s just what they do. Box number six, you’ve got to create a three-legged marketing stool. You have to have three ways to get clients. It’s not super complicated, but it has to be done. The implementation is what matters, not just learning information. You have to implement. So for Tip Top K9, they have a three-legged marketing stool. For the optometrist we just talked about, these businesses are growing dramatically because we help them nail down a three-legged marketing stool. Three ways to acquire customers. Three ways to market to your ideal and likely buyers. Why do you want to have three ways to market to your ideal and likely buyers and not 45 ways? Because then it gets too complicated. You wouldn’t be able to reach your goals as fast. Right. Right? So like for Tip Top K9 in particular, you know, we had to teach them how to dominate the Google search results. Turns out people use Google. Do you use Google? I use Google all the time. Turns out everybody uses Google. Right? Yep. They Google everything. So you got to be top of Google, turns out. We had to make sure that we implemented what’s called a Dream 100 system. That’s where you reach out to veterinarians. That’s when you reach out to veterinarians and pet groomers. Why would you, as a dog training business, want all the veterinarians to refer you and all the dog groomers to refer you? Because you train dogs. There it is. You should train dogs. And the dog trainers, people that are grooming dogs are spending most of their day grooming… Dogs. Right, so they can refer you. You get the idea. Okay. But these are things people don’t think about. Yeah. And it’s because, I don’t know, maybe they’re busy, maybe they’re distracted, I don’t know. I don’t want to do it. Maybe it’s not taught. Yeah. You know, maybe. Okay. So box number seven, you got to create a sales conversion system. You got to have scripts, you got to have recorded calls, you got to have a one sheet, you got to have pre-written emails, you got to have lead trackers. You manage the elephant in the room call center? I do. Why is there call scripts? Why are there recorded calls? Why do we have a one sheet that clearly defines all of the pricing options? Because it’s easy to go from A to B. It’s an A and B situation, and you will always have an answer to a question. If you didn’t have a call script, what would happen by default? Oh, the conversations would go forever. You wouldn’t know. The client would ask a question. You wouldn’t know the answer, the call would go forever, phones would be ringing, you would miss so many calls, appointments. Every business needs it. Every business needs the same systems. Box number eight, you want to figure out what does it cost us to get a new customer? You know, what does it cost us? So today, I’ve got about a half dozen of my clients today that are doing trade shows. And if you’re at a trade show, let’s say the trade show is $4,000 to be in the trade show, and let’s say you make a profit of $400 per customer, how many customers do you need to break even at the trade show? Well, that’d be 10 if you didn’t pay your people, if you didn’t have any other expenses. So you do the math, you got to figure out what does it cost us to get a new customer? What’s the cost? If you’re advertising on Google and your marketing budget is $2,000 a week, and that produces 20 leads a week, then your cost per lead is $100 per lead. You just have to know these things. Now box nine, after you build all these, after you kind of get all these systems in place, you have to be organized. You got to have build repeatable systems, processes and file organization. Everything needs a checklist or everyone gets pissed. I repeat, everyone needs a checklist or everything, everyone gets pissed. You need to have a checklist for everything. Everything needs to be repeatable and documented. If you don’t have a checklist and you don’t have systems in place, why does everybody get pissed? Because they’re all lost, they don’t know what to do. You can’t find anything, right? Can’t find anything. Box number 10. Someone needs to manage people. And you know what kind of people that I put in charge of managing people? Do you want to guess? Well, you know what? You want to know why you’re a manager? Why? Because you don’t need to be managed. You’re somebody who works hard. Now, I’m not going to let you run around without any kind of management, but I’m saying I never have to say to you, please go to bed before you get to work. I never have to have a conversation of quit moping around. I never have to say, hey, stop bringing up your personal life for the 47th time to other coworkers. I’m very locked in on, you know, making sure the people who are management are focused on their job. Yeah. Makes sense. Yeah. Okay. And by the way, I’m looking for for anybody that I’m managing is I’m looking for people that are kind, people that are always focused on their job. Their job is on their mind. People that are kind. People that have, what they’re doing is, their job is always top of mind. And people that are kind. These are the kind of people I look for in managers. Box number 11. You gotta have a repetitive weekly schedule. You have to know what hours am I working, what hours is he working, what hours is she working, what hours are they working. You’ve gotta have a schedule. Box number 12. You have to have a constant end flow of new potential employees. And you got to get rid of the C players. C players always show up late. They always leave early. They never get their job done well. B players get there on time. They leave right on time and they get it done most of the time. A players always get there early, always stay until the job’s done and always get it done with the spirit of excellence. And box number 13, you got to have accounting. You got to know it’s not how much money you make, but it’s how much money you keep. That’s a big thing. Not how much money you make, but how much money you keep. That’s very important. Not how much money you make, but how much you keep after taxes, after expenses, after. And then the final box is you got to figure out what is the purpose of success. If you are financially successful, but you don’t have your goals for your faith, your family, your friendship, your fitness, your finances, your fun, and your focus, you just will not have success. You’ve got to have your goals defined for your faith, family, friendship, fitness, finances, fun, and focus. And that my friends is how you grow a successful business. So if you feel stuck, just go to thrivetimeshow.com, thrivetimeshow.com. And when you go there, you can schedule a 13 point assessment for free, just like the good guys at Tip Top K9 did so many years ago. And you could schedule a consultation. And by the way, we have scholarship options. So I just talked to a chiropractor today who said, hey, that’s $1,700 a month. I can’t really afford that. I said, no problem. We have a scholarship option to help people in need. How that works, full transparency. Most of my wealth is made by charging a client $1,700 a month, 1,700 per month. And then we get a small percentage of the growth. So a small percentage of the growth. So if we grow, you know, tip-top canine from one location to 18 locations, that’s where the wealth is generated. If we grow hood CPAs from, and again, these are all real examples. I’m not just throwing out hypotheticals. These are real examples. If we look at thrivetimeshow.com and you look at the testimonials, and some of these stories are just, they almost are unbelievable because they’re so massive. They’re so big. You look at it and you go, wow, that is some tremendous growth. But if you look at a company like Hood CPAs, we helped them grow from 3 million to 24 million. From shawholmes.com, we helped them grow from a $19 million business to over $150 million business. That’s shawholmes.com. So how we make money is a small percentage of the growth. So if somebody says, I can’t afford the $1,700, I say, well, maybe you could pay a little more of a percentage of the growth. You’re not paying a percentage of what you already make. I’m saying a percentage of what you could make in the future. So you’re only giving up something that you don’t have anyway. Make sense? Yeah. So it’s the ultimate win-win. So that’s what we do. Folks, if you want to schedule a 13-point assessment, just go to Thrivetimeshow.com. And Lily, I appreciate your time. You’re welcome. And we like to end each and every broadcast with a boom because boom stands for big, overwhelming, optimistic momentum. That’s why we like to end each and every broadcast with a boom. So here we go. Three, two, one, boom. All right, Thrive Nation, if you’re looking for a success story, something to encourage you that you have the mental capacity and the tenacity to succeed, today’s show is going to be a blasty blast. And a show that I recommend that you take notes, you visit the website, you verify that today’s guest is a real person and she’s not a hologram. Dr. Amber, welcome on to the Thrive Time Show. How are you? Good to watch. I am doing great. So Jordan, we’ve had the opportunity to work with Dr. Amber here for a while and she’s having massive growth. So before we get into the details, could you describe what makes her great to work with? Because you’re always bragging on her. So what makes her so great to work with? Well, for one, she never misses a meeting. She’s always on time and she always does the action items that I have her do. So whether it’s starting the team, the staff meeting once a week, the daily huddle, getting reviews, video reviews, the group interview, she just does it. And so my understanding is, is Dr. Amber, you’re up, your business has grown. As a percentage, how much have you grown? Is it 2%, 5%? What kind of a percentage of growth have you had? Wow, so just as some examples, in December we grew over like 150%. The month before November we grew, I think it was Jordan, like 280%. We haven’t yet hit the end of January, so we’re waiting on the results for that. But we’ve only been open for a little over one year, and we’ve already seen, I mean, amazing growth. That’s awesome. So you’re having the big growth, and I think there’s a lot of people that they view success as sort of a murky, mystical thing. I’ll give you an example, folks. My family, my wife used to get together with all the aunts for a big Thanksgiving meal once a year. All the women would get together, all the guys would get together, a big Thanksgiving meal. And there was some of the recipes they had over the years that were written, they’re passed down from grandmothers and great aunts, and you could no longer read the actual ingredients on the note card. It was just a note card with like the remnants of what used to be words. And I’m looking at it, I’m like, how are you possibly making a pie using this? What does this say? And they would hold it for the nostalgic reason, but it really carried no actual practical value because nothing was written down. That’s how the recipe was. I think a lot of people view success that way. They view it as kind of a woo-woo series of guesswork, and they’re chasing this elusive thing called success. And I want you to know here at the Thrive Time Show, we break down that complicated idea of success into tangible action steps that you can take here. So Dr. Amber, I wanna get your thoughts on this real quick, just some basic stuff. First off, what kind of a doctor are you? I am an eye doctor or also known as optometrist. How long did you have to go to school to become an optometrist? For about eight years. Eight years. And what’s the proper pronunciation of your last name so people can look you up to verify you’re not a hologram? It’s T-10. Okay, so you went to college for how many years total? Well, total ten years, but it takes about eight years to be an optometrist. Got it. And so you’re having massive growth, and so I want to give people just some visuals