Tim Redmond | The Tim Redmond, Redmond Growth Client Success Story

“I would have anywhere from 5 to 20 clients w/ networking, but it would go up and down. Clay, that’s why I came to you. I’ve doubled every year since working with you. That’s 100% growth every year. I’ve doubled 5 times.”
– Tim Redmond


 

“Since Working With Clay I’ve Learned Everything About Business. The Experience Working Here Has Been LIFE CHANGING. I’ve Gained a New Mindset.”
– Robert Redmond


 

If you are looking to take your business to the next level, Clay Clark believes that you have the mental capacity and tenacity as long as you are willing to implement a proven plan. Learn how Clay Clark helped Tim Redmond to grow and scale Redmond Growth today by watching the inspiring Tim Redmond story below:

 

 

Video Transcript

 

Narrator:

Get ready to enter the Thrive Time Show. (singing)

Clay Clark:

Tim, onto principle number six, be a saver. Tim, P.T. Barnum, the founder of Barnum & Bailey’s Circus, once famously said, “A penny here and a dollar there placed at interest goes on accumulating, and in this way, the desired result is attained. There is more satisfaction in rational saving than in irrational spending. What does that mean in your mind?

Tim Redmond:

So this whole mindset here of an amount, we get obsessed with the amount and what we’re wanting here is the discipline of the action to set in motion their future, to set in motion these very powerful, abundant-minded, contribution-minded process of saving. It’s not the amount, it’s the action. It’s the mindset that really makes the difference. The amount will grow in time. It’ll be like a snowball rolling down the hill.

Clay Clark:

What are the key reasons to save in your mind?

Tim Redmond:

Key reasons to save, there’s so many of them. Number one, it gets you into this creative mindset. It tells you in a subconscious level that you’re coming from a place of abundance. You’re coming from a place of not inadequacy that shuts down your creativity. A lot of times we look at problems here and we just get overwhelmed by them because we don’t look at ourselves as capable. When we say, actually we literally reinforce this contribution, this creativity, this abundant-mindedness that we can solve our problems better. Another thing here is we set ourselves up for the unpredictable stuff that predictably comes along. You said earlier, “About every few months, one of my kids chases a parked car or always have a head-first on concrete or whatever it may be.”

Clay Clark:

It’s awesome.

Tim Redmond:

And so we find ourselves having these unexpected expenses here. Well, let’s begin to put money aside to begin to set up like an emergency fund.

Clay Clark:

I’ve read a lot of articles, but more importantly, I’ve met a lot of people specifically who’ve been wiped out of business because of an emergency. And they say, “Well, I was robbed and there’s no way you can plan for that,” or, “I had a flood,” and I can tell you this, you’re going to have an emergency. You’re going to have a flood, a fire, theft. It’s going to happen, so save for it, buy insurance for it, get ready for it because it’s going to happen. And I think it’s really important that we all begin living that way because to truly thrive, you also have to survive those big events that happen.

Tim Redmond:

Absolutely.

Clay Clark:

There’s a stat here that just blows my mind. CNN Money in June 25th, 2012, they had an article they posted and it says, “28% of Americans have no emergency savings,” no. Not just a little, but no, none at all. And I’ve read different articles and I’m sure you could research it, but all the research I’ve ever done shows about almost half of Americans don’t have enough to make it more than two weeks without a job.

Tim Redmond:

That is amazing. So the idea of savings is setting yourself up to handle those emergencies. Sometimes when you’re not set up to handle the emergencies and it drains everything, it begins to shut you down in your business. It begins to, “Oh wow.” You get overwhelmed and your business gets shut down, you get distracted. There’s a number of other reasons here, just allowing yourself. Most of our Thrivers love to give and I’ve talked to so many of them, they say, “Man, I would love someday to write a check for a $100,000 to the charity of my choice.” And so when you get into the mindset of savings and you’re saving, you set yourself up to be an extravagant giver sometime in the future.

You learn to set yourself up where you’re living from a place that you have enough, you’re not going to be knocked off the rocker, knocked off your foundation so quickly. It allows you to live your values. So many of us are just surviving. You look at my checkbook and you’re going to see my values, all my values are buying food, paying utilities, paying my mortgage, letting my kids not die and that’s what I’m living for. And there’s no values there, it’s just survival. When you can get to where you can begin to save beyond that, you begin to think differently. It begins to open up your mind.

Clay Clark:

There’s one guy who’s one of the Thrive investors and he’s featured on the Thrive episodes, Braxton Fears, a phenomenal guy. And one of the things that Braxton has done is he and his wife have chosen to live below their means. They’ve chosen to save, even though he didn’t have to save necessarily. But he went out and bought basically, we’ll call it a structure. He calls it a structure. It wasn’t really a house, it was more like a garage meets a cabin or something out in the woods. But they bought that thing, I don’t know the exact total, but let me just say it was about 20% of what their house was that they previously owned and they moved into the woods. They renovated this thing, it’s gorgeous, but the thing was is that they decided, “Hey, we’re going to live below our means. We’ll never have a house payment again.”

They were just going to live below our means, and I have never seen more sincere excitement and joy in somebody over a period of time because it’s like there’s no burden. It’s completely carefree. It’s like a child. A child doesn’t wake up every day with this, wondering how they’re going to pay their bills or wondering how they’re going to pay off something they committed to. They just can be all in that moment. And as adults, a lot of times you see adults on vacation and they’re calculating how much the expenses are going to be, how much their bills are going to be when they get home. “Can I afford to be gone?” And I just want to encourage you to move to a place like that, and that’s what Braxton has done. I know a lot of people who’ve done it and I’m telling you, living below your means is huge. Saving is just so powerful.

Tim Redmond:

With all my clients, I work with them to set up a savings process within their business. Why is that? With cash, you’re positioned for power. You can take care of these deals. There’s always that deals come along here where you can buy something for a dime on the dollar or twenty-five cents on the dollar. When you’ve got cash, your position with power. Bankers like you. When you need to get loans for this or need to set up your finances to move around, you need some participation with bankers, they love when you know how to put money aside. When you borrow money, you’re taking from your future to have right now. When you invest and you save, you’re taken from your presence to have in the future, and this is a very, very important concept for us to have.

When we begin to position ourselves with a mindset to put money aside, I had one client tell me, very successful businessman, he says, “Why would I want to put money aside in the savings account? I want to get my money working for me.” We’ve shifted from that mindset here. We just got done buying a business for cash, by the way, just a few weeks ago. About a year and a half ago I introduced this concept, started working with him. He stored up enough money in his savings account within his business there that he’s just taking care of all kinds of special deals because he’s positioned with power because of that savings. It’s a very, very, very important concept for us to get into and practice. It’s not the amount, it’s the action that really counts.

Clay Clark:

I would say this, with every time that you save an amount, your confidence level goes up and with every dollar you save, your confidence level goes up. And I can tell you, when you have $300,000 in the bank, your confidence is pretty high to choose whether to do something or not to do something. If you have $1 million in your bank account, it’s even higher. And you can be more selective about the jobs you take, the jobs you don’t take, the employees you hire, the employees you don’t hire. You feel less panicked.

Tim Redmond:

Very important.

Clay Clark:

It’s just absolutely important. Now, the final principle that we really want to get into here is managing your money. This principle here is getting out of debt. We have to get out of debt. We can’t manage our money if we’re we’re in debt. So Tim, here are some interesting facts about debt. When Forbes, every year they do this feature called the Forbes 400 where they basically interview the 400 wealthiest people on the planet, and 75% of them said that the best way to build wealth is to become and stay debt-free.

Tim Redmond:

That’s amazing. That’s amazing.

Clay Clark:

That’s like their tip, “Stay debt-free, man.”

Tim Redmond:

I would think that they would be, “Use this strategy to buy businesses or to do this to build your business,” but getting debt-free was their key. That’s remarkable.

Clay Clark:

Here’s a little notable quotable here. Dave Ramsey, he’s kind of the financial planning guru. He says that he calls interest from debt a stupid tax. Basically, you have interest that you’re paying as a result of debt from financing a TV right now. If you bought a TV on credit, maybe you bought a couch. Maybe you’re sitting right now on a chair or a couch that you bought and you’re paying interest on it month after month after month. I didn’t say it, but Dave Ramsey calls that a stupid tax, meaning that you’re paying a stupid tax because you borrowed against your future. You took money you didn’t have to buy something you really didn’t need, and now you’re paying for it every day. And then the final little notable quotable little statistic here for you is Sears Roebuck. Now, they make more money on interest from their credit cards than they do actually selling merchandise.

Tim Redmond:

That’s remarkable to me.

Clay Clark:

Yet, when their catalog first came out in 1910, it warned about the folly of buying things on credit.

Tim Redmond:

That’s amazing.

Clay Clark:

Tim, from your perspective, dive in here about why is it so important for us to stay out of debt and why don’t more people stay out of debt?

Tim Redmond:

Well, it’s easy to get into debt. That’s why we have to understand that why are people in debt? First of all, our credit systems around us, they make it so easy. This whole problem in 2008, 2009, the whole what is now called the Great Recession here that we lived through it, it was really driven by a lot of this ease of credit with non-qualified people and them selling those and selling it again is this good security was really, it was bad securities that they were selling. It’s so easy to get money and then we have this compulsiveness. We have this instant gratification. We’re driven to say, “Boy, I’ve got to have that. The TV that I’m watching this Thrive show on here, it is a 70-incher and I’m telling you, I got it on sale.”

Clay Clark:

It’s on sale.

Tim Redmond:

“I saved $1,000 on this thing. Only had to pay $5,000 with all the extra stuff that I had to get with it here. And boy, I could afford a $400 TV, but who wants a $400 TV? I needed to finance the rest of it.” So we get into this debt here because it’s so easy and we’re struggling with this compulsiveness, and what it does is that debt is like putting a choke hold around our creativity. It puts a straitjacket around our ability to really move us around in our business, to grow it, to be able to implement a lot of what you’re telling us to do, Clay, and through all these interviews and these incredible best practices that we’re proposing, these videos. When we have a straitjacket of debt around, we feel helpless with this thing. It’s horrible.

Clay Clark:

Now, Tim, you say that you set up all your clients to be their own banker. What does that mean?

Tim Redmond:

All right, so I began to say that in our last principle, that I want all of our clients to begin to aggressively save money. I had one client last year that they had years and years of no profit and I started working with them. We work on this principle of first be fruitful, then multiply. So we didn’t start really multiplying the sales, we took care of the systems in there. We took the same $1.5, $2 million that they made for the last 13 years with no profit and we actually generated $300,000 profit. In this process here, they hardly had any money in the bank account. Now we paid down over $200,000 in debt, it’s a small company, and they’ve got $175,000 now. I just checked with them, it’s over $225,000 in cash that they got.

They’re being positioned with power and when they can be their own bank, when they’ve got enough money where they can fund their own projects here, they can do it on their terms, on their timing. They’re not a slave to anybody else. Like for instance, I am working with one client that’s a fairly large client out in California, about $75 million a year. One of their clients, it’s called their Irvine Company, they’re their own banker. They build these 500-unit apartment complexes and they fund the whole thing with their own cash. They have found that they make so much money when they leverage this themselves here. And so being your own banker is really setting yourself up where either you don’t have to borrow money at all or you’re in a really good cash position so that your bankers give you the very best rates.

Clay Clark:

Well, Tim, I know you talk a lot about how debt’s bad. We need to pay off debt, get out of debt, and I think we agree with you, but what was a specific debt payoff strategy that you’d recommend?

Tim Redmond:

Well, first of all, let’s take a look at the two kinds of debt there is. There’s good debt and bad debt. Good debt is when you’re going into debt to get something that’s going to make you money. Like when you buy these cameras that are filming us, that’s going to make you money. And I understand you didn’t go into debt, you paid cash with it, which is even better. Bad debt is when you are buying consumer goods, couches and TVs, vacations. When you go into debt on things with discretionary and desired expenses here, you’re not going to ever make any money on it. That’s really, really stupid tax, as Dave Ramsey says. It’s just being overwhelmed. And so when you get into a debt structure, you have to make sure that you take a really good look at your debt, what kind of debt you’re getting into that.

It’s so easy to go into debt, really, I would recommend, Clay, a real action item when people find themselves in a lot of debt. When you’re in debt, you can go into even more debt and a lot of our viewers have experienced that. I’ve experienced that, a lot of people have experienced that. And so I’m going to recommend it as an action item, is that before you go into debt that you’re actually going to talk to somebody. It may be a financial advisor, it may be a coach, it may be a friend that you really respect, but really talk to somebody. Do you really need to go into debt? Is this something you can put off until you’ve got some money saved for it?

When we get into the debt reduction plan, I recommend what a lot of financial planners call a snowball pay down. And we’ve got this on a chart here where when we want to pay down our debt, first of all, we want to get a list of all of our debt. And a lot of times people will not want to get a list of all their debts. They don’t want to know where they’re at because it’s so painful. It’s going to reveal all their bad habits. Well, not wanting your bad habits revealed doesn’t get rid of those bad habits. You need to embrace them. And so we’re telling people, “Just embrace where you’re at, find out exactly where you are.” And I recommend, first of all, you get a list of all your debt. You want to get a list of all your debt here, and here we have a Visa Visa credit card balance of $800, Discover of $3,200. You have a car payment of $13,400 and you have a house of $205,000.

And there’s a lot of our people watching now that says, “You mean you can buy a house for $205,000?” And some of this, this is like a half a garage or a garage door. But anyway, so you have this, we have the total amount of money that we have. So what is the debt paid and what’s the snowball effect? What we want to do is we want to line up all of our debt that we have, and we’re not so concerned about the interest rates. A lot of people say, “Well, you want to pay off your highest interest rates first.”

I don’t recommend that. I recommend that you take the lowest balance and move up to the highest balance regardless of your interest rate. And the reason for that is that the debt pay down is not just a logical process. As a matter of fact, it’s more of a psychological and an emotional issue. And so you want to get an early victory as soon as you can on that. And so you get this list, you put them in order of balance that you have. What is the minimum payment that’s required here? And then what’s really key on the snowball effect here, Clay, is you want to be able to have an extra debt payment that you can set aside each month.

Clay Clark:

So step one is we want to list all of our debts from the lowest balance on top to the highest balance on the bottom?

Tim Redmond:

Yeah.

Clay Clark:

Okay. And then step two is you want to list the balance and the minimum monthly payment and the number of payments remaining?

Tim Redmond:

Yeah. We’ve got the balance here, we’ve got the minimum payments, we got the number of payments remaining.

Clay Clark:

Okay.

Tim Redmond:

All right.

Clay Clark:

And then the third thing, I guess your third principle is what, we want to determine the extra debt payment amount?

Tim Redmond:

So when we want to really get serious about paying down our debt, we have the minimum payments each month in each of our debt that we owe, and that is a total of $1,750 a month. The extra debt payment is saying, “Listen, every month we have the $1,750. How much additional dollars do we want to pay down against our debt amount every month, month in, month out?” And that is in this illustration, we’re going to set aside $300 to add to that $1,750 so that we’ve got now a total of $2,050 every month that we’re going to apply against our debt. And here’s how we’re going to do that. How does it say the fourth step is?

Clay Clark:

Well, the fourth principle or fourth step it says is create a new column for adjusted remaining payments based on adding the extra debt payment amount.

Tim Redmond:

Okay, so here we go. Right over here, this is this column that we’re talking about right here, is this adjusted number of payments that are remaining. Now, this Visa card, we’re going to pay this for 25 more months. And so with this new plan where we were paying $40 a month on this, we’re still paying the other bills. We’re not forgetting our other bills, but we’re going to add this $300 and we’re going to add this to the $40 right here, and so we’re going to put in our snowball payment is going to be not just $40, but $340.

Clay Clark:

So you’re building up momentum.

Tim Redmond:

We’re building up momentum from the first day on board here.

Clay Clark:

I love it.

Tim Redmond:

The real key on the snowball pay down strategy is we’ve got to set up an extra debt payment. It’s almost like a savings account.

Clay Clark:

I want to speak to this a little bit. I know two people personally who’ve gone in and implemented a strategy very similar to this and have totally changed their financial trajectory within a four-year window of time. And another guy I can think of is a guy I know who actually actually graduated, from college from a private university with a ton of debt and he decided to use this strategy to pay off all of his student loans. Well, somebody might say, “Well, student loans,” but no, he actually had a Visa card and the Discover card like you’re talking about, and the car and instead of having a house, he had the student loans and he used this very strategy you have right here. And it was neat to see the little victory in his life over a two-year window of time as he began to generate that momentum.

Tim Redmond:

Oh yeah. Here’s this, really important because debt, Clay, debt is so emotional and psychological. It’s not just steps 1, 2, 3. We got into it emotionally through this compulsion and all that. There’s tremendous emotion that comes out of this discipline that we have. Here we’re adding $300 to our $40 payment, now we’re putting $340 a month against our $800. We’ve only got three payments there. Actually, less than three payments.

Clay Clark:

Makes sense.

Tim Redmond:

Now, here’s the key to really understand because a lot of our entrepreneurs, a lot of our Thrivers, some of them are really good with numbers and some of them check out when we talk about numbers. Stay in there with me. I tell you, this is going to be really, really important because this is going to be setting the captive free. I’m going to do some Sunday morning preaching here. All right, so now we go on to our next debt, is the Discover bill. We have this $3,200 balance here and we’re making this minimum payment of $150. Now, what we’re going to do is we’re going to have that $150 payment, but we’re going to add $340. Now, why is it $340? Because we still have this $300 a month, which is the extra debt payment amount. It’s that snowball payment amount, but we also keep paying the debt we were paying. Even though this debt’s paid off with Visa, we’re going to continue to apply the money that we were applying to that Visa now into the next payment.

Clay Clark:

Makes sense.

Tim Redmond:

So now the snowball is rolling down the hill, it’s getting a little bit bigger. It’s gone from $340, now it’s $340 plus $150, is now $490 that we’re having coming against that. Now we have $490, we’ve only got about six payments against this. Instead of having 27 payments, now we’ve got about six payments to pay off this.

Clay Clark:

Makes sense.

Tim Redmond:

… this Discover. It keeps going down time after time. I just did this with a client not too long ago. They’re in my office and I’m telling them about this. We got all their debt lined up, they feel hopeless. They’re just overwhelmed, just drowning in this debt. I show this chart to them and the wife starts crying, Clay.

Clay Clark:

The chart was emotional.

Tim Redmond:

She’s crying not because I said something offensive, because I’ve had people cry when I say something offensive. This time it wasn’t that. She literally could see that they could be completely out of debt with a simple plan in less than five years, and they felt like they were going to be lost in it forever.

Clay Clark:

Now, one thing that’s powerful here is if you’re watching this right now and you feel like you just have no ability to get out of debt and you have a sense of hopelessness, I recommend that you do a screen grab. You pause it right now and you immediately begin making a spreadsheet just like this. And if you don’t have a spreadsheet, go grab a sheet of paper, write it down. But go ahead immediately. We’re talking about today. If you’re watching this right now and you have to go to work in a minute, when you get home from work, let’s do this. This is something we want to do because you can get out of debt and you can be very powerful about how you manage your money.

Tim Redmond:

What I have found, Clay, remarkably, almost with any debt amount including a home mortgage, that if they will be really aggressive with this extra payment amount… and I have worked with people that no matter what their amount is, Clay, when they begin to set this up and they get really aggressive with that extra payment and they can find the money for this extra, “Oh, there’s no way I can have the money for this extra payment,” they can find it by reducing the number of visits to Starbucks, bless its holy name. Lights, sacred shrine.

There’s all kinds of expenses, they’re looking at their insurance, and a lot of times people are wasting money on their insurance and paying too much on this or they’ve got bad habits of this or that. There’s almost every client, I can come up with $300, with $500. And what I have found that almost every client can get completely out of debt in seven years or less. It’s remarkable. It’s remarkable. Even though it feels like you’re way beyond seven years, really give it a chance. Really focus on it and I’m telling you, just the hope and the victory you’re going to feel and the power you’re going to feel, you’re going to start ripping off that straight jacket and you’re going to feel like a whole new man, a whole new woman.

Clay Clark:

Tim, I know in your career you’ve had a lot of success, and one thing I think it’s exciting is you’ve helped a lot of people get their finances in order. And I know that you could be anywhere in the world right now, literally, you’ve been all over the world, and I appreciate you taking some time to be here with us tonight. And I just want to again say thank you so much for teaching us these seven principles for powerfully managing our money. Just I appreciate your time.

Tim Redmond:

Thank you so much for letting me be here, Clay. Thank you.

Robert Kioysaki:

I learned at the Academy at Kings Point in New York, “Acta Non Verba,” Watch what a person does, not what they say.

Narrator:

All right, Thrive Nation. On today’s show, we’re going to be breaking down what Robert Kiyosaki has recently been talking about. Robert Kiyosaki, the New York Times bestselling author in real estate investment guru, has recently been talking more and more about acta non verba. You say, “What’s acta non verba?” Well, one, it’s Latin, so don’t get too concerned there. But again, it’s acta non verba. What it means is action. You need to watch what people do and not what they say.

Robert Redmond:

My name is Robert Redmond. I actually first met Clay almost three years ago to the day, I don’t know if he remembers it or not, but I wasn’t working with him at the time. I asked to see him and just ask him some questions to help direct my life, to get some mentorship. But I’ve been working with Clay for now just over a year. The role I play here is a business coach, a business consultant. I work with different businesses implementing best practice processes and systems that I have learned here by working with Clay. And the experience working here, to put it real plainly, has been just life-changing. I have not only learned new things and have gained new knowledge, but I have gained a whole new mindset that I believe wherever I end up will serve me well throughout the rest of my life.

Since working with Clay, I have learned so much, I would like to say almost everything about business in terms of the different categories. I haven’t learned it all, but I’ve learned all about marketing. I’ve learned about advertising, I’ve learned about branding. I’ve learned how to create a sales process for organizations in any industry. I’ve learned how to sell. I’ve learned how to create repeatable systems and processes and hold people accountable, how to hire people. It is almost like every aspect of a business you can learn, I have learned a lot in those different categories.

Clay Clark:

All right, Thrive Nation. On today’s show, we’re talking about this idea, this concept of how do you make $1 million a year? That’s the question, how do you make $1 million a year? Let’s start with a better question though. How do you make $100,000 a year? Now, this is a true story and on part two of today’s show, you’re going to hear about the subject of the story. So years ago, I ran into a man, and I believe the man was in his fifties when he found me. I don’t want to get the years wrong. I think he was 50 when I met him. And at the age of 50, a lot of people think, “I can’t be successful because I’m 50. I’m too old to be successful.” Now, this client didn’t have that mindset, but a lot of people think, “I can’t be successful because I’m too old.” Other people think, “I can’t be successful because I’m too young. “

Other people think, “I can’t be successful because I don’t have enough money saved.” Other people think, “I can’t be successful because the timing’s not right.” Other people say, “I can’t be successful because I don’t have kids yet. I’m not married yet.” “Maybe I can’t be successful because I am married. Maybe I can’t be successful because I have too many kids.” “I can’t be successful until after graduation, until before the graduation.” “I can’t be successful, the timing’s just not right.” But Napoleon Hill, the best-selling author, he wrote a book called Think and Grow Rich, and that book absolutely changed my life. The book is called Think and Grow Rich. And one of the lines in the book is he says, “The time will never be just right. You must act now.” So here’s the story I want to talk about today, and I want to get your thoughts on this.

So Devon, a guy shows up in my life, 50 years old, and he saw me at a speaking event. I was speaking at Victory Christian Center. I was a speaker there and I was scheduled to speak before the man. And after I spoke before the man, he heard me speak and then afterwards he said, “Hello.” He followed up to reach out to me, he invited me out for pizza. Now, at the time I was like I want to say 32 because I’m 43, so it would’ve been 10 years ago, so I’d have been like 33 and he would’ve been 50. And he reaches out to me and he says, “Hey, I would love it if you could teach me how to grow my business because I always have between five and 20 clients.” He says, “I’m a consultant and I always have between 5 and 20 clients. I’m always somewhere between 5 and 20 clients ad I want to grow a big business like you’ve built, and I want to know if you can teach me.” So I want to get your thoughts on that. Why don’t most people ask for help if their business is perpetually stuck?

Devin:

Probably just they’re just embarrassed.

Clay Clark:

They’re embarrassed?

Robert Redmond:

Yeah.

Clay Clark:

What do you think, Jordan? Why don’t most people ask? Because this guy’s 50 years old. I just spoke at Victory Christian Center. It was a crowd of maybe 75 or 100 people and I was speaking on how to grow a successful company, and this guy who was the speaker who spoke after me, he had a book that he had written that wasn’t selling super well. He had a consulting business that had between 5 and 20 clients, he was always kind of stuck. He didn’t know how to acquire new clients. But why won’t most people reach out for help, Jordan?

Jordan:

Probably because they either think one, it’s like, “Oh, that’s great information. I don’t know how that applies to me.” They don’t know how to implement it, the systems that you teach, or they’re not actually interested in growing. They just like the idea of it, really.

Clay Clark:

And again, well, on part two of today’s show everybody will hear from this person, but without mentioning who this person is because I don’t want you guys to know that part of the story yet, why do you think, Devin, that this person said, “Hey, I would like for you to help me. Please help me.” Why did this person call me and say, “Is there any way you could meet me for pizza? I want to meet you. Is there any way you could help me?” Why?

Devin:

Because you had a successful business and he knew you could help him.

Clay Clark:

Okay. So I sit down with the person for pizza. Sit down with them, this is a true story. Sit down with them for pizza, they’re asking me questions. “Well, how’d you start your business? How’d you grow your business? How did you get your first client? How’d you get your next 10 clients? How did you get your next 20 clients?” And I’m just laying it out. And then we go and he says, “Well, I want to become a client.” I said, “Sure.” He says, “Well, what do you charge?” I tell them the fee. There’s a little bit of a pushback there, a little bit of a, “Ooh.” Now why do I, Jordan, charge clients $1,700 a month? By the way, if you’re listening out there today, we do scholarships too. So in this particular case, I ended up working with this guy at a discounted rate and I said, “Hey, as long as you pay me $750 a month per consulting client that you add to your portfolio, so you pay me $750 a month per new client that you add, I’ll work with you at a little bit of a below market rate, but every time you add a client, you’ll just pay me $750 a month.”

So you add a new client for $2,000 a month, you pay me $750 a month. You add a client for $3,000 a month, you pay me $750 a month because my team, we could do photography, videography, web search engine. We have the workflow, we have the website optimization. We know how to do online ads. We know how to build sales systems, sales scripts. We know how to lead meetings. We know how to lead staff meetings. We know how to do the group interview process. We know hiring. And this guy didn’t know the group interview. He didn’t have the group interview, didn’t understand the idea of the group interview, didn’t know how to optimize websites, didn’t know how to do online ads. Didn’t know how to do videography, didn’t know how to do photography, didn’t know how to make landing pages that convert. Didn’t know how to do retargeting ads. Did not know these things. Why do you think, Jordan, that this guy said, “Well, that deal makes sense”?

Jordan:

Because that’s a lot of value and it doesn’t matter, it’s what he needed. If it’s what he needs to do to grow his business, if that’s what it takes, then that’s a fair price.

Clay Clark:

And why would I, Devin, be willing to work with this client and tell this client, “Hey, you know what? I’ll be willing to work a little bit below rate as long as we have a signed agreement that you’ll pay me $750 per new client that you had”? Why would I-

PART 1 OF 4 ENDS [00:35:04]

Clay Clark:

$50 per new client that you add. Why would I say, “Yeah, I’ll teach you all my systems and you can use my staff if you pay me $750 per month.”

Devon:

Because you believe that you can help him and it’ll make you money.

Jordan:

It’s a win-win.

Clay Clark:

This is a true story. I want to be very clear. When this client, when I met this person at Victory Christian Center, and you’re going to hear them say in this video testimony that they always had between 5 and 20 clients. Would it be shocking to you if we grew this person’s business to where they had 50? We’re talking about 50,000. Again, they’re charging an average of $2,000 a client. Would it be shocking to you that this person’s business grew from 5 to 20 clients, to 50 clients? Would that be shocking to you, Devon?

Devon:

Knowing you, no, it’s not shocking. I believe it.

Clay Clark:

He talks about it. Okay, so this is a real story. We’re growing the guy’s business and I’ve helped him make all the scripts, helped him learn the call recording process. I helped him learn how to train a team of sales professionals. Then he says to me, “Hey, I don’t have a team of callers. Could I use your callers?” Devon, why would I say, “Sure, you could use my callers.” Knowing that I have a $750 a month ongoing. Every time he gets a new client, I make 750. Why would I say, “Sure, use my callers.”

Devon:

Because your callers will make the calls and get the clients and then that’s more money for you.

Clay Clark:

Now, the same client comes to me and says, “Hey, I don’t have an office to meet clients.” Jordan, why would I say, “Hey, you could office in my office for free.” Which by the way, I do that for Clay Staires. For anybody out there that doesn’t know, Clay Staires offices in my office and I charge him $0 a month to be in my office. Jordan, why would I say, “Sure, you could use my office space.” Which by the way, at the time I was at the Riverwalk and my monthly rent or expense to be there, because it was a lease and you have utilities, so I’m paying $20,000 a month to be in there. Why would I say you could be in my office for free?

Jordan:

Because it’s still a win-win. If he grows, you grow.

Clay Clark:

Yeah. I said, “You could use my office for free. You could use my cold callers for free. You could use my physical office space.” Then the man says to me, “Hey, now I’ve got so many consulting clients, I don’t have any other consultants that work for me. Could you train my consultants for me?” I’m giving the guy office space, I’m giving the guy my cold callers. We’re doing all the back-end support. Why did I say, “Sure, I’ll train your consultants myself.” Why would I do that Devon?

Devon:

Because the more consultants he gets, the more money you make. Then, well, I guess the more clients he gets and then the more money you make.

Clay Clark:

Right. This client, he says, “Could you train my son?” I said, “Sure.” I let his son shadow me, ride with me. He rode with me in my vehicle. We drove to a Farmer’s Insurance where the first meeting where he got a chance to shadow me training the insurance agents. He followed me to my office meetings with Face and Body. He followed me to all my client meetings. Why would I, Jordan, mentor this man’s son knowing that I make 750 per month per client?

Jordan:

I mean, that’s part of the deal. If you train him to do the same thing, you bring in more clients, you bring in more money, it’s the same thing. It’s a shalom relationship. They grow, you grow.

Clay Clark:

The win-win the shalom.

Jordan:

Win win.