here. The first thing we have to do with every client we ever work with is we have to sit down and figure out what are your goals. Now, I’m not asking you to share on this public platform what your goals were or what they are, but did you have in your mind, did you already have goals established or is that something that you needed help thinking of? I would say that’s kind of a twofold. We had, my husband and I, we had some goals in mind, but I think it was truly kind of as a new start business, kind of hard to even categorize those goals and really put into perspective how much you could grow and how much you could reach those. So we knew we wanted to get improved, but we were kind of in a rut and didn’t quite know how to do that. Yeah. And enter lovely podcast and actually taking the steps to join them. I am super, super glad you’re so transparent about this, because I know a lot of people feel overwhelmed. And so I’m going to give people kind of a visual here. So step one with every client we work with, and by the way, folks, if you go to thrivetimeshow.com, you’ll see thousands of testimonials from real people. Step one, we have to establish our revenue goals. What’s our annual goal for revenue? And then what’s our weekly gross revenue goal? Now, step number two, we got to know how many patients we need to see just to break even. Now, Jordan, you work with a lot of wonderful clients, but again, with Dr. Amber, I mean, you’ve been bragging on her for quite a while here. Some clients, they get kind of emotional when it comes down to making the tracking sheet. What’s the process been like working with our good friend here as far as making that tracking sheet? Was it a complicated thing? Was it a multiple month thing? Or did you guys knock it out pretty quick? No, it took maybe like the first meeting, maybe the first two meetings just to nail down everything and what everything meant. And then from then on, it’s just, it’s, it’s always plugged in before, before every meeting, all the numbers are plugged in. So the, the income for the week, the expenses for the week, the profit for the week, the leads, um, how much the ads were this week. It’s all plugged in and it took zero time. It took as far as, you know, as far as you, you have to measure what you treasure. I mean, that’s a big thing. We all have to measure what we treasure. As you as a doctor, Dr. Amber, how does that help you to know all your numbers and to see it all on one spreadsheet? Absolutely. I have been telling Jordan in the past that otherwise you were just kind of flying by the seat of your pants. I mean, I thought the numbers looked good. We’d go day to day at the end of the day looking at like the actual growth, but you had no way to actually track, okay, how many patients did you see? How many new patients did we see? Where is the money going? Also, just looking at the amount of leads and how that kind of correlates in patterns to how many reviews we got. And then also, where all of our like stream 100s going, Google, all of that. It just really puts it in perspective and gives you a goal and an actual item to be accountable for. And again, I’m looking at the numbers here. It looks like you’re up about 200%. I mean, and because again, you had some months where you’re up higher than that and some months a little less, but I mean, you are absolutely growing. I want people to know this. I’m going to pull this up just to kind of brag on you. This is so important. I want to do a search here. I’m going to do a search right now. We’re going to go to usdebtclock.org. I’m not trying to depress anybody, but if you go here, there’s a middle column where they keep an accurate track of how many Americans identify as being self-employed. So in America today, with a population of approximately 330 million Americans, we have 9,000,000, 9,000,000, 9,000,000, 47,817 self-employed people. And according to Inc. Magazine, 90, 96% of businesses fail, according to Inc. Magazine. Now, I’m not saying Inc. Magazine is the end all with stats. You also have the US Chamber of Commerce with similar stats. What we’re finding is most businesses don’t ever succeed. So statistically speaking, just so we’re clear, if there’s 330 million Americans out there and only 9 million of them are self-employed, that’s like 3% of our population is self-employed. Now, if you talk about 96% of them failing, we’re down to now only 4% of that 3% is successful by default. So again, if you’re out there today and you feel like you’re struggling, don’t feel bad. You just got to follow a proven system. Now, box number three, Jordan works with our clients to figure out your schedule, you know, your boundaries, how many hours you’re willing to work. We’ve got some doctors, true story, we work with, who say, you know, I’m going to work three days a week. That’s it. Other doctors say six days a week. Some say seven days a week. How important was it for you and your husband and your team to figure out the hours that you would be open, the hours you’re not open, just in terms of just blocking out that time? For me, it’s invaluable. So a little bit of personal story, I actually just got back from, quote unquote, I guess you’d call it a maternity leave, Jordan. So it was actually the only time I missed a call with him was when I was giving birth. So finding the time for when I needed to work and when family time was invaluable. And I think also having that be a recipe where I could still succeed makes it even more important, especially as a mom and a wife, being able to have my own business, but also being able to have boundaries on when I would actually see patients, when I would work on the business, and then when I would be able to go home. This is awesome. Again, folks, this woman has given birth to a baby, which in my opinion, you deserve a lifetime achievement award. Any time a woman gives birth to a baby out of their body, they deserve some kind of lifetime achievement award. But also she gave birth to a successful company at the same time. So the time will never be just right, but everybody out there, you’ve got to block out time to be successful. There’s never a perfect time. You’re never too old or too young. You just got to do it. Now, box number four, if you had to figure out your unique value proposition and we had to improve the branding box number five. So we look at your website, navigationicare.com and a website, by the way, folks, is a little bit like a garden. You’re never quite done. You’re always pulling weeds, always tweaking. As we look at it now, I’m sure we’ll catch something we want to fix tomorrow or improve or, but the idea is you have to eventually launch and perfect is the enemy of done. Perfect is the enemy of done. So I want to talk to you about that for a second. I find that a lot of doctors I work with are hesitant to launch the site until it’s perfect, therefore they never launch it. But I find that the clients that are the most successful can launch it and then say, you know what, I’m going to come back later and fix my lobby. I can go back later and adjust my logo. I can come back later and improve the look of my website. Could you talk about the process of launching the website? What was that like to work with Jordan and your team there, our team and your team? It was really helpful. He was pretty confident in us from the beginning. I was, I guess, as a doctor, you’re a little nervous and you don’t want to make videos of yourself. I’m a pretty humble person, so that aspect just needed a little push and shove. He’s done great on the website and just basically with our navigation I care logo using that, but also just capturing what the office is, the energy within the office. And also being encouraging when we kind of find a tune. For instance, our no-brainer and our deal on that. He was really helpful in making that succeed. Now, a no-brainer, I don’t want you to get lost with the language, I’m going to pull up this diagram again. I hope this diagram is helpful for everybody. With my clients, they always tell me it’s like it helps them so much to see it. After we start the marketing, this is box number six, the three-legged marketing stool, which is how do we get customers, once the phone starts ringing or once people start visiting the website, you have to have a no-brainer offer that is so good and so exciting that somebody who doesn’t know you is willing to fill out the form. So just let me give you an example. I’m not the only guy, this just in, the only guy that cuts hair in the city of Oklahoma City. So if you do a search for OKC Men’s Haircuts, my company, Elephant in the Room, is not the only company that cuts hair. But if you do a Google search for OKC Men’s Haircuts, we clearly come up top in the search results and then people go to the website and they go, I don’t know about this. There’s other options. These aren’t the only people I’m looking at. They’re not loyal to my button. They’re not loyal to my website. And they look and they go, wait a minute, first haircut’s a dollar. I could try that because it’s the risk and reward, whether it’s conscious or subconscious. People do not want to have a bad first experience. And I see so many optometrists specifically, and doctors that say, first exam, only $400. And people are like, huh? And it’s not appealing. And people then have a horrible experience. And they go, man, I spent $400 for a terrible experience. But this is a great offer you guys have come up with. Talk to us about the offer, the no-brainer, and maybe what kind of value that’s had for your business. Absolutely. So the first-time exam and a pair of glasses is $99. We did fine tune that a little bit at first. We had a kind of an age range on it since we see all the way from six months up. Since I came back in December, we actually fine tuned that to be $99 for everybody. It’s been excellent. Jordan can attest to this. Our phones lately are ringing constantly. Like we kind of have a blessing in left thing in disguise, a good problem to have. Our staff is really busy with constant calls for leads or even our lead sheet with people that want to know more. It is a great first step as well. So it gets everybody in the door. It’s not a $99 and then end there. We have so many people that take advantage of that as step in the door and then they love our office and the experience and they want to invest more. They get another pair of glasses, they get contact lenses, they say, oh my goodness, at the checkout, they want to schedule their whole family or their best friend. So it has been invaluable to grow our business. Nothing that we would have ever thought of ourselves. So completely, completely just mind blowing how much we’ve grown since we started using that. You know, one thing about business consulting is it’s a lot like hiring a personal trainer for fitness. They’re very analogous ideas. You hire a personal trainer for fitness and you don’t show up. It’s not something you can delegate. You can’t just say, Jordan, you’re my personal trainer, but I don’t want to work out today. So I’m sitting in my good friend, Carl, my office assistant, he’s going to work out in my place. He’ll do some pull-ups, get him on the burpees, get him on the pull-ups, have him run a lot of crushers, okay? Because I want to get in shape, so really push that guy. And I think a lot of people view business consulting that way, it is a participation sport. It is a full contact sport. And if it wasn’t for great people like Dr. Amber, the system wouldn’t work. You know, and with a lot of our clients, we help them design their office, their lobby, but in this case with Dr. Amber, she really put a lot of thought into the design of her business. So when we send people into the actual office they’re having a great experience in the actual location. The sights, the smells, the sounds, the whole atmosphere is great and a big kudos to you for doing that because again if we help people market off a cliff, we have a