Clay Clark:

Yeah. Now, if you’re out there listening today, and again, I’m telling you the story because there’s somebody out there that you’re like, “I’m too old to be successful. I’m too young, I’m too…” Whatever the situation is, what happens is you have this mental block where you’re like, “Well, the time’s not right.” Anyway, long story short, with this particular client, I’ll let him share part two of the story I help this guy grows business to where he has 100 clients. We’re talking about a net monthly profit every month, a profit of over $50,000 a month this guy’s making. Now if you’re making $50,000 a month, every two months, you’re making $100,000. Folks, follow the math here. Every two months you’re making $100,000. Every four months you’re making $200,000. Every six months you’re making $300,000.

I mean, think about, this is life changing stuff here, and we do that all day. If you’re out there today and you feel like, “Man, I want to become successful.” You either have to learn from guesswork or you have to follow what’s been proven to work. I would recommend that everybody out there, that you don’t run through the landmine of life, that you’re not streaking through the minefield of life looking for solutions. I mean, A, I think streaking as a general rule is not the move, but streaking through the minefield of life, hoping that you find the right solutions doesn’t make any sense. Why not just follow a proven path? That’s why I do scholarships.

Let me explain how the scholarships work. I will work with a client. I’ll say, “Hey, you know what?” $1,700 a month is what I charge, and we operate at a 20% margin, so it’s a $340 a month profit per client. However, I reserve the right, have the ability to, I will make the offer of, I’ll work with you at a discounted rate and I’ll even let people like ClayStaires.com, and I’ll even let people like TimRedmond.com, and I’ll even let clients like D2branding.com. Look them up, folks. Claystaires.com, it’s C-L-A-Y-S-T-A-I-R-E-S.com D2branding.com, the letter D, and then the number two branding.com, RedmondGrowth.com. All of these people office in my office for free.

Why would I do that, Devon? Why would I say, if I’m making a percentage of the revenue that you’re making, why would I say, “Sure, be in my office for free. Sure, office at my office for free. Sure, I’ll staff your cold callers. Sure, I’ll do the group interview for you and find you employees for you. Sure, I’ll train your employees for you. Sure, you can shadow me and actually observe everything I do.” In fact, in the case of Mr. Redmond, we’re going to talk about him on part two of today’s show, I said, “You know what? Why don’t you just invite your new clients to my conference? That’s fine.” Why would I do that without charging this person’s clients?

Devon:

Because doing that makes them grow and then that just makes you more money, so it makes sense.

Clay Clark:

You hit on it. I’m not trying to say that what you said isn’t accurate. I just want to hammer home what Jordan said. It’s a shalom. It’s a win-win. It’s the ultimate win-win, isn’t it? I mean, that’s the idea, the word shalom. Look it up folks. It’s a biblical idea, but the client wins, I win and it’s the move.

Now, Jordan, whenever we do an onboarding for a new client, and I’ll do probably two or three of these today, two or three tomorrow, but we have let’s say a dozen people a week that reach out for coaching. There’s usually one or two a week. I offer a free 13 point assessment. Why would I do a free 13 point assessment with anybody who wants to work with us or who’s thinking about working with us? Why would I do a free 13 point assessment?

Jordan:

Well, one, it’s free so people will do it, but you have to see, one, if they’re a good fit for the program and if they’ll do the work, and two, you have this metric.

Clay Clark:

Okay, and why are the vast majority of people not a good fit? Now, I’m sure if you’re listening right now, I’m sure you’re a great fit, but why, Devon, are the vast majority of people not a good fit? Why would I do the group? Why would I do the weekly 13 point assessments with this large group of potential candidates? Why would I do these 13 point assessments for free knowing that the vast majority of the people that fill out the form are not a good fit?

Devon:

Because before they become a client and pay the monthly fee, you have to know if they’re willing to do the work.

Clay Clark:

Right. If they are, then that’s a good fit. Then as far as the fee, I don’t even really worry. I’m not going to work with you for free, but I do scholarships for anybody who has the mental capacity and the tenacity needed to do the work. That’s why you see all the time, we had a client here recently, I said, “Hey, why don’t you come shadow me? You can come to my office in Tulsa and see what I do.” Because this client was passionate about paying me.

I won’t mention their name or their industry, but this person recently shadowed me. They brought their team with them, and they were passionate about hiring me. They’re like, “We want to hire you.” Why did I say, Devon, “Why don’t you just come to Tulsa and shadow me? Watch what I do. Watch how I work with our 160 clients. Watch how we help them grow. Look at these clients. Go to Thrive Time Show, look at the testimonials. See the massive growth.” Why would I do that? Again, it’s a month-to-month relationship to start. Why would I have someone shadow before I decide to take them on?

Devon:

Because they are able to see the environment here and the work, and it helps them realize, okay, this is going to be me. Actually, nevermind, I don’t want to work with you. This is too much for me. It gives them that chance.

Clay Clark:

There it is, but it’s a proven path. Now we move on. Now Jordan, you watch this. When I tell a client it’s time, okay, you are a good fit. If they are a good fit, if they go to ThriveTimeShow.com, they do a 13 point assessment, I think they’re a good fit, they think they’re a good fit. Why would I say, “Hey, today’s the 18th. Let me charge you a dollar today to reserve your spot, and then we’re not going to even charge you that monthly recurring fee of $1,700 a month.” If it’s a scholarship, that recurring fee of 750 a month, we won’t even charge you that until the first. Why would I give them that first couple of weeks free?

Jordan:

Because you want to make sure that they actually want to do it instead of in their excitement and being hyped up. They’re like, “Oh, yeah, yeah, sign me up. I want to do it.” Then a week later they’re like, “Oh, wait, I can’t do it.”

Clay Clark:

On today’s show, it’s going to be like the ultimate testimonial. You’re going to have a client that’s going to explain to you, I worked with this client for I think eight years, nine years, and they’re going to explain how they doubled their business every single year. Then you’re going to have this client, Tim Redmond, you’re going to hear his son explain how I actually taught his son everything about business.

His son will say this, and you’re going to go, “So you gave this guy free office space. You taught his son, you let your cold callers make call for the guy’s business. You helped the guy make the call scripts, his website, his print pieces, his marketing materials. You even taught him his core product and service. You let him office there for free. You let him attend your conferences for free, and you let his clients attend the conference for free. Why would you do that?” Well, because it’s a win-win, you tell your client.

Why would I, Jordan, before I have someone sign the contract, why would I give it to them and say, “Please read this with the assistance of an attorney before…” Because I don’t like to do a contractual agreement with most people, but if it’s somebody who’s on a scholarship or it’s somebody who we’re going to work with and really help them scale, I like to get a contract so that way it’s a contractually binding like, we’re going to help you scale. That’s how I generate a lot of wealth is helping people scale their business. Why would I say, “Please take the contract. Do not sign it today. Take it home, run it by your attorney. At least look at it for least seven days before you sign it.” Why would I do that?

Jordan:

Because most people aren’t sure about what they want to do, so you give them a chance to look it over and make sure they want to do it. Because if they don’t want to do it, you don’t want to sign them up.

Clay Clark:

Devon, why would I say, “Hey, Devon, you want to become a long-time partner client that’s exciting? I’m going to charge you, in this case of Tim Redmond, $750 per month per client for forever. Every time you land a client, I’m going to charge you $750 per client to use my systems and processes.” Why would I say, “Please read that agreement eyes wide open. Read it, run it by an attorney before you sign it.” Why would I do that?

Devon:

Because when you first give them a contract, they’re pumped, they’re excited, and then if you give them some time to think about it so they really understand, this is forever. No matter if you have 50 clients.

Clay Clark:

It’s like a mortgage.

Devon:

Yeah, a mortgage.

Clay Clark:

The word mortgage by the way, means death grip. I’m just saying I’m not going to enter into an agreement with somebody unless I really want to be in the win-win shalom relationship. On part two of today’s show, you’re going to hear this incredible success story of how we helped to grow Redmond to growth. I think it’s going to be a blasty blast, but I think it might be better if you hear it in their own words. This is Tim Redmond and Robert Redmond from RedmondGrowth.com. Again, that’s Tim Redmond and Robert Redmond from Redmond Growth. You can hear it in their own words. It’s an incredible success story. Hopefully it pumps you up, folks.

If you’re out there today and you feel like the time might not be right to grow your business, I would encourage you, the time is never right. You must act now. To quote Napoleon Hill, the time will never be just right. You must act now. I’d encourage you, you got one of the three ways we could help you today. One, you can go to ThriveTimeShow.com and book a ticket for our in-person workshop where we tell people it’s $250 or whatever price you can afford to pay. What a good deal.

Second option is you could schedule a 13 point assessment. Maybe you need a check up from the neck up to see if we can help you. That’s okay, that’s ThriveTimeShow.com and you get your free check up from the neck up, a 13 point assessment. Option three is we offer the one-on-one business consulting, business coaching. It is going to be an exciting show. I’m so fired up for everybody to hear it. Devon, Jordan, I appreciate you guys. You’re here every day helping clients grow their business, and I just thought it would help for the folks out there to know these are real stories. These are not holograms, these are not get rich quick schemes. This is a client who we worked with over like an eight-year period of time, and you’re going to hear the progression over an eight-year relationship, and hopefully it does encourage everybody out there that this is your year, this is your time. The time will never be just right. You must act now.

Now, without any further ado, we’re going to end this part one with a boom because boom stands for big, overwhelming optimistic momentum. Again, boom stands for big, overwhelming optimistic momentum. Here we go, 3, 2, 1, boom. We go back eight years ago. Think about the number of clients you had back then versus the number of clients you have now. As a percentage, what has been the growth over the past eight years do you think? We’ve got to inspire somebody out there who just doesn’t have the time to listen to their call.

Tim Redmond:

Okay, so Clay, it’s like I would go up and down from about $10,000 a month up to about 40,000, but it was up and down roller coaster. Now we’ve got it to where we’re in excess of 100 clients.

Clay Clark:

That’s awesome.

Tim Redmond:

I would have anywhere from 5 clients to 20 clients on my own with networking, but I had no control over it. Without the systems, you’re going to be at victimized by your own business.

Clay Clark:

For somebody out there who struggles with math, if you, let’s say that your average number of clients was 30 and you go to 100. As a percentage, what is that?

Tim Redmond:

I have doubled every year since working with you. I’ve doubled in clients. I’ve doubled in revenue every year. It’s 100% growth every year I’ve worked with you. Now, so I’m looking, we’ve been good friends seven, eight years and I’ve got doubled five times.

Speaker 1:

Which is just incredible. I mean, the first time you do it, that’s one thing, but when you do it repeatedly, I mean that’s unbelievable.

Tim Redmond:

We’re working our blessed assurance off this year to double. We’re planning on doubling again. We’re incorporating some new things in there to really help us do it, but we are going to double again this year. I started coaching, but it would go up and down, Clay. That’s when I came to you as I was going up and down and I wanted to go up and up instead of up and down. That’s when it needed a system. Creating a system is you have nailed down specific steps that you’re going to take no matter how you feel, no matter the results, you lean into them and you do them regardless of what’s happening. You lean into them and it will give you X number of leads. You follow up with those leads, turns into sales.

Well, I tell you, if you don’t have a script and you don’t have a system, then every day is a whole new creation. You’re creating a lot of energy just to figure out what are you going to do? The best executives, Peter Drucker is a father of modern management. He said, “The most effective executives make one decision a year.” What you do is you make a decision, what is your system? Then you work like the dickens to make sure you follow that system. That’s really what it’s all about. With a script here, we have a brand new gal that just came in working for us. She nailed down the script and she’s been nailing down appointments. Usually we try to get one appointment for every 100 calls. We make 200 to 300 calls a day per rep, and she’s been nailing down five and eight appointments a day calling the script.

Clay Clark:

Somebody out there is having a hard time. She’s making how many calls a day?

Tim Redmond:

She’s making between 200 and 300 calls a day.

Clay Clark:

Our relationship is weird in that we do, if someone were to buy an Apple computer today, or let’s say you bought a personal computer, a PC, the computer is made by let’s say Dell, but then the software in the computer would be Microsoft let’s say, or Adobe or whatever that is. I basically make the systems and you’re like the computer and I’m like the software, is kind of how I would describe our relationship. Tim, I want to ask you this. You and I reconnected. I think it was in the year 2000 and maybe 2010, is that right? 2011, or maybe further down the road. Maybe 2013.

Tim Redmond:

2012.

Clay Clark:

Okay, so 2012, and at that time I was five years removed from the DJ business, and you were how many years removed from tax and accounting software?

Tim Redmond:

It was about 10, 11 years.

Clay Clark:

How did we re-meet? What was the first interaction? There was some interaction where you and I first connected. I just remember that somehow you and I went to Hideaway Pizza, but do you remember when we first reconnected?

Tim Redmond:

Well, we had that speaking thing that-

Clay Clark:

Oh, there it was. It was Victory Christian Center. I was speaking there.

Robert Redmond:

My name is Robert Redmond. I actually first met Clay almost three years ago to the day, I don’t know if he remembers it or not, but I wasn’t working with him at the time. I asked to see him and just ask him some questions to help direct my life to get some mentorship, but I’ve been working with Clay for now just over a year. The role I play here is a business coach, business consultant. I work with different businesses implementing best practice processes and systems that I have learned here by working with Clay. The experience working here, to put it real plainly, has been just life-changing. I have not only learned new things and have gained new knowledge, but I have gained a whole new mindset that I believe wherever I end up will serve me well throughout the rest of my life.

Since working with Clay, I have learned so much. I mean, I would like to say almost everything about business in terms of the different categories. I haven’t learned it all, but I’ve learned all about marketing. I’ve learned about advertising. I’ve learned about branding. I’ve learned how to create a sales process for organizations in any industry. I’ve learned how to sell. I’ve learned how to create repeatable systems and processes and hold people accountable. How to hire people. It’s almost like every aspect of a business you can learn, I have learned a lot in those different categories. Then again, the mindset that I’ve gained here that has been huge. Working here, you can’t be a mediocre person. You are a call to a higher standard of excellence, and then as you’re called to that standard here, you begin to see those outcomes in every area of your life. That standard of excellence that you want to implement no matter what you’re involved in.

I would like to describe the other people that work with Clay are people that are going somewhere with their life. Marshall in the group interview talks about how the best fits for this organization are the people that are goal-oriented. They’re on their own trajectory and we’re on our own trajectory, and the best fits are those people where there can be a mutually beneficial relationship that as we pursue our goals and we help the business pursue those goals, the business helps us pursue our goals as well. I’d say people that are driven, people that want to make something of their lives, people that are goal-oriented, they’re focused and they’re committed to overcoming any adversity that may come their way.

Clay’s passion for helping business owners grow their businesses, it’s unique in that I don’t know if there’s anyone else’s that can be as passionate. Whenever a business starts working with Clay, it’s almost as like Clay is running that business in the sense that he has something at stake. He’s just serving them. They’re one of his clients, but it’s as if he is actively involved in the business. Whenever they have a win, he’s posting it all over his social media, he’s shouting it across the room here at Thrive, he’s sending people encouraging messages. He can kind of be that life coach and business coach in terms of being a motivator and that champion for people’s businesses. It’s again unique because there’s no one else I’ve seen get so excited about and passionate about other people’s businesses.

The kind of people that wouldn’t like working with Clay are people that are satisfied with mediocrity, people that want to get through life by just doing enough, by just getting by. People who are not looking to develop themselves, people who are not coachable, people who think that they know it all and they’re unwilling to change. I would say those are the type of people. In short, anyone that’s content with mediocrity would not like working with Clay.

If you’re meeting Clay for the first time, the advice I’d give you is definitely come ready to take tons of notes. Every time Clay speaks, he gives you a wealth of knowledge that you don’t want to miss. I remember the first time that I met Clay, I literally carried a notebook with me all around. I was looking at this notebook the other day actually. I carried a notebook with me all around and I just took tons of notes. I filled the entire notebook in about three or four months just from being around Clay, following him and learning from him. Then I would say, come coachable. Be open to learning something new. Be open to challenging yourself. Be open to learning and adjusting parts about you that need to be adjusted.

Adam Beall:

My name’s Adam Beall and I’m the vice president of PhoneDoctors. I’ve been with phone doctors for four years now. We’ve been doing work with Clay for the past year. The exciting part was that I got it after about two, probably after about the second meeting I understood. When I came back in and he was wearing the exact same thing, it was like, okay, I understand why he’s doing this now because I’ve seen so many other successful people model the same thing.

The $2,000 month of free is completely a no-brainer as long as you embrace the system because you will see the results. What’s great is when I’m in my stores now and I hear people come into my store and they say, “Hey, are you Jose?” My manager says, “Yes I am.” They say, “Well, we’re here because of the Google Review that we saw on your Google page.” When I hear that, I know what we’re being taught and what we’re executing is working because I’ve never heard that before when I would go into the stores.

Clay’s helped us a lot with our Google reviews, as I’ve spoken to. They help us with our Google pages as well, making sure that they’re up-to-date. Anytime we need new pictures taken care of, his team goes out and does that for us. They take great care of our AdWords and we have them writing AdWords and different types of content, writing more content and articles for our web page, which is driving more and more traffic through our web page, which in turn is also leading more customers into our stores.

Clay’s team has also helped us look at different ways to challenge our stores through simple things such as adding on additional upsell items that have no cost of goods related to it so it’s a pure profit transaction. We just recently implemented an urgent repair that many customers have asked for in the past, but we just didn’t stop and take time to think about it. Clay has challenged us to come up with an idea. He’d been thinking about our business. We’ve implemented it and now all of a sudden we’re seeing more and more people utilize this urgent repair that gets their repair done in 30 minutes or less. If we don’t meet that time, then they don’t pay anything else. We’re seeing revenues generate through small little key items such as that.

The greatest focus we’ve had is in upselling and trying to figure out different ways to take the customers that we have and increase the profitability through them. Even though we see transactions being increased, the ability to take something as simple as a protection plan that we’ve implemented, implementing the urgent repair and continuing to look for new ways to generate revenue off the customers that you currently have while letting them, the Thrive team, drive more customers into your stores. Not only are you getting more customers coming into your store, but he’s giving you key ways to actually improve the quality of sale once those customers come in.

Some of the moves and tips that Clay’s team at Thrive15 have taught us is to focus on the upsell more than anything. We’ve implemented new urgent repair that allows customers to come in and if they’re in a hurry, they pay a small fee to get that repair moved to the front of the line. We get it done in 30 minutes or less, and if we don’t meet that, then they don’t pay anything. We’ve also focused more on our protection plans and driving those results, which is a simple add-on as well. That has led to much more revenue for us because of our redemption rate.

Last year, we saw our sales improve. Our sales transactions improved 3% over the previous year. In talking with other retailers in our market, none of them saw that, which was incredibly exciting to us. We just got back from CES about two weeks ago and we were able to find out from about 15 other independent mobile device companies that they all saw down trends last year, and we were very excited to see how well we did last year because we saw our profits and transactions all go up last year.

All right, through Clay’s team here at Thrive15, they have taken aggressive a step at really helping us improve our search engine optimization. Through content and writing articles, as well as through challenging us in the process of improving our Google reviews, we’ve seen all of our stores in both markets, the Arkansas and Oklahoma market, all go to the top of the Google listings. Anytime you search any type of mobile device repair, cell phone repair, we are at the top every single city, which is great because we’ve seen that that’s where customers are going to. When they’re going to find somebody that they want to trust, they’re going through Google to see what your rating is, to see how many reviews you have.

It is so important to make sure that you get that first mark of 50 reviews, then you got to challenge yourself to get to that 100. Every single location of ours has over 100 reviews except for two new ones that we’ve opened, and we continue to see them go even further and further. The goal is to take our competition and make them not want to play in that game, and we’ve done that.

Clay, his team at Thrive is not only just a marketing company, they’re coaches as well, which is great. Many times through my twenty-five-year career in retail, I’ve encountered people like Clay and his team and just never have really got the buy-in. With Clay and his team, they’re genuine. They break it down, they make it simple. They’ve got a proven track record. You walk in and you see the businesses that they’ve developed and it makes it so much easier to really just buy into the program.

The weekly meetings are very structured. You start on time and you finish on time, and you’re expected to come prepared with the topics that you were giving last week. If you show up and you’re not prepared, the meeting could end very quickly because you’re not doing what you’ve committed to. That’s the great thing about it, is he keeps you on course. He keeps you focused and you see the results if you do what you’re asked to do.

I never thought I would need a business coach, life coach, but it’s great now to every week when I’m talking to people to say, “I’m going to see my business coach this morning.” They look at me and all of a sudden there’s questions being asked and we’ve even recommended people and had them come and join the Thrive team, which has been pretty exciting for me as well, because I believe in it and I would never recommend them to a good friend unless I knew it could help.

Robert Kioysaki:

I learned at the Academy in King’s Point in New York, acta, non verba, watch what a person does, not what they say.

Clay Clark:

All right, Thrive Nation. On today’s show, we’re going to be breaking down what Robert Kiyosaki has recently been talking about. Robert Kiyosaki, the New York Times best-selling author and real estate investment guru, has recently been talking more and more about acta, non verba. You say, “What’s acta, non verba?” Well, one, it’s Latin, so don’t get too concerned there. Again, it’s acta, non verba. What it means is action. You need to watch what people do and not what they say. That’s the idea. Watch what somebody does and not what they says.

Ryan Wimpey:

Hi, I am Ryan Wimpey.

Rachel Wimpey:

I’m Rachel Wimpey, and the name of our business is Tip Top K9.

Ryan Wimpey:

Our business is a dog training business. We help people with behavioral issues and teach their dog how to listen. When I was learning to become a dog trainer, we didn’t learn anything about internet marketing or advertising or anything at all, just dog training. That’s what’s so great about working with Clay and his team because they do it all for us.

Rachel Wimpey:

So that we can focus on our passion, and that’s training Dogs. Clay and his team here, they’re so enthusiastic, their energy is off the charts, never a dull moment here at Thrive.

Ryan Wimpey:

We’ve been working with Clay and his team for the last five months, two of which have been our biggest months ever, one our biggest gross by 35%. Clay’s helped us make anything from brochures to stickers, new business cards, new logos, scripts for phones, script for emails, script for text message, scripting for everything.

Rachel Wimpey:

How I would describe the weekly meetings with Clay and his team are awesome. They’re so effective. It’s worth every minute. Things get done. We’ll ask for things like different flyers and they’re done before our hour’s up, so it’s just awesome, extremely effective.

Ryan Wimpey:

If you don’t use Clay and his team, you’re probably going to be pulling your hair out or you’re going to spend half of your time trying to figure out the online marketing game and producing your own flyers and marketing materials, print materials, all this stuff like that. You’re really losing a lot as far as lost productivity and lost time. Not having a professional do it, that has a real sense of urgency and that actually knows what they’re doing. When you already have something that’s your core focus that you already know how to do.

Rachel Wimpey:

You would also be missing out with all the time and financial freedom that you would have working with Clay and his team.

Ryan Wimpey:

We would recommend Clay and his team to other business owners because they need to be working on their business, not just trying to figure out the online game, which is complex and changing daily. No one has a marketing team too. Most people don’t. They can’t afford one and their local web guy or local person that they know probably can’t do everything that a whole team and a whole floor of people can do in hours and not just weeks or months. There’s a definite sense of urgency with Clay and his team. I used to have to ride other web people. I mean, really ride them to get stuff done. Stuff is done so fast here and there’s a real sense of urgency to get it done. It’s great.

Clay Clark:

All right, Thrive Nation. On today’s show, we’re interviewing a real entrepreneur that’s having real success. Again, Robert Kiyosaki talks about it all the time, but Robert Kiyosaki, the best-selling author of Rich Dad, Poor Dad. He’s been on our show, I’ve been on his show. He talks about how at the end of the day, it’s about what you do, not what you say. You need to watch what people do, not what they say.

If you’re out there today and you’re saying, “My business is stuck, I don’t know if I have what it takes to grow it.” I hope you find a lot of encouragement from today’s guest because he is a very normal person, he’s a diligent doer, and he’s somebody who reached out and we’ve been able to help him grow his business and I’m super excited to have him on today’s show. Sean, tell us who we’re interviewing on today’s show, sir.

Sean:

This is Cody Ellis, the owner of Tri Peak Construction, based out of Reno, Nevada, who has been with us for about one year and grown his company by 107% using a whole bunch of things that we helped him implement that we can talk about today.

Clay Clark:

All right. Cody Ellis, welcome on to the Thrive Time Show. How are you sir?

Cody Ellis:

I’m doing great. Thanks for having me on.

Clay Clark:

How did you originally hear about the Thrive Time Show or the business growth coaching that we provide?

Cody Ellis:

A friend of mine with OSS, Organized Storage Solutions-

PART 2 OF 4 ENDS [01:10:04]

Cody:

A friend of mine with OSS, Organized Storage Solutions, recommended you. At the time, he gave me the breakdown of what you guys did and it was a lot of money at the time when we were talking about it, but me and my wife discussed it. She’s my CFO, and we decided to give you guys a shot.

Clay Clark:

Well, what I’m going to do is I’m going to pull this up so our listeners can see this because I think this helps put a little bit of visual meat on the bone, so to speak here. When we work with clients to help them grow their business, we walk people through what is a 14 step linear workflow. And for clients, sometimes they might not think about it this way, but this is how I look at it, is it’s almost like puzzle pieces that have to come together. And if we do it right, out comes a successful company. And so we charge people $1,700 a month to help out our clients. That’s what we charge, $1,700 a month. And we operate at a 20% profit margin. So we make $340 a month per client. I’d like to ask you, with your business, can you tell the listeners out there what exactly do you do and what’s your website so people can prove you’re not a hologram?

Cody:

So my name’s [inaudible 01:11:22] and Design. I’ve been building a franchise called Rocket Fizz Soda Pop and Candy Shop since 2008. I didn’t get my contract, my California contractor’s license until 2015 when the franchise went on Undercover Boss. And ever since then, I’ve been mainly doing it, these franchise build outs all over the United States. 2020 work got slow and pretty much I have been relying on other work to get me jobs and I wasn’t getting good jobs, I was just kind of scrambling. And this year I kind of finally figured it out. You guys helped me organize my whole company. I felt like I was floating, not going anywhere, struggling, angry. I feel like I have a good strong foundation right now. That’s where you guys helped me.

Clay Clark:

Well, it’s interesting you say that. I appreciate you being so honest about it because I know a lot of people, a lot of my wonderful clients, one client particularly I’m thinking of right now, he lost an incredible amount of weight over the last year and I saw the guy and I said, “Man, you look great.” And he goes, “Well, I have a business coach that helps me grow my business, so I figured I should probably have a fitness coach.” And the fitness coach got him on a diet that made sense and a workout plan that made sense and he really had tremendous transformation.

And so if you’re out there today and you feel stuck, don’t feel stuck, but there’s a linear path you have to go down and you go to tripeakconstruction.com, you can see the website. But there’s a linear path you have to go down to grow your business and we’ll walk you through this, folks. If you’re listening out there today, you can do it. So first off, you have to establish your revenue goals. Now I’m not going to ask you on the show here what your revenue goals are, but do you in your mind have revenue goals at this point? I mean, do you have those kind of solidified in your mind there, sir?

Cody:

Yes.

Clay Clark:

Okay.

Cody:

Me and my wife, we do… Go ahead.

Clay Clark:

No, I didn’t mean to cut you off.

Cody:

We do a breakdown like our goals this year. Right now mine’s getting more employees. That’s going to be my next step. I have my office, I do have a couple independent contractors, but finding good solid employees that I can keep busy all the time is definitely going to be my goal this year.

Clay Clark:

And if we look at your website, you build, you actually do remodeling and you do a good job. Let me pull this up so people can see this here. People pay you to actually go in there and to remodel and do construction and you do a good job. Tripeakconstruction.com. Again, I’m not asking you on this show, but as I mentioned to our listeners, we operate at a 20% margin. So if I charge someone $1,700 a month to grow their business, I make a $340 a month profit. In your case, do you have in your mind what that profit percentage should be there, sir? I’m not trying to ask you paint… I’m not trying to ask you the specific number, but when you do jobs now, do you have a better understanding, you and Sean, as far as-

Cody:

Yes.

Clay Clark:

The profit you’re making per job I guess?

Sean:

[inaudible 01:14:58] the job audit system, which is allowing us to make course corrections project to project when it comes to our profit, but I think your gross profit per job was somewhere around 30% this year. Does that sound right?

Cody:

Yeah. My local jobs, I average around 30% profit and then the franchise jobs I average about 60 to 70%.

Clay Clark:

And the reason why I mention this is so many people feel bad about being profitable and I always tell people we charge people $1,700 a month to grow their business and we make a $340 a month profit and people that come to our office, they meet our graphic designers, our photographers, our web developers, our online ad folks, our consultants, and they go, “Wow, there’s 45 people that work here. Oh, that’s where the money goes.” Because everybody works here gets paid. And we do all of that for that monthly fee that we charge. Now as far as box three, determining the number of hours that you work per week, I know you and Sean have helped to design a schedule that’s always changing. It’s always in flux with every client we have. They’re always optimizing their schedule. We move on to box four, defining your unique value proposition. Did you and Sean work together to register your Google map and optimize the website there, Cody? Did you guys work on that together?

Cody:

Yes. So my company was based out of my home and I realized that Google doesn’t… I’m a general contractor working out of my home. Doesn’t look very professional. And he coached me and pushed me to get an office pretty much the first part of our coaching, and it’s helped me tremendously.

Clay Clark:

Now what happens is for anybody that doesn’t know, I’m going to give five examples rapid fire so people can see this. Okay, so we’re going to do a search right now. We’re going to type in carpet cleaning quotes, and this is a brand. Full disclosure, I’ve worked with Oxyfresh to help them grow their business and anybody out there that buys an Oxyfresh, I make $5,000 every time we sell one. So we’ve sold over 400 Oxyfresh franchises and here’s the secret sauce here. There’s many things we do, but we have 274,000 Google reviews. We’re the highest reviewed company on the planet right now. So if you type in carpet cleaning quotes, we come up top in the search results. If you go to Joplin Gyms, full disclosure, just so we’re clear, each one of these gyms I make about $300 a month per gym they have open.

Okay, so just to be clear, they’ve got six gyms now open, so I make about $300 per month per gym they have open. So you type in Joplin gyms. Look, Co Law Fitness has 10,000 Google reviews. Wow. Am I biased to endorse them and promote them? Absolutely. Why? Because I get about $300 per gym they open. Let’s look at this one, let’s type in Tulsa men’s haircuts. And I’m just giving a lot of examples. And for all of these you have to have a registered verified Google map and you have to have an optimized website. There we are coming up top again. And we don’t come up top in the search results because I’m a good guy. We come up top in the search results because we’re following a good system.

And I think that’s one of the struggles that I’ve had in my life is to see great people like you, Cody, who have a business that’s not ranking and I have a passion to help them get more leads, but yet the client sometimes doesn’t want to do the things needed to succeed. I’m like, I need you to get a Google map and to have an optimized website. And the client, not you, but certain clients will say, “Yeah, but my sister made the website on Wix and she spent all weekend on it and I office out of my house and I don’t want to register a Google map. And my cousin made the video and I don’t want to change it because I don’t want to offend him. And my husband made the online ads and my wife did this,” and they’re like, they’re loyal to dysfunction. What would you say to anybody out there as far as how it’s impacted your business having an optimized website and optimized Google map?