lot of our clients we do the interior design and we help them with that but there are some doctors that say I will decorate my own office and it’s the worst thing possible. So you’ve done a great job with that. Now we talk about sales, moving into sales. Eventually we have to sell something. Eventually we have to sell something. So sales scripts, recorded calls, one sheets, print pieces, all of that, how important has it been for you to begin to put in sales systems? Because the word sales for most optometrists is almost like a curse word. How important has it been to put in sales systems for your optometry clinics success? Well, I would say it’s been a pivotal point of growth. So we have lead sheets where we get back in touch with anybody who wants more communication. We have call scripts that make it just seamless for our team from day one even. We brought on a new staff member at the beginning, or pardon me, the end of December. From day one, she knew how to answer the phone. She knew what was expected and how to schedule a patient. She knew about the no-brainer. It makes it just a lot easier because of the small practice that just opened up. I don’t really have the time, nor am I the most useful in training. As well as my other staff, I would rather have them be answering the phone, scheduling appointments, keep doing their job. And then the sales part, yes, no optometrist really likes to sell. We would rather like to recommend or prescribe. But it is one of the few practices along with kind of dentistry where actually for the profession, yes, I have an eye exam, but we make a lot of our money and a lot of our business by actually selling or the consumer purchasing something. So with the selling process, Jordan would attest to this, I definitely have A plus players right now. We’ve kind of weeded out the weeds per se and some B and C plus players, which has been a great stepping stone to a new office. But the energy and the staff really help in the selling for them to know the product, for them to feel confident, and for them to kind of quote the deal. And we have checklists for all of that. They make it really easy on, okay, what’s the price on this? Can they get this with it, et cetera. Now, for anybody out there who goes to, you want to see an example of a system once it’s done, I should say, or is getting closer to done, if you go to eitrlounge.com, folks, and you click on the staff button, I unfortunately cannot give you the passwords to my franchise, but this is what it should look like behind the scenes. You basically have all your documents and all your checklists documented. So as we work over the years with your practice to help it grow, eventually we’ll have every system, everything documented. So my staff, if they’re looking for the opening daily manager checklist, they can just click on the link and bam, all the documents are there, all the systems. And it’s a process, but at the end of the day, what you look for in business is you look for what’s called a return on investment. Many of our listeners already know that, but I want to make sure we’re on the same page here. My game or my goal, my process is to help you bring in more money than you pay us. And so, you know, I hire an accountant. Just full disclosure, folks, I spend about $4,000 a month, every month, on the same accounting firm. I have no problem with them at all. It’s called CCK. They’re an accounting firm based in Tulsa. They do work with clients all over the country. It’s called CCK Strategies. I don’t make a commission for recommending them, although I’ve asked, but I do not make a commission for recommending them. But I pay about $4,000 a month to them. You might say, well, why do you pay them every month? Well, because every time I have an accounting question, I can get on the phone and get the answer real quick. Having those recurring weekly meetings keeps the accounting on track. Full disclosure, I work with a law firm called wintersking.com. Wintersking, again, I don’t make a commission, although I’ve asked. Wintersking.com. This is who I use for all my legal stuff. And people say, man, why do you spend four grand a month on your legal and four grand a month on accounting? Are you spending eight grand a month recurring? Yes, because I don’t ever want to get myself in a legal conundrum. I want to stay on top of these things. And I think that’s the same thing with business consulting. We charge you $1,700 a month, 1-7-0-0. Could you speak to, you know, just for the sake of time, what is, when you pay the $1,700, how would you describe the value you’re getting back as far as that value proposition, the 1,700 you’re spending versus the value that you’re getting back? Well, the only word I can kind of think right now is no-brainer. Pardon to say it, but it’s kind of a non-negotiable. So the return on investment is something that really can’t be quantified with the growth we’ve had and just having the stepping stones along the way on what we need to do. And Jordan kind of says, it’s kind of like almost like a rinse, rather repeat, keep doing, and you’ll see growth. But I think having him there as a coach and that accountability to me each week is just the best. I think my husband and I are all in and we would say it’s just part of our business right now. Now, I would tell people if they lived in your area and they wanted to have an eye care experience that is awesome, I would say, you know, hey, it’s $99, okay? So worst case scenario, you go in there and you had the worst experience possible, which you’re not going to have. You know, it’s just a no-brainer. But at the end of the day, you have to try it out, folks. You have to go to the website. You have to look into it. You have to schedule that consultation. But for anybody who’s in your area, what markets do you serve? Can you tell us what area are you in and where can people, what kind of seven suburb area called the Hampton Roads community. We actually have most of the military. We have the largest Navy base. We have an Air Force base just north of us. So we get an influx of a lot of different communities of people. A lot of people who have been here long-term in the Chesapeake area that’s very rural, but growing. We also get people who are from Norfolk, who are from Newport News, who are across the water. It’s really seven cities that is an inner structure of just different bridges and land. Quite different than the Midwest, although my husband and I are from the Midwest. But the Navy is what brought us here. And my husband now is more reserved out of the Navy, active duty, and we just are really blessed to serve a community that supports the Navy and the people in it. And we’re just a quick, brief 14-hour drive from your office. So if you’re in the Tulsa area, it might be worth the 14-hour drive. You don’t have to do the math, folks, but it’s only 14 hours away from Tulsa, Oklahoma. Now, final question I have here for you, and again, we help you with the HR, the hiring processes, the checklist. There’s a lot of stuff we do. I just wanted to be able to celebrate your success and that 200 plus percent growth there. But for anybody other than thinking about scheduling a 13-point assessment, we have thousands of testimonials people can see by going to Thrivetimeshow.com and clicking on the testimonials button. But what would you say for anybody who’s thinking about scheduling a free 13-point assessment? You know, because we only take on 160 clients, so I don’t want to waste anybody’s time. I don’t want anyone to waste their time. What would you say to anybody who’s thinking about scheduling a free 13-point assessment with myself? I would say 100% go for it, with the caveat, are you willing to put in the work? Are you willing to be held accountable every week. And are you excited about growing more than you probably could have ever imagined and more than you’ll be able to do on your own? Boom, doctor, Amber, I really do appreciate you carving out time. Jordan, thank you so much for making this happen. Jordan’s always bragging on you and it’s great to be able to celebrate you here on today’s show. Thank you so much. Thank you, appreciate it. Take care. Bye. The number of new customers that we’ve had is up 411% over last year. We are Jared and Jennifer Johnson. We own Platinum Pest and Lawn and are located in Owasso, Oklahoma, and we have been working with Thrive for business coaching for almost a year now. Yeah, so what we want to do is we want to share some wins with you guys that we’ve had by working with Thrive. First of all, we’re on the top page of Google now, okay? I just want to let you know what type of accomplishment this is. Our competition, Orkin, Terminix, they’re both 1.3 billion dollar companies. They both have two to three thousand pages of content attached to their website. So to basically go from virtually non-existent on Google to up on the top page is really saying something. But it’s come by being diligent to the systems that Thrive has. By being consistent and diligent on doing podcasts and stay on top of those podcasts to really help with getting up on with our listing and ranking there with Google. And also we’ve been trying to get Google reviews, you know, asking our customers for reviews and now we’re the highest rated and most reviewed Pest and Lawn Company in the Tulsa area and that’s really helped with our conversion rate. And the number of new customers that we’ve had is up 411% over last year. Wait, say that again. How much are we up? 411%. Okay, so 411% we’re up with our new customers. Amazing. Right. So not only do we have more customers calling in, we’re able to close those deals at a much higher rate than we were before. Right now our closing rate is about 85% and that’s largely due to, first of all, like our Google reviews that we’ve gotten, people really see that our customers are happy, but also we have a script that we follow. And so when customers call in, they get all the information that they need. That script has been refined time and time again. It wasn’t a one and done deal. It was a system that we followed with Thrive in the refining process, and that has obviously, the 411% shows that that system works. Yeah, so here’s a big one for you. So last week alone, our booking percentage was 91%. We actually booked more deals and more new customers last year than we did the first five months, or I’m sorry, we booked more deals last week than we did the first five months of last year from before we worked with Thrive. So again, we booked more deals last week than the first five months of last year. It’s incredible, but the reason why we have that success is by implementing the systems that Thrive has taught us and helped us out with. Some of those systems that we’ve implemented are group interviews. That way we’ve really been able to come up with a really great team. We’ve created and implemented checklists. Everything gets done and it gets done right. It creates accountability. We’re able to make sure that everything gets done properly, both out in the field and also in our office. Also doing the podcast, like Jared had mentioned, that has really, really contributed to our success with that. Because of the diligence and consistency in doing those, and that system has really, really been a big blessing in our lives. Also, it’s really shown that we’ve gotten the success from following those systems. So before working with Thrive, we were basically stuck. Really no new growth with our business. And we were in a rut, and we didn’t know. Okay, the last three years, our customer base had pretty much stayed the same. We weren’t shrinking, but we weren’t really growing either. Yeah, and so we didn’t really know where to go, what to do, how to get out of this rut that we’re in. But Thrive helped us with that. They implemented those systems, they taught us those systems, they taught us the knowledge that we needed in order to succeed. Now it’s been a grind, absolutely it’s been a grind this last year. But we’re getting those fruits from that hard work and the diligent effort that we’re able to put into it. So again, we were in a rut, Thrive helped us get out of that rut. And if you’re thinking about working with Thrive, quit thinking about it and just do it. Do the action and you’ll get the results. It will take hard work and discipline but that’s what it’s going to take in order to really succeed. So we just want to give a big shout out to Thrive. A big thank you out there to Thrive. We wouldn’t be where we’re at now without their help. Hi, I’m Dr. Mark Moore. I’m a pediatric dentist. Through our new digital marketing plan we have seen a marked increase in the number of new patients that we’re seeing every month, year over year. One month, for example, we went from 110 new patients the previous year to over 180 new patients in the same month. And overall, our average is running about 40 to 42% increase month over month, year over year. The group of people required to implement our new digital marketing plan is immense, starting with a business coach, videographers, photographers, web designers. Back when I graduated dental school in 1985, nobody advertised. The only marketing that was ethically allowed in everybody’s eyes was mouth-to-mouth marketing. By choosing to use the services, you’re choosing to use a proof-and-turn-key marketing and coaching system that will grow your practice and get you the results that you’re looking for. I went to the University of Oklahoma College of Dentistry, graduated in 1983 and then I did my pediatric dental residency at Baylor College of Dentistry from 1983 to 1985. Hello my name is Charles Colaw with Colaw Fitness. Today I want to tell you a little bit about Clay Clark and how I know Clay Clark. Clay Clark has been my business coach since 2017. He’s helped us grow from two locations to now six locations. We’re planning to do seven locations in seven years and then franchise. And Clay’s done a great job of helping us navigate anything that has to do with like running the business, building the systems, the checklists, the workflows, the audits, how to navigate lease agreements, how to buy property, how to work with brokers and builders. This guy is just amazing. This kind of guy has worked in every single industry. He’s written books with Lee Crocker, or Head of Disney with the 40,000 cast members. He’s friends with Mike Lindell. He does Reawaken America tours, where he does these tours all across the country where 10,000 or more people show up to some of these tours on the day-to-day. He does anywhere from about 160 companies. He’s at the top. He has a team of business coaches, videographers, and graphic designers, and web developers. They run 160 companies every single week. Think of this guy with a team of business coaches running 160 companies. In the weekly, he’s running 160 companies. Every six to eight weeks, he’s doing Reawaken America tours. Every six to eight weeks, he’s also doing business conferences where 200 people show up and he teaches people a 13 step proven system that he’s done and worked with billionaires helping them grow their companies. So I’ve seen guys from start ups go from start ups to being multi millionaires, teaching people how to get time freedom and financial freedom through the system. Critical thinking, document creation, making it, putting it into, organizing everything in their head to building it into a franchisable, scalable business. Like one of his businesses has like 500 franchises. That’s just one of the companies or brands that he works with. So, amazing guy, Elon Musk, kind of like smart guy. He kind of comes off sometimes as socially awkward, but he’s so brilliant and he’s taught me so much. When I say that, like Clay is, like he doesn’t care what people think when you’re talking to him. He cares about where you’re going in your life and where he can get you to go. And that’s what I like him most about him. He’s like a good coach. A coach isn’t just making you feel good all the time. A coach is actually helping you get to the best you. And Clay has been an amazing business coach. Through the course of that we became friends. My most impressive thing was when I was shadowing him one time. We went into a business deal and listened to it. I got to shadow and listen to it. When we walked out I knew that he could make millions on the deal and they were super excited about working with him And he told me he’s like I’m not gonna touch it I’m gonna turn it down because he knew it was gonna harm the common good of people in the long run and the guy’s integrity Just really wowed me. It brought tears to my eyes to see that this guy his he doesn’t his highest desire was to do what’s right and Anyways, just just just an amazing man. So anyways, impacted me a lot. He’s helped navigate anytime I’ve got nervous or worried about how to run the company or, you know, navigating competition and an economy that’s like I remember, we got closed down for three months, he helped us navigate on how to stay open, how to how to get back open how to just survive through all the COVID shutdowns, lockdowns. I’m Rachel with Tip Top Canine and we just want to give a huge thank you to Clay and Vanessa Clark. Hey guys, I’m Ryan with Tip Top K9. Just want to say a big thank you to Thrive15. Thank you to Make Your Life Epic. We love you guys, we appreciate you, and really just appreciate how far you’ve taken us. This is our old house. Right? This is where we used to live years ago. This is our old neighborhood. See? It’s nice, right? So this is my old van and our old school marketing. And this is our old team. And by team, I mean it’s me and another guy. This is our new house with our new neighborhood. This is our new van with our new marketing. And this is our new team. We went from four to fourteen. And I took this beautiful photo. We worked with several different business coaches in the past, and they were all about helping Ryan sell better and just teaching sales, which is awesome, but Ryan is a really great salesman, so we didn’t need that. We needed somebody to help us get everything that was in his head out into systems, into manuals and scripts, and actually build a team. So now that we have systems in place, we’ve gone from one to 10 locations in only a year. In October 2016, we grossed 13 grand for the whole month. Right now it’s 2018, the month of October. It’s only the 22nd, we’ve already grossed a little over 50 grand for the whole month, and we still have time to go. We’re just thankful for you, thankful for Thrive and your mentorship, and we’re really thankful that you guys have helped us to grow a business that we run now instead of the business running us. Just thank you, thank you, thank you, times a thousand. The Thrive Time Show, two-day interactive business workshops are the highest and most reviewed business workshops on the planet. You can learn the proven 13-point business systems that Dr. Zellner and I have used over and over to start and grow successful companies. When we get into the specifics, the specific steps on what you need to do to optimize your website. We’re going to teach you how to fix your conversion rate. We’re going to teach you how to do a social media marketing campaign that works. How do you raise capital? How do you get a small business loan? We teach you everything you need to know here during a two-day, 15-hour workshop. It’s all here for you. You work every day in your business, but for two days you can escape and work on your business and build these proven systems So now you can have a successful company that will produce both the time freedom and the financial freedom that you deserve You’re gonna leave energized motivated, but you’re also gonna leave empowered The reason why I’ve built these workshops is because as an entrepreneur I always wish that I had this and because there wasn’t anything like this I would go to these motivational seminars no money down, real estate, Ponzi scheme, get motivated seminars, and they would never teach me anything. It was like you went there and you paid for the big chocolate Easter Bunny, but inside of it it was a hollow nothingness. And I wanted the knowledge, and they’re like, oh but we’ll teach you the knowledge after our next workshop. And the great thing is we have nothing to upsell. At every workshop we teach you what you need to know. There’s no one in the back of the room trying to sell you some next big get rich quick, walk on hot coals product. It’s literally, we teach you the brass tacks, the specific stuff that you need to know to learn how to start and grow a business. I encourage you to not believe what I’m saying, and I want you to Google the Z66 auto auction. I want you to Google elephant in the room. Look at Robert Zellner and Associates. Look them up and say, are they successful because they’re geniuses or are they successful because they have a proven system? When you do that research, you will discover that the same systems that we use in our own business can be used in your business. Come to Tulsa, book a ticket, and I guarantee you it’s going to be the best business workshop ever. We wouldn’t give you your money back if you don’t love it. We’ve built this facility for you and we’re excited to see it. I learned at the Academy at Kings Point in New York, octa non verba. Watch what a person does, not what they say. All right Thrive Nation, on today’s show we’re going to be breaking down what Robert Kiyosaki has recently been talking about. Robert Kiyosaki, the best selling author, the New York Times best selling author and real estate investment guru, has recently been talking more and more about acta non verba. You say, what’s acta non verba? Well, one it’s Latin, so don’t get too concerned there, but it’s acta. Again, this acta non verba. What it means is what it means is, is action. You need to watch what people do and not what they say. That’s, that’s the idea. Watch what somebody does and not what they say. Hi, I’m Ryan Whitby. And I’m Rachel. And the name of our business is Tip Top Training. Our business is a dog training business. We help people with behavioral issues and teach their dog how to listen. When I was learning to become a dog trainer, we didn’t learn anything about internet marketing or advertising or anything at all. Just dog training. And that’s what’s so great about working with Clay and his team, because they do it all for us. So that we can focus on our passion, and that’s training dogs. Clay and his team here, they’re so enthusiastic. Their energy is off the charts. Never a dull moment. Very proud. We’ve been working with Clay and his team for the last five months, two of which have been our biggest months ever. One, our biggest gross by 35%. Clay’s helped us make anything from brochures to stickers, new business cards, new logos, scripts for phones, scripts for e-mails, scripts for text messages, scripting for everything. How I would describe the weekly meetings with Clay and his team are awesome. They’re so effective. It’s worth every minute. Things get done, we’ll ask for things like different flyers and they’re done before our hour is up. So it’s just awesome, extremely effective. If you don’t use Clay and his team, you’re probably going to be pulling your hair out or you’re going to spend half of your time trying to figure out the online marketing game and producing your own flyers and marketing materials, brand materials, all the stuff like that. You’re really losing a lot as far as lost productivity and lost time. Not having a professional do it has a real sense of urgency and actually knows what they’re doing when you already have something that’s your core focus and you already know how to do it. You would also be missing out with all the time and financial freedom that you would have working with Clay and his team. We would recommend Clay and his team to other business owners because they need to be working on