Cody:

My phone rings off the hook. I have have a hard time keeping up with all the calls I get.

Clay Clark:

That is the move. Okay, so we move on. We’re looking [inaudible 01:19:02] the system here. This is again, someone says, “Well what’s the secret sauce?” Well this is like, Sean, having a menu, me sitting down with a skilled man or woman who’s a cook and I go, “What’s the secret ingredient that makes these cookies so great? Tell me now.” And they go, “Well you got to have all the ingredients.” “Yeah, but tell me the one. Tell me the one.” “Well, if you don’t have eggs, you’re screwed. You don’t have flour, you’re screwed. You don’t have chocolate chips, there’s no chocolate chips in the chocolate chip cookies.” “Oh yeah, but tell me the one.” That’s how a lot of people want to do it. It’s not one thing, it’s a puzzle. It comes together.

And what we do with business growth is it’s like bumper bowling for business. We make sure you don’t throw gutter balls. All right, so improving the branding, we talked about that. Optimizing the website. If you’re out there today and you feel overwhelmed, don’t feel overwhelmed, we will help you. Three-legged marketing stool. Sean, you guys have worked to create a three-legged marketing stool and a lead tracking system so that you actually track the leads-

Cody:

Correct.

Clay Clark:

…that come in. I want to get Cody’s take and then your take on this, Sean. Cody, how has it helped you having a tracking sheet where you know where the leads are coming in from?

Cody:

That’s huge. Sean has helped me. Like I said, I was floating around writing it on a piece of paper, I’ll lose the paper. Now that I have an actual tracking sheet and I can see where last month or last year, it’s 100% helped me.

Clay Clark:

I don’t use the word life changing lightly. I don’t just throw out, oh, that’s life changing. But there are a few things in my life that are life changing. I give you an example. When I read Rich Dad, Poor Dad, that book changed my life. The book changed my life. It really did. When I married my wife, the one thing about my wife that I found that it’s wonderful for me in my life is my wife is an incredible mom. Just an awesome mom, does a great job with the kids. And she’s also very faithful, very loyal, and there’s just certain benefits to being married. He who finds a great wife finds a great thing.

It’s a powerful concept, but you could also have a bad life change. You can also find the wrong woman. You can find the wrong business consultant. You can read the wrong book, and that’s the danger of taking advice from people that don’t know what they’re doing. Now we have at thrivetimeshow.com, if you go to the website now, as of today, almost 2100 video testimonials from wonderful people. I got to ask you, even though your friend referred you, Cody, did you go to Thrive Time Show and look at some-

Cody:

Yes.

Clay Clark:

…of the testimonials, or was that sort of your path a little bit before you decided to call us?

Cody:

I actually bought your book Start Here with the Marlboro Red, so that’s where I started with you. I’m not much of a podcaster myself, but I have been, Sean’s been texting me links to watch and listen to.

Clay Clark:

That’s-

Cody:

Yeah, your book is where.

Clay Clark:

And just so you know, my mom will probably watch this, but the reason why I made the cigarette Marlboro cover was that I believe entrepreneurship is something that is dangerous and it’s addictive, meaning that I know a lot of people get addicted to the idea of entrepreneurship and they go from one failed idea to the next. And I know of other people that are addicted to it and they succeed. And entrepreneurship, it’s an addictive thing. It can be dangerous if you don’t know what you’re doing. So again, I’m glad you read that book. Then we move on. The call script. You guys have worked on a call script. Sean, what happens when a client you’re working with, when you give them mentorship but they will not do tracking and they will not use a script, what happens?

Sean:

Well, at first it makes it very difficult for me to help them because really we don’t actually know what’s going on in the business.

Clay Clark:

There it is.

Sean:

That’s the main thing that happens there.

Clay Clark:

And again, I just want people to see this again, if you go to my newest book, A Millionaire’s Guide. Again, it’s called A Millionaire’s Guide. You can download it for free at thrivetimeshow.com. Thrivetimeshow.com/millionaire. You can download it for free. It’s a millionaire’s guide. The reason why I wrote this is because, I don’t know, I don’t know of a lot of people that know what they’re talking about. And so I felt like people needed a guide on how to become sustainably wealthy, not like a get rich quick scheme. And in that book, I talk a lot about this and specifically on page five, you got to have a call script, you got to have recorded calls, got to have a one sheet, got to have pre-written emails, got to have a lead tracker. You guys are doing that. Now, once you do a good job, you got to make sure you’re tracking your expenses and your income. Now, from what I understand is that Cody’s been super coachable on that tracking the income and the expenses. Cody, has that been helpful for you to be intentional about tracking income and expenses?

Cody:

100%. We wouldn’t know how much I was profiting without that. That was huge. Materials, I was losing a little bit of money on materials and not charging enough. And I seem to go above and beyond with my customers as far as little things. People try to take advantage, but you just got to do it and then I’ll just keep getting more referrals from them.

Clay Clark:

Many other things that we do together. We run the online ads, we help you with the online reputation management. We do a great job of gathering objective reviews from your happy customers. We manage the online ads. There’s a lot of other things that we do with you each and every week, but I’d like to ask you this kind of in closing. For anybody out there that is on the fence about coming to a workshop or becoming a one-on-one coaching client, we do offer a free 13 point assessment they can schedule at thrivetimeshow.com. But if you had to describe the coaching experience and what it’s done for you in maybe a line or two or final 60 seconds here, how would you describe what the business coaching has done for you and your business, sir?

Cody:

I’m profitable. I wake up every day with just a peace of mind that it’s going to be a great day as long as I follow the steps and just look at your agenda that you guys send me. And I kind of just follow that every day and then I take down my notes. I’m old school. I don’t sit in front of a computer much, but I like to write everything down and I keep my folders with me and make my phone calls and that’s it.

Clay Clark:

What would you say to anybody out there that’s thinking about scheduling a 13 point assessment? What would you say to anybody out there that’s a business owner that’s thinking about scheduling a free consultation?

Cody:

Why wouldn’t you? If you want to grow your company, it’s a no-brainer as you would say.

Clay Clark:

No-brainer. Cody Ellis, thank you for carving out time for us. And anybody out there watching today, please be encouraged. I don’t mean this is a backhanded compliment, but Cody’s a very normal person. He’s a hardworking guy, he’s a trustworthy guy. He’s a diligent guy. Is he perfect? No. Am I perfect? No. What I’m saying is if you’re out there today, you have the tenacity and the capacity needed to become successful. This could be your year, but you got to take the first step. Go to thrivetimeshow.com, schedule that free 13 point assessment again at thrivetimeshow.com. Cody, thank you so much sir. Hope you have a great rest of your day.

Cody:

Thank you guys. Appreciate it.

Clay Clark:

See you.

Cody:

Bye.

Robert Kioysaki:

I learned at the Academy in Kings Point in New York, Acta Non Verba. Watch what a person does, not what they say.

Clay Clark:

All right, Thrive Nation. On today’s show, we’re going to be breaking down what Robert Kiyosaki has recently been talking about. Robert Kiyosaki, the bestselling author, the New York Times bestselling author in real estate investment guru, has recently been talking more and more about Acta Non Verba. You say, what’s Acta Non Verba? Well, one, it’s Latin so don’t get too concerned there. But it’s Acta, again, Acta Non Verba. What it means is action. You need to watch what people do and not what they say. That’s the idea. Watch what somebody does and not what they say.

Ryan Wimpey:

Hi, I am Ryan Wimpy.

Rachel Wimpey:

I’m Rachel Wimpy. And the name of our business is Tip Top K9.

Ryan Wimpey:

Our business is a dog training business. We help people with behavioral issues and teach their dog how to listen. When I was learning to become a dog trainer, we didn’t learn anything about internet marketing or advertising or anything at all. Just dog training. And that’s what’s so great about working with Clay and his team because they do it all for us.

Rachel Wimpey:

So that we can focus on our passion and that’s training Docs. Clay and his team here, they’re so enthusiastic, their energy is off the charts. Never a dull moment here at Thrive.

Ryan Wimpey:

We’ve been working with Clay and his team for the last five months, two of which has been our biggest months ever. One, our biggest gross by 35%. Clay’s helped us make anything from brochures to stickers, new business cards, new logos, scripts for phones, script for emails, script for text message, scripting for everything.

Rachel Wimpey:

How I would describe the weekly meetings with Clay and his team are awesome. They’re so effective. It’s worth every minute. Things get done. We’ll ask for things like different flyers and they’re done before our hour’s up. So it’s just awesome, extremely effective.

Ryan Wimpey:

If you don’t use Clay and his team, you’re probably going to be pulling your hair out or you’re going to spend half of your time trying to figure out the online marketing game and producing your own flyers and marketing materials, print materials, all this stuff like that. You’re really losing a lot as far as lost productivity and lost time not having a professional do it. It has a real sense of urgency and actually knows what they’re doing. When you already have something that’s your core focus that you already know how to do.

Rachel Wimpey:

You would also be missing out with all the time and financial freedom that you would have working with Clay and his team.

Ryan Wimpey:

We would recommend Clay and his team to other business owners because they need to be working on their business, not just trying to figure out the online game, which is complex and changing daily. So no one has a marketing team too. Most people don’t. They can’t afford one and their local web guy or local person that they know probably can’t do everything that a whole team and a whole floor of people can do in hours and not just weeks or months. There’s a definite sense of urgency with Clay and his team. I used to have to ride other web people. I mean, really ride them to get stuff done. And stuff is done so fast here. There’s a real sense of urgency to get it done. It’s great.

Robert Kioysaki:

I learned at the Academy in Kings Point in New York, Acta Non Verba. Watch what a person does, not what they say.

Clay Clark:

Deeds, not words. So Acta Non Verba. Deeds, not words. Or acts, not words. James, a lot of people, they come to our business workshops because they’re listening to our podcast, our business podcast, and they say, “Man, I want to achieve massive success.” And they see some of the testimonials and they go, ‘If that guy could do it, I could do it.” That’s kind of where it starts.

James:

I see it happen all the time, Clay.

Clay Clark:

Because your desk is about two inches from mine. And so people will say, “Oh, if that guy can do it, then I can do it.”

James:

That’s correct.

Clay Clark:

So the two big principles I want to teach on today’s show, just two principles. One is this idea of Acta Non Verba means acts, not words. The second concept I want to teach is that money is a magnifier.

Paul Hood:

I was looking to learn how to take my business like they’ve said today from being very successful to being systematic. I’ve got a very successful practice in three different cities, make good money. Just wanted to take it to the next level with systems and processes to where I can drive my cars more.

Clay Clark:

Paul Hood.

Paul Hood:

I’ve been a CPA for 33 years.

Clay Clark:

And what kind of growth have you and your great team had here over the past let’s say five, six years?

Paul Hood:

When I met you five years ago, we were doing $3 million. This year, we’ll do $24 million.

Clay Clark:

Which is more than, and he’s an accountant, so we’re going to talk about that. So Paul introduced me to Bob because he said there’s a guy who came into my office looking to raise some capital. I think that was the thing, and he needed to get some sales going. And so if we tell Paul from the accounting perspective, I’m going to pass the mic to you. You do accounting. Why do you have to a website makes sense and all that branding stuff? How has that impacted your end having websites and all those branding things in place?

Paul Hood:

Well, when I met you, like most CPAs, I thought my clients only come from referrals. But we get five leads in a two-month period every month just off of Google. And so this is my face. We have 17 offices across four states, we have in every state. But this is our face. Like [inaudible 01:32:14] it’s visual and it allows us to say why we’re different. That about us from there is spectacular, and it’s an industry [inaudible 01:32:25] that has changed. We’re modifying it. We offer our services in a subscript model to where it’s all inclusive and it’s just been awesome. We’ll determine the level of success.

So success in business is not what you know how to do. It’s actually doing it. And so the thing that I would tell you is stop it. Get like this guy and let him go after it [inaudible 01:32:55], because then you can be doing what you do well and take that time and invest in something else. On top of that, has contacts. And I don’t get anything for selling, just telling you what he’s done for us so that we could focus and then he’ll come in and I’ll say, I think I’ve got it all. And he listens for five minutes and he makes one and I want to slap myself in the face. Well, why didn’t I think about? That’s idiotic. But they’re sick freaks. They just get it done.

Clay Clark:

I don’t know. I think it’s merit-based pay in their office. So the the people here, they get paid. So if we were taking on your account and someone else to do this, but if you hired a different marketing company, I’m just giving you best practices. You want to make sure that they win when you win. In our office, if we grow [inaudible 01:33:41] podcast, that benefits our company to the extent it benefits them, but we actually benefit if they benefit. Does that make sense to you?

Robert Kioysaki:

I learned at the Academy Kings Point in New York, Acta Non Verba. Watch what a person does, not what they say.

Clay Clark:

So on today’s show I’m going to just hammer testimonials so you can see people that heard about the conference through a podcast or through a friend or whatever, and they had a business that was stagnant. It was stuck. It wasn’t growing, it wasn’t thriving, it was just surviving. It was stagnant, it was stuck. It wasn’t growing. It was just stagnant. It was stuck. It wasn’t thriving, it was surviving. And they heard about the podcast, they heard about the conference, they heard about the success stories and they came to the conference. That’s step one. They came to the conference. And by the way, if you go to thrivetimeshow.com, thrivetimeshow.com, you can name your price for all the workshops I do. We want to make it affordable for everybody. So they came out to the in-person today workshop. They went to Thrive Time Show. They requested a ticket. He called them, got them their ticket. Then James, we interviewed them after the conference and we said, “How was it?”

Ryan Wimpey:

Hey, I am Ryan Wimpy. I’m originally from Tulsa, born and raised here. We’ve definitely learned a lot about life design and making sure the business serves you. The goal setting, while it’s not like, it’s somewhat basic stuff, making sure we have different goals for every part of your life is super important. Also, the linear workflow. The linear workflow for us in getting everything out on paper and documented is really important. We have workflows that are kind of all over the place. So having linear workflow and seeing that mapped out on multiple different boards is pretty awesome. That’s really helpful for me. The atmosphere here is awesome. I definitely just stared at the walls figuring out how to make my facility look like this place. This place rocks. It’s invigorating. The walls are super… It’s just very cool. The atmosphere is cool. The people are nice. It’s a pretty cool place to be. Very good learning atmosphere. I literally want to model it and steal everything that’s here at this facility and basically create it just on our business side.

Robert Kioysaki:

I learned at the Academy in Kings Point in New York, Acta Non Verba. Watch what a person does, not what they say.

Clay Clark:

And they said, “Oh my gosh, I learned so much about business. I learned about the workflows and the marketing and the search engine optimization and the branding and the hiring and the checklists and all the bookkeeping, the search engine optimization, the online advertising, the social media. I learned it all. Yes, I learned it.” However, it’s acts, not words. Acta Non Verba. So James, if somebody comes to a conference and they learn all this stuff but they don’t apply it, what happens?

James:

Nothing happens.

Clay Clark:

But there is a certain group of people, not our listeners, who run around acquiring information and they don’t apply it.

James:

Those are the worst types.

Clay Clark:

So this is what happens. Is Napoleon Hill, the bestselling author, he says that knowledge without application is meaningless. Napoleon Hill, the bestselling author, Think and Grow Rich.