their business, not just trying to figure out the online game, which is complex and changing daily. So, and no one has a marketing team, too. Most people don’t. They can’t afford one, and their local web guy or local person that they know probably can’t do everything that a whole team and a whole floor of people can do in hours and not just weeks or months. There’s a definite sense of urgency with Clay and his team. I used to have to ride other web people, really, I mean, really ride them to get stuff done. And stuff is done so fast here. People, there’s a real sense of urgency to get it done. Great. I learned at the Academy at King’s Point in New York, acta non verba. Watch what a person does, not what they say. Deeds, not words. So acta non verba. Deeds not words. Or acts not words. James, a lot of people, they come to our business workshops because they’re listening to our podcast, our business podcast, and they say, man, I want to achieve massive success. And they see some of the testimonials and they go, if that guy can do it, I can do it. That’s kind of where it starts. I see it happen all the time, Clay. Because your desk is about two inches from mine. Right. And so people will say, oh, if that guy can do it, then I can do it. That’s correct. So the two big principles I want to teach on today’s show, just two principles. One is this idea of octa non-verba, means acts not words. The second concept I want to teach is that money is a magnifier. I was looking to learn how to take my business, like they’ve said today, from being very successful to being systematic. I’ve got a very successful practice in three different cities. Make good money. I just want to take it to the next level with systems and processes to where I can drive my cars more. Paul Hood. I’ve been a CPA for 33 years. And what kind of growth have you and your great team had here over the past, let’s say, five, six years? The last five, when I met you five years ago, we were doing 3 million. This year we’ll do 24 million. Which is more than, and he’s an accountant, so we’re going to talk about that. So Paul introduced me to Bob because he said there’s a guy came into my office looking to raise some capital I think that was the thing and He needed to get some sales going that tells going that’s how and so we if we tell Paul from the accounting perspective I’ll pass the mic to you do account you do accounting Why do you have to you have to have a website make sense and all that branding stuff? How is that impacted that your your and having websites and all those branding things in place. Well, when I met you, like most CPAs, I thought my clients only come from referrals, but we get five leads in a two month period, every month or so from Google. And so this is my face. This is, we have 17 offices across four states, we have in every state, but this is our face. Like what you were since visual and it all and it also has to say why we’re different That about us and there is spectacular and it just It’s it’s an industry that is chained. We’re we’re modifying it We’re going to we’re going to a we offer our services in an a a subscript model To where it’s all inclusive and it’s just been awesome We’ll determine the level of success. So success in business is not what you know how to do. It’s actually doing it. And so the thing that I would tell you is stop it. Get a guy like this guy and let him go after it. It’s insane because then you can be doing what you do well and take that time and invest in something else on top of that. On top of that, he has contacts. And I’m not, this is not, I don’t get anything for selling his, just telling you what he’s done for us so that we could focus. And then he’ll come in and I’ll say, you know, I think I’ve got it all. And he listens for five minutes and he makes, and he makes one and I want to slap myself in the face. Well, why didn’t I think about that? That’s idiotic. But they’re sick freaks. They just get it done. I don’t know. I think it’s just merit-based pay in our office. So the people here, like they get paid. So if we were taking on your account, account and someone else to do this, but if you hired a different marketing company, I’m just giving you best practices. You want to make sure that they win when you win. So like in our office, if we grow Dave Acy’s podcast, that benefits our company to the extent it benefits them, but we actually benefit if they benefit. Does that make sense to you? I learned at the Academy at Kings Point in New York, acta non verba. Watch what a person does, not what they say. So on today’s show, I’m going to just hammer testimonials so you can see people that heard about the conference through a podcast or through a friend or whatever. And they had a business that was stagnant. It was stuck. It wasn’t growing. It wasn’t thriving. It was just surviving. It was stagnant, it was stuck. It wasn’t growing, it was just stagnant, it was stuck. It wasn’t thriving, it was surviving. And they heard about the podcast, they heard about the conference, they heard about the success stories, and they came to the conference. That’s step one, they came to the conference. And by the way, if you go to Thrivetimeshow.com, you can name your price for all the workshops I do. We want to make it affordable for everybody. So they came out to the in-person two-day workshop. They went to Thrive Time Show. They requested a ticket. He called them, got them a ticket. Then, James, we interviewed them after the conference and we said, how was it? Hey, I’m Ryan Wimpey. I’m originally from Tulsa, born and raised here. I’ve definitely learned a lot about life design and making sure the business serves you. The goal setting, well, it’s not like, it’s somewhat basic stuff, making sure we have different goals for every part of your life is super important. Also the linear workflow, the linear workflow for us in getting everything out on paper and documented is really important. Like we have workflows that are kind of all over the place, so having linear workflow and seeing that mapped out on multiple different boards is pretty awesome. That’s really helpful for me. The atmosphere here is awesome. I definitely just stared at the walls figuring out how to make my facility look like this place. This place rocks. It’s invigorating. The walls are super, it’s just very cool. The atmosphere is cool. The people are nice. It’s a pretty cool place to be. Very good learning atmosphere. I literally want to model it and steal everything that’s here at this facility and basically create it just on our business side. I learned at the Academy, at King’s Point in New York, acta non verba. Watch what a person does, not what they say. And they said, oh my gosh, I learned so much about business. I learned about the workflows, and the marketing, and the search engine optimization, and the branding, and the hiring, and the checklists and all this, the bookkeeping, the search engine optimization, the online advertising, the social media, I learned it all. Woo, yes, I learned it. However, it’s acts, not words. Acta non verba. So James, if somebody comes to a conference and they learn all this stuff, but they don’t apply it, whatever, nothing happens. But there is a certain group of people, not our listeners, who run around acquiring information and they don’t apply it. Those are the worst types. So this is what happens is Napoleon Hill, the best-selling author, he says that knowledge without application is meaningless. Napoleon Hill, the best-selling author, think and grow rich. Hi, I’m Aaron Antis with Shaw Homes. I first heard about Clay through a mortgage lender here in town who had told me what a great job he had been doing for them. And I actually noticed he was driving a Lamborghini all of a sudden, so I was willing to listen. In my career, I’ve sold a little over $800 million in real estate. So honestly, I thought I kind of knew everything about marketing and homes. And then I met Clay, and my perception of what I knew and what I could do definitely changed. After doing $800 million in sales over a 15-year career, I really thought I knew what I was doing. I’ve been managing a large team of salespeople for the last 10 years here with Shaw Homes. And I mean, we’ve been a company that’s been in business for 35 years. We’ve become one of the largest builders in the Tulsa area. And that was without Clay. So when I came to know Clay, I really thought, man, there’s not much more I need to know, but I’m willing to listen. The interesting thing is our internet leads from our website has actually, in a four-month period of time has gone from somewhere around 10 to 15 leads in a month to 180 internet leads in a month. Just from the few things that he’s shown us how to implement that I honestly probably never would have come up with on my own. So I got a lot of good things to say about the system that Clay put in place with us. And it’s just been an incredible experience. I am very glad that we met and had the opportunity to work with Clay. So the interaction with the team and with Clay on a weekly basis is honestly very enlightening. One of the things that I love about Clay’s perspective on things is that he doesn’t come from my industry. He’s not somebody who’s in the home building industry. I’ve listened to all the experts in my field. Our company has paid for me to go to seminars, international builder shows, all kinds of places where I’ve had the opportunity to learn from the experts in my industry. But the thing that I found working with Clay is that he comes from such a broad spectrum of working with so many different types of businesses, that he has a perspective that’s difficult for me to gain because I get so entrenched in what I do, I’m not paying attention to what other leading industry experts are doing. And Clay really brings that perspective for me. It is very valuable time every week when I get that hour with him. From my perspective, the reason that any business owner who’s thinking about hooking up with Thrive needs to definitely consider it is because the results that we’ve gotten in a very short period of time are honestly monumental. It has really exceeded my wildest expectation of what he might be able to do. I came in skeptical because I’m very pragmatic and as I’ve gone through the process over just a few months I’ve realized it’s probably one of the best moves we’ve ever made. I think a lot of people probably feel like they don’t need a business or marketing consultant because they maybe are a little bit prideful and like to think they know everything. I know that’s how I felt coming in. I mean we’re a big company that’s definitely one of the largest in town. And so we kind of felt like we knew what we were doing. And I think for a lot of people, they let their ego get in the way of listening to somebody that might have a better or different perspective than theirs. I would just really encourage you if you’re thinking about working with Clay, I mean, the thing is, it’s month to month. Go give it a try and see what happens. I think in the 35 year history of Shaw Homes, this is probably the best thing that’s happened to us. And I know if you give them a shot, I think you’ll feel the same way. I know for me, the thing I would have missed out on if I didn’t work with Clay is I would have missed out on literally an 1800% increase in our internet leads. Going from 10 a month to 180 a month, that would have been a huge financial decision to just decide not to give it a shot. I would absolutely recommend ClayClark to anybody who’s thinking about working with somebody in marketing. I would skip over anybody else you were thinking about and I would go straight to Clay and his team. I guarantee you’re not going to regret it because we sure haven’t. I learned at the academy, Kings Point in New York, acta non verba. Watch what a person does, not what they say. Knowledge without application is meaningless. So James, if somebody comes to a conference and they learn all this and they don’t apply it, that doesn’t matter because the idea is acta non verba, acts not words. So people come to this conference, you’re going to see testimonies of people who came to the conference and they say, wow, I had no idea that this was possible. And then you’re going to see people, I’m going to show you testimonials of people that applied what we taught them. People that have grown their accounting practice. Now by the way, in accounting practice, this is not someone who has invented the concept of accounting. There’s other accounting. This just in, there are other accountants. My business, it consists of a CPA and a financial advisor and we’re very successful. I want to go from successful to systematic. I want to learn systems and processes so that the business can run without me. I learned at the Academy at Kings Point in New York. Acta non verba. Watch what a person does, not what they say. But this person, they came to the conference, they learned about how to scale their company. I taught them how to create a subscription model for their accounting as opposed to doing the traditional accounting model. And they’ve grown the company from 3 million to over 20 million dollars. Wow. Then you’re going to see a testimonial of success story of a home builder who grew the home building business from fifteen million to over a hundred and fifty million. A home builder. And by the way, this just in, there are other home builders. But this home builder grew from fifteen million to a hundred and fifty million in sales. That’s life changing Clay. You’re going to hear about a dog trainer who came to this event. Now let me tell you about the dog trainer. He came to this event and he had a wonderful business that was just, it was stagnant, it was stuck. It wasn’t able to grow. Great guy, knew how to train dogs, but he didn’t have a no-brainer offer. He didn’t have a website that was optimized. He didn’t have branding that made sense. He didn’t have one sheet. I’m Rachel with Tip Top K9, and we just want to give a huge thank you to Clay and Vanessa Clark. Hey guys, I’m Ryan with Tip Top K9. Just want to say a big thank you to Thrive 15. Thank you to Make Your Life Epic. We love you guys. We appreciate you and really just appreciate how far you’ve taken us. This is our old house. Right? This is where we used to live. Here’s the house. This is our old team and by team I mean it’s me and another guy. This is our new house with our new neighborhood. This is our new van with our new marketing and this is our new team. We went from 4 to 14 and I took this beautiful photo. We worked with several different business coaches in the past, and they were all about helping Ryan sell better and just teaching sales, which is awesome, but Ryan is a really great salesman. So we didn’t need that. We needed somebody to help us get everything that was in his head out into systems, into manuals, and scripts, and actually build a team. So now that we have systems in place, we’ve gone from one to 10 locations in only a year. In October 2016, we grossed 13 grand for the whole month. Right now it’s 2018, the month of October. It’s only the 22nd. We’ve already grossed a little over 50 grand for the whole month and we still have time to go. We’re just thankful for you, thankful for Thrive and your mentorship and we’re really thankful that you guys have helped us to grow a business that we run now instead of the business running us. Just thank you, thank you, thank you, times a thousand. So we really just want to thank you, Clay, and thank you, Vanessa, for everything you’ve done, everything you’ve helped us with. We love you guys. I learned at the Academy, at King’s Point in New York, acta non verba. Watch what a person does, not what they say. He didn’t have branding that made sense. He didn’t have a one sheet, didn’t have a pricing structure that worked, didn’t have a linear workflow, didn’t have an office culture environment, didn’t have decoration in the office that would make people want to work there, didn’t understand the process of hiring, inspiring, training, and retaining great people, didn’t have a performer, didn’t know how to franchise, didn’t know how to license. But what we do, James, is we take people in, they come to the conference, they learn this stuff, and they go, could you teach me how to do it? And I say, absolutely. Now folks, here’s the secret sauce that allows me to be the boss. My job is to make big obstacles seem small. Here’s the secret sauce that allows me to be the boss. My job is to make big obstacles seem small. A favorite aspect is probably just how entertaining it is and the fact that I pick up one or two or three things every time I come to take my business to the next level. Well, if people are people are missing out on basically a plan, a guaranteed plan pretty much if you’re willing to work it to be successful. Most people, I think everybody should attend one of these workshops at least once because you don’t know what you don’t know and we’re not taught to be successful in school. I learned at the Academy in Kings Point in New York, acta non verba. Watch what a person does, not what they say. A lot of people, they have a fear or a phobia of scaling their business or building their process. They feel like they don’t know what to do or they need kind of a coach or a mentor to guide them down the path. And so on today’s show, you’re going to see people that came to a conference, step one. Step two, we taught them how to apply these principles at the conference. Step three, they hired us to help them scale their company. Step four, you’re going to hear their success stories. Now, James, money is a magnifier. We have a little bit of news for you guys. It’s now what, May 31st at 621. You’ve been closed for 20 minutes, right? No, it’s now June’s. Let’s run the numbers for May. Let’s see what’s the totals. 102837. What’s last year to date? 102837 this year and last year was? 60,000 667 Baby oh, I’ll Louise on the debate. I learned at the Academy at Kings Point in New York Octa nonverba Watch what a person does Not what they say Now what does that mean because we’re gonna show you we’re gonna share with you some stories today of an accountant who grew a business from $3 million to $20 plus million, of a home builder who grew a business from $15 million to $150 million, of a dog trainer that was able to scale his business from a stagnant business to 15 plus locations to grow the business that was perpetually stuck at $400,000-ish, grow that into a million dollar plus annual revenue. This year’s sales for this week. So this is the same week last year. Do you see the difference? What is that? I can’t really tell. One is… Michael can you can we just do… Jason can you kind of pull this end maybe just so you can see it. It’s kind of pull it that way. Let’s get the link. That’s more of a… I can’t tell without the link. It’s hard to tell. Okay so that’s last year’s sales. This is last year’s sales. And the total is a mere $4,711.73. Same week, this year, 2015. The total is, read it, Michael. $11,313.50. Oh, boom. Woo! Woo! There it is. What? Awesome. Hello. Awesome! Hello, my name is Charles Colaw with Colaw Fitness. Today I want to tell you a little bit about Clay Clark and how I know Clay Clark. Clay Clark has been my business coach since 2017. He’s helped us grow from two locations to now six locations. We’re planning to do seven locations in seven years and then franchise. Clay has done a great job of helping us navigate anything that has to do with running the business, building the systems, the checklists, the workflows, the audits, how to navigate lease agreements, how to buy property, how to work with brokers and builders. This guy is just amazing. This kind of guy has worked in every single industry. He’s written books with Lee Crockrell, head of Disney with the 40,000 cast members. He’s friends with Mike Lindell. He does Reawaken America tours where he does these tours all across the country where 10,000 or more people show up to some of these tours on the day-to-day. He does anywhere from about 160 companies. He’s at the top. He has a team of business coaches, videographers, and graphic designers and web developers, and they run 160 companies every single week. So think of this guy with a team of business coaches running 160 companies. So in the weekly, he’s running 160 companies. Every 6-8 weeks he’s doing reawaken America tours. Every 6-8 weeks he’s also doing business conferences where 200 people show up and he teaches people a 13 step proven system that he’s done and worked with billionaires helping them grow their companies. I’ve seen guys from start ups go from start ups to being multi millionaires. Teaching people how to get time freedom and financial freedom through the system. Critical thinking, document creation, making it, putting it into, organizing everything in their head to building into a franchisable, scalable business. Like one of his businesses has like 500 franchises. That’s just one of the companies or brands that he works with. So amazing guy. Elon Musk, kind of like smart guy. He kind of comes off sometimes as socially awkward, but he’s so brilliant and he’s taught me so much. When I say that, Clay doesn’t care what people think when you’re talking to him. He cares about where you’re going in your life and where he can get you to go. That’s what I like him most about him. He’s like a good coach. A coach isn’t just making you feel good all the time. A coach is actually helping you get to the best of you and Clay has been an amazing business coach. Through the course of that we became friends. I was really most impressed with him is when I was shadowing him one time, we went into a business deal and listened to it. I got to shadow and listen to it. When we walked out, I knew that he could make millions on the deal and they were super excited about working with him. He told me, he’s like, I’m not going to touch it. I’m going to turn it down because he knew it was going to harm the common good of people in the long run. The guy’s integrity just really wowed me. It brought tears to my eyes to see that this guy, his highest desire was to do what’s right. Anyways, just an amazing man. Anyways, impacted me a lot. He’s helped navigate. Anytime I’ve gotten nervous or worried about how to run the company or navigating competition and an economy that’s like, I remember we got closed down for three months, he helped months. He helped us navigate on how to stay open, how to get back open, how to just survive through all the COVID shutdowns, lockdowns, because our clubs were all closed for three months and you have $350,000 of bills you’ve got to pay and we have no accounts receivable. He helped us navigate that and of course we were conservative enough that we could afford to take that on for a period of time. But he was a great man. I’m very impressed with him. So Clay, thank you for everything you’re doing. And I encourage you, if you haven’t ever worked with Clay, work with Clay, he’s gonna help magnify you. And there’s nobody I have ever met that has the ability to work as hard as he does. He probably sleeps four, maybe six hours a day, and literally the rest of the time he’s working. And he can outwork everybody in the room every single day. And he loves it. So anyways, this is Charles Kola with Kola Fitness. Thank you, Clay. And anybody out there that’s wanting to work with Clay, it’s a great, great opportunity to ever work with him. So you guys have a blessed one. This is Charles Kola. We’ll see you guys. I learned at the Academy, Kings Point in New York, acta non verba. Watch what a person does, not what they say. When I say money’s a magnifier, James, what does that mean? It means if you’re already a great person, the money will allow you to do greater things. And if you’re not a great person, you’re going to do things that are just, you’re going to do more of the bad stuff. Right. Because