Aaron Antis:

Hi, I’m Aaron Antis with Shaw Holmes. I first heard about Clay through a mortgage lender here in town who had told me what a great job he had been doing for them, and I actually noticed he was driving a Lamborghini all of a sudden, so I was willing to listen. In my career, I’ve sold a little over $800 million in real estate. So honestly, I thought I kind of knew everything about marketing and homes. And then I met Clay, and my perception of what I knew and what I could do definitely changed. After doing $800 million in sales over a 15-year career, I really thought I knew what I was doing. I’ve been managing a large team of salespeople for the last 10 years here with Shaw Homes, and we’ve been a company that’s been in business for 35 years. We’ve become one of the largest builders in the Tulsa area, and that was without Clay.

So when I came to know Clay, I really thought, man, there’s not much more I need to know, but I’m willing to listen. The interesting thing is our internet leads from our website has actually in a four-month period of time, has gone from somewhere around 10 to 15 leads in a month to 180 internet leads in a month. Just from the few things that he’s shown us how to implement that I honestly probably never would’ve come up with on my own. So I got a lot of good things to say about the system that Clay put in place with us, and it’s just been an incredible experience. I am very glad that we met and had the opportunity to work with Clay.

So the interaction with the team and with Clay on a weekly basis is honestly very enlightening. One of the things that I love about Clay’s perspective on things is that he doesn’t come from my industry. He’s not somebody who’s in the home building industry. I’ve listened to all the experts in my field. Our company has paid for me to go to seminars, international builder shows, all kinds of places where I’ve had the opportunity to learn from the experts in my industry. But the thing that I found working with Clay is that he comes from such a broad spectrum of working with so many different types of businesses that he has a perspective that’s difficult for me to gain because I get so entrenched in what I do, I’m not paying attention to what other leading industry experts are doing. And Clay really brings that perspective for me.

It is very valuable time every week when I get that hour with him. From my perspective, the reason that any business owner who’s thinking about hooking up with Thrive needs to definitely consider it is because the results that we’ve gotten in a very short period of time are honestly monumental. It has really exceeded my wildest expectation of what he might be able to do. I came in skeptical because I’m very pragmatic. And as I’ve gone through the process over just a few months, I’ve realized it’s probably one of the best moves we’ve ever made. I think a lot of people probably feel like they don’t need a business or marketing consultant because they maybe are a little bit prideful and like to think they know everything.

I know that’s how I felt coming in. We’re a big company that’s definitely one of the largest in town, and so we kind of felt like we knew what we were doing. And I think for a lot of people, they let their ego get in the way of listening to somebody that might have a better or different perspective than theirs. I would just really encourage you if you’re thinking about working with Clay, I mean, the thing is it’s month to month.

Go give it a try and see what happens. I think in the 35-year history of Shaw Holmes, this is probably the best thing that’s happened to us, and I know if you give him a shot, I think you’ll feel the same way. I know for me, the thing I would’ve missed out on if I didn’t work with Clay is I would’ve missed out on literally an 1800% increase in our internet leads. Going from 10 a month to 180 a month, that would’ve been a huge financial decision to just decide not to give it a shot. I would absolutely recommend Clay Clark to anybody who’s thinking about working with somebody in marketing. I would skip over anybody else you were thinking about and I would go straight to Clay and his team. I guarantee you’re not going to regret it because we sure haven’t.

Robert Kioysaki:

I learned at the Academy in Kings Point in New York, Acta Non Verba. Watch what a person does, not what they say.

Clay Clark:

Knowledge without application is meaningless. So James, if somebody comes to a conference and they learn all this and they don’t apply it, that doesn’t matter because the idea is Acta Non Verba. Acts, not words. So if people come to this conference, you’re going to see testimonies of people who came to the conference and they say, “Wow, I had no idea that this was possible.” And then you’re going to see people, I’m going to show you testimonials of people that applied what we taught them. People that have grown their accounting practice. Now, by the way, an accounting practice, this is not someone who has invented the concept of accounting. There’s other accounting. This just in, there are other accountants.

Paul Hood:

My business, it consists I’m a CPA and a financial advisor, and we’re very successful. I wanted to go from successful to systematic. I wanted to learn systems and processes so that the business can run without me.

Robert Kioysaki:

I learned at the Academy in Kings Point in New York, Acta Non Verba. Watch what a person does, not what they say.

Clay Clark:

But this person, they came to the conference, they learned about how to scale their company. I taught them how to create a subscription model for their accounting as opposed to doing the traditional accounting model, and they’ve grown the company from $3 million to over $20 million.

James:

Wow.

Clay Clark:

Then you’re going to see a testimonial, a success story of a home builder who grew the home building business from $15 million to over $150 million. A home builder. And by the way, this just in. There are other home builders, but this home builder grew from $15 million to $150 million in sales.

James:

That’s life-changing, Clay.

Clay Clark:

You’re going to hear about a dog trainer who came to this event. Now, let me tell you about the dog trainer. He came to this event and he had a wonderful business that was just, it was stagnant, it was stuck. It wasn’t able to grow. Great guy, knew how to train dogs, but he didn’t have a no-brainer offer. He didn’t have a website that was optimized. He didn’t have branding that made sense. He didn’t have a one sheet.

Rachel Wimpey:

I’m Rachel with Tip Top K9 and we just want to give a huge thank you to Clay and Vanessa Clark.

Ryan Wimpey:

Hey guys, I’m Ryan with Tip Top K9. Just want to say a big thank you to Thrive 15, thank you to Make Your Life Epic. We love you guys, we appreciate you, and really just appreciate how far you’ve taken us. This is our old house, this is where we used to live few years ago. This is our old neighborhood. See. It’s nice, right? So this is my old van and our old school marketing, and this is our old team. And by team, I mean it’s me and another guy.

Rachel Wimpey:

This is our new house with our new neighborhood. This is our new van with our new marketing, and this is our new team. We went from four to 14, and I took this beautiful photo. We worked with several different business coaches-

PART 3 OF 4 ENDS [01:45:04]

Rachel:

… and I took this beautiful photo. We worked with several different business coaches in the past and they were all about helping Ryan sell better and just teaching sales, which is awesome, but Ryan is a really great salesman. So we didn’t need that. We needed somebody to help us get everything that was in his head, out into systems, into manuals and scripts, and actually build a team. So now that we have systems in place, we’ve gone from one to 10 locations in only a year.

Ryan:

In October 2016, we grossed 13 grand for the whole month. Right now it’s 2018, the month of October. It’s only the 22nd, we’ve already grossed a little over 50 grand for the whole month and we still have time to go. We’re just thankful for you, thankful for Thrive and your mentorship, and we’re really thankful that you guys have helped us to grow a business that we run now instead of the business running us. Just thank you, thank you, thank you times 1,000.

Rachel:

So we really just want to thank you, Clay, and thank you, Vanessa, for everything you’ve done, everything you’ve helped us with. We love you guys.

Robert Kioysaki:

I learned at the Academy in Kings Point in New York, “Acta non verba.” Watch what a person does, not what they say.

Clay Clark:

He didn’t have branding that made sense. He didn’t have a one sheet, didn’t have a pricing structure that worked, didn’t have a linear workflow, didn’t have an office culture environment, didn’t have decoration in the office that would make people want to work there. Didn’t understand the process of hiring, inspiring, training, and retaining great people. Didn’t have a performer, didn’t know how to franchise, didn’t know how to license. But what we do, James, is we take people in, they come to the conference, they learn this stuff and they go, “Could you teach me how to do it?” And I say, “Absolutely.” Now, folks, here’s the secret sauce that allows me to be the boss. My job is to make big obstacles seem small. Here’s the secret sauce that allows me to be the boss. My job is to make big obstacles seem small.

Speaker 2:

A favorite aspect is probably just how entertaining it is and the fact that I pick up one or two or three things every time I come to take my business to the next level. Well, people are missing out on basically a plan, a guaranteed plan, pretty much if you’re willing to work it to be successful. Most people, I think everybody should attend one of these workshops at least once because you don’t know what you don’t know. And we’re not taught to be successful in school.

Robert Kioysaki:

I learned at the Academy in Kings Point in New York, “Acta non verba.” Watch what a person does, not what they say.

Clay Clark:

A lot of people, they have a fear or a phobia of scaling their business or building the processes. They feel like they don’t know what to do or they need kind of a coach or a mentor to guide them down the path. And so on today’s show, you’re going to see people that came to a conference, step one. Step two, we taught them how to apply these principles at the conference. Step three, they hired us to help them scale their company. Step four, you’re going to hear their success stories. Now, James, money is a magnifier.

Josh Wilson:

We have a little bit of news for you guys. It’s now, what, May 31st at 6:21. You’ve been closed for 20 minutes.

Speaker 3:

Right.

Josh Wilson:

It’s now June, so let’s run the numbers for May. Let’s see what he’s got.

Speaker 3:

[inaudible 01:48:09] totals, 102,837.

Josh Wilson:

What’s last year to date? 102,837 this year.

Speaker 3:

And last year was 60,667. Coming out of the weeds now.

Josh Wilson:

Boom, baby.

Speaker 3:

Boom. Out of the weeds, onto the pavement.

Robert Kioysaki:

I learned at the Academy Kings Point in New York, “Acta non verba.” Watch what a person does, not what they say.

Clay Clark:

What does that mean? Because we’re going to share with you some stories today of an accountant who grew a business from $3,000,000 to 20 plus million dollars of a home builder who grew a business from 15,000,000 to 150,000,000 of a dog trainer that was able to scale his business from a stagnant business to 15 plus locations to grow the business that was perpetually stuck at 400,000-ish. Grow that into $1,000,000 plus annual revenue.

Speaker 4:

This year’s sales for this week.

Speaker 5:

So this is the same week last year. Do you see the difference? Look.

Speaker 4:

I can’t really tell. One is-

Speaker 5:

Look.

Speaker 4:

Michael, can we just… I just want to get… Jason, can you kind of pull this end maybe just so you can see it? Kind of pull it that way. Let’s get the link. It’s more of a… I can’t tell without the link. It’s hard to tell.

Speaker 5:

Look at that. Okay.

Speaker 4:

So that was last year’s sales.

Speaker 5:

This is last year’s sales, and the total is a mere $4,711.73. Same week this year, 2015, the total is… Read it, Michael.

Michael:

11,313.50.

Speaker 4:

Oh, boom. There it is.

Speaker 5:

What?

Speaker 4:

Awesome.

Charles Colaw:

Hello, my name is Charles Colaw with Colaw Fitness. Today, I want to tell you a little bit about Clay Clark and how I know Clay Clark. Clay Clark has been my business coach since 2017. He’s helped us grow from two locations to now six locations. We’re planning to do seven locations in seven years and then franchise. And Clay has done a great job of helping us navigate anything that has to do with running the business, building the systems, the checklists, the workflows, the audits, how to navigate lease agreements, how to buy property, how to work with brokers and builders. This guy is just an amazing. This is kind of guy who’s worked every single industry. He’s written books with Lee Crockwell, head of Disney with the 40,000 cast members. He’s friends with Mike Lindell. He does Reawaken America Tours where he does these tours all across the country where 10,000 or more people show up to some of these tours. On the day-to-day, he does anywhere from about 160 companies.

He’s at the top. He has a team of business coaches, videographers, and graphic designers and web developers, and they run 160 companies every single week. So think of this guy with a team of business coaches running 160 companies. So in the weekly, he’s running 160 companies. Every six to eight weeks, he’s doing Reawaken America tours. Every six to eight weeks, he’s also doing business conferences where 200 people show up and he teaches people a 13-step proven system that he’s done and worked with billionaires, helping them grow their companies. I’ve seen guys from startups go from startup to being multimillionaires, teaching people how to get time freedom and financial freedom through the system. Critical thinking, document creation, making it, putting it into… Organizing everything in their head to building into a franchisable, scalable business. One of his businesses has like 500 franchises. That’s just one of the companies or brands that he works with.

Amazing guy. Elon Musk, kind of like smart guy. He kind of comes off sometimes as socially awkward, but he’s so brilliant and he’s taught me so much when I say that. Clay is… He doesn’t care what people think when you’re talking to him. He cares about where you’re going in your life and where he can get you to go. And that’s what I like most about him. He’s like a good coach. A coach isn’t just making you feel good all the time. A coach is actually helping you get to the best. You and Clay has been amazing business coach. Through the course of that, we became friends. I was really most impressed with him is when I was shadowing him one time. We went into a business deal and listened to it. I got to shadow and listen to it. And when we walked out, I knew that he could make millions on the deal and they were super excited about working with him.

And he told me, he’s like, “I’m not going to touch it. I’m going to turn it down.” Because he knew it was going to harm the common good of people in the long run. And the guy’s integrity just really wowed me. It brought tears to my eyes to see that this guy, his highest desire was to do what’s right. Anyways, just an amazing man. Anyways, impacted me a lot. He’s helped navigate anytime I’ve got nervous or worried about how to run the company or navigating competition, an economy that’s like… I remember we got closed down for three months. He helped us navigate on how to stay open, how to get back open, how to just survive through all the COVID shutdowns, lockdowns, because our clubs were all closed for three months and you have $350,000 of bills you’ve got to pay, and we have no accounts receivable.

He helped us navigate that, and of course we were conservative enough that we could afford to take that on for a period of time, but it was… Anyways, great man. I’m very impressed with him. So Clay, thank you for everything you’re doing. And I encourage you, if you haven’t ever worked with Clay, work with Clay. He’s going to help magnify you. And there’s nobody I have ever met that has the ability to work as hard as he does. He probably sleeps four, maybe six hours a day, and literally the rest of the time he’s working. And he can outwork everybody in the room every single day and he loves it. Anyways, this is Charles Colaw with Colaw Fitness. Thank you, Clay. And anybody out there that’s wanting to work with Clay, it’s a great, great opportunity to ever work with him. So you guys have a blessed one. This is Charles Colaw. We’ll see you, guys.

Robert Kioysaki:

I learned at the Academy in Kings Point in New York, “Acta non verba.” Watch what a person does, not what they say.

Clay Clark:

When I say money’s a magnifier, James, what does that mean?

James:

It means if you’re already a great person, the money will allow you to do greater things. And if you’re not a great person, you’re going to do things that are just… You’re going to do more of the bad stuff.

Clay Clark:

Right. Because money’s a magnifier. That’s what it is.

James:

Right.

Clay Clark:

So if you’re a greedy… I don’t want to say a greedy bastard because that would then infer that just because you don’t have a father in your life, that means that you’re greedy. I’m not going to say that. That doesn’t make any sense. But if you’re somebody who’s greedy… The Bible states, “For the love of money is the root of all evil.” So it’s for the love of money is the root of all evil, not money itself. The money is just a tool and people that are obsessed with money itself become a tool of the money.

Josh Spurrell:

Hi, my name is Josh Spurrell from Spurrell and Associates, Chartered Professional Accountants based out of Edmonton, Alberta, Canada. And I started… I met Clay at a conference at his conference in Tulsa in June of 2018. Started working with the coaching program shortly after there. The experience has been great. You really have a partner in the grind. I like to say most people are wrong about most things about business most of the time. And it’s very difficult for entrepreneurs to connect with other entrepreneurs who actually know what they’re talking about when it comes to business, but Clay and his team really does understand.

The tangible improvements that we’ve seen is we’re up over 50% since starting with the coaching program and they’re helping to help business owners create time freedom and financial freedom. And I know what you’re going to think. You’re going to say, “What the heck are you going to do with your time freedom and financial freedom when you’re in Edmonton, Alberta, Canada?” That’s the most northerly city in North America with 1,000.000 people. We’re probably just sitting in our igloos hoping for some television. But I’ll give you an idea of what we’re doing in Edmonton, Alberta, Canada. So over here we have Sandra and we have Emma. Emma, say hello.