money is a magnifier. That’s what it is. Right. So if you’re a greedy, I don’t want to say a greedy bastard because that would infer that just because you don’t have a father in your life, that means you’re greedy. I’m not going to say that. That doesn’t make any sense. But if you’re somebody who’s greedy, you know, the Bible states, for the love of money is the root of all evil. So it’s for the love of money is the root of all evil. Not money itself. Money is just a tool. And people that are obsessed with money itself become a tool of the money. Hi, my name is Josh Sperl from Sperl and Associates Chartered Professional Accountants based out of Edmonton, Alberta, Canada. And I started, I met Clay at a conference, at his conference in Tulsa in June of 2018. Started working with the coaching program shortly after there. You know, the experience has been great. You know, you really have a partner in the grind. You know, most people, I like to say most people are wrong about most things about business most of the time. And it’s very difficult for entrepreneurs to connect with other entrepreneurs who actually know what they’re talking about when it comes to business, but Clayton and his team really does understand. You know, the tangible improvements that we’ve seen is we’re up over 50% starting since starting with the coaching program and you know you they’re helping to help business owners create time freedom and financial freedom and I know what you’re going to think you’re going to say what the heck are you going to do with your time freedom and financial freedom when you’re in Edmonton Alberta Canada that’s the most north of the city in North America with a million people you know we’re probably just sitting in our igloos hoping for some television but I’ll give you an idea of what we’re doing in Edmonton Alberta Canada so over here we have Sandra and we have Emma Emma say hello Emma really likes any video so let’s give it a break let’s see what actually the time freedom financial freedom can do for you in Edmonton. So believe it or not we have a beach here guys and I’ll take you on a little tour of Edmonton’s beach. Now it’s not what you Americans are going to think of as a beach. This is a northern beach. We’ve got a really cool slide here. I don’t know if you can see this purple slide. This purple slide that you’re looking at here is a full loop-a-loop. It knocks you completely upside down when you go into it. Let’s see if I can get the right angle here. Now that does not appear physically possible, but it really is going to knock you upside down. I went on it last time. And here is the Edmonton Beach. This is the Northern Beach. You guys out in Tulsa, you Americans think you have all the beaches here but here here is the the Northern Beach complete with waves. We got 30 degree weather inside here. I’m sorry 30 that’s 90 for you guys over there. I gotta do the translation, the math in my head. We even got a zipline that we can ride down here. And this is what we’re doing with our time freedom and financial freedom in Edmonton, Alberta, Canada. Thanks to the Thrive Time team. Thanks very much, guys. I learned at the Academy in Kings Point, New York, acta non verba. Watch what a person does, not what they say. But money’s just a tool. Money’s like a hammer. Money’s like a tire. Money’s like a sock. Money’s like a car. You could use a car for bad things, you could use a hammer for bad things. A lot of people could kill somebody with a hammer. You could kill somebody with a sock if you wanted to, you could kill someone with a tire if you wanted to. But I mean there’s a lot of creative thoughts going through people’s minds right now. But the thing is, is that money is just a magnifier. In the first Timothy chapter 6, 10 it reads, For the love of money is the root of all evil, which while some coveted after, they have erred from the faith and have pierced themselves through with many sorrows. And so what happens is, is that money is a magnifier. And so if you’re somebody who’s greedy and nefarious and will throw somebody under the bus to make an extra dollar, money’s going to allow you to be more of a greedy personality type that will throw somebody under the bus for a dollar. That’s what money will allow you to do. The number of new customers that we’ve had is up 411% over last year. We are Jared and Jennifer Johnson. We own Platinum Pest and Lawn and are located in Owasso, Oklahoma. And we have been working with Thrive for business coaching for almost a year now. Yeah, so what we want to do is we want to share some wins with you guys that we’ve had by working with Thrive. First of all, we’re on the top page of Google now. I just want to let you know what type of accomplishment this is. Our competition, Orkin, Terminex, they’re both $1.3 billion companies. They both have 2,000 to 3,000 pages of content attached to their website. So to basically go from virtually nonexistent on Google to up on the top page is really saying something. But it’s come by being diligent to the systems that Thrive has by being consistent and diligent on doing podcasts and staying on top of those podcasts to really help with getting up on what they’re listing and ranking there with Google. And also, we’ve been trying to get Google reviews, asking our customers for reviews. And now we’re the highest rated and most reviewed Pest and Lawn company in the Tulsa area. And that’s really helped with our conversion rate. And the number of new customers that we’ve had is up 411% over last year. Wait, say that again. How much are we up? 411%. Okay. So 411% we’re up with our new customers. Amazing. Right. So not only do we have more customers calling in, we’re able to close those deals at a much higher rate than we were before. Right now, our closing rate is about 85%. And that’s largely due to, first of all, our Google reviews that we’ve gotten. People really see that our customers are happy. But also, we have a script that we follow. And so when customers call in, they get all the information that they need. That script has been refined time and time again. It wasn’t a one and done deal. It was a system that we followed with Thrive in the refining process. And that has obviously, the 411% shows that that system works. Yeah, so here’s a big one for you. So last week alone, our booking percentage was 91%. We actually booked more deals, more new customers last year than we did the first five months, or I’m sorry, we booked more deals last week than we did the first five months of last year from before we worked with Thrive. So again, we booked more deals last week than the first five months of last year. And it’s incredible, but the reason why we have that success by implementing the systems that Thrive has taught us and helped us out with. Some of those systems that we’ve implemented are group interviews, that way we’ve really been able to come up with a really great team. We’ve created and implemented checklists, so when everything gets done and it gets done right, it creates accountability. We’re able to make sure that everything gets done properly, both out in the field and also in our office. And also doing the podcast, like Jared had mentioned, that has really, really contributed to our success. But that, like I said, the diligence and consistency in doing those in that system has really, really been a big blessing in our lives. And also, it’s really shown that we’ve gotten a success from following those systems. So before working with Thrive, we were basically stuck. Really no new growth with our business. And we were in a rut, and we didn’t know. Okay, the last three years, our customer base had pretty much stayed the same. We weren’t shrinking, but we weren’t really growing either. Yeah, and so we didn’t really know where to go, what to do, how to get out of this rut that we’re in. But Thrive helped us with that. You know, they implemented those systems, and they taught us those systems, they taught us the knowledge that we needed in order to succeed. Now it’s been a grind, absolutely it’s been a grind this last year, but we’re getting those fruits from that hard work and the diligent effort that we’re able to put into it. So again, we were in a rut, Thrive helped us get out of that rut, and if you’re thinking about working with Thrive, quit thinking about it and just do it. Do the action and you’ll get the results. It will take hard work and discipline, but that’s what it’s gonna take in order to really succeed. So, I just wanna give a big shout out to Thrive, a big thank you out there to Thrive. We wouldn’t be where we’re at now without their help. I learned at the Academy, at King’s Point in New York, acta non verba. Watch what a person does, not what they say. Now, if you’re a grateful person, if you’re a kind of person, and James, that’s why we only work with grateful kind of people. That’s why when we share these testimonies of wonderful, great kind of people, it’s a blasty blast. But James, that’s what’s fun about capturing these success stories, is that real people at the peak of their success, are explaining to you how they did it. And luckily, James, we’re able to actually gather footage of some of these people at the beginning, when they first came to a conference, and then at the peak, when they achieved massive success. So James, I am fired up for people to watch this, this testimonial, but let’s make sure I’m being a good teacher here. There are two concepts I want to teach you. One, for everybody out there, it’s called acta non verba, which in Latin means acts, not words. That’s the idea. It’s acts, not words. Okay. That’s what it means. And then I want to teach the second concept, which again, money is a magnifier. I learned at the Academy at Kings Point in New York. Octa non verba. Watch what a person does, not what they say. James, in your own words, what does it mean? You say octa non verba. You go, I don’t understand you’re saying. You say, well, it’s Latin. It means when you’re in mind, what does it mean? It means you can’t just talk about it. You have to be about it. That’s how it works. And somebody says, well, Clay, I can’t afford coaching with you guys. Well, good news. We only take on 160 clients, so we might not be available. But we do have scholarship pricing. Now, this is how I make money. This is the secret sauce that allows me to be the boss. One, I make the big obstacles seem small. And two, a lot of my clients, I get a small percentage of the growth. So James, why would I be so motivated to help somebody who, you know, is struggling and they’re stagnant? Why would I want to invest the time for my own? I mean, if you take the altruism out of it, the fact that I grew up poor and I want to help people be successful, why would I want to help somebody to scale a company if I get 2%. We are joined by none other than my brother from another mother, Mr. Josh, the founder of Living Water Irrigation. Mr. Josh, welcome onto the show, my friend. How are you? I am awesome, Clay. How are you, sir? Well, I’m excited for the listeners to get to know more about you. Could you share the name of your company a little bit more about what you guys do at Living Water Irrigation, where the name comes from? Absolutely, positively. So, living water irrigation, the most important part of that to me is John 738. So it’s mentioned in the gospel a number of times, where the living water, but our specific scripture that we drew our name from is John 738. It says, whoever believes in me, rivers of living water will flow through him. We have a very distinct vision as a company on who we are and what we want to do, and I believe that I was put here to go make some money to give it away. And I’m not going to ask you for the specific details of your career and how you started the business as far as a linear timeline, but how long has this particular business been around? We’ve been around just two years, sir. Two years. And you guys, we first met, how