Emma:

Hi, everybody. This is my daddy’s channel.

Josh Spurrell:

Emma really likes any video. So let’s see what actually the time freedom, financial freedom can do for you in Edmonton. So believe it or not, we have a beach here, guys. And I’ll take you on the little tour of Edmonton’s Beach. Now, it’s not what you Americans are going to think of as a beach. This is a northern beach.

We’ve got a really cool slide here. I don’t know if you can see this purple slide. This purple slide that you’re looking at here is a full loop the loop. It knocks you completely upside down when you go through this. Let’s see if I can get the right angle here. That does not appear physically possible, but it really is going to knock you upside down. Went on it last time. And here is the Edmonton Beach. This is a northern beach. You guys out in Tulsa. You Americans think you have all the beaches here, but here is the northern beach, complete with waves. We got 30 degree weather inside here. Oh, sorry, 30. That’s 90 for you guys over there. I got to do the translation of math in my head. We even got a zip line that we can ride down here. And this is what we’re doing with our time freedom and financial freedom in Edmonton, Alberta, Canada. Thanks to the Thrive Time team. Thanks very much, guys.

Robert Kioysaki:

I learned at the Academy in Kings Point in New York, “Acta non verba.” Watch what a person does, not what they say.

Clay Clark:

But money’s just a tool. Money’s like a hammer, money’s like a tire, money’s like a sock, money’s like a car. You could use a car for bad things. You could use a hammer for bad things. A lot of people could… You could kill someone with a hammer. You could kill somebody with a sock, I guess, if you wanted to. You kill someone with a tire if you wanted to. I mean, there’s a lot of creative thoughts going through people’s minds right now. But the thing is, is that money is just a magnifier. In the first Timothy chapter 6:10 reads, “For the love of money is the root of all evil, which while some coveted after, they have erred from the faith and have pierced themselves through with many sorrows.” And so what happens is, is that money is a magnifier. And so if you’re somebody who’s greedy and nefarious and will throw somebody under the bus to make an extra dollar, money’s going to allow you to be more of a greedy personality type that will throw somebody under the bus for a dollar. That’s what money will allow you to do.

Jennifer Johnson:

The number of new customers that we’ve had is up 411% over last year. We are Jared and Jennifer Johnson. We own Platinum Pest and Lawn and are located in Owosso, Oklahoma. And we have been working with Thrive for Business Coaching for almost a year now.

Jared Johnson:

Yeah. So what we want to do is we want to share some wins with you guys that we’ve had by working with Thrive. First of all, we’re on the top page of Google now. I just want to let you know what type of accomplishment this is. Our competition, Orkin, Terminex, they’re both $1.3,000,000 companies. They both have two to 3,000 pages of content attached to their website. So to basically go from virtually non-existent on Google to up on the top page is really saying something. But it’s come by being diligent to the systems that Thrive has by being consistent and diligent on doing podcasts and staying on top of those podcasts to really help with getting up with their listing and ranking there with Google.

Jennifer Johnson:

And also, we’ve been trying to get Google reviews, asking our customers for reviews. And now we’re the highest rated and most reviewed pest and lawn company in the Tulsa area. And that’s really helped with our conversion rate. And the number of new customers that we’ve had is up 411% over last year.

Jared Johnson:

Wait, say that again. How much are we up?

Jennifer Johnson:

411%.

Jared Johnson:

Okay. So 411% we’re up with our new customers. Amazing.

Jennifer Johnson:

Right. So not only do we have more customers calling in, we’re able to close those deals at a much higher rate than we were before. Right now, our closing rate is about 85%, and that’s largely due to, first of all, our Google reviews that we’ve gotten. People really see that our customers are happy, but also, we have a script that we follow. And so when customers call in, they get all the information that they need. That script has been refined time and time again. It wasn’t a one and done deal. It was a system that we followed with Thrive in the refining process, and that has obviously… The 411% shows that that system works.

Jared Johnson:

Yeah, so here’s a big win for you. So last week alone, our booking percentage was 91%. We actually booked more deals and more new customers last year than we did the first five months… Or I’m sorry, we booked more deals last week than we did the first five months of last year before we worked with Thrive. So again, we booked more deals last week than the first five months of last year. And it’s incredible. But the reason why we have that success is by implementing the systems that Thrive has taught us and helped us out with.

Jennifer Johnson:

Some of those systems that we’ve implemented are group interviews. That way, we’ve really been able to come up with a really great team. We’ve created an implemented checklist. That way, everything gets done and it gets done right. It creates accountability. We’re able to make sure that everything gets done properly, both out in the field and also in our office. And also, doing the podcast like Jared had mentioned, that has really, really contributed to our success. But like I said, the diligence and consistency in doing those and that system has really been a big blessing in our lives. And also, it’s really shown that we’ve gotten the success from following those systems.

Jared Johnson:

So before working with Thrive, we were basically stuck, really no new growth with our business. And we were in a rut and we didn’t know-

Jennifer Johnson:

Oh, sorry. The last three years, our customer base had pretty much stayed the same. We weren’t shrinking, but we weren’t really growing either.

Jared Johnson:

Yeah, and so we didn’t really know where to go, what to do, how to get out of this rut that we’re in. But Thrive helped us with that. They implemented those systems, they taught us those systems. They taught us the knowledge that we needed in order to succeed. Now, it’s been a grind. Absolutely, it’s been a grind this last year, but we’re getting those fruits from that hard work and the diligent effort that we’re able to put into it. So again, we were in rut. Thrive helped us get out of that rut. And if you’re thinking about working with Thrive, quit thinking about it and just do it. Do the action and you’ll get the results. It will take hard work and discipline, but that’s what it’s going to take in order to really succeed. So we just want to give a big shout-out to Thrive, a big thank you out there to Thrive. We wouldn’t be where we’re at now without their help.

Robert Kioysaki:

I learned at the Academy in Kings Point in New York, “Acta non verba.” Watch what a person does, not what they say.

Clay Clark:

Now, if you’re a grateful person, if you’re a kind person, and James, that’s why we only work with grateful kind of people. That’s why when we share these testimonies of wonderful, great, kind people, it’s a blasty blast. James, that’s what’s fun about capturing these success stories is that real people at the peak of their success are explaining to you how they did it. And luckily, James, we’re able to actually gather footage of some of these people at the beginning when they first came to a conference, and then at the peak when they achieve massive success. So James, I am fired up for people to watch this testimonial. But let’s make sure I’m being a good teacher here, there are two concepts I want to teach you. One, for anybody out there, it’s called, “Acta non verba,” which in Latin means, “Acts, not words.” That’s the idea is acts, not words. Okay. That’s what it means. And then I want to teach a second concept, which again, money is a magnifier.

Robert Kioysaki:

I learned at the Academy in Kings Point in New York, “Acta non verba.” Watch what a person does, not what they say.

Clay Clark:

James, in your own words, what does it mean? You say, “Acta non verba,” you go, “I don’t understand what you’re saying.” You say, “Well, it’s Latin. It means…” Well, in your mind, what does that mean?

James:

It means you can’t just talk about it. You have to be about it.

Clay Clark:

That’s how it works. And somebody says, “Well, Clay, I can’t afford coaching with you guys.” Well, good news, we only take out 160 clients, so we might not be available. But we do have scholarship pricing. Now, this is how I make money. This is the secret sauce that allows me to be the boss. One, I make the big obstacles seem small. And two, a lot of my clients, I get a small percentage of the growth. So James, why would I be so motivated to help somebody who is struggling and they’re stagnant? Why would I want to invest the time for my own…

I mean, if you take the altruism out of it, the fact that I grew up poor and I want to help people be successful, why would I want to help somebody to scale a company if I get 2%? We are joined by none other than my brother from another mother, Mr. Josh, the founder of Living Water Irrigation. Mr. Josh, welcome onto the show, my friend. How are you?

Josh Wilson:

I’m awesome, Clay. How are you, sir?

Clay Clark:

Well, I’m excited for the listeners to get to know more about you. Could you share the name of your company, a little bit more about what you guys do at Living Water Irrigation, where the name comes from?

Josh Wilson:

Absolutely, positively. So Living Water Irrigation, the most important part of that to me is John 7:38. So it’s mentioned in the gospel a number of times, we’re the living water, but our specific scripture that we drew our name from is John 7:38. It says, “Whoever believes in me, rivers of living water will flow through him.” We have a very distinct vision as a company on who we are and what we want to do. And I believe that I was put here to go make some money to give it away.

Clay Clark:

And I’m not going to ask you for the specific details of your career and how you started the business as far as a linear timeline, but how long has this particular business been around?

Josh Wilson:

We’ve been around just two years, sir.

Clay Clark:

Two years. And you guys, we first met… How did we first meet?

Josh Wilson:

I came in and y’all started coaching me over the Thrive Time, over Thrive 15.

Clay Clark:

And what… Do you remember when that was approximately and how you first heard about us?

Josh Wilson:

So it would’ve been October or November of ’17.

Clay Clark:

October or November of ’17.

Josh Wilson:

Yes, sir.

Clay Clark:

And in terms of your growth as a company, how much have you grown this year?

Josh Wilson:

So this year, we’re up 450% year over year.

Clay Clark:

So now that you’re implementing this program, you’re getting more calls, right? Are you getting more calls?

Josh Wilson:

Absolutely.

Clay Clark:

Sales are going up. You’re gathering reviews from your real customers, adding content to the website, adding a gallery of work.

Josh Wilson:

So I’m going to actually take a minute and make you really uncomfortable, Clay.

Clay Clark:

Nice.

Josh Wilson:

So when we started with y’all, it was awesome. We had a little company, just me and one dude in one little van. And ’17 was great. I ate more than Ramen noodles, but not much more. ’18 was really good. We started to implement the systems, got start here, got the boom book, went to a couple conferences and said, “Okay, I’m going to buy in. I’m going to sell out.” We went to the coaching, got coached by Marshall and Victoria and started to implement, as opposed to just listen, to actually be doers. It’s in James. It says, “Don’t just be hearers of the word, but be doers as well.” So we implemented scripts, we implemented systems, we implemented checklist, we implemented a proforma for quoting and all these things that you talk about. So just as a real person, and I’m real, I promise you. There’s a bunch of Josh Wilson’s out there, like I’m a famous baseball player and football player.

Clay Clark:

Oh, wow.

Josh Wilson:

And a gospel singer.

Clay Clark:

Oh, wow.

Josh Wilson:

But this Josh Wilson just digs ditches for a living. But I just want to say thank you for standing here for all the systems. I encourage everybody out there, go pick up… Start here. Go pick up the boom book, the stuff you hear on the show, it actually sincerely works.

Robert Kioysaki:

I learned at the Academy in Kings Point in New York, “Acta non verba.” Watch what a person does, not what they say.

Clay Clark:

Why would I want to help somebody to scale a company if I get 2%?

James:

Because when they grow, then you win too.

Clay Clark:

Right. It’s a win-win. It’s called shalom. Look it up, folks. It’s shalom. It’s a biblical concept, the idea of a win-win. It’s not a zero-sum negotiation. If you’re out there and you’re a decent person, you have a soul, you want to create a shalom relationship, a win-win relationship with your partner. So I make more as my clients make more. That’s how that works. That’s a win-win kind of thing. So that’s the idea. And again, James, people can go to Thrivetimeshow.com, they can request a ticket. We let them name their price, and we do these conferences every two months. Every two months we do a business conference. And you’ve met these people, James.

James:

I do. And you know what? I’ve met them when they came in and their business is struggling, and then I’ve seen how they’ve transformed after a few months. It’s like getting a haircut. When you go in and you’re looking real dirty and you come out and you look like the top of the world.

Clay Clark:

Money is a magnifier. And Acta non verba, this idea that acts, not words. Okay. It’s all about action and gaining traction. It’s not about just learning new concepts because, “Knowledge without application is meaningless,” to quote the great Napoleon Hill. James, you’re a beautiful man. You smelled terrific. I can’t wait for people to see you at our in-person workshops. Again, folks, get those tickets at thrivetimeshow.com, Thrivetimeshow.com. They’re two days, they’re interactive. We open up the doors at 7:00 AM. We go until about 3:00 PM each day. We do a 30-minute teaching sprint, a 15-minute Q&A session, and then we break, and then we do 30 minutes of training, 15 minute Q&A, and then we break, and then 30 minutes of training and then 15… So you’re going to learn branding, marketing, search engine, all these things. And then, James, we have helicopter rides.

We do the helicopter rides from time to time. I think we’re roasting a pig at this next… I’m not sure when you’re going to hear this podcast, folks, but we’re roasting a pig. We’re giving away cash prizes, we’re giving away… It is a blasty blast, folks. It’s like the opposite of business college. It truly is business school without the BS. James, again, you’re almost like a benefit we should add to the package. When people go to Thivetimeshow.com, it’s like, and you get to meet James. So get those tickets again, folks, at thrivetimeshow.com. James, I really do appreciate you joining me today. And folks, again, get those tickets at thrivetimeshow.com.

Robert Kioysaki:

I’ll just leave people with these words. Watch what a person does, not what they say.

Rachel:

I’m Rachel with Tip Top K9, and we just want to give a huge thank you to Clay and Vanessa Clark.

Ryan:

Hey guys, I’m Ryan with Tip Top K9. Just want to say a big thank you to Thrive 15, thank you to Make Your Life Epic. We love you guys, we appreciate you and really just appreciate how far you’ve taken us. This is our old house. This is where we used to live a few years ago. This is our old neighborhood. See? It’s nice, right? So this is my old van and our old school marketing, and this is our old team. And by team, I mean it’s me and another guy.

Rachel:

This is our new house with our new neighborhood. This is our new van with our new marketing, and this is our new team. We went from four to 14 and I took this beautiful photo. We worked with several different business coaches in the past, and they were all about helping Ryan sell better and just teaching sales, which is awesome, but Ryan is a really great salesman. So we didn’t need that. We needed somebody to help us get everything that was in his head out into systems, into manuals and scripts, and actually build a team. So now that we have systems in place, we’ve gone from one to 10 locations in only a year.

Ryan:

In October 2016, we grossed 13 grand for the whole month. Right now it’s 2018, the month of October. It’s only the 22nd, we’ve already grossed a little over 50 grand for the whole month, and we still have time to go. We’re just thankful for you, thankful for Thrive and your mentorship. And we’re really thankful that you guys have helped us to grow a business that we run now instead of the business running us. Just thank you, thank you, thank you times 1,000.

Clay Clark:

The Thrive Time Show two-day interactive business workshops are the world’s highest rated and most reviewed business workshops because we teach you what you need to know to grow. You can learn the proven 13 point business system that Dr. Zoellner and I have used over and over to start and grow successful companies. We get into the specifics, the specific steps on what you need to do to optimize your website. We’re going to teach you how to fix your conversion rate. We’re going to teach you how to do a social media marketing campaign that works. How do you raise capital? How do you get a small business loan? We teach you everything you need to know here during a two-day, 15-hour workshop. It’s all here for you. You work every day in your business, but for two days, you can escape and work on your business and build these proven systems.