did we first meet? I came in and y’all started coaching me over the Thrive Time, over Thrive 15. And what, do you remember when that was approximately and how you first heard about us? So it would have been October or November of 17. October or November of 17? Yes, sir. And in terms of your growth as a company, how much have you grown this year? So this year we’re up 450% year over year. So now that you’re implementing this program, you’re getting more calls, right? Are you getting more calls? Absolutely. Sales are going up. You’re gathering reviews from your real customers, adding content to the website, adding a gallery of work. So I’m going to actually take a minute and make you really uncomfortable, Clay. Nice. So when we started with y’all, it was awesome. We had a little company, just me and one dude and one little van. And 17 was great. I ate more than ramen noodles, but not much more. 18 was really good. We started to implement the systems, got start here, got the boom book, went to a couple conferences and said, okay, I’m gonna buy in, I’m gonna sell out. We went to the coaching, got coached by Marshall and Victoria and started to implement, as opposed to just listen, actually be doers, it’s in James, it says don’t just be hearers of the word, but be doers as well. And so we implemented scripts, we implemented systems, we implemented checklists, we implemented a pro forma for quoting and all these things that you talk about. And so just as a real person, and I’m real, I promise you, there’s a bunch of Josh Wilsons out there, like I’m a famous baseball player and football player and a gospel singer, but this Josh Wilson just digs ditches for a living. But I just wanna say thank you. Standing here for all the systems. I encourage everybody out there, go pick up Start Here. Go pick up the boom book. The stuff you hear on this show, it actually sincerely works. I learned at the academy in Kings Point, New York, acta non verba. Watch what a person does, not what they say. Why would I want to help somebody to scale a company if I get 2%? Because when they grow, then you win too. Right! It’s a win-win. It’s called Shalom. Look it up folks. Shalom. It’s a biblical concept. The idea of a win-win. It’s not a zero-sum negotiation, okay? If you’re out there, you’re a decent person, you have a soul, you want to create a shalom relationship, a win-win relationship with your partner. So I make more as my clients make more. That’s how that works. It’s a win-win kind of thing. So that’s the idea. And again, James, people can go to ThriveTimeShow.com, they can request a ticket. We let them name their price and we do these conferences every two months. Every two months we do a business conference. And you’ve met these people, James. I do. And you know what? I’ve met them when they came in and their business is struggling and then I’ve seen how they’ve transformed after a few months. It’s like getting a haircut, you know, when you go in and you look real dirty and you come out and you look like the top of the world. Money is a magnifier. And acta non verba, this idea that acts, not words, OK? It’s all about action and gaining traction. It’s not about just learning new concepts, because knowledge without application is meaningless, to quote the great Napoleon Hill. James, you’re a beautiful man. You smell terrific. I can’t wait for people to see you at our in-person workshops again, folks. Get those tickets at Thrivetimeshow.com, Thrivetimeshow.com. They’re two days. They’re interactive. We open up the doors at 7 a.m. We go until about 3 p.m. each day. We do a 30-minute teaching sprint, a 15-minute Q&A session, and then we break. And then we do 30 minutes of training, 15-minute Q&A, and then we break. And then 30 minutes of training, and then 15. So you’re going to learn branding, marketing, search engine, all these things. And then, James, we have helicopter rides. We do the helicopter rides from time to time. We have, I think we’re roasting a pig at this next, I’m not sure when you’re going to hear this podcast, but we have a roasting a pig. We’re giving away cash prizes. We’re giving away, it is a, it is a blasty blast. It’s like the opposite of business college. It truly is business school without the BS. James, again, I, you’re almost like a benefit we should add to the package. When people go to Thrivetimeshow.com, it’s like, and you get to meet James. So get those tickets again, folks at Thrivetimeshow.com. James, I really do appreciate you joining me today. And folks, again, get those tickets at Thrivetimeshow.com. I don’t see people with these words. Watch what a person does, not what they say. I’m Rachel with Tip Top K9, and we just want to give a huge thank you to Clay and Vanessa Clark. Hey, guys. I’m Ryan with Tip Top K9. Just want to say a big thank you to Thrive 15. Thank you to Make Your Life Epic. We love you guys, we appreciate you, and really just appreciate how far you’ve taken us. This is our old house, right? This is where we used to live years ago. This is our old neighborhood. See, it’s nice, right? So this is my old van and our old school marketing, and this is our old team. And by team, I mean it’s me and another guy. This is our new house with our new neighborhood. This is our new van with our new marketing. And this is our new team. We went from four to fourteen. And I took this beautiful photo. We worked with several different business coaches in the past. And they were all about helping Ryan sell better and just teaching sales, which is awesome, but Ryan is a really great salesman. So we didn’t need that. We needed somebody to help us get everything that was in his head out into systems, into manuals and scripts, and actually build a team. So now that we have systems in place, we’ve gone from one to 10 locations in only a year. In October 2016, we grossed 13 grand for the whole month. Right now, it’s 2018, the month of October. It’s only the 22nd, we’ve already grossed a little over 50 grand for the whole month, and we still have time to go. We’re just thankful for you, thankful for Thrive and your mentorship, and we’re really thankful that you guys have helped us to grow a business that we run now instead of the business running us. Just thank you, thank you, thank you, times a thousand. Whoa! The Thrive Time Show two-day interactive business workshops are the world’s highest rated and most reviewed business workshops because we teach you what you need to know to grow. You can learn the proven 13-point business system that Dr. Zellner and I have used over and over to start and grow successful companies. We get into the specifics, the specific steps on what you need to do to optimize your website. We’re going to teach you how to fix your conversion rate. We’re going to teach you how to do a social media marketing campaign that works. How do you raise capital? How do you get a small business loan? We teach you everything you need to know here during a two-day, 15-hour workshop. It’s all here for you. You work every day in your business, but for two days you can escape and work on your business and build these proven systems so now you can have a successful company that will produce both the time freedom and the financial freedom that you deserve. You’re gonna leave energized, motivated, but you’re also gonna leave empowered. The reason why I built these workshops is because as an entrepreneur, I always wish that I had this. And because there wasn’t anything like this, I would go to these motivational seminars, no money down, real estate, Ponzi scheme, get motivated seminars, and they would never teach me anything. It was like you went there and you paid for the big chocolate Easter Bunny, but inside of it, it was a hollow nothingness. And I wanted the knowledge, and they’re like, oh, but we’ll teach you the knowledge after our next workshop. And the great thing is we have nothing to upsell. At every workshop, we teach you what you need to know. There’s no one in the back of the room trying to sell you some next big get-rich-quick, walk-on-hot-coals product. It’s literally, we teach you the brass tacks, the specific stuff that you need to know to learn how to start and grow a business. I encourage you to not believe what I’m saying, but I want you to Google the Z66 auto auction. I want you to Google elephant in the room. Look at Robert Zellner and Associates. Look them up and say, are they successful because they’re geniuses or are they successful because they have a proven system? When you do that research, you will discover that the same systems that we use in our own business can be used in your business. Come to Tulsa, book a ticket, and I guarantee you it’s going to be the best business workshop ever, and we’re going to give you your money back if you don’t love it. We’ve built this facility for you, and we’re excited to see it. And now you may be thinking, what does it actually cost to attend an in-person, two-day interactive Thrive Time Show business workshop. Well, good news, the tickets are $250 or whatever price that you can afford. What? Yes, they’re $250 or whatever price you can afford. I grew up without money and I know what it’s like to live without money, so if you’re out there today and you want to attend our in-person two-day interactive business workshop, all you gotta do is go to thrivetimeshow.com to request those tickets, and if you can’t afford $250, we have scholarship pricing available to make it affordable for you. Good morning, good morning, good morning. Harvard Keosak University Radio Show. Today I’m broadcasting from Phoenix, Arizona, not Scottsdale, Arizona. They’re close, but they’re completely different worlds. And I have a special guest today. Definition of intelligence is if you agree with me, you’re intelligent. And so this gentleman is very intelligent. I’ve done this show before also, but very seldom do you find somebody who lines up on all counts. And so Mr. Clay Clark is a friend of a good friend, Eric Trump. But we’re also talking about money, bricks, and how screwed up the world can get in a few and a half hour. So Clay Clark is a very intelligent man, and there’s so many ways we could take this thing but I thought since you and Eric are close Trump what were you saying about what Trump can’t what Donald who’s my age and I can say or cannot say what I have to first of all I have to honor you sir I want to show you what I did to one of your books here there’s a name of Jeremy Thorne who was my boss at the time I was 19 years old working at Faith Highway I had a job at Applebee’s, Target, and DirecTV, and he said, have you read this book, Rich Dad, Poor Dad? And I said, no. And my father, may he rest in peace, he didn’t know these financial principles. So I started reading all of your books and really devouring your books, and I went from being an employee to self-employed, to the business owner, to the investor, and I owe a lot of that to you. And I just wanted to take a moment to tell you, thank you so much for allowing me to achieve success. And I’ll tell you all about Eric Trump, but I just want to tell you, thank you, sir, for changing my life. Well, not only that, Clay, you know, thank you, but you’ve become an influencer. You know, more than anything else, you’ve evolved into an influencer where your word has more and more power. So that’s why I congratulate you on becoming, because as you know, there’s a lot of fake influencers out there too, or bad influencers. Yeah. So anyway, I’m glad you and I agree so much and thanks for reading my books. Yeah. That’s the greatest thrill for me today. Not a thrill, but recognition is when people, young men especially, come up and say, I read your book, changed my life, I’m doing this, I’m doing this, I’m doing this. I learned at the Academy, Kings Point in New York, I learned at the Academy, Kings Point in New York, acta non verba. Watch what a person does, not what they say.

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