So now you can have a successful company that will produce both the time freedom and the financial freedom that you deserve. You’re going to leave energized, motivated, but you’re also going to leave empowered. The reason why I built these workshops is because as an entrepreneur, I always wish that I had this. And because there wasn’t anything like this, I would go to these motivational seminars, no money down real estate, Ponzi scheme, get motivated seminars, and they would never teach me anything. It was like you went there and you paid for the big chocolate Easter Bunny, but inside of it, it was a hollow nothingness. And I wanted the knowledge. And they’re like, “Oh, but we’ll teach you the knowledge after our next workshop.” And the great thing is we have nothing to upsell. At every workshop, we teach you what you need to know. There’s no one in the back of the room trying to sell you some next big get rich quick, walk on hot coals product.

It’s literally, we teach you the brass tacks, the specific stuff that you need to know to learn how to start and grow a business. And I encourage you to not believe what I’m saying, but I want you to Google the Z66 Auto Auction. I want you to Google elephant in the room. Look at Robert Zoellner and Associates. Look them up and say, “Are they successful because they’re geniuses or are they successful because they have a proven system?” When you do that research, you will discover that the same system that we use in our own business can be used in your business. Come to Tulsa, book a ticket, and I guarantee you it’s going to be the best business workshop ever, and we’ll even give you your money back if you don’t love it. We’ve built this facility for you and we’re excited to see you.

And now you may be thinking, “What does it actually cost to attend an in-person two-day interactive Thrive Time Show business workshop?” Well, good news, the tickets are $250 or whatever price that you can afford. What? Yes, they’re $250 or whatever price you can afford. I grew up without money and I know what it’s like to live without money. So if you’re out there today and you want to attend our in-person two-day interactive business workshop, all you got to do is go to Thrivetimeshow.com to request those tickets. And if you can’t afford $250, we have scholarship pricing available to make it affordable for you.

Robert Kioysaki:

Good morning, good morning, good morning. Robert Kiyosaki, the Rich Dad Radio Show. Today I’m broadcasting from Phoenix, Arizona, not Scottsdale, Arizona. They’re close, but they’re completely different worlds. And we have our special guest today. The definition of intelligence is if you agree with me, you’re intelligent. And so this gentleman is very intelligent. I’ve done his show before also. But very seldom do you find somebody who lines up on all counts as Mr. Clay Clark. He’s a friend of a good friend, Eric Trump. But we’re also talking about money, bricks, and how screwed up the world can get in a few and a half hour. So Clay Clark is a very intelligent man, and there’s so many ways we could take this thing. But I thought since you and Eric are close, Trump, what were you saying about what Donald, who’s my age, and I can say or cannot say.

Clay Clark:

Well, first off, I have to honor you, sir. I want to show you what I did to one of your books here. There’s a guy by the name of Jeremy Thorn, who was my boss at the time. I was 19 years old working at Faith Highway. I had a job at Applebee’s, Target, and DirecTV, and he said, “Have you read this book, Rich Dad, Poor Dad?” And I said, “No.” And my father, may he rest in peace, he didn’t know these financial principles. So I started reading all of your books and really devouring your books. And I went from being an employee, to self-employed, to the business owner, to the investor, and I owe a lot of that to you. And I just wanted to take a moment to tell you thank you so much for allowing me to achieve success. And then I’ll tell you all about Eric Trump, but I just want to tell you, thank you, sir, for changing my life.

Robert Kioysaki:

Well, not only that, Clay, thank you, but you become an influencer. More than anything else, you’ve evolved into an influencer where your word has more and more power. So that’s why I congratulate you on becoming. Because as you know, there’s a lot of fake influencers out there too, or bad influencers.

Clay Clark:

Yeah.

Robert Kioysaki:

Anyway, I’m glad you and I agree so much, and thanks for reading my books.

Clay Clark:

Yeah.

Robert Kioysaki:

That’s the greatest thrill for me today. Not a thrill, but recognition is when people, young men especially, come up and say, “I read your book, changed my life. I’m doing this, I’m doing this, I’m doing this.” I learned at the Academy in Kings Point in New York, “Acta non verba.” Watch what a person does, not what they.

 

Discover How Clay Clark Helped Tim Redmond to Scale His Business Consulting Business Below:

 

When Tim Redmond approached Clay Clark about scaling his business, Tim Redmond said, “I would have anywhere from 5 to 20 clients w/ networking, but it would go up and down. Clay, that’s why I came to you.”

Because Clay Clark had a proven track record of scaling businesses, Tim Redmond knew that he could trust Clay Clark to help him scale his business Redmond Growth which would “have anywhere from 5 to 20 clients with networking, but it would go up and down. Clay, that’s why I came to you.”

As time went on Tim Redmond discovered that Clay Clark’s systems and methods for scaling a business were highly-effective, innovative and unique. In fact Clay Clark’s one-of-kind “Hype Man” video was so unique that Tim Redmond actually created a “Hype Man” video that is nearly the same as Clay Clark’s hype man video (see the examples below):

In order to help Tim Redmond to enhance his online reputation Clay Clark helped Tim Redmond to get featured on many local newscasts and broadcasts including, but not limited to:

 

Tim Redmond | Featured on Channel 8 | Motivational Speaker – WATCH – https://www.youtube.com/watch?v=CSTdCKMP5k4

In order to help Tim Redmond to enhance in conversion rate, Clay Clark worked with Tim Redmond to create a “How It Works” video – WATCH – https://www.youtube.com/watch?v=Xya-q3nCBMw

In order to help Tim Redmond to create and enhance his online profile and online reputation, Clay Clark worked with Tim Redmond to create the following content and more:

  1. https://www.thrivetimeshow.com/business-podcasts/business-podcast-why-do-96-of-businesses-fail-within-10-years-according-to-inc-magazine-what-you-must-do-if-you-want-to-succeed-in-business-celebrating-the-tim-redmond-success-story/
  2. https://www.thrivetimeshow.com/business-podcasts/tim-redmond-i-would-have-anywhere-from-5-clients-to-20-clients-with-networking-but-it-would-go-up-and-down-clay-thats-why-i-came-to-you-ive-doubled-every-year-since-wo-2/
  3. https://www.thrivetimeshow.com/business-podcasts/business-coach-episode-2-trade-outs-business-good-idea/
  4. https://www.thrivetimeshow.com/business-podcasts/business-coach-episode-03-throw-investor-party/
  5. https://www.thrivetimeshow.com/business-podcasts/business-coach-best-way-market-business-online-ep-31/
  6. https://www.thrivetimeshow.com/business-podcasts/business-coach-three-priniciples-blocking-time-family-friends-ep-30/
  7. https://www.thrivetimeshow.com/mindset-podcasts/
  8. https://www.thrivetimeshow.com/finance-accounting/
  9. https://www.youtube.com/watch?v=iYbXaXPaoqA
  10. https://www.youtube.com/watch?v=TUcCP4AaNqA
  11. https://www.youtube.com/watch?v=0dzAMBvhu_8
  12. https://www.youtube.com/watch?v=Osn91lT6wpU
  13. https://www.thrivetimeshow.com/knowledge-bombs/

Throughout the years, Clay Clark mentored and taught Tim Redmond the proven systems and processes for nearly every aspect of business growth including, but not limited to the following:

  1. Clay Clark created the www.RedmondGrowth.com website
  2. Clay Clark refined / created the Tim Redmond logo 
  3. Clay Clark refined / created the Tim Redmond core story
  4. Clay Clark refined / created the Tim Redmond value proposition
  5. Clay Clark refined / created the Tim Redmond outbound sales scripts
  6. Clay Clark refined / created the Tim Redmond headshots
  7. Clay Clark refined / created the Tim Redmond PR Kit
  8. Clay Clark refined / created the Tim Redmond call recording sales systems
  9. Clay Clark refined / created trained the call representatives that made outbound calls for Tim Redmond to acquire new clients
  10. Clay Clark provided free office space for Tim Redmond so that he would have an office environment that would be attractive for the recruiting of Redmond Growth’s first employees.
  11. Clay Clark conducted the weekly group interviews so that Tim Redmond could find and hire new employees.
  12. Clay Clark conducted the Monday Morning meetings to train Tim Redmond’s first employees.
  13. Clay Clark provided daily coaching meetings and training for Tim Redmond’s team.
  14. Clay Clark trained Tim Redmond’s first coach / consultant (Tim Redmond’s son) Robert Redmond.
  15. Clay Clark taught Robert Redmond and Tim Redmond search engine optimization.
  16. Clay Clark taught Robert Redmond and Tim Redmond how to build landing pages that convert.
  17. Clay Clark taught Robert Redmond and Tim Redmond how to write search engine optimization content.
  18. Clay Clark taught Robert Redmond and Tim Redmond how to train a sales team.
  19. Clay Clark taught Robert Redmond and Tim Redmond how to conduct the group interview.
  20. Clay Clark taught Robert Redmond and Tim Redmond how to launch online advertisements.
  21. Clay Clark taught Robert Redmond and Tim Redmond how to track online advertisements.
  22. Clay Clark taught Robert Redmond and Tim Redmond how to turn speaking events into viable leads.
  23. Clay Clark taught Robert Redmond and Tim Redmond how to acquire new clients.
  24. Clay Clark taught Robert Redmond and Tim Redmond how to retain clients.
  25. Clay Clark taught Robert Redmond and Tim Redmond how to lead a business workshop and conference by allowing Robert Redmond and Tim Redmond to speak for free at Clay Clark’s 2-day interactive business workshops at Clay Clark’s office that Robert Redmond and Tim Redmond were officing in for free.
  26. Clay Clark taught Robert Redmond and Tim Redmond how to optimize their Google map.
  27. Clay Clark painted a door red and designed the interior of their office space so that it would be conducive for hiring new employees.
  28. Clay Clark taught Robert Redmond and Tim Redmond how to improve the branding for their clients in a linear fashion.
  29. Clay Clark taught Robert Redmond and Tim Redmond how to install a 3-legged marketing stool for Redmond Growth.
  30. Clay Clark taught Robert Redmond and Tim Redmond how to install a 3-legged marketing stool for their clients.
  31. Clay Clark taught Robert Redmond and Tim Redmond what a 3-legged marketing stool was.
  32. Clay Clark taught Robert Redmond and Tim Redmond how to create a one sheet for their clients.
  33. Clay Clark taught Robert Redmond and Tim Redmond how to create a one sheet for Redmond Growth.
  34. Clay Clark taught Robert Redmond and Tim Redmond how to write pre-written sales emails.
  35. Clay Clark taught Robert Redmond and Tim Redmond how to create a sales culture and outbound call center.
  36. Clay Clark taught Robert Redmond and Tim Redmond how to create tracking sheets for clients that are usable and trackable.
  37. Clay Clark taught Robert Redmond and Tim Redmond how to create checklists and repeatable processes for their clients.
  38. Clay Clark taught Robert Redmond and Tim Redmond how to train business coaches by actually training the Redmond Growth business coaches.
  39. Clay Clark taught Robert Redmond and Tim Redmond the importance of having a weekly accountability meeting with clients to prevent drifting.
  40. Clay Clark taught Robert Redmond and Tim Redmond how to gather video reviews from happy clients.
  41. Clay Clark taught Robert Redmond and Tim Redmond how to enhance your online reputation.
  42. Clay Clark taught Robert Redmond and Tim Redmond how to produce podcasts.
  43. Clay Clark taught Robert Redmond and Tim Redmond how to document client success stories and case studies.
  44. Clay Clark taught Robert Redmond and Tim Redmond how to create effective no-brainer offers for their clients.
  45. Clay Clark taught Robert Redmond and Tim Redmond how to generate speaking opportunities via online marketing.
  46. Clay Clark taught Robert Redmond and Tim Redmond how to create a history timeline. 
  47. Clay Clark taught Robert Redmond and Tim Redmond how to create an “About Us” video.
  48. Clay Clark taught Robert Redmond and Tim Redmond how to utilize public relations to increase your conversion rate.
  49. Clay Clark taught Robert Redmond and Tim Redmond how to use WordPress websites.
  50. Clay Clark taught Robert Redmond and Tim Redmond how to create WordPress websites.
  51. Clay Clark taught Robert Redmond and Tim Redmond how to start and grow a business coaching and business growth business and he did this because Clay Clark and Tim Redmond had entered into a signed contractual agreement where Tim Redmond agreed to pay Clay Clark a flat monthly fee for each new client that Redmond Growth acquired. Read the agreement HERE
  52. Clay Clark taught Robert Redmond and Tim Redmond how to grow a business consulting business from 5 to 20 clients to a business growth consulting business with 100+ clients. “I would have anywhere from 5 to 20 clients w/ networking, but it would go up and down. Clay, that’s why I came to you. I’ve doubled every year since working with you. That’s 100% growth every year. I’ve doubled 5 times.” – Tim Redmond

 

 

To Learn More About Tim Redmond And Redmond Growth Check Out the Following Websites And Website Pages:

  1. https://www.thrivetimeshow.com/tim-redmond-learn-more-about-redmond-growth-founder-tim-redmond/ 
  2. https://www.thrivetimeshow.com/business-podcasts/the-tim-redmond-story-ive-doubled-the-size-of-my-company-every-year-that-ive-worked-with-clay-clark/ 
  3. https://www.thrivetimeshow.com/business-podcasts/tim-redmond-i-would-have-anywhere-from-5-clients-to-20-clients-with-networking-but-it-would-go-up-and-down-clay-thats-why-i-came-to-you-ive-doubled-every-year-since-wo/ 
  4. https://www.thrivetimeshow.com/business-podcasts/tim-redmond-i-would-have-anywhere-from-5-clients-to-20-clients-with-networking-but-it-would-go-up-and-down-clay-thats-why-i-came-to-you-ive-doubled-every-year-since-wo/ 
  5. https://www.youtube.com/watch?v=RGg6NxN-RRA 
  6. https://thrivetimeshow.libsyn.com/tim-redmond-i-would-have-anywhere-from-5-clients-to-20-clients-with-networking-but-it-would-go-up-and-down-clay-thats-why-i-came-to-you-ive-doubled-every-year-since-working-w-you-thats-100-growth-every-year-ive-doubled-5-times 
  7. https://www.thrivetimeshow.com/business-podcasts/business-coach-episode-2-trade-outs-business-good-idea/ 
  8. https://player.fm/series/thrivetime-show-business-school-without-the-bs-2804823/tim-redmond-i-would-have-anywhere-from-5-clients-to-20-clients-with-networking-but-it-would-go-up-and-down-clay-thats-why-i-came-to-you-ive-doubled-every-year-since-working-w-you-thats-100-growth-every-year-ive-doubled-5-times 
  9. https://www.imdb.com/title/tt30824912/ 
  10. https://redmondgrowth.com/consulting-tulsa-promote-powerful-tulsa-business-growth/ 
  11. https://www.thrivetimeshow.com/business-coach-podcast-v1/ 
  12. https://redmondgrowth.com/consulting-tulsa-tremendously-develop-your-business-planning-skills/ 
  13. https://www.thrivetimeshow.com/business-podcasts/business-coach-episode-03-throw-investor-party/ 
  14. https://www.youtube.com/watch?v=rGm_rWrjLN8 
  15. https://player.fm/series/thrivetime-show-business-school-without-the-bs-2456013/business-podcast-why-do-96-of-businesses-fail-within-10-years-according-to-inc-magazine-what-you-must-do-if-you-want-to-succeed-in-business-celebrating-the-tim-redmond-success-story 
  16. https://www.thrivetimeshow.com/business-podcasts/business-coach-episode-18-going-business-family/ 
  17. https://www.thrivetimeshow.com/seo-pages/50-management-maxims/ 
  18. https://www.listennotes.com/top-podcasts/tim-redmond/ 
  19. https://archive.org/details/rlgtm5pktbivxjuoha1kxmjiqqupucjvgpkki3ha 
  20. www.RedmondGrowth.com 

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